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NBDB 2017 Annual Report
Annual Report.indd 1 29/11/2018 8:55:04 AM National Book Development Board 2017 Annual Report d Boar nt Developme Book nal Natio 33
National Book Development Board
2017 annual report
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Tower restige
asig City 1605 Unit 2401oad, P OPrtigas Center National Book Development Board
F. Ortigas, Jr. R hilippines.
National Book Development Board
© 2018 rinted and bound in the P ll works of authors and artists that appear in
All rights reserved. A this publication are reserved. P
NBDB 2017 Annual Report 2017 Annual Report
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al Report
NBDB 2017 Annu Contents
The report includes the audited financial 22 INVESTMENT AND TRADE The National Book Development Board annual report outlines its financial and PROMOTION non-financial performance and describes priorities, activities, achievements, and governance arrangements during 2017. statements for 2017 and provides an insight into the agency’s future direction. 50 PUBLIC CAMPAIGNS INSTITUTIONALIZED RESEARCH AND DATA 60 GATHERING 2 NBDBD AT A GLANCE 62 STAFF DEVELOPMENT 3 2017 LOGICAL FRAMEWORK 64 FINANCIAL HIGHLIGHTS
4 Message from the Chair 66 THE GOVERNING BOARD 6 Executive Director’s Report 70 THE NBDB SECRETARIAT SUMMARY OF 8 ACCOMPLISHMENTS THE PHILIPPINE BOOK 86 PUBLISHING INDUSTRY GRASSROOTS CAPACITY- 12 BUILDING INITIATIVES 92 ACKNOWLEDGEMENTS
Annual Report.indd 1 29/11/2018 8:55:05 AM 2 NBDB at a Glance
Mandate Republic Act No. 8047, or the Book Publishing Industry Development Act, stipulates the mandate of the National Book Development Board (NBDB) to: • Formulate, adopt, and implement the National Book Policy and the National Book Development Plan. • Provide capacity-building services for the agency’s stakeholders such as publishers, authors, printers, and other publishing entities that need its support. • Promote investments in the book industry and develop markets for both domestic and international. • Administer incentives geared towards encouraging the production of excellent and affordable books.
Vision National Book Development Board is the leading catalyst for building a culture of reading and authorship as well as an environment for the growth of the book publishing industry towards making it globally competitive.
Mission To promote the continuing development of the book publishing industry, to ensure an adequate supply of quality books for the global market.
NBDB 2017 Annual Report
Annual Report.indd 2 29/11/2018 8:55:05 AM 33 LOGICAL FRAMEWORK ACTIVITIES
PUBLIC CAMPAIGNS ORGANIZATIONAL OUTCOME ORGANIZATIONAL
CAPACITY BUILDING SERVICES PHILIPPINE DEVELOPMENT PLAN PHILIPPINE DEVELOPMENT PROGRAM INCENTIVES ADMINISTRATION SERVICES EXPANDING ECONOMIC OPPORTUNITIES IN INDUSTRY AND SERVICES THROUGH INVESTMENT PROMOTION AND TRABAHO AT NEGOSYO MARKET DEVELOPMENT SERVICES
PROMOTING INCREASE IN REVENUE PHILIPPINE CULTURE AND VALUES INCREASE IN TITLES LOCAL BOOK PUBLISHING INDUSTRY PROGRAM INCREASE IN MANUSCRIPTS
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Message from the Chair
Flor Marie Sta. Romana-Cruz Chair of the Governing Board
NBDB 2017 Annual Report
Annual Report.indd 4 29/11/2018 8:55:05 AM 55 Dearest Stakeholders, Partners, and Friends of the NBDB: We present you the 2017 Annual Report of the National Book Development Board, a glowing testament to the agency’s response to the opportunities presented by the digital economy and other transformations within the industry. e C h air t h e f rom g e Over the past decades, discourse on the fate of the publishing industry has never passed M e ss a without the supposed threat of digital media. However, the industry cognoscenti will tell you that though print book sales may seem to be in decline, there is a renaissance of readership as young people discover the pleasures of literature, and that media has only increased access to new reading material. Just over the past year, Manila has witnessed the proliferation of many book events, all of which have been deluged by happy readers looking to add to their ever-growing collections and to meet other members of the reading community. With this paradigm shift, NBDB welcomes and encourages reading, writing, publishing in all platforms, in all formats.
Outside Metropolitan Manila, the NBDB continues to expand its reach by giving the regions more access to our services through grassroots capacity-building initiatives such as Booklatan sa Bayan, creative writing workshops, publishing courses, and other workshops for textbook developers. With these projects, we not only satisfy the need for more reading materials, we also embolden Filipinos toward publication.
We also ride the Philippines’ new wave of storytelling to break on foreign shores. NBDB re-established the Philippine presence at the 2017 edition of the Frankfurt Book Fair, but we also joined new trade fairs such as StoryDrive Asia in Singapore and the International Children’s Content Rights Fair in Chiang Mai, Thailand. Participation in these international trade fairs opens our local industry to linkages, collaborations, and new ways of doing business. As we enrich the local industry, we ensure that book titles on Philippine culture and heritage make their way to readers in various regions.
This year has also seen a fortuitous increase in our number of stakeholders, all of whom we are glad to work with jointly for the improvement and innovation of our services. We are optimistic that these new partners will help the NBDB in achieving its vision.
Much gratitude goes to all our stakeholders and partners who have allied themselves with the agency to organize many of our events and programs. NBDB is grateful for your continued collaboration and support for our projects. Together, we continue to make excellent books for the Filipino reader.
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Executive Director’s Report
Jerry G. Tizon Executive Director III
NBDB 2017 Annual Report
Annual Report.indd 6 29/11/2018 8:55:06 AM 77 The year 2017 saw the continued expansion of the grassroots capacity building activities of the National Book Development Board (NBDB). Booklatan sa Bayan, a program launched in 2002, was held in three regions, specifically in Region 3 (Nueva Ecija), Region 6 (Iloilo), and Region 12 R eport
(General Santos City). This year’s Booklatan mainly focused on three subjects: literature in the mother tongue, s
literature for children, and non-fiction/essay writing.T he project also included a book turnover to a small tor’ elementary school in Saranggani. The books are donations from attendees of other projects of the NBDB.
For 2017, the NBDB also reached out to 108 older persons from Quezon City and to 81 youth from the Pantawid sa Pamilyang Pilipino Program through its Read Aloud project. tive Dire c E xe cu tive The NBDB empowered members of Batis AWARE through a series of short creative writing courses. Batis AWARE is a group composed of former women migrant workers, most of whom experienced abuse such as human trafficking.T he women participated in writing, editing, and publishing workshops whose final goal was the release of the second edition of Daloy, a journal that is venue for the said group of women to narrate their own stories.
Apart from the said writing project for Gender and Development (GAD), the Board also spearheaded other writing and illustration seminars that respond to current trends and needs in some sectors of the book industry. Launched in 2016, the NBDB continued its publishing program for publishing professionals. Moreover, the NBDB also partnered with Department of Education’s Bureau of Learning Resources (DepEd-BLR) in training-workshops. The workshops—held in Luzon, Visayas, and Mindanao—are geared toward the content creation, illustration, and publication of textbooks and other learning resources that respond to the opportunities and challenges presented by the implementation of the K to 12 program in the Philippines.
In order to continually promote the culture of reading to the youth, the NBDB celebrated World Book and Copyright Day (WBCD) on April 23 with the theme Book Fiesta. WBCD has been commemorated by NBDB since its beginnings in the 90s through talks. In recent years as in 2017, the celebration incorporates fun activities to entice young Filipinos to explore publications at the book fair and to try activities that are related to literature. Meanwhile, the 8th Philippine International Literary Festival (PILF) showcased talks and workshops, and also included activities anchored on the aim to develop the global competitiveness of Philippine book industry players.
The NBDB participated in seven (7) international fairs in 2017. Through these fairs, the NBDB helps Filipino books gain more international audience.
The continued participation of the NBDB in local fairs is a way for NBDB to provide spaces for independent presses in book fairs, to promote winners of the National Book Awards (NBA) and National Children’s Book Awards (NCBA), and to host seminars.
The largest number of submitted books and finalists by publishers compared to previous years were submitted to the 2017 National Book Awards (NBA). Publishers who participated in the NBA were given inspiration to undertake more book projects and to connect with more stakeholders of the Philippine book publishing industry.
As of 2017, the NBDB is glad to announce that since 2011, under the National Book Development Trust Fund (NBDTF), it has granted funding to 30 manuscripts, 26 of which had been completed and almost half have been published.
These accomplishments would not be possible without the support of our stakeholders and partners. NBDB will continue to promote the development of the book publishing industry and to ensure that quality books are accessible to the public.
Annual Report.indd 7 29/11/2018 8:55:06 AM 8 SU MMAR Y O F a cc ompli sh me n t s
SUMMARY OF ACCOMPLISHMENTS
NBDB 2017 Annual Report
Annual Report.indd 8 29/11/2018 8:55:06 AM 99 GRASSROOTS CAPACITY-BUILDING om plish m ents
INITIATIVES cc
Booklatan sa Bayan sUMMARY OF a OF sUMMARY
Booklatan sa Bayan in Region 6
Booklatan sa Bayan in Region 12
Booklatan sa Bayan in Region 3
Creative Writing Workshops and Seminars
Gender and Development
Daloy Part 1
Daloy Part 2
Publishing Course
Series of Training and Workshops on Textbook and Other Learning Resources
Training on Basic Editorial Skills and Desktop Publishing
Development of Grades 3, 4, 9, and 10 Textbooks
Workshop for Regional Illustrators of the K to 12 Learning Resources
Limbag Kapihan
Annual Report.indd 9 29/11/2018 8:55:06 AM 10 INVESTMENT AND TRADE PROMOTION INITIATIVES
Book Fairs
International Fairs
Kuala Lumpur Trade and Copyright Centre
Asian Festival of Children’s Content
Hong Kong Book Fair
Beijing International Book Fair
Frankfurt Book Fair
StoryDrive Asia
International Children’s Content Rights Fair
Local Fairs
CCP Performatura Festival
Manila International Book Fair
Sikat Pinoy
National Book Development Trust Fund
National Book Awards
Pinoy Bookstop Tour
Fellowships/Conferences
Istanbul Tanpinar Literary Festival Fellowship Programme (ITEF Fellowship)
National Library of the Philippines International Conference
NBDB 2017 Annual Report
Annual Report.indd 10 29/11/2018 8:55:06 AM 1111 s ompli sh me n t PUBLIC CAMPAIGNS om plish m ents cc cc F a O F Y World Book and Copyright Day s U MMAR sUMMARY OF a OF sUMMARY Read Aloud
2nd Philippine Children’s Book Summit
8th Philippine International Literary Festival
PUBLICATIONS
SOCIAL MEDIA
INSTITUTIONALIZED RESEARCH AND DATA GATHERING
PUBLICATIONS
Industry Data
Book Industry Roadmap
Bookwatch 2017, No. 1
Bookwatch 2017, No. 2
Social Media
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GRASSROOTS CAPACITY-BUILDING INITIATIVES
NBDB 2017 Annual Report
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Second West Visayan Mother Tongue Children’s Books Summit GRASSROOTS CAPACITY-BUILDING INITIATIVES CAPACITY-BUILDING GRASSROOTS
Booklatan sa Bayan The National Book Development Board’s (NBDB) Booklatan sa Bayan is a program that provides a series of capacity-building activities and workshops that aim to revitalize public interest in books written in Filipino languages, as well as to promote a culture of reading and a lifelong learning among Filipinos. Implemented in partnership with other government agencies, local government units (LGUs), non-government organizations (NGOs), and private sectors, Booklatan sa Bayan encourages the production of original content from Filipinos. Booklatan sa Bayan in Region 6
The NBDB held two events for the Booklatan sa Bayan in Region 6, both of which had the theme children’s literature. A. second West Visayan Mother Tongue Children’s Books Summit February 18–19 | 3F Event Center, Robinsons’ Place, Iloilo City
The NBDB joined the 2nd West Visayan Mother Tongue Children’s Books Summit, which featured well-known speakers in the field of local children’s literature.T he Board partnered with Hubon Manunulat, a Western Visayan writers’ group, and Kasingkasing Press, an independent publishing house.
Tarie Sabido, Chair of the Philippine Board on Books for Young People (PBBY) talked about the challenges and opportunities in Philippine children’s literature, while Michael Jude Cagumbay Tumamac, more known as Xi Zuq, an award-winning writer, shared tips on writing for children and young adults. Ms. Leonor G. Reyes, Director I of NBDB, gave an overview of the local book publishing industry. Director Reyes presented NBDB’s programs, services, incentives, and future directions.
Other topics included in the summit were on writing in the vernacular for young readers and the status of West Visayan children’s literature. The other speakers were Dr. Isidoro M. Cruz of the National Committee on Literary Arts, Dr. Jesus C. Insilada of the Philippine-American Educational Foundation (PAEF), Sharon Gungon of New Washington Elementary School, Luis P. Gatmaitan of Lampara Books, and Segundo Matias of OMF Literature, Inc.
B. Writing Workshop on Children’s Books February 20 | Casa Real Gallery, Iloilo City
Following the summit is a one-day intensive writing workshop on children’s books arranged by the NBDB and members of the Western Visayan publishing community. Xi Zuq shared ways to write for K to 3 readers, while Tarie Sabido underscored the possibilities open to children’s books. She also facilitated storytelling and read aloud activities.
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Jhoanna Lyn B. Cruz, Xi Zuq Booklatan sa Bayan Program in Region 12
Booklatan sa Bayan in Region 12
Booklatan sa Bayan in Region 12 is composed of three events: two writing workshops and one storytelling session. Region 12 or SOCCSKSARGEN is composed of four provinces and two cities: South Cotabato, North Cotabato, Sultan Kudarat, Sarangani, Cotabato City, and General Santos City. The week- long project was attended by teachers, students, writers, and aspiring writers.
A. Nonfiction/Essay Writing Workshop September 26–27 | Notre Dame of Dadiangas University (NDDU), General Santos City
Jhoanna Lyn B. Cruz, Professor for Literature and Creative Writing at the University of the Philippines–Mindanao, led the two-day workshop on nonfiction or essay writing. The workshop mainly focused on narrating about places.
The participants were first asked to read some essays by Filipino authors, and then were subsequently tasked to write essays about their hometowns.
The participants commended the workshop as it was a way for them to meet other aspiring writers and to receive feedback on their drafts.
The workshop was in partnership with the Notre Dame of Dadiangas University (NDDU).
B. picture Book Writing Workshop September 28–29 | Notre Dame of Dadiangas University (NDDU), General Santos City
The Picture Book Writing Workshop headed by Tarie Sabido and Xi Zuq was a venue for aspiring picture book writers to share their ideas on children’s books. The workshop reiterated a foremost responsibility in writing for children, which is the task to think of the children’s welfare, which is not limited to giving moral lessons.
C. storytelling and Book Turn Over September 30 | Upper Alabel Elementary School, Alabel, Saranggani Province
For the final project of Booklatan sa Bayan in Region 12, the NBDB partnered with the Task Force on Youth Development of Barangay Poblacion, Alabel in Saranggani Province. Students of the Upper Alabel Elementary School were entertained through storytelling sessions. The sessions were followed by a book turnover, where the NBDB donated books to the elementary school.
NBDB 2017 Annual Report
Annual Report.indd 14 29/11/2018 8:55:07 AM 1515 Booklatan sa Bayan in Region 3 November 9 | Central Luzon State University (CLSU), Nueva Ecija
Booklatan sa Bayan’s final installment was a symposium on plagiarism where the NBDB partnered with Central Luzon State University-Center for Educational Resources and Development Services (CLSU-CERDS).
More than 400 CLSU faculty and students were educated on plagiarism and its implications. The resource person was Alvin J. Buenaventura, Executive Director of Filipinas Copyright Licensing Society, Inc. (FILCOLS).
The NBDB and CLSU signed a Memorandum of Agreement regarding future INITIATIVES CAPACITY-BUILDING GRASSROOTS capacity building activities.
Central Luzon State University-Center for Educational Resources and Development Services (CLSU-CERDS)
Creative Writing Workshops and Seminars Gender and Development Creative Writing Workshop March 9 | Siena College of Taytay, Rizal
Nineteen female beneficiaries of Siena College ofT aytay’s Community Formation Development Center joined a Gender and Development (GAD) Creative Writing Workshop sponsored by NBDB. Conducted in Filipino, the workshop’s goal was to enhance the skills of high school scholars and community leaders so that they can articulate their experiences better.
Facilitated by writer Conchitina “Chingbee” Cruz, the morning program was jump-started by a discussion of Rene Villanueva’s “Restawran sa Cubao.” It was followed by a lecture on writing strategies and a workshop on descriptive writing. The afternoon program began with a story on overseas migrant workers and women laborers. Cruz also gave a lecture focusing on the everyday as a subject of writing, and ended the program by conducting another writing exercise.
Conchitina Cruz teaches Creative Writing and Comparative Literature at UP-Diliman and has an MFA in Creative Writing from the University Chingbee facilitating the writing workshop of Pittsburg. She is a Palanca and National Book Award (NBA) winner.
Annual Report.indd 15 29/11/2018 8:55:08 AM 16 Daloy Writing Workshop Part 1: Creative Writing May 13 | Batis Center for Women, Kamias, Quezon City
The NBDB spearheaded a creative writing workshop to cultivate the writing skills, as well as the appreciation for literary works of women who were migrant workers. The main aim was to create write-ups for inclusion to the second edition of Daloy.
Daloy is the literary journal of the Batis Association of Women in Action for Rights and Empowerment (Batis AWARE). It documents the inhumane treatment experienced by former migrant women.
Ten Batis AWARE members took part in the program, which started with Adam David’s discussion of the essay, “Restawran sa Cubao.” Written in a relatable and clear manner, the essay is a good introduction to creative nonfiction. Conchitina Cruz, on the other hand, moderated three writing exercises. The women were also taught how to conduct a personal interview.
Batis AWARE is an organization of Filipino migrant women from around the world, although most of them are from Japan. They were victims of domestic violence, illegal recruitment, and human trafficking.
It is run by writers Conchitina Cruz and Adam David, The Youth & Beauty Brigade (YBB) was set to publish the second edition of Daloy. YBB also released the first edition of the journal.
Daloy Writing Workshop, Batis Association of Women in Action for Rights and Empowerment (Batis AWARE)
Daloy Writing Workshop Part 2: Editing and Publishing June 25 | Batis Center for Women, Kamias, Quezon City
As a continuation of the May 13 workshop, the Book Board, together with Batis AWARE and YBB, hosted an editing and publishing workshop.
Atty. Frank Lloyd Tiongson opened the session by giving practical information on working as a migrant. The attendees were given the chance to ask Tiongson on topics like baklas passport and illegal recruiter syndicate. Conchitina Cruz headed the editing and publishing session. She discussed the importance of editing one’s work, and the importance of learning how to edit another writer’s work.
NBDB 2017 Annual Report
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A two-day course in publishing held in Ortigas Foundation Inc. Library in Pasig City
Publishing Courses April 3 and 5 | Ortigas Foundation Library, Ortigas Center, Pasig City
In 2016, the NBDB and the Book Publishing Association of the Philippines (BDAP) launched a series of short, publishing courses for publishing professionals to pave the way for a masters course in publishing.
In its 2017 run, the NBDB conducted courses on two topics: ethics in publishing and translation and intellectual property rights. Both courses were offered free of charge to all attendees.
The first topic is on Ethics in Publishing facilitated by Fr. Xavier Alpasa. He shared best practice guidelines in publication ethics. The participants also learned how ethics builds a company’s reputation and helps gain customers’ trust.
Father Alpasa is a former member of the Ateneo de Manila University (ADMU) faculty and the founder of the social enterprise Rags2Riches.
More than 50 publishing professionals attended the two-day session. Participants were engaged in discussion, video presentations, and group activities.
The second topic is on the intellectual property aspect of translating Filipino works. The course is facilitated by playwright, Atty. Nicolas Pichay of the Intellectual Property Office of the Philippines (IPOPHL), who specializes on intellectual property (IP) rights.
Around 50 participants, including publishing professionals and representatives from the Department of Education (DepEd), attended the two-day course.
Major topics of discussion included the publication production chain and DepEd’s process flow for bidding textbook contracts. Textbook publishers discovered the opportunity of translating books in different Philippine languages, in line with DepEd’s program of teaching subjects in the mother tongue.
Participants were able to apply their knowledge through a group work; each group was tasked to choose a Filipino book they wish to translate and then plan a timetable for the whole translation process.
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Fr. Xavier Alpasa Atty. Nicolas Pichay Rommel Joson Dr. Rosella Torrecampo
Series of Trainings and Workshops on Textbook and Other Printed Learning Resources Development
Together with the DepEd’s Bureau of Learning Resources (BLR), the Book Board organized a series of trainings and workshops on textbook writing and other printed learning resources.
Training on Basic Editorial Skills and Desktop Publishing of Learning Resources March 6–9 | Teacher’s Camp, Baguio City
Attended by DepEd-BLR’s specialists and staff, the first among the series was held at Baguio. Speakers for the this training resources are the following, along with their respective talks:
Speaker, Position, and Organization Title of Talk Besy C. Agamata, PhD Technical/Operational Terminologies in Quality Chief, Learning Resources Production Division (LRPD), Bureau Assurance and Production of Learning Resources of Learning Resources (BLR) Socorro A. Pilor Ensuring Appropriateness of Materials: Readability Former Director (retired),DepEd- Instructional Materials and Sustainability of Learning Resources Council Secretariat (IMCS) Rosella M. Torrecampo, PhD Director, Office for the Advancement of Teaching (OAT), Intensive English Language Training University of the Philippines-Diliman Rommel E. Joson Graphic Designer, Studio Dialogo Principles and Current Practices in Instructional Lecturer, Ateneo de Manila and University of the Philippines- Design Diliman Atty. FD Nicolas B. Pichay IP Management (Trademarks and Patents) and Director III, Legislative Research Service, Senate of the on Copyright Management of Printed Learning Philippines Resources. Gabriel Reinoso Basic Editorial Skills: Copy Editing a Manuscript Chief Editor, Rex Publishing House
Orientation on the Development of Grades 3, 4, 9, and 10 Textbooks and Teacher’s Manuals March 15–17 | Bulwagan ng Karunungan, DepEd Complex, Pasig City
For the second installment of the training series, the NBDB invited registered publishers of textbooks and teacher’s manual. The three-day orientation seminar began with an overview of the K to 12 Basic Education. The seminar was composed of 20 presentations delivered by officials and specialists from Filipinas Copyright Licensing Society, Inc. (FILCOLS), IPOPHL, and the DepEd, among others.
NBDB 2017 Annual Report
Annual Report.indd 18 29/11/2018 8:55:10 AM 1919 Training Workshop for Regional Illustrators of the K to 12 Learning Resources
In order to reach out to more professionals in the book industry, the NBDB with DepEd-BLR held three capacity building workshops for the regional illustrators of the K to 12.
These three workshops were conducted in Luzon, Visayas, and Mindanao. Present during the training were regional supervisors in charge of learning resources, project development officers, chiefs and division supervisors of DepEd’s Curriculum and Learning Management Division (CLMD), and public schools district supervisors.
A. luzon Cluster GRASSROOTS CAPACITY-BUILDING INITIATIVES CAPACITY-BUILDING GRASSROOTS october 2–5 | M.I. Sevilla’s Resort, Lucena City, Quezon Province
Two-hundred five illustrators from DepEd’s Bureau of Learning Resource (BLR), division offices, and regional offices, along with 107 division learning resources supervisors, and 8 regional learning resources supervisors benefitted from the Luzon workshop for K to 12 learning resources illustrators.
They were educated about copyright management, specifically on IP management, trademarks, and patents by Atty. Oliver L. Limbo of IPOPHL. Attorney Limbo outlined ways where artists might unknowingly violate copyright laws in his talk on copyright management of graphic designs in learning resources.
Author, educator, and film-maker Olivia “Libay’’ Cantor handled the photography training, while UP Fine Arts graduate Jhoan Medrano tackled book Illustrations and design. The last day was dedicated to a basic Photoshop training with Mariel Sandico, who introduced contemporary styles of book design and layout.
B. visayas Cluster october 16–20 | Bohol Plaza Resort and Restaurant in Panglao Island, Bohol
A total of 165 regional learning resources supervisors, division learning resources supervisors, illustrators, and teachers from differentV isayan towns took part in the second installment of the training. Among the participants were published creators. There were also attendees who previously worked with DepEd in producing teaching materials, now accessible at the DepEd portal.
The NBDB invited IPOPHL lawyer Marlita Dagsa and FILCOLS’ Alvin Buenaventura to talk on copyright. For photography, the Board invited Olivia Cantor, while the moderator for basic drawing and art appreciation, book design and illustration was Felix Mago Miguel.
As a culmination of the training, participants were required to create their own books, primarily using their photographs and drawings.
C. mindanao Cluster november 20–24 | Ritz Hotel, Davao City
The final installment of the capacity building activities on textbook and other learning materials development were participated in by mainly DepEd Staff, regional textbook illustrators, and regional supervisors from six different Mindanao regions. These regions include (1) Region IX, (2) Region X, (3) Region XI, (4) Region XII, (5) CARAGA, and the (6) ARMM.
Atty. Josephine C. Alon of IPOPHL, Olivia Cantor, and Felix Mago Miguel were speakers for topics on copyright, basic photography, and book design, respectively. Sub-topics in the five-day event included copyright management and how it affects the book publishing industry, how to choose and use different equipment effectively for photography, the components of an elegant and readable layout, and the setup and strategy for designing a book.
Annual Report.indd 19 29/11/2018 8:55:10 AM 20 Limbag Kapihan
Limbag Kapihan on Tax and Duty-Free Importation of Raw Materials for Book Publishing March 29 | NBDB Conference Room, Ortigas Center, Pasig City
The NBDB handles the applications for incentives and monitors the usage of tax and duty-free imported materials used by registered publishers.
In 2017, over a hundred Philippine publishers, including independent publishing houses were invited by the NBDB to present the newly agreed upon procedure in endorsing applications to tax- and duty-free importations (TADFI) of raw materials for book publishing.
Jerry G. Tizon, Executive Director III of NBDB, welcomed 35 representatives from 21 companies who registered for the Limbag Kapihan.
NBDB staff Ma. Asena Galang outlined the requirements for application for TADFI during importation, for monitoring during production, and for cancellation of performance bond.
Atty. Anna Katarina Rodriguez, Deputy Executive Director of NBDB, answered questions raised by participants. Atty. Rodriguez also explained that the NBDB has been looking into free trade agreements (FTAs), such as with European countries that hava a bilateral or multilateral agreements with the Philippines, primarily through the Department of Trade and Industry (DTI).
NBDB Deputy Executive Director Anna Katarina Rodriguez addresses the KAPIHAN participants the incentives for registrants
NBDB 2017 Annual Report
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Bloombooks, Inc.
The 21 companies with representatives that attended the Limbag Kapihan
1. Abiva Publishing House, Inc. 11. Futurebuilder Publications, Inc. 2. Alliance Media Printing, Inc. 12. Lexicon Press, Inc. 3. Anvil Publishng, Inc. 13. PanAsia Book Exchange, Inc. 4. Art Angel Printshop Commercial Quests, Inc. 14. Philippine Bible Society 5. Bloombooks, Inc. 15. Phoenix Publishing House, Inc. 6. Brilliant Creations Publishing Inc. 16. Rex Book Store, Inc. 7. C&E Publishing Inc. 17. Serah Printing Services 8. Don Bosco Press 18. Studio 5 Designs, Inc. 9. FEP Printing Corporation 19. Touchlife Global Foundation, Inc. 10. Institute for Inner Studies 20. Vibal Group, Inc. Publishing Foundation, Inc. 21. Visprint, Inc.
Annual Report.indd 21 29/11/2018 8:55:11 AM 22 International Fairs
INVESTMENT AND TRADE PROMOTION
NBDB 2017 Annual Report
Annual Report.indd 22 29/11/2018 8:55:11 AM 2323 International Fairs
The National Book Development Board (NBDB) attended seven international fairs this year. International fairs serve as a marketplace for literary agents, publishers, and other industry players to trade book rights and licenses. At times, they are also venues for readers to buy books directly from publishers. Through these fairs, the NBDB helps Filipino books gain more international readership. INVESTMENT AND TRADE PROMOTION INVESTMENT AND
KUALA LUMPUR TRADE & APRIL COPYRIGHT CENTRE (KLTCC) 29–30
ASIAN FESTIVAL OF CHILDREN’S MAY CONTENT (AFCC) 17–21
HONG KONG BOOK FAIR JULY (HKBF) 19–25
BEIJING AUGUST INTERNATIONAL BOOK FAIR (BIBF) 23–27
FRANKFURT OCTOBER BOOK FAIR (FBF) 11–15
STORYDRIVE ASIA NOVEMBER 13–14
INTERNATIONAL CHILDREN’S CONTENT DECEMBER RIGHTS FAIR (ICCRF) 6–9
Annual Report.indd 23 29/11/2018 8:55:11 AM 24 Kuala Lumpur Trade and Copyright Centre
April 29−30 | Putra World Trade Center, Kuala Lumpur, Malaysia
The NBDB’s involvement in the 10th Kuala Lumpur Trade and Copyright Centre (KLTCC) is a profitable step towards leveraging an Association of Southeast Asian Nation (ASEAN) coalition of content creators and publishers.
Dubbed as the “Springboard for ASEAN Content,” the KLTCC has gained engagement from all ASEAN countries, and also from Japan, South Korea, South Asia, Middle East, Europe, and the United States. A platform for publishers, the fair was also for content creators, illustrators and animators, technopreneurs, and higher education institutions. The Board gained insights on the Malaysian and retail and publishing industry. The NBDB also maintained and established new connections with other industry players in the ASEAN region, especially with Indonesia, Malaysia, and Thailand. The NBDB envisions to forge partnerships with Kota Buku—a government-affiliated agency under Malaysia’s Ministry of Education, which hosts KLTCC. The NBDB and Kota Buku could find similar capacity building topics and share honoraria and travel costs for invited speakers, especially those who are not from the ASEAN region. Possible points of collaboration for publishers include publications of bilingual editions of children’s fiction, short story, poetry, and comics. The KLTCC, the Malaysian Rights Fair for the publishing industry, started in 2008. The NBDB was represented by Deputy Executive Director III Atty. Anna Katarina B. Rodriguez.
NBDB 2017 Annual Report
Annual Report.indd 24 29/11/2018 8:55:12 AM 2525 Asian Festival of Children’s Content
May 17−21 | National Library of Singapore, Singapore INVESTMENT AND TRADE PROMOTION INVESTMENT AND
The NBDB attended the Asian Festival of Children’s Content (AFCC), an annual festival in Singapore that has positioned itself center when it comes to children’s content gathering, with a focus on Asian themes. For 2017, the festival’s Country of Focus was Indonesia.
Key international players were present at the event: Over 100 local and international speakers were there, including authors, illustrators, publishers, and industry professionals from countries like Australia, Philippines, New Zealand, Germany, Ireland, the United States, and United Kingdom. The NBDB forged new links with Indonesian and Singaporean publishers for possible collaborative projects with their counterpart Filipino publishers, as recommended by the NBDB. Through the 2017 AFCC, the NBDB was able to examine how the Philippines can better define its advantage in terms of children’s content Atty. Anna Katarina B. Rodriguez, Deputy Executive Director III, and Jerry G. Tizon, Executive Director III also attended three sessions at the AFCC. These are “How to Create a Graphic Novel the Advertising Way” by Paolo Fabregas, “Writing Screenplays for Children’s Film and Television” by Motti Avira, and “Writing for Teens and Tweens” by Noel Price. Moreover, they met with Ambassador Antonio A. Morales of the Philippine Embassy in Singapore to share with him NBDB’s mandate, as well as the Board’s purposes for visiting the festival.
Annual Report.indd 25 29/11/2018 8:55:12 AM 26 Beijing International Book Fair
August 23−27 | New China International Exhibition Center (NCIEC), Beijing, China
The NBDB, represented by Jerry G. Tizon, Executive Director III, participated in the Beijing International Book Fair (BIBF) with the following aims: to promote Philippine Literature and Filipino authors, to gain insights on the BIBF and the Chinese Publishing Industry, and to maintain and establish connections with industry players.
The BIBF is one among the top four book fairs in the world. A gateway to the Chinese publishers and readers, the trade was attended by 2,500 Chinese and international exhibitors from 89 countries and regions, where 300,000 publications were displayed. The BIBF 2017 revealed that Chinese readers are now looking for books on healthy living and lifestyle. There is also a surge of demand in books on child-rearing and child development. These trends are attributed to the fact that the one-child policy in China has been relaxed and to the increased spending-power of the middle class. There is also a demand for English titles because of China’s mandatory English language learning for children.
NBDB 2017 Annual Report
Annual Report.indd 26 29/11/2018 8:55:12 AM 2727 Hong Kong Book Fair
July 19−25 | Hong Kong Convention and Exhibition Centre, Hong Kong INVESTMENT AND TRADE PROMOTION INVESTMENT AND
Through the invitation of the Hong Kong Trade Development Council (HKTDC), the NBDB represented the Philippine publishing industry in the 28th edition of the Hong Kong Book Fair (HKBF). The NBDB set up a booth featuring books that received the National Book Awards (NBA) and the National Children’s Books Awards (NCBA).
The Philippine booth was double the size of the other consulates as it was combined with the free space sponsored by the Philippine Educational Publishers’ Association (PEPA). The 28th HKBF’s theme was “Reading the World: People, Places, Passions.” It attracted around 670 exhibitors from 37 countries and regions. The 28th HKBF was a retail fair where visitors were the buying public, while most other international fairs attended by the NBDB were focused on rights trading.
The NBDB gained two significant insights from the fair. First, there is mutualism between the promotion of the country and the promotion of Philippine-published books. Many fair visitors inquired about the country’s arts and culture, language, food, and travel destinations, which means that interest in the country in general is foremost in captivating international readers. Second, there is advantage in having a Chinese-speaking staff for the NBDB and its stakeholders, so that it would be easier to identify possible partnerships with Chinese publishers in similar book fairs.
The event also revealed that Philippine booth visitors were mainly interested in books for children and in travel and sports publications, specifically on arnis and diving.T he HKBF is an entry point for the Philippines to the Chinese publishing market just like the Taipei International Book Exhibition (TiBE).
Annual Report.indd 27 29/11/2018 8:55:13 AM 28 Frankfurt Book Fair
October 11−15 | Frankfurt, Germany
The NBDB organized a delegation of 16 Philippine publishers and organizations and displayed a total of 429 books for the Frankfurt Book Fair (FBF) or the Frankfurter Buchmesse, the largest book fair in the world.
A venue for cultural exchange among different countries, in addition to being the most important marketplace for book rights, the FBF 2017 was attended by 7,300 exhibitors from 102 countries and around 286,485 visitors. media, film, and games sector, in addition to key players in the book industry, were present in the event. The NBDB organized three events for the 2017 FBF: The Philippine Reception, The ASEAN Forum, and The Underside of Sunshine, all under the theme “Books Philippines, a new wave of storytelling”—a suggestion from BBDO Guerrero’s David Guerrero. BBDO Guerrero is an advertising agency. The theme, which complements the country’s brightly-colored stand, captures the country’s unique strengths: young, tech-savvy readers, and creative content producers.
From L-R: Standing at the Philippine Frankfurt Book Fair (FBF) 2017 both are Hong Kong (HK) Deputy Consul-General Roderico C. Atienza, NBDB Deputy Executive Director III Anna Katarina B. Rodriguez, and HK Consul Attaché Rosanna V. Matila-Sumala
NBDB 2017 Annual Report
Annual Report.indd 28 29/11/2018 8:55:13 AM 2929 INVESTMENT AND TRADE PROMOTION INVESTMENT AND Book covers of the Philippine featured books at the Frankfurt Book Fair
A. The Philippine Reception [October 11] Philippine Stand The reception began with a message from NBDB Chair Flor Marie Sta. Romana-Cruz. Consul Adrian Cruz also spoke on behalf of Philippine Ambassador to Berlin, Melita Sta. Maria-Thomezcek. Consul Cruz and the Embassy in Berlin assisted in the organization of the reception.
B. ASEAN Forum [October 12] International Stand Since the Philippines is the 50th ASEAN Summit host, the NBDB sponsored this year’s ASEAN Forum at the FBF. Trends and developments in different ASEAN publishing markets were discussed by South East Asian experts, namely:
1. Laura Prinsloo (Indonesia) 2. Hasri Hasan (Malaysia) 3. Tha Tun Oo ( Michael Lim) (Myanmar) 4. Flor Marie Sta. Romana-Cruz (Philippines) 5. Peter Schoppert (Singapore) 6. Arthorn Techatada (Thailand) 7. Nguyen Manh Hung (Vietnam)
C. The Underside of Sunshine [October 13]
Children’s Stand In this forum, Carla Pacis, an author of children’s book and Liza Flores, an illustrator talked about writing for children on difficult topics, such as death and divorce. The primary goal in attending the FBF was to facilitate rights-trading between local and foreign publishers and literary agents. Tables at the Philippine stand were primarily used for pre-booked meetings. Some meetings were also arranged upon visiting other booths, attending events, and interacting with visitors. NBDB’s participation this year and in 2016 was made possible with support from the Office of Senator Loren B. Legarda. In 2014 and 2015, the Board was able to attend through subsidies from participating Philippine publishers. NBDB’s FBF fund was optimized as it was used not only for the event proper itself. It supported (1) participation to other international fairs and (2) capacity building activities aimed at helping Philippine delegates in developing their know-how in licensing, rights trading, and contract management.
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The Philippine delegation at the Frankfurt Book Fair 2017 stand
The Philippine delegation for FBF 2017
Publishers and number of displayed books
NBDB 2017 Annual Report
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StoryDrive Asia
November 13−14 | Intellectual Property Office, Singapore
Through the NBDB, the Philippines attended the 2017 StoryDrive TRADE PROMOTION INVESTMENT AND Asia, FBF’s international all-media platform that started in 2012, which has been held by far in Frankfurt, Argentina, Singapore, and China. The event was a means to examine ways the Philippine book industry could adapt to technologies that enhance the reading experience.
StoryDrive Asia reflects the changes, developments, and trends that are currently evolving in the content industries. It aims to explore new forms of collaboration and business models across media boundaries and cultural barriers. Key lessons from the event’s two-day session include: First, the need for more international collaboration when it comes to promoting rights and licensing; and second, that one key trend in the publishing and book industry is the combination of books and content writing with new media. This means that audio books, along with podcasts, may be in demand in South East Asia in the near future. Moreover, because of this changing format in content creation, there may be overlaps when it comes to content generated by consumers and creators. As such, the publisher’s job to curate content and protect the freedom to publish is much needed. The NBDB also attended the ASEAN Book Publishers’ Association’s (ABPA) general assembly as the Board was an Associate Member for 2017. ABPA conducted an election for the positions president and treasurer where Atty. Dominador D. Buhain of REX publishing was voted President, while Betty Tan of Singapore Book Publishers Association (SBPA) was elected Treasurer.
Annual Report.indd 31 29/11/2018 8:55:13 AM 32 International Children’s Content Rights Fair
December 6−8 | Chiang Mai Exhibition and Convention Centre, Chiang Mai, Thailand
From L-R: At the International Children’s Content Rights Fair (ICCRF) in Chiang Mai, Thailand are Ryan Esteban (Board Secretary V), Leonor G. Reyes (Director I), Neni Sta Romana Cruz (Chairman), Jerry Tizon (Executive Director)
The NBDB attended the International Children’s Content Rights Fair (ICCRF) with the aim to pursue the Board’s reading promotion policy and its development guidelines, which are aligned with the country’s National Economic and Development Plan.
The NBDB representatives were Flor Marie Sta. Romana-Cruz, Chair; Jerry G. Tizon, Executive Director III; Leonor G. Reyes, Director I; and Ryan A. Esteban, Board Secretary. During the fair, they attended keynote and panel sessions, as well as met with Philippine Honorary Consul Agkarajit Phanomvan Na Ayudhya. The ICCRF was able to showcase the 100-year evolution and current trends in Thailand’s children’s literature. Through the fair, the NBDB was able to gain additional insights in Thailand’s publishing and educational technology, as well as strengthen partnerships and establish new connections.
NBDB 2017 Annual Report
Annual Report.indd 32 29/11/2018 8:55:14 AM 3333 local Fairs NBDB Book fair at the CCP Performatura Festival
March 31−April 2 | Little Theater Lobby, Cultural Center of the Philippines, Pasay City INVESTMENT AND TRADE PROMOTION INVESTMENT AND
In cooperation with the Intertextual Division of the Cultural Center of the Philippines (CCP), the NBDB organized a three-day book fair for CCP’s Performatura 2017: Performance Literature Festival.
Performatura is celebration of the meeting of the written and oral literature. The three-day event held many activities, including literature classes and a talk on filmmaking, a tribute to Balagtas, and performances of native chants or folksongs from some Philippine ethnic groups.
The NBDB book fair, which was held from 9:00 a.m. to 6:00 p.m., provided a venue and booths for free for the following publishers:
• Balangay Video Productions • Balangiga Press • Gantala Press • PageJump Media • Paulines Publishing House • Philippine-Italian Association • Uno Morato Bookstore, Inc. • 8 Letters Bookstore
Book exhibitors commended the NBDB for giving them free space in the venue and for featuring independent and small publishers. Meanwhile, attendees appreciated the book fair for the variety and selection of the books displayed.
Annual Report.indd 33 29/11/2018 8:55:14 AM 34 38th Manila International Book Fair
September 13–17 | SMX Convention Center, Pasay City
The NBDB hosted an Academic Book Seminar and a Rights Exchange Forum, as well as showcased finalists of the 2016 National Book Awards (NBA) at the five-day Manila International Book Fair (MIBF).
The MIBF is the Philippines’ largest and most varied collection of publications. Apart from books, the fair supports alternative teaching and learning methods, and features digital publications and multimedia. Book launches and signings are also highlights of the fair. The Academic Book Seminar was held on September 14, from 8:30 a.m. to 12:00 p.m. in cooperation with the Book Development Association of the Philippines (BDAP). It explored best practices and innovations in the academic book industry, focusing on textbook development, Science, Technology, Engineering, Agriculture, Math (STEAM) content development, and curriculum design. Participants to the seminar included textbook content creators and publishers, editors, illustrators, designers and publishers of academic books, specifically of K to 12 textbooks. Greg Tabios Pawilen, a specialist on curriculum development talked about developing models for curriculum standards and on how textbooks can become more effective tools for learning. Joy Tan, General Manager of Marshall Cavendish Education shared her company’s practices and approaches in making STEAM learning materials. Marshall Cavendish Education is the leading provider of K to 12 learning materials in Singapore. The Rights Exchange Forum took place on September 15 from 1:00 p.m. - 5:00 p.m. The aim was to spur business transactions between and among industry players. It served as a venue for content creators to interact with prospective publishers, as well as for publishers looking to develop content and trade licenses. Claudia Kaiser, Frankfurt Book Fair Vice President for Business Development delivered a talk entitled, “Negotiating deals: Make the Most of Trade Fairs.” It is all about preparing for international trade book fairs, negotiations, and follow-through to closing transactions. Gerald Cai, co-founder of SnapLearn also conducted a demo of their Augmented Reality/Virtual Reality services for publishers. The Forum was organized by NBDB, in partnership with BDAP for Filipino publishers and content creators who wish to enter the international book market.
NBDB 2017 Annual Report
Annual Report.indd 34 29/11/2018 8:55:14 AM 3535 Sikat Pinoy Arts & Crafts Fair
October 26−29 | SM Megamall, Ortigas Center, Mandaluyong INVESTMENT AND TRADE PROMOTION INVESTMENT AND
The NBDB participated in the Sikat Pinoy National Arts & Crafts Fair, which is one of the key programs of the Department of Trade and Industry-Bureau of Domestic Trade Promotion (DTI-BDTP). The program provides marketing assistance to Micro, Small, and Medium Enterprises (MSMEs) engaged in the creative industries.
The NBDB was provided a booth where it displayed and promoted books nominated for the 2017 NBA. Aside from promoting books, the Board was also able to forge connections with MSMEs from the creative industry clusters. The 2017 Sikat Pinoy had the theme of, “Piling-Piling Produktong Pilipino,” where about 280 exhibitors from the country’s 16 regions showcased their products.
Annual Report.indd 35 29/11/2018 8:55:14 AM 36 National Book Development Trust Fund
Pursuant to the Republic Act No. 9521, or the National Book Development Trust Fund (NBDTF), the NBDB supports and promotes Filipino authorship especially in science and technology and in subject areas wherein locally authored books are either few or non-existent.
Grantees were given PHP 200,000 each to help them finish their manuscripts. Below is the status of all manuscripts as of January 31, 2018:
Category Recipient/s Title of Manuscript % Submitted
Traditional Medicines in Colonial Health and Wellness Ma. Mercedes G. Planta Philippines, 16th to the 19th 100% Centuries
Kasaysayan at Vulnerabilidad: Environment and Ang Kabihasnan at Lipunang Ma. Florina Orillos-Juan 100%
2011 Biodiversity Pilipino sa Harap ng Pananalanta ng Balang, 1569-1949
An English translation Antonio R. Enriquez of a novel originally (deceased) c/o written in a regional The Siege of Fort Pillar 100% Vanessa Enriquez- language or a novel Madelo (daughter) written in English
Category Recipient/s Title of Manuscript % Submitted A novel or book- length literary work Telesforo S. Sungkit, Jr. Mga Tigmo sa Balagbatbat 100% originally written in Cebuano
Documentation/ Dr. Lars Raymund C. UDI(H): Dokumentasyon ng codification of any 100%
2012 Ubaldo Pagpapanday ng Mga Ifugao traditional knowledge
Dr. Miguel D. Fortes, Mangroves of the Philippines: Habitat Rehabilitation Dexter M. Cabahug, Jr., Responding to Environmental 100% and Social Impacts Severino G. Salmo III and Social Change
NBDB 2017 Annual Report
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Category Recipient/s Title of Manuscript % Submitted On the Night of Sendong (English translation of the book, “Sa Lilian C. de la Peña 100% Kagabhion sa Sendong Narratives of Children-Survivors”)
Histories in Memories: Local history of a Anna Christie V. Torres Remembering the July 16,1990 100% Earthquake province written in English or Filipino TRADE PROMOTION INVESTMENT AND Veil of Martyrs: The Bicolanos Danilo M. Gerona 100% and the Revolution of 1986
Jeena Rani Marquez-Manaois The Night that Changed the River 100%
2013 Ma. Elena M. Paulma
Sherma E. Benosa Ti Bantay Asin 100%
A novel written in Ilocano Hermilinda L. Bulong Kalinawa 100%
Ariel S. Tabag Panangsapul Iti Puraw A Kabalio 100%
Appropriate livelihood/ NILALA: Tradisyunal na Sining at New technologies in Anabelle M. Calleja Industriya ng mga Kababaihan ng 100% entrepreneurship Mauban, Quezon
Category Recipient/s Title of Manuscript % Submitted
The Birds of Ateneo de Manila Amado C. Bajarias, Jr. University, Miriam College, 100% and U.P. Diliman
Grace Quiton-Domingo MPA for Teachers: A Fun Activity Biodiversity/Health (Ocean Research GuideThat Illustrates the Science 100% and Wellness Center, Inc.) Behind Marine Protected Areas
Come Back to Me: Lives Taken, Shaken and Changed by the Rosario I. Tañedo 100% Lack of Reproductive Health and 2014 Rights Gender Studies (Women in Science) Ma. Mercedes T. Short Stories of Women in 100% written in English or Rodrigo, Ph.D. Science Filipino
Pag-Tuhan: Tausug Gnosis as a Islamic Studies Darwin J. Absari 100% Living Tradition
Annual Report.indd 37 29/11/2018 8:55:14 AM 38
Category Recipient/s Title of Manuscript % Submitted
The Literature of Dumaguete and Negros Oriental: A Historical Ian R. Casocot Excavation of an Influential 25% Regional Literary Tradition and Culture
Unweaving Basey: A Poet’s History Dinah Roma 100% Local History and of Home Culture Jennifer Rebecca Kulturang Karera: Culture and Communication in Philippine 100% Ortuoste Horseracing Rocky Cajigan, Kawayan de Guia, An Uncyclopedia to Art, Life and Living in Baguio, the Cordilleras… 100% Franklin Cimatu, and and the World Padmapani Perez
Dr. Cecilia Lazarte, Guidebook on the proper use of 100% et al. Medicinal Plants
Louanne Mae
2015 Hilot: Revealing the Albularyo’s Calipayan and Dr. Ancient Secrets of Healing 100% Bibiano Fajardo (tentative title)
Dr. Jacob Matubis, ENT Tagalog Manual: Mga Dr. Mariano Caparas, Karaniwang Sakit sa Ilong, Tainga, 100% Traditional et al. Lalamunan at Leeg Medicine/ Integrative Commercial Production of Organic Dr. Jaime Cabarles, Jr. 100% Medicine/Tropical Philippine Native Chicken Medicine
Prima Lou Imperial Gusto Ko Organiko 100%
STREET FOOD SAFETY: A Primer for Eufemio Barcelon 75% Philippine Street Foods
Demystifying the Filipino Inventions: Mga Konsepto ng Carl Anly Ortiz 75% Byolohiya sa Likod ng mga Pagtutuklas (working title)
NBDB 2017 Annual Report
Annual Report.indd 38 29/11/2018 8:55:14 AM 3939 National Book Awards
November 4 | National Museum of Fine Arts, Ermita, Manila With the aim to promote the development of quality books, the NBDB in cooperation with the Manila Critics Circle (MCC) held the 36th National Book Awards (NBA). It was hosted by Dean Alfar, a member of the MCC.
The cooperation between NBDB and MCC—forged TRADE PROMOTION INVESTMENT AND in 2008— is in accordance with the Book Publishing Industry Development Act of the Philippines. It ensures that creative works of authors and publishers are recognized through yearly awards. For this year, 201 book entries were eligible to enter the awards, 86 of which were chosen as finalists. From this 86 finalists, only 27 received the Awards. Among the 27 NBA are nine special prizes and the Publisher of the Year award. The Ateneo de Manila University Press was recipient of the 2017 Publisher of the Year award.
List of Winners
CIRILO F. BAUTISTA PRIZE FOR BEST BOOK OF SHORT FICTION IN ENGLISH Mariposa Gang and Other Stories by Catherine Torres, University of Santo Tomas Publishing House
GERARDO P. CABOCHAN PRIZE FOR BEST BOOK OF SHORT FICTION IN FILIPINO Sangkatauhan, Sangkahayupan: Mga Kuwento by Alvin B. Yapan, Ateneo de Manila University Press
BEST BOOK OF FICTION (NOVEL) IN ENGLISH The Music Child and The Mahjong Queen by Alfred A. Yuson, Anvil Publishing, Inc.
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BEST BOOK OF FICTION (NOVEL) IN FILIPINO Toto O. by Charmaine Lasar PageJump Media
PABLO A. TAN PRIZE FOR BEST BOOK OF NONFICTION PROSE IN ENGLISH Marcos Martial Law Never Again by Raissa Robles Filipinos for a Better Philippines, Inc.
BEST BOOK OF NONFICTION PROSE IN FILIPINO Sulyap Sa Aking Pinanggalingan By Roque J. Ferriols, SJ Ateneo de Manila University Press
PHILIPPINE LITERARY ARTS COUNCIL PRIZE FOR POETRY IN ENGLISH Snail Fever: Poems of Two Decades by Francis Macansantos The University of the Philippines Press
BEST BOOK OF POETRY IN FILIPINO Banayad: Mga Tula by Rowena Festin The University of the Philippines Press
NBDB 2017 Annual Report
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BEST BOOK OF POETRY IN WARAY Taburos Han Dagat by Victor N. Sugbo The University of the Philippines Press INVESTMENT AND TRADE PROMOTION INVESTMENT AND
BEST ANTHOLOGY (BILINGUAL) Remembering/Rethinking EDSA by JPaul Manzanilla and Caroline Hau Anvil Publishing Inc.
BEST ANTHOLOGY IN FILIPINO Batang Rizal at Iba pang Dula by Christine S. Bellen Ateneo de Manila University Press
BEST ANTHOLOGY IN WARAY Susumaton: Oral Narratives of Leyte by Merlie M. Alunan Ateneo de Manila University Press
BEST GRAPHIC LITERATURE Meläg by Bong Redila Adarna House, Inc.
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BEST LITERARY CRITICISM / LITERARY HISTORY IN ENGLISH Migrations and Mediations: The Emergence of Southeast Asian Diaspora Writers in Australia, 1972-2007 by Jose Wendell Capili The University of the Philippines Press
BEST ESSAYS IN ENGLISH To the People Sitting in Darkness by Jose Victor Torres University of Santo Tomas Publishing
BEST TRANSLATED BOOK Shri-Bishaya by Ramon Muzones and translated into English by Maria Cecilia Locsin-Nava New Day Publishers
BEST BOOK ON FOOD Philippine Food, Cooking and Dining Dictionary by Edgie Polistico Anvil Publishing, Inc.
JOHN C. KAW PRIZE FOR BEST BOOK ON HISTORY Feeding Manila in Peace and War, 1850-1945 by Daniel F. Doeppers Ateneo de Manila University Press
NBDB 2017 Annual Report
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BEST BOOK ON SCIENCE A Field Guide to Flight: Identifying Birds in Three School Grounds by Amado C. Bajarias Jr. Ateneo de Manila University Press INVESTMENT AND TRADE PROMOTION INVESTMENT AND
ELFREN S. CRUZ FOR BEST BOOK ON SOCIAL SCIENCES Out of the Shadows: Violent Conflict and the Real Economy of Mindanao by Francisco J. Lara, Jr. and Steven Schoofs Ateneo de Manila University Press
BEST BOOK IN JOURNALISM Peryodismo sa Bingit: Mga Naratibong Ulat sa Panahon ng Digmaan at Krisis by Kenneth Roland A. Guda The University of the Philippines Press
BEST BOOK ON LEISURE Pinoy Manners A Modern Guide to Delicadeza For All Generations by Joy Lumawig-Buensalido and Christine Jocelyn Buensalido
VICTORIO C. VALLEDOR FOR BEST BOOK IN THE PROFESSIONS Gusto Kong Maging Voice Talent by Pocholo Gonzales PSICOM Publishing Inc.
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ALFONSO T. ONGPIN PRIZE FOR BEST BOOK ON ART EIGA: Cinema in the Philippines During World War II by Nick Deocampo Anvil Publishing, Inc.
KOMISYON SA WIKANG FILIPINO BEST BOOK ON LANGUAGE STUDIES Capampangan Roots by Papa Osmubal (Oscar Balajadia) Holy Angel University Press
BEST BOOK DESIGN Colonial Manila, 1909-1912: Three Dutch Travel Accounts book design by Karl Fredrick M. Castro Ateneo de Manila University Press
PUBLISHER OF THE YEAR Ateneo de Manila University Press
END OF LIST
NBDB 2017 Annual Report
Annual Report.indd 44 29/11/2018 8:55:15 AM 4545 Pinoy Bookstop Tour
April 7−8 | Metro Manila . Tagaytay . Laguna
The 2017 Pinoy Book Stop Tour promoted independent and university-based bookstores, libraries, and books museums in the country, specifically in Metro Manila and Region 4, by hosting activities such as book talks, poetry readings, and music performances. Students, teachers, professionals, and book enthusiasts attended the said programs. INVESTMENT AND TRADE PROMOTION INVESTMENT AND For this year, the Pinoy Book Stop Tour featured the following six stops:
Books Museum cum Ethnology Center 1 Owned by Atty. Dominador Buhain, it features the book and artifact collections from Atty. Buhain’s travels in 200 countries and islands.
Quezon City Public Library 2 The library opened on February 6, 2017 and can cater to 1,000 clients a day.
University of Santo Tomas Publishing (UST) House Bookstore 3 UST bookstore is housed in the university’s main building, which is popular for its architectural and historical value. UST’s press is the oldest in the Philippines and one of the oldest in the world.
4 Bodhi Mind and Body Shop Located in Tagaytay, it features health and wellness books and crafts.
Komikero Komiks Museum 5 Found in San Pablo, Laguna, the museum features its owner Gerry Alanguilan’s comics collection.
Books, Crafts, and Coffeeshop Located in Los Baños, Laguna, it promotes local talents through their 6 open mic sessions and acoustic nights, apart from selling books.
Pinoy Book Stop Tour speakers included activist poet and former political prisoner Ericson Acosta; Wasted and Elmer writer Gerry Alaguilan who is also known as Komikero; University of the Philippines- Diliman professor and head of Creative Writing program Isabela Banzon; Mayette Bayuga, recipient of Gintong Aklat Award for Literature in Filipino in 2016; Joselito delos Reyes and Chuckberry Pascual who are both resident fellows of the UST Center for Creative Writing and Literary Studies; and Cristina Pantoja Hidalgo, author of more than 30 books. The following writers also gave talks: Marne Kilates, author of six poetry books; Jenny Orillos and Amy Abendano-Uy who are both Doreen Fernandez Food Writing Award recipients; Ergoe Tinio, NCBA (Best Reads for Kids) in 2016 recipient; and Xi Zuq, children’s book writer. The participants commended the Board for featuring Philippine Literature in both English and Filipino languages, and also appreciated NBDB’s chosen speakers for their wit and expertise. Because of the talks, some students were even inspired to pursue a career in writing.
Annual Report.indd 45 29/11/2018 8:55:15 AM 46 Conference/Fellowsip
Istanbul Tanpinar Literary Festival Fellowship Programme (ITEF Fellowship)
May 7−12 | Istanbul, Turkey
Atty. Anna Katarina B. Rodriguez, Deputy Executive Director III of the NBDB represented the Philippines in the Istanbul Tanpinar Literary Festival (ITEF) Fellowship Programme. The ITEF Fellowship is aligned with NBDB’s mandate to promote the translation and publication of scientific and technical works in literature and the arts. Founded in 2011 and organized by Kalem Agency, ITEF is a meeting point in Istanbul for writers, publishers, agents, translators, journalists, literary fund managers, and festival coordinators. Kalem Agency is a literary agency in Turkey commissioned by a number of publishing houses regarding translation rights of their titles. Around 200 applicants submit applications for the ITEF Fellowship yearly. For this year, 20 applicants were accepted, including Atty. Rodriguez. During the program, Atty. Rodriguez mapped out the state of the Philippine publishing industry to the other fellows, including topics that they have never encountered before: population vis-à-vis the reading public, literacy levels, the kinds of books read, trends in the industry, and the peculiarities of the Philippine reading market, such as bilingualism and exposure to the US market. Observations gained on the Turkish book industry during the fellowship include: First, the increase of new players in the children’s book category resulting from a population of 20 million children in Turkey; and second, the strong support for licensing and translation in Turkey through the Translation and Publication Grant Programme of Turkey or TEDA. As of 2015, TEDA, which is offered by the Ministry of Culture and Tourism in Turkey, had funded the translation of up to 7,871 titles.
NBDB 2017 Annual Report
Annual Report.indd 46 29/11/2018 8:55:16 AM 4747 4th international conference on children and young adults librarianship 2017
July 19−21 | Villa Caceres Hotel, INVESTMENT AND TRADE PROMOTION INVESTMENT AND Naga City, Camarines Sur
The NBDB actively participated in the National Library of the Philippines’ (NLP) 4th International Conference on Children and Young Adults Librarianship 2017 and was represented by NBDB Director I, Leonor G. Reyes.
Director Reyes delivered a talk that revolved on the current state of the Philippine Book Publishing Industry and how it drives NBDB's initiatives. Anchored on the four pillars of book industry development, the presentation also looked at how NBDB’s mandate of promoting investments in the book industry and of providing capacity building services that open opportunities for crucial partnerships. She also tackled the Board’s future plans and how stakeholders can access the agency's incentives and services.
Other conference speakers included writer Luis Gatmaitan, MD; library faculty John Hickok of California State University, Fullerton; and, National Library of Malaysia Director General Nafisah Ahmad.
The 4th International Conference on Children and Young Adults Librarianship 2017 aims to tackle the importance of access to information in developing a reading culture.
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Incentives
NBDB Number of 2017 Registrants from January 1 to December 31
Total Active Registrants: 542
259 283 Individuals Enterprises
NBDB 2017 Annual Report
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NBDB Number of 2017 Active Registrants as of December 31 INVESTMENT AND TRADE PROMOTION INVESTMENT AND
Number of Certificates released by the NBDB in 2017
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PUBLIC CAMPAIGNS
NBDB 2017 Annual Report
Annual Report.indd 50 29/11/2018 8:55:16 AM 5151 World Book and April 23 | Promenade Copyright Day Quezon Memorial Circle, Quezon City PUBLIC CAMPAIGNS PUBLIC
Books, literature, and copyright are the main focus at the April 23, 2017 celebration of the World Book and Copyright Day.
The National Book Development Board (NBDB) held the Book Fiesta 2017, which is its celebration of the World Book and Copyright Day (WBCD). The event featured activities, book exhibitions, and performances that aimed to promote the creation of original works and the awareness of copyright’s importance. The one-day event was held at the Promenade, which is a national park and shrine used for community gatherings. Apart from a book market hosted by a number of Philippine publishers and partner agencies, the event also featured storytelling, spoken word poetry sessions, and book discussions. Poet Ayer Arguelles hosted a free workshop on erasure poetry, while writers Manix Abrera, Tepai Pascual, Harvey Tolibao, Apol Sta. Maria, and Rob Cham facilitated an on-the-spot comic book making. The NBDB challenged the attendees to have a given leaflet stamped by the word BOOK FIESTA. Participants had to visit at least 10 of the 18 publishers or agencies, as each of them were given one letter stamp each. Those who finished the challenge received tote bags designed with quotes from the 35th National Book Award (NBA) winning books, comics on copyright know-how for creators by Manix Abrera, and snacks. WBCD participants, who were mostly students, young professionals, artists, and book enthusiasts, commended the event for being warm and well-organized and for having fun activities and freebies.
List of participating publishers, government agencies, writers’ groups, and book clubs:
Ateneo de Manila University (ADMU) Press Meganon Comics Bookbed.org National Commission for Culture and the Arts (NCCA) Brilliant Creations Publishing, Inc. National Historical Commission of the Philippines (NHCP) Christian Literature Crusade National Library of the Philippines (NLP) Ex Libris Philippines Pinoy Reads Pinoy Books Filipinas Copyright Licensing, Inc. (FILCOLS) Samahang Umaagapay sa Literatura at Talento (SULAT) Kaisa para sa Kaunlaran, Inc. Telecraft Services Corporation Komisyon sa Wikang Filipino (KWF) Visprint, Inc. Intellectual Property Office of the Philippines (IPOPHL) Living Church of God
Annual Report.indd 51 29/11/2018 8:55:16 AM 52
In celebration of the National Children’s Month, the National Book Development Board (NBDB), in partnership with the Philippine Theater Educational Association (PETA) held a Storytelling Session and a talk on good reading habit for the Pantawid Pamilya beneficiaries of the Department of Social Welfare and Development (DSWD)
Read Aloud
The NBDB’s Read Aloud program was formed to promote a culture of reading to every Filipino. Read Aloud is particularly intended for youth, older persons, other-abled persons, and indigenous peoples. For 2017, the Board, together with the Philippine Educational Theater Association (PETA), held two Read Aloud sessions for older persons and youth.
September 22 | GRACES, North Avenue, Quezon City A total of 108 older persons attended the first Read Aloud session for 2017 at the Golden Reception and Action Center for the Elderly and Other Special Cases (GRACES) in Quezon City.
November 17 | San Juan, Metro Manila Eighty-one youth participants from the Pantawid Pamilyang Pilipino Program were attendees of the second Read Aloud program of the NBDB.
NBDB 2017 Annual Report
Annual Report.indd 52 29/11/2018 8:55:17 AM 5353 2nd Philippine Children’s Book Summit: Laging Bago and Mundo ng Libro July 22 | GT-Toyota Asian Center, University of the Philippines-Diliman PUBLIC CAMPAIGNS PUBLIC
The Illustrators Fair at the Philippine Childrens Book Summit at GT-Toyota Asian Center, University of the Philippines-Diliman
The NBDB with the Philippine Board on Books for Young People (PBBY) hosted the 2nd Philippine Children’s Book Summit with the theme “Laging Bago ang Mundo ng Libro.” The summit was held to commemorate the inclusion of Dr. Jose Rizal’s rendition of the folktale “The Monkey and the Turtle” in Nicholas Trübner’s Oriental Series. The series, released from 1890-1930, was undoubtedly the most important English language series in oriental studies at the time, as it covered diverse topics on Asia, Africa, and the Middle East concerning language, literature, religion, philosophy, economics, and history. The morning program began with a welcome remarks from NDBD Executive Director III (ED) Jerry G. Tizon, followed by a talk on the Rights Trade from Pimolporn Yutisri, Managing Director of Tuttle-Mori Agency. She introduced Tuttle-Mori Agency, which acquires rights for Thailand, Vietnam, Indonesia, and Malaysia. Pimolporn Yutisri has met world’s leading authors, their agents, and global publishers and represents many of them. After the plenary talk, two concurrent sessions followed. The speakers for the concurrent session 1, “Beyond Picture Books: Writing for Young Adults” were Dean Francis Alfar and Eliza Victoria, while the speakers for the concurrent session 2, “Children’s Literature in the Regions” were Padmapani Perez, Noel de Leon, and Xi Zuq. The program closed with two more concurrent sessions. For session 3, “Ikuwento sa Bata: Pagsasalaysay ng Kasaysayan at ng mga Kuwentong Radikal,” the speakers were Eugene Evasco and Daniel Tayona. For the concurrent session 4, “Building & Reading Community,” the speakers were Architect William Ti, Jr. And Ryan Homan. Meanwhile, the afternoon program started with Pepper Roxas’ “Plenary Talk on Illustrating.” This was followed by two concurrent workshops on “Comic Book Making Workshop” and “Storytelling Workshop” that were respectively facilitated by Mervin Malonzo, and Rey Budi and Glory Moralidad. PBBY Chair Tarie Sabido delivered the closing remarks.
Annual Report.indd 53 29/11/2018 8:55:17 AM 54 8th Philippine International Literary Festival April 27−28 | QCX, Quezon Memorial Circle, Quezon City
The Philippine International Literary Festival (PILF) is one of the biggest projects of NBDB and has become a highlight of the Buwan ng Panitikan (National Literature Month) celebration, which is April. The festival is NBDB’s way of celebrating literature and promoting best publishing practices through discourse on opportunities, issues, and trends in the book industry. The 8th cycle of the PILF was held at the QCX, and had the theme “Incendiary.” The theme underscores literature’s capacity to illicit social change and cultural revolutions. QCX or Quezon City Experience is a both a sociocultural museum and an events center. “Incendiary: the 8th PILF” was a two-day event composed of a series of talks and panel discussions that coincided with a book fair. Booths at the fair were offered free of charge to exhibitors who showcased mostly Filipino-published and -authored titles. In addition, for the first time in PILF, Board organized new activities, namely: talks on rights exchange, a career day session, and a business matching session. Lectures on rights exchange were given with the aim to develop the Philippine book industry players’ competitiveness in the global market. Lecture topics included: • Framework on Rights-Trading • Contract Management • Selling Rights Meanwhile, the career session used a speed geeking format, which is similar to the speed dating format, to introduce jobs in the book industry. The business matching session was meant for publishers, rights agents, and content creators to forge links with one another. New books by the Komisyon sa Wikang Filipino (KWF) and the Philippine-Italian Association (PIA) were also launched during the PILF. The PILF was headed by NBDB in partnership with: KWF, NCCA, QCX, and Microtel UP Technohub.
TIME ACTIVITY 8:00 a.m. Registration and opening of book fair OPENING CEREMONY (Plenary - Events Center) 9:00 a.m. Welcome Remarks Flor Marie Sta. Romana-Cruz Keynote 9:10 a.m. Bonifacio Ilagan 9:50 a.m. Break Events Center Mini Theater Mind Your Business: Thinking of More Ways Judge the Book by its Cover to Sell Books
pril 27, 2017) Description: This session will revolve around the
A Description: From mining backlists to ideal process required in conceiving an excellent highlighting bestsellers, to putting up promos 1 ( book design and the real challenges faced by and poetry readings, booksellers explore the
AY artists in arriving at a product that will sell for a many ways they strive and thrive in reaching
D long, long time. readers, boosting sales, and creating a 10:00–11:30 a.m. Format: Roundtable discussion with open forum sustainable growth for their stores. Invited speakers: Liza Flores, Abi Goy, Bru Sim- Format: Roundtable discussion with open forum Nada, Marcus Nada, and Yodel Pe Invited speakers: Jacob Cabochan, Katya Moderator: Ruel de Vera Guerrero, Harris Guevarra, Feliz Perez, and Geraldine Po Recommended audience: publishers, book designers, and graphic designers Recommended audience: publishers and booksellers
NBDB 2017 Annual Report
Annual Report.indd 54 29/11/2018 8:55:17 AM 5555 PUBLIC CAMPAIGNS PUBLIC
8th Philippine International Literary Festival opened by NBDB Chair Flor Marie Sta. Romana-Cruz
TIME ACTIVITY 11:31a.m. Break 12:46 p.m. Creative performance Events Center Mini Theater Read Between the Lives: Creating Sustainable Reading Communities Break it Down: Math and Science Simplified on Description: What does it take to create a Paper sustainable reading community? Take part in Description: Three (3) experts share how they this session as experts share their insights on the wield the pen to break down the puzzling best and unique practices in addressing readers’ worlds of math and science. Join the discussion well-being. as they converse with participants on how to 1:00–2:30 p.m. Format: Roundtable discussion with open train more writers and teachers in effectively forum communicating math and science to future generations. Invited speakers: MJ Tumamac, Ryan Habisan Homan, and Nash Tysmans Format: Roundtable discussion with open forum Moderator: Beverly Siy Invited speakers: Maria Isabel Garcia, Timothy James Dimacali, and Queena Lee-Chua Recommended audience: book lovers, reading advocates, community leaders, publishers, and Recommended audience: publishers and writers booksellers 2:31 p.m. Break Kinabookasan: Our Future in Books Description: What future awaits you in the book Break it Down: Math and Science Simplified on pril 27, 2017) industry? Take a peek and ride the merry-go- Paper A round (in speed geeking fashion, that is) as Description: Three (3) experts share how they 1 ( fifteen (15) experts in the book industry share wield the pen to break down the puzzling
AY a part of their world in less than six (6) minutes worlds of math and science. Join the discussion
D each. as they converse with participants on how to (The roster of presenters includes a paper train more writers and teachers in effectively 2:45–4:15 p.m. conservation consultant, a book designer, an communicating math and science to future illustrator, a rights agent, a translator, an editor, generations. a marketing officer, a bookseller, and several Format: Roundtable discussion with open forum publishers and writers.) Invited speakers: Maria Isabel Garcia, Timothy Format: Speed demo/geeking James Dimacali, and Queena Lee-Chua Recommended audience: senior high school Recommended audience: publishers and writers and college students
4:16 p.m. Break Plenary (Events Center)
4:31–5:00 p.m. Book Launch (Philippine Italian Association and EUNIC)
Awarding of Translation contest winners and Book Launch 5:01–6:30 p.m. (Komisyon sa Wikang Filipino)
Annual Report.indd 55 29/11/2018 8:55:17 AM 56 “Incendiary: the 8th PILF” was a two-day event composed of a series of talks and panel discussions that coincided with a book fair. Booths at the fair were offered free of charge to exhibitors who showcased mostly Filipino-published and -authored titles. In addition, for the first time in PILF, Board organized new activities, namely: talks on rights exchange, a career day session, and a business matching session. Lectures on rights exchange were given with the aim to develop the Philippine book industry players’ competitiveness in the global market. Lecture topics included: • Framework on Rights-Trading • Contract Management • Selling Rights Meanwhile, the career session used a speed geeking format, which is similar to the speed dating format, to introduce jobs in the book industry. The business matching session was meant for publishers, rights agents, and content creators to forge links with one another. New books by the Komisyon sa Wikang Filipino (KWF) and the Philippine-Italian Association (PIA) were also launched during the PILF. The PILF was headed by NBDB in partnership with: KWF, NCCA, QCX, and Microtel UP Technohub.
TIME ACTIVITY 8:30 a.m. Opening of Book Fair 9:00 a.m. Registration Events Center Mini Theater
Copyright This Way
Description: Step right out and join us on a free Framework of Rights-Trading tour of the inner workings of copy-right—from registrations to publications and everything in Description: Listen to an expert discuss the between. management and optimization of intellectual property rights owned or managed by publishers. Format: Roundtable discussion with open 10:00 – 11:30 a.m. forum Format: Lecture with open forum Invited speakers: Invited speaker: Yani Kurniawan Alvin Buenaventura and Moderator: F.D. Nicolas Pichay Beverly Siy Recommended audience: publishers and content creators Recommended audience: content creators and publishers pril 28, 2017)
A 11:31 a.m. Break 2 ( AY
D Share, Use, Build. Repeat: The World of Contract Management (between the publisher Creative Commons License and the author) Description: In the beginning, the law said, “let Description: Get to know the parameters of there be copyright.” And there was copyright, rights that an author licenses to a publisher and and it was good. Or was it? Weigh in on the the possible commercial exploitations that the publisher can undertake. 1:00 – 2:30 p.m. conversation as we unravel the wide, free world of Creative Commons license. Format: Lecture with open forum Format: Lecture with open forum Invited speaker: Chua Hong Koon Invited speaker: Berne Guerrero Moderator: F.D. Nicolas Pichay Recommended audience: content creators and Recommended audience: publishers and content publishers creators
2:31 – 2:40 p.m. Break
NBDB 2017 Annual Report
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TIME ACTIVITY
Bite-Sized Reads and Fun-Filled Bytes Selling Rights Description: Description: Join the conversation as we The future of online publishing and innovative focus on sale and purchase of primary and gaming may just be around the corner. Listen subsidiary rights in the book industry (paperback to two (2) experts as they discuss everything rights, low-price reprint rights, serial rights, 2:41 – 4:10 p.m. from publishing serialized novels to developing condensation rights, translation rights, etc.) interactive games for various platforms. Format: Lecture with open forum Format: Panel discussion with open forum Invited speaker: Nermin Mollaoglu Invited speakers: Alyssa Urbano, Alvin Juban Moderator: F.D. Nicolas Pichay Recommended audience: writers, publishers, Recommended audience: publishers pril 28, 2017) book and game lovers A 2 ( AY
D 4:11– 4:30 p.m. Break Plenary (Events Center)
4:31-5:30 p.m. Business matching session
Closing Remarks 5:40 p.m. Jerry G. Tizon
5:50 p.m. Creative performance
Annual Report.indd 57 29/11/2018 8:55:17 AM 58 Publications
Bookwatch
Bookwatch is the official publication of the NBDB. It documents NBDB activities and projects, as well as book industry news and trends, and presents Philippine books and publications.
For 2017, the NBDB released two issues of Bookwatch. The first issue is mainly about the rise of small presses and independent publishers in the Philippines, while the second issue is entitled “Youth Reads” and is about content created for young readers.
Both issues were edited by Alice Sarmiento. The Art Director was Tioan Medrano.
NBDB 2017 Annual Report
Annual Report.indd 58 29/11/2018 8:55:17 AM 5959
Writing Journal CAMPAIGNS PUBLIC
For 2017, the NBDB Writing Journal had “How Are Books Made?” for its theme. It was conceptualized and designed by R. Jordan Santos, and showcases behind the scenes of the bookmaking process and allows people a peek into the journey a book takes – from layout to binding and everything in between.
For 2018, the NBDB is going with “Hiwaga” as the theme for Writing Journal. It is conceptualized and designed by NBDB’s in-house artist, Apo Aquino, Jr.
Social Media
The NBDB actively uses its website and social media accounts on Facebook, Instagram, and Twitter to disseminate industry information, and encourage reading among Filipinos, especially the youth who are very active in social media.
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INSTITUTIONALIZED RESEARCH AND DATA GATHERING
NBDB 2017 Annual Report
Annual Report.indd 60 29/11/2018 8:55:18 AM 6161 Industry Data
As a result of starting the operationalization of the Industry Research and Management Information System Division (IRMISD), the National Book Development Board (NBDB) H ERI NG G AT ATA has gathered and collected book publishing industry data and started the implementation CAMPAIGNS PUBLIC
of the Readership Survey. These industry data can be classified into four categories: CH A ND D 1) financial, 2) content creation, 3) access and distribution, and 4) readership.T he NBDB aims to guide industry players in identifying the industry’s major issues of concern by conducting research on these categories and implementing the Readership Survey. The data are gathered from government agencies namely the Department of Education (DepEd), National Library of the Philippines (NLP), Philippine Statistics Authority (PSA),
and Securities and Exchange Commission (SEC). I NS TIT U TIO N ALI Z E D RE S EAR
DATA SOURCE
Department of National Library Philippine Statistics Securities and Education of the Philippines Authority Exchange Commission
Industry Categories
Financial Content Creation Access and Distribution Readership
As one of the focal points of the industry research, financial data shows how the book industry fares with other industries in the Philippine market and how much it contributes to the economy. Data were mostly gathered from SEC and from NBDB’s Accreditation and Incentives Division (AID). The data collected include sales, revenues, and expenditures of publishing companies from 2010 to 2015. Content creation and development is one aspect of the industry where authors, illustrators, artists, and publishers invest in. These content creators are quantified through the data of AID. Published works in print and digital formats with ISBN were also tallied. Financial and content creation data were presented to various local and international book publishing industry conferences such as the Kuala Lumpur Trade and Copyright Centre (KLTCC), Frankfurt Book Fair (FBF), and Booklatan sa Bayan. To determine the current trends in digital book publishing industry, the Readership Survey will include more questions about digital readership to quantify its readers, their interests, and the applications they are using. Another aspect of the industry included in the survey is access to and distribution of books. The agency hopes that these changes in the survey will determine the profile of Filipino readers and will serve as a catalyst in the improvement of the book publishing industry.
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STAFF DEVELOPMENT AND FINANCIAL HIGHLIGHTS
NBDB 2017 Annual Report
Annual Report.indd 62 29/11/2018 8:55:18 AM 6363 To deliver quality projects geared towards the development of the book publishing, the NBDB officials and staff were sent to different trainings and seminars. The trainings and seminar enumerated below were selected to address the gaps in the human resources learning and development needs. Planning sessions were conducted at the beginning of the year to set target performance for the programs and support services. A performance review was conducted at the end of the year to review the accomplishments and identify opportunities for improvement in delivering services for next year.
Date Course Participants
Training on Republic Act No. 9184 and Its January 24–25 NBDB Officials and Employees Revised Implementing Rules and Regulations Training on Bloom Software Tutorial and
January 26–27 NBDB Officials and Employees HIGHLIGHTS FINANCIAL AND DEVELOPMENT STAFF Orientation on Basic Copyright 7th Career Executive Service (CES) Jerry G. Tizon May 31 Thought Leaders’ Congress Executive Director III
tivities Orientation on Government Procurement July 27 NBDB Officials and Employees Process and Requirements y Ac y R.A.C.E. to Serve VII Civil Service Commission September 3 NBDB Officials and Employees (CSC) Fun Run Benchmarking at the City Government and August 30–September 1 NBDB Officials and Employees Other Offices in Davao Jerry G. Tizon nc In ter-age September 27 4th Career Executive Service (CES) Club Executive Director III Flordeliz A. Abiad Supervising Administrative Officer and OIC, Association of Government Accountants of October 18–21 AFSD / the Philippines (AGAP) Convention Neira Andrea G. Gruta Administrative Assistant III (Sr. Bookkeeper) 16th Annual Career Executive Service (CES) Anthony John R. Balisi November 21-23 Conference Director I Godwin Austen O. Mijares 72nd Philippine Institute of Certified Public Accountant IV /
nd a S emi n ars, T rai n i gs, November 22–25 Accountants (PICPA) Annual National Alda Mae M. Murillo Convention Administrative Officer V (Budget Officer III) Orientation on the Law on Anti-Violence December 18 NBDB Officials and Employees Against Women and Children (Anti-VAWC) ISO 9001: 2015 December 19–20 Quality Management Systems Internal Audit NBDB Officials and Employees Course
Date Course Participants
February 23 Human Resource and Activities NBDB Officials and Employees Pre-planning
June 1-2 Mid-year Teambuilding and Assessment NBDB Officials and Employees Activities
December 13–15 2017 Year-end Assessment and 2018 NBDB Officials and Employees
g Workshops Workshops P la nn i n g Planning Activities
Annual Report.indd 63 29/11/2018 8:55:18 AM 64 2017 FINANCIAL HIGHLIGHTS
The National Book Development Board (NBDB) was allocated appropriations in the FY 2017 GAA amounting to Forty-Two Million Five Hundred Seventy Four Thousand Pesos (P42,574,000.00) broken down as follows:
PARTICULARS AMOUNT
Regular Appropriations: P18,142,000.00 Personal Services (PS) P20,842,000.00 P41,044,000.00 Maintenance & Other Operating Expenses (MOOE) P2,060,000.00 Capital Outlay (CO)
Automatic Appropriations: P1,530,000.00 Retirement and Life Insurance Premium (RLIP)
TOTAL P42,574,000.00
Shown below is the computation of allotment released, obligations incurred, and balances as of year-end (December 31, 2017).
Allotment Obligations Utilization Particulars Balances Released Incurred Rate
Regular Appropriations: Personal Services (PS) *P18,905,478.00 P18,846,644.10 P58,833.90 100% Maintenance & Other Operating 20,078,522.00 17,879,895.41 2,198,626.59 89% Expenses (MOOE) 2,060,000.00 1,882,758.97 177,241.03 91% Capital Outlay (CO) TOTAL P41,044,000.00 P38,609,298.48 P2,434,701.52 94%
Automatic Appropriations:
Retirement & Life Insurance P1,530,000.00 P1,530,000.00 P 0.00 100% Premium (RLIP)
Other Releases:
Miscellaneous Personnel Benefits P1,120,395.00 P1,032,504.29 P87,890.71 92% Fund
For 2016 Performance Based 518,235.00 518,234.30 0.70 100% Bonus For PS Deficiency salaries & other 571,203.00 483,312.99 87,890.01 85% benefits For RLIP Deficiency 30,957.00 30,957.00 0.00 100% GRAND TOTAL P43,694,395.00 P41,171,802.77 **P2,522,592.23 94%
*This amount includes realignment in the amount of Seven Hundred Sixty Three Thousand Four Hundred Seventy Eight Pesos (P763,478.00) from MOOE to PS to cover payment of FY 2017 Collective Negotiation Agreement (CNA) Incentive as authorized by DBM per SARO No. BMB-B-17-0025531 dated 22 December 2017.
NBDB 2017 Annual Report
Annual Report.indd 64 29/11/2018 8:55:18 AM 6565 **Set out below are the components of the total unobligated balance amounting to Two Million Five Hundred Twenty Two Thousand Five Hundred Ninety Two and 23/100 Pesos (P2,522,592.23) as follows:
Amount/Balance Particulars Explanation (in Php)
Of the target twelve (12) Regular Appropriations: 58,833.90 board meetings in a year, Personal Services (PS) there were only seven (7) months when quorum was obtained. Hence, the other months had no Automatic Appropriations: 0.00 disbursement related to Retirement & Life Insurance Premium (RLIP) board meetings. Accruals HIGHLIGHTS FINANCIAL AND DEVELOPMENT STAFF made for Collective Negotiation Agreement Other Releases: Incentive and Performance 87,890.71 Miscellaneous Personnel Benefit Fund Enhancement Incentive were underobligated.
Sub-Total under PS 146,724.61
The budget for the administration of National Book Development Regular Appropriations: Trust Fund (NBDTF) was Maintenance & Other Operating Expenses 2,198,626.59 not utilized because no (MOOE) categories were chosen and approved by the Board for the 2017 call for manuscripts.
From the allotment released for procurement of vehicle amounting to One Million Three Hundred Thousand Pesos (Php1,300,000.00), NBDB was authorized to purchase one (1) unit of Multi Purpose Vehicle Capital Outlay (CO) 177,241.03 in the amount not exceeding One Million One Hundred Thousand Pesos (Php1,100,000.) as per the prescribed specifications pursuant to DBM Budget Circular No. 2017-1 dated April 26, 2017.
Sub-Total under MOOE & CO 2,375,867.62 TOTAL (PS/MOOE/CO) 2,522,592.23
During the year, NBDB was able to generate an income amounting to Five Hundred Twenty Five Thousand Six Hundred Ninety Three and 72/100 Pesos (P525,693.72) from fees related to registration, renewal of registration, processing, and certification.
Annual Report.indd 65 29/11/2018 8:55:18 AM 66
THE GOVERNING BOARD
NBDB 2017 Annual Report
Annual Report.indd 66 29/11/2018 8:55:18 AM 6767 D T H E G OVER N I NG B OAR
FLOR MARIE STA. ROMANA-CRUZ Chairman Trustee, Sa Aklat Sisikat Foundation Member, Eggie Apostol Foundation
Nepomuceno A. Malaluan Vice Chairman Assistant Secretary Department of Education (DepEd)
Annual Report.indd 67 29/11/2018 8:55:18 AM 68 GOVERNMENT MEMBERS:
VIRGILIO S. ALMARIO
Chairperson National Commission for Culture and the Arts (NCCA)
JOSETTE T. BIYO RONALD L. ADAMAT Undersecretary Science and Technology Services, Commissioner Department of Science and Commission on Higher Technology (DOST) Education (CHED)
CEFERINO S. RODOLFO JOY JOSETTE L. LACHICA
Undersecretary Investment Specialist Industry Development Group (IDG) Board of Investments (BOI) Department of Trade and Industry (Alternate to Usec. Rodolfo) (DTI)
NBDB 2017 Annual Report
Annual Report.indd 68 29/11/2018 8:55:19 AM PRIVATE MEMBERS: 6969 D T H E G OVER N I NG B OAR
ANI ROSA S. ALMARIO
Vice-President, Adarna House Director and Co-Founder, Raya School
MA. KARINA A. BOLASCO
Publishing Manager, Ateneo de Manila University Press Vice-Chair, Unyon ng mga Manunulat sa Pilipinas Vice-Chair, Filipinas Copyright Licensing Society External Vice-President, Book Development Association of the Philippines Board member, Philippine Board on Books for Young People
ISAGANI R. CRUZ
President, The Manila Times, College Professor Emeritus, University Fellow, Consultant to the President, and Executive Publisher of the Academic Publications Office, De La Salle University Chair, Filipinas Copyright Licensing Society
RUEL S. DE VERA
Chairperson, Manila Critics Circle Faculty Member, AdMU Associate Editor, Sunday Inquirer Magazine ALFREDO C. RAMOS
Chairperson and President, National Book Store, Inc.
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THE NBDB SECRETARIAT
NBDB 2017 Annual Report
Annual Report.indd 70 29/11/2018 8:55:21 AM 7171 T H E NBDB S C RETARIAT
JERRY G. TIZON Executive Director III
ANNA KATARINA B. RODRIGUEZ Deputy Executive Director III
FLORDELIZ A. ABIAD OIC, Administrative & Finance Division
Annual Report.indd 71 29/11/2018 8:55:23 AM 72
OFFICE OF THE CHAIR
NBDB 2017 Annual Report
Annual Report.indd 72 29/11/2018 8:55:23 AM 7373 T H E CH AIR O FF I C E F
Left to Right
Ryan A. Esteban Board Secretary V
FLOR MARIE STA. ROMANA-CRUZ Chairperson
Camille Nathalia C. Martinez Executive Assistant III
Annual Report.indd 73 29/11/2018 8:55:23 AM 74
Office of the Executive Director
NBDB 2017 Annual Report
Annual Report.indd 74 29/11/2018 8:55:23 AM 7575 tor tive d ire c xe cu tive T H E O FF I C E F
Left to Right
Anthony John R. Balisi Director I
Mea Rose A. Sañana Administrative Assistant III
Jerry G. Tizon Executive Director III
ANNA KATARINA B. RODRIGUEZ Deputy Executive Director III
Leonor G. Reyes Director I
Rita A. Quinto Administrative Assistant III
Annual Report.indd 75 29/11/2018 8:55:24 AM 76
Policies and Programs Division
NBDB 2017 Annual Report
Annual Report.indd 76 29/11/2018 8:55:24 AM 7777 Divi s io n P ro g ram s a nd P oli c ie s
Left to Right
Juan Martin D. Guasch Project Development OfficerV
Ma. Niña A. Lanciola Project Development Officer I
Hazel Nichole S. Sadian Project Development Assistant
Apolinario L. Aquino, Jr. Creative Arts Specialist I
Alexandria Mikaela P. Dela Paz Project Development Assistant
Deborah Rosalind D. Nieto Project Development Officer III
Elaine M. Lazaro Information Officer II
Celedonio R. Tomonong, Jr. Administrative Aide VI
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INDUSTRY RESEARCH AND MANAGEMENT INFORMATION SYSTEMS DIVISION
NBDB 2017 Annual Report
Annual Report.indd 78 29/11/2018 8:55:25 AM 7979 TEM S D IVI IO N N SYS G EME N T I NF ORMATIO N A CH A ND MA Y RE S EAR I NDUS TR
Left to Right
Jason G. Tabinas Project Development Officer IV
Ihna Marie F. Embalzado Project Development Officer II
Jodell C. Beringuela Administrative Assistant III
Anthony John R. Balisi Director I
NENITA T. TAASIN Assistant Statistician
JEFFREY C. PERDIGON Assistant Statistician
Annual Report.indd 79 29/11/2018 8:55:26 AM 80
ACCREDITATION AND PUBLISHING INCENTIVES DIVISION
NBDB 2017 Annual Report
Annual Report.indd 80 29/11/2018 8:55:26 AM 8181 N A ND P UB LI SH I NG NC E TIVE S D IVI IO RE D ITATIO CC A
Left to Right
Lorna L. Magdael Administrative Assistant III
Clarisa C. Cominguez Administrative Assistant III
Anfernee P. Ruanto Project Development Officer I
Leonor G. Reyes Director I
Keith N. Ibo Project Development Assistant
jULIETa d. poLvOROsa Project Development Officer II
Ma. Asena A. Galang Project Development OfficerV
Annual Report.indd 81 29/11/2018 8:55:26 AM 82
FIELD MONITORING AND COORDINATION DIVISION
NBDB 2017 Annual Report
Annual Report.indd 82 29/11/2018 8:55:26 AM 8383 N D IVI S IO OOR D I N ATIO NG A ND C F IEL D MO N ITORI
Left to Right
Leonor G. Reyes Director I
Fatima M. Peyra Project Development Officer III
Annual Report.indd 83 29/11/2018 8:55:27 AM 84
ADMINISTRATIVE AND FINANCIAL SERVICES DIVISION
NBDB 2017 Annual Report
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8 A ND F I N NC IAL S ERVI C E S D IVI IO N A D MI N I S TRATIVE 9
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1 Flordeliz A. Abiad 2 Godwin Austen O. Mijares Supervising Administrative Officer & OIC Accountant III
3 Elizabeth L. Cari-an 4 Rhonnell C. Dacio Administrative Officer V Administrative Officer V
5 Sylvia C. Mendoza 6 Alda Mae M. Murillo Administrative Officer V Administrative Officer V
7 Jayson B. Ramos 8 Minda D. Reyes Administrative Officer V Administrative Officer V
9 Neira Andrea G. Gruta-Castro 10 Gemma E. Bermudes Administrative Assistant III Administrative Aide III
11 Rodel L. Dela Cruz 12 Alexander R. Lumbo Administrative Aide III Administrative Aide III
13 Edgar Q. Molo 14 Rencie T. Magtulis Administrative Aide III Administrative Aide III
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THE PHILIPPINE BOOK PUBLISHING INDUSTRY
NBDB 2017 Annual Report
Annual Report.indd 86 29/11/2018 8:55:27 AM 8787 The Philippine book publishing industry plays a significant role in the formation and education of the Y Filipino through the provision of quality and affordable books. At the core of the book industry is its being a business, hence, it must be sustainable, and at the same time a social enterprise that puts a premium in contributing to the education of Filipinos.
Economic contribution The economic contribution of book publishing industry amounted to a total of P6.78 billion in 2014. But this is just 0.054% of the Philippine gross domestic product (GDP). The annual growth rate is also erratic, growing 33.48% in 2012 and contracting by 0.32% in 2013.
Book Publishing GDP T H E P ILIPPI N B OOK UB LI SH I NG NDUS TR Annual Current Revenue Revenue Current Publishing Revenue Prices Year (in billion (in million Prices (in Revenue Growth Rate (in billion PHP) USD) billion USD) as % of GDP (%) PHP) 2010 4.60 102 - 9,000 200 0.051 2011 4.69 108 1.96 9,710 224 0.048 2012 6.26 148 33.48 10,560 250 0.059 2013 6.24 147 -0.32 11,540 272 0.054 2014 6.78 153 8.65 12,640 285 0.054
Sources: Revenue based on Publishers' Financial Statements from Securities and Exchange Commission as processed by the National Book Development Board, partial results based on Top 60 Publishers. GDP from Philippine Statistics Authority - CountrySTAT.
The figures on the total number of employees in the book publishing industry are not very encouraging either. Although employment rose by 13% in the two-year period from 2010 to 2012, the 3,326 employees for the industry is negligible compared with the total number of employees for the whole country.
Total Number of Employees in the Book Publishing Industry Year No. of Employees 2010 2,950 2012 3,326 Source: Philippine Statistics Authority - Census of Philippine Business and Industry
The book publishing industry is largely dependent on one single biggest buyer: the Philippine Government. For 2014, revenue from Philippine Government procurement of textbook amounted to P1.70 billion or 25% of the total revenue of the book publishing industry.
Number of Textbooks Budget Budget Year procured (in million PHP) (in billion PHP) (in million USD)
2011 37 1.78 41 2012 28 2.12 50 2013 37 1.49 35 2014 36 1.70 38 2015 48 3.46 76 Sources: For textbooks: www.deped.gov.ph/transparency; For budget: DepEd GAA
Annual Report.indd 87 29/11/2018 8:55:27 AM 88 The total trade of printed books from 2010 to 2015 shows that the export as percent of trade ranged only from 3.76% to 6.30%. This means that a large part of revenue of bookstores in the local market is dependent on the imported books.
EXPORT IMPORT Total Trade Export as YEAR (in million % of Total Copies of VALUE Copies of VALUE USD) Trade Books (in million Books (in million (in million) USD) (in million) USD) 2010 0.48 2.17 43.98 55.55 57.72 3.76 2011 3.67 3.14 39.30 53.23 56.37 5.57 2012 0.97 2.88 39.00 61.38 64.26 4.48 2013 0.61 3.39 33.46 50.43 53.82 6.30 2015 2.26 3.05 51.89 65.37 68.42 4.46 Source: Based on international trade data from the Philippine Statistics Authority (PSA) as processed by DTI-EMB, as of June 22, 2016
The relative change in production of titles has been irregular since 2010. The number of titles increased by 14% and 21% in 2014 and 2015, respectively. However, the number of titles decreased consecutively by 12% and 8% in 2016 and 2017, respectively.
Number of ISBNs Year No. of ISBNs Percent Change 2010 5,855 - 2011 6,327 8 2012 6,963 10 2013 6,860 -1 2014 7,825 14 2015 9,480 21 2016 8,314 -12 2017 7,671 -8 Source: National Library of the Philippines (NLP) - Bibliographic Services Division data as processed by National Book Development Board
Print books with ISBN dominate the production of books compared to electronic books. However, in 2014, publication of electronic books rose to 22% from 6% in 2013.
Survey of Issued ISBNs by the National Library of the Phlippine (NLP), 2010-2015
Year Number of Print Books (in %) Number of Electronic Books (in %) 2010 97 3 2011 96 4 2012 88 12 2013 94 6 2014 78 22 2015 75 25 Source: National Library of the Philippines (NLP) - Bibliographic Services Division data as processed by the National Book Development Board
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As the world fully embraces the digital age, the Philippines is also continually Y going digital. In 2017, the Philippines ranked 12th among countries with highest number of internet users.
Percentage of Population in the Philippines using the Internet, 2010-2016
Year Number of Individuals (in %) 2010 25 2011 29
2012 36 T H E P ILIPPI N B OOK UB LI SH I NG NDUS TR 2013 48 2014 50 2015 54 2016 56 2017 58 Sources: International Telecommunications Union (ITU); InternetWorldStats
With the increase of internet users, more Filipinos are spending time online whether through their laptops, desktops, or mobile devices. A significant rise in the average number of hours spent online using a laptop/desktop is in 2017 with 9 hours compared to 5.2 hours in 2016.
Average Number of Hours Spent Using the Internet Per Day, 2015-2017
Year Access through laptop/desktop Access through mobile device 2015 6.3 3.3 2016 5.2 3.2 2017 9.0 3.4 Source: We Are Social – Various Annual Digital Reports
It is also reported in 2017 that there are 30.34 million Filipinos purchasing via e-commerce based on We Are Social’s Digital in 2017 Report.
The total expenditure on books significantly increased in 2006 and 2009 but in 2012 there is a slight drop by 2% in total family expenditure on books.
Total Family Expenditure on Books
Year In Million PHP In Million USD Percent Change
2003 3,686 68 -
2006 5,138 100 39 2009 6,283 132 22 2012 6,165 146 -2 2015 6,098 134 -1 Source: Philippine Statistics Authority - Family Income and Expenditure Survey (FIES)
Annual Report.indd 89 29/11/2018 8:55:28 AM 90 Book Distribution There are 670 chain and standalone bookstores in the country in 2015 selling new and secondhand books. However, most of these bookstores are concentrated only in Metro Manila and in major provincial cities.
Number of Bookstores as of 2015
Name of Bookstore Number of Branches National Bookstore 200 Book Sale 91 Pandayan Bookshop 90 Philippine Christian Bookstore 49 Precious Pages 26 St. Paul's 24 Rex Bookstore 23 Fully Booked 17 Merriam & Webster Bookstore 17 Online Bookstores 17 Paulines 13 Secondhand Bookstores 13 Books for Less 12 Standalone Bookstores 11 OMF Literature 10 Online Secondhand Bookstores 10 Goodwill Bookstore 8 Central Bookstore 6 eBookstore 6 CLC Philippines 5 Philippine Bible Society 4 C&E Bookshop 4 Online Bookstores selling print and ebook 4 University Bookstores 4 UP Press 3 Comic Odyssey 3 TOTAL 670
Source: National Book Development Board
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Annual Report.indd 90 29/11/2018 8:55:28 AM 9191 Reader preference Y The book is still the most preferred type of reading material by Filipinos based on the NBDB Readership Survey in 2012. Books are preferred by 80% of the respondents, way higher than other reading materials such as newspapers, magazines, and comics.
What do Filipinos read? T H E P ILIPPI N B OOK UB LI SH I NG NDUS TR 80% books 67% NEWSPAPERS
43% MAGAZINES 28% COMICS
Source: 2012 National Book Development Board Readership Survey
Conclusion The Philippine Book Publishing Industry should look for ways to improve content development and access and distribution. In the past years, the Philippines has seen a rise in content development in terms of the number of ISBNs issued by the National Library of the Philippines (NLP). But recent data shows that there is a slight decline in the issuance of ISBNs. Similarly, the demand for books stagnated from 2012 to 2015 based on Family Income and Expenditure Survey conducted by Philippine Statistics Authority (PSA).
Aside from the stagnation of supply and demand of books, another issue in the development of the industry is the concentration of majority of bookstores in Metro Manila and nearby provinces. With these issues at hand, the industry could tap the digital platform in strengthening its presence and widening its reach beyond Metro Manila and nearby provinces. Publishers and creators alike could benefit from this as more individuals are going online and showing openness to purchase via e-commerce.
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Acknowledgements
NBDB 2017 Annual Report
Annual Report.indd 92 29/11/2018 8:55:28 AM 9393 Annual Report 2017 Gerry Alanguilan s Acknowledgements Greg Tabios Pawilen Harvey Tolibao Adam David Hubon Manunulat Alice Sarmiento Intellectual Property Office of the Philippines Alvin J. Buenaventura Cultural Center of the Philippines’ Intertextual Division k n o w le dg eme t Ac Amy Abendano-Uy Isabela Banzon Apol Sta. Maria Jenny Orillos Atty. Oliver L. Limbo Jhoan Medrano Atty. Alvin Buenaventura Jhoanna Lyn B. Cruz Atty. FD Nicolas B. Pichay Joselito delos Reyes Atty. Frank Lloyd Tiongson Joy Tan Atty. Josephine C. Alon Kasingkasing Press Atty. Marlita Dagsa Komisyon sa Wikang Filipino Ayer Arguelles Liza Flores Batis Association of Women in Action for Manila Critics Circle Rights and Empowerment or Batis AWARE Manix Abrera Book Development Association of the Mariel Sandico Philippines Marne Kilates Carla Pacis Mayette Bayuga Central Luzon State University-Center for Educational Resources and Development Michael Cagumbay Tumamac (Xi Zuq) Services Microtel UP Technohub Chuckberry Pascual National Commission for Culture and the Arts Claudia Kaiser, Frankfurt Book Fair Vice Notre Dame of Dadiangas University President for Business Development Office of Senator Loren B. Legarda Conchitina “Chingbee” Cruz Olivia Libay Cantor Consul Adrian Cruz Philippine Board on Books for Young People Cristina Pantoja Hidalgo Philippine Educational Publishers’ Association David Guerrero of BBDO Guerrero Philippine Educational Theater Association Department of Education-Bureau of Learning QCX or Quezon City Experience Resources R. Jordan Santos Department of Education-Curriculum and Rob Cham Learning Management Division Rommel E. Joson Dr. Besy C. Agamata Segundo Matias Dr. Isidoro M. Cruz Socorro A. Pilor Dr. Jesus C. Insilada Tarie Sabido Dr. Luis P. Gatmaitan Tepai Pascual Dr. Rosella M. Torrecampo Tioan Medrano Embassy of the Philippines in Berlin Task Force on Youth Development of Barangay Ergoe Tinio Poblacion, Alabel in Saranggani Province Ericson Acosta The Youth & Beauty Brigade Felix Mago Miguel Filipinas Copyright Licensing Society, Inc. All NBDB-registered book publishers, booksellers, printers, book importers and exporters, authors, Fr. Xavier Alpasa illustrators, designers, agents, editors, and book Gabriel Reinoso, industry associations.
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