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for a connected lifestyle
CHINESE Hello March Grows Stronger
FACE TO FACE Rahul Sharma Co-Founder, Micromax Infomatics & Young Li Head-IBD, Alibaba Mobile Business Group
Tested Vivo 7 Plus, Lenovo K8 Note, LG Q6, Micromax Canvas Infinity, InFocus Turbo 5 Plus, Kult Beyond and more…
phone of the month Samsung Galaxy Note 8
firstcall
obile handset has become the most ubiquitous device ever invented by humans. As per the latest data, 75% of EDITORIAL the world population or 5 out of 7.5 billion M Pankaj Mohindroo | Editor-in-Chief humans are now connected with mobile handsets. It took
13 years since the launch of first commercial mobile Shelley Vishwajeet | Editor handset in 1983 to reach the first billion. The last billion Ramesh Kumar Raja | Assistant Editor was achieved in less than 4 years. In India, over 88% of Haider Ali Khan | Senior Correspondent households now have a mobile handset. By 2019, entire India and that includes around 55,000 villages that are Nijhum Rudra | Correspondent
yet to be on the mobile map will also get mobile connectivity. Vanshika Malhotra | Reporter It’s indeed been an incredible journey for this amazing handheld
Editorpage device, opening up never before thought possibilities. Starting with DESIGN communication, mobile handset has now become the device of choice Ajit Kumar Parashar | Sr. Graphic Designer and numero uno facilitator for realizing Digital India dream where access to bank, health services, education, certificates and plethora of other MARKETING services are now accessible via your palm. The future is right here. But Puja Mohindroo | Manager - Business future possibilities remain immense. It only requires out-of-the-box Sandeep Kumar | Sr. Manager – Marketing thinking. In this regard, the just expressed view of Telstra CTO Hakan Eriksson that drones be treated as ‘Flying Mobile Phones’ has added to the excitement and opens up a whole new world of possibilities. OPERATIONS K. Rajagopalan | Advisor-Legal, Accounts & Eriksson’s remarks comes against the backdrop of rising regulatory Administration and safety concerns regarding the misuses of this ‘carrier of future’ Deepak Kohli | Manager – Accounts which has been acting as bottlenecks in unleashing drones’ humungous Varun Lama | Sr. Manager – Human Resources potentials. Eriksson has contended that treating drones as ‘Flying Mobile Phones’ and putting a SIM card in them will give drones an identity while B. G. Mathur | Manager- Production connecting them to a regulated database. This will take care of many regulatory concerns as it will make it easier to track and regulate them. CIRCULATION His suggestions definitely make lots of sense and could unleash the full Bhupender Singh Bisht | Manager – Circulation potential of drones for common uses such as goods delivery, remote ADVISORY BOARD observation, traffic control, work progress etc. Bejon Misra Your magazine celebrates ideas, innovation and brings you the most Rajan Mathews relevant insights on market and industry trends. In this issue too leading S.D. Saxena thought leaders and industry honchos have shared their valuable views Subhash Chandra which would be worth your time. Sunil Dutt It’s festive season now in India and adding to the flavor, it’s been Sonu Bhasin raining new devices coupled with tempting discounts. The time to buy Uvaraj Natarajan a new handset is now!
My Mobile team joins you in celebration. Keep Celebrating, Keep GET IN TOUCH Reading! Editorial : [email protected] Marketing : [email protected] Circulation : [email protected] Phone : 011—46206161 Fax : 011—41520637
Edited, published, printed and owned by Pankaj Mohindroo, Published from Flat No. 25, First Floor, Shankar Market, Connaught Place, New Delhi – 110001. Printed at HT Media Ltd. B-2, Sector 63, Noida. The publishers regret that they cannot accept liability for errors and omissions contained in this publication, however caused. Pankaj Mohindroo The opinions and the views contained in this publication are not editor-in-chief necessarily those of the publishers. Readers are advised to Follow Us: seek specialist advice before acting on information contained in Facebook this publication, which is provided for general use and may not facebook.com/mymobilemag be appropriate for the reader’s particular circumstances. The ownership of trademarks is acknowledged. Twitter twitter.com/MyMobileMag Volume XII, Issue X, october 2017 04 | october 2017 MYMOBILE
contents
50 96
54
Style Notes Face to Face: 58 tech Talk Interviews with business/ 10 letters An insight into the latest industry leaders worthy OS rivals - Android 8.0 12 Cell Speak 54 Rahul Sharma – Co-Founder, Oreo & iOS 11 14 rumor Mill Micromax Infomatics 16 NEWS 60 Hardip Singh – Executive Burn Tests 22 big NEWS Director, Optiemus Infracom 66 samsung Galaxy 109 my Guide Limited Note 8 62 Sanjay Kalirona – CEO & 69 iVOOMi Me3s Director, Comio India 28 just in 70 lenovo K8 Note Get a close look at new mobile 64 Sachin Batra – Chief Marketing 72 lg Q6 devices now in the market Officer, ZTE India 74 Vivo 7 Plus 90 Young Li – Head, International
50 lead Story Business Department, Alibaba 76 micromax Canvas Chinese OEMS led by Mobile Business Group iNFinity Huawei are wresting more Rajesh Kakrania – Founder & grounds from rivals 99 78 intex aqua lions 3 CEO, I-Smart Mobile 80 iNFocus Turbo 5 Plus Technology Pvt Ltd 53 personality 82 kult Beyond Ren Zhengfei – Founder & 134 Sanjeev Bhardwaj – Founder CEO, Huawei Technologies CMD, ERD Group 84 lephone W2
06 | october 2017 MYMOBILE
contents
86 Bazaar Bargain 132 Apps that let you fulfill all your Digital Driver Four phones which are smart culinary fantasies with buy today much ease 136 Add Ons The latest and the best of Market Insight gadgets and accessories, from By Invitation – 100 USA smartphone market Bluetooth speakers to next Where business leaders share bounces back generation laptops their thoughts 104 Server market sees positive 88 Towards insights-driven growth 148 Vantage Point approach to marketing Have You Secured Your Mobile? smartphones – Nikhil Mathur, – Pradipto Chakrabarty, Regional Managing Director-South Asia, apptastic Director, CompTIA India GfK – South Asia 102 doctorinsta.com – Online expert
96 Online Marketing: The 10 medical consultation anytime, What's Inside What's Things That Matter – anywhere Rishi Mehta, Founder, Krish 103 Desiclik.Com – A Fantastic Telecommerce INC online Indian Bazaar for Desi Americans Special Features 94 The latest from Apple’s 106 Tech Trendz coveted stable Hybrid Cloud: The New 106 109 104
94
Total number of pages = 150
06 | AUGUST 2017 MYMOBILE
letters
www.mymobileindia.com SEPTEMBER 2017 Rs 100 not be aware of the whole Mobile, love to read the section. ® insight about any latest gadgets, mobiles and apps —Rakesh Dev Singh, Delhi
FOR A CONNECTED LIFESTYLE mobile or technology but more often in the magazine Tested Asus Zenfone AR, Blackberry ACCHE DIN Keyone, Samsung On Max,
Inbox Panasonic A3 Pro and P55 Max, NOW what we get from it, which is rather than going to any My Mobile has been my Moto Z2 Play, Mafe Shine M820, For Xolo Era 1x Pro and more... Smartphone Market very helpful and deep. I am website. The main source of boredom buster during long FACE TO FACE Kenichiro Hibi Web Series Managing Director, Redefining Sony India Entertainment a regular reader of your our tech content comes trips and journeys. We get
PHONE OF THE MONTH HONOR 8 PRO magazine and I also from My Mobile magazine. all the information about the recommend it to my friends The unmatched quality of apps and new features and family. It is a must have the product keeps it in a running onto our handsets. for those who want to get different league altogether. You guys always do in- useful and correct Just-ins, Consumer and depthstory. Waiting for your My trust and passion of information. Industry Insights always next issue. reading My Mobile keeps on —Pradeep Kumar, Lucknow come handy. An ideal tech —Namrata, Bengaluru increasing as the topics magazine should follow your which you have been My Mobile has been footsteps. The best way to get covering these days are associated with me since I —Nilesh Jayant, Mumbai knowledge about all the wonderful like the last issue was in my college and has available mobile devices and of September (Acche Din been a part of my growing The August issue’s editorial their prices is My Mobile. Now) has been very up. I am very fond of this was well elaborated and very The kind of collective informative, well timed and unique and informative timely as people had this information available in My properly researched one. All magazine present in the tendency to keeping away Guide section of the the major mobile players country. Since I am a from the selfie phones in the magazine is very helpful, have been included in this dedicated reader since my market but not the case especially for a customer coverage. While the Big young age, I have been anymore. The selfie phones and reader like me. We get News and Consumer admired as the one who are the hot favorite now. The all the brands, their Insights are wholesome knows everything in my burn tests, chief speak and specifications and price informative, the Bazaar friends and neighbors about games you did were pretty range at the same place. Bargain helps us to know mobile and technology. I good. It has been my guide Rather than flipping through the latest price of the want to thank the whole to all the tech queries and the entire magazine, one already launched products team of My Mobile for their hence developing my would get the idea about any on which we could get the continuous support. knowledge as a consumer. I particular mobile. best bargain. My best —Ravinder Singh, Punjab want you to include more —Praveen, Nashik n wishes to My Mobile team gadgets and mobiles in your —Sneha, New Delhi We, as the regular reader Burn Test and subscriber of My Dear My Mobile team, it gives me an immense knowledge of mobile
ecosystem which you guys deliver through the Are you crazy about cellphones and have the magazine and it’s simply potential to pen a few lines? brilliant. I would also Do you have a nose for news and can also key in a dream suggest you to add few more headline? Do you crave to lay your hands on the latest devices and gadgets like you gizmos and tell the world about them? If you think you have it in you, we are looking for you. Rush your CV to did of Honor 8 Pro in your [email protected] to see your name in My Mobile, burn tests. Majority of India’s best mobile magazine. readers or the users might
10 | october 2017 MYMOBILE
12 | october 2017 Quotes cell with businesses... WhatsAppBusinessisdesigned “We aretrying tomaketheinteraction easier we wanttobealongtermplayer” committed to the country and that to India. This shows how we are to bring Sharp brand of phones year. Laterintheyear, weplan 10 million investment in India this “We have already committed USD consolidation. India’s big telecom growth in some temporary stressbutitisseeingbigtime market in telecom. The sector is undergoing “India isthemostrobustanddynamic growth speak Global CEO,InFocusMobile,ataneventinNewDelhi place” and managing customers at one profile, managing messagesatscale three challenges oflack ofabusiness for smallbusinessesandaddressesthe COO, WhatsApp,inan interviewtoabusinessdaily education” digital payments, tele-health, tele- services such ase-commerce, data is yet to come as for all new Telecom Secretary, inaninterviewtoanewspaper person whosedatayouareseekingtomakepublic” consequence unlessthereisspecificconsentof of anindividualisreleasedby nameyouwillsuffer the companiesdealingwithdata, thatifany data come inpublic. Iwouldliketogentlyremind, all “Some thingsarecompletelyprivate, shouldnot Union ITMinister, whilelaunchinganation-widehackathoninNewDelhi
— ArunaSundararajan, Zhongsheng Luo, — ZhongshengLuo, — MattIdema,
— RaviShankarPrasad, factor” would be a key manufacturing boost totelecom and to give a basic principle to All’ will be the care of. ‘Internet will be taken Intelligence (AI) and Artificial of Things (IoT) such asInternet new technologies challenges of and current forward looking policy will be (telecom) “The new Telecom Minister, ina interaction withET — Manoj Sinha, MY MOBILE
Rumour Mill in Tech Talk Corners
HTC U11 Plus speculated Huawei ‘Rhone’ could Airtel in talks to launch to launch soon come with four 4G smartphone priced Although Google and HTC recently cameras at Rs 2,500 entered into a strategic agreement, Even as Huawei is all set to unveil its In order to take on Reliance Jio, India’s with the former buying a percentage of Mate 10 and Mate 10 Pro soon, the largest telecom operator Airtel is in the HTC workforce, this doesn’t stop Chinese tech major is now reported to talks with multiple handset makers to HTC from widening its smartphone be in the developmental process of a bring a 4G smartphone for a price as portfolio (as of now at least), as the new smartphone with the codename low as Rs 2,500-2,700. While Mukesh company is planning to unveil a new ‘Rhone’ for which the rumours have Ambani-led Jio has announced plans smartphone, reportedly called the HTC started lining up. If a post on Chinese to offer Internet-enabled feature phone U11 Plus. According to a report by micro-blogging site Weibo is to be for a refundable deposit of Rs 1,500, French site Frandroid, the smartphone, believed, the ‘Rhone’ could be the Airtel is placing its bet on a full-fledged codenamed Ocean Master, is likely to be company’s first ever smartphone to smartphone as it believes people would a part of the HTC U11 family, and could house two pairs of camera sensors, be ready to shell out a little more to be a bezel-less one. The purported HTC at the front as well as at the back. get a loaded handset. According to U11 Plus is expected to sport a 5.99- However, the camera configurations reports quoting a source familiar with inch JDI Quad HD are still not out. Additionally, the pur- the development, the new 4G smart- display with an aspect ratio rated at ported device is expected to be powered phone - that will debut around Diwali 18:9. The device could be powered by by the company’s own Kirin 659 - will come bundled with Airtel’s 4G Qualcomm Snapdragon 835 mobile processor, and could come with a connection and attractive data and platform, coupled with 4GB or 6GB battery capacity rated at 3280mAh. voice plan to woo mass market custom- of RAM. There could either 64GB What other features the smartphone ers. The planned dual SIM 4G Android or 128GB internal storage option. It will offer, still remain behind the doors. smartphone will reportedly have a 1GB is speculated to house a 12MP rear Therefore stay tuned for further updates. RAM, sport a four inch display, dual and an 8MP front-facing camera. The The Mate 10 and Mate 10 Pro will be camera, VoLTE calling and a longer device is expected to make its entry in launched at an event in Munich on battery life. n November in China. October 16. [email protected]
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HTC handsets to come with pre-installed Office 365 commercial email accounts. Hungama Music, Hungama Play The launch will bring several add-ins from iOS to Android including Evernote, Microsoft Dynamics 365, Microsoft Translator, Nimble, OnePlaceMail, Outlook Customer Manager, Smartsheet and Trello. The company will also launch new add-ins for Outlook such as Wrike, JIRA, MeisterTask, Gfycat and MojiLala across web, Windows, Mac, iOS and Android platforms. Wrike, JIRA and MeisterTask are software made for
What’s Up What’s teams which make responding to work emails faster and easier on the go. Gfycat WhatsApp is rolling out soon to all users. As and MojiLala will allow users to add reaction per WABetaInfo, a fan site that tests new GIFs and stickers in their emails. Users can WhatsApp features early, the messaging go to Outlook Settings, then click Add-ins app is finally testing the “Delete for Digital entertainment platform Hungama and tap the plus sign next to the apps to Everyone” feature. With this feature, the recently entered into a partnership with enable them. users will be able to recall or unsend texts, smartphone maker HTC to offer an exclusive, images, videos, GIFs, documents, quoted unparalleled entertainment experience for Huawei launches ‘Watch 2’ with 4G support messages and even status replies within a HTC users. Hungama’s music and video in 3 variants five-minute window. However, messages destinations - Hungama Music and that have already been read or sent more Hungama Play will be available as pre- than five minutes ago cannot be recalled embedded services on HTC’s range of through this feature. The feature will be current and upcoming series, along with an available for both the Android and iOS exclusive free trial of the apps for a period platforms. “WhatsApp has added in beta of three months and one month respectively. the possibility to edit messages that you Offering a range of latest and trending songs already sent. It is actually disabled by along with curated playlists and a live radio default and it’s under development,” an experience, the Hungama Music library Huawei has launched the next generation earlier WABetaInfo’s tweet read. The users consists of over ten million songs and music ‘Watch 2’ in India at a starting price of Rs will be able to edit only recent messages videos while Hungama Play offers over 20,999. The Watch 2 is IP68 dust and and not the old ones. With over 1.2 billion 8,000 blockbuster Bollywood, Hollywood water resistant and comes with a round 1.2- monthly active users, WhatsApp is available and Regional movies. “We are excited to inch face and interchangeable bands. The in more than 50 different languages around partner with Hungama and provide our defining feature of the watch is 4G LTE the world and in 10 Indian languages. customers with a daily dose of entertainment support which allows it to send texts, take that can be delivered and enjoyed seamlessly calls and more without needing to be Facebook to introduce Instant Videos on our devices,” said Faisal Siddiqui, tethered to a smartphone. The Huawei feature President - South Asia, HTC. Watch 2 has been launched in three variants - Sports (Bluetooth) for Rs 20,999, Classic Microsoft launches Outlook add-ins for (Bluetooth) for Rs 25,999 and the Android Sports(4G) variant for Rs 29,999. The Huawei Watch 2 runs on the latest version of Android Wear (2.0) and comes in two models. The Classic model comes with a metal chassis and features a hybrid leather band which has leather on top and jointed rubber on the bottom. The Sports variant on the other hand has a far sportier design. LTE is exclusive to the Sports variant. In an effort to help users watch videos on- Following the launch of add-ons for Outlook WhatsApp’s ‘unsend’ feature to be rolled the go without consuming data, Facebook on iOS, Microsoft is rolling them out for out soon has been testing an innovative video feature, Android customers with Outlook.com and The much anticipated “unsend” feature of dubbed the Instant Videos. The feature will
16 | october 2017 MYMOBILE
newsbits
have the potential to download and cache from Hollywood, Bollywood and local movies videos directly from Facebook while it is on along with exclusive series, to customers. Wi-Fi/mobile internet, which further helps This basket of entertainment will be users to watch them later without internet available on Vodafone Play, Vodafone’s one- consumption. Customers will witness stop entertainment destination to enjoy lightning bolt icons on pre-loaded videos. streaming of content; be it Live TV, popular Facebook is carrying out this testing to helps shows, latest movies or trending music users to save their data and watch more videos. videos. In this new feature, Facebook has a hosted content set-up that helps to load and YouTube gets new logo, introduces more download much faster than mobile websites. provider Airtel today forged a strategic features
What’s Up What’s It is a far better way to read instant articles partnership with Korea’s largest and they have to wait longer for a publisher’s telecommunications company SK Telecom article to come into sight. As videos load under which, Airtel will leverage SK much slower than a page, publishers will be Telecom’s expertise to build the most more interested to appear in here to have advanced telecom network in India. The more visibility. According to a special report partnership will work across several areas from TechCrunch, Instant Video test is including developing bespoke software to Google-owned YouTube has refreshed its available to a small percentage of Android dramatically improve network experience, iconic logo and introduced some major users. leveraging advanced digital tools including design changes to its desktop and mobile machine learning, big data and building apps. Unlike minor tweaks, this is the Google Feed revamped in India customized tools to improve network biggest change the YouTube logo has planning based on every customer’s device received over the years. The logo ditches the experience. The two companies will also red colour inside the “Tube” part of the collaborate on an on-going basis to evolve name and places the now familiar play icon standards for 5G, Network Functions to the left side of the YouTube name. Google Virtualization (NFV), Software-defined says the change allows the YouTube logo to Networking (SDN) and Internet of Things work better “across a variety of devices, (IoT), and jointly work towards building an even on smallest of screens”. As per reports, enabling ecosystem for the introduction of the service is also getting a new typeface, these technologies in the Indian context. colour scheme and several major changes Google has added some changes to its Feed to the look, feel and functionality of its section (which got introduced in 2012) in Vodafone Play partners HOOQ to strengthen desktop and mobile app. Earlier this year, India. The new redesigned Google Feed is video content catalogue YouTube had made a major change to its available for both the Android as well as iOS desktop website which delivered a cleaner users. The new Feed, using machine interface and new features such as a “dark learning algorithms by Google, will list down mode” for night-time viewing. various things in the form of cards such as news, sports, highlights, music, videos and Microsoft ‘Pix’ camera app uses AI to let you more. It, in accordance with the users’ scan documents better interests and trending topics, will showcase stuff at the top. Additionally, the users can Trends indicate that Indians are fast click on the ‘Follow’ option in order to get a adopting mobile phones as their first screen daily dose of various topics, and can easily for entertainment. A recent report indicates ‘Unfollow’ if the interest changes. News that time-spent on smartphones jumped by available on Google is now deeper, with 16 per cent in the period Jan-March 2017 related articles listed down along with any over the previous quarter largely driven by a particular news story. Additionally, the new strong demand for social media platforms Google Feed is available both in English and and entertainment apps. Ever responsive to Hindi languages. the needs of a super-connected customer Technology major Microsoft has updated its base, Vodafone India has joined hands with ‘Pix’ camera application for iOS devices Airtel joins hands with Korea’s SK Telecom HOOQ, Asia’s first premium video-on- which now lets users take better scans of to create India’s best network demand service, to offer unlimited streaming documents, whiteboards and business India’s largest telecommunications services of over thousands of hours of entertainment cards too. From the beginning, ‘Pix’ app
18 | october 2017 MYMOBILE
newsbits
used artificial intelligence (AI) technology UPI payments. For UPI based payments to choose and optimise photographs and and transfers, customers are not required to apply a range of filters. This time the app furnish their bank details to enable would deploy AI technology for documents transactions. Customers can also use too. The updated camera app automatically MyAirtel app (Bank section) to scan any UPI detects whiteboards, documents and QR code for making merchant payments. business cards in real time and intelligently Online and offline merchants can leverage adjusts camera settings for these types of Airtel Payments Bank as a payment mode photos. Once the shutter clicks, the app to accept payments seamlessly from their uses AI to improve the image, such as iPhone users. The revamped user interface customers. cropping edges, boosting colour and tone, features a news feed on its start page and What’s Up What’s sharpening focus and tweaking the angle to helps users get the news four times faster Uber introduces In-app chat, multi- render the image in a straight-on than the previous version. An artificial destination features perspective. intelligent (AI) news engine is also rolling out to selected countries, including India, Facebook Messenger now has 1.3 bn bringing the latest and most insightful news monthly active users to the user without any effort setting it up. Opera’s AI news engine uses real-time intelligence ranking, powered by machine learning and deep learning. Once the user Ridesharing app Uber recently announced starts engaging with news content, it will a phased roll out of two new features, begin defining a unique user profile by namely ‘In-app chat’ and ‘multi-destination’. accumulating news categories and publisher The in-app chat feature aims to help riders domains the user clicks on. The news and driver partners get in touch with one engine analyzes the user’s interest through another to provide information such as their a deep learning model that understands exact location. As a result, coordinating the what each user is engaged with. pickup can be faster and cost effective, since they don’t have to switch between Over 1.3 billion people around the world are Airtel Payments Bank launches UPI enabled apps or incur call charges. The multi- now using Facebook Messenger every digital payments destination feature, on the other hand, month, the company announced recently. enables riders to add multiple stops along The Messenger surpassed the one billion their route. Whether it’s a ride to the airport monthly active users (MAUs) mark in July and the rider needs to pick up a friend 2016. The growth of Messenger now puts enroute, or going home after dinner, and the app at par with Facebook-owned need to drop off a loved one on the way, it’s WhatsApp which also has 1.3 billion MAUs. easier than ever to pick up and drop off your The growth comes as Messenger and friends or family along the way. WhatsApp both have taken concrete steps towards monetisation. “We have rolled out Paytm Mall to give small stores tech boost ‘Instant Games’ more broadly and bringing to expand their businesses ‘Messenger Lite’ to more countries. We also India is home to millions of small and redesigned the Inbox so that all of your medium businesses. These micro favourite features are front and centre Airtel Payments Bank has become the first entrepreneurs form the backbone of the making it easier to connect,” the Messenger payments bank in India to integrate the UPI country’s retail ecosystem, but often post read. Facebook announced in June on its digital platform. This will add to struggle to expand their businesses. Paytm that it has nearly two billion monthly active customer choice and convenience for Mall, owned by Paytm E-commerce Pvt Ltd, users. Facebook-owned Instagram has 700 making secure digital payments to online/ has focused on democratizing online access million monthly users, 200 million of which offline merchants and making instant are using its ‘Stories’ feature every day. money transfers to any bank account in India. In January this year, Bharti Airtel AI-powered news feed lands on Opera Mini launched Payments Bank in India to enable for iPhone transactions on digital platforms. The by putting technology in the hands of these Tech firmO pera has released a new version initiative will allow bank customers to link trusted offline shopkeepers. It has enabled of its mobile browser app, Opera Mini, for their bank accounts on Bhim app and make thousands of local shops with mobile
20 | october 2017 MYMOBILE newsbits
technology and QR codes, enhancing their and homepreneurs, online marketplace capabilities in marketing, logistics and Kraftly recently rolled-out its MySite feature inventory management. By enlisting small for free to all the sellers associated with the stores on Paytm Mall, the company is platform. It has created a simple platform enhancing the abilities of local shopkeepers to design, integrate, and support a free to serve a wider set of customers and unlock dedicated website for every seller. These the consumption potential of customers in websites will empower the small-scale tier II and tier III cities. These store-owners sellers to run their own complete feature- will also be offered online store managers rich website and increase visibility and and GST training, allowing them to generate discoverability for their brand. Demand for additional sales by accepting round-the- MySite exceeded expectations with over in all industries. They will be able to collect, clock orders even as their physical stores 1200 sellers opting for this feature in the organize and analyze data using Excel, SQL Up What’s close. past three months. With a MySite for every and Tableau, and make data driven micro shop on the platform, sellers can decisions based on analytics. “The program Rooter makes it to one of the top 10 sports quickly drive traffic to their websites and is perfect for beginners who are new to data apps on Google Play not compete with a big pool of similar and its myriad usages. With this, we also products on the marketplace. This will allow commenced the launch of our Data sellers to market their own websites without Challenge to identify our best students who fearing that their marketing efforts could will be entitled as ‘Udacity data expert’ and get diluted towards other products. avail scholarships,” said Ishan Gupta of Udacity. US firm IT By Design opens office in Noida, to create 200 IT jobs Visa, BillDesk extend BharatQR services to US based global IT infrastructure support over 300 million consumers firm IT By Design (ITBD) is expanding its network in India with an investment of USD Adding yet another feather to its cap, sports 2 million. Minister of State for Youth Affairs engagement app Rooter has broken into the and Sports Rajyavardhan Singh Rathore top 10 sports apps on Google Play. Rooter inaugurated a new office of ITBD in Noida achieved the milestone for the first time on recently. This expansion, as per ITBD CEO Visa, the global leader in payments September 6, on the back of the massive Sunny Kaila, is the result of PM Narendra technology and BillDesk, India’s leading disruption it has created in the way sports Modi’s assurances to American CEOs electronic payments company, recently fans connect with each other during a live investing in India during his visit to announced successful enablement of 50 tournament. Over 75% of the Rooter user Washington, DC in June this year. Rathore, large service providers for BharatQR base is under 32 years, while the average also a former Olympian, said, “Prime payments acceptance in a short span of a daily in-app engagement per user at present Minister Modi is a great visionary who month, thus extending the digital payment is more than 12 minutes, which is one of started various programmes and schemes facility to potentially over 300 million the highest in the world. Rooter has been to make India the most favourable nation consumers. Some key merchants enabled on a spectacular growth curve since its for global businesses and investors. India’s include Tata AIG, ACT Broadband, Reliance launch and currently has over 3 lakh users efforts in reforming the taxation and Energy, Gujarat Gas, MTNL, Aircel, Tata on its platform. Leading Bollywood actor licensing policies are well appreciated by Power, Pune Municipal Corporation, and Boman Irani made his debut as an investor economists all over the world, and we are Calcutta Electricity Supply spanning with Rooter recently. keen to pursue our commitments.” services such as utilities, internet, phone, DTH, insurance, and government services. Kraftly to offer free dedicated website to Udacity launches data foundation T.R. Ramachandran, Group Country every seller nanodegree certification program Manager, India and South Asia, Visa, said, Learning platform Udacity has introduced “The core idea that binds technology and data foundation nanodegree certification payments is simplicity and convenience, program. The company is primarily targeting and QR code is a great example.” Bharat engineering students and working QR is a secure, network-agnostic, and professionals who are interested in the field device less interface that enables customers of data. Students and professionals to make payments using their bank apps on undertaking the program will be able to smartphones. n To reinforce the growth of small scale sellers learn new data skills that have applications [email protected]
www.mymobileindia.com october 2017 | 21 bignews Govt giving final touch to cyber security standards for phones What’s Up What’s
he government is finalising cyber security standards for mobile he said that 44 universities and colleges have been identified in this Tphones in India. Addressing an Assocham event in New Delhi regard. “We are going to begin cyber security educational course as recently, Ravi Shankar Prasad, the Union Minister for IT & Electronics a big learning ground to make good graduates for future requirement,” and Law & Justice, said, “Let me tell all mobile manufacturing units said Prasad adding that cyber security education is going to become that your product must be security-compliant, there shall be no a very good job giving education. compromise on that.” He also said that IT and Electronics department The Union Minister also said that there have been three phases had issued notice to most of the mobile companies manufacturing of growth of India’s IT industry, whereby in phase one Indian IT smartphones, they were asked to furnish companies became the ‘toast of the details related to cyber security. “I am very “Let me tell all mobile world’ while in phase two international keen that cyber security initiative of India giants like Amazon, Google, Facebook, must become a lesson for the world.” He manufacturing units that your Twitter and others came to India informed that in last three years 93 mobile product must be security- considering it a huge market. “The third manufacturing factories have come up in phase is that of India’s domestic IT India with Noida emerging as a big hub for compliant, there shall be no initiative, startup movement which is mobile manufacturing where 32 such growing very fast with 3-4 startups factories have come up. He also said that compromise on that” coming up every day,” said Prasad. “We cyber enabled security testing is going to – Ravi Shankar Prasad, have about 5000 startups in India today become a big initiative in India. “We need and many of them are becoming unicorn Union Minister for IT & Electronics low-cost cyber technology and low-cost companies i.e. Rs 1,000 crore companies well qualified cyber auditors.” like Flipkart and others, this digital Highlighting the various initiatives being undertaken by the ecosystem of India is going to rise and no one can stop this march,” government with regards to cyber security, Prasad said “Every digitally he added. connected industry must have cyber security officers who must be The minister informed that since November 8, 2016, the able to tell you what precautions you must take in an industry and transactions of BHIM app and Rupay have increased from 3,700 business to keep cyber criminals at bay that is what we are insisting.” transactions per day to 5.4 lakh transactions per day while in terms The government is also insisting all banks to have cyber security of value it has risen from Rs 1.93 crore per day to Rs 87 crore per auditors. “We are unleashing a big challenge to have cyber security day. He further said that India’s digital economy which is today worth training, drills for officers, judges and policemen,” he added.T alking $500 million has the potential to become $1 trillion in the coming about the need to create human resource in field of cyber knowledge, 4-5 years as digital highway of India is growing very fast. n
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Testing mandatory for telecom equipment from October 2018 ll telecom equipment used by operators will have to undergo Amandatory testing and get certified by authorised agencies as per specified norms from October 1, 2018. According to a DoT notification, “Any telegraph used or capable of being used with any telegraph established, maintained or worked under the licence granted by the central government... shall have to undergo prior mandatory testing and certification in respect of parameters
as determined by the telegraph authority from time to time. Up What’s Telecom networks in the country are governed under Indian Telegraph Act. The act defines telegraph as any appliance, instrument, material etc capable of use for transmission or reception of signals, writing, images and sounds or intelligence of any nature by wire, visual or radiowaves. “These rules may be called the Indian Telegraph (Amendment) Rules, 2017...They shall come into force on October 1, 2018,” said. The notification bars telecom operators from using untested the notification said.T he order mandates equipment makers to and uncertified equipment. The order exempts equipment get their products tested and certified from the agency or body imported for the purpose of research and development, sample authorised by the DoT before selling or importing them in India. for the test and certification or demonstration in the country. It “The fee charged for testing carried out by the telegraph authority also exempts equipment that personally accompanied on inward from the person who offers the telegraph for testing shall not foreign travel to India for personal use in the country and are not exceed Rs 50 lakh as specified by the notification,” the order prohibited under domestic laws. n
Over 25% mobile numbers linked to Aadhaar so far ven as the government pushes ahead with plans to link all translates to 25% of mobile phone customers in India complying Emobile numbers with the unique identification number by so far. next February, over a quarter of the SIM cards in the country As of July, 7.55 crore of the 35.01 crore subscribers of Bharti have been linked to Aadhaar. According to data from the Unique Airtel, the country’s biggest telecom operator, had got their Identification Authority of India provided to ET, there was an Aadhaar linked to their SIMs, data from UIDAI showed. The estimated 128 crore mobile phone connections in the country numbers for Idea Cellular stand at 7.99 crore out of 26.08 crore as of July and 33.8 crore SIM cards have either been issued or connections and for Vodafone India, there were 4.5 crore of linked by telecom operators using Aadhaar e-KYC – meaning a 25.9 crore subscribers. Reliance Jio Infocomm, which started customer’s fingerprint was taken to authenticate identity.T his services a year ago and issued new connections through Aadhaar e-KYC, has 10.78 crore of 12.32 crore connections linked. For Aircel, the figure was 1.16 crore of 9.43 crore users. Aadhaar mobile linkage is being done as per orders of the Supreme Court passed in February this year in the Lokniti Foundation case. All SIM cards have to be verified with Aadhaar within a year from the date of judgement so criminals, fraudsters and terrorists cannot use the issued SIMs. The Department of Telecommunications approved Aadhaar e-KYC for new SIM cards in August 2016 to help customers get them activated within a few minutes instead of one or two days through normal documents. The Unique Identification Authority of India said sharing one’s fingerprint with the telecom operator will not compromise an individual’s privacy. n
www.mymobileindia.com october 2017 | 23 bignews
Google joins mobile payments nternet major Google has forayed into the payment space in India Iwith the launch of a payment solution, called ‘Tez’. Google released the app on the Android as well as the Apple App store. The app allows users to do financial transactions like sending money, receiving payments directly into their bank accounts and paying bills. The users can link the app to their bank accounts and the platform is built on the government’s Unified Payment Interface (UPI). Union Finance Minister Arun Jaitley formally launched the app in the National Capital. Caesar Sengupta, VP, Next Billion Users, Google, said that Tez is Google’s made for India payment product and What’s Up What’s payments will be an area where India will leapfrog the West. Tez will be available in seven Indian languages including Bengali and Marathi. Google has partnered with four banks -- Axis Bank, HDFC Bank, ICICI Bank and State Bank of India (SBI). Google has launched a feature called Cash Mode where one can pay without sharing bank details or phone number. The technology called audio QR Code works like Near Field Communication and uses ultrasound $1 trillion in the next few years. Over the last one year, the payment wave to connect two phones through the phone’s microphone and space in India has become very exciting with several large players, speaker. Digital payments have got a huge push post the government’s including Truecaller, Samsung, Amazon, Flipkart and Uber foraying demonitisation exercise in November last year and according to into it. Apple is also said to be working on a payments solution for government estimates digital economy has the potential to go up to India. n
Skipping unsolicited calls can save India $414 million every year
he mobile users in India can save approximately 63 million hours receiving 22.6 spam calls per month. Tying in for second place is Ta year by ignoring spam calls -- assuming the average length of the United States and Brazil with an estimated 20.7 calls per user a spam call as 30 seconds, an analysis by online phonebook each month,” the report said. While time is money, it was found if company Truecaller finds out. While putting together the list of top one were to convert the time saved from blocking spam calls into 20 spam-plagued countries, India ranked number one globally in a productivity gains, Indian economy will have a projected annual gain 2017 survey. “India slides in first with the averageT ruecaller user of $414 million, the analysis estimates. According to Tarun Pathak, associate director at Counterpoint Research, “In the digital age, it’s easy to access contact details of individuals online. Users give permission to third party apps to access basic details making it easy for spammers to get hold of large databases of contacts.” The explosive growth of smartphone and feature phones in India only means that the spam call base would increase in the future. The Sweden-based company recently introduced caller ID and payment services to feature phones in India. India’s spam call issue lies with operators and financial services many of whom are seeking to provide special offers for free data, or unlimited calls, the report said. In sharp contrast, spam calls in the US are dominated by nuisance and scam calls. “Financial services and debt collectors are a big category that is spamming US users,” the report said. n
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Reliance Jio effect: Rise in sales of dual SIM phones arket research agency Velocity MR released their latest Mstudy conducted among mobile users in the country recently. One of the trends that the study discovered was that two thirds of the respondents had purchased a dual SIM phone to take advantage of the Reliance offer in the past year. The study was conducted among over 2000 respondents to understand user sentiment and their views about Reliance Jio and other players in this volatile market segment. The study was conducted across the cities of Delhi, Mumbai, Bangalore, Kolkata, Hyderabad, Pune, Ahmadabad and Kochi through an online Panel Poll of respondents in the age group of 18 to 45 with a male to female ratio of 70:30. Jio’s free offer stayed for a year before they announced their monthly plans. This would have definitely helped drive sales of dual SIM handsets. subscribed to free offer from Two-thirds of the people had purchased a dual SIM phone after Jio last year followed by siblings. getting a free offer from Reliance Jio, while half of the people are With regards to the Jio 4G handset, using mobile network service of Jio followed by Airtel, Vodafone and almost all of respondents are aware of the Rs 1500 Jio 4G VoLTE Idea. Majority of the Jio consumers are still using prepaid connection phone offer. 75 per cent of the people will consider purchasing the as opposed to established brands which have almost a quarter of Jio 4G feature phone, while three-fifths of the people are willing to the customers subscribing to their postpaid plans. Almost all of consider Rs 309 per month plan followed by Rs 153 per month them have bought a new SIM card from Jio, and friends have plan. n
Airtel finally launches VoLTE services in India o counter Reliance Jio’s monopoly in the 4G VoLTE segment in automatically fall back on 3G/2G network to ensure that customers TIndia, Airtel, the country’s largest telecom operator, has finally continue to stay connected at all times. Airtel VoLTE will also allow launched its much awaited Voice over LTE (VoLTE) services in customers to continue with their data sessions at 4G speeds while Mumbai. The company plans to roll out VoLTE across the country the call is in progress. over the next few months. Customers can call any mobile, landline Abhay Savargaonkar, Director – Networks, Bharti Airtel, said, network using Airtel VoLTE. There will be no additional data charges “This is a significant milestone in Airtel’s network transformation for VoLTE and calls will be billed as per existing plan or packs journey under Project Leap. Airtel has built a world-class 4G benefits. What truly differentiates Airtel VoLTE is the seamless network across India and with the VoLTE compatible device connectivity enabled by Airtel’s wide 4G network coverage. Even ecosystem beginning to mature, we believe it’s the right time to in the case of non-availability of 4G, Airtel VoLTE calls will enable VoLTE calling as part of our service portfolio. Over the next few months, we will rapidly accelerate the deployment of VoLTE to cover all key geographies to bring HD quality calling to our customers. We keenly look forward to our device partners enabling Airtel VoLTE on their smartphones.” Airtel has also deployed 4G Advanced Carrier Aggregation technology in Mumbai that enables data speeds of up to 135 Mbps by combining spectrum capacities in 2300 Mhz (TD LTE) and 1800 Mhz (FD LTE). n
www.mymobileindia.com october 2017 | 25 bignews
Xiaomi brings fitness band in partnership with Hrithik Roshan
n a bid to replicate its success in the wearables segment too, IChinese smartphone maker Xiaomi has partnered HRX, the active lifestyle brand co-owned by Bollywood actor Hrithik Roshan, to launch a new edition of its Mi fitness band. Priced atR s 1,299, the Mi Band - HRX Edition are available on Mi.Com and Mi Home stores and also across Flipkart, Amazon, and Myntra. Xiaomi Vice President and India Managing Director Manu Jain said, “Indians
What’s Up What’s are becoming more fitness conscious and this category is at an extremely dynamic stage. The Mi Band is a great fit in the category as reflected by the great response received for the Mi Band 2.” This is the first time Xiaomi launched a product line on a celebrity globally. “When we met Hrithik few months back, he had showed great interest in fitness products and gave a lot of inputs. Xiaomi and HRX have lot of commonalities as brands, the most important being making products and technology affordable,” said Jain. Mi Band - HRX Edition will have a battery life of over 23 days of Mi Band 2 were sold in the April-June 2017 quarter. Xiaomi was on a single charge, OLED display and can monitor steps, calories the numero uno wearable vendor with market share of 13.4 per burnt and sleep patterns. It supports display notifications for cent in the said quarter. In the Indian market, Xiaomi had a 10.1 incoming calls or text messages as well. However, the new edition per cent share of the wearable market in the January-March quarter does not have a heart rate monitor that the Mi Band 2 featured. of 2017, ranking number two after GOQii. Shipment details of the Quoting market tracker IDC’s data, Xiaomi said 3.5 million units second quarter for India market are yet to be announced. n
5G India Forum launched n order to boost the local ecosystem towards the implementation more downstream innovation than previous generations of Iof 5G technology in India, the Cellular Operators Association of communications systems. New business ecosystems are expected India has officially launched the ‘5G India Forum’.T he forum aims to emerge in which multiple players will meet, compete, collaborate to bring together the different voices of the Indian and work together, at the same time. The 5G India Forum will serve telecommunications, mobility and connectivity eco-system, in as a strategic national initiative which will address key concerns order to become the leading force in the development of next of all stakeholders, seek inputs from private, public, small and generation communications. Rajan S Mathews, Director General, large companies, to meet the challenge of making 5G a reality in COAI, said, “Adoption of 5G will require substantial investment in India, at globally competitive timelines synergising with the world.” The 5G India Forum will contribute to national policy on 5G along with Department of Telecommunication (DoT) and build consensus amongst all the entities involved, including private and government. The first priority will be to prepare a vision and a roadmap for the way forward. The forum will also help identify vertical application domains, and use cases which would benefit from 5G and associated challenges as well as the societal, economic, environmental, business and technological benefits obtainable by an early adoption of 5G. The forum will prepare input documents as well as a platform for facilitating continuous dialogue on key issues such as standardisation, technology development, spectrum availability, deployment scenarios and international engagements. The 5G is no longer a choice, it is an imperative for the future and India of tomorrow, especially when it comes to Internet of Things (IoT), M2M, connected homes, devices and a connected ecosystem. n
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Govt plans WiFi for all panchayats by March 2018
n an attempt to cover nearly 5.5 lakh villages with WiFi facility by IMarch 2019, the government is giving shape to an ambitious plan estimated to be around Rs 3,700 crore. The government expects to start broadband services with about 1,000 megabit per second (1 gbps) across 1 lakh gram panchayats by the end of this year. Earlier, the plan was to provide 100 megabit per second connectivity to village panchayats, but under the new BharatNet, the broadband
speed has been enhanced 10 times to 1 gigabit per second at every The telecom secretary termed BharatNet as “extremely crucial” for Up What’s panchayat level. “1 lakh wifi will be used underB haratNet service. meeting new goal of the government -- Internet services for all. Data The other 1.5 lakh need not be on BharatNet from Day 1. Once we shared by Telecom Minister Manoj Sinha showed that Internet complete BharatNet, we will integrate all wifi backward to the service has started in 33,430 gram panchayats as of September 6. BharatNet,” Telecom Secretary Aruna Sundararajan said recently. As of July 2017, 2,21,925 kilometres of optical fibre cable (OFC), At download speed of 1 gbps, a user can theoretically download a covering 1,00,299 gram panchayats, were laid and 25,426 GPs video equivalent to the size of a general Bollywood movie in about provided with broadband connectivity. The government, Sundararajan 2 seconds. said, has already completed optical fibre rollout in 1 lakh GPs and Under the new telecom policy, the government will focus on is installing electronic equipment for commissioning of broadband linking some 40,000 villages and increase availability of regular services. The government has set a target to complete BharatNet Internet access facility to 70 crore people, from 30 crore, by 2022. project by March 2019. n
Mobile subscriber base at 948.54 million as of August ndia’s private telecom service providers had a total of 948.54 top with a total of 84.07 million subscribers, while Kerala reported Imillion subscribers at the end of August 2017, said the Cellular the maximum subscriber additions, amongst the circles, ending Operators Association of India. The numbers include those of the the month at 0.17 million subscribers. Airtel remains the market new entrant Reliance Jio at the end of July 2017 (As per TRAI leader in 13 circles, followed by Vodafone in five and Idea in three, data). The apex industry association representing leading Telecom, the data showed. Internet, Technology and Digital Services companies in the Rajan S Mathews, Director General, COAI, said, “The telecom country, said that amongst the companies Bharti Airtel continued industry is contributing significantly to the Indian economy.T he to hold the top position, with 29.63% market share, closely industry has ensured that Government’s Digital India programme followed by Vodafone India, which reported 208.14 million, while reaches the farthest corners of the country and everyone reaps the Idea Cellular ended August with 191.06 million subscribers. The benefit of new communication technologies. We envision an report, which also provides mobile subscriber numbers across the empowered society where every individual participates in the individual circles, showed that UP (East) circle remained at the economic growth of the country.” Mobile connectivity and data services have played a pivotal role in bridging the digital divide and moving India towards a truly equitable and democratic nation. The telecom industry, therefore, deserves urgent relief and an immediate intervention to encourage policy and regulatory stability, and facilitate growth, innovation and investment. The industry remains committed towards working for a fully connected and digitally empowered India and furthering the PM’s vision. We remain hopeful for some serious and sustainable relief from IMG, added Mathews. n
www.mymobileindia.com october 2017 | 27 bignews
Beware: A malware stealing money through mobile phones detected in India
new malware Xafecopy Trojan has been detected in India which their knowledge,” the report said. Xafecopy Trojan is disguised as Asteals money through victims’ mobile phones, cyber security useful apps like BatteryMaster, and operates normally. The trojan firm Kaspersky said in a report. Around 40 per cent of target of the secretly loads malicious code onto the device. Once the app is malware has been detected in India. “Kaspersky Lab experts have activated, the Xafecopy malware clicks on web pages with Wireless uncovered a mobile malware targeting the WAP billing payment Application Protocol (WAP) billing - a form of mobile payment that method, stealing money through victims’ mobile accounts without charges costs directly to the user’s mobile phone bill. After this the malware silently subscribes the phone to a number of services, the report said. The process also does not require user to register a debit What’s Up What’s or credit card or set up a user-name and password. The malware uses technology to bypass ‘captcha’ systems designed to protect users by confirming the action is being performed by a human. In the captcha system, websites show a set of some letter or numbers which are required to be manually filled by the user. Xafecopy hit more than 4,800 users in 47 countries within the space of a month, with 37.5 per cent of the attacks detected and blocked by Kaspersky Lab products targeting India, followed by Russia, Turkey and Mexico. Experts at Kaspersky Lab have found traces showing that cyber criminals gang promulgating other trojans are sharing malware code among themselves. Kaspersky Lab, Managing Director- South Asia, Altaf Halde said that Android users need to be extremely cautious in how they download apps. n
Selfies can help spot early signs of pancreatic cancer
n a big breakthrough, scientists at the University of Washington Ihave developed an app that could allow people to easily screen for pancreatic cancer simply by snapping a smartphone selfie.T he app named ‘BiliScreen’ uses a smartphone camera, computer vision algorithms and machine learning tools to detect increased bilirubin levels in a person’s sclera, or the white part of the eye. One of the earliest symptoms of pancreatic cancer, as well as other diseases, is jaundice, a yellow discoloration of the skin and eyes caused by a buildup of bilirubin in the blood. In adults, the whites of the eyes are more sensitive than skin to changes in bilirubin levels, which can be an early warning sign for pancreatic cancer or hepatitis. The ability to detect signs of jaundice when bilirubin levels are minimally elevated could enable an entirely new screening programme for at-risk individuals. According to lead author Alex Marikakis, “The problem with pancreatic cancer is that by the time you’re symptomatic, it’s frequently too late.” In a statement released by the university, Mariakakis said, “The hope is that if people can do this simple test once a month -- in the privacy of their own homes -- some might catch the disease early enough to undergo treatment that could cent of the time, compared to the blood test currently used. save their lives.” In an initial clinical study of 70 people, the app BiliScreen is designed to be an easy-to-use, non-invasive tool that -- used in conjunction with a 3D printed box that controls the eye’s could help determine whether someone ought to consult a doctor exposure to light -- correctly identified cases of concern 89.7 per for further testing. n
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‘BlueBorne’ malware spreads, 5bn Bluetooth devices at risk nternet security firm Armis Labs have found “BlueBorne”, a Inew malware that targets devices via Bluetooth and over five billion such devices globally are at risk. “BlueBorne” allows attackers to take control of devices, access corporate data and networks, penetrate secure “air-gapped” networks, and spread malware laterally to adjacent devices, the researchers at the Armis noted. “Bluetooth attacks such as a recent set of attack
vectors ‘BlueBorne’ depend on the availability of the Bluetooth Up What’s device as well as close physical proximity,” said reports quoting Vitaly Kamluk, Senior Antivirus Expert, Kaspersky Lab. The new vector spreads through the air and is capable of causing eight related zero-day vulnerabilities, four of which are classified as critical. It poses threat to major mobile, desktop and IoT operating systems that includes Android, iOS, Windows and Linux and the devices using them. “Regardless of the security features on your device, the only way to completely prevent attackers from exploiting your device is to is working on releasing a patch but this can take significant time. power off your device’s Bluetooth function when you’re not using it. BlueBorne is particularly dangerous because it doesn’t require a Not putting it into an invisible or undetectable mode,” Kamluk was URL link to open, or a file to download, or for the device to even be quoted as saying. According to reports, Apple’s iOS hasn’t been on the Internet to be infected by malware. It spreads locally via affected by “BlueBorne’s” flaws since the 2016 Oi S 10 release and Bluetooth, and the hacker does not need to pair with the device to Microsoft patched the bugs in Windows in July. Meanwhile, Google infect it. n
East Sun Electronics India eyes strong growth ast Sun Electronics India, a joint venture between Shenzhen in May 2016 and EEast Sun Electronics Co. Ltd (China) and the Pune based Bora currently sales 7-8 lakh Group (India), is expecting strong growth on the basis of rising chargers per month. The demand for its mobile chargers. The JV had entered into business company has a state-of- the-art manufacturing facility spread over 55,000 sq feet with a production capacity of 30 million chargers at Chakan, Pune – one of the leading industrial regions in India. Backed by research and development team in China for all designs and development, it is hoping to become the top three charger supplier in India soon and double up its supply orders, according to Prashant Bora, CEO of the Company. It is also in advanced talk with leading brands to become their preferred OEM supplier. n [email protected]
www.mymobileindia.com october 2017 | 29 justin
Xiaomi Mi A1 More bang for bucks
utting all the rumours and speculations to rest, Xiaomi recently sensors, coming with various camera features such as Beautify Plaunched the Mi A1 at an event in India. The smartphone has 3.0, Smart Beauty, Portrait mode to create the Bokeh effect for been launched as part of the company’s Global event, and has its DSLR-like pictures and 2x optical zoom. There is a 5-megapixel main highlight in the form of dual cameras at the back, for the front-facing camera.
First Look First claimed ‘picture perfect photography’. Another attraction is that the Mi A1 (furthering Google’s Android The dual camera module comprises two 12-megapixel camera One experience) has been launched in collaboration with Google. The collaboration has led to the birth of Mi A1, Xiaomi’s first smartphone to come with stock Android. The smartphone runs the latest Android Nougat and will get upgraded to the Android 8.0 Oreo by the end of 2017. It also comes with the support of Google Assistant and other Google apps. In terms of the hardware specs, the Mi A1 spans 5.5-inch and comes with full HD resolution, protected by Corning Gorilla Glass. The smartphone is powered by an octa-core Qualcomm Snapdragon 625 mobile platform. The smartphone is backed by a 3080mAh battery. The Mi A1 is equipped with 4GB of RAM and 64GB of internal storage. The device is accompanied by a rear- mounted fingerprint sensor and 10V smart power amplifier for enhanced audio performance. Additionally, the Mi A1 comes with dual graphite sheet for easy heat dissipation. It comes with USB Type-C port. The Xiaomi Mi A1 comes with a price tag of Rs 14,999 and is available via Mi.com, Flipkart and Mi Home Stores. The full metal body Mi A1 comes in Black, Gold and Rose Gold colour variants. n
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Nubia M2 Play A camera-centric device
TE’s sub-brand Nubia has rolled out a new budget at the front. Zsmartphone, dubbed the M2 Play in its M series in India. The Nubia M2 Play is available for Rs 8,999 in a single The smartphone was initially announced in China in June black colour, exclusively on Amazon India. n this year. The smartphone is a camera-focused one housing a 13- megapixel primary snapper with Sony CMOS, hybrid focus First Look First and LED flash, with the front facing camera rated at 5-megapixel featuring 84-degree wide-angle lens. It comes with various camera features such as Clone Camera 2.0, Macro Camera 2.0, DNG Camera 2.0, Beauty mode and HDR 4.0. In terms of the technical specifications, the Nubia M2 Play sports a 5.5-inch HD display with a layer of 2.5D curved glass, and is powered by 64-bit octa-core Qualcomm Snapdragon 435 chipset with Adreno 505 GPU. The device has 3GB of RAM and 32GB of onboard storage which can be further extended to up to 128GB with the use of a memory card. The smartphone is backed by a 3000mAh battery and runs Android 7.1.1 Nougat with Nubia UI 5.0 on top. The Nubia M2 Play comes with dual SIM card slots, and has various connectivity options such as 4G LTE, Wi-Fi 802.11 ac, Bluetooth v4.1 LE, GPS, and GLONASS. The smartphone is also accompanied by a fingerprint scanner, embedded in the home button
www.mymobileindia.com october 2017 | 31 justin
Lenovo K8, K8 Plus The one you can afford easily
fter recently unveiling the K8 Note, Chinese tech giant Lenovo First Look First Ahas come up with the K8 Plus and the K8 smartphones in India. Starting with the K8 Plus, the smartphone sports a 5.2-inch full HD display protected by Corning Gorilla Glass and is powered by octa-core MediaTek Helio P25 processor, coupled with 3GB of RAM. The device comes with 32GB of inbuilt storage which supports expandability via memory card up to 128GB. A 4GB RAM variant for the K8 Plus will be made available by the company during Diwali.
The smartphone, much like the K8 Note houses 13-megapixel and 5-megapixel dual cameras at the back, while the front facing shooter stands at 8-megapixel with Party Flash. The device has a huge 4000mAh battery capacity and runs Android 7.1.1 Nougat. It also comes with a rear-mounted fingerprint scanner. It comes with Dolby Atmos audio system for enhanced audio experience. The Lenovo K8, on the other hand, has most of the K8 Plus’s specs, except for the MediaTek Helio P20 processor and a single 13-megapixel rear and 8-megapixel front cameras the K8 comes with. The Lenovo K8 Plus comes in Venom Black and Fine Gold colour options. While price and availability details for the Lenovo K8 are still not known, the Lenovo K8 Plus is priced at Rs 10,999 and is available exclusively on Flipkart. n
32 | october 2017 MYMOBILE justin
10.or E A good entry-level phone
new entrant in the Indian smartphone market, 10.or (Tenor) primary shooter with CMOS sensor, LED flash and PDAF, while Ahas launched its first smartphone, dubbed the 10.orE in the front-facing camera is rated at 5-megapixel. The device is India. The budget smartphone will be available exclusively via backed by a huge 4000mAh battery and runs Android 7.1.2 Amazon India. Nougat, which the company claims will soon be upgraded to the
Speaking of the technical specifications, the 10.orE comes latest Android 8.0 Oreo. Look First with a 5.5-inch full HD display and is powered by Qualcomm The 10.or E is also accompanied by a fingerprint scanner at Snapdragon 430 processor. The smartphone comes in two RAM/ the back which is expected to unlock the device in just 0.2 ROM configurations- 2GB of RAM/16GB of internal storage and seconds. The 10.or E also comes equipped with various Amazon 3GB of RAM/32GB ROM, both the options coming with the apps. option to expand up to 128GB with the use of a microSD card. The 10.or E comes in Aim Gold and Beyond Black colour On the camera front, the 10.or E houses a 13-megapixel options, and costs Rs 7,999 (2GB RAM/16GB ROM) and Rs 8,999 (3GB RAM/32GB ROM). n
www.mymobileindia.com october 2017 | 33 34 | october 2017 First Look just tasking experience tasking Made for smooth multi- Panasonic P9 Panasonic in
E new P9. new smartphone to the P series family, the all provides a smooth multi-tasking multi-tasking experience.n smooth a provides user worry free when on the go. battery capacity of 2210mAh,powerfula holdsandbattery with gm making the social media. and selfies, so that the best pictures catching eye brilliant those for of you goes on rear camera and 5MP F2.4 front camera capacity. anydatawhenstorage reaches itsfull thereby eliminating the need for deleting GB 32 to up storage expandable with store all their data, music, photographs is 16G providing a better user experience. runs on the latest Android Nougat 7.0, without any lag. the user to use multiple apps and games 1GB and processor quad-core GHz 1.1 by powered is without opening the app fully. to a message directly from its notificationQuick between the most recently used shuffle to youenables appsthatSwitching and protects it from unwanted scratches. unbeatableand displaydurability and the tough screen glass that gives 12.7cmlong-life (5) HD with Asahi IPS display, Priced at Priced Panasonic P9comeswith8MPF2.0 O PanasonicP9 is packed with Quick Panasonic has added another another added has Panasonic portfolio, series P its xpanding n the software front, the smartphone R B eply that brings the ability to reply of inbuilt storage but users can T he smartphone comes with comessmartphone he s 6,290, the all new P9 P9 new all the 6,290, Rs T he phone weighs just 144 AM, which allows allows which RAM, T he phone MY T here MOBILE
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iVOOMi Me3, Me3s The shatterproof smartphone
hinese smartphone brand iVOOMi recently launched Ctwo new budget smartphones, known as the Me3 and the Me3s at an event in India. Both the Me3 and the Me3s come with a 5.2-inch HD IPS 2.5D curved glass display, with the display being
shatter-proof. The smartphones are powered by 64-bit Look First quad-core MediaTek processors, and are backed by 3000mAh batteries each with Turbo Battery power saver featuring LED flash.T he Me3s on the other hand, features mode and Fast Charging 2.0 tech. The Me3 and he Me3s a 13-megapixel primary shooter with LED flash and an run Android 7.0 Nougat out-of-the-box. 8-megapixel front snapper with, also with LED flash.B oth The Me3 is equipped with 2GB of RAM and 16GB of the smartphones are accompanied by various camera internal storage, while the Me3s comes with 3GB of RAM features such as HDR mode, Beauty mode and and 32GB of ROM, both the smartphones coming with the autofocus. option to expand up to 128GB with the use of a memory The iVOOMi Me3 and the Me3s come in Midnight card. Black, Champagne Gold and Teal Blue colours. Both the In the camera department, the Me3 houses an smartphones are available exclusively via Flipkart for Rs 8-megapixel rear as well as front camera, both the cameras 5,499 and Rs 6,499, respectively. n
www.mymobileindia.com october 2017 | 35 justin
Oppo A71 Inherits core Oppo photography technology
ppo has come up with a new mid-budget smartphone, Oknown as the A71. The smartphone comes with a metallic unibody design, and a 5.2-inch TFT HD resolution display (1280 x720 pixels). Dimensions of First Look First the Oppo A71 are 148.1mm x 73.8mm x 7.6mm. The smartphone has a MediaTek MT6750 octa-core processor clocked at 1.5GHz and coupled with 3GB RAM. Oppo is offering 16GB storage on this phone, which is expandable to 256GB On the camera front, Oppo A71 gets a 13MP rear camera and the front camera is 5MP with Flash LED. The phone comes with a 3000mAh battery and runs Android Nougat 7.1.2 with the company’s own Color OS 3.1 UI on top. Oppo’s camera app also comes with Beautify 4.0 feature on the front camera. The phone also supports fast charging. The UI offers features like split-screen, eye protection display etc as well. Oppo A71 is a dual SIM (GSM and GSM) smartphone that accepts Nano-SIM and Nano-SIM. Connectivity options include Wi-Fi, GPS, Bluetooth, USB OTG, 3G and 4G. Sensors on the phone include Compass Magnetometer, Proximity sensor, Accelerometer and Ambient light sensor. The smartphone is priced at Rs 12,990 and is available in Gold and Black colour options on Flipkart, Amazon, Paytm and offline stores.n
36 | october 2017 MYMOBILE justin
HP Pro 8 ‘Made for India’ tablet
ewlett-Packard has launched a new tablet that would meet The tablet is powered by a 6000mAh large battery and is Hthe requirements of central and state governments. Dubbed backed by a quad core MediaTek 8735 chipset. With a 2GB RAM, Pro 8, the new HP tablet will administer the distribution of subsidy the Pro 8 has a memory of 16GB and can be expanded via microSD via Aadhar authentication and also provide additional paybacks card till 64GB. It operates on Android Marshmallow operating associated to government schemes. system includes sensors like accelerometer, ambient light sensor,
With a resolution of 1280 x 800 pixels, the new HP Pro 8 tablet gyroscope, and proximity sensor. Look First sports an 8-inch IPS display with a bright 500-nit and 10 point The tablet is aimed at ensuring efficient delivery of subsidised multi-touch option. For Aadhar-based verification, there’s a top- food products under the Public Distribution System (PDS), notch finger print and iris scanner is located and most importantly, comprehensive monitoring of various healthcare initiatives and the product has the potential to support 22 Indian vernacular several other flagship programmes run by the central and state languages. For further security, the tablet features thermal printer governments. and magnetic-stripe reader for financial transactions and bar code The product is available in India at a price of Rs 19,374. n scanner for inventory management.
www.mymobileindia.com october 2017 | 37 justin
NUU X5, M3, Q626 & Q500 Affordable product lineup
ong Kong and Miami-based handset maker NUU Mobile camera. The smartphones pack Sony camera lens and have Hrecently marked its entry into India with the launch of dual LTE SIM slots. four VoLTE-enabled smartphones ranging from Rs 9,999 to Connectivity options on the board include Wi-Fi 802.11 Rs 15,999. b/g/n, Bluetooth 4.0, microUSB 2.0, FM, GPS, among Talking about the technical specifications, the newly others. First Look First launched devices – X5, M3, Q626 and Q500 – run on Android NUU X5, the company’s flagship offering in the mid-range 7.0 Nougat and are powered by a 1.5GHz octa-core processor category, features a zinc-aluminium alloy casing and features MediaTek MT6750T along with 3GB of RAM and 32GB of a fingerprint sensor on the back.T he second one, M3, is internal memory, which is expandable up to 128GB. wrapped in a metal body for a smooth finish. NUU Q626, the In the camera department, the X5 comes with 13MP rear third device features a glass front and back for a premium camera and 5MP selfie camera while the M3, Q626 and look. The last one, Q500 is the cheapest of the lot and features Q500 are equipped with 8MP rear camera and 5MP selfie a metal body. These smartphones are available offline in different colour options, including Sapphire Blue, Jet Black, Matte Black and Silver. n
38 | october 2017 MYMOBILE justin First Look First
Spice V801 Stylishly designed budget smartphone
pice Devices, a sub-brand of Transsion Holdings, recently Equipped with an 8-megapixel auto focus rear and front Sintroduced Spice V801 in India. The aesthetically designed camera with flash, the Spice V 801 enables users to effortlessly and powerful V801 is the flagship product which will represent take beautiful panoramic, wide angle view images. Additionally, the brand in sub 8K category. with advanced image processing 8MP camera, an f/2.0 aperture, The phone is packed in an 8.3 mm sleek design. Spice V801 the Spice V801 provides great selfie moments to users with is backed by a powerful 3GB RAM and 16GB internal memory premium features like Beauty Mode, Facemask etc. expandable up to 32GB. Powered by 1.25Ghz quad-core The V801 further comes equipped with fingerprint sensor Mediatek processor and Mali T720 GPU and Android 7.0 technology that provides user with secure, smooth, accessible operating system, the Spice V801 offers a swift, sassy and and effortless functionality while navigating through the fluidic experience to its users with multitasking between device. applications. The dual SIM smartphone is backed by a 2700mAh The smartphone is priced at Rs 7,999. As a part of Spice’s Li-Polymer battery which provides uninterrupted usage and unique service proposition, the newly launched V801 is under standby of up to 270 hours. 1-year replacement warranty. n
www.mymobileindia.com october 2017 | 39 justin
InFocus Snap 4, Turbo 5 Plus Camera-focused smartphones
S-based InFocus has launched two new budget smartphones, back, rated at 13-megapixel and 5-megapixel, respectively with Udubbed the Snap 4 and the Turbo 5 Plus for the Indian market. autofocus, dual LED flash, with a 5-megapixel front camera.T he Both the smartphones have the camera departments as their device comes with a 5.5-inch In-Cell IPS 2.5D curved glass display highlights. and is powered by the same processor as the Snap 4. It is equipped First Look First Starting with the Snap 4, the smartphone is touted to be India’s with 3GB of RAM and 32GB of internal storage, expandable up to first handset to come with four cameras.T he device houses dual 64GB with the use of a memory card. cameras, rated at 13-megapixel and 8-megapixel, respectively, The Turbo 5 Plus sources power from a huge 4850mAh battery while on the back too, there is a dual camera setup with both the and runs Android 7.0 Nougat. There is also a fingerprint sensor at camera sensors standing at 8-megapixel. The smartphone supports the front. camera features such as autofocus, LED flash on the back and The InFocus Snap 4 and the Turbo 5 Plus are priced at Rs Digital Zoom. 11,999 and Rs 8,999, respectively and are available exclusively In terms of the technical specs, the Snap 4 sports a 5.2-inch on Amazon India. n On-Cell IPS 2.5D curbed glass display and is powered by MediaTek MT6750 processor. It comes with 4GB of RAM and 64GB of inbuilt storage which can be further expanded up to 128GB via a memory card. It is backed by a 3000mAh battery and runs Android 7.0 Nougat. The smartphone is also accompanied by a fingerprint scanner. Coming to the Turbo 5 Plus, the device features dual cameras at the
40 | october 2017 MYMOBILE justin
YU Yureka 2 An all-rounder smartphone
icromax subsidiary YU Televentures has launched Ma new smartphone, dubbed the Yureka 2 in India. The smartphone sports a 5.5-inch Full HD display with a resolution of 1920 x 1080 pixels. There is a 2.5D glass
coating on front. It sports a metal unibody design. Look First In terms of the technical specifications, Yu Yureka 2 is powered by an octa-core Qualcomm Snapdragon 625 processor with 4GB RAM and 64GB internal storage. It supports fingerprint scanner as well.T he smartphone is backed by a 3930mAh battery, and supports Qualcomm’s 3.0 quick charge technology. It runs Android Marsmallow. In the camera department, Yu Yureka 2 features a 16MP rear camera and an 8MP front shooter. Features include night mode, beauty mode, multi shots, and auto focus. On the connectivity front, the dual SIM smartphone features Wi-Fi, Bluetooth, GPS/ A-GPS, 3.5mm headphone jack, and micro USB. The device comes bundled with fast charger that supports Quick Charge 3.0 technology. The Yureka 2 follows Yu Yureka Black smartphone which was launched by the company in June. Priced at Rs 11,999, the device is exclusively available on Flipkart.n
www.mymobileindia.com october 2017 | 41 justin
Kult Gladiator Building a cult of its own
omestic mobile brand Kult has launched a new 4G- Denabled smartphone, dubbed the Gladiator that appears at a price of Rs 6,999 and is available exclusively on Amazon.in. First Look First Kult Gladiator comes with a screen size of 5.5-inch ON-CELL HD IPS display supported with a 2.5D curved glass, offering consumers a rich viewing experience. It is powered by a 4000mAh battery. The smartphone has 3GB RAM and in-built 32GB ROM with an expandable memory of additional 32GB (supports 3 Slots: 2 SIM slots + 1 Micro SD slot), that ensures that users have their world in the palm of their hands. The premium and sleek design finish further add elegance to this device. The fingerprint sensor has multipurpose usage- It can unlock the device and can also unlock and open selected applications, answer calls, play and pause music and movies, turn off the alarm and also scroll the home page. The 1.25GHz, 64- bit quad core MediaTek processor with ARM Mali 650 MHz GPU ensures smooth performance while playing high-end games or watching videos or multitasking. Kult Gladiator sports a stunning 13MP rear AF camera with LED flash to capture moments and 8MP selfie camera with LED selfie flash, which enables users to take better, sharper and smarter pictures. The camera comes equipped with beauty and other performance enhancing features. Kult Gladiator comes with a pre-installed Amazon app, Amazon Prime Videos, Opera mini, Go2pay to recharge/Pay mobile bill. n
42 | october 2017 MYMOBILE justin
Asus ZenFone 4 Selfie Series Selfie siblings on the block First Look First
aiwanese smartphone maker Asus has launched its ZenFone 4 Asus ZenFone 4 Selfie ZD553KL: The smartphone sports 5.5-inch TSelfie series in India. The series includes ZenFone 4 Selfie HD display. It runs on Android Nougat-based ZenUI and is powered (dual-camera version), ZenFone 4 Selfie (single rear camera) and by Qualcomm Snapdragon 430 octa-core processor coupled with ZenFone 4 Selfie Pro.T he smartphones are priced at Rs 14,999, 4GB of RAM. It comes with 64GB of built-in storage and supports Rs 9,999 and Rs 23,999 respectively. The ZenFone 4 Selfie expandable storage up to 2TB via microSD. The smartphone also smartphones are exclusively available on Flipkart. sports dual cameras on the front. It has a 20-megapixel sensor with Asus ZenFone 4 Selfie Pro ZD552KL:T he smartphone comes with f/2.0 aperture and softlight LED flash and another 8-megapixel a 5.5-inch full HD AMOLED display. It runs on Android Nougat- wide-angle sensor. It has a 16-megapixel rear facing camera with based ZenUI and is powered by Qualcomm Snapdragon 625 octa- LED flash and phase detection auto-focus. core processor coupled with 4GB of RAM. It boasts of 64GB of ASUS ZenFone 4 Selfie ZB553KL: The ZB553KL variant comes built-in storage and supports expandable storage up to 2TB via with a 5.5-inch HD display. It runs on Android Nougat-based ZenUI microSD. The ZenFone 4 Selfie Pro has two cameras on the front and is powered by Qualcomm Snapdragon 430 octa-core processor for selfies. The set-up consists of 24-megapixel sensor and coupled with 3GB of RAM. The smartphone comes with 32GB of 5-megapixel wide-angle front-facing camera. On the back, the built-in storage and supports expandable storage up to 2TB via smartphone has 16-megapixel camera with Sony image sensor. The microSD. It has a 13-megapixel front facing camera with f/2.0 rear camera is capable of shooting 4K videos at 30fps . aperture and 13-megapixel rear camera with f/2.0 aperture. n
www.mymobileindia.com october 2017 | 43 44 | october 2017 FirstFirst Look Look just phones camera Power-packed 500, Eluga Ray 700 Ray Eluga 500, Ray Eluga Panasonic in
A also further expandable up to 128G options like 4G VoL smartphones run on Android 7.0 Nougat and provide connectivity respectively. (Eluga 8,999 Rs packed with 3G encryption chip level security. Memory wise, both these devices are 13MP front camera with flash. capture beautiful and stunning selfies even in low light with the rearcamera lens with Phase Detection Auto focus (PDAF) and the user see the world in all its glory with the 13MP Sony IMX 258 Eluga access to internet and smartphone operations anywhere, anytime. coreprocessor and 3G ensures longer usage without a charge.5000mAh Powered Li-Po giganticby a battery1.3 GHz with octaquick charging time, which protects the phone screen from damages. enhanced output. 2.5Dcurved display which ensures crystal clear clarity and an operations without any worry of frequent charging. longer ensuring battery 4000mAh with powerhouse real a is It quad core processor and a 3GB display with a sleek 2.5D curved design. It is powered by 1.25 GHz and 8MP rear camera) Ray 700. T T Eluga Ray 700: Eluga Ray500: two camera specific smartphones – dvancing in the world of imaging, Panasonic India has launched he two power packed entrants in the he intelligent Front-Fingerprint scanner (FPS) present in both Ray 500 and They are exclusively available on Flipkart. B of The stylish The display protection of T TE, L Eluga ay 500) and 500) Ray he company’s first dual camera phone (13MP R AM and 32G E B TE, 3G, Wi-Fi, luga Ray 700 secures all your information with
R AM,this masterpiece ensures quick Eluga R The ay 500 features a 5-inch HD IPS RAM for a seamless performance. Ray 700 has 5.5 inch FHD IPS B s 9,999 (Eluga 9,999 Rs Eluga B of internal memory which is via micro SD card slot. Bluetooth and GPS. E E luga The Ray 700 is packed with luga series are priced at Corning Gorilla Glass 3 R Eluga ay 500 and MY ay 700 lets Ray 700 lets n ay 700) Ray MOBILE E luga T he justin
Nubia Z17 mini The limited edition variant
ubia has unveiled a new limited edition variant of the based on Android 6.0 Marshmallow, running the company’s Nrecently launched Z17 mini smartphone in India. The new Nubia UI 4.0 OS. The device is topped with several connectivity limited edition of the Z17 mini is priced at Rs 21,499 and is options such as Wi-Fi 802.11 b/g/n/ac, Bluetooth v4.2, GPS,
available exclusively on Amazon India. GLONASS, and BDS. It is also accompanied by a rear-mounted Look First The new variant is the bumped up variant of the existing fingerprint sensor. n Z17 mini, coming with Qualcomm Snapdragon 653 processor, increased 6GB of RAM and 128GB of internal storage. It is also available in a new Aurora Blue colour option. Other specs remain the same. The Nubia Z17 mini comes with a 5.2-inch full HD display with a layer of Corning Gorilla Glass, and a pixel density of 424ppi. In the camera department, the Nubia Z17 mini houses 13-megapixel dual rear cameras with Sony IMX258 sensors, the company’s NeoVision 6.0 tech, and an image sensor, while the front facing camera is rated at 16-megapixel featuring 5p lens and 80-degree wide angle lens. The smartphone is backed by a 2950mAh battery and is
www.mymobileindia.com october 2017 | 45 justin
Gionee X1 Truly transformative
n a bid to keep its grip tight in the budget smartphone market, IGionee launched its X1 handset in India recently. Talking about the technical specs, the Gionee X1 runs First Look First Android 7.0 Nougat out of the box with an overlaid Amigo 4.0 UI. It has a 5-inch HD (720x1280 pixels) display and is powered by a quad-core MediaTek MT6737 processor, clubbed with 2GB RAM. The phone is equipped with a finger print sensor and is backed by a 3000mAh battery. As far as storage is concerned, the X1 has a 16GB inbuilt storage, which can be expanded using a microSD card (up to 256GB). There is an 8MP rear camera along with dual-tone LED flash. For selfie lovers, there’s an 8MP camera on the front. On the connectivity front, the Gionee X1 supports 4G LTE networks, micro USB, Wi-Fi, Bluetooth and 3.5mm headphone jack. The smartphone is priced at Rs 8,999 and is up for grabs from select offline retailers. It is available in Black and Gold colour options. The handset also comes with certain offers. On buying the Gionee X1, Airtel users will get up to 10GB data per month for up to six recharges. Buyers will also be receiving Paytm cashback vouchers, wherein they will get Rs 250 cashback on purchase of Rs 350 and above from Paytm mall. n [email protected]
46 | october 2017 MYMOBILE
The smartphone revolution didn’t happen by accident. First, it took Qualcomm to create technology that enables your smartphone to do all those things you depend on every day. Like putting breaking news into the palm of your hand.
© 2017 Qualcomm Technologies, Inc. All Rights Reserved. Qualcomm is a trademark of Qualcomm Incorporated, registered in the United States and other countries.
lead story Chinese Hello March Grows Stronger Chinese OEMs led by Huawei are wresting more grounds from
Limelight rivals but absence of star models could be their undoing By Shelley Vishwajeet
uawei surpassed Apple in the Chinese vendor, a hat-trick for Huawei Discussing this key competitive global smartphone sales is on the cards. The continuing good show development, Counterpoint’s Research consistently for June and by other Chinese vendors such as Oppo and Director Peter Richardson, notes, “This is a July, according to the latest Vivo too shows that Chinese are in there significant milestone for Huawei, the largest Hresearch from Counterpoint’s Market Pulse for a long haul globally. In Q1 too, it were Chinese smartphone brand with a growing for July 2017. Of course, this was before Chinese makers only which had shown global presence. It speaks volumes for this the launch of Apple 8 but then the writing double digit growth while old war horses primarily network infrastructure vendor on on the wall has been becoming clearer such as Samsung and Apple had struggled how far it has grown in the consumer mobile and much to the discomfort of previous with near flat growth, though they continue handset space in the last three to undisputed leaders like Samsung and to be leaders by a fair margin in terms of four years. The global scale Apple. With August sales looking strong for total shipment. Huawei has been able to achieve can Monthly Market Pulse: Global Smartphone Sales Share 0%
Samsung Apple Huawei
30.0%
20.0%
10.0%
0.0% Jul-15 Jul-16 Jul-17 Jan-16 Jan-17 Jun-15 Jun-16 Jun-17 Oct-15 Oct-16 Feb-16 Feb-17 Apr-16 Apr-17 Sep-15 Sep-16 Dec-15 Dec-16 Nov-15 Nov-16 Aug-15 Mar-16 Aug-16 Mar-17 May-16 May-17
Source : Counterpoint Research
50 | october 2017 MYMOBILE lead story
be attributed to its consistent investment notes, “The growth of Chinese brands is in R&D and manufacturing, coupled with an important trend which no player in the aggressive marketing and sales channel mobile ecosystem can ignore. Chinese expansion.” brands with their dominant position in Mr Richardson adds, “While this streak key markets such as China, Europe, Asia could be temporary, considering the annual and Latin America have restricted the iPhone refresh is just around the corner, it growth prospects for leading global brands nevertheless underscores the rate at which such as Samsung and Apple. Chinese Huawei has been growing. However, a weak brands are growing swiftly thanks not only presence in the South Asian, Indian and to smartphone design, manufacturing North American markets limits Huawei’s capability and rich feature sets, but also Limelight potential in the near-to mid-term to take a by out-smarting and out-spending rivals sustainable second place position behind in sales channels, go-to-market and “The global scale Samsung. Huawei is over-dependent on marketing promotion strategies.” its home market China where it enjoys the Mr Pathak adds, “Huawei, Oppo, Vivo Huawei has been leadership position and operator-centric and Xiaomi have successfully gained able to achieve markets in Europe, Latin America and access to key supply chain partners, Middle East.” Mr Richardson’s statement which has allowed them to launch designs can be attributed was made before Apple’s much awaited with bezel-free, full displays, Augmented to its consistent anniversary launch of iPhone 8. Reality, in-house chipsets and advanced Talking about future prospects and other camera features, that have kept them investment in R&D findings,C ounterpoint’s Associate Director Tarun Pathak, and manufacturing, coupled with aggressive marketing and sales channel expansion” – Peter Richardson, Research Director, Counterpoint Research
toe-to-toe with rivals. Chinese vendors have become as equally important as Samsung or Apple to the global supply chain, application developers and distribution channels, as they continue to grow in scale more rapidly than the incumbent market share leaders.” However, there is a word of caution from Counterpoint’s Senior Analyst Pavel Naiya. “While Huawei climbed to world’s second largest brand overall, it is surprising to see none of its models break into top ten rankings. This is due to a multiple SKU portfolio that currently lacks a true hero device. While having a diverse
october 2017 | 51 www.mymobileindia.com lead story
Market Pulse : July 2017 Global Smartphone Model Sales Market Share (0%)
4.0%
2.9%
2.1% Limelight 2.0% 1.8% 1.8% 1.7% 1.6% 1.4% 1.2%
Apple Apple Oppo R11 Oppo A57 Samsung Xiaomi Samsung Apple Samsung Samsung iPhone7 iPhone7 Galaxy S8 Redmi Galaxy S8 iPhone6 Galaxy J7 Galaxy J7 Plus Note 4X Plus Prime Prime Source : Counterpoint Research
continued to drive its flagship momentum “While Huawei climbed to with iPhone 7 & 7 Plus; still the world’s world’s second largest brand best-selling models. OPPO has been one of the fastest growing brands globally thanks overall, it is surprising to see to the popularity of models including the flagshipO PPO R11 and the mid-tier none of its models break into OPPO A57 that captured third and fourth top ten rankings. This is due to spots respectively. These were followed by Samsung’s flagship Galaxy S8, Xiaomi a multiple SKU portfolio that currently lacks a true Redmi Note 4X and Samsung Galaxy S8+. hero device. While having a diverse portfolio allows Apple’s 32GB refresh of the venerable iPhone 6 enabled it to regain momentum Huawei to fight on multiple fronts, it does little to during the month, with popularity across build overall brand recognition, something Huawei prepaid markets to edge out Samsung’s badly needs if it is continue to gain share” Galaxy J7. n – Pavel Naiya, Senior Analyst, Counterpoint Research
portfolio allows Huawei to fight on multiple range like Oppo and Xiaomi – putting more fronts, it does little to build overall brand muscle behind fewer products,” points out recognition, something Huawei badly Mr Naiya. needs if it is continue to gain share. While Commenting on the best-selling Huawei has trimmed its portfolio, it likely models in the month of July, Senior needs to further streamline its product Analyst, Pavel Naiya highlighted, “Apple [email protected]
52 | october 2017 MYMOBILE personality Ren Zhengfei Founder and CEO of Huawei Technologies
With annual revenue in excess of USD 75 billion, the Shenzhen headquartered Huawei Technologies Co Ltd is today world’s largest telecommunication equipment manufacturer, having overtaken Ericsson in 2012. It is also world’s third largest smartphone maker by Shipment. The Corporation was founded in 1987 by Ren Zhengfei, a former engineer with Chinese army. Mr Zhengfei continues to lead the giant corporation to newer heights even today. Here are some core and some not so known facts about the legendary entrepreneur.
Quotes China in 1982. n born on October 25, 1944 into
a rural family where both parents n ren retired from the army in 1983 were school teachers, Ren when the Chinese government Zhengfei spent his primary and disbanded the entire Engineering middle school years in a remote Corps. He then worked in mountainous town in Guizhou the logistics service base of Province. the Shenzhen South Sea Oil Corporation. n In 1963, he studied at the
Chongqing Institute of Civil n As he was dissatisfied with his job, Engineering and Architecture. he decided to establish Huawei After graduation, he was employed with a capital of Chinese Yuan in the civil engineering industry 21,000 in 1987. He became the until 1974 when he joined the “If we can adhere to the principles of CEO of Huawei in 1988 and has military’s Engineering Corps as a ‘gaining might from a small hole and held the title ever since. soldier tasked to establish the Liao obtaining benefits from one source’, n Hurun Report listed Ren as the Yang Chemical Fiber Factory. Huawei will not be the next to fall. However, 556th richest person in China n Subsequently, Ren had taken if we diverge from these principles, Huawei in 2013 with private assets of positions as a Technician, an will probably be the next to fall” approximately USD590 million. Engineer, and was lastly promoted n time Magazine included Ren as a Deputy Director, which was Zhengfei in its list of 100 most a professional role equivalent to a “Huawei is like a big tortoise. In the past 25 influential people of 2005. Deputy Regimental Chief. years, we have crawled along, not seeing n ren holds just 1.42% of the shares n because of his outstanding the flowers on the road. While many of Huawei as most of the share are performance, Ren was people have become rich, riding on the held by employees, but retains a invited to attend the National rising economy over the last two decades, firm grip on the company due to his Science Conference in 1978 we still are on our journey of hard work contribution and vision. n and the 12th National Congress of and dedication” [email protected] the Communist Party of
www.mymobileindia.com october 2017 | 53 face to face
“For Micromax, the focus is always on democratising technology for the masses” Micromax has once again become very aggressive by launching a slew of new smartphones to regain its past glory and lost grounds. The home-grown brand is taking on the Chinese OEMs to create a product differentiation with the best of specs which can easily fit into the Indian pockets and gel with today’s consumers.
In Conversation In Rahul Sharma, Co-Founder, Micromax Infomatics, shared his vision for the brand and the Emerging market dynamics with Haider Ali Khan of My Mobile.
How different is YU from Micromax in terms For Micromax, the focus always is on of brand philosophy, products offerings and democratising technology for the masses. target audience? Or are they basically two We will keep bringing in trends that are in sides of the same coin? We have a Dual line with consumer demand and introduce brand strategy and that is aligned with them at fairly competitive pricing. Canvas market dynamics. Micromax will play to its Infinity and DUAL range of phones is a strengths and will have a major offline play testimony of the same. Both these products and YU will be a complete online brand. have disrupted the price segments with For YU, which is targeted at the new age impeccable product offerings. netizens, we have introduced some of the most iconic smartphones and they have Micromax has just launched its bezel-less been well received by the consumers. Early 18:9 display smartphone, Infinity, which is this year in May 2017, we extended our being priced very strategically. How upbeat YUREKA range and launched YUREKA are you about this new launch and what would Black exclusively with Flipkart, which be the market size you will be aiming at? As received an overwhelming response we had earlier mentioned that in 2017 our from our consumers. This month focus would be all about providing solutions itself we announced the to the consumers that help them use launch of another iconic their phones as a life hack. We are clearly Yureka smartphone- working towards 4 key trends including Yureka 2, which went on battery, camera, security and screen. If sale exclusively during we talk about our innovation in battery Flipkart’s Big Billion Day. front, then we launched Micromax Canvas We are expecting similar Juice that has a battery backup of 4,000 exciting response from mAh and gives the talk time of 14 hours our consumers for Yureka and up to 514 hours of standby time. In 2 as well. security and camera, we came up with Dual
50 | august 2017 MYMOBILE face to face
5 which is the first ever smartphone to be Asset Building introduced with a Bank-level independent From just one factory in Rudrapur, we security chip that provides independent have built our assets and today are a storage for your fingerprint and password large contributor to government’s Make in information. Moreover, with a safe switch “Going with our India initiative. We now have additional 3 and an integrated panic button, the phone product strategy, we factories at Telangana, Bhiwadi and the one ensures your phone has always protected near completion in Madhya Pradesh. All and your passwords a well-kept secret. are now focusing on these investments happened in 2016 and Going with our product strategy, we are screens and we recently are testimony to our commitment to the now focusing on screens and we recently business. We are hiring third party contract introduced Micromax Canvas Infinity introduced Micromax manufacturers and claiming Make in India. which is the world’s most affordable, 18:9 Canvas Infinity which We are totally committed to it and today Infinity display smartphone. The quest have one of the biggest manufacturing of bezel-less phones has become now a is the world’s most infrastructures in the country, making us new trend. The demand for larger-screen less dependent on any external factors smartphones is expected to grow manifold affordable, 18:9 Infinity for our requirements. Therefore, while we in the coming years, as the new age display smartphone” continue to see big players entering the
consumers want to do a lot more with their Conversation In Indian market, we believe Micromax is set smartphones today. From enjoying games to take the big leap of being the top player to watching movies, videos etc., and the 2 years. From a category perspective, in the country and growing our international smartphones are the new companion of the mid-premium (10-20K) segment dominance as well. the consumers. Targeting to disrupt the has grown rapidly from 17% in 2015 to mid-range price segment, Canvas Infinity 25% in H1, 2016 - we expect it to grow Diversifying is built to enhance the viewing experience to nearly 30%. Micromax did not have a The core thought process is being in the of the consumers and give them a never portfolio here and this is a virgin, untapped, business of screens. After mobiles and seen before full vision 18:9 display. The profitable segment for us. For us therefore tablets, the Television category had not device packs in powerful features and is the task was to look at this situation either seen a fresh idea for a long time. CRTs a perfect confluence of exemplary display, from a short-term perspective or a long- were being replaced with LCDs and LEDs superlative camera and ideal performance term strategy. We took some conscious and the market potential to get new users at an extremely attractive price. business decisions. was huge. Micromax introduced LED Therefore, we are aligning our product The entry level smartphones has always televisions in 2013 and today is the 5th roadmap as per the industry trends and been our strength and we observed that largest TV brand in India. With an aim to be focusing on massifying the technology category was slowing for the first time. a consumer electronics brand, Micromax and bringing in newer innovations for our While, we had already locked in our is now expanding its footprint into newer consumers. product portfolio until September 2016, product categories (LED, tablets, laptops, true to our culture, we started to work on ACs, accessories) and expects its non- Micromax has been almost gone unnoticed products that would be in line with the mobility product segment to contribute for last one year. What were the reasons market demand but had to push these about 25% to the overall business, offering behind that solitary phase? 2016 was a year post Demonetization. We also took this consumers more innovative products and of surprises. After 2008, this year was opportunity to overhaul our service network build a stronger business case in the most abuzz with so many new entrants in and we have completely brought down the consumer electronics segment. the category, announcing new products. open issues and dramatically improved The year surprised the category with 4G our response time - this is reflecting in Startup Program uptake like never before. No one had market and consumer feedback as well as Over the past one year, the entire industry anticipated that 4G, both as a service sentiment analysis. Along with services, has seen our focus on software services as and as handsets would see the amount we also concentrated in making our assets we have invested in some of the growing of surge that it did. It was also interesting strong by diversifying and invested in some services start-ups including Transerv, Ixigo, to see that the mid- premium category valuable startups program that has details MiMedia, Gaana, HealthifyMe, Scandid to grew this year, which wasn’t the case last in the following: name a few. We plan to create differentiation
www.mymobileindia.com october 2017 | 55 56 | o ctober 2017 In Conversation face like Egypt and West willmovingbe otherto markets launch. during fast so brand has been spread/accepted Bahrain, and Kuwait), No other in 8countries(includingUAE, availablebylocal distribution already are we East, Middle in Feb mid in launch the Since Nepal, other international markets all in 3 includingtop Russia, in 2 no. (Already astrong internationalbusinessfoundation built have we and foray International 2015 which is a clear 89% growth. ofthe category as compared to 17% in 25% segmenttojumped K 10-20 the In 2016, the mid premium segment i.e. a consolidation in the 10-20K segment. terms of pricing, we felt that there will be strategy and moved up the value chain. In we have completely revamped our productworking on our backend strategy. Hence, about creating best in class experiencethe by users with one message.painting Forthe us townit in is a more competition? colour stiff the counter or bombarding respond to it and what would be andyour market in moveevery segment.to How did you manufacturers Indian the over took almost Inthelast oneyear theChinese OEMs Buses, across categories like Food, travel (Flights, apps popular various from information our singlescreenplatformthataggregates of form the in transformation smart devices.You havealreadyseenthis empower users to do much more with their which services offering by brand the for web, without installing a plethora of apps. it ordering food, or comparison shopping the them do it easily and more conveniently; be people perform on their phones and helping bringing outthemostcommontasksthat thinking aboutsimplifyinguserslivesand are the first and only brand in India that is it in a native environment on the device. We Cricket, NewsandWeather andpublishes dtoal, e teghnd our strengthened we Additionally, Sri Lanka, and Bangladesh). T rains and Hotels), to Africa etc. face oon we we Soon Shopping, cabs, It’s not about ND- AROUND- A Bhiwadi and the one near completion in Madhya Pradesh. Alltheseinvestments nd Make inIndiainitiative. We now have additional 3 factories at Telangana, large contributor to government’s built ourassets andtoday are a testimony to our commitment per the industry trends. trends. industry the per year we aligned our product roadmap as the of beginning the In well. as 2017 Weclearly saw this trend to continue in we felt that this category will consolidate. phones? T there is a new disruptor in the market,be too latei.e, toJio hit the market especiallyDon’t youwhen think that your Bharat series will Camera:Screens:Battery: and focusing on 4 key trends areaesthetically inpositioned andarewe the next 2 years: VoL thatthere is a huge appetite for budget testimonyvisionaour provesisandof 2 smartphones since its launch in of Bharat-2 (we have sold 2 million Bharat their budgets. best in class experience without straining upgradeto smartphones that give them featurephone users whoarewaiting to million smartphones of Bharat 2 within 50 consumersas we sold more than half a smartphonewas aninstant hit with the 2 smartphones in the last 5 months. successfully sold 2 million units of ofBharat the Indian smartphone market. makingWe havemoves towards the changingconsumers. If we see, we trendshave always been factory in Rudrapur, we have happened in 2016 and are T E smartphones amongst the Indian to thebusiness” “From justone here are more than 400 million The exceptional acceptance A ll our products products our ll Security.
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providing quality service must be the key. it tothenextlevel?Foranygrowingbrand, salesservice. Would you like to resurrect after its been has strength Micromax’s smartphones much faster than the usual. to phones feature from migration the of this series, we are also S aiming at helping mid- from stores retail in available be Plus,Bharat-3 and Bharat-4 which will three new Bharat smartphones - Bharat-2 Bharat series portfolio with the launch of adoption in the country. truly drive the next phase of smartphone ofBharat series webelieve that wewill for our consumers and with the expansionworkingtowards fulfilling the need gap days ofitslaunch.Hence,wearefurther were– end they were put into 4 categories that scored them on a daily basis and month CostandC rated onfourqualities–Process,Speed, was made for the engineers and they are service by end of December’16. create a transparent system and improve in introduced a Project called “PR day or in 7 days. Below servicedare some in thefacts centres and either on the fromsame the service centres and rest were back allcoming were that products 13% system, by November’16 there were only Withsuchhelptheprocessesof thein eptember onwards. With the expansion In 2016, we had more than 30 million O We are now further expanding our our expanding further now are We more power to these engineers.Wethese to power more ctober’16tracktoindividual work, active consumer base and even if a active consumerbaseandevenifa were initiated to strengthen and give percentage of that faces any product G skills. issue, it’s a huge number. to build their capabilitiesand theirbuild to olden, O the service centres, he needed the servicecentres,heneeded engineers who were stationedend front 800 in For situation. the improve to challenge ur ur SAT T S . ransparent mechanisms mechanisms ransparent G ervice team took the the took team ervice T reen,Yellow andRed. histrackerwasa that MY MOBILE A O tracker MI S E” face to face
affordable 4G VoLTE device with 1.3 GHz Quad core processor, a 1300 mAh battery, running on the Android Marshmallow, and is attractively priced at Rs. 3499/-. We have sold more than 2 million Bharat 2 devices since the launch and have expanded the “The exceptional acceptance of Bharat-2 (we have Bharat range with Bharat 2 Plus, Bharat 4 and Bharat 5. sold 2 million Bharat 2 smartphones since its launch In addition to this, as the Indian handset in April) is a testimony of our vision and proves and telecom industry has undergone that there is a huge appetite for budget VoLTE dynamic shift; the focus of consumers is shifting from just the hardware, to overall smartphones amongst the Indian consumers” connected experience. Our Micromax Canvas 2 which is the world’s cheapest figures for reference – infinity Cup for India vsS ri Lanka 2017 Corning Gorilla Glass 5 smartphone comes ODI wherein we presented Shikhar Dhawan with an Airtel SIM to provide unlimited Turn Around Time: with the company’s much anticipated calling and data experience. Not just • Customer service done on the same Canvas Infinity smartphone who was the these to ensure consistent migration we
day – 68% man of the match. have been coming up with compelling Conversation In • Customer service done in 7 days - 90% use case scenarios for our consumers. We • Open Calls - In October’15 there were Does Micromax need a brand ambassador partnered with Google for the Vdeo range to 34% open calls and In January’17 there like it did previously? Based on our portfolio create awareness around the benefits of the were only 7%. and market demand, we plan our marketing video calling experience. And the results • Open Calls - In October’15 there were campaigns. We are a youth centric brand that we have been able to drive with the 34% open calls and In January’17 there and we won’t just hire a brand ambassador same are phenomenal. We have not only were only 7%. and paint the town with their pictures. It been successful in our drive to familiarise is much more than that for us, it’s about Indians to video calling but have also built Micromax has been associated with many building connect; it is about what makes a strong use case, setting an example for cricketing tournaments in the past. Did that pay the brand stand out. the industry to follow. Google Duo saw 20% for you and to what extent in creating a brand activations and conversions on the Vdeo value? Cricket is not just another sport that How did this new data war by telcos have series which is more than that for some of is played in the country; it is above religion, helped a brand like Micromax? I won’t call the top apps in the country. With all this an emotion that connects people across it a data war; it is the data revolution in and a lot more, we will be able to make the gender, religion and any kind of diversity. the country. 2016 saw a whirlwind of evolution from feature to smartphones in One of the biggest cricketing tournaments changes in terms of technology with all the country faster. wherein we invested was- IPL. IPL being the Telcos focusing on 4G VoLTE with Jio one of the biggest cricketing events in the coming in. A market which took 3 years What would be the new product lineage country has garnered a dedicated audience for the consumers to migrate from 2G to coming from Micromax and YU and where therefore becoming an important platform 3G; leapfrogged to 4G in just 6 months. do they fit (segment)? We will continue to for any brand to feature in. Additionally, Hence, we at Micromax as well focused grow our affordable smartphone segment considering the duration of the event- on to coming up with devices which will of both our Micromax and YU portfolios. which is a period of 60 days, it ensured enable the next phase of smartphone We will be launching new products in 4-5k a consistent message being delivered and adoption in the country by hand holding segment in Bharat series and under 10k- driven across platforms which helped the consumers to upgrade from feature phones 15K segment, you will see some more brandandour strategic investment in IPL to smartphones. Some such example is compelling products in this segment. helped us grow by 17%. our Bharat series, which is aimed at first We will be expanding our Dual range and Recently, just ahead the launch of generation smartphone users in the country YUREKA series in mid premium segment Micromax Canvas Infinity, we partnered who still haven’t migrated from a feature as well. n with BCCI and came up with Micromax phone. Bharat 2 was one of the most [email protected]
www.mymobileindia.com october 2017 | 57 tech Talk The Cool Dudes are Here in Town
An insight into the latest worthy OS rivals - Android 8.0 Oreo & iOS 11 Trendz By Vanshika Malhotra
mongst the various pieces of tech we expect to see each year, our eyes gaze upon the mandatory launch of the new operating system by the arguably huge tech companies- Apple and Google. This year too, we get to our mitts on the mouth watering Android 8.0 Oreo and the iOS 11. While the former is another iteration of the sweet-tooth satisfying treats we get from Google, iOS 11 is apt enough to make the overall Apple experience worthy. ASo, this time around, we put both the OS under the graceful limelight, and find out what’s new and exciting we get to see because of the new gems.
Android 8.0 Oreo: Following its long-run tradition of naming its operating system after sugary bites, Google this time has the yummy Oreo for us in the form of the OS version 8.0. The cookie, dressed in a cape, is deemed smarter, faster and more powerful: • The OS is expected to move as swiftly as a deer, with the ability to boot the devices two times faster and minimize the background activities much faster. • Now we get the power by Google to automatically fill up forms or necessary information within apps, with the use of the new Autofill feature. • And yes, the compatible devices can now have the Picture-in-Picture mode which allows them to view any video along with performing other tasks on their smartphones. • Android 8.0 has provided us with an improved Emoticons, in abundance due to the introduction notification channel, with notification popping up of new ones. Other than this, there are a couple of in the form of notification dots.T he users can click improvements and APIs coming along with Android them to access the apps the notification dots belong Oreo. to and can swipe them off to clear them. Android Instant apps feature helps us access various apps from the browser itself, In addition to the pool of aforementioned exiting features, we also have a list of smartphones compatible with both the Android 8.0 Oreo and iOS 11: dismissing the need to actually install Android Oreo: Google Pixel and Nexus smartphones, Sony’s devices which them. includes the Xperia X, the Xperia X Performance, the Xperia XZ, the Xperia X • This time, Android Oreo is safer, equipping Compact, the Xperia XZ Premium, the Xperia XZs, the Xperia XA1, the Xperia XA1 our devices with safety tools comprising Ultra, the Xperia Touch, the recently unveiled Xperia XA1 Plus and the Xperia XZ1 Google Play Protect (which can even and the Xperia XZ1 Compact. Motorola smartphones such as the Moto Z, the Moto scan apps we don’t have) and the battery Z Droid, the Moto Z Force Droid, the Moto Z Play, the Moto Z Play Droid, the Moto saver mode, which will save the life of the Z2 Play, the Moto Z2 Force Edition, the Moto X4, the Moto G5, the Moto G5 Plus, battery in difficult situations. the Moto G5S, and the Moto G5S Plus. And the list continues to be filled. • And, we have our expression companions-
58 | october 2017 MYMOBILE tech Talk The Cool Dudes are Here in Town
iOS 11: • The introduction of Apple’s new operating system has led to the
all-new, revamped App Store, which makes surfing apps easy and Trendz Cupertino-based Apple, at its yearly affair, WWDC introduced the convenient, along with the improvement in Apple Music, allowing new operating system which it calls iOS 11. Well, the OS, unlike users to share his or her playlists with others. Android’s sugar-coated newbies, comes with a plain name, yet has • iOS 11 has also added changes to the messages app which the herculean features attached to it. Let’s find out what new Oi S includes a new app drawer for easy access to stickers, emojis, 11 has to offer for its range of devices: and games. • The new OS, with its new features has enhanced the Camera app. • Our in-house beloved Siri has also seen some improvements; Siri Using the camera is now fun as the users can now create loops is more intelligent with the help of improved machine learning and artificial intelligence. So, it can play music, set timer, send a message, knows your habit and suggests in accordance with it, and what not. • And, there is the new AirPlay 2 which will make controlling the audio system at home easy, using your iPhone. • How can we forget the Control Centre, which could not be left aloof when it comes to changes? The Control Centre can now be customized, the new Lock Screen displays all the notifications with just a swipe up, and there is now a Do Not Disturb feature which will notify people when your are driving to avoid distractions. • Also, we get the detailed maps, ability to type with one hand with the enablement of closely placed keys on the keypad, and the ability to sign up to the Apple ID by placing two iOS devices closely, all at our disposal. Apple certainly doesn’t stop here. There are many more features it is bringing with the iPads as well. So, the iPad users can search, organize and browse files under a single ‘Files app’ roof. Dock is now new with added multi-tasking features such as Slide Over and Split-screen features. Then there is the new Drag and Drop feature which allows users to move various kinds of media and text from one (much like GIFs) out of Live Photos, create reverse videos, and app to another. The Apple Pencil has also been improved; it now lets apply the Long Exposure effect to the photos which could once users mark PDFs or screenshots quickly. Scribble down notes simply be a DSLR’s business. Additionally, there is a new range of by tapping on the lock screen. Also, handwritten words can now professional filters to be applied to the images clicked. be searched. The new Document scanner automatically scans any documents, followed by the cropping of the edges In addition to the pool of aforementioned exiting features, we also have a list of smartphones compatible with both the Android 8.0 Oreo and iOS 11: and removal of glares. Augmented Reality has also been paid attention to with the introduction of the iOS 11: Given the restricted availability of Apple’s, we have a short list of ARKit app. n devices supporting iOS 11, which consists of iPhone X, iPhone 8, iPhone 8 Plus, iPhone 7, iPhone 7 Plus, iPhone 6s, iPhone 6s Plus, iPhone 6, iPhone 6 Plus, iPhone SE, iPhone 5s, 12.9-inch iPad Pro 2nd generation, 12.9-inch iPad Pro 1st generation, 10.5-inch iPad Pro, 9.7-inch iPad Pro, iPad Air 2, iPad Air, iPad 5th generation, iPad mini 4, iPad mini 3, and lastly the iPad mini 2 iPod touch 6th generation.
www.mymobileindia.com october 2017 | 59 In Conversation face EditionBlackthe isfirst BlackBerry with this, BlackBerry KEYone Limited growing mobile security threats. Along to protecttheirinformationfromever- customers who understand the need to price compelling a at smartphone we are offering BlackBerry secure Android BlackBerry KEYone Limited Editionseason in India? With theBlack, recent launch of devices or price cut for the upcomingcompetitiveone? Do we expect festivefew more oneremains price sensitive and highlya Indianmarket whichdespite beingbiga the for strategies your be would What and itsjourneyahead.Excerpts… spoke withHaiderAliKhanofMyobileaouttheiconicrand Smartphones InComing Months”Smartphones “Will BeLaunching New AffordableBlackBerry buyers. HardipSingh, recently introducedKEYoneLimitedEditionBlackforthe Indian different marketsacrosstheworld.Inthisendeavour, BlackBerry regain thelostgroundandtake onthefiercecompetition in BlackBerry hasbeenre-inventingitselfwithAndroidplatform to ed Limit to , , which designandsellsBlackBerry smartphones inIndia, face nfracom nfracom I mus e pti O ctor, e Dir e cutiv e Ex todesign and manufacture BlackBerry us allows BlackBerry with agreement in India. smartphone with dual SIM functionality Optiemus Infracom’s licensing licensing Infracom’s Optiemus likedthesmartphone andhave shared really have Customers the momentum. continue to BlackBerry want and with KEYone consumers from our response good received have We models? upcoming the on focus will Optiemus and BlackBerry which on aspects key the of some are What Smartphone. ease of use, the hallmarks and of BlackBerry security productivity, unrivalled with combined experience smartphone android class-leading offers Black the BlackBerry KEYone Limited Edition competitive price. very Priced a at at Rs 39,990, customers our to products class world provide to us help always smartphoneslocallyIndia. inThis will very positive reviews across all all across reviews positive very the platforms. We want to to want We platforms. the continue and will be be will and continue launching new affordable BlackBerry smartphones in the comingthemonthsin keeping the millennials n id u, t the at but, mind in same time not diverting from our core base of from ourcorebaseof offering most secure smartphones. MY MOBILE face to face
an impressive design. It combines a touch display with a physical keyboard to give users more effective screen space for typing than a typical 5.5-inch all-touch smartphone. In addition, BlackBerry KEYone also offers the security of a fingerprint sensor built directly into the keyboard spacebar for added functionality and security. Even going ahead, we’ll be aligning our products as per market requirements without compromising on the core “Going ahead, we’ll be aligning our products as per advantage BlackBerry smartphones enjoy. market requirements without compromising on the How do you position yourself from the core advantage BlackBerry smartphones enjoy” huge competition from the Chinese and Korean brands in India? By partnering
We have got the iconic brand in a new Avatar. In Conversation In How confident are you that BlackBerry will script a new chapter with Android? We would be offering customers amazing Android experience along with BlackBerry’s legendry security and convenience. BlackBerry smartphone customers will have access to millions of play store apps in the most secure mobile environment. DTEK by BlackBerry enables users to automatically monitor their OS and apps to know when their privacy could be at risk and to take action to “We would be improve it. The DTEK app also tracks with BlackBerry, we want to ensure that applications and notifies when someone offering customers amazing we can offer the most secure Android is: taking pictures or videos without Android experience along with smartphone experience to the Indian the user’s knowledge, turning the BlackBerry’s legendry security consumers along with customization as microphone on, sending a text per domestic requirements. BlackBerry message, or accessing the contacts and convenience. BlackBerry secure smartphone will always keep or location. BlackBerry KEYone smartphone customers will have us ahead of competition when it Limited Edition Black, specially access to millions of play store comes to offering best mobile designed for the Indian consumer’s security, this combined with unrivalled requirements in mind has dual SIM apps in the most secure productivity and ease of use will always functionality. We have got a good response mobile environment” give us an edge over other smartphone so far from the consumers and are sure brands. We think in days to come; that we will be able to continue offering data security will be one of the biggest the best combination of BlackBerry’s bezel-less, larger screen, dual camera set-up, challenges among the smartphone legendary security and Optiemus’s etc., BlackBerry came up with QWERTY users and BlackBerry’s legendry DTEK manufacturing, servicing and distribution keypad making the screen shorter. Do you security app puts us way ahead of capabilities. think it will work in future or you’re planning competition for securing customer’s to change accordingly? BlackBerry KEYone privacy. n When every other player in market is going for is built to offer the best in durability with [email protected]
www.mymobileindia.com october 2017 | 61 62 | october 2017 In Conversation face marketsincluding India.We havemany to establish grow from strategy of the other ODMs? What are the advantages will Comio have over for many players in the market? the in players many for devices making already it’s when India in Why did Comio decide of selling of smartphones devices. and advanced testing equipment forour testingend consumers. We use create remarkablehardware&softwarefor comprehensive market for smartphones and we are here to Indian market. India is the second largest gives usanindepthunderstandingofthe of Indian market for the manufacturing. pastWe also have an 6-7 experience years which design, controlonmobile ecosystem interms of years intheindustry, wehaveacomplete experiencein manufacturing for over 12 known widely whichis one of the most successful and originated from future strategies aboutthebrandComio. ba its initialseriesofentry segmentsmartphones inthemarket. Being Comio, anewnameintheIndianmobileecosystemhaslaunhed consumers” hardware & software for our end“We are here to create remarkable more inpocket-friendly devices.Sanjay Kalirona, would betargeting theyouthsinTier2and3townswhoaspirefor ia, d n I o mi o C at c R &D,software development and ked by the China’s O T DM to C opwise omio as a top brand in major to to face T O T he opwise DMs in in DMs OE C C M and we are looking ommunications is to omio brand has been C ommunications, C hina. Having Having hina. T sharedhisthoughtswithHaiderAliKhan on his he future T opwise Communi India. Hence, we can clearly see and have a stronger management team in manufacturerin a advantagesas Daal” which is inspired by the youth of today that are Designed to withyouth connect of ournation, Comio smartphones aim to empower them with the power “We have launched our campaign, “Don’t listen Kar willing to take on risks and go beyond the ordinary. of highest memory, camera, battery life and tons c ations, an C of features” omio’s C hina What would be your target audience and how acceptance in the Indian market. ODM t ec Dir & CEO , Comio MY r r o MOBILE
face to face
warranty within six months of purchase to supplement the one-year + 100 days’ extra manufacturer warranty.
Any successful brand needs a good after-sale service. How will you tackle this issue? Comio will be highly focused at ensuring that our consumers get the best products and are supported by its elaborate, well equipped and efficient team of service personnel. Spread across the country, COMIO will have over 400 service touch points and offer a satisfying solution for all the post-purchase needs. We believe in providing stylish design and better user-experience to consumer and hope that people will be happy to use our devices. Through COMIO, we are giving power in hands of youth to connect to the world using Comio smartphone.
What expertise will you bring to the brand Comio? At Comio whatever we do, we keep our target audience in mind and create will you approach them? Youth from semi brands not only in terms of hardware but our devices and policies accordingly. The metros and smaller cities is our target software as well. Possessing a great sales primary idea is to establish Comio as the audience and we are focusing on targeted support, we are targeting mid segment most preferable smartphone brand in mid- communication to reach out to them. We smartphone market which ranges from segment market. Hence, we ensure that are going to be heavily present on digital 6,000 to 10,000. Talking about the all our stakeholders right from distributors, promotions where the ‘youth of today’ is features, all our devices are packed with dealers, employees, to customers feel active. Also, we are planning various on 32 GB internal memory showcasing metal happy while associating with Comio. Our ground activities to engage with our target body, long battery life and 8-13 MP camera. priority is to focus on the offline industry audience like college festivals, music All Comio smartphones are equipped with while maintaining market hygiene. events and various other initiatives. security features such as anti-theft and We have launched our campaign, ‘Don’t anti-virus. Every smartphone user keeps Do you also need a face to promote your listen KarDaal’ which is inspired by the their important data, such as financial brand Comio? Initially, we are focusing on youth of today that are willing to take on transactions, family photographs etc., the establishing Comio basis the strength of our risks and go beyond the ordinary. Designed security features help to lock the devices, smartphone and though various marketing to connect with the youth of our nation, wipe the date remotely in case of theft. initiatives. Also, we are concentrating Comio smartphones aim to empower COMIO is also offering its customers on digital marketing and promotions by them with the power of highest memory, a very special after-sales service. COMIO associating with internet/ youtube stars camera, battery life and tonsof features. will be offering 30 days DOA, a special who will be promoting our products among The campaign will connect with the youth buy back and upgrade offer allowing you to youth. We have launched our campaign, through social media channels and on- upgrade your old smartphone. The COMIO ‘Don’t listen KarDaal’ which is inspired ground activations. upgrade offer, allows you an assured 40% by the youth of today that are willing to return on your old COMIO phone (Not more take on risks and go beyond the ordinary. Why would anyone buy Comio smartphones than 12 months old) which will be given if The campaign will connect with the youth when there are lots of players in the market? you want to upgrade you existing COMIO through social media channels and on- Do you have any differentiating factor over phone. Additionally, all smartphones come ground activations. n the rest? Comio is different from all other with a free one-time screen replacement [email protected]
www.mymobileindia.com october 2017 | 63 64 |
october 2017 In Conversation face What have been ZTE’s recent market market strategies/initiatives toincrease recent itsreach ZTE’s been have What something satisfactory since I joined. well for us. At least, this can had a presence and is doing exceptionally be deemed as launches into offline space where we never A2 Plus.Thiswasfollowedbyacoupleof product on Flipkart, which was the Blade inthe year 2016, we launched our first performance after taking over? Since I joined it’s been a year now. Are you satisfied with ZTE You took over as the CMO in August 2016 and providing right specsat right price” “We brand, of capable are atechnology professional SachinBatra as To strenghniffor has beenstrivinghardoreplica really wellinUSA.Nubiaisalsoasubsidiary brandofZTE. In ndia,ZTE manufa cturers initshomcounry Chinaandhasalsob een doing informa ZTE Corpora last Augus to tion technologyandisamongheopfivmobilhandset
. InaninteractionwithNijhumRudra&Van shika face tion isaglobalmajorintelecommunic malhotra, MrBa and being putinbyZTEocrasismarketsharand mobile handsetspace. mindshare inthlargbuhighly competitiveIndian om ts, ZTEbroughinhesasondtelecom doing it today. are competitors the way the not way right in terms of marketing, but we willit. Wedo willit certainlyin a have a complete plan currently, having said that we willwe notdon’t have have a marketing strategyThis is inwhat placeexactly I am talking about.thattime gave a product So at Rs 12,000. was not available below Rs 16,000, we at to the customers. The tie when smartphone reduced the price of the product and gave whatever marketing we wanted theto spendcustomer we the product at rightgot thedeceptiontopricing;wegave price. So, at a price point of Rs 11,999.and UniIt metalwas body, not therewe was no product32GB, 5000mAh battery with fingerprint Octro processor MediaTek processor,February this4GB+ year, with a 5.5-inch whenfull we launched HD the Blade A2 Plus in rightspecsrightatprice. example,For a technology brand, capable of providing the marketing because first of all we are Currently, we place? are market not Indian the spending in sales and anything on tra explainshs ndia I TE Z f o er c Offi Marketing Chief s. te itssuccessinohergographis.
created a fair mindshare, ZTE may not be up While the sister brand Nubia appears to have our future products are all about. premium category. And this is likewhat to exactlystick to the affordable to affordableenabled with LTE devices and we would dent us anywhere in getting is aa flagshipfeature product phone for ZTE. So it willis more not into the premium segment which to Rs 19,000. Secondly, the Axon series point, it starts from Rs 7,000 and goespremium, and upif we talk about the price series starts from affordable to affordable Blade series and the Axon So,series. we have two mainThe series,Blade namely, the we are not into entry level smartphones. smart devicesindoublequicktime? Firstly, opportunity for the consumers to upgrade to under serious pressure or do you see entry level smartphone segment could come it as an providers planning to replicate the serviceother andsame, Jio withbundledbeing the Do you think, with LTE enabledZTE is basically featureinto entry level smart phonesphones. tegy andeffor ions and tions and MY s ts MOBILE
face to face
channels – any preference i.e offline or online? Is there any exclusive partner for online distribution? There is no preference because it all depends on with which partner we form our alliance which can deliver speediest and profitable outputs for which we are forming our marketing strategies as well.
What innovation plans ZTE has for India? Do you plan to be a part of the government “We have two main series – the Blade series is initiatives such as ‘Make in India’ and ‘Smart affordable to affordable premium and Axon series Cities’? Yes 100% and the good part is that ZTE has been in India since 1999 more into the premium segment which is a flagship one of the oldest Chinese companies, if I product for ZTE” have to put it in simple terms. So we are already aligned with multiple projects with government of India. So we will
there. Your view please! Globally, our focus always be a part of all kinds of initiatives Conversation In was mainly on B2B category which is why taken by the government. Make in you haven’t seen much of ZTE in India. India would only happen once we have Since Nubia was a sub brand of ZTE only, sustainable volumes to talk about. Just by so we were focusing on consumer space. minimal numbers can’t do Make in India Nubia was as a B2B business for us so that is already in discussion, we are serious that’s the reason you have seen more of about it and once we see a sustainable Nubia and not ZTE there. Now by this year business coming in we certainly will see or in the beginning of 2018, you will see Make In India coming. more of ZTE products in India. “We plan to launch Since phone devices is just another division of Your biggest competitors are your own Chinese our products at the massive ZTE Corporation, are you planning to brands and they are spending humungous introduce other products/services of ZTE Corp amount on visibility and brand promotion – right price point with in India or are you already doing it? Please committing 100s of crores for high profile no involvement of any enlighten. If it’s not available in India it’s not properties/celebrities association. So where available globally as well. ZTE has got one do you figure in this fiercely high stake game? marketing spends” in terms of technology filing our patents; Do you plan any celebrity associations? Our ZTE is a leader in it. In 5G technology, ZTE exact strategy for 2017 has been very clear; Which are the states where you are doing quite has the filed the largest amount of patents we plan to launch our products at the right well? Since we don’t have much of presence compared to every other smartphone price point with no involvement of any in India, therefore it is inappropriate to brands. We have already showcased our marketing spends. We will certainly bank consider states as a different entity. We have devices in MWC Barcelona recently in upon media or our PR partners who will help done some soft launches in North India and February 2017. And we are ahead in to reach out to the end users to understand have started in West India. We have closed terms of technology. Our slogan earlier was ZTE as a complete brand. Having said our distribution for PAN India and need to “Tomorrow never waits “now our slogan is that, 2018 will be the year when we start feed them with the devices when they are “Leading 5G innovations” so we are talking developing our marketing strategies to have back to the markets. So our strategy is to about 5G now. So tomorrow the moment more presence in India because then we focus on more of an offline as well as online, the technology is in we are ready devices will have a complete product portfolio for which will kind of be exclusive. with available n which marketing will be required. No, we [email protected] don’t plan on any celebrity association. Please tell us more about your distributions [email protected]
www.mymobileindia.com october 2017 | 65 burntest
Samsung Galaxy Note 8 Take Note of 8!
amsung has begun and smiling once again as the But this does not mean that phone reminded of infinity where it had left Note 8 is getting some rave the phone isn’t amazing, it with the curves it has. On Tested after the success reviews across the different is.In one word it could be said the left of the phone there of their flagship geographies where it has been that the Galaxy Note 8 is an are volume rocker and the Ssmartphones Galaxy S8 and launched.It was launched extension of S8 with more Bixby launcher, the power & S8 Plus. The South-Korean in India on the day when its features such as dual rear lens button is on the right side of technology giant has yet again immediate competitor Apple and advanced S Pen. the phone. On the top it has brought its next flagship was launching its range of got the hybrid SIM tray and called the Galaxy Note 8, products in US. I wasn’t that Design on the bottom of the device extending its Note series after amazed with the first look Now, you have to admit that there are audio jack, USB- the debacle which have had as I have been using S8 and love at first sight happens and port, speaker grille and S Pen
Tried Tried happened with Note 7. It has it’s more or less on the same it’s true with Samsung Galaxy cabinet. The back of Samsung all the reasons to be happy lines when it comes to design. Note 8. The 6.3-inches of Galaxy Note 8 is shinier and display with a very thin bezel glossy glasssurface which looks stunning especially adds to the rich premium while checking the photos looks of the phone. The glass which you have clicked with back allows wireless charging. this phone. The edges of this The Note 8 is water resistant
66 | october 2017 bother you either, whether in of weight the phone doesn’t of the screen. With 195grams button icon built on the bottom There’s also a sensitive home recognition to go with that. designing. It also has the face have thought on this while with S8. Samsung should scanner as was the case like the placing of fingerprint to unlock the device. I didn’t often than not while trying up touching the lens more the flash. But, you might end along with the camera and on the back in the same row fingerprint sensor is placed towards Samsung. The the attention and perspective at night. It is going to sway on always on mode, in hands especially when the screen is looks gorgeous and beautiful, the mammoth size of it really literally proves it worth and calls it ‘Infinity screen’ submersion. can withstand 1.5 meters of to IP68 standards, which www.mymobileindia.com The screen as the Samsung hand or in pocket. OEMs have started following to S8 and now many more an inch more as compared The company has stretched smartphones and not tablets. infinity when you compare it to The display is just next to Display please refer to My Guide) My to refer please (For detailed specifications, specifications, detailed (For OVERALL 96% OVERALL of money Too goodtothink Value ForMoney Outstanding Battery Ample foraday Performance Excellent Cameras Flagship Design Looks Display Processor, C PROS verdict amera,
No Cons 10 /10 10 /10 10 09 /10 09 /10 10 09 /10 09 Radio rear lens. combined with S Pen and dual screen is certainly its USP exciting with this device. The games are going to get more without the black bars.The video viewing experience of 18:5:9 which give perfect (ppi).The screen has the ratio pixels with 521 pixels per inch resolution of 2960X1440 AMOLED screen with a Note 8 has a Quad HD Super apps and contacts. customization of your favorite the right edge of the phone for astonishing. You can swipe use edges make it look more playing games. The curved you’re watching movies or viewing experience, whether display gives the amazing The massive 6.3-inch of this trend such as Micromax. to Snapdragon 835 which they processor which is equivalent 8895 processor with 10nm i.e, Samsung’s runs on the same platform, The Samsung Galaxy Note 8 Platform The Samsung Galaxy xynos Exynos and in quick time. phone responded smoothly windows simultaneously the Note 8. Despite using multiple and everything is at ease with Nougat 7.1.1 compatible brilliant. the output and the results were high graphics games to check right now. We have had played it a perfect device in the town of multitasking, thus making It delivers on all parameters device is simply unmatched. The performance of the via microSD cardupto 256GB. which can be expanded also and 64GB of internal storage comes with 6GB of have used in S8. The phone 4K video and 9MP image Geo-tagging, simultaneous also has features such as with the lens.The camera images are perfectly exposed tone LE D flash and autofocus, 2x optical zoom, PDAF, dual and f/2.4, with fast focus, 12MP rear camera with f/1.7 The Galaxy Note 8 sports two Cameras burn The Note 8 is Android test AM RAM october 2017 |
67 Tried & Tested burntest
recording, touch focus, face/ device to last for a day, easily. from the thin stylus which keyboard and mouse. smile detection, Auto HDR, Being a Super AMOLED has been used on Note Samsung Galaxy S8 will panorama mode to name a phone it tends to last longer phones and the Samsung also come with Samsung few. The dual lens produces than the usual. While the idea Chromebook Pro. The S Pen Pay support that means you some of the excellent and behind 3,300 mAh cell could has a clickable side button can actually pay using your brilliantly exposed images. be the company wanted it to for bringing up the familiar mobile phone at almost all
Tested The selfie lens is of look sleek and lightweight Air Command tools. There are card accepting shops. It does 8MP with f/1.7, optical at the same time,though it’s also three newer functions perform the entire task with image stabilization, and it enough for a normal user like in the S Pen as well which Andoid 7.1.1, Exynos 8895 does shoots 4K videos. The me. What I liked in battery is are Translate, Magnify and and ample storage.The Note 8 & cameras work perfectly fine that Samsung has overcome Glance. One of the interesting has increased the ease of use in sync with the phone and the problem of heating with aspects of the S Pen is that it with its S Pen which is making give some stunning shots, Note 8 like it used to be in does not need to be charged a comeback in the Note particularly the night shots. S8. I have used the device and does not roll away devices. It also comes pre- The image does not pixilate on for quite long in one go but it constantly as it has two flatter embedded with SamsungPay zooming either to an extent. does not showed any signs of sides and a clip. You can write for digital transactions. The
Tried Tried I have zero doubt that this heating. notes even without waking up smartphone also comes with phone will disappoint any of the screen, send live messages one time screen replacement the selfie-lover or any amateur S Pen as GIF and juggle across warranty as well. photographer. Samsung has yet again the apps using the S Pen. It added the S Pen with Note increases the interaction level Conclusion Battery 8 measuring 9.4 mm in with the device. The phone clearly emerges The Samsung Galaxy Note diameter, ensuring a stable as a winner at the moment. 8 gets power from a 3,300 and comfortable grip. There is Bixby With high end specs and mAh battery, which is advancement which could be The company has retained stunning features the enough for the large screen noticed in the tip of the S Pen its own AI known as Bixby Samsung Galaxy Note 8 wins as they have narrowed the tip much like the Siri and Google the heart in every domain. The to 0.7mm for the clearest, Assistant. It can be instantly only problem it might face is most natural accessed with the dedicated the price which is Rs 67,900, handwriting. button on the left side. but,it’s not a mass product The S Pen is The software will know the either and the company would an upgrade context of what you’re doing expect a good sale from this in order to help better. It can marvelous product during also recognize and provide the festive season in India. information for landmarks and Certainly! It’s going to change products while or after using the fortune for Samsung and the camera using Bixby Vision. its Note series, worldwide despite of tough competition Performance with its arch rival Apple’s new The Note 8 is the first phone launches. n to come with Bluetooth 5.0, which gives a better range and the ability to deliver audio to two different Bluetooth devices at the simultaneously. It also supports Samsung DeX,a dock whichcan help turning the phone into a PC with the help of a monitor, [email protected]
68 | october 2017 MYMOBILE W the review of the device: Midnight power on/off button as well as a the right-hand side comprising audio jack and USB port with top end contains the 3.5mm end at the back. While the speaker grille lies at the bottom comfortably in the middle. is the company’s logo, housed an LED flash, beneath which primary camera sensor with top left we can easily find the buttons. At the back, at the are customary three capacitive LED flash. At the chin, there of the usual sensors and an coupled with an assortment for selfies and video calling, at the top we can find a camera out its price bracket. Upfront, as any other smartphones in or follows the same design ethos smartphone, clad in metal, extraordinary about it. budget Me3s too, has nothing In terms of the design, the Design The onewhichcan’tbeshattered iVOOMi Me3s namely, the (with two other colour options, painted in sibling, the Me3s for review, shatterproof. I got the elder the display as its USP, being smartphones, both coming with iV inclusions in the list are the good specs sheet. Latest smartphones sporting arguably Indian market with budget recently entered the mobile company iVOOMi www.mymobileindia.com OO Mi Me3 and the Me3s B C lack), and here is hampagne Gold T eal B C ‘too deep’, meaning ith a logo lue and hinese he The he The viewing angles were fine too. and finely portrayed. is adequately bright and colours shatter resistance, the display flying colours. Apart from the passed the breakability test with from adequate heights, and it the smartphone by throwing it be shattered. So, we tested the smartphone, which can’t here we have the highlight of of 2.5D curved glass. And, resolution. It comes with a layer rated 5.2-inch, with full HD The screen of the device is Display unique about the smartphone. however, there is nothing comfort level is above average, bare. and the left-hand side are left volume rocker, the bottom end please refer to My Guide) My to refer please (For detailed specifications, specifications, detailed (For OVERALL 76% OVERALL A fineoption Value ForMoney a day Good enoughfor Battery Above average Performance Average Cameras Decent Looks display Shatterproof PROS verdict In totality, the looks and the
scanner fingerprint Lacks a Cons he The 08 /10 08 /10 08 08 /10 08 /10 07 07 /10 07 below average. this, the shutter speed has been processed the picture. Amongst details of the picture and which failed to bring out the with the front facing camera, saturated. were blurred out and over average. by the rear sensor has been sensor. which protected the camera removed the plastic covering been very negative had I not my first impression would have Starting with the rear snapper, with, also with LED flash. an 8-megapixel front snapper with LED flash and primary shooter 13-megapixel houses a department The camera Cameras The touch responses have been experience has been average. hands on the games, the usage ever day tasks, to getting our has performed just fine. From of the performance, the device latter’s case is more. In terms configuration, which in the and the Me3s is the difference between the Me3 memory card. up to 128GB with the use of a ROM, with the option to expand with 3G B of processor and comes equipped 64-bit quad-core MediaT The Me3s is powered by a Performance The output produced The images produced The same is the case RAM and 32GB of T o recall, the only M RAM/ROM ek ek pre-added apps. smartphone comes with a few out-of-the-box. Additionally, the device runs Android 7.0 Nougat got charged in an hour or so. a an average usage. has lasted for a single day with Fast Battery power saver mode and 3,000mAh battery with same price range. and processor, all falling in the 13-megapixel rear camera Xiaomi rated at 4,000mAh and the which sports a bigger battery from the likes of Moto would face tough competition to our shopping bag. enough to be able to make it pros and cons, however, is apt devices has its own set of an entry-level offering. tag of The iVOOMi Me3s, with a price Conclusion drawbacks. can be termed as one of the lacks a fingerprint sensor which unresponsive. fine, however, at times were burn The Me3s is backed by a Charging 2.0 tech, which [email protected] Rs 6,499 is basically Redmi 4A with a better The smartphones test
n The device But it C Plus he The T october 2017 | urbo urbo he The
69 Tried & Tested burntest
LENOVO K8 NOTE Value for Money Smartphone!
enovo has been interested in. The new Lenovo Design phone is having capacitive known to deliver K8 note could be seen as When it comes about the looks navigation buttons and the Tested a power packed a modified and upgraded the new Lenovo K8 Note is selfie camera is on top at the smartphone version of the previous launch having a metal body and it is front side aligned with LED Lespecially for those who loves of Lenovo K6. If the users having the aluminium 6000 flash. At the back there lies & entertainment and loves to admired the Lenovo K6 they material which is to give users the rear camera with its Dual take clear selfies and images will for sure praise the new a better feel while holding LED flash.T he back of the plus those who likes to have Lenovo K8 Note. With the the device. The display size device is having the fingerprint a device which can last for Lenovo K8 Note, the company measures 5.50 inch and it sensor as well providing the long. The launch of K8 Note is also switching to a stock has Corning Gorilla Glass users an advantage to unlock comprises all the aspects Android experience, leaving spread across the front edges the device instantly. On top of
Tried Tried which the buyers would be the Vibe Pure UI entirely. to protect the device from any the device there are antenna damage bands and at bottom as well. if it will The back is also supporting witness the logo of the company. On ever. the left side of the phone there Lenovo K8 are the volume rockers. There Note has an are also SIM slots allocated for anti-fingerprint the dual SIM and for microSD coating on the card. At the bottom of the screen providing the device there is the micro USB users an advantage port sharing the bottom with of not cleaning the speaker grille on either side. device regularly. At the To give the users the amazing front of the device the sound experience the phone is
70 | october 2017 MYMOBILE burntest Tested & capable of supporting of Dolby featuring 64 GB of storage verdict the users to enjoy non-stop Atmos Audio enhancement. allowing users to store any hours of entertainment. The On the top there lies a 3.5mm media or application with no Looks 08 /10 charging of the device is fast Generic design audio jack. The size and weight worries back in mind of getting as well because in the box the Cameras 09 /10 Tried of the phone fits in the hand the device burden up from the Very good device carries a fast charger of the users very comfortably. files endearing the space in which will charge the device Performance 09 /10 To add on the all attracting your phone. With Lenovo K8 Smooth rapidly. features the Lenovo K8 Note is Note the worry of storage is also throughout The K8 Note features 4G having a water repellent design reduced, and that’s not the end Battery 09 /10 with VoLTE (voice over LTE). Too much which helps it to survive light of it the storage can further be LTE Cat 6 speed means that splashes but it does not mean expanded upto 128 GB with Value For Money 10 /10 you can get up to 300Mbps Well justified that it is completely water the help of microSd card. The download speeds and up repellent. new Lenovo K8 Note runs on OVERALL 90% to 50Mbps upload speeds the latest update of Android if your carrier offers that Platform operating system which is kind of performance. Other The Lenovo K8 Note is Android 7.1.1 Nougat. connectivity features powered by deca-core include Wi-Fi 802.11 ac MediaTek Helio X23 (MT6797) Camera PROS Cons and Bluetooth 4.1. Basic Soc having four cores clocked The Lenovo K8 Note is Camera, The device contains various Processor design at 1.4GHZ, another four cores featuring dual camera interesting features which at 1.85GHz, and two cores feature which is basically the (For detailed specifications, make the device desirable at 2.3GHz. The RAM of the company’s first smartphone please refer to My Guide) like having Theatre Max VR device is powerful as well, to offer dual camera feature. support. possessing 4GB of RAM which There is a 13 megapixel conditions are whether it is is powerful enough to make you primary sensor and a 5 light or dim. Every detail of the Conclusion deal with your daily tasks with megapixel depth sensor for image is taken clearly whether Overall, it could be said that no worries of letting users down creating a Bokeh effect. The it is selfie or any image taken the Lenovo K8 Note is doing in mid of any task. The RAM front camera is for sure to from the rear camera. justice with its price tag at supports and it also allows you astonish selfie lovers with its Rs 13,999. It is a phone to enjoy high graphic games 13 megapixel camera which Battery which can deliver power and as well. The processor and has its own LED flash.T he The battery power is immense performance without hurting RAM makes you enjoy any dual lens system pairs a 13 as well which is at whooping too much on your pocket. The applications and games with megapixel primary sensor with power 4,000mAh. The battery smartphone performs majority ease at any time no matter 5 megapixel secondary sensor is non removable in nature. The of tasks with ease. With dual what application and game you on the back. All the camera power of the battery can take lens and capable processor the are opting for. When it comes feature of Lenovo K8 allows you through your day without Lenovo K8 Note could be your about ROM of the device the users take pictures clear charging the phone at short next smartphone. n the new Lenovo K8 Note is and sharp no matter what the times. The power battery allows [email protected]
www.mymobileindia.com october 2017 | 71 burntest
G has been there in have reviewed the LG Q6 for our LG Q6 the Indian market for readers. Enjoy reading… A Crisp Display Smartphone quite some time and it does understand Design Lthe market sentiments. It is one The LG Q6 is featuring a full of the few consumer durables vision display which measures
Tested companies which are present here 5.5 inch and screen resolution of in the smartphone sector also like 2160x1080. The screen display Samsung and Sony. The company is amazing no doubt about that
& recently came up with new launch plus the protection is enhanced called LG Q6. The company in its with Gorilla Glass but it doesn’t new LG Q6 is featuring full vision have 2.5D curve glass protection display with slim screen borders which is not usually seen in the to attract the customers. smartphones of this range which It does attract you with is a disadvantage of the LG Q6. its crisp display. We The phone is also lacking the Tried Tried notification LED which is usually not seen in the smartphones of the range which LG Q6 is having. Above the screen there is front camera and sensors and below it is having the LG logo. The volume rockers and the power knob is on the left side of the phone. It is having different slots for microSD card and the Nan SIM cards. On bottom of the device there is micro USB port which is not Type-C port and it is disappointing in LG Q6 and mono speaker at the back. The LG Q6 uses 7000 series aluminium frame. The back
72 | october 2017 MYMOBILE burntest Tested
verdict
down as it does not properly & Looks 08 /10 recognises the face of the user. Attractive when on of the device is not of metal users phone remotely to fix Cameras 08 /10 which is present in most of the problems, a portal for themes Clicks well Battery The LG Q6 hasample battery smartphones making the back and general news about LG Performance 08 /10 life of 3,000mAh which is of the device more prone to products called LG Smart Satisfactory made to last long without any Battery scratches. World, and Smart Doctor 08 /10 Tried Ample for a day doubt. The charging seems which lets users check battery, not to be up to expectations Platform storage and RAM usage.There Value For Money 07 /10 Too much for the meaning it does not have LG Q6 hasSnapdragon 435 is a feature in LG Q6 called specs fast charging in it. The platform and 64 bit octa-core Game battery saver which OVERALL 78% battery easily manages the SoC processor with eight ARM when used is supposed to daily requirements of calls, Cortex-A53 cores reaching reduce the resolution of games messaging and YouTube a maximum clock speed of to save power. surfing. 1.4GHz. The processor in the There are other connectivity price range of 14,990 is not Camera PROS Cons features as well like Bluetooth one expect from the phone, the LG Q6 is having 13 megapixel Display Fingerprint 4.2, Wi-Fi b/g/n, USB-OTG. processor is not powerful as it rear camera, a powerful camera scanner There is FM radio as well. The is supposed to be with such to let you capture good quality (For detailed specifications, phone supports 4G VoLTE in price but it is powerful enough of photos. The Q6 camera please refer to My Guide) its both SIMs and it supports to make the device to take the viewfinder has DSLR style Indian 4G bands. tasks with ease. The RAM of green squares to represent the device is of 3GB which autofocus points. The pictures fingerprint sensor which is take away the pressure of the clicked even in dim lights are major setback of this phone. Conclusion Overall, the LG Q6 is a smart processor. LG Q6 is having 32 clear and crispy. The LG Q6 is The phone do have face looking device which is GB of ROM and can further be featuring 5 megapixel camera recognition but when you provided by the full vision expanded up to 200 GB with front camera which gives need to use your phone in display, the device is well built the help of microSD card. The selfies with good qualities but hurry then the face recognition and it the size allows you to RAM makes the multitasking the front camera could have security feature might delay handle the device with one very easy and it also let you been little bit more enhanced you a bit. The face recognition hand only. The LG Q6 besides play games swiftly. LG Q6 is by improving the pixel size. feature can add other person’s its looks and design lacks the running on the latest Android The videos can be recorded in face as well to unlock the fingerprint sensor, USB Type-C operating system which 1080p quality by LG Q6. There phone by ‘Improve face port and notification light on Android 7.1.1 Nougat. is Steady recording toggle recognition’. The LG Q6 the phone. The 14,999 INR The LG Q6 includes stock in the settings which helps doespossess a way to make priced smartphone has many apps like LG mobile switch stabilise footage of video. recognition more secure with strong competitors like Redmi to help migrate data from an a feature called ‘Advanced Mi A1, Moto G5s and Samsung old device, there is Remote Performance face recognition’. In case of J7 Prime in that fray. n Call service which lets an LG In the area of lacking features, low lights the face recognition [email protected] customer care agent control the LG Q6 is also lacking security feature will let you
www.mymobileindia.com october 2017 | 73 burntest
Vivo 7 PLUS A Selfie Beast!
he Dongguan, who love to see new changes in the competitive market, As the Vivo smartphones
Tested China-based and upgrades with every then they were completely are known for their powerful smartphone upcoming smartphone. If the mistaken because Vivo has front and rear cameras the giant is yet again users thought that after Vivo yet again launched a new new launch of Vivo 7 Plus Tready to thrill the smartphone V5 series the company has thrilling masterpiece with the is attracting the users with & lovers and the inquisitors come to rest and at peace introduction of Vivo 7 Plus. its massive 24 megapixel front camera which has soft Moonlight Glow. We’ve got the device for review.
Design
Tried Tried The main highlight as mentioned is the camera but it does not end there because the Vivo 7 Plus is having a 5.99 inch HD display with 18:9 aspect ratio. Despite its display size the phone is very comfortable to operate and to use even with one hand, plus the weight of the device is light as well (160 grams) to make users to carry it and use it with ease. The protection of the display is provided by Corning Gorilla Glass 3 and for enhancing the protection the 2.5D curved glass is acting like cheery on top, so minor scratches and falls are easily handled. The display is almost bezel less on the side, with 2.15mm bezels. The rear side of the phone is having the fingerprint sensor which
74 | october 2017 MYMOBILE featuring 64 GB of Nougat. based on the Android 7.1 Plus runs Funtouch is visible. that every detail of the game gives users wider screen so if not great and the display The gaming experience is nice time to process the image. MP selfie camera as it takes when the phone is having 24 wasn’t expected from Vivo powerful performance. 4GB ensures a smooth and Snapdragon 450 GHz Qualcomm octa-core the Vivo 7 Plus is having 1.8 processor and performance, When it comes to the Platform videos. games or for watching any wider display view for playing its full vision display that gives that will amaze the users with Vivo 7 plus is really a phone it comes about looks the headphone jack. jack, USB 2.0 port along with device is having 3.5mm audio sensors. the selfie flash and the other 24 megapixel aligned with powerful selfie camera with side of the device there is the MP rear camera. The rear side is having 16 lies the logo of the company. device. can be used to unlock the www.mymobileindia.com Below the sensor there The Vivo 7 Plus is The bottom of the The new Vivo 7 On the front Overall when CPU and ROM which OS 3.2 his This
phones are their powerful and The main attraction of the Vivo Camera social accounts. helps us to operate multiple and app clone as well which features like smart split 3.0 new levels. mobile audio technology to Hi-Fi audio chip which takes has fully upgraded AK4376A of micro SD card upto 256 GB. increased as well with the help increase the storage it could be and further if you want to for your media or application is can be adequate storage please refer to My Guide) My to refer please (For detailed specifications, specifications, detailed (For OVERALL 84% OVERALL Bit overpriced Value ForMoney a day Sufficient for Battery Not asaFlagship Performance Can’t askformore Cameras Elegant Looks The music of Vivo 7 Plus Camera PROS verdict The Vivo 7 Plus has
Processor Cons 07 /10 07 /10 08 08 /10 08 /10 10 09 /10 09 which condition dim or dark. take pictures and no matter in images no matter where you is to give clear and sharp enabled with LED flash which 16 megapixel primary shooter the smartphone is having a in your selfies. At the back, offer a more even complexion algorithm to brighten up and Beauty 7.0 which uses a new upgraded to the new Face the Vivo smartphones is also daylight. selfies at night or in bright matter whether you are taking every detail is well captured no front camera are so sharp that The images captured by the is the best option to opt for. love taking selfies Vivo 7 Plus new Vivo 7 Plus because if you sure will be looking for the The selfie enthusiasts are for 7 Plus will delight the users. with the selfie camera of Vivo the Vivo 7 Plus. for to make you fell in love with clarity and images which are other smartphones. It gives you which is not easily available in The front camera is so powerful blurring and wide selfie angles. shooter which can be used for Plus is having the dual front Plus as well. trend is continuing in Vivo 7 delightful cameras and the The battery of the Vivo Battery The face beauty of The new Vivo 7 The video calls compass, gyroscope. sensor, accelerometer, are like light sensor, proximity The sensors include in device supports the 4G Indian bands. is common nowadays plus it supporting smartphone which GPS. a/b/g/n/ac, include 4G, Wi-Fi 802.11 in short time. charger to boost up the battery as well because it has the fast day use. device even after the whole be no hurry for charging the for whole day and there will enough to take the the device is undoubtedly sufficient 3,225mAh battery. battery having the power of 7 Plus is non removable supplement. smartphone can be your selfie Priced at are almost half of its price. and LG Q6 and both of them like Micromax smartphones in the market more 18:9 display large screen, yet there are with Moonlight flash and with its 24 MP selfie camera The Vivo 7 Plus surprises Conclusion burn The connectivity options The device is dual SIM [email protected] The charging is rapid Rs 21,990, this new Bluetooth 4.2, n Canvas Infinity test The battery october 2017 |
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Micromax Canvas Infinity A Good Package
icromax is well known Tested company in the Indian market Mfor its smartphones and their & reasonable pricing. The company has provided a new option for the aspiring buyers with its latest launch Canvas Infinity. Micromax Canvas Infinity featuresa 5.7 inch display with 18:9 aspect
Tried Tried ratio. The smartphone maker has included all the aspects keeping in mind the current trending demand of the market like the selfie and large display. The smartphone is just costing around Rs 9,999 and it’s all set to provide the thrill within such price range with its infinity display. We’ve reviewed the device for you. Here it goes:
Design When it is about the looks of the phone Micromax do consider and tries to redefine it with its latest editions, the same goes for new Micromax Canvas infinity.T he smarphone has a metal body with the fingerprint scanner at the back to let you unlock the device and access the application just with a single touch of your finger.T he rear side of the body is featuring the rear camera setup easily. It sports top and bottom antenna bands and has the speaker setup at the back as well. On the front of the device there are capacitive buttons, and the audio jack which is of 3.5mm and is on the top edge of the device. At the bottom of the device there is
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Micro USB port. The attracting and Tested the luring aspect of Micromax Canvas Infinity is its 18:9 aspect ratio displaywhich expanded up fits the 5.7 inch screen in to 128 GB with the & a frame. The phone is quite help of microSD card. The light and very comfortable Micromax Canvas Infinity gets its fuel from a while holding the device and runs on Android 7.1.2 Nougat well. The camera 2,900 mAh battery. is easily operable with one which is the latest update of mode gives you a Real The battery is decent enough hand despite its size. The the operating system and later Time Bokeh effect and Re- to last for a day at least. We
volume rockers and the power this year it will be getting the Focus option which is an effect Tried could have got some more button is on the right side of Oreo update. The additional to let you select the focus area strength to it as it has got the the device. The phone has the layer of My Launcher UI makes after shooting, allowing you to big screen to consume the removable back cover as well. the device sluggish. click pictures that seem to be power. taken on the macro mode of The device is Dual SIM Display Camera an SLR camera. The camera supporting device with both Micromax Canvas Infinity has The 16 GB selfie camera is is also having auto scene the SIM being micro SIMs 5.7 inch HD IPS display with yet another highlight of the detection mode support. and both the SIMs support 720x1440 resolution and device. The device sports a 16 4G. There is different slot with the screen ratio of 18:9. megapixel selfie camera with Battery for microSD card which is The display of the device is soft selfie flash.T he camera The Micromax Canvas Infinity an advantage while choosing something which you will is having f/2.0 aperture, 5P this smartphone because find noticeable in the device. lens, and face beauty modes verdict mostly the phones donot The screen is protected by which is for sure to give you Looks 07 /10 have this feature. There are 2.5D curved glass coating amazing pictures. The selfie Modest design other connectivity features as preventing any damage like taken in the low lights are also Cameras 09 /10 well like Wi-Fi 802.11b/g/n, scratches or sudden fall of the very sharp and clear because Very impressive Bluetooth, GPS, AGPS, and device. The display for sure to selfie flash enabled with the Performance 08 /10 OTG support (up to 64GB). will give you HD experience of device. The selfie enthusiast Good enough watching any video. will find this phone appealing Battery 07 /10 because of the focus put Needed more Conclusion The Micromax Canvas Infinity Platform on the selfie aspect of the Value For Money 08 /10 possesses features of some Micromax Canvas Infinity smartphone. The phone comes A nice buy of the high-end flagship is powered by 1.4GHz with Super Pixel which clicks smartphones in the entry Qualcomm Snapdragon 425 multiple pictures at the same OVERALL 78% segment price but there are SoC processor. The device is time and combines them to flaws as well.T he average having 3 GB of DDR3 RAM. give you higher resolution and processor could be a worry for With the average processor more details. The phone does the device as the brands like the Infinity fails to live upto not stop with just its selfie Cons PROS Redmi are way ahead in specs the gaming experience we camera the thrill continues Big Display, Processor within the same price point. could have had with such with its 13 megapixel rear Camera Yet it cannot be overlooked like large display. The smartphone camera. The rear camera has (For detailed specifications, YU Black. n has 32 ROM for your files. sensor with selfie support and please refer to My Guide) [email protected] Further the storage can be also having f/2.0 aperture as
www.mymobileindia.com october 2017 | 77 burntest
Intex Aqua Lions 3 A King-sized Battery Phone!
ntex is one of the most
Tested preferred mobile phone brandsin the Indian market you will find especially in
& Ithe entry segment smartphones as well as its feature phones. The reason for its usage on large scale is its low costing smartphones with great power and performance. Intex Aqua Lions 3, the recent launch of the company is an Tried Tried example of that, which is not just attracting the customers with its reasonable price but with its powerful battery backup also.
Design The new Intex Aqua Lions 3 is having display of 5.00 inch screen and resolution of 720 pixels by 1280 pixels to give the users a good feel while using the smartphone. The volume rockers and the power button is on the right side of the device to easily turn off the screen or to increase the volume while playing any song or video. On the front side of the device there is the front camera on the top and below the screen are the capacitive keys. The rear side is having the logo in the middle and there is rear camera with LED flash.T he front camera is also having the selfie flash to allow the users to take selfies even in dark conditions. On the top of the device there is USB port for charging and also headphone jack. The new Intex Aqua Lions 3 supports 4G Indian bands to let the users to avail the benefits of 4G and the latest offers given various network companies. The
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smartphone has a surprising Android 7.0 Nougat. The latest giving all the important aspects non removable. Although element in it which is the Auto OS availability in the device in reasonable price. There while using internet and some Call Record feature. makes you use the latest are beautification modes as games the battery seems android updates for various well in the front cameras. There to drain rapidly but there is Tried Tried Platform applications. is auto face detection mode nothing much to concern about The Intex Aqua Lions 3 is as well. because the battery power powered by 1.25 GHz quad Camera can give long hour of fun and core processor. The processor When it comes about the Battery entertainment. in the price range of the Intex latest trends and having One of the main attracting Aqua Lions 3 is quite satisfying cameras which can give you highlights of the device its Connectivity to make you handle tasks of the clear images, the new Intex powerful battery which is of The Intex Aqua Lions 3 is Dual phone. The processor allows Aqua Lions 3 might satisfy the 4,000mAh. The battery power SIM smartphone supporting you to run the apps smoothly users with its rear and front is immense making the device 4G Indian bands. The other but sometimes the big cameras. The rear camera is last long and the battery is connectivity options include applications do make you wait of 8 megapixel and the front Wi-Fi, GPS, Bluetooth, USB for sometimes to get the device camera is of 8 megapixel as verdict OTG, Headphones. There running. There is 2 GB of RAM well and the highlights of the are other sensors as well like Looks 07 /10 available in the Intex Aqua device in its camera section is Generic design G-Sensor, Proximity Sensor and Lions 3 and together with the the availability of flash on both Light sensor. The availability of Cameras 07 /10 processor it will make you run the cameras letting you use Quite Manageable such sensors gives the device applications with less worries the device in any condition. upper hand when compared Performance 08 /10 of getting the device slow in The rear camera which is of 8 Very neat to other smartphones of this between. The external storage megapixel gives clearimages. price range. Intex Aqua Lions Battery 09 /10 is of 16GB letting the users It takes clear shots in daylight Stands out 3 comes pre-loaded with QR store reasonable amounts of and the flash helps to take Code, Xender, Gaana and Value For Money 7.5 /10 apps and other stuffs like mp3 equivalent amount of shots A Pro device Amazon Prime Video too. songs and video songs. The even in the dim lights. On external storage can further some occasions the flash may OVERALL 77% Conclusion be expanded up to 128GB sometimes blurs the images The Intex Aqua Lions 3 gives a with the help of microSD card. but it could be said the rear mix bag of decent specs. The Overall the processor and the camera is satisfactory when phone has a good battery life, RAM are sufficient for the price it comes about capturing the usually needed by the users in tag which the smartphone is images and memories. The PROS Cons that segment for music and FM having. front camera is of 8 megapixel Battery Processor radio. The camera performance The Intex Lions Aqua 3 as well with selfie flash which is can also be justified in this (For detailed specifications, is running on the Android joy for the selfie lovers because please refer to My Guide) price range. n operating system which is the the price tag of thisdevice is [email protected]
www.mymobileindia.com october 2017 | 79 burntest
InFocus Turbo 5 PLUS An affordable Duet
oxconn-backed smartphone, dubbed the Turbo at the back and second is the However, there is nothing smartphone maker 5+ in India. The smartphone huge battery which powers the so out-of-the box about the Tested InFocus, adding is a new member of the budget device. So, the smartphone design for us, and the device onto its list of segment, with its highlights is all set for a litmus test, and is heavy (mainly due to the Fsmartphones, has launched being divided into two; first here are the results: huge battery it houses). The & the successor to the Turbo 5 the dual camera setup seen device has been easy to use; Design however, the weight always So I got the Matte Black bothered me during the usage. Turbo 5+ for review, and Talking about the aesthetics, the device is pretty much the smartphone at the back appealing at the first sight. features dual cameras,
Tried Tried placed horizontally at the top left corner, with dual LED flash placed next to it. Going downwards, we can find the ‘InFocus’ logo in the middle, and a single antenna band at the bottom end. At the front, are the regular front camera and the mixture of the usual sensors, with the physical home button at the bottom which also acts as a fingerprint scanner for the device. At the bottom end, are placed the speaker grille and a USB port, while the top end is home to a 3.5mm audio jack. At the left-hand side is the dedicated SIM card holder, while on the right there is a combination of volume rocker and a power on and off button. So, my score for the design department is 8/10; the device feels good on the hands, but I so wished it wasn’t obese.
Cameras When we talk about dual cameras, our very first thought is the Bokeh effect created as well as an awesome performance delivery. So starting with the primary
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cameras, the smartphone has twins at the back, each verdict rated at 13-megapixel and Looks 08 /10 Looks good 5-megapixel, with autofocus and dual LED flash. I tested the Cameras 07 /10 Decent camera in almost all possible performance conditions, and I wasn’t really Performance 08 /10 impressed with the result I got. Above average The smartphone processed the Battery 08 /10 output way too much, making Sufficient enough it appear much like a painting. Value For Money 08 /10 Can be a daily The Bokeh created wasn’t so driver impressive either. The Bokeh OVERALL 78% actually encircled the subject of the image instead of blurring out the background. The front camera is a 5-megapixel one, and again, PROS Cons the resultant picture was just Huge Heavy average. The front camera did battery not over saturate the picture, (For detailed specifications, but the pictures turned out please refer to My Guide) to be grainy. Among the performance by both the is an added advantage. There camera sensors, the shutter is also the Adaptive Brightness speed of the device was feature which when turned average too. on, adjusts the brightness of around with the boredom Nougat which has been smooth So, in my opinion, the the display in accordance with busters (games), and much throughout, barring the use of cameras could have been the surrounding conditions. more, got done with ease. bloatware in the smartphone. slightly better, they being the Overall, the display of the However, the touch appeared main highlight of the Turbo 5+. smartphone is above average. to be problematic at times Conclusion with it being unresponsive. The InFocus Turbo 5+, with a Display Performance The audio quality too, was fine price tag of Rs 8,999 has been The screen of the Turbo 5+ Among the aforementioned enough. Additionally, there is a pitched as a total daily driver spans 5.5-inch and the display specifications, the smartphone fingerprint scanner, embedded by the company, with added panel is natured to be In-Cell is powered by a MediaTek in the home button, and has features the tech world is IPS, with a covering of 2.5D MT6750 processor, and gets its been snappy throughout, growing crazy about. However, curved glass on top. During my multi-tasking capabilities from however, has been inconsistent the smartphone is still not usage period, the display hasn’t 3GB of RAM. The device is too. there yet. Left alone all the really been a substance of equipped with 32GB of internal Coming to the battery, the cons, we have pros irritation. The colours produced storage, which comes with the smartphone has a battery too; there is a huge battery have been rich, and the screen option to expand up to 64GB capacity of 4,850mAh, which and at a competitive price, the was subject to adequate with the use of a microSD card. this time has been toned down device can be considered as a brightness. The viewing angles The smartphone, performed as compared to its predecessor daily driver. The Turbo 5+, with have been fine too, however, quite fine during its burn which possessed a 5,000mAh all its might, stands against the display is slightly reflective. test. The day-to-day tasks battery. The battery fueled the likes of the Xiaomi Redmi The smartphone also offers which includes social media itself in almost an hour, and 4, with better cameras, and the MiraVision feature which surfing, window shopping worked out through a day Yu Yureka Black with a better allows users to optimize the (which turns into shopping), and at times even more. The processor. n display picture quality, which clicking pictures, playing smartphone runs Android 7.0 [email protected]
www.mymobileindia.com october 2017 | 81 burntest
KULT BEYOND A Promising Handset
ult is the new Design display and home button in Beyond comes with black telecom brand The Kult Beyond is the latest the centre, there is camera in metal body giving the device Tested in the Indian launch of the company. The the centre of the front side of an attracting look. smartphone Kult beyond logo is something the phone display with LED Kmarket. The company first interesting design on the rear flashlight.O n the top of the Display & entered the Indian market in side of the phone and it is on device there is USB port for The Kult Beyond comes with a the year of 2015 and launched the lower side of the phone. charging purpose which is 5.2 inch touch screen display its first Android phone in the When it comes about the rear not quite often seen in the which has a resolution of same year only called Kult 10. side of the phone, the device is smartphones of recent times, 720 pixels by 1280 pixels. The Kult Beyond seemed to having fingerprint sensor and the top is also having audio The display size of Kult be designed for the first time 13 megapixel camera. The jack as well. The Beyond in the price range
Tried Tried buyers targeting the budget front of the device is having Kult which it possess is luring segment market. two capacitive keys on the the users with its screen
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With such battery backup the worry of charging on regular span of time also goes down. The charging of the device is powered by a rapid charger which has the capability to
charge the device in short span Tested of time, so one can be assured that the phone won’t let you
down easily. &
Connectivity resolution provides you a nice It is powered by 3,000 mAh system which is Android 7.0 The Kult Beyond is capable of experience in case of viewing non removable battery giving nougat allowing the users to get carrying dual SIM cards both any documents or watching any the phone boost of power. the benefits of latest update of being GSM. It accepts Nano video on the phone. It has 2.5D The battery power of the the android operating system. SIM card in its one SIM slot Glass as well providing the device is quite impressive Tried and one micro SIM card slot protection to the screen from allowing the users to use the Camera is there which can be used any scratch or minor damage. The Kult Beyond has two phone throughout the day to place microSD card in it. The size of the phone is easy impressive cameras to attract without having the thought The Kult Beyond supports to hold and operate and feels the users to let them click of battery getting low easily 4G in first SIM slot and the sturdy when you hold it. amazing pictures in any or charging the device on device is capable of supporting condition. It has 13 MP front regular occasions. It gives you Indian 4G band networks. The camera with LED and screen non- stop hour of enjoyment Platform connectivity options include The Kult Beyond is powered flash which means that you whether you are playing game Wi-Fi, GPS, Bluetooth, as by 1.2GHz processor which is do not have to worry about the or you are enjoying movies. well. The phone also included meant to deal with the running condition or about the lighting headphones of 3.5mm. applications and other tasks of the environment in which verdict The Kult Beyond is lacking of the phone with ease by you are clicking selfie because some sensors as well which is reducing the workload. The the LED screen flash always Looks 08 /10 Decently poised hard to expect in the device device carries a 3 GB RAM lets you to take a clear and with the price tag which Kult which is capable of dealing crispy image no matter what Cameras 07 /10 Satisfactory results Beyond is having. Sensors with any process reducing the conditions are. So for selfie like magnetometer, proximity the pressure amount on the lovers it is quite an attracting Performance 07 /10 Manages well sensor, accelerometer, ambient processor and as well as on feature. The rear camera is of light sensor, gyroscope, the battery life of the device. 13 megapixel with LED Flash Battery 08 /10 Sufficient with barometer, temperature The 3 GB of RAM is quite good so you can shoot amazing specs sensors are not found in Kult enough to let you have a good pictures at day and even at 08 /10 Value For Money Beyond. gaming experience as well. night as well. The cameras Could be nice The Kult Beyond has 32 GB of are quite good giving you clear beginning Conclusion ROM which is quite enough to and crispy images even in the OVERALL 76% The Kult Beyond is store large files and videos and dim lightings. The camera being marketed by the that’s not all, the storage can app features a face beauty OptiemusInfracom which also further be expanded adding mode and you can adjust the sells BlackBerry in India. The 32 GB more with the help exposure, white balance, anti- PROS Cons budget segment smartphone of microSD card giving you flicker and anti-shake. Design, Multitasking has the capabilities of being enough space to store anything Camera a decent companion for your you wish for. Battery (For detailed specifications, daily need. n The Kult Beyond possesses The Kult Beyond is having please refer to My Guide) [email protected] the latest update the Android an impressive battery power.
www.mymobileindia.com october 2017 | 83 burntest
LEPHONE W2 A pocket-friendly competent smartphone! Tested & Tried Tried
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he Indian there is the headphone jack system, lacking the latest heated up while charging but it smartphone market and at the bottom of the device upgrade of Android operating returns to its normal self, so it’s is full of devices is the USB port. The speaker system 7.0. not much to worry about. with attracting is placed at the back of the Tfeatures and price tags, so the device. Camera Connectivity Lephone thought to reach every The new Lephone W2 has a 2 The W2 is a dual SIM with
section of the society belonging Display MP rear camera with LED Flash both the SIM GSM type and Tested to every socio economic The phone comes with a 4.5 and 0.3 MP VGA front camera. both the SIM trays are micro status with its smartphones inch touchscreen display with The rear camera enables to which means Lephone W7
possessing a reasonable a resolution of 480x854 pixels take clear images and its flash accepts micro sim cards. The & price tag. The new Lephone which is quite good to fit the enables it to take shots in the device is 4G supportive and W2 is the latest launch of display. The screen is protected darkalso. The front camera is both the SIM in device are the company which is the with the glass shield which is quite average but users can capable of supporting 4G(with basically aimed at reaching the normal glass protection but take selfies with filters available support for Band 40 used by customers who are in double powerful enough to protect the in the camera section. some LTE networks in India). mind to choose which mobile device. The device also supports 3G Tried Tried to opt for in a reasonable and Battery in its both SIM section. This lower price range. We have got Platform The Lephone W2 is powered network capability of this in the device, golden color variant The Lephone W2is powered by a 1,500mAh battery and is such price range is a bonus to for our readers. Happy to share by1.3GHz quad-core processor pretty good to make the device users who can use 4G in both the review with you all… letting the device to handle last long without the concern of the SIM. the task with less pressure charging the phone on regular Other connectivity Design and allowing the device to span of time and plugging specifications include Wi-Fi, TThe Lephone W2is available run smoothly. The RAM of the the charger, but the battery GPS, Bluetooth and USB in variation of gold color, black, device is 1GB providing power drains up while using heavy OTG. The device is loaded rose gold white and pink colors to the phone but the RAM applications. The device do get with various sensors as well which are quite an attractive seems to be quite average including Proximity sensor, color to look at and the pink because in present time there verdict Accelerometer and Ambient variant is kept in mind to are hardly any phones who light sensor as well making the Looks 08 /10 attract the female customers. offers 1 GB of RAM. The device Nice and Sturdy device capable of attracting The design of the device is gets heated up on using some customers in Indian market. Cameras 07 /10 such that it fits in the hand large sized applications. The Satisfies one’s In the sensor zone the device perfectly allowing the user to device is packed with 8 GB of needs lacks some sensors as well like 08 /10 use the device with one hand internal storage meaning you Performance gyroscope, compass, barometer only. The power button as well can have various apps as well Fine-tuned and temperature sensor as 07 /10 as the volume knobs is on the as good amount of movies and Battery well. right side of the device. On music which could easily be Enough for a day 08 /10 topof the front side there is stored in the device and can Value For Money Conclusion front camera and in the bottom be further expanded upto 32 Evenly justified For a phone which cost just of the screen there is capacitive GB with microSd card making OVERALL 76% about Rs 4,000, Lephone W2, button with navigation keys the device more efficient and is surprisingly well performing on its both sidesgiving the a desirable smartphone in smartphone. The device in users to do multi-tasking. The the growing Indian market of its price tag provides all the rear side of the device has 2 mobile phones which can give essential features which the MP camera with LED flash. you so much advantage and PROS Cons users might want to see in their On top the device features available in such price Display, Front smartphone. This could be a Memory Camera range. The device is running on nice companion for your daily Android 6.0 Marshmallow (For detailed specifications, needs. n operating please refer to My Guide) [email protected]
www.mymobileindia.com october 2017 | 85 mobilesensex bazaar bargain Samsung Galaxy S8+ (6GB RAM) The Galaxy S8+ sports a 6.2-inch QuadHD+ (2960x1440) ‘Infinity Display’ with 529ppi pixel Great Deals Great density. Powered by an octa-core Exynos Series 9 processor, the smartphone comes with 12MP dual-pixel camera with f/1.7 aperture and OIS along with an 8MP autofocus camera with f/1.7 aperture. It has 128GB storage which can be further expanded up to 256GB via a microSD card. The smartphone comes with iris scanner, fingerprint scanner, facial recognition, IP68 certification for dust and water resistance. It is backed by 3500mAh battery with fast charging support. Some of the connectivity options include Wi-Fi, NFC, USB Type-C, GPS and Bluetooth 5.0. n
Launched at: Rs 29,999 Current Price: Rs 25,999
OnePlus 3T (6GB RAM, 64GB ROM) The OnePlus 3T features a 5.5-inch HD optic AMOLED display, with the Corning Gorilla Glass 4 protection. It is powered by 2.35GHz Qualcomm Snapdragon 821 chipsets and Adreno 530 GPU. The smartphone comes with Oxygen Operating System and runs on Android Nougat 7.1.1. The device has a 16MP rear camera and a 16MP front camera. It is provided with a fingerprint scanner on the home button and houses a 3600mAh non-removable battery. For connectivity, it has dash charging support, Launched at: Rs 74,900 Type C port, Dual SIM, 4G VoLTE, Wi-Fi, Bluetooth Current Price: Rs 64,900 4.2, NFC and GPS. It measures 152.7 x 74.7 x 7.35 mm and weighs approximately 158 grams. n
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Vivo V5 Plus The smartphone features a 5.5-inch HD display of 720x1280 pixel resolution and is powered by a 2GHz octa-core Qualcomm Snapdragon 625 processor, paired with 4GB of RAM. It offers 32GB of internal storage, with support for microSD cards of up to 128GB in size. The Vivo V5 Plus runs Android 6.0 Marshmallow, skinned with the company’s own Funtouch OS.
Packing a 3055mAh battery, the V5 Plus comes Deals Great with dual selfie cameras at the front. One has a 20MP module with Sony IMX376 sensor and f/2.0 aperture, while the other has an 8MP module. The smartphone sports a 16MP rear camera as well. n
Launched at: Rs 39,990 Current Price: Rs 29,990
HTC U Play The smartphone features a 5.2-inch FHD display with a resolution of 1920×1080 pixels. Powered by an octa-core MediaTek Helio P10 processor, the phone has 4GB RAM and 64GB of internal memory which can be further expanded up to 2TB via a microSD card slot. It has a 16MP primary camera with optical image stabilisation (OIS) and comes packing Laser Autofocus and Phase Detection AutoFocus (PDAF). The phone sports a 16MP shooter on the front. There’s a 2500mAh battery powering the smartphone which runs on Android 7.0 Nougat. It also comes with the AI- based HTC Sense Companion software. n
Launched at: Rs 27,980 [email protected] Current Price: Rs 22,990
(Note: Prices are those available at prominent dealers, online and/or offline. They may not reflect official price reductions)
www.mymobileindia.com october 2017 | 87 by Invitation
Towards insights driven approach to marketing smartphones By Nikhil Mathur Guest Column Guest
emember the discussion relentless hammering of smartphone With demonetisation, and even more about, 1, 2, 3 or 4 screens? brands during major sports events such as with the adoption of GST across India on Well, let’s fast track to a the ICC, IPL Cricket matches, or the colorful the 1/7/2017, the focus has increased market which is ahead of shop branding. Beside the technology itself, on distribution, and that as well hit Rthe curve, India. The global smartphone what is also pushed are focused usage smartphones. With 80% of a consumer industry has been steadily developing model such as selfies, video streaming, all accessing the internet through his phone, and growing in penetration. The growth of it underpinned with attractive pricing of but also 80% of the market still sold has opened up volumes, but in selected course. through shops, channel distribution, online markets, it has opened up in competition. Don’t expect India to be a cheap market; and offline, is a key factor to fuel growth Whereas the initial stages were in high- it is a value for money market. The consumer and drive sales. equipment markets such as North America is extremely aware of what he can get at The question is on the actual churn, the and Europe, the boost and manufacturers’ what price point, and his choice will be replacement of the smartphone, what are focus now chiefly turned to other markets made on all component of the “package”. the critical points to look for, for consumers for alternate avenues for growth. With Your pricing will be your image. that won’t purchase new phones on a smartphone penetration maturing in many whim. With new models and brands being developed markets, continued growth in introduced to the marketplace at a faster the world’s third largest smartphone market “To stay rate, the window of opportunity to get all makes India an attractive market to device these dimensions right is shortening, and manufacturers. relevant, marketers will sales opportunities have to be focalized Smartphones in India occupy need to leverage all the tools laser-sharp. On the advertisement a very unique marketing niche. front, this explains short-burst, less From the initial meeting gambit, at their disposal. For example, lengthy advertising campaigns, where it is not rare to see people marketing mix modeling evaluates focused specifically on new product opening up by stacking 2 or even 3 launches. smartphones, to a not-so-unusual the marketing campaigns’ The window for commercial practise of having a “live” feature performance across different margins has hence a tendency to phone for usage and a “display” reduce as well. With these rapidly smartphone for show, your phone is at media channels – both decreasing timelines and ever higher the heart of the individual presentation online and offline” stakes, the success of any brand and representation. campaign depends on the effective use of Strong branding is key, as shows the market intelligence to communicate and
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market your products. and brands. For example, innovative tech showing no signs of letting up. Instagram Guest Column Guest products benefit more from digital media takes 15-second videos that look a lot like Staying Relevant advertising instead of traditional media commercials. They’re part of the marketing To stay relevant, marketers will need to advertising. Apart from media channels, it mix and offer brands the sort of reach they leverage all the tools at their disposal. For is also vital to ensure that the format and only got a few times a year on television. To example, marketing mix modeling evaluates timing of your campaign is aligned to your that end, social will just be folded into the the marketing campaigns’ performance objectives – whether this is to boost sales broader marketing discipline. Gone are the across different media channels – both in the short term or build brand equity for days of vanilla advertising; now brands think online and offline. The crucial insights the longer term. of storytelling, branded content and digital enable marketers to strategies and allocate Here’s where marketing mix modeling, advertising. The new-age advertising goes the appropriate budgets to generate through a correlational analysis of point beyond the product and its specifications. maximum return on investment (ROI). of sales data and marketing campaign In today’s landscape, “connected Research intelligence will also help to performance, can give accurate insights consumers” are constantly seeking support a brand’s marketing goals in the on synergies and ROI measurement across compelling experiences. To be successful, short and long term. channels and media. By understanding a product or service needs to be intuitive, As the tech market is relatively exactly which of your promotions work, you usable and engaging while creating mature, it makes it increasingly difficult have the power to simulate the outcome memorable experiences. With research to differentiate products from those of of sales optimize your activity for each intelligence, brands can leverage user the competition. Today, although it is still channel. insights to improve their product design, possible to promote just the features of a concept and prototype, to build and sustain product, it is more effective for advertising Emerging Trends positive customer experiences. Additionally, campaigns to focus on product benefits and Over the next five years we’ll also see “connected consumers” are exposed to compelling brand experiences, to cater to traditional channels like radio and television more advertising messages than before and “connected consumers”. There’s been an open themselves up to receive marketing have shorter attention spans. This makes it explosion in the consumption of online assets programmatically. Today, social more important for brands to know exactly ‘on-demand’ viewing across Asia Pacific, media platforms such as Facebook make where, when and how to reach this group creating new media moments that didn’t substantial money on advertising and it’s of audience. n exist in a traditional marketing world. Therefore, as marketers, it is essential The author is Managing Director, GfK – South Asia. GfK is a trusted to determine what to advertise, but it is source of relevant market and consumer information that enables its clients to make smarter decisions. More than 13,000 market research more crucial to understand how your target experts combine their passion with GfK’s long-standing data science customers react to communications. Our experience. This allows GfK to deliver vital global insights matched with research tells us that the contribution local market intelligence from more than 100 countries. For more on GFK made by different media varies by industry please visit: http://www.gfk.com/en-sg/about-gfk/about-gfk/
www.mymobileindia.com october 2017 | 89 face to face “UCWeb is guided by its mission to connect people” Despite India being the world’s second largest internet market after China, a huge majority remains unconnected! But good news is In Conversation In that with increasing smartphone penetration, LTE Feature phones and a sharp drop in data cost, the migration to digital connectivity will be swift. Still, issues like slow internet speed and erratic connectivity hamper digital experience. In this scenario, Young Li, Head-International Business Department, Alibaba Mobile Business Group, explains to Nijhum Rudra how UCWeb enhances digital experience and content discovery despite technically constrained environment.
MYMOBILE face to face
What are some of the challenges Indian which make a meaningful difference to sharp surge of 30% whereas content customers are facing these days when it their lives. We utilise technology, use data with a photograph or pictorial depiction comes to accessing high-speed internet? compression to enable faster downloads has worked 1.7 times better than its The next wave of growth in India’s internet and cloud computing technology which counterpart. penetration is expected to come from Tier facilitate faster page downloads without Apart from limited bandwidth II and Tier III cities, enabled by wireless attracting stiff download charges from availability, content distribution and mobile internet. The preference of the mobile carriers. accessibility is the new challenge faced Indian consumers towards vernacular and Our focus is to build and enhance user by the industry. The key driver to further regional language content is constantly base in India. The success and adoption growth is the affordability of data. This will on the upswing, with 93 per cent of the rates so far have been encouraging and crystallize further adoption by new mobile time spent on videos in Hindi and other going forward our focus will remain on Internet users and prompt existing users regional languages. to utilise more data. But, compared to China, India is UCWeb has also been setting new still at a nascent stage. There are many trends under the UC We-Media program challenges and obstacles. Shortage of where people get an opportunity to create, content creation is the most critical one. to write, share thoughts and engage with According to our data, there are at least their followers on UC News. Celebrities 400,000 self-publishers in India already, including Manish Paul (the host of Jhalak but content creation is still far less Dikhla Jaa), dancer Lauren Gottlieb In Conversation In than enough to meet the user demand, and author Chetan Bhagat have joined especially in the niche categories. We-Media platform in the past to write Meanwhile, the content quality is exclusive content on UC News. uneven, making it difficult for the users to pick up high-quality articles from “There are more than 600 Where do you see yourself? Do you have any thousands of news feeds within their plans of expanding your services in Indiaand limited time of reading. Third, the traffic mn mobile users and 20 globally? 2016 has been a landmark year distribution is inconsistent as well. Those mn content creators in for UCWeb’s India journey with the launch top media or KOLs take up most of the China. India currently has of UC News, scores of partnerships and traffic, while some of the good long-tail scaling the 100 mn user mark. UC News contents are not getting the traffic they 371 mn mobile users with has witnessed an astounding success deserve. miniscule contribution since its launch in June 2016 and is Last and the most important one is currently one of the fastest growing news the inefficiency in monetization. The from self-publishing. With and content aggregator app on Google traditional methods of monetization a yawning demand-supply Play. The app has crossed 100 Million majorly depends on the Ad profit sharing, Monthly Active Users (MAUs) in India but the truth is that if the traffic is not good gap, the self-publishing and Indonesia as of April 2017. We are enough then there is a very rare chance industry in India is set for experiencing a fast rise in the average time that a publisher will make the profit they spent on UC News. As of this quarter, an deserve. And even if the traffic is good, a major leap” average user spends over 23 minutes on the whole transaction chain prevents the UC News. writers from making the profit to his/her localisation of product with a view to drive Just to give you a perspective, there maximum potential. deeper content and service integration, are more than 600 mn mobile users making UC Browser the super application and 20 mn content creators in China. How’s your company tackling those pain- on a handset. India currently has 371 mn mobile points and offering state-of- the-art internet According to UCWeb content trends, users with miniscule contribution from services in India? UCWeb in every market photo and video-related content draws self-publishing. With a yawning demand- is guided by its mission to connect people. higher engagement and significantly supply gap, the self-publishing industry We want to be the window through which outperforms content without any images. in India is set for a major leap, emulating people access information, opportunities Video content on mobile has seen a growth in the China market.
www.mymobileindia.com october 2017 | 91 face to face
Leading the user-generated content Can you please elucidate your evolution of Information Feeds, non-conventional ecosystem in India, UC News recently from a mobile browsing tool to a content News Feeds – including blog posts, announced The We-Media Reward distribution platform? With the changing independent write ups, imagery feeds, Plan 2.0 for self-publishers, bloggers mobile internet landscape, UCWeb has videologs, short video content and more & independent writers with an initial adopted a strategy of becoming a content have become a huge hit. In the near investment of 50 Million INR. The distribution platform from being a browsing future, more professionally trained content program has seen major success in other tool by engaging and aggregating diverse contributors will establish themselves as countries and aims to bring viewpoints form of content on its platforms – UC “We-Media”, a collective term for those from celebrities, bloggers, key influencers Browser and UC News. who turn themselves into independent or a common man to a single platform. With growth in consumption of media brands. UCWeb is investing 2 Billion INR for driving content distribution in India over the next 3 years. UCWeb will be inviting more content providers to join We Media program, helping them increase traffic, earn followers and monetize their In Conversation In content. UC Browser is now the preferred option for mobile browsing and an ideal platform for accessing different kinds of content.
Please describe your success story and increasing market share in India? UCWeb is a leading provider of mobile internet software technology and services. We are a part of Alibaba Group and motivated by the mission to provide better mobile internet experience to billions of users around the world. Our product portfolio includes mobile browsing services (UC Browser) application and game distribution platform (9Apps), and a mobile traffic platform (UC Union) amongst others. In the 6 years that UCWeb has been in India, UC Browser has transformed from being the largest mobile browser to a leading content distribution platform. UCWeb is taking several steps to increase its appeal amongst the user base by offering localized content and services, UC Cricket and UC News being one of the many. We also want to be a platform for more app serving content or experiences. Apart from “We want to be the window through which people our app store, 9Apps, which also resides access information, opportunities which make a in the browser apart from being a native App, there are inbuilt apps such as video meaningful difference to their lives” and audio player as well. With UC News we intend to aggregate
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local content and offer a single window content in the past year. And the new hot to the world for content creators as well concept is Short Videos (Videos under as the consumers. Our goal is to provide 2 minutes duration). Short Videos are more and better content to users. fast becoming the most popular form of content consumed in China today and we Currently, what are some of the emerging see huge potential for this concept here trends in mobile content consumption and in India as well. Our aim is to provide browsing? Content consumption across the upgraded content and services to our globe is increasingly happening in digital users and, going forward, we will make formats. Mobile digital consumption has significant investment in this category. We gained major traction over desktop, aiding are already in the process of setting up a popularity of different content formats. separate team to handle the Short Videos Total time spent consuming content section and scouting for relevant partners on the mobile has seen a sharp uptick of to support this for UC News India. 230% in Q4 versus Q3. The total page views on UC News also rose over 290% Please describe your roadmap or the growth with content in Hindi seeing maximum trajectory and projections for the year ahead. “Our new strategy is - traction. Indian users read in Hindi almost UCWeb in every market is guided by its From Tool to Content.
five times more thanE nglish on the mobile mission to connect people. As a leader Conversation In in 2016. in the mobile internet sphere we work as We will focus on content For Indians reading in English, a gateway to content through the mobile entertainment content followed by internet through which people access aggregation going technology and then sports are the information, opportunities which make a forward based on our most popular categories online. Most meaningful difference to their lives. popular Hindi-language content is from Our objective is to make UC Browser successful partnership the Entertainment category, followed by and 9Apps super applications that offer for UC Browser, UC Society and Politics. As much as 73% of something for everybody. Our new strategy Cricket and UC News” online content consumers are tagged is - From Tool to Content. We will under the Entertainment focus on content aggregation Category with 58% “The next going forward based Our new milestone of reaching 100 prefer to read social on our successful million MAUs in India (for UC News alone) and civil news. wave of growth in partnership for has placed us at par with Twitter and 37% of the online India’s internet penetration UC Browser, UC Instagram. Our vision in the coming years, content users is expected to come from Cricket and UC after success in India, is to serve half the like to read up on News. population of the planet. Our strategy is to sports, especially Tier II and Tier III cities, W e w i l l focus on “Glocalization” - which is going cricket. enabled by wireless continue to address global by offering localized solutions in Photo and video- the key challenge each market. We believe this strategy will related content draws mobile internet. ” faced by users and lead us to a new digital era, which is GUF higher engagement and partners i.e. content - Google, UCWeb and Facebook. n significantly outperforms discovery and navigation content without any images. Video content for users and content distribution by on mobile has seen a sharp surge of 30% publishers & partners. We will keep whereas content with a photograph or exploring new partnerships for distributing pictorial depiction has worked 1.7 times content to masses through our huge user better than its counterpart. base. We will get more and more content According to the industry statistics, providers on board including KOLs, half of the mobile internet users spent improve our product and add additional more time on videos than any other regional language support. [email protected]
www.mymobileindia.com october 2017 | 93 Special feature From the Garden of Cupertino
Here is all the lowdown you wanted to know about the latest from Apple’s coveted stable Innovation By Vanshika Malhotra & Nijhum Rudra
pple Inc, the iconic tech Need Is Love’), has given birth to its 2017 company founded by the trio iteration of iPhone models- the iPhone 8, of Steve Jobs, Steve Wozniak the iPhone 8 Plus and the most anticipated and Ronald Wayne recently iPhone X. The official Apple event was held Aunleashed a slew of devices aimed at for the very first time at Steve Jobs Theatres retaining its leadership as innovator and of in Cupertino. course to retain its number one slot as the Putting the innumerous leaks and largest information technology company in speculations to rest, we have the 2017 the world by revenue. So here we give a iPhones with us. Starting with the deep look on Apple’s latest! iPhone 8 and the iPhone 8 Plus, both 8 Plus is priced at $799 (around Rs the smartphones come with A11 Bionic 51,200). iPhone X, iPhone 8 and chipset, run iOS 11, support the rumoured Proving the previous rumours right, iPhone 8 Plus Qi wireless charging and Apple’s venture Apple has brought the high-end iPhone, A decade ago, Apple’s baby iPhone was into AR capabilities. The iPhone 8 sports dubbed the iPhone X to the stage. The born, and 2017 being its 10th anniversary, a 4.7-inch Retina HD True Tone display, iPhone X is the company’s first to sport Apple (with the backdrop singing ‘All You while the iPhone 8 Plus features a 5.5-inch OLED display panel spanning 5.8-inch, Retina HD True Tone one. which the company calls Super Retina In the camera department, the iPhone display. The smartphone is now a part of 8 houses a 12-megapixel rear shooter with ‘bezel-less display’ bandwagon, featuring optical image stabilisation, and the iPhone edge-to-edge screen. 8 Plus on the other hand, is home to dual The smartphone, made of glass, comes rear cameras, both rated at 12-megapixel with vertically placed dual rear cameras, each. The iPhone 8 Plus supports Portrait each standing at 12-megapixel, featuring mode for Bokeh, in addition to which there dual OIS and quad-LED dual-tone flash. is the new Portrait lighting which allows The iPhone X too, is compatible with the users to change the lighting of the image Portrait and Portrait lighting mode, for the clicked. There is a 7-megapixel front rear as well as the front camera sensors. shooter with Retina flash. The front camera is rated at 7-megapixel Both the smartphones come in 64GB with Retina flash. and 256GB internal storage options and Among all, the iPhone X has killed the gold, silver and space grey colour variants. physical home button it had, and replaced The devices will be up for grabs starting the Touch ID with Face ID, meant to unlock September 23. The iPhone 8 costs $699 the device with facial recognition using (around Rs 44,700), while the iPhone A11 neural engine and TrueDepth camera
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system at the front. Face ID also supports 4K will also offer 4K HDR content from home videos and photos from iPhone or payments through Apple Pay, third-party popular video services, including Netflix iPad instantly to the TV using AirPlay apps, and the newly introduced Animoji and Amazon Prime Video, coming soon. from your iOS devices. which is controlled by users’ faces, to make The TV app will be available in Australia • With support for AirPlay 2, coming later chats more fun. and Canada, in addition to the US. And, by this year, Apple TV can control multiple The iPhone X too, comes with A11 the end of the year, it will expand to France, AirPlay 2-compatible speakers as well as chipset, run iOS 11, and has wireless Germany, Norway, Sweden and the UK. your home theater speakers to create the charging and AR capabilities. It is expected Apple TV 4K starts at $179 (US) for ultimate home music experience. to deliver a battery life 2 hours more than 32GB or $199 (US) for 64GB, joining the iPhone 7 Plus. There are two ROM Apple TV (4th generation) 32GB at $149 Apple Smartwatch Series 3 variants of the iPhone X, namely, 64GB (US), available from apple.com and Apple Apple also launched the much-awaited and 256GB. The iPhone X (available in Stores, as well as through select Apple Apple watch series 3, the predecessor to Space Grey and Silver colour options) will Authorized Resellers and carriers. smartwatch series 2. The Digital Crown of Innovation begin shipping in November 3 for $999 The device is powered by a cutting-edge the watch is now finished in a red accent, (around Rs 64,000). A10X Fusion processor, which is also used which is rather smart. This is limited to the Furthermore, Apple has also introduced in iPad Pro. Some of the additional features cellular models; the GPS-only models still the AirPower charger which allows users of the TV include: have the Digital Crown in the same colour to charge the newly introduced iPhones, • Built-in high-performance 4K video as the case. Along with Silver and space AirPods and Apple Watch, all together. The scaler makes HD content look better than new charger will be available in 2018. ever on a 4K TV. • Always outputting to the highest Apple 4K TV HDR resolution possible allows viewers to get Along with its flagship iPhone X, iPhone the most out of their TV, whether it’s an 8 and 8 Plus smartphone, the Cupertino older HDTV or the latest 4K Dolby Vision tech firm Apple has launched the premium OLED. Apple TV 4K furnished with both 4K and • Automatic detection of a 4K TV’s High Dynamic Range (HDR) experience. capabilities optimizes setup for the best According Apple, the new TV will offer quality picture. crystal clear pictures and top-notch sounds quality to the customers, thereby providing Apple TV at Home a state-of-the-art cinematic experience. • Users can share recent photos and videos Along with rich-colours, users can also from your iPhone and iPad, including the chose a range of 4K movies on iTunes section best Memories, with friends and family and the users of iTunes will automatically on the biggest screen, with iCloud on black variant, the new Apple smartwatch receive updates of all the latest 4K HDR Apple TV. also appears in gold aluminum finish and movies on its platform. The Apple TV • It’s also simple to send movies, TV shows, a new Nike plus colours. It has supplemented the classic (and rather expensive) white ceramic watch with a new dark grey ceramic model. This is paired with a new two-tone Sport Band. Users can access internet in the watch even if they forget to carry the iphone with them. There’s no physical SIM - it’s an electronic SIM or eSIM that’s one percent of the size of a traditional SIM - and the display acts as the antenna, both the transmitting and receiving element n [email protected] [email protected]
www.mymobileindia.com october 2017 | 95 by Invitation Online Marketing 10 Things That Matter Rishi Mehta shares his success mantra for becoming a successful online marketer with My Mobile readers
f you’re reading this, chances are a product category that is yet untapped, and Based on that, list as many search keywords that you are contemplating starting make sure your product is unique compared as you can, including typos.Use everything your own online business. to other sellers’ products. When I searched related to your product. Marketplaces like Flipkart, for umbrellas online, all I could see were IAmazon and Snapdeal are giving boring black and floral umbrellas. I wanted n Marketing on Marketplaces: Majority tremendous opportunities to young to change it. I wanted to see cool doodles of startups that set up shop online expect students, housewives as well as small shop on the umbrella that could make one feel the listing process would be immediately owners to scale their businesses and earn connected to the rains. No one in India had followed by hundreds of orders. But, there good money. However, there are various done this before. But the idea connected to is no magic to make that happen. You have factors that one needs to look at before the audience. to make it happen. You have to stand apart starting up an online business. Without Think of a commonplace product – could and be discovered in a heavily crowded these in mind, one could dig deep into be anything around you and then work on virtual mall. It’s very difficult to market your losses. how you could make it different so that it is product on marketplaces as you actually My only motive in writing this article is more valuable than other sellers reselling it. don’t interact with your customer. You have to promote the spirit of entrepreneurship Invest in good design as it has the power to to think smart and focus on making your and share my experiences on what I did turn something that was once just practical products visible. Do this by taking utmost that made me succeed in my online and impersonal into something meaningful care and listing every minute detail about business. What worked for me may not and captivating. the product while filling excel sheets at work for you, but I can assure you that if the time of listing. Go through seller help you follow the 10 principles listed below, n Don’t underestimate the power of search guides on each marketplace. chances are, you will not lose any money. keywords - Use search keywords to your Make a detailed plan. Invest in an advantage: No one knows you exist online. ace photographer, as photography is all n Try and sell something unique: Let’s Customers buy from a ‘Flipkart’ or an you have to lure your customers in. Make start with the obvious. There are 10,000 ‘Amazon.’ They search for the product they photography your differentiator. Ninety per bags and 20,000 Tshirtsalready listed on want and are given a bouquet of options, cent of your marketing will be done when marketplaces. If you start out with these based on various factors and codes, search you’re at the stage of listing the product. products and think that your design is keywords being an important one. Getting better than the designs of those already into the mind of the customer by figuring out n Think a step ahead of your competition: listed, chances are you’re wrong. It will be what you would search for if you wanted to Investing in the right resources is crucial in difficult for you to even get discovered. Find buy something is a good way to go about it. beating your competition. Think about what
96 | october 2017 MYMOBILE by invitation your competitors think. Go a step ahead by promoting their products. Make them a person with an idea that needed to be and beat them at it.You have to compete believe in your potential and convince executed. Likewise, I have got huge orders with existing sellers. You know what it is them you mean business. Politeness and confirmed via mail but the buyer chickens being online. Majority of the sellers on humility go a long way, as well! out at the last moment. I was frustrated but marketplaces are shopkeepers who have realised I couldn’t control the situation. I a set pattern and employees. These are n Persevere. Keep the ‘AajPooja, kal focused my attention on sellingmy stock the ones who may not invest in design and koi Dooja’ attitude with your failures: Be through some other channel. photography as they do it as a business realistic. Not every girl you meet will like on the side and follow a more traditional you. Likewise, not every business meeting n Play around with the media. Be persistent approach. You shouldn’t: use innovative will be a successful one. As you may move and sell them stories: Don’t pay extravagant ideas and disrupt the traditional sellers. on from one failed love interest, do the sums of money to bloggers, in the hopes Use social media to your advantage. Make same while dealing with business as well, that they will sell it to the audience. Instead, use of the digital knowledge you have, that by focusing on the next sale instead of aim at them making recommendations. your competition doesn’t. mourning the failed previous one. Make people who are influential speak n Contact employees of marketplaces There will always be roadblocks but one about your product. Gift them what you and stay in touch with them: Use all social must learn to skirt past them and move on. make. Make them like and believe in your media platforms, such as Facebook, The road has not been smooth for me. I have idea. Column Guest LinkedIn and Twitter to get in touch faced a lot of failure. Once, after intense For my product, I got free press and got with them.Youshould call the product persuasion, I managed to crack a meeting featured in leading dailies such as DNA, managers/category managers and show with a category manager from a reputed Mid Day, HT Café, Free Press Journal them you’re enthusiastic about your ecommercecompany. After a long wait, etc. I didn’t sell them my product. I sold product. Appreciate them for doing their I managed to meet her, but the margins them my story. The press always looks for job well and make them believe in your and commissions the company was asking good stories. Package your story with a bit product as they will be crucial in getting for along with the minimum quantity it of masala and hand it over to them. Be it promoted. A lot of marketplaces help required were astoundingly huge. The deal persistent, but not clingy. Find journalists creative entrepreneurs increase their sales failed. It was a big company and I was just online and mail them your story and
www.mymobileindia.com october 2017 | 97 by Invitation
pictures of your products. n Differentiation from the market comes from differentiating your product. Make the best Do follow ups, especially at lunchtime, getting hit. The more setbacks you face, the quality, best designed product available. which is when you are most likely to get lesser your competition: When you set out to You don’t have any control over the outcome a response. Don’t be disheartened if you do something unique, you’ll find roadblocks but you do have control over your actions. don’t get any. Focus on making a better in each and every step. Get hit. Face the Do your actions, let the outcome take care story if rejected. If you don’t go after what problems instead of giving up. We live in a of itself. Don’t chase fortune. Let fortune you want, you’ll never have it. If you don’t lazy world. We live in a world where everyone chase you. ask, the answer is always no. If you don’t wantsinstantaneous success, name, fame And finally… Please always remember step forward, you’re always in the same and money. Don’t be that person. I cherish people who judge you do not pay your bills. place. each difficulty. The moredifficulties I face So shrug them off. Don’t get affected by in conquering it translates to the lesser the people who judge you. Do what you believe n Keep “Paai Paai ka Hisaab”. Do your competition from those who thought about in and brush away all the negativity. When math. Don’t underestimate cost of returns: the same idea as me but didn’t execute I wasn’t successful, some people used to Business is accounts. Keep accounts for it. If it was easy, everyone would do it. laugh behind my back, think I’m crazy and everything, right from the little things like Competition is killed by sweating yourself humiliate me. the tape used to package the product, to on the field, working hard and staying strong Now the same people call me and Guest Column Guest the train ticket you bought to make a cold where others would have given up. It is really, ask for tips on how to make it big online. really difficult to Pray and do good karma. You never make products know who your next client is. You haven’t like how I do. seen, shaken hands, negotiated or Entrepreneurship interacted with him/her. When a notification makes you tired. suddenly pops up on your phone, informing But there’s a lot you that someone has placed an order, it’s of good waiting one of the best feelings ever. You must on the other side. wait for it. You have no control over it. Get yourself tired. Meanwhile, do some good karma. I had a That’s where you’ll faith strengthening experience in the first meet yourself. half of June. The sales wasn’t picking up. The roads were flooded due to heavy rains n Fortune is like due to which I couldn’t make it to the office. a flirt – she will I was very stressed out and hadn’t slept run away from you well for days. I just got out of my house, call in person. Recovering your costs is of when you want her badly, but if you are not without an umbrella, like a seven year old, primary importance. Don’t sell too low with interested in her, she will come chasing you wanting to dance in the rain. I looked above, the hope of getting more orders. Getting – Swami Vivekananda: Majority of people thanked the heavens for the wonderful rains 20 orders where you earn Rs200 per order selling on marketplaces get paranoid if and for giving me the opportunity to live my is better than getting 50 orders where you they don’t get good sales within a month dreams. earn Rs100 per order. Don’t underestimate and think that it is just a waste of time. When I had got out of the house, at the cost of returns. Add 10 per cent of your They do not get sales because they are too 2 pm, I had 20 unfulfilled orders. When selling price to your cost price as cost of bothered about the outcome and do not I came back at 4 pm, I had 245 returns while calculating the total cost of spend sufficient time on the process. I have unfulfilled orders. This is the magic of your product. Be frugal. It is very important always believed that if you let something be, ecommerce. n and difficult to keep track of payments. it will come to you slowly. Treat money as a Even if your sales are good, if you don’t keep by product. While it is important to see that The author is the founder of ‘Krish track of payments, you’ll lose money. We you’re not losing any, it’s more important Telecommerce INC’ and brings with him 20 plus years of sales, have worked hard to create a system in our to create a value proposition when you distribution and marketing experience accounts that tracks the payment of each start. Don’t get obsessed with money. across telecom industry and retail and every order. Don’t be lazy in doing the Don’t worry thinking about why you haven’t sector verticals. Krish Telecommerce same. You should know where your money got x number of orders in a particular day. focuses on online, international trade comes from. Invest the same time in marketing and in and omnicommerce businesses.
98 | october 2017 MYMOBILE market insight USA Smartphone Market Bounces Back ZTE impresses as leading OEMs tighten their grip while shipment grows 14% YoY in Q2
inally, the good news for among smartphone vendors, Research smartphone markers but Director, Jeff Fieldhack, noted, “The top
International not for all! According 5 OEM suppliers Samsung, Apple, LG, to the latest research ZTE, and TCL’s combined market share Ffrom Counterpoint’s Market Monitor grew from 88% last year to over 91% program, US Q2 smartphone shipment Q2 2017: grew impressively by 14% YoY while USA Smartphone OEM Shipment top five OEMs have tightened their Share % grip by cornering 91% market share. Chinese vendor ZTE led The strong growth came following the weak 2nd quarter of 2016, the slowest 4.8% the way growing 36% 11.5% quarter of last year. Operators such as with successful prepaid Verizon, T-Mobile, Tracfone and OEMs 31.3% such as Samsung, ZTE drove most of 15.4% sales. ZTE is the number the smartphone shipment growth during one brand in the channels the quarter. 28.2% The uptick was helped by solid with 21% share outside of results in both postpaid and prepaid the top four carriers. This markets. On the postpaid side, phone this quarter. Chinese net adds were almost 1.25million. vendor ZTE led the growth can be attributed T-Mobile dominated the postpaid way growing 36% to a broader portfolio from phone adds followed by Verizon with successful which saw a surprise uptick prepaid sales within ZTE catering to most of the after a lull last year. three major carriers consumer segments within Commenting on and particularly the competitive strong growth within the fast growing low to environment national retail mid-tier prepaid markets. channels. ZTE is the number one brand The company offers in the channels with competitive specs, low 21% share outside of the top four price points and variants designed for operators” – Jeff Fieldhack, Research Director, Counterpoint Research
52 | september 2017 MYMOBILE market insight
struggled in the US or have not attempted to enter.” Market Summary
Mr Fieldhack added, “LG, after over- n Samsung regained the top position shipping last quarter, was down 14% QoQ, with 31% market share with healthy sell-in for S8 series though Samsung but still grew a healthy 24% YoY inching its exited with slightly higher inventory market share to 15% level. LG G6 volumes overall have been a disappointment for the n Apple remains to be stronger than last company, but K-series devices remain go-to year with iPhone 7 and older iPhone within multiple channels. The race for the models driving demand up 10% YoY in postpaid and prepaid channels “Bringing back third spot has been closer than ever, as ZTE respectively looks to close the gap with LG in coming n US market upgrades should continue ‘Unlimited Data’ plans quarters. LG will need its upcoming flagship to grow through the end of the year V30 to drive some halo effect offsetting the due to Apple, Samsung, and other helped Verizon gain flagships launching so far disappointing LG G6 sales. There are two battles ensuing with a flagship battle n The US market is very competitive. this quarter, the largest All carriers have unlimited data plan International between Apple and Samsung and a low to offerings, but only T-Mobile has seen carrier by subscribers. mid-tier battle between ZTE and LG.” data revenues increase
AT&T and Sprint have Commenting on the top two brands, n Service revenue declines could flatten Research Director, Neil Shah, highlighted. by end of 2017 as the postpaid base trends to 90% on unsubsidized plans their work cut out as “Apple-Samsung together have added n Despite growing competition, look another percentage of share growing to 60% they feel a squeeze from for T-Mobile to continue to win the of the US market. Samsung experienced majority of phone net adds through T-Mobile and Verizon 20% growth overcoming GS8 / 8Plus 2017. postpaid brands as well shortages. Its mid and entry portfolio also n All carriers are attempting to pull gained share within prepaid channels and in 5G rollouts. But first, they will as healthy growth in be deploying unlicensed LTE, LAA, national retail. Apple smartphone volumes mmWave, and small cells in addition prepaid segment from grew just over 10% as iPhone promos to GB LTE
helped alleviate a postpaid slowdown pre- n To reduce costs, all carriers are Tracfone and unlocked refresh. The company also added prepaid growing their digital presence. This could affect non-carrier online sales subs with a new low point of sale price of open channel players” growth prospects USD49 of its older 5S model. 5S, 6S and – Archana Srinivasan, the SE models with refreshed memory Research Analyst, Archana Srinivasan, Research Analyst, capacities together accounted for almost highlighted, “The quarter represented what Counterpoint Research 30% of the total iPhone shipments in Q2 a competitive market the US has become. 2017.” After many quarters of T-Mobile dominating Motorola’s volumes dropped 2% YoY. phone adds, the rest made improvements— carriers. This growth can be attributed to a However, the launch of the Z Force 2 across especially Verizon.” Verizon remained the broader portfolio from ZTE catering to most carriers will help. The major carriers are number one channel in terms of smartphone of the consumer segments within the fast promoting ‘Moto Mods’ (modular battery, shipments and activations with 22% share growing low to mid-tier prepaid markets. speaker, projector accessories) at launch. closely followed by T-Mobile. The gap has The company offers competitive specs, The flagship launch could provide a halo narrowed considerably over the past couple low price points and variants designed for effect for its entry devices, which have of years. Bringing back “Unlimited Data” operators. The range and price points of been successful selling in open channels. plans helped Verizon gain this quarter, the popular models is broad. The company had Google Pixel had 0.3% market share in largest carrier by subscribers. AT&T and a successful quarter selling the ZTE Cymbal the US market. The upcoming launch, if Sprint have their work cut out as they feel a flip feature phone as well as the 6” inch expanded across channels like the Z Force squeeze from T-Mobile and Verizon postpaid phablet ZTE Max XL. It’s surprising to see a 2 and with sufficient supply, should be help brands as well as healthy growth in prepaid Chinese company charting growth whereas Google carve out share in the important segment from Tracfone and unlocked open other successful Chinese brands such as premium smartphone market. channel players.” n Huawei, OPPO, vivo, and Xiaomi either have Commenting on the growth story, [email protected]
www.mymobileindia.com october 2017 | 101 apptastic Software DesiClik.Com A Fantastic Online Indian Bazaar for Desi Americans
pecially founded to ease the craving for desi goods and all SIndian stuffs under the sun for Indians living in the USA, DesiClik.com is a one stop online Indian shopping bazaar with many shops and makes it easy for consumers to be able to buy unique Indian products without visiting a physical bazaar, worrying about the local language or having the right bargaining skill. Little wonder, the site has become the largest one stop online Indian shopping bazaar based in the USA. The website focuses on promoting desi (South Asian) products mainly India by bringing all local stores together. Visiting this portal is like going to a local bazaar in India, but with the convenience of doing it from your home or office. You can buy retail or wholesale from many different sellers and still complete your entire purchase in one easy checkout process, instead of having to pay each individual shop separately. And the product range is really large: from ethnic Indian apparel, traditional jewelry, accessories, handicrafts, groceries, pooja items, unique traditional gifts for wedding, birthday & festivals to even fresh Indian sweets & snacks, you can shop for almost everything that you associate with India and crave when in distant land. The site DesiClik, the largest US-based vertical e-commerce marketplace specialising in Indian products, is now eyeing India to capitalise on its gift-driven sales. DesiClick is targeting clientele in metros such as Bengaluru, Hyderabad and Ahmedabad. Co-founded by Deepak Agarwal and Sadhana Bothra, the site is now aiming to expand its footprint in India specially targeting metros such as Bengaluru, Hyderabad and Ahmedabad – cities which have strong links with US via their relatives and friends. n
106 | october 2017 MYMOBILE apptastic Software
doctorinsta.com Online expert medical consultation anytime, anywhere
e are living in an age where time is at a premium while thorough review of clinical experience, training, licensure and Wmedical emergency can strike anytime. And that is where submitted questionnaire. Doctors are then subjected to a MCI Doctor Insta’s USP of providing qualified medical consultation (Medical Council of India) verification standard and background anywhere, anytime sounds comes really handy. Co-founded by screen. After this, the doctors go through telemedicine training, Amit Munjal, a former investment banker who is also the CEO of a live interview and mock patient case with medical leadership on this venture, Doctor Insta strives to bridge the gap between doctors the Doctor Insta video platform. The platform also keeps an eye and patients through a digital channel pertaining to primary on their performance, knowledge, chair-side manners and quality healthcare service. Doctor Insta aims to provide best-in-class of care. This takes place in multiple forms including patient and telemedicine experience to empower people helping them in peer ratings. The patient rates each and every visit. leading healthy lifestyles, enhance productivity and reduce Expertise: General Medical Consultation, Sexologists, infection rate Anytime Anywhere. Dermatologists, Diabetes Specialist, Gynecologists, Pediatricians, The consultations are for a really wide range of medical Psychologists, Dieticians, Other Specialists conditions and at Rs 400 per consultation, it is something that For Conditions: Cough/Cold/Flu/Allergies, Diabetes, Travel, won’t pinch anyone’s pocket. Option is there for both phone or Sports Injuries, Diarrhea & Vomiting, Eye conditions, Pediatric video visits. Prescription is made available by email as well through Triage, Skin & Dermatology, Warts, Sexual Disorders/ STDs, your online account online or in your app. Erectile Dysfunction, Premature Ejaculation, Menstrual Disorders, And if you wondering who are Doctor Insta’s physicians and Urinary Incontinence, Anxiety, Stress, Depression, Alcohol & health specialists, then they have a rigorous process to select them Substance Abuse, Family Conflicts,R elationship Problems and as their panelist. As per Doctor Insta, the initial selection of doctors many others n involves an interview with our medical leadership as well as a [email protected]
www.mymobileindia.com october 2017 | 103 market insight Server Market Sees
Study Positive Growth Worldwide server shipments grew 2.4 percent in the second quarter of 2017 while revenue grew 2.8 percent
n the second quarter of 2017, produced some growth compared with Asia/Pacific because of data center worldwide server revenue increased the first quarter on a global level, with infrastructure build-outs, mostly in 2.8 percent year over year, while varying regional results,” points out China. The second is ongoing hyperscale shipments grew 2.4 percent from Jeffrey Hewitt, Research Vice President data center growth that is exhibited in Ithe second quarter of 2016, according at Gartner. “The growth for the quarter the self-build/ODM (original design to Gartner, Inc. is attributable to two main factors. The manufacturer) segment,” explains “The second quarter of 2017 first is strong regional performance in Hewitt.
Worldwide: Server Vendor Revenue Estimates, 2Q17 (U.S. Dollars) Company 2Q17 2Q17 Market 2Q16 2016 Market 2Q17 - 2Q16 Revenue Share (%) Revenue share (%) Growth (%)
HPE 3,204,569,547 23.0 3,536,530,453 26.1 -9.4
Dell EMC 2,776,347,626 19.9 2,594,180,873 19.1 7.0
IBM 963,279,264 6.9 1,226,947,968 9.1 -21.5
Cisco 866,450,000 6.2 858,924,000 6.3 0.9
Huawei 845,543,611 6.1 535,946,936 4.0 57.8
Others 5,281,754,345 37.9 4,801,420,134 35.4 10.0
Total 13,937,944,394 100.0 13,553,950,355 100.0 2.8 Source : Gartner (September 2017)
104 | october 2017 MYMOBILE market insight
Worldwide: Server Vendor Shipments Estimates, 2Q17 2Q17 (Units) Company 2Q17 2Q17 Market 2Q16 2016 Market 2Q17 - 2Q16 Shipments Share (%) Shipments share (%) Growth (%)
Dell EMC 492,854 17.5 529,135 19.2 -6.9 Study HPE 483,203 17.1 529,488 19.2 -8.7
Huawei 176,426 6.2 139,866 5.1 26.1
Inspur Electronics 158,373 5.6 120,417 4.4 31.5
Lenovo 145,655 5.2 235,267 8.5 -38.1
Others 1,367,176 48.4 1,203,525 43.6 13.6
Total 2,823,688 100.0 2,757,697 100.0 2.4 Source : Gartner (September 2017)
Category wise, x86 servers increased “The growth for the quarter 2.5 percent in shipments and 6.9 percent in revenue. RISC/Itanium is attributable to two main Unix servers fell globally for the period factors. The first is strong — down 21.4 percent in shipments and 24.9 percent in vendor revenue regional performance in compared with the same quarter last Asia/Pacific because of data year. The ‘other’ CPU category, which is primarily mainframes, showed a decline center infrastructure build- of 29.5 percent in revenue. outs, mostly in China. The Hewlett Packard Enterprise (HPE) continued to lead in the worldwide second is ongoing hyperscale data center growth server market based on revenue. Despite that is exhibited in the self-build/ODM segment” a decline of 9.4 percent, the company posted USD3.2 billion in revenue for a – Jeffrey Hewitt, total share of 23 percent for the second quarter of 2017 (see Table 1). Dell EMC Research Vice President at Gartner maintained the number 2 position with 7 percent growth and 19.9 percent market share. Huawei experienced the highest growth in the quarter with 57.8 percent. In server shipments, Dell EMC maintained the number one position in the second quarter of 2017 with 17.5 percent market share (see Table 2). HPE secured the second spot with 17.1 percent of the market. Inspur Electronics experienced the highest growth in shipments with 31.5 percent, followed by Huawei with 26.1 percent growth.n [email protected]
www.mymobileindia.com october 2017 | 105 tech Trendz Hybrid Cloud: Study The New Digital Driver A joint study by Microsoft and Zinnov says that hybrid cloud deployment is not only becoming the norm but could also result in cost savings between 5% and 30% for an enterprise
Microsoft-Zinnov study has of workloads moving from private data operational efficiencies (42 percent), and revealed that the hybrid cloud centre to public cloud infrastructure), enabling companies to respond to and market in India is not only fast based on the output of its proprietary cost meet customer expectations more readily becoming a new standard for modeller. As per the modeller, the hybrid (40 percent). Adelivery of digital transformation but with cloud solution offered by Microsoft Azure Highlighting the need for hybrid cloud, substantial cost as well as organizational is the most economical. Meetul Patel, General Manager, Marketing benefits, Indian enterprises are increasingly As per the survey conducted as part of & Operations, Microsoft said, “Many intensifying their reliance on a hybrid cloud this study, over 40 percent of enterprises organizations have existing investments setup. have planned or are planning to build a in IT infrastructure and business-specific The report observed that hybrid cloud hybrid cloud infrastructure or transform needs to keep parts of it on their own deployment at a steady rate could result their existing IT infrastructure. The primary premises. At the same time, the cloud in cost savings of anywhere between 5% reasons cited for adopting hybrid cloud presents an incredible opportunity to and 30% for an enterprise (depending solutions include, lowering total cost of improve RoI, develop innovative solutions, on the growth of virtual machines in an ownership (54 percent), facilitating and respond rapidly to changing business enterprise’s data centre and a proportion innovation (42 percent), enhancing demands. The hybrid model is a ‘best of all worlds’ option that allows customers to benefit from the cloud on their own terms”. According to Pari Natarajan, CEO, Zinnov, “Hybrid cloud is becoming the
“As per the survey conducted as part of this study, over 40 percent of enterprises have planned or are planning to build a hybrid cloud infrastructure or transform their existing IT infrastructure”
MYMOBILE tech Trendz Study
“The hybrid model is a ‘best of all worlds’
option that allows governance structures, said the study. across large-tier IT service providers, customers to benefit Zinnov analysed more than 50 global mid-tier IT service providers, Hosters and cloud channel partners and found that Telcos, Digital Marketing, and Platform from the cloud on their hybrid cloud deployments constituted BPO companies. own terms” 45-50% of their overall cloud business. The growth of the cloud industry These channel partners are distributed has been spurred by the funding and – Meetul Patel, investments in cloud tech startups, which General Manager, have increased exponentially. In 2016, Marketing & the cloud market saw an estimated 370+ deals with the average investments growing Operations, Microsoft at CAGR 15% between 2012-2016. The hybrid cloud deals accounted for 45-50% preferred deployment model across of the total cloud deals that happened sectors. Industries where the impact from 2012 to 2016, and these primarily of digital transformation is the highest focused on storage, automation as well as are the ones that are adopting hybrid hybrid cloud management solutions. cloud at an accelerated pace. However, In addition, there has also been an enterprises need to select a hybrid cloud increase in the cloud-specific acquisitions, provider that can provide them with the “Hybrid cloud growing at 35% CAGR from 2012 to right migration tools to enable seamless 2016 with an average investment jump relocation of existing services - between is becoming the of 81.25%. In 2016 alone, there have dedicated private cloud and public preferred deployment been 115 cloud-specific acquisitions with cloud infrastructures - without lengthy or the likes of CenturyLink shelling out USD unplanned disruption to live service.” model across sectors. 34 billion for Level 3 Communication, a According to the report, adopting a hybrid Industries where provider of Data Center Connectivity and cloud model requires transformational Cloud. change in the way companies interact the impact of digital Rapid growth in internet adoption with their IT and business. There is a need transformation is the – fueled by government initiatives like to enable employees with competence in demonetization and GST, growth of contract management, as hybrid cloud highest are the ones mobile data (the number of mobile deployment models involve interaction that are adopting developers is estimated to double from with third party cloud providers. Members the current 300,000 by 2020), and digital within the organization need to be skilled hybrid cloud at an transformation, led by the emergence of to handle any exigency involving the cloud accelerated pace” disruptive start-ups, especially in areas service provider. Therefore, training is such as fintech, e-commerce, SaaS, needed to facilitate employees within the – Pari Natarajan, are stated to be the key reasons for this organization to familiarize themselves CEO, Zinnov development. n with the new business processes and [email protected]
www.mymobileindia.com october 2017 | 107 Subscription Final New gift March New offer-1.qxd 11/21/2016 5:51 PM Page 2
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While My Mobile tries to ensure accuracy in the pricing and features any discrepancies that may emerge are beyond our control. Please check with the retailer about features of the phone before buying. Feel free to update us. (Last updated on Sep 22, 2017)
Disclaimer: The prices quoted in My Guide are the Best Buy prices quoted by the respective companies, ex- Delhi. The prices may vary on account of promo- tional schemes or dealer discretion.
Devices featured in the My Guide have been segregated into different categories based on price and colour-coded as:
Up to Rs. 2,499
Rs. 2,500 – Rs. 5,999
Rs. 6,000 – Rs. 9,999
Rs.10,000 – Rs. 14,999
Rs.15,000 – Rs. 19,999
Rs. 20,000 – Rs. 29,999
RS. 30,000 and above.
Tablets
Spreadtrum—ST Intel Atom—IA Qualcomm Snapdragon—QS MediaTek—MT MediaTek Helio—MTH MYGUIDE
UP TO RS. 2,499 UP TO RS. 2,499 UP TO RS. 2,499 MODELS
PARAMETERS HITECH I-SMART
Model Pride 350 IS-100L Selfie NEW IS-203 Plus NEW IS-201 Plus NEW IS-206 DJ IS-204 Flip IS-202i Xtraa
Display (inches/res) 2.8-inch 1.8 inch 2.4 inch 2.4 inch 2.4/- 2.4/- 2.4/-
Dimension (mm) 131 x 58 x 10.2 112x46.5x13.5 126x53x10 126x53x10 123x51x12.8 120x51.8x15.8 121.34x52.02x14.71
Weight (grams) 82 70 90 90 100 95 110g ARM926EJ-S Core ARM926EJ-S Core ARM926EJ-S Core Processor/RAM Spreadtrum ST 6531 ARM926EJ-S Core ARM926EJ-S Core 6531DA/NA 312MHz 312MHz 312MHz 312MHz 312MHz Operating system Nucleus NA NA NA NA NA NA
Storage/Expandable 32+32MB 32MB/32MB/8GB 32MB/32MB/8GB 32MB/32MB/8GB 32MB/32MB/16GB 32MB/32MB/16GB 32MB/32MB/8GB
Rear/Front Camera 1.3 MP/NA 0.8MP/0.8MP 0.8MP 1.3MP 1.3MP/No 1.3MP/No 1.3MP/No
Battery (mAh) 1,800 1000 1000 2000 1,200 850 2,700
2G/3G/4G Yes/No/No YES/NO/NO YES/NO/NO YES/NO/NO Yes/No/No Yes/No/No Yes/No/No
Dual SIM Yes YES YES YES Yes Yes Yes
Music Player/FM Yes/Yes YES YES YES Yes Yes Yes
Launch Launched Launched Launched Launched Launched Launched Launched
Price Rs. 1,549 745 828 1,049 1,110 1,440 1,099
UP TO RS. 2,499 UP TO RS. 2,499 Rs. 2,500 – Rs. 5,999 MODELS
PARAMETERS ITEL LEPHONE HONOR
Model Smart Selfie it5231 K1 K5 L1 K7 Sleek 9 Honor Bee
Display (inches/res) 2.4/ 240 x 320 1.8 2.4 2 2.4 2.4 4.5/ 854 x 480
Dimension (mm) 124.5 x 54 x 11.4 112*46.5*13.9 112*46.5*13.9 123 x 51.8 x 14.9 100 x 42 x 13.4 100 x 42 x 13.4 134.3 x 66.7 X 10
Weight (grams) - 64 64 102 62 62 170
Processor/RAM 360MHz/64Mb 312MHz /32MB 312MHz /32MB 312MHz /32MB 312MHz /32MB 312MHz /32MB ST SC 7732/1GB
Operating system - NA NA NA NA NA Android OS, v4.4
Storage/Expandable 64MB/32GB 32MB / 32GB 32MB / 32GB 32MB / 32GB 32MB / 32GB 32MB / 32GB 8GB/32GB Digital Camera/ Rear/Front Camera 0.08MP/0.3MP Digital Camera 0.3 MP Digital Camera 0.1 MP 0.1 MP 8MP/2MP Battery (mAh) 1900 1000 1450 2,500 2,500 800 1,730
2G/3G/4G Yes/No/No Yes/No/No Yes/No/No Yes/No/No Yes/No/No Yes/No/No Yes/Yes/No
Dual SIM Yes YES YES YES YES YES Yes
Music Player/FM Yes/Yes YES YES YES YES YES Yes/Yes
Launch May, 2016 August '2016 NA OCTOBER' 2016 NA NA May, 2015
Price Rs. 1,335 674 950 999 999 1,325 4,999
110 I OCTOBER 2017 MYMOBILE MYGUIDE
Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 MODELS
PARAMETERS HITECH IN-FOCUS INTEX
Model Amaze S9 Air A8 Bingo 10 (M415) Bingo 21 (M 430) Aqua Fish Cloud Glory 4G Cloud String HD
Display (inches/res) 4.5 /- 5.0/ 540 x 960 4.5/ 480 x 854 4.5/ 854 x 480 5/720x1280 4.5/ 480 x 854 5/ 720 x 1280
Dimension (mm) 140 x 66.88 x 9.65 140.2 x 72.4 x 8.8 135.65 x 67.38 x 10.43 136.8 x 67 x 10.95 142.4x72x9.6 134.2 x 68 x 9 144.5 x 72.5 x 8.7
Weight (grams) 150 152 140 152 150 120 150
Processor/RAM ST 7731/512MB ST 7731/1GB MT 6580A/1GB ST Shark/2GB Quad core/2GB MT 6735M/ 1GB SC 9832A/ 1GB
Operating system 5.1 Lollipop 5.2 Lollipop Android OS, 6.0 Android 5.1 Sailfish 2.0 Android 6.0 Android 5.1
Storage/Expandable 4GB/32GB 8GB/32GB 8GB/32GB 8GB/32GB 16GB/32GB 8GB/ 32GB 8GB/ 32GB
Rear/Front Camera 5MP/2MP 8MP/2MP 5MP/5MP 8MP/5MP 8MP/2MP 5MP/2MP 8MP/2MP
Battery (mAh) 1,400 2,000 2,000 2,300 2500 1,800 2,200
2G/3G/4G Yes/Yes/No Yes/Yes/No Yes/Yes/No Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/No Yes/No Yes/Yes Yes/Yes Yes/Yes
Launch - - April, 2016 March, 2016 February,2016 June, 2016 May, 2016
Price Rs. 2,999 4,999 4,399 5,499 5,499 3,999 5,599
Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 MODELS
PARAMETERS INTEX I-SMART ITEL LYF
Model Aqua Classic 2 E4 IS-i1 NEW Power Pro it1410 Wish it1507 Wish it1407 Flame 1
Display (inches/res) 5/480/854 4/480/800 5 4/ 800 x 480 5/854 x 480 4/WVGA/TN "4.5/854 x 480"
Dimension (mm) 145.2x72.6x10.9 124.1x64.2x9.8 144x73.4x9.2 124x64.7x12.2 144.4 x 73 x 8.5 125 x 64.3 x 10.9 132.6 x 66.2 x 9.3
Weight (grams) 136 151 - - - 138 Dual core, 1.3 Quad core, 1.2 Quad core, 1.2 Processor/RAM qcta-core/1GB quad-core/1GB SC9832/1GB GHz/512MB GHz/512MB GHz/512MB QS 210/1GB Operating system Android 6.0 Android 6.0 6.0 Marshmallow Android4.4 Android 5.1 Android 5.1 Android 5.1
Storage/Expandable 8GB/32GB 8GB/32GB 1GB/8GB/32GB 8GB/32GB 8GB/32GB 8GB/32GB 8GB/128GB
Rear/Front Camera 5MP/2MP 2MP/2MP 8MP/5MP 2.0MP/0.3MP 5.0MP/2.0MP 2.0MP/0.3MP 5MP/5MP
Battery (mAh) 2200 1800 2200 2,800 2,400 1500mAh, Li-ion 2,000
2G/3G/4G Yes/Yes/No Yes/Yes/yes Yes/Yes/Yes Yes/Yes/No Yes/Yes/No Yes/Yes/No Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch Launched May, 2016 April, 2016 April.2016 February, 2015
Price Rs. 4,600 3,333 4,740 3,339 5,063 2,989 5,499 www.mymobileindia.com OCTOBER 2017 I 111 MYGUIDE
Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 MODELS
PARAMETERS LYF MICROMAX VIDEOCON VIDEOCON Canvas Juice 3 Model Wind 7i Q393 Canvas Spark 3 Canvas Bolt Selfie Delite11 Astra Metal 4G Astra Colors 4G Display (inches/res) 5/1280x720 5.0/720 x 1280 5.5/720x1280 4.5/854x480 5/1280x720 5/480X854 5/720X1280
Dimension (mm) 143.5x72x8.7 NA - - 146.66X74.3X10.52 143.8X73.3X10.4 142.9X71.65X11
Weight (grams) 156 NA - - 151 171 182 1.5Ghz Quad- MTK6735/1GB Processor/RAM QS 210/1GB MT6580/2GB quad-core/1GB Quad-core/1GB core ARM Spreadtrum Operating system Android 6.0 Android 5.1 Android 5.1 Android 5.1 Android 6.0 Android 6.0 Android 6.0
Storage/Expandable 8GB/128GB 8GB/32GB 8GB/32GB 8GB/32GB 8GB/32GB 1GB/8GB 1GB/8GB
Rear/Front Camera 8MP/5MP 8MP/2MP 8MP/5MP 5MP/5MP 5MP/2MP 5MP/2MP 5MP/5MP
Battery (mAh) 2,250 4,000 2,500 1,750 3,000 3,000 4,000
2G/3G/4G Yes/Yes/Yes Yes/Yes/No Yes/Yes/No Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes Yes
Launch NA March, 2016 May, 2016 NA Launched Launched
Price Rs. 4,999 4,171 4,848 4,849 5,840 5,553 6,499
Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 Rs. 2,500 – Rs. 5,999 MODELS
PARAMETERS ZIOX
Model Astra NXT+ Zi-34 Astra Prism Astra Zing Astra Zoom Astra Zing+ Astra NXT
Display (inches/res) 4 inch 3.5 inch 5 inch 4 inch 4 inch 5 inch 4 inch
Dimension (mm) 125.4X64.2X13 116.2X61.4X11.3 134.4X67X10.1 124X64X10.1 125 x 64 x 10.2 146.4X73.6X10.1 125X65X10
Weight (grams) 130 108 119 105 107 107 110
Processor/RAM 512MB+4GB(DDR2) 2xCortex-A7,32bit 1.2 GHz Quadcore 1.2 GHz Quadcore 1.2 GHz Quadcore 1.2 GHz Quadcore 1.2 GHz Quadcore
Operating system Android 6.0 Android 4.4.2 Android 6.0 Android 6.0 Android 6.0 Android 6.0 Android 6.0
Storage/Expandable 1GB/8GB 256 MB/512 MB 512 MB/4GB 512MB/4GB 512MB/8GB 512MB/8GB 512MB/4GB
Rear/Front Camera 2MP/0.3MP 0.3MP/ 0.3MP 0.3MP/2MP 0.3MP/2MP 0.4MP/0.3MP 0.3MP/5MP 2MP/0.3MP
Battery (mAh) 2,000 1,200 1,700 1,400 1,450 2,000 1,600
2G/3G/4G Yes/Yes/No Yes/Yes/No Yes/Yes/No Yes/Yes/No Yes/Yes/No Yes/Yes/No Yes/Yes/No
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes Yes Yes Yes Yes Yes Yes
Launch Launched Launched Launched Launched Launched Launched Launched
Price Rs. 3,703 2,993 3,813 3,653 3,703 4,323 3,603
112 I OCTOBER 2017 MYMOBILE MYGUIDE
Rs. 2,500 – Rs. 5,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS ZIOX ASUS CELKON COOLPAD Zenfone 2 Laser Zenfone C Model Astra NXT 4G Astra Force 4G Zenfone Max Note 3 Lite ZE550KL ZC451CG Q550 Display (inches/res) 4 inch 5 inch 5.5/720 x 1280 5.5/ 720 x 1280 4.5/480 x 854 5.0/720 x 1280 5.0/720 x 1280
Dimension (mm) 123.5 x 64.2 x 10.5 144 x 73.5 x 10 152.5 x 77.2 x 3.9 156 x 77.5 x 10.55 136.5 x 67 x 10.9 145.6 x 71.8 x 8 140.8 x 70.4 x 8.9
Weight (grams) 111 172 170 202 150 149 141 SC9832A Quad- SC9832A Processor/RAM core ARM Quad-core ARM QS 410/2GB QS 615/ 2GB, 3GB IA Z2520/ 1GB Broadcom/2GB MT6735/3GB Operating system Android 6.0 Android 6.0 Android 5.0 Android 6.0 Android 4.4 Android Kitkat 4.4.2 Android 5.1
Storage/Expandable 4GB/512MB 1GB/16GB 16GB/128GB 16GB/32GB, 64GB 8GB/64GB 16GB/32GB 16GB/32GB
Rear/Front Camera 2MP/0.3MP 5MP/5MP 13MP/5MP 13MP/5MP 5MP/0.3MP 8MP/2MP 13MP/5MP
Battery (mAh) 1,450 3,000 3,000 5,000 2,100 2,500 2,500
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/No Yes/Yes/No Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes Yes Yes/No Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch Launched Launched August, 2015 May, 2016 January, 2015 2,014 January, 2016
Price Rs. 3,599 6,053 9,299 9,325/ 12,999 5,499 7,499 6,999
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS COOLPAD GIONEE
Model Mega 2.5D Note 3 Plus Mega 3 Note 3 Note 3s Note 5 Lite P 7
Display (inches/res) 5.5/720x1280 5.5/1080x1920 5.5/1280x720 5.5/720 x 1280 5.5/1920x1080 5/1280X970 5.0/720x1280
Dimension (mm) 153x77x8 151.9 x 77 x 9.3 154.4x76.8x8.35 152 x 77 x 9 154.5x77x8.6 145.3X72.3X8.7 NA
Weight (grams) 141 168 171 150 167 148 NA
Processor/RAM Quad core/3GB MT6753/3GB octa-core/2GB MT6753/3GB octa-core/3GB MT6735/3GB Quad-core/2GB
Operating system Android 6.0 Android 5.1 Android 6.0 Android 5.1 Android6.0 Android6.0 Android 6.0
Storage/Expandable 16GB/32GB 16GB/64GB 16GB/64GB 16GB/64GB 32GB/32GB 16GB 16GB
Rear/Front Camera 8MP/8MP 13MP/5MP 8MP/8MP 13MP/5MP 13MP/5MP 13MP/8MP 8MP/5MP
Battery (mAh) 2,500 3,000 3,050 3,000 2,500 2,500 2,300
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes No Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/- Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch August, 2016 May, 2016 November,2016 October, 2015 November,2016 March, 2017 December,2016
Price Rs. 6,999 8,999 6,999 8,999 9,999 8,199 9,999 www.mymobileindia.com OCTOBER 2017 I 113 MYGUIDE
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS HONOR HITECH IN-FOCUS INTEX
Model Honor Holly 3 Honor Holly 2 Plus Air A9 M 350 (16GB) M680 M810 Aqua S7
Display (inches/res) 5.5/1920x1080 4.8/720 x 1280 5.0-inch, 720 x 1280 5.0/720 x 1280 5.5/720x1280 5.5/1080x1920 5/720x1280
Dimension (mm) NA 143.1 x 71.8 x 9.7 140.2 x 72.4 x 8.8 151 x 71.5 x 10.6 156 x 76.8 x 7.25 153.70 x 76.20 x 6.99 142.5x72.5x8.7
Weight (grams) NA 160 152 146 158 155 150
Processor/RAM Kirin 620/2GB MT6735P /2GB MT 3735M/2GB MT6732/2GB MT 6753/2GB QS 801/ 2GB Quad core/3GB
Operating system Android 6.0 Android 5.1.1 Android 5.1 Android 4.4.2 Android 5.1 Android 5.0 Android 6.0
Storage/Expandable 16GB/128GB 16GB/128GB 16GB/32GB 16GB/64GB 16GB/32GB 16GB/64GB 16GB/64GB
Rear/Front Camera 13MP/8MP 13MP/5MP 13MP/8MP 8MP/8MP 13MP/13MP 13MP/5MP 13MP/5MP
Battery (mAh) 3,100 4,000 3,500 2,500 2,600 2,600 3,200
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM NA Yes Yes Yes Yes No Yes
Music Player/FM NA Yes/- Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes
Launch October, 2016 February, 2016 - June, 2015 December, 2015 July, 2015 September, 2016
Price Rs. 9,999 8,499 6,999 6,999 8,999 9,999 9,499
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS INTEX I-SMART ITEL
Model Aqua Secure Aqua View IS-57i IS-56i HD Mercury V6 Ultra 50 NEW Wish it1512 Power Pro it1553 5/HD IPS, MiraVision, Display (inches/res) 4.5/ 480 x 854 5/ 720 x 1280 5.0-inch/480 x 854 5.0/720 x 1280 cast screen 5/FWVGA/TN 5.5) Dimension (mm) 133.5 x 66.5 x 9.4 124 x 64 x 10.3 146.72 x 72.85 x 8.73 143.54 x 71.55 x 8.52 148.24X72.56X11.44 143x72x8.65 138.5x69.5x9.8
Weight (grams) 130 146 155 170 186 - -
Processor/RAM MTK6735M/ 1GB MTK6735P/ 1GB Quad Core/1 GB Quad Core/1 GB 1.3GHz Quad Core Quad core/1GB Quad core/1GB
Operating system Android 5.1 Android 5.1 Android 4.4.2 Android 4.4.2 Marshmallow 6.0 Android 6.0 Android 5.1
Storage/Expandable 8GB/ 32GB 16GB/ 32GB 8GB/64GB 8GB/64GB 3GB/32GB/64GB 8GB/32GB 16GB/32GB
Rear/Front Camera 5MP/ 2MP 8MP/5MP 8.0MP/3.2MP 8.0MP/3.2MP 13MP/5MP 5.0MP/2.0MP 8.0MP/2.0MP
Battery (mAh) 1,900 2,200 2,100 2,500 3,000 2,500 5,050
2G/3G/4G Yes/ Yes/ Yes Yes/Yes/Yes Yes/Yes/No Yes/Yes/No Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/No
Dual SIM Yes Yes Yes Yes Yes/Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes Yes/Yes Yes/Yes
Launch May, 2016 June, 2016 September, 2016 September, 2015 Launched June, 2016 June, 2016
Price Rs. 6,499 8,999 6,499 6,999 9,990 6,000 7,290
114 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS ITEL KARA LAVA LEPHONE
Model Selfie Pro it1511 Mega 4 Mega 2 X10 Pixel V2 X50+ W12
Display (inches/res) 5.0/1280 x 720 5.0/HD IPS 5.0/HD IPS 5.0/ 720 x 1280 5.0/ 720 x 1280 5.5/1280x720 5.0/1280X720
Dimension (mm) 138.5 x 69.5 x 9.8 152.4 x 77.1 x 9.5 152.4 x 77.1 x 9.5 142 x 70.8 x 7.9 141.6 x 70.8 x 7.6 155 x 71.8 x 8.85 145.2 x 72.4 x 10
Weight (grams) - 184 184 133 128 155 148 1.3GHz Quad 1.3GHz Quad Processor/RAM Quad core/1GB Core(64bit) Core(64bit) Quad core /3GB Quad Core/ 2GB quad-core/2GB 1.3GHz Quad Core Operating system Android 6.0 Android 6.0 Android 6.0 Android 5.1 Android 5.1 Android 6.0 Android 6.0
Storage/Expandable 8GB/32GB 1GB/16GB 2GB/16GB 16GB/32GB 16GB/32GB 32GB/32GB 1GB/16GB/32GB
Rear/Front Camera 8.0MP/2.0MP 8MP/2MP 13MP/5MP 13MP/5MP 13MP/8MP 8MP/5MP 8MP/2MP
Battery (mAh) 2,500 2,000 3,000 2,900 2,500 2,800 2,000
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/yes Yes/Yes/Yes
Dual SIM Yes Yes 152.4X77.1X9.5 Yes Yes Yes "Yes "
Music Player/FM Yes/Yes Yes Yes Yes/Yes Yes/Yes Yes/Yes Yes
Launch April, 2016 Launched Launched November, 2015 September, 2015 Launched
Price Rs. 6,999 7,499 9,099 9,999 8,499 9,199 6,399
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS LEPHONE LENOVO
Model W11 W7+ NEW W7 NEW W2 NEW K5 Plus K3 Note K6 Power
Display (inches/res) 5.0/1280X720 5.0/1280X720 IPS 5.0/854X480 4.5/854X480 5.0/1080 x 1920 5.5/1080 x 1920 5.0/1920x1080
Dimension (mm) 144 x 72.4 x 9.5 143.6 x 72.5 x 9.1 143.6 x 72.5 x 10 134.5 x 68 x 10.2 142 x 71 x 8.2 152.6 x 76.2 x 8 141.9 x 70.3 x 9.3
Weight (grams) 161 151 177 126 142 150 145
Processor/RAM 1.3GHz Quad Core 1.3GHz Quad Core 1.3GHz Quad Core 1.3GHz Quad Core QS616/2GB MT6752 /2GB QS 430/3GB Android 6.0, Android 6.0, Android 6.0, Operating system Android 6.0 Android 5.1 Android 5.0 Android 6.0 Marshmallow Marshmallow Marshmallow Storage/Expandable 1GB/16GB/32GB 1 GB/8 GB 1GB/8GB/32GB 1GB/8GB/32GB 16GB/32GB 16GB/32GB 32GB/128GB
Rear/Front Camera 8MP/2MP 5MP/5MP 5MP/2MP 2MP/VGA 13MP/5MP 13MP/5MP 13MP/8MP
Battery (mAh) 2,000 1,800 2,000 1,500 2750 2,900 4,000
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes Yes Yes Yes Yes/No Yes/No Yes/Yes/Yes
Launch Launched Launched Launched Launched April, 2016 March, 2015 November,2016
Price Rs. 6,999 5,999 4,999 4,499 8,499 9,999 9,999 www.mymobileindia.com OCTOBER 2017 I 115 MYGUIDE
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS LYF LG MICROMAX
Model Wind 5 K7 Canvas Unite 4 Canvas Amaze 2 Canvas XP 4G Canvas 5 Canvas Unite 4 Pro
Display (inches/res) 5/ 720 x 1280 5/ 480 x 854 5.0/ 1280 x 720 5/ 720 x 1280 5.0/720 x 1280 5.2/1080 x 1920 5.0/ 1280 x 720
Dimension (mm) 144.6 x 72.8 x 8.45 143.6 x 72.5 x 8.95 NA NA NA NA NA
Weight (grams) 137 NA NA NA NA NA 1.1GHz Quad Core/ MT6735P/ 1GB MT6735P/3GB Processor/RAM 1.5GB MTK 6735P/1GB QS415/ 2GB MT6753/3GB Quad core/ 2GB Operating system Android 5.1 Android 5.0 Android 6.0 Android 5.0.2 Android 5.1 Android 5.1 Android 5.1
Storage/Expandable 8GB/ 32GB 8GB/32GB 8GB/64GB 8GB/ 32GB 16GB/32GB 16GB/64GB 16GB/32GB
Rear/Front Camera 8MP/ 5MP 5MP/5MP 8MP/5MP 13MP/ 5MP 8MP/2MP 13MP/5MP 8MP/5MP
Battery (mAh) 2,000 2,125 2,500 2,500 2,000 2,900 3,900
2G/3G/4G Yes/ Yes/ Yes Yes/Yes/Yes Yes/Yes/Yes Yes/ Yes/ Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/- Yes/Yes Yes/Yes
Launch June, 2016 January, 2016 June, 2016 June, 2016 May, 2016 November, 2015 June, 2016
Price Rs. 6,599 8,690 6,999 7,499 7,499 9,999 7,499
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS MICROMAX MOTOROLA NOKIA PANASONIC SAMSUNG
Model Canvas Sliver 5 Moto G4 Play Moto E4/Plus Nokia 3 P55 Max Galaxy J1 4G Galaxy On5
Display (inches/res) 4.8/720 x 1280 5.0/720x1280 5/5.5/1280x720 5.0/1280X720 5.5/1280x720 4.3/480x800 5.0/720 x 1280
Dimension (mm) 5.1mm thick 144.4x72x9.9 144.5x72x9.3/ 143.4x71.4x8.4 152 x 72.6 x 8.7 129x68.2x8.9 142.3 x 72.1 x 8.5 155x77.5x9.55 Weight (grams) 97 137 150,/181 NA 180 131 149
Processor/RAM QS 410 /2GB QS 410/2GB MTK6737 MT 6737 MTK6737 Quad-core/1GB Quad-core/1.5GB
Operating system Android 5.0.2 Android 6.0 Android 7.1.1 Android 7.0 Android 7.0 Android 4.4 KitKat Android 5.1
Storage/Expandable 16GB/No 16GB/128GB 2/16/3/32GB 16GB/128GB 3GB/16GB 4GB/256GB 8GB/128GB
Rear/Front Camera 8MP/5MP 8MP/5MP 8MP/5MP/13MP/5MP 8MP/8MP 13MP/5MP 5MP/2MP 8MP/5MP
Battery (mAh) 2,000 2,800 28,00/5,000 2,650 5,000 2,050 2,600
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No Yes Yes No Yes Yes Yes
Music Player/FM Yes/Yes Yes/No Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch 2,015 September, 2016 August, 2017 July, 2017 August, 2017 Januray 2017 October, 2015
Price Rs. 8,387 8,999 8,999/9,999 9,499 8,499 6,890 7,490
116 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS SAMSUNG TCL XIAOMI
Model Galaxy On 5 Pro Galaxy J2 (2016) Galaxy J2 Pro (2016) TCL 560 TCL 562 Redmi 2 Prime Redmi 3S/ 3s Prime
Display (inches/res) 5.0/ 1280 x 720 5.0/ 1280 x 720 5.0/720x1280 5.5/ 1280x720 5.5/1920x1080 4.7/720 x 1280 5.0/1280X720
Dimension (mm) 142.3 x 72.1 x 8.5 142.4 x 71.1 x 8.0 142.4x71.1x8 NA 152x77x8 134.00 x 67.20 x 9.4 139.4 X 69.7 X 8.5
Weight (grams) 149 138 138 156 150 133 144
Processor/RAM Quad core/ 2GB Quad core/ 1.5GB Quad core/2GB QS 210/2GB MT6755M/3GB QS 410/2GB QS 430/ 2GB, 3GB
Operating system Android 6.0 Android 6.0 Android 6.0 Android 6.0 Android 6.0 Android 4.4 Android 6.0
Storage/Expandable 16GB/128GB 8GB/128GB 16GB/128GB 16GB/32GB 32GB/64GB 16GB/32GB 16GB, 32GB/128GB
Rear/Front Camera 8MP/5MP 8MP/5MP 8MP/5MP 8MP/5MP 13MP/5MP 8MP/2MP 13MP/5MP
Battery (mAh) 2,600 2,600 2,600 2,500 2,960 2,200 4,100
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/No Yes/No Yes/Yes Yes/No Yes/Yes Yes/Yes Yes/Yes
Launch July, 2016 July, 2016 July,2016 July, 2016 July,2016 August, 2015 August, 2016
Price Rs. 7,990 9,750 9,490 6,999 9,999 6,999 6,999/ 8,999
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS XIAOMI VIDEOCON
Model Redmi Note Prime Redmi Note 3 Redmi 3s Plus Redemi Note 4 Graphite2 Graphite1 Delite21
Display (inches/res) 5.5/720 x 1280 5.5/1080 x 1920 5.0/1280x720 5.5/1080X1920 4.5/1280x720 4.5/1280x720 5.0/1280x720
Dimension (mm) 154 x 78.7 x 9.45 150 x 76 x 8.65 139.3x69.6x8.5 151X76X8.3 137.55X70.28X10 136.76X69X10 146.66X74.3X10.52
Weight (grams) 185 164 144 165 129 127 151
Processor/RAM QS 410/2GB QS 650/2GB,3GB QS 430/2GB QS625/2GB,3GB, 4GB Quad-core/1GB Quad-core/1GB Quad-core/2GB
Operating system Android 4.4 Android 5.0.2 Android 6.0 Android 6.0 Android 6.0 Android 6.0 Android 6.0
Storage/Expandable 16GB/32GB 16GB,32GB/32GB 32GB/128GB 32GB/64GB 8GB/64GB 8GB/64GB 16GB/32GB
Rear/Front Camera 13MP/5MP 16MP/5MP 13MP/5MP 13MP/5MP 5MP/2MP 5MP/2MP 8MP/2MP
Battery (mAh) 3,100 4,000 4000/4100 4,100 2,000 2,000 3,000
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No Yes Yes Yes (Hybrid) Yes Yes Yes
Music Player/FM Yes/Yes Yes/- Yes/Yes Yes/Yees Yes/Yes Yes/Yes Yes/Yes
Launch December, 2015 March, 2016 October,2016 January, 2017 NA NA NA
Price Rs. 7,999 9,999/ 11,999 9,499 9,999 6,299 6,499 7,200 www.mymobileindia.com OCTOBER 2017 I 117 MYGUIDE
RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 RS. 6,000 – RS. 9,999 MODELS
PARAMETERS VIDEOCON YU ZEN ZOPO
Model Krypton3 Ultra30 Ultra50 Yunique Yuphoria Cinemax 3 ZP331
Display (inches/res) 5.0/1280x720 5.0/1920X1080 5.0/1920X1080 4.7/720x1280 5.0/720x1280 5.5/720x1280 4.5/ 854 x 480
Dimension (mm) 144.5X73.14X9.74 144.31X73X10 148.24X72.56X11.44 134.5 x 67.5 x 8.3 142.4 x 73 x 8.2-9.35 133 x 65.7 x 8.5
Weight (grams) 153 153 186 128 143 August,2016 113
Processor/RAM Quad-core/2GB Quad-core/3GB Quad-core/3GB QS 410 / 1GB Quad core / 2GB Quad core/2GB Quad core/1GB
Operating system Android 6.0 Android 6.0 Android 6.0 Android 5.1. Android 5.1.1 Android 5.1 Android 5.1
Storage/Expandable 16GB/32GB 32GB/64GB 32GB/64GB 8GB/32GB 16GB/32GB 16GB/32GB 8 GB/64 GB
Rear/Front Camera 13MP/5MP 13MP/5MP 13MP/5MP 8MP/2MP 8MP/5MP 5MP/3.2MP 5 MP/2 MP
Battery (mAh) 3,000 4,000 3,000 2,000 2,230 2,900 1,700
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/No Yes/Yes/No
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch NA NA NA September, 2015 May, 2015 August, 2016 -
Price Rs. 7,999 9,990 9,990 6,300 6,499 6,999 7,500
RS. 6,000 – RS. 9,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS ZTE ASUS COOLPAD Zenfone 2 Zenfone 3 Zenfone 3S Max Model Blade V6 Zenfone Selfie Zenfone 3 lazer Coolpad Note 5 (2GB/4GB) Max(ZC520TL) (ZC521TL) Display (inches/res) 5.0/ 1280 x 720 5.5/ 1080 x 1920 5.5/1080 x 1920 5.5/1920x1080 5.2/1280x720 5.2/1280X720 5.5/1920x1080
Dimension (mm) 142X69.5X6.8 152.5 x 77.2 x 10.9 156.5 x 77.2 x 10.8 149x76x7.9 149x73.7x8.55 149x73.7x8.55 NA
Weight (grams) 122 170 170 148 NA
Processor/RAM MTK 6735/2GB IA Z3560 /2GB QS615 /2GB,3GB QS 430.4GB Quad-core/3GB Octa-core/3GB QS 617/4GB
Operating system Android 5.1 Android 5.0 Android 5.0 Android 6.0 Android 6.0 Android 6.0 Android 6.0
Storage/Expandable 16GB/128GB 16GB,32GB/128GB 16GB,32GB/128GB 32GB/128GB 32GB/32GB 32GB2TB 32GB/64GB
Rear/Front Camera 13MP/5MP 13MP/5MP 13MP/13MP 13MP/8MP 13MP/5MP 13MP/8MP 13MP/8MP
Battery (mAh) 2,500 3,000 3,000 3,000 4,100 5,000 4,010
2G/3G/4G Yes/Yes/No Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/- Yes/- Yes/Yes/Yes Yes/No Yes/No Yes/Yes
Launch July, 2016 March, 2015 August, 2015 October,2016 November,2016 feb 20917 October, 2016
Price Rs. 9,999 13,999, 18,999 10,999/ 16,999 18,999 12,999 14,999 10,999
118 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS COOLPAD GIONEE HONOR HTC
Model Cool 1 F 103 Pro Marathon M5 Lite Honor 5C Honor 5X Honor 6X Desire 630
Display (inches/res) 5.50/1080x1920 5.0/ 1280 x 720 5.0/720 x 1280 5.2/ 1920 x 1080 5.5/ 1080 x 1920 5.5/1080X1920 5.0/ 1280 x 720
Dimension (mm) 152.00 x 74.80 x 8.20 145.3 x 70.5 x 8.5 143 x 69.9 x 8.5 147.1 x 73.8 x 8.3 151.3 x 76.3 x 8.15 150.9X76.2X8.2 146.9 x 70.9 x 8.3
Weight (grams) 173 142 182 156 158 162 140
Processor/RAM 1.4GHz octa-core Quad core/ 3GB Quad Core/3GB Kirin 650/ 2GB QS 616 /2GB Kirin 655 QS 400/2GB
Operating system Android 6.0 Android 6.0 Android 5.1 Android 6.0 Android 5.1.1 Android 6.0 Android 6.0
Storage/Expandable 32GB 16GB/128GB 32GB/128GB 16GB/128GB 16GB/128GB 32GB/64GB 16GB/2TB
Rear/Front Camera 13MP/8MP 13MP/5MP 8MP/5MP 13MP/8MP 13MP/5MP 12 and 2MP/8MP 13MP/5MP
Battery (mAh) 4,000 2,400 4,000 3,000 3,000 3,340 2,200
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/No Yes/No Yes/Yes Yes/No Yes/- Yes/No Yes/No
Launch January, 2017 July, 2016 December, 2015 June, 2016 January, 2016 Jnauray 2017 February, 2016
Price Rs. 13,999 11,999 13,000 10,999 12,999 12,999 14,990
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS INFOCUS KARA LAVA LEECO LENOVO
Model Epic 1 Mega 1 V5 Le 1S Le 2 Phab 2 Vibe K4 Note
Display (inches/res) 5.5/1920x1080 5.5/- 5.5/720x1280 5.5/1080x1920 5.5/ 1920 x 1080 6.4/1920x1080 5.5/1080x1920 153.67 X 76.45 X Dimension (mm) 153x76x8.4 152.4X77.1X9.5 151.9 x 94.7 x 8.3 151.9 x 74.2 x 7.6 151.1 x 74.2 x 7.7 175x89.5x6.89 9.14 Weight (grams) 184 153 169 153 225 158 1.5GHz Quad Processor/RAM Decca-core/3GB Quad core/3GB "MT H X10/3GB" QS 652/ 3GB MTK8735/3GB MT 6753/3GB Core(64bit) Operating system Android 6.0 Android 6.0 Android 5.1 Android 5.1 Android 6.0 Android 6.0 Android 5.1.
Storage/Expandable 32GB/128GB 3GB/32GB 16GB/32GB 32GB/No 32GB/No 32GB/128GB 16GB/128GB
Rear/Front Camera 16MP/8MP 13MP/5MP 13MP/8MP 13MP/5MP 16MP/8MP 13MP/5MP 13MP/5MP
Battery (mAh) 3,000 4,000 3,000 3,000 3,000 4,050 3,300
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/yes Yes/Yes/Yes
Dual SIM Yes Yes Yes/Yes Yes Yes Yes Yes/Yes
Music Player/FM Yes/Yes Yes Yes Yes/No Yes/No Yes/Yes Yes
Launch November,2016 Launched January, 2016 January, 2016 June, 2016 December,2016 January, 2016
Price Rs. 12,999 12,999 11,299 10,999 11,999 11,999 11,999 www.mymobileindia.com OCTOBER 2017 I 119 MYGUIDE
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS LENOVO LYF LG
Model Vibe S1 Phab Plus Vibe K5 Note Phab 2 Plus K8 Note NEW F1 K 10
Display (inches/res) 5.0/1080x1920 6.8/1080 x 1920 5.5/1920x1080 6.4/1920x1080 5.5/1080 x 1920 5.5/1920x1080 5.3/1280 x 720
Dimension (mm) 143.3 x 70.8 x 7.8 186.6 x 96.6 x 7.6 152x75.7x8.49 174x88x5.5 154.5 x 75.9 x 8.5 155.5x77.6x7.9 146.6x74.8x8.8
Weight (grams) 132 229 165 218 180 153 140 MT Deca- Processor/RAM MT6752/3GB QS 615 /2GB Helio P10/4GB MT/3GB QS 617/3GB QS 410/2GB core/3GB/4GB Operating system Android 5.0 Android 5.0 Android 6.0 Android 6.0 Android 7.1.1 Android 6.0 Android 5.0
Storage/Expandable 32GB/128GB 32GB/64GB 32GB/128GB 32GB/128GB 32GB/64GB/256GB 32GB/128GB 16GB/32GB
Rear/Front Camera 13MP/8 MP + 2 MP 13MP/5MP 13MP.8MP 13MP,13MP/8MP 13+5MP/13MP 16MP/8MP 13MP/5MP
Battery (mAh) 2,420 3,500 3,500 4,050 4,000 3,200 2,300
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/- Yes/Yes Yes/Yes Yes Yes/Yes Yes/Yes
Launch November, 2015 October, 2015 Jaunuary,2016 November,2016 August, 2017 October,2016 January, 2016
Price Rs. 12,999 14,999 13,499 14,999 12,999 13,099 12,999
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS LG MICROMAX MOTOROLA
Model X Screen G4 Stylus Canvas 6 Canvas 6 Pro Moto G Turbo Edition Moto G4 Moto G4 Plus
Display (inches/res) 4.93/ 1280x720 5.7/ 720 x 1280 5.5/1920 x 1080 5.5/1920 x 1080 5.0/720 x 1280 5.5/ 1920 x 1080 5.5/ 1920X1080
Dimension (mm) 142.6 x 71.8 x 7.1 154.4 x 79.2 x 9.4 - - 142.1 x 72.4 x 11.6 153 x 76.6 x 7.9 153X76.6X9.8
Weight (grams) 120 163 - - 155 155 155
Processor/RAM QS 410/2GB QS 400 /1GB MT6753/3GB Helio x10/4GB QS 615 /2GB QS 617/2GB QS 617/2GB,3GB
Operating system Android 6.0 Android 5.0 Android 5.1 Android 5.1 Android 5.1.1 Android 6.0.1 Android 6.1
Storage/Expandable 16GB/128GB 16GB/32GB 32GB/128GB Yes/Yes 16GB/32GB 16GB/128GB 16GB, 32GB/128GB
Rear/Front Camera 13MP/8MP 13MP/5MP 13MP/8MP 13MP/5MP 13MP/5MP 13MP/5MP 16MP/5MP
Battery (mAh) 2,300 3,000 3,000 3,000 2,470 3,000 3,000
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/- Yes/Yes Yes/Yes Yes/No Yes/No Yes
Launch July, 2016 May, 2015 May, 2016 May, 2016 2,015 May, 2016 May,2016
Price Rs. 12,990 13,869 13,999 13,999 9,999 12,499 13,499/ 14,999
120 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS MOTOROLA NOKIA NUBIA PANASONIC
Model G5 Plus Nokia 5 Nokia 6 Z11 Mini N1 Eluga Note Eluga Arc
Display (inches/res) 5.2/1980X1080 5.2/ 720x1280 5.5/1920X1080 5.0/1920x1080 5.5/1920x1080 5.5/ 1920 x 1080 4.7/720x1280
Dimension (mm) 153X76X9.6 149.7 x 72.5 x 8.05 154 x 75.8 x 7.85 141.4x70x8 150.9x79x8.9 146.00x74.50 8.10 139 x 67 x 8.10
Weight (grams) 155 NA NA 138 190 142 130
Processor/RAM QS 625 Octa-core QS 430 QS 430 QS/3GB MTK P10/3GB Octa Core/3GB QS 410/2GB
Operating system Android 7.0 Android 7.1.1 Android 7.1.1 Android 5.1 Android 6.0 Android 6.0 Android 5.1
Storage/Expandable 16GB/32GB 2GB/16GB 3BG/32GB 32GB/200GB 32GB/128GB 32GB/32GB 16GB/32GB
Rear/Front Camera 12MP/5MP 13MP/8MP 8MP/16MP 16MP/8MP 13MP/13MP 16MP/5MP 8MP/5MP
Battery (mAh) 3,000 3,000 3,000 2,800 5,000 3,000 1,800
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/yes Yes/Yes/yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes No No yes yes Yes Yes
Music Player/FM Yes Yes Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch March, 2017 July, 2017 July, 2017 October,2016 December,2016 July, 2016 April,2016
Price Rs. 14,999 12,899 14,999 12,999 11,999 13,290 12,490
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS PANASONIC SAMSUNG
Model Eluga Pulse X Eluga A3/A3 ProNEW Galaxy On7 Galaxy J5 Galaxy J Max Galaxy J5 (2016) Galaxy J7
Display (inches/res) 5.5/1280X720 5.2/720 x 1280 5.5/1280 x 720 5.0/1280 x 720 7.0/ 1280 x 800 5.2/1280x720 5.5/720 x 1280
Dimension (mm) 139 x 67 x 8.10 148.7 x 72.4 x 9.1 77.5x151.8x8.2 142.1 x 71.8 x 7.9 186.9 x 108.8 x 8.7 145.7 x 72.3 x 8.1 152.2 x 78.6 x 7.5
Weight (grams) 152 161 171 146 NA 158 171
Processor/RAM Quad-core/3GB Quad-core/3GB Quad-core/1.5GB Quad-core/1.5GB Quad core/1.5GB QS 410/2GB Octa Core/1.5GB
Operating system Android 6.0 Android 7.0 Android 5.1 Android 5.1 Android 5.1 Android 6.0 Android 5.1
Storage/Expandable 16GB/128GB 16GB/32GB/128GB 8GB/128GB 8GB/128GB 8GB/200GB 16GB/128GB 16GB/128GB
Rear/Front Camera 13MP/5MP 13MP/8MP 13MP/5MP 13MP/5MP 8MP/2MP 13MP/5MP 13MP/5MP
Battery (mAh) 3,000 4,000 3,000 2,600 4,000 3,100 3,000
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes Yes Yes/Yes Yes/Yes Yes/No Yes/Yes Yes/Yes
Launch March, 2017 August, 2017 October, 2015 June, 2015 July, 2016 May, 2016 2,015
Price Rs. 10,990 11,290/12,790 11,990 11,390 13,400 13,990 14,250 www.mymobileindia.com OCTOBER 2017 I 121 MYGUIDE
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS SAMSUNG XIAOMI VIDEOCON VIVO
Model J5 Prime Galaxy On7 Pro Mi 4i Mi Max Cube3 Y51L Y55L
Display (inches/res) 5.0/1080x720 5.5/1280 x 720 5.0/1080 x 1920 6.44/1920x1080 5.0/1280x720 5.0/ 540x960 5.2/1280x720
Dimension (mm) 142.8x69.5x8.1 151.8 x 77.5 x 8.2 138.1 x 69.6 x 7.8 173.1x88.3x7.5 144.5X73.14X9.74 143.80 x 71.70 x 7.52 147.9x72.9x7.5
Weight (grams) 143 171 130 203 152.5 157 142
Processor/RAM Quad-core/2GB Quad core/ 2GB QS 615/2GB QS 650,652/3GB,4GB Quad-core/3GB QS 410/2GB QS 430/2GB
Operating system Android 6.0 Android 6.0 Android 5.0 Android 6.0 Android 6.0 Android 5.0.2 Android 6.0
Storage/Expandable 16GB/256GB 16GB/128GB 16GB,32GB/No 32GB,128GB/128GB 32GB/64GB 16GB/128GB 16GB/128GB
Rear/Front Camera 13MP/5MP 8MP/5MP 13MP/5MP 16MP/5MP 13MP/5MP 8MP/5MP 8MP/5MP
Battery (mAh) 2,400 3,000 3,120 4,850 3000 2,350 2,650
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/yes Yes/Yes/No Yes/Yes/Yes
Dual SIM No Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/No Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/yes
Launch September,2016 July, 2016 April, 2015 June,2016 NA January, 2016 October,2016
Price Rs. 14,790 11,190 11,999/ 14,999 14,999 10,490 10,700 11,980
RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 RS. 10,000 – RS. 14,999 MODELS
PARAMETERS VIVO YU ZOPO YUREKA PLUS Model Y55S (YU5510A,YU5510 ) Yunicorn Yureka Note ZP350 ZP370 Hero 1 Display (inches/res) 5.2/1280x720 5.5/1080x1920 5.5/(1080X1920) 6.0/1080 x 1920 5.0 / 1280 x 720 5.5/ 1280 x 720 5.0/1280 x 720
Dimension (mm) 147.9x72.9x7.5 155 x 78 x 9 153.3X75.4X8.5 - 145.9 x 71.4 x 8.5 153.8 x 77.1 x 9 146.1 x 70.6 x 8.65
Weight (grams) 142 154 172 - 137 167 136
Processor/RAM QS 425/3GB QS 615/2GB MT Helio P10/4GB MTK6753T/3GB Quad-core/1GB Ouad-core/1GB Quad-core/2GB
Operating system Android 6.0 Android 4.4.4 Androis 5.1.1 Android 5.1.1 Android 5.1 Android 5.1 Android 5.1
Storage/Expandable 16GB/256GB 16GB/32GB 32GB/128GB 16GB/Yes 8GB/64GB 8GB/64GB 16 GB/64 GB
Rear/Front Camera 13MP/5MP 13MP/5MP 13MP/5MP 13MP/8MP 8.0MP/2.0MP 8.0MP/2.0MP 13.2 MP/5.0MP
Battery (mAh) 2,730 2,500 4,000 4,000 2,100 3,000 2,500
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes yes/yes/yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes yes Yes Yes Yes Yes
Music Player/FM Yes Yes/Yes yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch March, 2017 July, 2015 May,2016 April, 2016 NA NA NA
Price Rs. 12,490 8,999 12,999 13,499 10,000 11,000 14,500
122 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 10,000 – RS. 14,999 RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 MODELS
PARAMETERS ZOPO ASUS CREO GIONEE ZENFONE 2 LASER ZENFONE 3 Model Z1 ZE601KL MAX(ZC553KL) Mark 1 Marathon M5 S6 S6s Display (inches/res) 5.5/1920 x 1080 6.0/ 1080 x 1920 5.5/1920x1080 5.5/ 1440x2560 5.5/ 720 x 1280 5.5/ 720 x 1280 5.5/1920x1080
Dimension (mm) 155.7 x 77.3 x 8.9 164.6 x 84 x 10.6 151.4x76.24x8.3 155.4 x 76.1 x 8.7 152 x 76 x 8.6 151.9 x 74.6 x 6.9 154.5x75.6x8.15
Weight (grams) 175 190 175 190 211 147 166 1.3GHZ OCTA Processor/RAM QS 801/3GB QS 616/3GB QS 430/3GB Helio X10 /3GB MT6735/3GB MT6753T /3GB CORE/3GB Operating system Android 5.1.1 Android 5.0 Android 6.0 Android 5.1.1 Android 5.1 Android 5.1.1 Android 6.0
Storage/Expandable 64GB/No 32GB/128GB 32GB/128GB 32GB/- 32GB/128GB 32GB/128GB 32gb/128gb
Rear/Front Camera 13MP/8MP 13MP/5MP 16MP/8MP 21MP/8MP 13MP/5MP 13MP/5MP 13MP/8MP
Battery (mAh) 4,100 3,000 4,100 3,100 6,020 3,150 3,159
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/- Yes/No Yes/No Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch May, 2016 December, 2015 November,2016 April,2016 November,2015 November, 2015 August,2016
Price Rs. 13,499 16,499 17,999 19,999 17,500 19,999 17, 999
RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 MODELS
PARAMETERS HTC LENOVO
Model Desire 728 LTE Desire 828 Desire 825 HTC 10 Lifestyle Vibe P1 Vibe Shot Vibe X3
Display (inches/res) 5.5/ 720 x 1280 5.5/720 x 1280 5.5/ 1280 x 720 5.5/1920x1080 5.5/1080x1920 5.0/1080 x 1920 5.5/1080x1920
Dimension (mm) 157.9 x 77.8 x 7.8 157.9 x 77.8 x 7.89 156.9 x 76.9 x 7.4 156.9x76.9x7.7 152.9 x 75.6 x 9.9 142.7 x 70 x 7.6 154 x 76.5 x 9.3
Weight (grams) 153 148 155 155 187 145 175
Processor/RAM MT6753/2GB MT6753/1.5GB QS 400/2GB QS 400/3GB QS615 /2GB QS 615/3GB QS 808 /3GB
Operating system Android 5.1.1 Android 5.1 Android 6.0 Android 6.0 Android 5.1 Android 5.1 Android 5.1
Storage/Expandable 16GB/200GB 16GB/2TB 16GB/2TB 32GB/2TB 32GB/128GB 32GB/128GB 32GB/128GB
Rear/Front Camera 13MP/5MP 13MP/5MP 13MP/5MP 13MP/5MP 13MP/5MP 16MP/8MP 21MP/8MP
Battery (mAh) 2,800 2,800 2,700 2,700 5,000 3,000 3,500
2G/3G/4G Yes/Yes/Yes Yes/Yes/No Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/No Yes/Yes Yes/Yes Yes/Yes Yes/-
Launch November, 2015 November, 2015 February, 2016 September,2016 October, 2015 June, 2015 December, 2015
Price Rs. 15,500 18,700 14,490 15,990 15,499 18,500 19,999 www.mymobileindia.com OCTOBER 2017 I 123 MYGUIDE
RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 MODELS
PARAMETERS LENOVO LYF MOTOROLA NEXTBIT OPPO SAMSUNG
Model Z2 Plus Earth 1 Earth 2 Moto X Play Robin F1 S Galaxy J7 (2016)
Display (inches/res) 5.0/1920x1080 5.5/1080x1920 5.0/1920x1080 5.5/1080 x 1920 5.2/ 1080 x 1920 5.5/1280x720 5.5/1280x720
Dimension (mm) 140.2x60x6.2 154 x 76.6 x 7.25 142x76x7.9 148 x 75 x 10.9 149 x 72 x 7 154 x 76 x 7.38 76 x 151 x 7.8
Weight (grams) 150 162.5. 140 169 NA 160 169
Processor/RAM QS 820/3GB,4GB QS 615/3GB QS 615/3GB QS615 /2GB QS 808/3GB MTK 6750/3GB Exynos 7870/2GB
Operating system Android 6.0 Android 5.1.1 Android 5.1 Android 5.1.1 Android 6.0 Android 5.1.1 Android 6.0 32GB/ 100GB Storage/Expandable 32GB,64GB/128GB 32GB/32GB 32GB/64GB 16GB,32GB/128GB (ONLINE) 32GB/128GB 16GB/128GB Rear/Front Camera 13MP/8MP 13MP + 2MP/5MP 13MP/13MP 21MP/5MP 13MP/5MP 13MP/16MP 13MP/5MP
Battery (mAh) 3,500 3,500 2500 3,630 2,680 3,075 3,300
2G/3G/4G Yes/Yes/yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes No No Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/No Yes/No Yes/No Yes/Yes
Launch September,2016 January, 2016 Sept, 2015 May, 2016 August, 2016 May, 2016
Price Rs. 19,999 19,499 19,999 16,999/ 17,999 19,999 17,990 15,990
RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 RS. 15,000 – RS. 19,999 MODELS
PARAMETERS SAMSUNG VIVO XIAOMI
Model Galaxy On8 On Nxt J7 Prime J7 Max V3 V5 MI Max 2
Display (inches/res) 5.5/1920x1080 5.5/1920x1080 5.5/1920x1080 5.7/1920x1080 5.0/1280×720 5.5/1280x720 6.44/1080 x 1920
Dimension (mm) 151.7x76x7.8 151.7x75x8 151.7x75x8 151.7x75x8.1 143.6 x 71 x 7.5 153.8x75.5x7.55 174.1 x 88.7 x 7.6
Weight (grams) 169 167 167 167 138 154 211
Processor/RAM Octa-core/3GB Octa-core/3GB Octa-core/3GB Octa-core MT QS 616/3GB octa-core/4GB QS 625/4GB
Operating system Android 6.0 Android 6.0 Android 6.0 Android 7.0 Android 5.1 Android 6.0 Android 7.1.1
Storage/Expandable 16GB/128GB 32GB/256GB 16MP/256GB 4GB/32GB 32GB/128GB 32GB/128GB 64/128GB
Rear/Front Camera 13MP/5MP 13MP/8MP 13MP/8MP 13MP/13MP 13MP/8MP 13MP/20MP 12/5MP
Battery (mAh) 3,300 3,300 3,300 3,300 2,550 3,000 5,300
2G/3G/4G Yes/yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/yes Yes/Yes Yes/Yes Yes/Yes Yes/- Yes/Yes Yes/Yes
Launch September,2016 October,2016 September,2016 July, 2017 May, 2016 November,2016 August, 2017
Price Rs. 15,900 18,490 18,790 17,900 17,980 18,288 16,999
124 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 15,000 – RS. 19,999 RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 MODELS
PARAMETERS ZOPO APPLE ASUS BLACKBERRY COOLPAD GIONEE
Model SPEED 7 PLUS iPhone 5S Zenfone 3 Zenfone 3 Ultra DTEK 50 Max M5 Plus
Display (inches/res) 5.5/ 1920 x 1080 4.0/640 x 1136 5.2,5.5/(1920x1080) 6.8/(1920x1080) 5.2/1920x1080 5.5/1920x1080 6.0/1920 x 1080
Dimension (mm) 153.6 x 76.5 x 8.8 123.8 x 58.6 x 7.6 146.87 x 73.98 x 7.69 186.4 x 93.9 x 6.8 147x72.5x7.4 152x75.5x7.6 -
Weight (grams) 164 112 144 233 135 170 210.8g
Processor/RAM Octa-core /3GB Dual-core/1GB QS 625/3GB,4GB QS 652/4GB QS 617/3GB QS 617/4GB Octa Core/3GB
Operating system Android 5.1 iOS 9.2.1 Android 6.0 Android 6.0 Android 6.0 Android 5.1 Android 5.1
Storage/Expandable 16 GB/64 GB 16GB,32GB,64GB/No 32GB,64GB/2TB 64GB/128GB 16GB/2TB 64GB/128GB 64GB/128GB
Rear/Front Camera 13 MP/5.0MP 8MP/1.2MP 16MP/8MP 23MP/8MP 13MP/8MP 13MP/5MP 13MP/5MP
Battery (mAh) 3,000 1,560 1 4,600 3000 2,800 5,020
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes yes/yes/yes Yes/Yes/Yes
Dual SIM Yes No Yes Yes No yes Yes
Music Player/FM Yes/Yes Yes/No Yes Yes Yes/Yes yes Yes/Yes
Launch NA September, 2013 August,2016 August, 2016 November,2016 May, 2016 May, 2016
Price Rs. 17,500 23,000 onwards 21,999/ 27,999 29,999 21,990 24,999 27,000
RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 MODELS
PARAMETERS GIONEE HONOR HTC LEECO LG
Model S6 Pro Honor 8 Honor 7 X9 Desire 10 Pro Max 2 Stylus 2
Display (inches/res) 5.5/1920x1080 5.2/1920x1080 5.2/1080 x 1920 5.5/ 1080 x 1920 5.5/1920x1080 5.7/2560X1440 5.7/1280X720
Dimension (mm) 153x75.3x7.6 145.5x71x7.45 143.2 x 71.9 x 8.5 153.9 x 75.9 x 7.99 156.5x76x7.86 156.8 x 77.6 x 7.99 155 x 79.6 x 7.4
Weight (grams) 170 153 157 170 165 185 145
Processor/RAM octa-core/4GB Kirin 950/4GB HS Kirin 935/3GB MT H X10/ 3GB Helio P10/4GB QS 820/4GB, 6GB Quad Core /2GB
Operating system Android 6.0 Android 6.0 Android 5.0 Android 6.0 Android 6.0 Android 6.0 Android 6.0
Storage/Expandable 64GB/256GB 32GB/128GB 16GB/128GB 32GB/2TB 64GB/2TB 32GB, 64GB 16GB/2TB
Rear/Front Camera 13MP/8MP 12MP,12MP/8MP 20MP/8MP 13MP/5MP 20MP/13MP 21MP/8MP 13MP/8MP
Battery (mAh) 3,130 2,900 3,100 3,000 3000 3,100 3,000
2G/3G/4G Yes/Yes/yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/yes yes/yes/yes Yes/Yes/Yes
Dual SIM Yes No Yes Yes Yes yes Yes
Music Player/FM Yes/Yes Yes/No Yes/Yes Yes/No Yes/Yes yes Yes
Launch October,2016 October, 2016 July, 2015 May, 2016 November,2016 June,2016 May,2016
Price Rs. 21,130 29,000 22,999 25,990 26,490 22,999/ 29,999 20,500 www.mymobileindia.com OCTOBER 2017 I 125 MYGUIDE
RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 MODELS
PARAMETERS LG MOTOROLA NUBIA ONEPLUS
Model Stylus 2 Plus Nexus 5X Moto X Style Moto Z Play Z 2 Play Z11 2
Display (inches/res) 5.7/ 1920 x 1080 5.2/ 1080 x 1920 5.7/ 1440 x 2560 5.5/1920x1080 5.5/1920X1080 5.5/1920x1080 5.5/1080p
Dimension (mm) 155 X 79.6 X 7.4 147 x 72.6 x 7.9 153.9 x 76.2 x 11.06 156.4x76.4x6.99 156.2X76.2X5.99 151.8x72.3x7.5 151.8x74.9x9.85
Weight (grams) 146 136 179 165 145 162 175
Processor/RAM Octa Core/3GB QS 808/2GB QS 808/3GB QS 625/3GB QS 626/4GB QS 820/6GB QS 810/3GB&4GB
Operating system Android 6.0 Android 6.0 Android 6.0 Android 6.0 Android 7.1.1 Android 6.0 Android 5.1
Storage/Expandable 32GB/2TB 16GB,32GB/No 16GB,32GB/128GB 32GB/2TB 64GB/2TB 64GB/2TB 64GB
Rear/Front Camera 16MP/8MP 12.3MP/5MP 21MP/5MP 16MP/5MP 12MP/5MP 16MP/8MP 13MP/5MP
Battery (mAh) 3,000 2,700 3,000 3,510 3,000 3000 3,300
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes No No Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/No Yes/No Yes/Yes Yes/Yes Yes/Yes Yes/No
Launch July, 2016 October, 2015 September, 2015 October,2016 July, 2017 December,2016 July, 2015
Price Rs. 24,000 24,490/30,645 26,999/ 28,999 24,999 27,999 29,999 22,999
RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 MODELS
PARAMETERS ONEPLUS SAMSUNG
Model 3T OnePlus 5 Galaxy A7 Galaxy A5 (2016) Galaxy A7 (2016) Galaxy A5/A7 (2017) J7 Pro
Display (inches/res) 5.5/1920x1080 5.5/1080 x 1920 5.5/1080 x 1920 5.2/1080 x 1920 5.5/ 1080 x 1920 5.2/5.5/1080X1920 5.5/1920X1080 144.8 x 71 x 7.3/ Dimension (mm) 152.7x74.5x7.35 154.2 x 74.1 x 7.3 151 x 76.2 x 6.3 144.8 x 71 x 7.3 151.5 x 74.1 x 7.3 150.3 x 77.4 x 7.8 151.5X74.1X7.3 Weight (grams) 158 153 141 153 169 157/I86 157 Octa core Processor/RAM QS 821/6GB QS 835/8GB Octa Core/2GB Octa Core/2GB Octa Core/3GB Octa Core/2GB/3GB Exynos/3GB Operating system Android 6.0 Android 7.1.1 Android 5.0.2 Android 5.1.1 Android 5.1.1 Android 6.0 Android 7.0
Storage/Expandable 64GB 64GB 16GB/64GB 16GB/128GB 16GB/128GB 32GB/256GB 64GB 16MP/16MP/16MP/ Rear/Front Camera 16MP/16MP 16MP/16MP 13MP/5MP 13MP/5MP 13MP/5MP 13MP/13MP 16MP Battery (mAh) 3400 3,300 2,600 2,900 3,300 3000/3600 3,600
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch December.2016 June, 2017 February, 2015 April, 2016 December, 2015 March, 2017 July, 2017
Price Rs. 29,999 32,999 22,900 21,900 25,900 28,990/33,490 20,900
126 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 MODELS
PARAMETERS SMARTRON SONY
Model t phone Xperia C4 Xperia XA Xperia Z3+ Xperia C5 Ultra Dual Xperia M5 Dual Xperia XA Ultra
Display (inches/res) 5.5/1920x1080 5.5/1080 x 1920 5.0/1280 x 720 5.2/ 1080 x 1920 6.0/1080 x 1920 5.0/ 1080 x 1920 6.0/1920x1080
Dimension (mm) 158.2x78.2x6.98 150.3 x 77.4 x 7.9 143.6 x 66.8 x 7.9 146.3 x 71.9 x 6.9 164.2 x 79.6 x 8.2 145 x 72 x 7.6 164x79x8.4
Weight (grams) 149 147 137 144 187 143 202
Processor/RAM QS 810/4GB MT6752/2GB MTK H P10/2GB QS 810 /3GB MTK6752/2GB MT H X10/3GB MT6755/3GB
Operating system Android 6.0 Android 5.0 Android 6.0 Android 5.0 Android 5.1 Android 5.1 Android 6.0
Storage/Expandable 64GB/128GB 16GB/200GB 16GB/200GB 32GB/128GB 16GB/200GB 16GB/200GB 16GB/200GB
Rear/Front Camera 13MP/4MP 13MP/5MP 13MP/5MP 20.7MP/5MP 13MP/13MP 21.5MP/13MP 21.5MP/16MP
Battery (mAh) 3,000 2,600 2,300 2,930 2,930 2,600 2,700
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes Yes Yes Yes
Music Player/FM Yes/yYes Yes/Yes Yes/No Yes/No Yes/Yes Yes/No Yes/Yes
Launch July,2016 June, 2015 May, 2016 June, 2015 August, 2015 September, 2015 July,2016
Price Rs. 22,999 20,800 20,990 26,990 27,799 27,990 29,990
RS. 20,000 – RS. 29,999 RS. 20,000 – RS. 29,999 RS. 30,000 AND ABOVE MODELS
PARAMETERS XIAOMI VIVO APPLE
Model Mi 5 X5 Pro V3 Max V5 Plus iPhone 6 iPhone 6Plus iPhone SE
Display (inches/res) 5.15/1080 x 1920 5.2/ 1080 x 1920 5.5/1080 x 1920 5.5/1080X1920 4.7/750 x 1334 5.5/1080 x 1920 4.0/640 x 1136
Dimension (mm) 144.5 x 69.2 x 7.25 147.9 x 73.5 x 6.4 153.9x77.1x7.58 152.6 x 74 x 7.3 138.1 x 67 x 6.9 158.1 x 77.8 x 7.1 123.8 x 58.6 x 7.6
Weight (grams) 129 151 168 159 129 172 113
Processor/RAM QS 820/3GB QS 615/2GB QS 652/4GB QS 652/4GB A8,M8/1GB A8,M8/1GB A9,M9/2GB
Operating system Android 6.0 Android 5.0 Android 5.1 Android 6.0 iOS 9 iOS 9 iOS 9.3
Storage/Expandable 32GB/No 16GB/128GB 32GB/128GB 64GB 16GB,64GB/No 16GB,64GB/No 16GB,64GB/No
Rear/Front Camera 16MP/4MP 13MP/8MP 13MP/8MP 12MP and 8MP/16 MP 8MP/1.2MP 8MP/1.2MP 12MP/1.2MP
Battery (mAh) 3,000 2,450 3,000 3,160 1,810 2,915 1,614
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes Yes Yes Yes No No No
Music Player/FM Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/No Yes/No Yes/No
Launch April, 2016 June, 2015 April, 2016 42,736 September,2014 September,2014 March, 2016
Price Rs. 24,999 21,400 23,980 27,980 27,990/45,990 48,500/57,000 30,990/44,000 www.mymobileindia.com OCTOBER 2017 I 127 MYGUIDE
RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE MODELS
PARAMETERS APPLE ASUS
Model iPhone 6S iPhone 6S Plus iPhone 7 iPhone 7 Plus Zenfone Zoom Zenfone 3 Deluxe ZenFone AR
Display (inches/res) 4.7/750 x 1334 5.5/1080 x 1920 4.7/1334x750 5.5/1920x1080 5.5/1080 x 1920 5.7/1920x1080 5.7/1440x2560
Dimension (mm) 138.3 x 67.1 x 7.1 158.2 x 77.9 x 7.3 138.3x67.1x7.1 158.2x77.9x7.3 158.9 x 78.8 x 11.95 156.4x74.4x7.5 158.7 x 77.7 x 9
Weight (grams) 143 192 138 188 185 172 170
Processor/RAM A9,M9/2GB A9,M9/2GB A10 Fusion, M10/2GB A10Fusion, M10/3GB IA Z3590/4GB QS 820,821/6GB QS 821/8GB
Operating system iOS 9 iOS 9 iOS 10 iOS 10 Android 5.0 Android 6.0 Android 7.0
Storage/Expandable 16GB,64GB,128GB/ No 16GB,64GB,128GB/ No 32GB/128GB/256GB 32GB/128GB/256GB 128GB/ 128GB 256GB/128GB 64/256GB
Rear/Front Camera 12MP/5MP 12MP/5MP 12MP/7MP 12MP,12MP/7MP 13MP/5MP 23MP/8MP 23MP/8MP
Battery (mAh) 1,715 2,750 1,960 2,900 3,000 3,000 3,300
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No No No No Yes Yes Yes
Music Player/FM Yes/No Yes/No Yes/No Yes/No Yes/No Yes Yes
Launch September,2015 September,2015 October,2016 0ctober,2016 January, 2016 September,2016 August, 2017
Price Rs. 43,000/ 58,000/ 67,000 53,000/68,000/ 55,000/65,000/ 72,000/82,000/ 37,999 49,999 49,990 77,000 80,000 92,000
RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE MODELS
PARAMETERS BLACKBERRY GOOGLE HUAWEI HTC
Model DTEK 60 KEYone NEW Pixel Pixel XL Nexus 6P P9 One A9
Display (inches/res) 5.5/2560x1440 4.5/1080 x 1620 5/1920x1080 5.5/2560x1440 5.7/1440 x 2560 5.2/1920x1080 5.0/1080 x 1920
Dimension (mm) 153.9x75.4x7 149.1 x 72.4 x 9.4 143.8x69.5x8.5 154.7x75.7x8.5 159.3 x 77.8 x 7.3 145x70.9x6.95 145.75 x 70.8 x 7.26
Weight (grams) 165 180 178 144 143
Processor/RAM QS 820/4GB QS625/3GB/4GB QS 821/4GB QS 821/4GB QS810 /3GB Kirin 955/3GB,4GB QS 617/3GB
Operating system Android 6.0 Android 7.1 Android 7.1 Android 7.1 Android 6.0 Android 6.0 Android 6.0
Storage/Expandable 32GB/2TB 32GB/64GB/256GB 32GB,128GB/ No 32GB,128GB/ No 32GB,64GB/No 32GB,64GB,/128GB 32GB/2TB
Rear/Front Camera 21MP/8MP 12MP/8MP 12.3MP/8MP 12.3MP/8MP 12.3MP/8MP 12MP,12MP/8MP 13MP/4MP
Battery (mAh) 2,610 3,505 2,770 3,450 3,450 3,000 2,150
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No Yes No No No No No
Music Player/FM Yes/No Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes Yes/Yes
Launch November,2016 August, 2017 October,2016 October,2016 October, 2015 August,2016 December, 2015
Price Rs. 46,990 39,990 57,000/66,000 67,000/76,000 34,999/ 39,999 39,999 31,990
128 I OCTOBER 2017 MYMOBILE MYGUIDE
RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE MODELS
PARAMETERS HTC LG MOTOROLA
Model 10 HTC U Play/Ultra HTC U11 G4 Dual SIM G5 V20 Moto X Force 5.2/1080X1920/5.7 Display (inches/res) 5.2/ 2560X1440 5.5/2560X1440 5.5/1440 x 2560 5.3/ 2560x1440 5.7/2560x1440 5.4/1440 x 2560 /2560X1440 Dimension (mm) 145.9 x 71.9x 9.0 162.41X79.79X7.99 153.9 x 75.9 x 7.9 148.9 x 76.1 x 8.9 149.4x73.9x7.3 159.5x77.9x7.6 149.8 x 78 x 9.2
Weight (grams) 161 145/175 169 155 159 174 169
Processor/RAM QS 820/4GB MediaTek/QS821 QS 835 QS 808 /3GB QS 820/4GB QS 820/4GB QS 810 /3GB
Operating system android 6.0 Android 6/Android 7 Android 7.0 Android 5.1 Android 6.0 Android 7.0 Android 5.1.1
Storage/Expandable 32GB/2TB 32GB/256GB/64GB/ 64GB/128GB 32GB/2TB 32GB/100GB 64GB/2TB 32GB,64GB/2TB 2TB 16MP/16MP/16MP Rear/Front Camera 12MP/5MP 16MO/12MP 16MP/8MP 16MP/8MP 16MP,8MP/5MP 21MP/5MP /12MP Battery (mAh) 3,000 2500/3000 3,000 3,000 2,800 3,200 3,760
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No No No Yes Yes Yes No
Music Player/FM Yes/No Yes/Yes Yes/Yes Yes/No Yes/No Yes/No Yes/Yes
Launch May,2016 February, 2017 July, 2017 May, 2015 April,2016 December,2016 November, 2015
Price Rs. 52,460 39,990/59,990 51,990 34,800 52,990 54,999 34,999/ 37,999
RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE MODELS
PARAMETERS MOTOROLA ONEPLUS SAMSUNG
Model Moto Z 3T Galaxy S6 Galaxy S6 Edge Galaxy A9 Pro Galaxy Note 5 Galaxy S7
Display (inches/res) 5.5/2560x1440 5.5/1920x1080 5.1/ 1440 x 2560 5.1/ 1440 x 2560 6/1920x1080 5.7/1440 x 2560 5.1/2560 X 1440
Dimension (mm) 153.3x75.3x5.19 152.7x74.5x7.35 143.4 x 70.5 x 6.8 142.1 x 70.1 x 7 161.7x80.9x7.9 153.2 x 76.1 x 7.6 69.6x142.4x7.9
Weight (grams) 136 158 138 132 210 171 152
Processor/RAM QS 820/4GB QS 821/6GB Octa core /3GB Octa core /3GB octa-core/4GB Quad core /4GB Exynos 8890/4GB
Operating system Android 6.0 Android 6.0 Android 5.0.2 Android 5.0.2 Android 6.0 Android 5.1.1 Android 6.0
Storage/Expandable 64GB/2TB 128GB 32GB,/No 32GB/No 32GB/256GB 32GB/No 32GB/200GB
Rear/Front Camera 13MP/5MP 16MP/16MP 16MP/5MP 16MP/5MP 16MP/8MP 16MP/5MP 12MP/5MP
Battery (mAh) 2,600 3,400 2,550 2,600 5,000 3,000 3,000
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM Yes No No No Yes No Yes
Music Player/FM Yes/No Yes/Yes Yes/No Yes/No Yes/Yes Yes/No Yes/-
Launch October,2016 December.2016 March, 2015 April, 2015 September,2016 August, 2015 March, 2016
Price Rs. 39,999 34,999 33,900 34,900 32,490 40,900/43,900 43,400 www.mymobileindia.com OCTOBER 2017 I 129 MYGUIDE
RS. 30,000 AND ABOVE RS. 30,000 AND ABOVE TABLETS MODELS
PARAMETERS SAMSUNG SONY APPLE
Model Galaxy S7 Edge Galaxy S8/Plus Xperia Z5 Dual Xperia X Xperia Z5 Premium Xperia XZ iPad Mini 2
Display (inches/res) 5.5/2560 X 1440 5.8/6.2/2960X1440 5.2/1080 x 1920 5.0/1920x1080 5.5/ 2160 x 3840 5.2/1920x1080 7.9/1536 x 2048 148.9 x 68.1 x 8.0/ Dimension (mm) 72.6 x 150.9 x 7.7 159.5 x 73.4 x 8.1 146 x 72 x 7.3 143 x 69 x 7.7 154.4 x 76 x 7.8 146x72x8.1 200 x 134.7 x 7.5 Weight (grams) 157 155/173 156.5g 152 181 161 331
Processor/RAM Exynos 8890/4GB Exynos 8896 QS 810/3GB QS 650/ 3GB QS 810/3GB QS 820/3GB A7,M7/1GB
Operating system Android 6.0 Android 7.0 Android 5.1 Android 6.0 Android 6.0 Android 6.0 iOS 8
Storage/Expandable 32GB/200GB 64/256GB 32GB/200GB 64GB/ 200GB 32GB/200GB 64GB/256GB 16,32GB/No
Rear/Front Camera 12MP/5MP 12MP/8MP 23MP/5MP 23MP/13MP 23MP/5MP 23MP/13MP 5MP/1.2MP
Battery (mAh) 3,600 3000/3500 2,900 2,620 3,430 2,900 23.8w
2G/3G/4G Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/No
Dual SIM Yes No Yes Yes Yes Yes No
Music Player/FM Yes/- Yes Yes/- Yes/- Yes/Yes Yes/Yes Yes/No
Launch March, 2016 April, 2017 November, 2015 July, 2016 November, 2015 October,2016 November, 2015
Price Rs. 50,900 57,900/64,900 37,000 38,990 47,990 49,990 17,949 onwards
TABLETS TABLETS TABLETS MODELS
PARAMETERS APPLE ASUS MICROMAX SAMSUNG iPad Pro 9.7-inch iPad Pro 12.9-inch Model iPad Mini 4 iPad Air 2 with Wi-Fi WiFi/ Wi-Fi + Cellular WiFi/ WiFi + Cellular ZenPad 8 LapTab Galaxy Tab S3 9.7 NEW Display (inches/res) 7.9/1536 x 2048 9.7/2048x1536 9.7/1536 x 2048 12.9/2732 x 2048 8.0/1280 x 800 10.1/1280X800 9.7/ 1536 x 2048
Dimension (mm) 203.2 x 134.8 x 6.1 240 x 169.5 x 6.1 240 x 169.5 x 6.1 305.7 x 220.6 x 6.9 209 x 123 x 8.5 259.2 x 175.4 x 9.2 237.3 x 169 x 6
Weight (grams) 298.8/304 437 1 713/ 723 350 1.1kg 429
Processor/RAM A8,M8/2GB A8X,M8/1GB A9X,M9/2GB "A9X,M9 /4GB" QS MSM8929/2GB Intel 4 Gen/2GB QS 820/3GB
Operating system iOS 9 iOS 9 iOS 9.3 iOS 9 Android 5.0 Windows 10 Android 7.0
Storage/Expandable 16GB,64GB,128GB/No 16GB, 64GB/No 32GB,128GB,256GB/No 32GB/No 16GB/- 32GB/64GB 32GB/256GB
Rear/Front Camera 8MP/1.2MP 8MP/1.2MP 12MP/5MP 8MP/1.2MP 8MP/2MP 2MP/2MP 13MP/5MP
Battery (mAh) 19.1W 27.3W 27.9 W 38.5W 4,000 7,700 6,000
2G/3G/4G Yes/Yes/Yes - Yes/Yes/Yes - Yes/Yes/Yes Yes/Yes/Yes Yes/Yes/Yes
Dual SIM No No No No No No No
Music Player/FM Yes/No Yes/No Yes/No Yes/No Yes/No Yes/No Yes/No
Launch Spetember, 2015 October, 2014 March, 2016 November, 2015 July, 2015 2,015 June, 2017 65,900 nwards/ Price Rs. 28,500 38,000 49,900 Onwards/ 12,496 10,999 47,990 61,900 onwards 85,900 onwards
130 I OCTOBER 2017 MYMOBILE
Special feature Love eating out but find it too expensive?
Let these apps help you save some money without compromising Software your gourmet experiences
ho doesn’t love eating out, exploring new food joints, dining in at fancy restaurants every weekend and even on weekdays post work hours? But going out every day and shelling out big bucks can put a strain Won most of our wallets. Yet, what if there was a way to indulge in all those culinary experiences that you read about in glossy magazines and watch on television without burning that proverbial hole in your pocket? Sounds too good to be true! It isn’t. App stores today are packed with numerous dining apps that let you discover restaurants with genuine reviews and ratings, buy pocket-friendly deals, make instant table reservations and much more to ensure an impeccable dining experience. Here are the top dining mobile apps that are making all the right noises because they let you fulfill all your culinary fantasies with much ease:
EazyDiner azyDiner is a one-stop-shop for instant table bookings & a convenient dining experience. It is an online reservation app that offers exciting and Eexclusive deals with every single reservation along with being a complete curated guide to discovering the newest and hottest places for eating and drinking (eg: Indian Accent, Raasta, Shiro, Yauatcha, Hard Rock Cafe and many more) across various locations (Delhi-NCR, Mumbai, Bengaluru, Kolkata, Chennai, Pune, Goa, Ahmedabad and Dubai). It rolls out special deals on every single booking, without any reservation or cancellation charges. Available on: Android, iOS n
132 | october 2017 MYMOBILE Specialfeature
Gourmet Passport his app offers unbeatable value with its signature Buy One Get One Free offer across the best 5-Star and Fine Dining Trestaurants and bars across Delhi-NCR and Mumbai. With the app, one can find over 200 fine dining restaurants and bars all offering 1+1 deals. The offers are considered an essential annual purchase by thousands of customers in India. One needs to first download and install the app on one’s smartphone and create an account, followed by buying an offer pack. While dining out, tap on the offer on the smartphone and follow the process to redeem the coupon when asking for the bill. Available on: Android n
Burrp Dine Out neatly organized app h i s a p p o f f e r s with a user interface exhaustive listings that’s easy to the eye, Ta n d f e a t u r e s . A the Dine Out app goes beyond Burrp allows you to aggregating restaurant search by area or cuisine, listings and reviews. You rate restaurants and also can make reservations at leave your digital footprint the restaurant of your choice in the form of reviews. from within the app. It also Aside from scanned offers a host of deals – from menus, the app also has discounts to freebies, across digital menus that are the same restaurants, and a easier to navigate, while unique wallet feature that a cool trending feature allows you to transfer your allows you to spot popular credit to other accounts like restaurants. PayTM or UBER. Available on: Android, Available on: Android, iOS, Windows Phone n iOS n
Zomato his app lets users search for and discover restaurants to eat out at or order in from. One can browse Tthrough restaurant menus, photos, user reviews and ratings to decide where to eat, and use the map feature to get guided to the destination. The app also enables patrons to order food from certain restaurants online at discounted prices. Available on: Android, iOS n [email protected]
october 2017 | 133 In Conversation face persevanc ofth ERD Grouphascomethver banks, USBcablesandmore.Thhomegrownsuccssstor for mobilephonbatteries, trav el chargers,carpower under thebrandnam“ERD”hascomav Established in1997,ERDGlobalGroupmanufactu res va rious poducts primary reason for oursuccess”primary A-class products andthat hasbeenthe “We always believed in producing only ver scratch built thiscompany intothemostrespctdnamin interaction withShelleyVishwajeet, MrBhardwaj talks aboutthe other v units inNoidaandHimachalPradeshisfast expandin g into ticals that itoperates. Today thecompany hasmanufacturing to n an ticals besidsmobilcomponntsandaccssoris.Inan
incredible ERDjournyandhisvisionfofutu. face cordless phone market was very big and mobile ofelectronics business. During that time WLL, old Delhi Lajpat Rai Market. There I learnt all basics working in an electronics shopconfidence totaketheplunge? I started which my career was located in in India could be a viable business. What gave you the entrepreneurs believed that electronicsERD Global startedmanufacturing its journey in 1997 when not many D CM Founder market was coming up rapidly so I so rapidly up coming was market decided to leave my job and planned to start my own business. During thattime even my pocket was notpermitting, still I thought f iiig n electronics one visiting of exhibitionin Hong Kong to y hardway andduetothvision understand international understand
Sanjeev Bhardwaj whofrom demand for replacement of chargers / batteries. batteries. / chargers of replacement for demand monthly basis in the market, thereby creatingfortnightly/on comingwere phones mobile of the with the fast changing market needs. New models immense, there was need to be in constant touch fastrunning models. Business opportunity was wefocused onquality aimed manufacturing of of mobile phone chargers and technologies; but rapidly changing with the upcoming new models difficult to match up the market need, which was in yourmanufacturingportfolio. Initially, it was very especially far, so how you journey went your about on adding elaborate new please products Also regular suppliers to Gaffar market in Karolbagh. ups of new ventures, I graduallymodel becameof mobile phoneone charger. of Withthe initial hick cordless phones adaptors and that time’s arunning very small place, in Govindpuri, for WLL phones, my goal was clear - to become an Entrepreneur. market trend. After I was back from Hong Kong, In 1997, I started my own manufacturing from y respectdnam y of y of
MY
MOBILE
face to face
Gradually, we became leading supplier in partners to motivate them to buy “ERD” duty exemption benefit in some states for Gaffar market. Brand. setting up manufacturing units there. Soon after, Gaffar market became very I decided to setup one unit in Himachal price sensitive with volume driven market The current mobile components and Pradesh, it being my home state, where that was demanding low quality products. accessories market is dominated by Chinese we now manufacture batteries and power That time we decided to move on to the vendors / manufacturers. Do you think, Indian banks for mobile phones. Now our PM Mr other market looking for new customers. companies can effectively compete with them Narendra Modi ji is promoting ‘Make in We expanded our manufacturing base to or from other countries’ manufacturers in terms India’ and it has helped us a lot, especially Okhla industrial area Phase-1 in 2004. of quality, innovation, price competitiveness? when he has recently introduced GST - One There started coming the demand from We have always believed in producing only Nation One Tax. Earlier we had to deal with other traders from all over India; and A class quality chargers, batteries & now lot of departments such as excise, central accordingly we kept on adding & adding mobile cables for all range of mobiles and tax, state tax, service tax etc, but now we new models of charger batteries to our have never compromised on the quality and have to deal with only one department with manufacturing capacity. This widened our our strong relationship with our channel a simpler tax regime. range of products. partners. Our R&D is our strength and our Although, GST Council has categorised our product in ‘luxury category’ which has How do you market your products – do you “Industry has maximum tax bracket i.e 28% , it makes our primarily target retail or prefer to be OEM product’s cost very high for our customers become more competitive for major brands? Primarily, the market but I personally believe that one day GST Conversation In was not organised. No particular and price sensitive with available Council will definitely look into this aspect brand was available in OEM Chinese brands but ERD always gets of high tax on mobile accessories. It replacement market, customers was very surprising from their part to were either using original make the advantage of being the leading observe that whereas mobile phones of brand in which availability and brand in the mobile accessories are covered under 12% GST but mobile price was a major constraint, or market because of our brand’s accessories are covered under 28% they were left with no option GST. However, the introduction of GST but to choose the local brand strong presence in the Indian in the market has curbed malpractices with limited warranty or Chinese market for last which were depriving the government of make with no warranty. After we were 12 years” taxes. In the long term, it will have positive well accepted as quality manufacturer impact, people will become more organised of chargers and batteries, we decided to and leave unethical practices. introduce our own registered brand with team is constantly developing new products the name of “ERD”(Electronic Research as per market need and also improving What are your future expansion plans both & Development) in 2005. From that efficiency of existing range. Now Industry in terms of product portfolio expansion same year we stopped manufacturing for has become more competitive and price as well as production ramping? Keeping others. We started focusing on retail market sensitive with available Chinese brands in mind the increasing competition in through wholesale mobile market and in but ‘ERD’ always gets the advantage of mobile accessories market we had started very short span of time, ‘ERD’ became being the leading brand in the mobile expanding ourselves by stepping in into two well known brand because of our quality accessories market because of our brand’s more Ventures in 2014 itself. We came into and in-house designing of the products. strong presence in the Indian market for manufacturing of power supplies for various Afterwards we focused on appointing state- last 12 years. electronics devices and LED lighting wise distributors and through them we are products. We have already taken leading promoting our “ERD” Brand. Do you think there has been enough support position in CCTV power supplies and Every year, we organise ‘VISION MEET’ from the government boost domestic ‘ERD’ has become a more preferred brand with our Distributors, in which we tell them manufacturing in your areas of interest and in this vertical. ERD Group will continue about the Company’s vision, new products what more is really needed to make ‘Make to explore relevant expansion options for launched and make them understand the in India’ a real success in electronics/mobile business growth and grab it as and when market trend. State-wise ‘JOSH MEETS’ sector? Yes, in the past there has been some an opportunity arises. n are organised with distributor’s hannel effort by Government of India to give excise [email protected]
www.mymobileindia.com october 2017 | 135 add-ons
D850 DSLR from Nikon A cutting edge technological gift from Nikon on its 100th birthday Gadget Corner Gadget
Price: INR 254,950 for D850 Body only and INR 299,950 for D850 with AF-S NIKKOR 24- 120mm f/4G ED VR lens.
ikon has launched D850 DSLR with AF-S NIKKOR hybrid photographers in wedding photography and of N24-120mm f/4G ED VR lens. This camera is the those in the genres of nature, events, and fashion. latest addition to Nikon’s FX-format (full-frame) D-SLR Beyond the immense resolution, the Nikon D850 range and is engineered with advanced features that offers photographers superior performance. It is deliver versatility and uncompromised performance equipped with a powerful 45.7-megapixel BSI CMOS across stills and video shooting. This is also Nikon’s sensor that guarantees an unmatched balance of high- first DSLR to incorporate a BSI CMOS sensor, which speed and exceptional resolution when combined captures light more efficiently, resulting in a wider with up to 9-fps1 continuous shooting mode backed dynamic range and low-noise image capture. The by its EXPEED 5 image-processing engine. Thanks camera is geared towards the growing segment of to a remarkable dynamic range of native ISO 64 to
136 | october 2017 MYMOBILE add-ons
25600 and an extended low metering limit, auto be recorded in both FX-based and DX-based movie exposure (AE) shooting is enabled in low-light and formats, and the option to further make use of wide- a variety of situations. Further complemented by angle and fisheye lenses to inspire greater creative NIKKOR’s extensive selection of high-performance expression. n interchangeable lenses, be it from the latest AF-S Gadget Corner Gadget NIKKOR 105mm f/1.4E ED, or the AF-S NIKKOR 14- D850 Primary Features: 24mm f/2.8G ED for wide-angle landscapes, or the AF-S NIKKOR 24-120mm f/4G ED VR, photographers • 45.7-megapixel FX-format (full-frame) are now equipped with the perfect combination of • BSI CMOS sensor with silent photography tools to capture crucial moments of subjects in feature weddings, fashion, nature, events and commercial • ISO sensitivities from ISO 64 to 25600 shoots. Immense flexibility in the selection of RAW expandable from Lo 1 (ISO 32) to Hi 2 size options can also be tailored accordingly to the (ISO 102400) needs of the user. • Continuous shooting in varying levels of lighting across is possible Built for hybrid photographers and multimedia • Full-frame brilliance with 4K UHD creators, the D850 packs superior full-frame 4K UHD (3840x2160)/30p support video capabilities, 4x and 5x slow-motion videos2 in • 9fps1 or 7fps6 continuous shooting Full HD, and 8K time-lapse movie production3 using • Taking flexibility and efficiency to a new interval timer photography. A dedicated movie menu level allows hassle free switching between movie and still • A high-resolution tilting 3.2-inch touch- functions to enhance efficiency, so photographers screen with 2359k-dot LCD monitor and creators will be able to easily select the best • Wireless transmitter support visual format to express their creativity. Movies can
www.mymobileindia.com october 2017 | 137 add-ons
Dell Precision 5720 All-in-One PC Designed for creators and powerful thinkers Gadget Corner Gadget
Price: INR 1,09,000
ell recently launched a virtual- D850 Primary Features: Dreality (VR) -ready ‘Precision 5720 All-in-One’ workstation. The 27-inch • The Dell Precision 5720 All-in-One is the only AIO to feature Dell Precision 5720 caters to a variety of professional graphics: AMD Radeon Pro graphics (WX 7100 or industries which are centered on graphics- WX 4150) intensive tasks, including manufacturing, • With a spectacular, 27-inch UltraSharp 4K Ultra HD display media and entertainment, architecture and (available with touch option), the Precision Workstations are design, health. Taking forward a 20-year Independent Software Vendor (ISV) certified, ensuring high- legacy of shaping industries that thrive on performance applications work smoothly creativity, the Dell Precision 5720 is one of • The workstation is the world’s first VR ready AIO, with Intel Kaby the world’s first VR-ready All-in-One (AIO) Lake and Sky Lake processors (Core i5, i7, Xeon E3-1200 v6) workstation, equipped with AMD Radeon • The device comes with 10 speaker sound system powered by Pro graphics, rendering a seamless touch dynamic amplifiers capable of 50W per channel at <1%T HD to graphic-intensive tasks, outstanding coupled with Jack Joseph Puig Signature Series powered by Waves MaxxAudio Pro-rendering studio-quality production, reliability with ISV certifications, ECC editing, and play back. memory and Dell Precision Optimizer; • The Precision 5720 AIO can support up to 3 additional 4K make this the world’s most powerful All- displays at 60Hz or an additional 1x 5K and 1x 4K at 60Hz. in-One workstation. n
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Price: Tab 4 8 - INR 12,990; Tab 4 8 Plus - 16,990; Tab 4 10– 24,990; Tab 4 10 Plus–24,990.
Lenovo’s Tab 4 Series
Engineered for multiple users with distinctive needs Corner Gadget
enovo, the leader in tabs in India, has introduced its new range Features: Lof Tab 4 series here. The versatile tablets are power-packed, 4G enabled and engineered for multiple users; ready to meet distinctive • Entertainment: The Lenovo Tab 4 series needs of different family members while offering performance with allows for an immersive AV experience style. They can be tailored to specific requirements: kid-friendly or with full HD display, wide angle views high productivity. and powerful sound enhanced by Dolby The new Tab series comes in four variants – Tab 4 8, Tab 4 8 Plus, Atmos technology. Tab 4 10 plus (3+16GB variant) and Tab 4 10 Plus (4+64GB variant). • Battery power: Up to 20 hours Lenovo’s continued interest in tabletshas helped the brandbecome • Multi-users and security: The Tab 4 the No.1 player in India and the launch of these premium devices also makes user sharing convenient, further strengthens their position in the market. each with their own dedicated profile, Lenovo Tab 4 8 and Tab 4 10 Plus (3+16GB variant): The Lenovo Tab interface and storage. 4 8 and 10 plus are sleek in design promising both sturdiness and • Productivity and convenience: Bluetooth style. Beneath its stylish exterior, the tablet is powered by Qualcomm keyboard that doubles as a stand and Snapdragon 64-bit Quad-Core 1.4GHz processor and is backed with a protective sleeve, and a convenient up to 2GB RAM and 16GB of storage, offering seamlessly multi- taskbar for easy multi-tasking. tasking and content consumption. Both these tablets come with • Kid-friendly: The devices can be tailored Dolby Atmos audio technology for an immersive audio experience to suit the requirements of specific via its in-built speakers as well as headphones. The Tab 4 8 sports audiences as well with the optional Kids’ and Productivity Packs. an 8-inch HD display while the Tab 4 10 plus features a 10-inch HD display. Lenovo Tab 4 8 Plus and Tab 4 10 Plus (4+64GB variant): The Tab 4 8 Plus and Tab 4 10 Plus are premium tablets designed for the whole family. These Tabs have striking glass panels on the front and back with dual-glass casings to protect it from scratches and dents. The tablets are ultra-sleek and light– weighing only 310gms and 475 gms with 7mm thickness and are powered by a Qualcomm Octa-Core 2.0GHz processor, featuring up to 4GB RAM and 64GB storage. The premium tablets boast of advanced features such as USB Type-C, a fingerprint quick-login, Quick
www.mymobileindia.com A strong option in its class its in option strong A Zoook’s ZB JAZZ BLASTER Gadget Corner add- ons
F in-class modern, minimalistfinishonthebodyofthesebest- the complements which grill aluminium attractive in a sharp and crisp bass experience. for frequencies bass lower as well as higher amplifies renders this device both shockproof and waterproof. T waterproof. and shockproof both device this renders lovers’bestbuddywithits IPX5 certification, which seconds. within connectivity features andsuperiorv4.2Bluetooththatguarantees a party. is speaker portable a rugged tool to powerful bring alive this subwoofer, passive in-built an and output stereo bass streaming and amplification. he he monster Z v4.2 • 10hr • Bluetooth • T hands-free communication he Jazz Jazz he the ZB-JAZZ rench technologycompanyZoookhasintroduced Bluetooth speakers.
The Jazz blaster is packed with cutting edge Bluetooth Battery B OOO laster has all the potentials for a party party a for potentials the all has laster 4.2 Key Highlights: BLASTER that offers the best in class Life K K JAZZ
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MOBILE add-ons
Zebronics’ Eternity A Quality Bluetooth Headphone
ebronics has unveiled its latest ‘Eternity’ Bluetooth Zheadphones which comes with aluminum ear cap, dedicated media control buttons and extra soft cushions. Aesthetically designed to provide highest ear comfort merged with premium stereo sound performance, ‘Eternity’ promises to bring an eternal music experience, making it more gratifying! Carefully designed to appeal to the style conscious and carefree generation, Eternity sports a clutter-free, seamlessly integrated design for instinctive use, giving you an unparalleled audio listening experience Corner Gadget whilst adding a touch of sophistication to your personality. A perfect fit for Price: audiophiles, the double layered ear shells, adds to the unruffled experience INR 3999 with extra comfort. Engineered to sound better, your music with Eternity is deep, powerful and balanced and so quiet that every note sounds clearer. Performing with 40mm driver unit along with 10m range of non stop music, the headphone has strong long battery life with 3000mAh built-in battery, that lets you enjoy 5 hours of non stop music and 200 hours of standby. It comes in three colours - Silver, Gold and Rose Gold. n
Zebronics’ Noble Pocket size Bluetooth speakers to suit every pocket
ebroncis’s smallest portable Bluetooth speaker Bluetooth device whereas the small yet powerful speaker Zyet - Noble – comes in multiple colours and INR provides distinguishably loud and distortion free music 777 makes for a good buy. Despite being really tiny, with uninterrupted music playback time of up to 120 it supports BT function, TF card function, AUX, has minutes. Adding to that, there is a built-in microphone built-in FM radio, facilitates handsfree call, has a range that also allows the user to make and receive calls, at of nearly 10 meter and plays loud for its size with battery the press of one button. n life of up to 120minutes of playback. Price: INR 777 Metallic finish with modern colors, the ultra- portable speaker seamlessly pairs up with mobile or any
www.mymobileindia.com october 2017 | 141 add-ons
beyerdynamic’s CUSTOM STREET A high end headphone to personalize acoustics experience
he CUSTOM STREET represents a continuation of the controlled in three stages. Changeable cover designs and Tsuccessful CUSTOM series from the audio specialist rings on the earcups give the on-ear headphones a totally from Heilbronn, just as was the case with the world’s first new look in few simple steps. The wearers can decide how interactive headphones – the CUSTOM ONE PRO – a great much bass they hear using the CUSTOM sound sliders. Gadget Corner Gadget deal of importance is attributed to individuality. Located on the earcups, they gradually adjust the acoustic The USP of the latest headphone by beyerdynamic tuning of the headphones – from an analytical sound to fat is that it permits wide range of personal customization. beats, making the CUSTOM STREET perfect for chilling Interactive sound sliders allow the bass volume to be and mixing your own SoundCloud tracks as well as for private parties with the latest hip hop, dance or electro tunes. Flexible and robust design: The CUSTOM STREET headphones – available in black or white – are designed specifically for mobile use. Despite their robust design, they conveniently fold away into a compact size for easy transportation. The earcups turn by 90 degrees, so that the headphones can also be worn comfortably around your neck. They are supplied with an EVA case, made from the same hard-wearing nylon used for laptop bags, to protect Price: the headphones on the go. The detachable headset cable INR 11,250 is also compatible with most Android smartphones and tablets, as well as Apple devices. A special feature of the cable is that its jack plug can be connected to either the right or left earcup. Personalization: Those who want to personalise their CUSTOM STREET headphones beyond the extensive range of standard equipment can purchase the HEADSET GEAR and transform their headphones into a gaming headset in a matter of seconds. A professional microphone is attached to the flexible gooseneck. This is not only suitable for making calls or Skyping, but also records speech and vocals equally well, ensuring crystal-clear recording quality when chatting or podcasting. The optional coiled cable offers even greater flexibility for home recording or DJing. Finally, the headphones come complete with 16 alternative cover designs to suit your every mood. n
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Digitek’s Bluetooth Speakers Powerful sound with long playback time
Designed for audiophiles and music enthusiasts, DDigitek, an Indian manufacturer of photographic and smartphone accessories, has launched two premium Bluetooth speakers - DBS 004 and DBS 005 - a good blend of style and functionality, the speakers make for a fine companion for sports activities, camping or pool parties. Portable, trendy and waterproof, the palm-sized DBS
004speaker is IPX5 enabled which means it is water Corner Gadget resistant. This speaker features a built-in 600mAhLi- ion battery and with just 2-3 hours of charging gives an uninterrupted music playback for 3-8 hours. It has 4.2+EDR with up to 10 meters range and an output of 12 a built-in Microphone that supports hands free call for watts, the device supports LINE IN, TF Card, USB and 4-5 hrs at a stretch and supports Bluetooth, AUX IN, TF FM Radio. It also features a built in, efficient and safe Card as well as FM Radio. With Bluetooth 4.2+EDR, an Li-ion rechargeable battery of 1500mAh that promises output of 6 watts and towering range of 10 meters, the 6-8 hrs playtime and 4-5 hrs call time. n speaker gives much more flexibility in playing. Both speakers are compatible with smartphones, iPad, Price: INR 1595 and 2995 respectively for MP3/MP4 Players and laptops. Equipped with Bluetooth Digitek DBS 004 & DBS 005
www.mymobileindia.com october 2017 | 143 add-ons
Saregama Carvaan Mini Bluetooth digital
Gadget Corner Gadget player preloaded with 251 nostalgic retro hits
fter the success of Carvaan, Saregama India has Alaunched Carvaan Mini - a sleek and portable Bluetooth speaker aimed at people who want to carry their music with them. Carvaan Mini allows you to stream music from your phone or music streaming apps, plug in your pen drive and also listen to a pre-loaded collection of 251 most popular retro Hindi songs, sung by Mohammed Rafi, Kishore Kumar, Lata Mangeshkar, Asha Bhosle and Mukesh. This new offering by Saregama combines the best of music and digital technology in an easy to use form factor. Carvaan Mini is for those music lovers who want to listen to music anywhere anytime. Along with 251 greatest songs selected based on data analytics, Carvaan Mini also doubles up as a personal music player with its USB and Bluetooth functionality. Although small in size, Carvaan Mini supports powerful speakers to play both Saregama’s preloaded songs and your personal music through Bluetooth 4.1, USB 2.0 and AUX IN. The Carvaan Mini is a reliable companion that can create instant entertainment anywhere be it a house party, a picnic or even just chill time with friends. Carvaan Mini’s rechargeable battery lasts approximately 4-5 hours. It will be available in 2 colours and can be purchased from saregama.com, Amazon and major chains like Croma, Reliance Digital etc. n
Price: INR 2,490
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Availability & Price: Exclusively on Amazon for INR 8,999. The HP ZINK
paper for Rs 539 for a Corner Gadget pack of 20 & Rs1249 for a pack of 50.
HP’s Sprocket The first of its kind pocket-sized photo printer
P has launched first of its kind ‘Sprocket HPhoto Printer’ for millennials and photography lovers, passionate about capturing memories in their day-to-day life through smartphones. The pocket-sized photo printer allows users to print directly from their mobile device instantly. The HP Sprocket makes photo printing more HP Sprocket photo printer intuitive, convenient and snappy. With the HP Sprocket connects seamlessly to mobile app, free on Android and iOS, users can now customize devices via Bluetooth and prints with their photographs by adding fun borders, emojis, photographs sized 2X3 inches stickers, filters and fonts available in the mobile using ZINK technology. The ZINK Photo Paper delivers application before printing them. The companion app colorful, smudge-proof, water-resistant and tear- enables users to print photographs directly from their resistant photos without ink or toner cartridges as all social media accounts on Facebook and Instagram the color required for printing is embedded in the HP as well as choosing from their phone’s camera roll. ZINK photo paper itself. Additionally, the peel-and-stick Supporting a range of file types including .jpeg, .gif backing property of ZINK paper can turn favorite photos and .png, the app enables users to work on almost any into fun stickers that can personalize everyday items image format. such as bags, phones and notebook PCs. n
www.mymobileindia.com october 2017 | 145 add-ons
Lapcare H61 Chipset Motherboard (LPMH61) A quality product you can always trust
apcare is a international brand specializing in laptop peripherals and Specifications: Laccessories for all premium brands of laptops. Established in 1997 in Singapore and entered Indian market in 2007 associating with Rx Infotech • Back Panel Connectors: 1 x Pvt Limited, Lapcare is committed in its efforts for delivering quality PS/2 keyboard port/1 x PS/2 products at highly affordable pricing. Lapcare’s product offering includes mouse port/1 x VGA port/1 x various compatible laptop spares to all major laptop brands, accessories and HDMI/1 x Parallel port /4 x USB mobility solution backed with high quality standards and 1year warranty that 2.0/1.1 ports/1 x RJ-45 port/3 equates closely to original laptop products but at a much affordable price. x audio jacks (line in/line out/ Lapcare H61 Chipset Motherboard Socket 1155 I3/I5/I7 SERIES CPU microphone) or simply LPMH61 is one such product which has been introduced by the • CPU: Support for Intel Core i7/i5/ company to enable quality at an affordable price. n i3/Pentium/Celeron processors in
Gadget Corner Gadget the LGA1155 package, Chipset: Intel H61 Express Chipset • Memory: 2 x 1.5V DDR3 DIMM sockets supporting up to 16 GB of system memory, dual channel memory architecture, support for DDR3 1333/1066/800 MHz memory modules, Onboard Graphics: 1 x D-sub port • Audio: Realtek audio codec, high definition audio, 2/4/5.1/7.1- channel, LAN: 1 x Realtek RTL8111E chip (10/100/1000 Mbit) • Storage Interface: 4 x SATA 3Gbps connectors supporting up to 4 SATA 3Gbps devices • USB: Up to 8 USB 2.0/1.1 ports • Internal I/O Connectors: 1 x 24- pin ATX main power connector/1 x 4-pin ATX 12V power connector/4 x SATA 3Gbps connectors/1 x CPU fan header/1 x system fan header/1 x front panel header/1 Front panel audio header: 2 x USB 2.0/1.1 headers/1 x parallel port header/1 x serial port header/1 x clearing CMOS jumper • Back Panel Connectors: 1 x PS/2 keyboard port/1 x PS/2 mouse port/1 x VGA port/1 x HDMI/1 x Parallel port /4 x USB 2.0/1.1 ports/1 x RJ-45 port/3 x audio jacks (line in/line out/ microphone)
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148 | o ctober 2017 Exclusive Vantage M Have You Secured YourMobile? underst As mobilesbecomeintegralndubiquitous,it’scriticto digit grow in volume. These are all positive signs which is indicative of banking applicationsareonanall-timeriseandwillcontinueto computing. Usage of sensitive utilities such as mobile wallets and device. As a result, huge amount of data is generated through mobile hardly any difference in computing powers of a PC and a handheld these small measures and keep your mobiles secure. news is that one does not need to be overtly technical to execute users are not able to steal data from misplaced handsets? The good to change or strengthen passcodes on our devices or made sure that features of our mobile phones? How many times have we bothered security the on dwelled we have times many How vulnerable. acquire sensitive information. find an easy entry point in order to intrude our defenses in order to to continuously lurking are who attackers cyber to surface threat we inadvertently open up a huge through handheld devices, happening now day to day computing the of most With Users like us are partially responsible for making ourselves ourselves making for responsible partially are us like Users this: Picture al ge,pointsout computer than merely a calling device. There is computer thanmerelyacallingdevice.Thereis their handsets more as a smaller version of personal socio economicbackground.Userstodayutilize obile phone usage has traversed all age group and a nd the comprehend on the various entry threat can happen through three
Point entry points – The Device, The point of amobilesystem. The security threat, oneneedsto security Network and The backend andThebackend Network the anatomy of amobile computing – information security. mobile in issues important most the of one ignoring grossly are users However, world. connected inter- and convenient extremely an the fact that we are moving towards a “To understand n data center” a tomy of thre Pradipto Chakrabarty
that users should invest in industry standard mobile anti-virus anti-virus mobile standard industry in invest should users that would betoenabletouchIDonyourphone.Itisalsosuggested features. In fact, one of the safest way to stop access to your phone – itisjustaboutunderstandingthemandenablingfewofthese recommended. Most modern devices are inbuilt with these features encrypting external SD cards along with data encryption and is passcode strongly strong a creating as such steps simple this, To safe. do device their keep usually not do people most that aware are as intruders area vulnerable most the is This system. operating the and applications the browser, the includes it definitely keep the first two secure to a certain extent. can do to stop hackers enter the backend data center, but one can The Networkandbackenddatacenter. Thereislittleauser The threatcanhappenthroughthreeentrypoints–Device, needs to comprehend on the various entry point of a mobile system. users should follow simple steps to achieve this. our lives, the trick to keep oneself “mobile safe” is prevention – and coverage on “how to keep your mobile secured”. inclusions in user manuals. Most device manuals have very limited a
software and keep their operating systems updated regularly.updated systems operating their keep and software www.comptia.org. policy advocacy. For more information, please visit visit please information, more For advocacy. policy networking events, professional certifications, and public public and certifications, professional events, networking growth through its educational programs, market research, research, market programs, educational its through growth leading tech association dedicated to advancing industry industry advancing to dedicated association tech leading The author is Regional Director, CompTIA India which is a a is which India CompTIA Director, is Regional author The that should be publicized through multiple mediums including ts to secure ourselves in the The first entry point is your device itself. When I say device, The firstentrypointisyourdeviceitself.WhenIsaydevice, Toone threat, security mobile a of anatomy the understand Usage of mobile computing is and will continue to be a part of Intrusion through mobile networks happens through Rogue Intrusion throughmobilenetworkshappensRogue promote user friendly awareness training on mobile security Access Point and MITM (Man in The Middle). In both these network network operators and regulatory authorities to create and cases, a network that you connect to is spoofed and a cases, anetworkthatyouconnecttoisspoofedand geeks. The need of the hour is for device manufacturers, malicious attacker sneaks into the communication communication the into sneaks attacker malicious channel between user and the network. To avoid these, public WiFi. unencrypted and unsecured using while cautious the user should follow safe internet practices and be Having said this, users are not expected to be be to expected not are users this, said Having n MY MOBILE
RNI REG NO./DELENG/2005/15033 DL (ND) - 11/6100/2015-16-17 (Posting Date 26-27 of every month) Publishing Date- 22-09-17 For The Next Level Capture SC9853
Intel 14 nm Octa Core 16MP CAT 7 LTE eMBMS Process Intel Airmont Dual Camera
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