MAY, 1938 41

~xception to that request, bean to actually help you e presumptuous. nd reasonable. Here's how: ou use Wilson's Kleersite :will that get you? Just this: led with "coordinated bal- . Weight concentrated di- pot puts more "sock" be- wing weight also aids in 19, in punch, and in follow Itch boys in the game con- azen, Guldahl, McSpaden, rds of your student. Either dicapper" whose game has tell him easier and better that a practical suggestion atrol" sell Wilson Kleersite i K-28 Ball. Ion Wilson's Advisory Staff. wn ~IPMENT Jgo, New York and Other leading Cities

Be- GREATER PUNCH. Because of , or the special club head design, greater spot weight is concentrated back of im- turf pact spot without increasing the less total weight of the club head. This puts greater power back otthe ball .

• Use UICKMAIL Coupon No. 1 to answer this ad • 42 GOLFD )1

Greenkeepers' organizations had attractive booths at the Massachusett Recreational con- ference, as features of the large exhibit of course and park maintenance equipment and sup- plies. Charts and other display material gave impressive evidence to the big crowd of club and public recreation authorities who attended the conference of the progress and results of green- keepers' educational work.

that brightly reflect the value of careful that the P. G. A.-and pros individually- education. must plead guilty to a serious neglect be- We talk about our "professional" stand- cause a schooling plan for pro golfers has ards and compare ourselves with doctors not been put into operation. and lawyers. By the collective attention Now, instead of being content again we have given to pro golf education, have with words bewailing the situation, let us we given ourselves justification for this get started on something. Obviously, the comparison? Being bluntly truthful about place to begin is with the beginners. We it. bricklayers and plumbers with their need to give some serious stuJy right now trade schools and the courses in manual to the matter of establishing an apprentice Graining schools, are wen ahead of us in system. There are many hundreds of de- collective recognition of the necessity and sirable boys who would like to be profes- value of business and trade education. sionals. Since there is no recognized and established course of training set up, what eed chools do many of these boys do? They turn For Golf Training pro right away. A lot of them in their We also talk about the influx of un- ignorance work for nothing and in the trained amateurs into pro jobs, and right- first year of their pro careers get into fully deplore the handicap that inade- debt so deep that they never come out. quately qualified men put on golf clubs That retards all of pro golf. and on the game. But, have we done any- thing to provide formal training 01' to R comm nd Golf give evidence to club offlclals and mem- Adopt Apprcntic Plan' bers that such training is essential to In connection with Youth correct handling of a pro job? plans the governm nt has proposed, th re You know the answer as well as I do. have been made some interesting recom- There are baseball schools, football and mendations for apprentice training so ba ketball coaches schools, physical edu- that it fits in with the modern social cators' courses and bridge teachers' scheme. An adaptation of that plan could .chools, but in pro golf there i absolutely be used in pro golf. It would involve nothing of this sort! some responsibilities on the part of the As a pioneer in the P. G. A. I yield to pro but it would vastly improv th PI' s- no man in my loyalty and labors for our ent situation and work out to th profit organization and even during the almost of pros and their as istants. four years I have been compelled to stay clo e to a rickbcd, I have kept myself This matter should be looked into im- bu 'y in corre iponding and by personal in- m diately by the PGA and aft l' a start terviev '8, promoting for the P. G. A. But ha be n made with the as. istants, •ue- con tructive candor comp I' me to ay c s ful1y, the subject of providing bu. i- M V, 193 43 ness educational opportunities for rna tel' continue to improve themselves. The pro: should be handled. Unfortunat ly, at "know it alls" will criticize and retard but the start, any rna tel' pro educational plan entually a serie of pro school orne- will receive the vigorous support and co- what on the order of the greenkeeper ' operation of the men who need it lea t. short cour e will come into golf, or pro The smartest men in any business are the golf will deeply regret failure to wisely men who realize how much here still is handle it educational obligation that, like for them to learn and who ar eager to charity, begin at home.

BETTER PAY FOR PAY-COURSE PROS By HERB GRAFFIS AN MacD.ONALD veteran Pacific Coast pro, says he is convinced after 41 years in golf that pay-as-you play golf is going to be a great factor in the future of the game and in the pros' progress. The private clubs he de- clares, will always do well in com- ' munities large enough to support this type of an organization, but in the club. It was learned that the shop con- small towns when the city puts in cessions seldom run as high as $2,000 a courses, the enterprises will have such season becaus , due to lack of smart mer- a broad appeal, under good manage- chandising at the shop, the players' busi- ment, that they will be better than ness was going downtown. What this really amounts to is a net of about $600 self-supporting. tanding between the course owners and One condition that has to be overcome the pro. The I sons, at the rate the before public courses, in numerou places, cour e's patrons would stand, wouldn't can do most eff ctive busin ss promotion run $ 00 a season. So, for $1,400 a year- for themselves and their communiti s is all of which the man makes himself with- a re-adjustment in the pro basis of pay. out cash outlay on the course owner's part As the situation now ists many pros at -the course own r gets a man who has public daily-fee courses are going broke, the re ponsibility of getting the major and you need only scan th manufactur- part of the income for a $100,000 plant. ers' credit reports to see that statement That's only 1.4% for a major item in sell- confirmed. A pro who is worried about ing xp nse, and too low, as any bu in going broke is a liability to any golf club man realizes, -public, semi-public, or privat . The priv- ately-owned daily f e cour es s em to be The boy who was at this cour e last in th wor t shape in pro employm nt, year, will l' quire som tim to payoff his notwithstanding the fact that such stab- debts, part of which W re the golf playing lishments where pros are making a fair costs incurr d \ hen he paid his caddie living or better-are makin the be t of fees, ball cost, and when he missed possi- financial showings. Course own rs have ble lesson incom whil playing with the their troubles, too, with muny low-price own r's fri nd, at th own r's instruc- comp tition, close in and tax-fr e. Con- tions. s quently, every penny looks as big as all There' a lot of room for ducation on th green area on th course and they both sides in such ca es. One of the sub- figure the pro an xpens inst ad of a jects urgently n ding treatment in such potential profit. Successful cours own rs an educational campaign a Willie Hoar figure that if they can't mak a profit out suggest to the PGA in GOLFDOM is that of a pro who is brainy, diligent and en- of a pro's effective work in selling the couraged by his own chances for profit, community on the public or daily-fee they won't hire the man. course with which he is connected, and in Another side of the ca e comes from a th olicitation of group or individual pro who turned down a fe cour job this bu iness. Lack of training in these mat- year becaus th r was only lesson in it. ter is costing golf and pros plenty. Ther The shop concession were retain d by the orne outstanding pros who are quali- 44 HOW TO MAKE SALE

~~~$Aa7: GOLF EQUIPMENT

SELL JIMMY THOMSON SOLE-WEIGHTED WOODS!

Here RI'(' the clubs that will aPP('al to many a member who is interested in lengthening his wood shots. These Jimmy Thorn. on \Voods were developed with the help of Thomson himself ... tested and re-tested in HC tual play until Thomson ·aid. "O.K. =Lhcy'rc everything T want in a set of woods!" Th· }wad. arc somewhat peur- shaped. with long hitting surface. And Thomson Woods also have •.Percussion Sol('· 'Yeight illg" for the distauce and fee] this feature fields. Altogdlwr •• Iimmy Thomson \Yoods have what many g()lfeJ'~ want most. 1.('1 YOIl r nu-m })(,J's know about t hem! MAY, 193 45 HUM N

SELL BOBBY JONES CUSHION· NECK IRONS ... AND SOLE· WEIGHTED WOODS!

Every sale of a set of Jones 'luh: make one more Jones enthusiast. And enthu .iasni is a rery contagious thing! That" why th popularity of Jon club i grow ing by leap and bound . Jon ' Irons ha e th famou u hion- eck con tru tion - the shock-absorbing feature that pack, such a powerful . ale ' punch. Jones Woods are further improved for 193 with slightly shallower, mor highly .trearnlined head-for the purpos of giving the player confidence in hi, abil- ity to "

SELL SPALDING GOLF BALLS!

Sell yOUI' member' the 10llg carry, uniform pcrjormance. and great durability that, palding golf ball , with Geer Patent 'over., hring to the game. 'Vhen you to k 'Iournament, 'Iop-Flite, .eedled Kro-Flit , and Par-Elite .. you can offer just th hall for practically every typ of play. They're fa t- moving little protit-makers! 46 GOLPD M fied to teach on this subject because of The American Golf Institute cooperates their own successful experience. with all existing organizations, such as the This year more amateurs have taken USGA, the PGA, and the Golf Promotion pro jobs than in any other year of GOLF- Bureau. Copies of literature mentioned DOM'S observation. In almost all cases the above can be obtained without cost or obli- green and hopeful youngsters took the gation by writing the American Golf Insti- jobs under conditions that give them only tute, 105 Nassau St., New York City. the most remote chances to break even financially. They'll wake up with a head- ache at the end of the year and the club N. E. PGA and Manufacturers Meet may wonder what has been ailing the boy. in Annual Session at Boston If he's a kid with right stuff in him he BOUT 175 member of the ew Eng- will eventually work out of the hole and land PGA and manufacturer repre- develop into a master pro. In the mean- sentatives held forth recently at th Copley while, the club (either private or public), quare Hotel, Boston, in the annual es- the players, and the pro miss out simply sion of the organization. There wa a di- because informed officials and the pro rector' meeting of the E PGA in the didn't sit down with a pencil and paper morning, an open forum in the afternoon, and figure out the situation in advance. and a dinner attended by appro imately 400 golf enthusia ts, pro and amateur, in Golf Promotion Material Made Available the evening. During the day and evening there were Through American Golf Institute 24 exhibits of golf equipment where the THE American Golf Institute, founded pros visited and shopped. and conducted by A. G. Spalding & The entire affair was a year's highspot Bro • for the development of golf, Robert for the New England pros and is some- T. Jones, Jr., Director, has recently issued thing that other sections could adopt to four goJfing handbooks, each designed to good advantage. Les Cottrell, pres. of the build and stimulate golf interest in diver- NE section, J. Arthur Wedgeworth, chair- sified fields. man of the PGA committee, conducting the One deals with "How to Organize Golf- day, and their associates worked well to ers in a Municipality," and treats syste- put over a great show. matically steps such as objectives, prelim- At the dinner the NE PGA announced inary meetings to formulate general plans, its plans to have a one-day tournament media for advertising the idea, correct commemorating the 25th anniversary of organization, name, cooperators, etc. A Francis Ouimet's victory in the National second booklet is a "Publicity Manual and Open at Brookline. George Jacobus said Handbook for University and College Golf an effort would be made to have similar Teams" and presents a thorough analysis tourneys conducted by each of the PGA for procedure and technique in obtaining sections. Ouimet was unable to be pr sent press publicity, both local and out-of-town, at the dinner. of the school's squad of golfers. Hal Pierce, v. p. of the USGA, was a Two other booklets are "How a Golf featured speaker. He told why the USGA Club and Its Professional Can Build Good decided not to give former National Open Will Through the Showing of a Motion champions entry in each National Open Picture on Golf," and "How a College or without qualifying. There are too many School Should Publicize the Showing of a aspiring kids anxious to get into the field, Motion Picture on Golf." The Institute and meriting consideration, to run the risk recognizes the value in the wide appeal of of jamming the field from sun-up until motion pictures and is making strong use candle-light. Pierce doubted that the old- of the motion picture in promoting golf. timers themselves would want it done. Other available material are charts for Other speakers at the banquet were the layout of a home golf course and for a Erastus B. Badger, president of the Massa- compact putting course. There are also chusetts GA; Paul Harmon, president of biographies of leading gol Eel'S, and consid- the New England GA; Les Cottrell, presi- erable material on caddies. Material in dent of the NE PGA; Robert A. Mitch 11, preparation consists of literature on de- president of the Gr enkeepers' Club of veloping golf for camps, golf as a part of New England; Ral ph Rooks, president of the physical education curriculum, and the Rhode I land GA; and Fr d Corcoran, further biographies of leading golfers. tournament manager of the PGA. MA , 193 47 Amazing new Golf Ball lays our ame In mor ,yay than on

Your game i to keep your Golfer happy - to make more mon y for your If. The n ew eu hnet Titlei t h Ip you do both. Here' how- The .we .te t profit-maker in the only • E world is "RE IT." an Take a lub m ember out on the prac- rice t 'C, tach him to wino- prop rlyand he bang 'm out two hundred yards one after the oth r. That results and Pro evcrywher make money out of it. Tell your club member about th amaz- ing records achieved by the n w eu hnct Titlei t, get th m to play the ball, and

RESULT will bring th m back all s 'a- 'filE EW A' 'II FT TITLEIST - 75 'on Ion for mor and mar Titl i. t.. Other Famour AC\I hn t Golf B' II, Gold Ray - 75t Blu R· y - 7Sf, RES LT in r iatcr 1 n th off th tee. Gr n Ray - 50 Pinnacl - 35t

OLD 0 LV TIIRO GIl PRO 48 GOLFDOll PGA SITE IS GOLF MECCA HAWNEE CC, at Shawnee-on-Delaware, Pa., where the PGA champion- ship will be held July 10-16, is one of the great resort courses of the country and scene of many historic pro and amateurs events including the famous Buckwood Open. It was laid out in 1909 by A. W. Tillinghast, 1927, right after he'd won the ational Charles C. Worthington and Henry Open at Oakmont that Rossiter. In 1923three holes were re- says he lied for the first and only time vised with Tillinghast making the about his golf score. models for the greens and Reg Armour was breezing around in a happy Worthington laying out the holes. let-down until he came to the 17th where The course long has been closely con- he began hooking his drives out-of-bounds. nected with the Worthington Mower Co. Tommy was determed to play his tee shot interests and on it early gang power- exactly in the way he had it in mind. He hauled fairway mowers were developed. slugged and slugged. His scorecard read Since 1935 the Worthington Mower Co. 17 for the hole, but in the grill room has maintained the course under contract, later, Armour in review counted up 19. with Willis Glover, formerly at Oak Hill, He publically made his confession to the Rochester, N. Y., as superintendent. The select group around the table, all of whom course serves as a field testing laboratory promptly helped wash away the sin in for Worthington maintenance equipment. native applejack, of which Shawnee had a Despite the wide range of weather condi- copious quantity of the best, in those by- tions the course is kept in great shape, gone days. and together with the far-famed Buck- A record of the winners of the Shawnee wood Inn, of which the Shawnee course is Open attest to the historic character of an adjunct, has figured prominently in the place: making the Delaware Water Gap region 1912-Fred McLeod _ _ _ ~_ 313 one of the very popular Eastern resort 1913-J. J. McDermott _ ..293 areas. It is not at all unusual to have 1914-Isaac Mackie .._._...... _ 305 deer wander down from the mountains 1915- 295 and across the course to the Delaware 1916- _ _ 29 river at dusk. 1917-Edward Loos _...... 290 Art Brown, widely known to pro and 1918-World War . amateur golfers for his successful man- 1919-J ames M. Barnes 285 agement of hotels, is the operator of 1920--James M. Barnes _ _..287 Buckwood Inn. He took over the house 1921-William Ogg _ _ _ _.298 from the Worthingtons and has done a 1922-John Farrell 288 grand job of maintaining the lustrous tra- 1923-George McLean . _ _ _..288 dition of the establishment while modern- 1924- . 287 izing some of its features. 1925-WiIliam McFarlane 283 In the 20th annual Shawnee tournament 1926-J ohn Farrell . 289 Cooper rimmed the cup on the 18th but 1927-John Farrell __ 279 finished with a 29 which tied the world 1928-William McFarlane _ 291 record for 9 holes in major competition 1929- _ _ _ .294 on a tough course. 1930-Ed. Dudley _...... __ __ ..282 Buckwood Inn and Shawnee have been 1936-Ed. Dudley _ ~ 288 the scenes of some of the most pleasant 1937- _ _..284 and most stirring incidents in American golf. It was in the Buckwood Inn at a dinner following the 1913 Shawnee Open Gr nk per' Probl m Told - Royal which he won, that Johnny McDermott York GC, Toronto, which suffered from made his electrifying statement that the adv rse climatic conditions last year, pub- lished an excellent report on northeastern supremacy of British pro golfers had turf conditions last ummer, written by O. fallen before the Americans. There were J. Noer, and details of its own course' several noted British pros at the dinner, problems in an interesting pamphlet, and the incident provoked wide contro- "Some of the Problems of a Greenkeeper." versy. It was at the Shawnee Open in The pamphlet was mailed to all members. MA , 193 49

IN HE HEDDO PW •

The 1/ Double- Whipll liTHE HEART OF POWER·SHOULDER THE SHAFT"

Saves you selling time because the Heddon Shoulder is a known mark of quality on golf clubs

Tha t familiar e e houlder' on a Heddon t el haft is knoicn, You dont ha to t'1I it. To golft'r e er , here it mean' a b tter colf club for a better «arne. The. will- ingly pa til price that pa . you a profit. For 1938 IIeddon haft. are onfin d to the finest lub of thre of merica's foremost club makers-s-names that tand out. our big mon lies in featuring these hotter Hcrldon-. hafted dub. -

HILLERICH & BRADSBY CO. A. G. SPALDING & BROS. WILSON SPORTING GOODS CO.

IICUSTOM.DRAWN" STEEL GOLF SHAFTS "'lite $1wJi ~ $ieel wdh the '/Ji/tdte' qed"

JAMES HEDDON'S SONS • STEEL GOLF SHAFT DIVISION • DOWAGIAC, MICH. Not many clubs can boast facilities for caddie control as fine as this layout at Oakhurst.

CLUB MEETS CADDI ES ... and receives back the utmost in trouble - free service and loyalty o often caddie trouble is put down with some kind of compromise, grudg- Tingly given, with vague promises as to what might be expected in the future, and with no real solution to a problem that will probably bounce back again in a few weeks, or months. So when we hear a real-for-sure success ness, it would improve their morale, and story on solving a caddie disturbance their attitude toward work. at a club, it's a real pleasure to pass Construction was begun immediately on it on to other clubs who might profit the caddie house and it was soon com- should similar trouble occur at their pleted. The hous measures 60x18 fe t, clubs in this year-or the next. is completely insulated, well ventilated, of Dave Powell, an official at Oakhurst ee, modern design, and finished in knotty Tulsa, Okla., tells the following story of pine. Book racks contain all of the popu- what happened at his club because of a lar magazines and it would surprise you caddie strike. and most of what follows to sec how much time the boys spend is in Dave's very words: reading. A large table across one end of Oakhurst was hit by a caddie strike last the building furnishes ample space f'or year, and believe me, it caused plenty of checker and domino games. A radio fur- trouble around the club for a while. There nishes music and news, and in another was trouble brewing on every side, unrest corner is a complete kitchen grill where and squabbles galore, and things seemed all kinds of sandwiches, milk, pies and to be going from bad to worse. Some- cold drinks are served for a nickel. thing had to be done, and I was elected The caddiemaster is constantly on the to help do it. job and the boys have been educated to The first thing we had to do was to treat their caddie home the same as they gain the boys' confidence. We finally would their own, The boys keep it spot- persuaded them to go back to work at the lessly clean and not a pencil mark 01' amount of money they had been getting- knife cut mal' its finish. At the south and to leave things up to us as to what end of the house is a shed 50xl f t, would be done about the situation in the and is equipped with permanent bench s very near future. Our committee went where the boy" may rest during the before the board of directors with a plan, summer. and because the board wa made up of The house is enclosed by a six foot a bunch of live wires, the plan was ap- woven wire fence, 200x200 f et, and the proved. We not only got a raise for the boys are asked to stay within this en- caddie but an apnronr!a tion of $1,000 to closure. Here horseshoes, baseball, basket- build the boys a real home-with the ball, and golf are always in e sion, In- thought that if we could keep their spare cidently, the boys have formed a soft ball hours filled with cl an sport and hap pi- team, and they have been ant red in a