Events Entertainment Promotions MICE BTL Sponsorship Sports www.eventfaqs.com 4 FEB 2014 MAIN ISSUE 84 PAGES INCLUDING COVERS | VOLUME 4 | ISSUE 10 `100/- 4 February 2014, EXPERIENTIAL MARKETING 03 ExM is a monthly magazine by EVENTFAQS, publishers of India’s only platform for events and experiential marketing - www.eventfaqs.com It’s all happening here! Subscriptions are ` 1,000/- (India) and US$ 120/- (ROW) per year (12 issues), Its a well known fact that the development of infrastructure lends including postage. Mail at tremendously to the overall growth of a destination. Of course the direct
[email protected] for more details. benefits of enhanced tourism that a newly opened airport brings to a destination like Mumbai are boundless. Its encouraging then for industries EDITOR AND and businesses too, to know that more tourists and business travellers will now HEAD - BRAND & CONTENT: have ease of access to the city and country. KARISHMA HUNDALANI
[email protected] +91 98212 80003 As for the event management industry and businesses there-in, the PUBLISHER AND BUSINESS HEAD: opportunities are also countless. To name a few, the MICE industry benefits VISHAL NAGDEV from this new entry / exit gateway. The city can now attract more international
[email protected] +91 98212 24987 delegation to events hosted in Mumbai. Exhibition companies can bid to host more international properties, given the support of improved infrastructure. GENERAL MANAGER: But then again, these are just the obvious few positives. SWAMINATHAN R
[email protected] +91 98201 46826 On a micro-level, look at the opportunity the T2 launch event itself, brought? The creative thought that it triggered in Encompass, the agency that won EDITORIAL TEAM: the pitch to manage the event, is incredible.