Housing Federation

ORGANISED BY NATIONAL HOUSING FEDERATION

2018 6 September JW Marriott Grosvenor House London Showcase Celebrating Excellence IN HOME OWNERSHIP @NHAWARDS18 | NATIONALHOUSINGAWARDS.CO.UK | #NHA18

HEADLINE SPONSOR MEDIA PARTNER jll.co.uk/residential

Working with you to deliver a bespoke approach, utilising our wealth of residential knowledge and breadth of services to help you unlock your business ambitions.

Get in touch: David Jubb +44 (0)20 7087 5290 [email protected]

WF667919_Residential_x2_A5_Adverts_for_NHA_Awards_r4.indd 2 10/08/2018 15:24 Congratulations

The National Housing Awards celebrate excellence, innovation, creativity and progression in the affordable housing sector

This year’s awards ceremony was a great success with over 700 attendees - a record breaking turnout.

David Jubb, from our headline sponsor JLL, opened the awards and David Orr, Chief Executive of the National Housing Federation, set the tone by highlighting the importance of the affordable home ownership sector. Shappi Khorsandi was our compère for the ceremony, providing entertainment throughout the celebrations.

We’ve put together this supplement to help you re-live the celebrations if you were lucky enough to come along, show your peers what they missed out on if they couldn’t make it, and most importantly to showcase the winners for their fantastic achievements.

We really look forward to seeing you next year back at the Grosvenor House Hotel, London on 5 September 2019. National Housing Awards Steering Group

THANKS TO OUR

HEADLINE SPONSOR MEDIA PARTNER

PLUS OUR OTHER SPONSORS

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 3 THE COMPLETE RESIDENTIAL DEVELOPMENT PACKAGE

Winckworth Sherwood is delighted to have sponsored the National Housing Awards 2018 post-lunch drinks

Working together with our clients to identify opportunities and ﬁ nd innovative solutions to their challenges, our full-service housing specialists advise on:

Winckworth Sherwood’s Residential Development team have an excellent reputation for providing a ﬁ rst class service, with a proven track record of delivering completions within client deadlines and budgets.

To learn more about what we can do for you, contact Ruth Barnes, Head of Residential Development:

T. 020 7593 5040 | E. [email protected] | www.wslaw.co.uk

NHA Advert 2018.indd 1 13/08/2018 11:31:46 Congratulations to the winners

BEST MARKETING BEST SMALL SCHEME BEST DESIGN CAMPAIGN IN PLANNING Network Homes (shared ownership development) Notting Hill Genesis Kilburn Quarter Aster Group Shakespeare Road Great Western Park BEST SMALL BEST LARGE SCHEME DEVELOPMENT BEST MARKETING IN PLANNING Wandle CAMPAIGN United Communities, Hillingdon Street (mixed tenure development) Cheyne Capital Management, Bristol City Peabody Council, Bristol and Bath BEST LARGE Merchants Walk Regional Capital Supported DEVELOPMENT “Walk it, Work it, Live it” by the Southmead Southern Housing Group Development Trust and the Bow River Village MOST INNOVATIVE community of Southmead HOME OWNERSHIP Elderberry Walk (former Dunmail School), BEST REGENERATION SOLUTION PROJECT Advance Housing Southmead Higgins and Hackney and Support Council HOLD (Home Ownership for BEST LEGAL people with Long-term Disabilities) Kings Crescent Estate, SERVICES FIRM Hackney Penningtons Manches BEST CREATIVE AGENCY HOME OWNERSHIP TEAM OF THE YEAR Philosophy BEST PARTNERSHIP SiteSales Property Curo Group and Barnardo BEST CUSTOMER CARE Developments Ltd OVERALL WINNER Hyde New Homes Barnardo’s Garden Village, Barkingside, London Advance Housing and Support BEST FINANCIAL HOLD (Home Ownership for PARTNER BEST EMPLOYER’S people with Long-term Disabilities) Censeo Financial AGENT Martin Arnold

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 5 TMP_TeenageCancerTrust_March18_a5_potrait.pdf 1 21/08/2018 21:53:26

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With thanks to the Steering Group

CHAIR Jon McDermott City West Homes

VICE CHAIR Mel Toomey Emma Maddick EMC 360 are your people. Heylo Housing C

M Minnie Dando Y Os Osman Hyde New Homes Optivo CM

CMY Nick Hart Andrew Peglau K Sovereign Living Peabody

Deirdre Kronk Lisa Shead L&Q Moat

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t: 0203 369 9888 w: themediapeople.london NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 7 DELIVERING EXCELLENCE For over 28 years, SiteSales Market Intelligence Property Group have been delivering successful outcomes Product Speciﬁ cati on for developers, housing Sales & Marketi ng associati ons, local authoriti es and registered chariti es. Development Our comprehensive range of services include: Customer Care

CONTACT US TO SEE HOW WE COULD HELP YOU 020 8502 5758 site-sales.co.uk 2018 Judging Panel Thanks to the judging panel which is made up of industry experts and practitioners with genuine expertise in the affordable housing sector.

Stacey Mitchell HEAD JUDGE Peter Hibbert Sales and Steve Walker Director Marketing Steve Walker Affordable Housing Director Consultancy Solutions Countryside Properties

Richard Petty Liz Burcher Alison Hill Lead Director Supplements Resident Residential Editor Clarion Housing Advisory Metro Group JLL

Patrick Law Alan Camp Peter Sloane Director of Partner Owner Communications Alan Camp Sloane The Guinness Architects Consulting Partnership

Bernie Conroy Nick Lieb Owner Head of Colin Smith Bernie Conroy Operations Consulting Share to Buy

Matt Sugden Ruth Davison Fiona MacGregor Executive Director Executive Director Executive Director Governance of Public Impact of Regulation and Business National Housing Social Housing Assurance Federation Regulator Accent Housing

Judith Granata Silvia Ullmayer Dominic McKenzie Domestic Violence Director Director Practice Lead Ullmayer Dominic McKenzie Achieving for Sylvester Architects Children Architects

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 9

Shortlisted Organisations

BEST MARKETING CAMPAIGN BEST SMALL SCHEME IN PLANNING BEST DESIGN (SHARED OWNERSHIP SPONSORED BY SPONSORED BY DEVELOPMENT) • Bushmead Homes – • Hastoe Housing Association – SPONSORED BY The Causeway, Carlton Sharnbrook Passivhaus Development • Aster Group – Great Western Park • InsideOut – Kilburn Apartments • Higgins and Hackney Council – • Hyde New Homes – • Notting Hill Genesis – Kings Crescent Estate, Hackney Shared Ownership at Two Fifty One Shakespeare Road • Network Homes – Kilburn Quarter • Moat – Kidbrooke Village • Notting Hill Genesis – Cheviot Gardens BEST LARGE SCHEME IN PLANNING • Wythenshawe Community Housing Group – Village 135 BEST MARKETING CAMPAIGN SPONSORED BY (MIXED TENURE DEVELOPMENT) • Countryside – Elements BEST SMALL DEVELOPMENT SPONSORED BY • Flanagan Lawrence – SPONSORED BY • Hyde New Homes – Luton Street, London Wing of Camberwell • Peabody – The Reach • Aldwyck Housing Group and Taylor • L&Q and Anderson Group – • PRP – Clapham Park French Developments – The Quarry, Erith • Radian Group – Hatch Farm Derwent Place, Bedford • Peabody – Merchants Walk • United Communities, Cheyne Capital • Broadland Housing Association – “Walk it, Work it, Live it” Management, Bristol City Council, Bristol York Place, Dereham and Bath Regional Capital Supported • Network Homes – The Crescent by the Southmead Development Trust • Peabody – Unity Works MOST INNOVATIVE HOME and the community of Southmead • Wandle – Hillingdon Street OWNERSHIP SOLUTION – Elderberry Walk (former Dunmail School), Southmead SPONSORED BY BEST LARGE DEVELOPMENT • Advance Housing and Support – SPONSORED BY HOLD (Home Ownership for people with BEST LEGAL SERVICES FIRM • Catalyst – St Bernard’s Gate Long-term Disabilities) SPONSORED BY • Curo – Mulberry Park, Bath • Grand Union Housing Group – • Devonshires Solicitors • Optivo – Riverlight Astrop Grange • Penningtons Manches • Southern Housing Group – • Octavia Living – • Sharratts Bow River Village Gladstone Village, London • Platinum Skies – Platinum Skies • Wythenshawe Community Housing BEST PARTNERSHIP BEST REGENERATION PROJECT Group – Village 135 SPONSORED BY SPONSORED BY • Aster Group and Galliford Try Homes – • Countryside and L&Q – Acton Gardens BEST CREATIVE AGENCY Partnering for delivery • Higgins and Hackney Council – • Higgins and Hackney Council – Kings Crescent Estate, Hackney SPONSORED BY Kings Crescent Estate, Hackney • L&Q and the London Borough of • Navigation Suites • Shropshire Towns and Rural Housing Barking and Dagenham – • Philosophy and Shifnal Town Council – Weavers Quarter • Puttock Brown Ltd Baptist Chapel Regeneration • Network Homes – Kilburn Quarter • SiteSales Property Group and Barnardo • Wythenshawe Community Housing BEST CUSTOMER CARE Developments Ltd – Group – Village 135 SPONSORED BY Barnardo’s Garden Village, • Hyde New Homes Barkingside, London HOME OWNERSHIP • Moat TEAM OF THE YEAR • Pocket Living BEST EMPLOYER’S AGENT SPONSORED BY SPONSORED BY BEST FINANCIAL PARTNER • Curo • Arcadis • Newlon Housing Trust SPONSORED BY • Martin Arnold • Poplar HARCA • 31ten Consulting • Rund Partnership • Thames Valley Housing Association • Censeo Financial • Newbury Building Society • TMP - The Mortgage People

To be announced today OVERALL WINNER SPONSORED BY

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 11 SPONSORED BY Best Marketing Campaign (SHARED OWNERSHIP DEVELOPMENT)

ASTER GROUP – WINNER: GREAT WESTERN PARK

Aster Group made the strategic decision to expand its footprint in the south of England by entering Oxfordshire in 2017. Its first development, part of the 3,300- home Great Western Park Scheme, comprised 233 shared ownership properties. With low brand awareness in the region, the marketing team turned this potential challenge into an opportunity. They positioned Aster as a provider of aspirational shared ownership homes rather than a traditional housing association, and invested heavily in a range of above-the-line and below-the-line The campaign has, in a short space marketing to target first-time buyers of time, helped position Aster as in the area. the foremost provider of shared In addition to marketing the scheme, ownership in the region. It has now the team invested in ensuring sold all homes at the site with a the customer journey of buying a campaign ROI of 6,055%. home at the site was as exciting and straightforward as possible, keeping in regular contact by email and through SMS. By cultivating a community of shared ownership Judges' comments buyers on social media, which the Inspired and innovative, this campaign makes home ownership seem team are in regular contact with, affordable, understandable and, all importantly, achievable. The judges Aster has developed a pool of loved the campaign’s energy and enthusiasm and its significant commitment advocates of the tenure who are keen to community engagement. to spread the word. A lot of research appeared to have informed this quirky, fun, bold campaign. The bright colours and simple messages get to the absolute nub of shared ownership. Aster Group should be commended on their approach to bringing shared ownership into new areas. The judges commented that it’s hard to find a way in which this is anything but highly impressive.

Highly commended: Hyde New Homes - Shared Ownership at Two Fifty One A fun, interesting, aspirational, fully integrated campaign that had clear objectives defined, monitored and reported against. A clear understanding of the market really helped this campaign have energy and pizazz. With a feel good factor, this campaign was very clever, developing strong awareness and delivering sales to the right people under budget. The judges loved the fact it was linked so positively to shared ownership week to build sales and the national brand of shared ownership – the judges agreed the campaign deserves praise.

12 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 Highly commended: Poplar HARCA

SPONSORED BY Best Marketing Campaign Best Marketing Campaign (SHARED OWNERSHIP DEVELOPMENT) (MIXED TENURE DEVELOPMENT)

ASTER GROUP – PEABODY – MERCHANTS WALK GREAT WESTERN PARK WINNER: “WALK IT, WORK IT, LIVE IT”

Merchants Walk, Peabody’s flagship mixed tenure regeneration located in the heart of Bow, London E3, delivered 413 new homes (50% affordable) to a disused site, including 118 affordable rent homes for local residents. Peabody’s primary objective was to provide affordable home ownership options to help as many first-time buyers as possible, with shared ownership prices starting from just £126,000 (35% share) and Help to Buy from £355,000. To achieve this, Peabody analysed the buyer profile from earlier phases to gain a true understanding of the audience. With this powerful insight, Peabody devised the inspiring “Walk it, Work Through gaining a true understanding it, Live it” campaign with the core of its audience and by balancing audience at the forefront. the science and art of marketing, The integrated campaign was Peabody delivered an impactful meticulously planned at every campaign that helped 240 first- touchpoint to maximise value of time buyers onto the property the brand experience, and was ladder, encapsulating Peabody’s continually reviewed and optimised commitment to providing affordable based on tangible data. The campaign home ownership opportunities. far exceeded Peabody’s objectives and delivered undeniable ROI, generating 5,845 enquiries, an Judges' comments incredibly low cost-per-lead of just £38.11, and crucially selling 95% prior This is a stunningly successful campaign and proof that an integrated to completion. campaign really works. Clear, concise and straightforward, this no bells, no whistles approach is a winner. The judges loved the strapline “Walk it, Work it, Live it” which encapsulated the essence of the site’s USPs. Great analysis and knowledge of buyer behaviour clearly informed the marketing strategy. Particularly impressive was the extensive press coverage that was achieved. The judges thought the whole thing has been a storming success.

Highly commended: Hyde New Homes - Wing of Camberwell A fully developed and integrated marketing campaign that built on the historical artisan feeling to create a very effective, unique, vibrant and stylish brand with a strong strapline that customers could identify with. The judges loved the overall concept and really liked the community involvement. They thought it was wonderful to see customers at the heart of the pricing and marketing strategies. The campaign had a modern twist that added real brand value and supported buyer aspirations.

13 WOULD LIKE TO CONGRATULATE all the 2018 winners

Specialists in Development, Regeneration, Land, Sales and Marketing. Get in touch to find out how we can help. redloft.co.uk redloftproperty.co.uk

@red_loft

14 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18

ADVANCE HOUSING AND SUPPORT – WINNER: HOLD (HOME OWNERSHIP FOR PEOPLE WITH LONG-TERM DISABILITIES)

After 20 years of providing HOLD, Advance is now the foremost provider of this scheme. They’ve helped more than 600 people to become shared owners and are proud of the product and the difference it has made to their customers’ independence and sense of wellbeing and safety. The benefits of independent living are myriad but the main ones they have observed are: • HOLD provides the homeowner with choice and control over where they live • Disabled vulnerable people in stable housing are less likely to need emergency health or care interventions or local authority crisis housing Judges' comments This scheme really impressed WOULD LIKE TO CONGRATULATE the judges. A phenomenal programme and fully inclusive offer that is not delivered all the 2018 winners anywhere else nationally at this scale or with this commitment to a wide range of customers who have a series of different living Specialists in Development, and financial vulnerabilities. There are a lot of stakeholders Regeneration, Land, Sales • Stability and security can aid Having helped many individuals involved, with whom Advance recovery from mental health achieve the level of independent have created excellent and Marketing. problems living they wish, the shared owners’ partnership arrangements. This feedback has been overwhelmingly • Home ownership can build is a truly wonderful programme positive. More than 95% of the people Get in touch to find out how we can help. confidence and encourage and an incredibly valuable who moved into their own home independence as well as bring service that empowers people through the scheme over the last 20 peace of mind to families as their with disabilities into home redloft.co.uk years are still living there. relative is secure in a long-term ownership. redloftproperty.co.uk home of their own • Individuals can choose to live closer to their families and support networks

@red_loft

JOB NUMBER JOB INFORMATION NUMBER OF PAGES LAST AMENDED / PROOF NO 34832 NHA advert 1 SM 10/08/18 (v5_AW) CLIENT JOB SIZE ORIGINATED BY / DATE STUDIO POC CS POC Redloft A4 GF 02/08/18 (v1) GF Chelsea Newbury Building Society: assisting affordable home ownership in England and Wales since 2003 Proud sponsors of the Best Small Development Award for the second year running.

Call: 01635 555777 | Visit: newbury.co.uk

Newbury Building Society is authorised by the Prudential Regulation Authority and Newbury regulated by the Financial Conduct Authority and the Prudential Regulation Authority (Financial Services Register number 206077). 7150 Building Society SPONSORED BY Newbury Building Society: Best Creative Agency assisting affordable home ownership in England and Wales since 2003 WINNER: PHILOSOPHY Proud sponsors of the Best Small Development Award for the second year running.

Judges' comments A very impressive entry. Philosophy have a real understanding of the market place, different target audiences and the need to do research. They demonstrate that they produce interesting, eye-catching and Philosophy has undertaken bedroom apartments for phase diverse brands for their clients’ numerous projects for its housing one, launched in October 2016. All developments. These brands are association clients. Each is unique 25 shared ownership apartments developed into effective, fully and resonates with the target were reserved at launch. There integrated marketing campaigns audience. Philosophy’s added value are 37 outright sales apartments which meet clients’ objectives is that brands such as Portobello left to sell. and contribute significantly to Square have a lasting legacy. A • Reappointed to create phase two achieving and exceeding sales sample selection includes: marketing for Catalyst Housing’s target expectations. This is a • Providing the brand and marketing award-winning Wornington Green creative agency that is both for 65 shared ownership Regeneration, Portobello Square, informed and innovative as well apartments at 251 Southwark ensuring affordable and private as sophisticated, with a delicious Bridge Road on behalf of Hyde New continued to be visually aligned. sense of fun. Homes (HNH), ensuring that the Will be launching Bond Mansions sophisticated marketing attracted 324 apartments (174 of which are potential buyers – all apartments socially rented) in early summer were sold ahead of the scheme’s 2018. completion in March 2018. • Designing a foxy brand for Notting • Designing the brand for HNH’s Hill Sales (NHS), Reynard Mills, Wing of Camberwell development a mixed-tenure development of 127 outright sales one, two and with houses and apartments three-bedroom apartments and in Brentford. It launched in 25 shared ownership one and two- November 2017.

Highly commended: Navigation Suites Navigation Suites ably demonstrated they are leaders in their field, and are at the forefront of interesting and effective sales suites for their clients. They showcased a fantastic variety of Call: 01635 555777 | Visit: newbury.co.uk visually different suites with a real understanding of the market place and target audience. They illustrated the use of new ideas, executed well. A novel approach to what can be a complex task. Newbury Building Society is authorised by the Prudential Regulation Authority and Newbury regulated by the Financial Conduct Authority and the Prudential Regulation Authority (Financial Services Register number 206077). 7150 Building Society NATIONAL HOUSING AWARDS 2018 | @NHAWARDS2018 #NHA18 17 Trusted and Innovative Advisors for the Social Housing Sector

Our Housing Management Team acts on behalf of over 200 Registered Providers Our Social Housing team consists (RPs) of over 200 specialist lawyers across 15 core strengths acting for Registered Providers, Local Authorities, Developers and Funders across England and Wales.

‘Devonshires team has a ‘real can-do attitude and exceptional knowledge’, which ‘places it at the top of the housing tree’ - Legal 500

We provide practical cutting edge legal advice to developer and regeneration clients

020 7628 7576 18 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 www.devonshires.com

housing awards flyer 2.indd 1 13/08/2018 16:54:21 SPONSORED BY Best Customer Care Trusted and Innovative Advisors for the Social Housing Sector WINNER: HYDE NEW HOMES Our Housing Judges' comments Management Team acts This entry demonstrated a real on behalf of over 200 emphasis on the customer Registered Providers Our Social Housing team consists journey. With a consistent approach from the start to the end (RPs) of over 200 specialist lawyers of the customer journey, and a cross team approach to learning across 15 core strengths acting and improving, Hyde New Homes have a really impressive offer for Registered Providers, Local to customers. This excellent, Authorities, Developers and Funders practical, customer focused approach builds solid landlord across England and Wales. owner relationships. Small but important touches make a real difference. With excellent At every stage of the buying process, outright or becoming a shared owner, customer satisfaction scores they it is evident that world-class there is always a seasoned team are undoubtedly doing something customer service is at the forefront of at hand to respond to any queries, right. Hyde New Homes’ (HNH) focus. urgencies or defects a customer may Recently awarded the prestigious encounter. Gold Award for Customer Satisfaction HNH’s experienced and dedicated by independent research organisation staff understand the stressful In-house, HNH consistently prove experience acquiring a home can ‘Devonshires team has a ‘real that this is the case. Easily beating bring, and will provide customers can-do attitude and exceptional the industry standard of 86% against with advice on enquiries about home a return rate of 62%, with customer ownership, intermediate market rent, knowledge’, which ‘places it at satisfaction of 95% against a 71% resales, staircasing and retirement the top of the housing tree’ - return rate, HNH aim to delight housing, whilst guiding them every Legal 500 customers by exceeding customer step of the way from the initial expectations, as well as seeking to marketing phase through to post continuously improve on the design, completion, to make this important build quality, finishes and delivery of decision a stress-free experience for their homes. Be it buying a property the customer.

We provide practical Highly commended: cutting edge legal Pocket Living advice to developer Pocket Living have demonstrated a clear commitment to engaging and supporting their customers and regeneration through the buying process and beyond. What they’re doing is innovative, and it’s clearly winning the clients hearts and minds of residents given the number of testimonials. The use of the My Pocket portal is an effective tool which is useful throughout the customer journey. The introduction of owner drinks to socially integrate buyers is unique, interesting and fun, and a good example of going the extra mile. Pocket Living’s forward thinking seems to be reflected as much in its positive and energetic approach to customer satisfaction as development design. They don’t want satisfied customers, they want happy ones and it shows.

020 7628 7576 19 www.devonshires.com

housing awards flyer 2.indd 1 13/08/2018 16:54:21 Congratulations

Commiserations (please tick as appropriate)

It‘s no mean feat being nominated for the National Housing Awards, so whether you’re a winner or not, you’re doing something right.

To stack the odds in your favour, contact us.

Unit 3 Block 2, Vestry Trading Estate, Sevenoaks, Kent TN14 5EL www.39zero.co.uk | +44 01732 749141 #WEDO

20 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18

A5 39zero ad.indd 1 13/08/2018 11:17 SPONSORED BY Best Financial Partner

WINNER: CENSEO FINANCIAL

Judges' comments Censeo have made a measurable, positive impact to the intermediate housing sector as a whole, including enabling over 5,000 people to buy their home since 2008. They have a strong focus on customer experience Censeo Financial is a retail financial Censeo are market to product rather including their commitment to services company based in the City than product to market. As a B2B customers in giving a streamlined of London, specialising in arranging organisation they have most leading service. With an impressive mortgages for affordable homes. housing associations as clients, but scale and reach, they regularly the customer always comes first. The company was created 10 years lobby government and lenders ago to provide a mortgage advice They use available market insight, on issues and have contributed service tailored to meet the specific customer and staff feedback plus to encouraging new lenders into needs of both prospective purchasers input from a variety of stakeholders the sector. and developers of affordable homes. to develop their approach to Last year alone, they helped over achieving the best possible customer 1,000 people buy a home of their own experience. in around 100 different developments. Plus, they have been instrumental in Over the past decade Censeo has launching new products with leading helped thousands of people into their banks, they are the preferred partner new homes, whilst at the same time to provide mortgages for Homes for saving housing associations millions Londoners, and they appear in the of pounds, through their innovative 2016/2017 Parliamentary Review. approach in retail financial services.

Highly commended: Newbury Building Society The judges thought Newbury Building Society’s very clear sense of commitment to shared ownership and to customers was commendable. This commitment and enthusiasm shines through, particularly with their campaigning to work on behalf of the sector to dispel myths about shared ownership. The judges were highly impressed with the customer testimonials.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 21 SPONSORED BY Best Small Scheme in Planning

NOTTING HILL GENESIS – WINNER: SHAKESPEARE ROAD

Providing a collection of 22 individually unique shared ownership homes by Notting Hill Genesis, Shakespeare Road is a stunning development in Ealing, West London. The sustainable residential development was planned to enhance the local environment and community, from its architectural influences to meeting the need for well-designed affordable homes in the area. The demolition of six dilapidated houses made way for 22 exclusive apartments presented as three pairs of pristine Victorian-style houses that effortlessly complement Judges' comments the inspiring Victorian charm within The judges thought the traditional design of this scheme complements the the local area and environment. surrounding area beautifully and sensitively. An excellent development with strong community consultation and engagement, and environmental sustainability credentials that delivers much needed affordable homes. The consultation clearly resulted in a design that respects and complements the surrounding homes and area. A great scheme with a tick in every box. Sensitive, sustainable and popular. The judges agreed we should see more like this.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 22 SPONSORED BY Best Large Scheme in Planning

UNITED COMMUNITIES, CHEYNE CAPITAL MANAGEMENT, BRISTOL CITY COUNCIL, NOTTING HILL GENESIS – BRISTOL AND BATH REGIONAL CAPITAL SUPPORTED BY THE SOUTHMEAD DEVELOPMENT TRUST AND THE COMMUNITY OF SOUTHMEAD – SHAKESPEARE ROAD WINNER: ELDERBERRY WALK (FORMER DUNMAIL SCHOOL), SOUTHMEAD

Judges' comments A strong local consultation has led to the proposal of an excellent development that will link in well to the local community. A strong commitment to affordable homes, together with strong environmental sustainable Elderberry Walk will redevelop the Southmead Community Plan and principles. The design seeks to former Dunmail Primary School Bristol City Council. create identifiable streetscapes, site (currently owned by Bristol City The new homes range in size from green spaces, secure parking, Council) into 161 new homes. The one-bedroom apartments to four- connectivity to the wider area and design focuses on principles such bedroom houses and span a number for homes to be interesting. Very as ensuring that front doors face of tenures including affordable well planned and looks like a great front doors and parking is carefully homes for shared ownership and place to live. integrated, and demonstrates rent, homes piloting a new type of that high social, environmental, socially responsible private rent, and and ecological aspirations can be homes for private sale. A lettings and achieved at low cost. sales policy gives those with a local Landscape is also a key part of connection a preference to purchase the design – trees planted by or rent many of the tenures schoolchildren in the 1970s are Construction is expected to begin retained and a central green lane in the next few weeks with the first with wildflower swales follows an homes ready for occupation in spring established dog-walking route 2019 and the whole site completed by to a nearby park. The site is a the end of 2020. key regeneration priority for the

Highly commended: Radian Group - Hatch Farm The judges thought the scheme’s inception was fascinating and a great example of community engagement on a highly contentious site. An innovative solution was found to deliver a range of high quality, highly sustainable housing. A great example of innovation, ingenuity and vision.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 23 24 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 SPONSORED BY Best Legal Services Firm

WINNER: PENNINGTONS MANCHES

The 60-strong, full service housing team at Penningtons Manches provides high levels of customer service and practical, sector focused advice to a range of organisations from those with less than 1,000 homes to some of the largest housing providers in the country. Clients praise their innovative service, intelligent technological solutions, and extremely high levels of service. The team’s collaborative approach and long-term partnerships with clients result in tailored, commercially aware advice with high levels of customer satisfaction evident from client testimonials. Clients also praise the firm’s transparent pricing, value for money offering and progressive approach.

Judges' comments It was clear to the judges that clients value Penningtons’ work with some impressive testimonials and long term relationships. Clients say they are professional, approachable, clear on cost, knowledgeable, no nonsense and reliable. Their focus on contributing to thought leadership within the sector, together with innovative shared ownership models and charitable activity, demonstrate a positive commitment to affordable home ownership.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 25 Make your marketing

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26 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 SPONSORED BY

Best Partnership

SITESALES PROPERTY GROUP AND BARNARDO DEVELOPMENTS LTD WINNER: – BARNARDO’S GARDEN VILLAGE, BARKINGSIDE, LONDON

Set in a beautiful and tranquil the many former children who have location in Barkingside, East London, benefited from its work. Barnardo’s Garden Village, which In a bid by Barnardo’s to give back was originally created as a sanctuary to the area that has supported them Judges' comments for young homeless girls, has grown for so many years, the development This partnership has made a to become one of the capital’s most has been designed to help meet local significant contribution. Delivering innovative redevelopment projects. housing needs by providing a selection 210 new homes mostly to local In partnership with Barnardo of homes, suitable not just for first residents while retaining some of Developments Ltd, SiteSales time buyers, but ‘forgotten’ families, the key historical and important Property Group has delivered a who couldn’t afford to purchase cultural references to the original prestigious collection of 210 new outright elsewhere in the borough. Dr Barnados home. An excellent, innovative and truly unique homes. The five-year project has The financial model of the scheme partnership delivering homes been exceptionally well received, is also unique because a portion of of exceptional style and quality. and sold quickly because of the local the profits have been given back to The judges thought the funding appetite to buy. Barnardo’s to aid the construction model in particular was innovative of their new head office, as well as Uniquely, Barnardo’s has retained an ensuring they delivered on all of funding important charity work. interest in the development to ensure their objectives at minimal risk it reflects the history and cultural delivering a fantastic scheme. importance of this special charity and

Highly commended: Higgins and Hackney Council - Kings Crescent Estate, Hackney This was a good example of a public, private, community led regeneration partnership. Through a culture of collaboration with residents this partnership has transformed the area and paid significant dividends through the delivery of much needed affordable homes, together with skills, training and apprenticeships within the local area.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 27 SPONSORED BY Best Employer's Agent

WINNER: MARTIN ARNOLD

Martin Arnold have huge experience in delivering new homes with their registered provider and local authority clients, and this commitment to the affordable Judges' comments housing sector continues to fuel Martin Arnold are a small team working very closely to assist their clients the growth of their business. They at every stage, providing a personal hands on approach. The judges could are recognised as a specialist in the see they are focused towards the needs of the affordable housing sector affordable homes sector, with their and they have demonstrated their commitment to the sector. brand and the strength of their values based on a long history of delivering projects for housing associations and local authorities. As the market continues to change they continue to adapt to ensure their processes are the best they can be, the delivery of their service is as excellent as it should be, and their service offering exceeds their clients’ expectations. Their employer’s agent service continues to be their core service and represents a significant proportion of their business. It is a service which they pride themselves in and which has formed the foundations of their business growth across a sustained period of years.

28 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 SPONSORED BY Best Design

NETWORK HOMES – MARTIN ARNOLD WINNER: KILBURN QUARTER

Kilburn Quarter is a defining development in the £600 million regeneration of South Kilburn. Transforming two post-war tower blocks into four smart blocks surrounding a generous courtyard, the scheme has helped to create an inclusive community. The blocks are a mixture of social rent and private sale homes, creating much needed places to live for local people. With its open public square and leafy boulevards, this development is re-establishing Kilburn Park Road as one of the area’s grand tree-lined avenues. Judges' comments What really sets this development apart is the high quality of the architecture which is playful, inventive and quite different. The judges loved the homes’ large recessed balcony or a patio-style terrace. They thought the East Block’s two storey mansard level facing Kilburn Park Road was particularly unusual, but felt it still sat comfortably and appropriately in the Victorian street context. A stunning environment friendly development with a quirky and luxurious The result is a diverse neighbourhood than just bricks and mortar – it’s feel, as well as a gloriously practical and that’s been reconnected to its wider about all the possibilities that well thought-out bright living space. A community through exceptional come with a good home. very impressive scheme which stands housing for South Kilburn. The out from the crowd. regeneration has been about more

Highly commended: Notting Hill Genesis - Cheviot Gardens A great looking scheme in a fabulous location which created an affordable option in an expensive area. The judges thought it offered an attractive weaving design in an appealing garden setting for the over 55s, and was modestly scaled to fit with the local architectural context. A wonderful replacement of old homes by new, which retains great sustainable properties.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 29 PLACEMAKING THROUGH PARTNERSHIP

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30www.fortygroup.co.ukNATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 SPONSORED BY Best Small Development

WANDLE – WINNER: HILLINGDON STREET

Hillingdon Street is Wandle’s latest land and helping keep communities affordable development in central together. London, providing 20 new homes Through a strong partnership with in a completely shared ownership the developer, Skillcrown, they have scheme. delivered 20 exceptional new homes The stylish, high-quality that meet the highest environmental development, just minutes away and design standards. from major transport hubs, opens Most importantly, these new homes up the local housing market to have transformed the lives of 20 people who would otherwise be households, giving them the security completely locked out. Providing and reassurance to put down roots affordable housing in central London and begin building a life in Southwark. is becoming increasingly difficult, but Wandle is committed to fulfilling its purpose – supporting people in south London who need a home. This forward-thinking development does just that. It enhances the area, making best use of under-utilised

Judges' comments This 100% shared ownership scheme provided excellently planned affordable housing for the local community in central London. A well designed and very attractive development with a great variety of layouts and many innovative features with sustainability key to the design. A clear winner.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 31 A fantastic collection of good-looking* Designers, Account Managers and Campaign Strategists within a well-established** boutique agency.

Located in Waterloo, the creative heart† of London, this team has a rich heritage in the property sector producing stunning brands, and is perfect for your design and marketing needs.‡

Details correct at time of print, September 2018. * Beauty is in the eye of the beholder and is subjective. ** We’ve been doing this for just over 18 years! † Admittedly, we are a little biased. ‡ We too, love a good disclaimer :)

020 7401 8193 [email protected] strudel.co.uk SPONSORED BY Best Large Development

SOUTHERN HOUSING GROUP – WINNER: BOW RIVER VILLAGE

Southern Housing Group’s Bow River Village is a multiphase mixed tenure development, leading the regeneration of Bromley-by-Bow. Replacing a collection of derelict warehouses, the development sits in a formerly disused area alongside the River Lea. Upgrading the locality, the scheme creates a significant new public realm and play spaces, with a dramatically improved riverside walk and the highest quality housing, home to a thriving and growing new community of first time buyers, young couples and families.

Judges' comments This scheme is a truly multi tenure development, well executed to a very high design standard, on a large scale with many benefits for the local community. The judges agreed that it made the best of a river location in a challenging location, and delivered an interesting and attractive design Now complete and fully occupied, Stage two, a £36 million phase of 112 solution. They liked that there was stage one prioritises first time buyer new homes will launch September a good focus on community in its home ownership. There are 219 2018, with completion scheduled design. properties, including an impressive for 2019. 35% of the homes will be 86 one, two and three-bedroom for affordable rent, with a further shared ownership apartments, 16 shared ownership homes. A high alongside 26 outright sale, 48 PRS proportion of outright sale properties and 49 affordable rent homes. will be priced to attract first time buyers.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 33 4 Gunnery Terrace, The Royal Arsenal, London, SE18 6SW @MA_Surveyor martinarnold.co.uk 020 8317 7557 SPONSORED BY Best Regeneration Project

HIGGINS AND HACKNEY COUNCIL – WINNER: KINGS CRESCENT ESTATE, HACKNEY

Kings Crescent Estate is located in the north west corner of Hackney, adjacent to Clissold Park. Previous development plans had been delayed in 2000 which resulted in significant areas of the estate being demolished and hoarded off, adding further to the sense of despair and disconnection with the neighbouring community. Instead of the usual demolition and rebuild model for large-scale estate regeneration, Hackney Council was keen to show that combining community with local authority-led development is the way forward in creating a robust estate regeneration scheme. From the outset, collaborative Kings Crescent Estate provides an working with the community was exemplar model for delivering new fundamental. Focus on community and refurbished housing and public engagement, training, employment realm within existing estates, paving and upskilling became just as the way for other boroughs to follow. important as the construction. A viable but ambitious scheme was created that put engagement with the residents at the heart of the design Judges' comments process. The design approach was to reconnect the estate back into the An extremely well judged and valuable estate regeneration which fulfils neighbourhood. the local authority’s aim of becoming a benchmark scheme. Careful consideration of the existing estate led to the retention and renovation Kings Crescent Estate is a success of the best existing buildings and successfully integrated new build. story. The project has retained the The judges thought the scheme was attractively and robustly designed best buildings of the existing estate with careful consideration of complimentary materials, proportions and whilst providing new homes for urban context. 97% of sales were local people which is a great testimony existing residents. to the scheme. A very impressive venture and all concerned are to be congratulated.

Highly commended: Countryside and L&Q - Acton Gardens This is a powerful example of the long-term benefits of long-term regeneration. Visually the layout of this development is quite stunning and the judges felt there was a contemporary freshness to the development. The beautiful bright open living space and environmentally friendly homes with green roof and solar panels complement the development perfectly. Excellent community engagement, innovative touches like high quality street art and a clear commitment to ensure all existing residents and leaseholders have a rehousing opportunity, makes this a stand out entry.

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 35 Home Ownership Team SPONSORED BY of the Year

WINNER: CURO

Curo is a housebuilder and housing housebuilding business has grown association with over 25,000 to compete with national developers, customers and more than 13,000 proving that housing associations homes across the west of England. can help address the housing They make ‘profit for purpose’ by shortage by building and selling building and selling homes on the competitively in a fast-moving open market and reinvesting profits market. into delivering more affordable homes for local families. This is the social purpose at the heart of their business. For every two homes they sell privately they’re able to deliver at least one affordable home, creating much needed new housing for local families. Their sales people are involved in both sides of their organisation, affordable and commercial housing. Their expert knowledge of all their products, including shared ownership and Help to Buy, means they can support customers through the process to home ownership, whether they are at the start of their journey or looking to move up the property ladder. Their sales team are also working to increase market awareness of these Judges' comments products – this doesn’t just help them This is an innovative team with excellent cross-functional working across sell more homes, it also means that the business at all stages of the process. They utilise the latest social media more people and families can achieve tools to access target audiences and the evidence from customers is pretty their home ownership dream. impressive. They scored a perfect 100% customer satisfaction score on new- In just a few years, their build homes at Mulberry Park. Their operation looks professional resulting in outperforming local private developers. They listen to feedback, and this resulted in two new schemes, Swift Move and Smooth Move. Well done Curo!

Highly commended: Poplar HARCA The team have produced impressive results through implementing a great strategy for income management. They understand the diversity and complexity of their community and will clearly go the extra mile with residents and leaseholders who need additional finance management support. Debt collection with a heart – an enlightened approach with genuine care for the customer. They recognised there was a need to change their mind set and they now work outside the box when it comes to debt collecting, using an innovative and partnership approach. Inspirational.

36 NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 SPONSORED BY Overall Winner

ADVANCE HOUSING AND SUPPORT – WINNER: HOLD (HOME OWNERSHIP FOR PEOPLE WITH LONG-TERM DISABILITIES)

Judges' comments The judges were unanimous in their decision given that this wonderful product is making a major difference to the quality of lives of people who otherwise might be unrepresented. This scheme now has 600 people in shared ownership homes who would never have negotiated this without this help. All of us want somewhere safe and special to live, but some people’s need for security and stability is undoubtedly higher. Hats off to Advance... HOLD is a scheme the judges would like to see rolled out across every town and city in the UK. The judges said “It’s certainly innovative, it goes way past innovative and straight to inspirational.”

NATIONAL HOUSING AWARDS 2018 | @NHAWARDS18 #NHA18 37 Would you like to show your support for the affordable housing sector?

If the answer is yes, we have a number of sponsorship opportunities for you.

• Raise your profile within the affordable housing sector • Reinforce your position as a trusted brand in the sector • Increase awareness of your brand with exposure of your logo on the Awards website and marketing emails sent to over 7,500 contacts per email • Marketed via social media campaigns using Twitter, Facebook and LinkedIn, reaching over 23,000 followers per campaign • Reach a vast housing sector audience and benefit from cross marketing with other National Housing Federation events

If you would like to find out more about sponsoring next year’s Awards please contact any of the Steering Group or James Moscicki at the National Housing Federation at [email protected] or 020 7067 1055. nationalhousingawards.co.uk TRAVEL // CULTURE // ADVENTURE

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| METRO | 11 TRAVEL // CULTURE Tuesday, July 24, 2018 // ADVENTURE 14 | METRO STYLE // WELLBEING | METRO | Tuesday, July 10, 2018 // CELEBRITY IT’S EN POINTE FREE Inside the chic Kensington MUSIC // FILM home with a balletic past // TV // COMEDY Page 22 » first-time buyer

The world’s MosT popular free newspaper STYLE // WELLBEING // CELEBRITY Tuesday, May 29, 2018 Campbell’s coup:

METRO James and Priscilla are delighted with

their new home photo: the modern house house modern the photo:

do the MATHS Purchase price: £425,000 30% share purchased: she turns £127,500 Deposit: £10,000 50 with a Rent: £730pcm Mortgage: £501pcm star-studded Service charge: celebration £43per month TOTAL MONTHLY Page 3 » SPEND: £1,274

‘Every day we just gavin bond/darenote gavin n Page 7 »GETAWAY Page 5 » macron Tells miGranT hero: sTay in france n BGT decked By moTher of all ThundersTorms pinch ourselves’ the IngenIously desIgned thanks to shared ownership, buying a home became UNDERNEATHhome that brIdges the gap shared ownership, buying a home became between style and functIon a reality for this happy family, says AndreA deAn

recenTrecenT report by the resolutionesolution Foundation per cent of the value, and more shares found that a record can be bought further down the line they were renting, and they are hoping 1.8million households with through a process called staircasing. -spEEd Rail to staircase in the future. ‘The service HigH children currently rent Household income is capped at £80,000 THE ARCHES privately,A a figure that’s tripled over the we received from Origin’s sales team (£90,000 in London) and shared owners GETAWAY past 15 years. For many, the overriding was outstanding – always friendly, only have a find a cash deposit for the obstacle to home ownership is that helpful and efficient. I would definitely portion they’re buying. they’re unable to save a decent deposit, recommend shared ownership to ‘We found that the deposit required is as their rent swallows up so much of anybody struggling to get the deposit much smaller than buying on the their monthly income. together to buy,’ adds Priscilla. open market, which made it Priscilla and James campbell, who are a really achievable route ‘In this climate, it gives both biomedical scientists,campbell, found who are onto the housing ladder people like us a chance ‘FoR wHolE uk’themselves in just this position. After for us,’ says Priscilla. to have a permanent renting for six years, they were ready hs2 should be just the start to put a rocket under the economy, claims influential group ‘We love the lines – with trains exceeding 185mphto buy a –family home for themselves space called home. CREATING multiple high-speed rail by daniel Binns beautiful garden, would be built by 2040 underand the childrennew chileshe, 13, and Johnpaul, There really is no lines would inject ‘rocket fuel’ into the hileshe, 13, and Johnpaul, plus the spacious productivity gap with Germany and proposals. And there would befive, 127 but were struggling to save the better, more economy, a transport group has urged. living room, and the France, the company says in a report. miles of fast lines, with speedshefty between deposit they anticipated they affordable The controversial HS2 project to link finishes – especially Director Jim Steer said: ‘We need a 125 and 155mph. would need. method for London, the Midlands and northern the kitchen units plan to put rocket fuel into our eco- Existing lines would also be upgraded getting onto England should be replicated across Then, with an imminent rent increase (inset) and doors – nomic productivity and today’s report to allow high-speed trains toon use the them. cards, they heard about shared the property the country, says Greengauge 21. always attract sets out proposals to do so. The journey time from Edinburghownership to and decided to investigate. ladder – The not-for-profit firm, which played compliments. ‘It is vital for the future of the coun- London could be cut to just 3hrThe 15min, couple registered with Origin everyday my an influential role in the development ‘I am particularly Greengauge 21 claims. Housing and bought a 30 per cent share husband and I of the £56billion HS2 plans, wants try that no region is left behind, and grateful for all the And passengers could travelin a three-bed all the house at Qe2-15Q in pinch ourselves. faster links for cities such as Bristol, the national railway strategy needs to storage space too, including Bullet: How HS2 trains reach all parts of the country.’ Welwyn Garden city, whiche2-15 they in ‘Only through Cardiff, Newcastle and Edinburgh. ity, which they a very handy shed for our shared ownership An extra 101 miles of high-speed Continued onmoved Page into 4 » at the end of last year. are expected to look It could help close the long-standing bikes. We also get two car parking were we able to afford Shared ownership enables people spaces – quite a rarity – and the a home like this.’ who are priced out of buying to part- development has a great community. own and part-rent a property, paying a n QE2-15 is a collection of 15 one, two The kids in particular love the extra london’s bEst-REadb guidE FoR HousE buyERs and ownERsmortgage on the portion purchased and and three-bedroom shared ownership insidE two gREat sEctions + space and the freedom to have their discounted rent to a housing own rooms which they can personalise homes a couple of miles from both association on the remainder. and decorate.’ Hatfield and Welwyn Garden City The initial share ranges from 25 to 75 stations. Only one two-bed flat remains, Priscilla and James’ monthly from £80,000 for a 25 per cent share of outgoings are now lower than when full market value £320,000, origin-qe2.co.uk

Every week, Metro Property provides advertisers with access to more first-time buyers than any other national daily newspaper. An award-winning team of expert writers inform would-be buyers of the latest developments and opportunities that will help them realise their dream of home ownership.

For more information and to advertise call 020 3615 0538 2019

5 September JW Marriott, Grosvenor House London

Dates for 2019 AWARDS OPEN FOR ENTRIES: 25 March 2019

EARLY BIRD DEADLINE FOR ENTRIES: 10 May 2019

FINAL DEADLINE FOR ENTRIES: 7 June 2019

AWARDS LUNCH AND CEREMONY: 5 September 2019

If you would like to enter the Awards in 2019 or be involved in the event itself please contact the National Housing Federation at [email protected]. We look forward to seeing you next year!