Vol 31, No. 8 | August 5, 2018 | www.ResortTrades.com Resort Trades Every Resort; Every Month

Principle Based Training – Part I

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Every Resort; Every Month

Published by Wilson Publications, LLC. PO Box 1364, Crossville, TN 38557

The Trades For advertising information call 931-484-8819 or Publishing Company email [email protected]. Sharon Scott Wilson, RRP Publisher Resort Trades

The Trades Publishing Company a bolder, more captivating look. deeply reported. We’ve all – now well into our 30th year of Perhaps the first thing you will heard it said that change is the CEO/Founding Publisher publishing on a monthly basis – have noticed about the magazine only constant in life. Our hope, James “Tim” Wilson has a storied history. If you live is our use of higher quality paper as we serve our subscribers, Publisher and breathe for what you do all and a more compact size. We is for whatever changes we Sharon Scott Wilson day; if you’re truly passionate hope you will take notice of and make, whether in content or [email protected] about your industry, then you approve the look and appearance presentation, to be positive and know why. We are genuinely of the pages. I assure you, add to your experience. Sales Manager serious about the service we watching our design team labor Marla Carroll provide to you, the reader. intensely over each detail of We, the team at The Trades, [email protected] In these pages you will find size, weight, style, condensation, will strive always to keep you informative articles, news about width, slant, italicization, or engaged. We welcome your Layout/Design your peers and their pet projects, ornamentation was an experience thoughts and comments about Ken Rowland and guidance from vendors in itself! the content. (This has apparently [email protected] about their newest products never been a problem for our and services. All of which has It’s been argued that magazines readers for over three decades, Art Director proven us to be of value to our are passé with the advent of we are delighted to say!) Carrie Vandever constituency, month after month, the Internet. While technology [email protected] since 1988. efficiently delivers news stories Thank you for continuing to Contributing Writers to our desktops, laptops, and give us your support and Kelley Ellert The end of summer is a well- mobile devices, the very medium encouragement. Phillip M. Perry known marker of fresh starts… itself also frequently throws Judy A. Maxwell that back to-school feeling of distractions at the viewer and new shoes and clean slates. robs us of our ability to thumb This year, however, the starting- forwards or backwards, study over mood resonates in a much some article we might only deeper way for The Trades as have gleaned earlier, or pause we launch a refreshed version for thoughtful consideration of of what has always been our some new idea. Magazines are We welcome all contributions (submit prevailing vision. This is to about trust and partnership; connect our community across they’re solid and surviving and to [email protected]), but we the country by sharing ideas and require skill and thoughtfulness to assume no responsibility for unsolicited often shedding light on unsung produce. material. No portion of this publication can heroes. Our purpose, therefore, in be reproduced in whole or in part without With the launch of this issue, producing this newly refreshed prior permission. we’re embracing our heritage issue is to provide a more while redefining it in a more welcoming and, hopefully more contemporary way, bringing you engaging, platform for narrative Resort Trades – the timeshare industry’s only true news jour- the same great content, but with writing that is well crafted and nal – provides relevant, timely news to assist resort developers, operators and management staff stay current and make better business decisions. The super tabloid print version is distributed twelve times annually to every resort in the U.S. and is supported by an interactive online news resource, ResortTrades.com. A digital version, plus a newsletter “Resort Nation”, is emailed monthly to a subscriber-base of approximately 25,000 viewers including senior-level executives at development, management and timeshare-related travel companies. ResortTrades.com is typically rated in the top third of the first page by the major Subscribe and get the news search engines when searching on timeshare industry related topics. Copyright© 2018 by Wilson Publications, LLC. All rights reserved. No part of this periodical may be reproduced without the written consent of Resort Trades. Resort Trades does not and articles in your inbox. accept unsolicited freelance manuscripts, nor does it assume responsibility for their return. Resort Trades is published monthly, twelve times a year by Wilson Publications LLC, PO Box 1364, Crossville, TN 38557. PRINTED IN USA

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Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 5 22 12

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14 20 Contents | Aug. 2018

FEATURES 22 32nd AMDETUR As- TRENDING 12 Principle Based Training sociation Convention 09 Top Team Members – Part I City 2018 10 Faces & Places 14 Getting the Most From 23 Classifieds Your Annual Meeting SUPPLIER PROFILES 16 How to Keep Your 07 Liberté Management .... “A” Players Group 18 Hammerhead Patented 20 Bad BED BUG Behavior Performance

6 | The Resort Professionals’ monthly News Journal since 1987 SUPPLIER PROFILE

Liberté Management Group of the Pinellas Islands, Inc.

As Owner and CEO of 25-year- old “Liberté Management Group of the Pinellas Islands, Inc.” Dennis announced their 25th Anniversary this year. With a career of over 40 years in multi-family developments in Apartment and, Condominium Communities and Condo-hotels and over 30 years of his career in the Timeshare industry he has an incredible vantage point for our industry and for resort management from a wide range of positions. of Florida to assist and educated both new of the resorts. DiTinno says, “This kind of and experienced CAM managers for their thinking out of the box will not only add semi-annual licensing renewals. Dennis is additional income line to your owners but if also a Licensed Florida R.E. Broker, Certified used successfully will bring a Legacy Resort Fractional Consultant and has appeared as into a continued working Legacy Resort”. a keynote, support speaker and panelist for international ARDA, CAI, BITAC, TBMA and similar industry conferences.

As an “Out of the Box” thinker Dennis has increased streams of income to his Resorts and deferred the “Legacy” title to the “Reclaimed Legacy” status for the owners of his resort while maintaining steady reasonable maintenance fees. He has consulted and mentored for Vacation and Timeshare Resorts in Florida, , Virginia, Wisconsin, Tennessee, South Carolina, Colorado and several other states and countries. Through his innovations in the vacation industry he has produced “Limited term Deeds” in the TS industry as well as countless other cost-effective solutions for his resorts and the ones he consults for.

Dennis Developed The Liberté Management Group over the years to include Condo Hotels, to operate in a similar method like the larger hotels did when they first entered the Timeshare industry. Vacation rental leads can now be generated for a strong ROI with the overflow to the Timeshare resort. His more recent development of the Association’s HOA site, which in the past was THE method for For more information call (727)360-2006 board communications and transparency, These positions have included; management, ext 201 or search Liberté out online at added several streams of free income and a corporate development, business ownership, www.libertemanagement.com consulting, national speaking and marketing “Limited Timeshare Ownership Program” that vacation rentals to new and unique re-sales can change the face of Timesharing. Once methods he has improved, maintained and in place it can remove several major budget enhanced each community he has touched. requirements and set annual maintenance As a Licensed in Community Management, fees with little or NO INCREASES. His he also holds a Community Manager addition of the “Limited Insurance Waiver” Education provider designation from the State was an immediate income producing arm

Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 7 8 | The Resort Professionals’ monthly News Journal since 1987 Top Team Members Meet the People Who Make ATTRACT. the Resort Industry Great! ENGAGE. by Marge Lennon RETAIN. Sherry Reynolds As Systems Trainer, Sherry covers Guest Services Manager, When you want to attract new the Guest Services Training with both customers or engage and retain Harbour Lights Resort of Bluegreen’s reservations systems existing owners and members, (TSW and AS400) as well as Hospitality Global Connections has the Bluegreen Corporation MISSING PIECE YOU NEED to deliver Training and trains every system used satisfaction and build loyalty. by the Front Desk, including Choice rental booking system, RCI and a credit card processing system. Having received training from another Certified Trainer, she now travels to other sites to train teams and individuals, working tirelessly on task forces for new properties coming online.

Sherry volunteered to task force in Virginia for two months as Guest Services Manager, leaving her own Sherry Reynolds says what she most exceptionally well-trained department in enjoys about her job is “making people very capable hands. Her team routinely smile.” While her title is Guest Services performs their own QA reviews, Internal Manager, she is really much more. It is Audit reviews and follows their customer no surprise that she was recently named service feedback Medallia scores and a finalist in ARDA’s awards program comments. Sherry has lead this team in the Resort Department Manager to a level of self-analysis, engaged in actively helping each other improve category. LEISURE BENEFITS + SHORT-TERM MEMBERSHIPS their levels of customer service daily. PROVEN EXIT PROGRAM + MEMBER FULFILLMENT AND SERVICING She is proud of the fact that her Sherry started her Bluegreen career  Email Melanie Gring at [email protected] department associates are capable of in 2001 at the company’s Shorecrest  www.exploregci.com Vacation Villas in Myrtle Beach. During handling any guest issue that may arise, the years that followed, she has served always empowered and engaged in the in housekeeping, as a pool attendant, resolution of guest issues. Although evening manager and in many Guest there are always far more guests Services positions. For the past four requests than associates to fulfill each years, she has headed the Guest need, Sherry handles every guest wish Services team at Harbour Lights with a smile and happy disposition. supporting activities, maintenance and More reasons why she is loved. housekeeping. Always a team leader, last year she Her resort is a campus-style property led the initiative for all Myrtle Beach with 19 three-story buildings. Since resorts to collect items for Hurricane/ there are only four elevators, this flood relief for Houston. Whatever the presents a special challenge for the cause, Sherry eagerly puts in the hours Guest Services Team to navigate. Each and work to get the job done. She was week, Sherry works with her team to honored with her resort’s Gung Ho review and assign units in order to award in 2017 and is deeply involved in accommodate owner requests for the a host of community charities, including various unit types. She moves heaven Back Pack Buddies, Helping Hands, and earth to fulfill their preferences. American Red Cross, the local animal shelter. On the front line at every turn, she is an energetic leader … answering phones, Originally from Rockingham, NC, Sherry checking in guests and servicing their is one of nine siblings. When not helping needs. On heavy check in days, she guests, she enjoys scuba diving, hiking shadows the team at the registration and horseback riding. desk, helping to facilitate faster check- ins, communicate with housekeeping When associates need help – whether and maintenance on units needed it is housing, clothing, medical help and re-assigning units on the spot to or just someone to talk to – they are accommodate guest needs. never without support. Congratulations, Sherry, on being named and ARDA To enhance the check-in experience, finalist! she has orchestrated a welcome reception that includes lemonade, cookies, popcorn, a candy bar, coffee or hot tea … even cotton candy and face painting to keep guests entertained while waiting for their rooms to be Marge Lennon has been a publicist and writer for the cleaned. timeshare industry for over three decades. Her byline appears frequently in industry publications. She most Always an excellent communicator and enjoys writing articles that are “interview driven” and motivator, last year she took on the writing ARDA award nominations, with an impressive added challenge of becoming an H3 track record of wins over the years. (Hospitality Happens Here) Trainer.

Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 9 News FACES & PLACES

South Carolina. Registration resolution and employment/ben- management from The University Association begins at 2:30 pm on Wednesday, efits, before joining HGV’s execu- of New South Wales in Australia. the 12th, followed by a personal tive leadership team as general News enrichment session and evening counsel in 2016. Prior to Hilton, (Operated separately from Hilton welcome reception. Highlights on Corbin held multiple senior leader- Grand Vacations, Hilton Hotels & Thursday include an educational ship positions, including in-house Resorts is the flagship brand of session, “Legacy Resorts -- Who counsel for Sunrise Senior Living, Hilton.) is Succeeding and How,” spon- Inc. and The Mills Corporation. In sored by Global Connections. addition, he had a successful ca- Georgi Bohrod Gordon writes, reer as a trial lawyer and partner “We have a “brand new” website Several management-oriented in a law firm based in Washington, and lots of information to share! sessions will follow including a D.C. Corbin also cofounded a session on management best venture capital fund that invested Welcome to the GBG Communi- practices, another on how to find in high-technology and commercial que, Market Smart. We chose the C.A.R.E., The Cooperative As- and recruit qualified board mem- real estate. name because we want our clients sociation of Resort Exchangers, bers. The event will be topped off and colleagues to have tips, ideas, recently attended the AMDETUR by a networking lunch before dis- Corbin holds a juris doctorate from and insights to keep you market Convention in from bursement at 1:30 pm. For more University of Dayton School of Law smart. Inside our periodic messag- June 12-14 at the Westin Santa information and to register, visit and a bachelor’s degree from The es you’ll find the latest client news, Fe. While C.A.R.E.’s initial goal ARDA.org. Citadel. tips for marketing/PR/social media of attending industry events is to hacks, and interesting reads from meet with or garner new prospec- knowledgeable experts. tive members; C.A.R.E. also finds People in the the importance in mingling with We’ll familiarize you with help- existing C.A.R.E. Members as well News ful terms such as P2P, (Person as each of C.A.R.E.’s global as- to Person)--the way GBG does sociation partners. Hilton Grand Vaca- business by developing all our tions (NYSE:HGV) business connections on a per- President Linda Mayhugh was announced sonal level through mutual trust C.A.R.E.’s representative for this Charles Corbin, and strong bonds with clients. And global convention and while there executive vice ROO (Return on Objective)--an she met with the executives of president and chief Hilton Fort Lauderdale Beach ongoing measurement that keeps C.A.R.E.’s association partners: legal officer, has Resort -- a full-service residential clients informed about how well AMDETUR, ARDA and CVOA Charles Corbin added the duties of resort offering studios, as well their marketing efforts are working (AVO unable to attend). President chief development as one, two and three-bedroom to obtain their objectives. Mayhugh said, “I find that meeting officer to his current list of respon- residences – announced the ap- with each of these associations, sibilities. pointment of Kathryn Day as the Our new GBG website is easy in person, as often as possible property’s new general manager. to use and informative. Be sure creates a bond that becomes very “With Charles’ significant experi- to check it out for all the latest beneficial when the need arises ence in complex legal transactions “I am excited to have been granted news about GBG, our clients, to work together on higher levels. and public com- the opportunity to join the talented and information to help you make The stronger we are when banded pany matters, he team at Hilton Fort Lauderdale good decisions on your marketing together, the greater benefit for our is highly skilled to Beach Resort,” said Day. “The re- strategies. By the way, we’d love respective members and our entire take on this critical sort already boasts a high degree to have your input on what you industry.” Mayhugh’s confidence in role as we accom- of hospitality, and I look forward to would like to see in our updates. these agreements could suffice on plish our strategic levering my expertise to expand We make it easy for you to give us a “handshake” but official agree- priorities, includ- the property’s distinct personalize your input in the Contact Us sec- ments are a necessary formality; Mark Wang ing expanding our service and reputation in South tion of our website. Hopefully you’ll so, while in Mexico City she and brand presence,” Florida.” subscribe to Market Smart. And, if Carlos Trujillo Balmaseda (Ex- says Mark Wang, president and you wish you may also sign up for ecutive President of AMDETUR) CEO of Hilton Grand Vacations. Prior to joining Hilton Fort Lauder- a free consultation.” solidified their annual reciprocal dale Beach Resort, Day served agreement. As chief development officer, as general manager of The Drake Corbin will oversee HGV’s devel- Chicago. Under her leadership, the Mexico’s newest association, opment, architecture and construc- esteemed property yielded signifi- ACOTUR, became the fifth re- tion teams. He has held this role cant growth in guest satisfaction ciprocal partnership for C.A.R.E. as interim since October 2017, and employee engagement in- when its President and ACOTUR and led the development team in dexes for the past two years. Day’s President Mauricio Carreon offi- establishing HGV’s first two resorts 15 years of industry experience is cially signed an agreement during in Japan and its first resort in the also comprised of leadership roles the AMDETUR Convention. highly demanded U.S. market of for several properties in the luxury Charleston, South Carolina. sector, including The Public Chi- The ARDA Southeast Regional cago, Waldorf Astoria Chicago and AMResorts®, an Apple Leisure Meeting will be held September Corbin joined Hilton in 2010, most Four Seasons Philadelphia. She Group (ALG) company, an- 12-13, 2018, at the Hilton Myrtle recently holding the position of holds a bachelor’s degree in com- nounced yesterday its entry into Beach Resort in Myrtle Beach, senior vice president of dispute merce, marketing and hospitality St. Martin with the signing of a 10 | The Resort Professionals’ monthly News Journal since 1987 (Who’s Doing What and Where!)

new resort brand management showers, Cicero’s will install new deal to bring its Secrets Resorts & fixtures and toilets that look great Spas brand to the island. With the and meet the U.S. Environmental In last month’s “Faces & Places” column, Resort Trades mentioned a addition of this new resort, ALG Protection Agency’s water effi- quote from Applied Science Labs Manager Rodger Williams concern- maintains its position of having the ciency recommendations. ing the legal threat of bed bug infestation. We did not, however, go into largest pipeline of all-inclusive re- enough detail about how infestation can be prevented and why man- sorts in the Caribbean, with more agement should take steps to ensure against such lawsuits. Williams than 6,000 rooms in development. wrote, “It’s always nice to be mentioned, but this article didn’t say a thing about the ability to prevent bed bugs. The official announcement was made by Alex Zozaya, CEO of So few people even know that there is an actual product that can ALG, and Tommaso Sandretto, prevent. Most people think it means inspecting or hiring a dog. Why CEO of Sole Resorts, at an event spend money training people to look and see if work is necessary when held by Daniel Gibbs, President of nymphs are in fact too small to be seen! the Collectivity of St. Martin. Nor did it mention that with the use of our preventative product, third- “ALG is continuing to grow its party written documentation is provided that categorically states that a brand footprint in the Caribbean Nordis Technologies is expand- 100 percent nontoxic preventative product has been applied that has by expanding into the highly mar- ing its presence in the collections been shown to prevent infestation for up a year from the date of service. ketable destination of St. Martin, industry as the demand grows for which welcomes millions of inter- communications and payments Documented “prevention” demonstrates an unassailable commitment national travelers each year,” said technology to more efficiently to guests’ health and safety that ends lawsuits before they get started. Zozaya. “We are confident that the comply with fast-changing regula- Think about it. What is required for a successful bed bug lawsuit? One island has the potential to become tions, connect with consumers of the most important elements is the bitten victim’s ability to find a one of the region’s premier high- digitally, and collect payments lawyer that will take the case without money up front, on contingency. end destinations, making it the through multiple channels. The When management and ownership have not one shred of written proof perfect location for our luxury all- company is demonstrating its in- that they have done anything to ‘prevent’” or otherwise stop a guest inclusive brand, Secrets Resorts novative cloud-based applications from being bitten, the case is almost won before the lawsuit is filed. All & Spas.” to highlight the advantages they management or ownership has are self-serving words. The victim’s bring to the collections process at lawyer has pictures and doctor bills. Guess who wins? the industry’s leading convention, ACA International Conference & Documents, a Record of Application, and an independently provided Expo 2018, in Nashville from July third-party certification provided before the alleged incident, which 23 to 25. proves that treatment was completed, explains that management has done all that anyone could reasonably be expected to do to guard the Collections companies focused on health and safety of their guest. healthcare, hospitality and finan- cial services rely on Nordis’ Ex- Results? No lawyer and no lawsuit. presso customer communications management system to streamline The ability to prevent and prove it is new news! Your readers, owners, When was the last time your re- and automate bills, notices and and managers are the people that will put an end to guests talking to sort’s bathrooms were renovated? other customer correspondence. their lawyers about bed bug lawsuits. They need to know that there is If it’s been longer than ten years, Expresso integrates with Nordis’ something out there that can actually protect them. you’re probably losing money with digital and print production ser- every flush, every shower and vices as well as the ExpressoPay I always appreciate your help and I hope you can help us get this new every turn of the faucet. application for electronic bill pre- message out? sentment and payments, providing “While you can’t control your a seamless solution on a single Thanks for all that you do. guests’ use of utilities, you can platform. control its operating costs,” said This is good information for managers to bear in mind, Rodger. Thanks Sam Cicero, Jr., president of for taking the time to explain. We welcome your feedback! Cicero’s Development Corp., a General Contractor specializing To contact Applied Science Labs call (619)825-2121, or on the web at in the renovation of hospitality www.vaxinatewith88.com properties. “Through simple, envi- ronmentally friendly renovations to plumbing and electric, your resort can significantly lower expensive water and electric bills.”

Cicero’s Development makes energy efficiency part of every resort bathroom renovation. Along with replacing worn cabinetry, updating ugly tiles and swapping out old-fashioned tubs for walk-in Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 11 Management & Operations Principle Based Training – Part I

By Tom Goetschius

out the problem when one depends on methods.

If you will learn only methods, you will forever be tied to your methods… But if you will learn the principles behind the methods, you can develop your own techniques and be successful in any environment.

Dr. Stephen Covey adds to the notion when he writes, in Principle Based Leadership…

In periods of rapidly changing times, a map is of little value. What is needed is a compass. Exchange your map for a compass and train yourself to navigate by a compass calibrated to fixed true north principles and natural laws.

I don’t think anyone would deny that we are living in rapidly changing times. The speed with which information is disseminated is staggering. What we thought was true last week is proven to be untrue this week. Long held beliefs are shattered when new evidence is presented. What we thought was a ollowing is the first in a three-part series by Tom Goetschius addressing “Principle Based good idea gets rejected. For example, F Training.” While the author’s focus is on training sales people, his advice applies to any the deeded resort product today is interchange between a resort employee and a customer, whether internally with a peer considered more of a liability than an asset. If salespeople are approaching or externally with an owner/member, prospect, or guest. Managers charged with training the sales process and using the same employees – whether involved in sales, front office, or administration – can share Goetschius’ techniques they did even five years wisdom to help teach their staff to communicate more effectively and deliver top-notch customer ago, they are most likely not effective. service. Be sure to look for next month’s article in which the author will sharpen the lens on Salespeople today are less likely to principles involved specifically in sales training. The third part of his series will be about the accept on face value the techniques principles for living a successful life. that are often mandated. They want to know why things are done in certain ways. They seek the foundational truths that justify and validate how they prin·ci·ple works…Nothing works”, a refrain I customer. But, it still does not offer approach sales. Sales techniques are [ prin-s uh-p uhl] have heard across the resort industry. any guarantee of success. not inherently bad. On the contrary, Noun What is one to do? Here is how it when salespeople understand the 1. a fundamental truth or proposition generally goes. The well-meaning What is at the root of this kind of principle upon which the technique that serves as the foundation for a manager or trainer says to a neophyte, ambiguity? Seldom if ever have I or the methodology is based, that system of belief or behavior or for a with confidence and authority, “This come across a manager, a trainer technique or methodology becomes chain of reasoning, technique works for me. This is what or a salesperson that can cite the brilliant. The actions taken by a 2. a general or basic truth on which you should do.” The problem with that principle on which any given approach salesperson should be able to be other truths or theories can be based, approach is that it offers no guarantee or technique is based. The truth of the traced to specific rules or laws found 3. a basic idea or rule that explains or that the technique would be effective matter is that sales in our industry has in principles taken from three areas controls how something happens or when practiced by the new person been methodology based, a collection of behavior. The three behavioral works, coming onto the sales line. Many of sales techniques promised to work areas are Communication Principles, 4. a fundamental, primary, or general times, the method yields favorable with any customer. Emerson points Sales Principles and Principles For law or truth from which others are results but just as many times it Successful Living. derived: only leaves the new salesperson bewildered and frustrated. The recruit Over a span of 35 years I have returns to the manager/trainer to been able to study and be involved explain that the technique, that was so with resort projects across America, confidently presented, did not yield the , Scotland, England, the desired result. Not to be left without a Caribbean, and Costa Rica. During recommendation, the manager/trainer that time, I have seen and heard a many times goes to a colleague and vast collection of sales techniques asks, “What do you do in such and and methods, handed down from one such situation? What works for you?” generation of sales managers and Armed now with a different technique, trainers to another. Many of the sales the manager/trainer passes the sage techniques were effective. Many of advice to the salesperson, who is the sales techniques were ineffective. eager for a sure-fired technique that That lead one to proclaim, “Everything he or she can apply with the next 12 | The Resort Professionals’ monthly News Journal since 1987 “WE NEED TO TALK.” TIPS FROM TARS Timeshare associations: holding too many HOA owned intervals? Legal, foreclosure, and collection expenses eating into your budget? Are your owners aging and looking for an immediate out of timeshare? Not attracting new buyers to long-term or perpetual timeshares? Are scam exit, resale, and transfer companies attacking your owner base? If your answer is “yes” to any of these questions, contact us immediately at timeshare advisory and resolution services (“TARS”). “legacy resort” does not always mean “the end!”. Control the fate of your resort with real solutions to legacy issues… • Tars works for you by analyzing your sustainability and negotiating solutions with many vetted providers in the marketplace. • Our free HOA website is customized for your association to improve owner communications and board transparency, rentals, resales, and add income to the association. • Tars can eliminate your HOA owned inventory immediately in many cases. • Tars works with self-managed and professionally managed legacy resorts. Board Members: Don’t get caught in a scam in making your last decisions. Beware of any one that says, “we can do it all, and you will make a lot of $$”. Marty Kandel is a former Assistant Attorney General, member of the Board of ARDA, timeshare developer and consumer advocate. Re-purposing does not have to be the new “re- of the communication itself that seeks sale scam” and might not be the right solution for your resort. TARS works with you Communication Principles: to hinder effective communication. towards the best solution for your resort! Sales is a communication process. There are two types of noise. Physical When the salesperson understands Noise includes anything of a physical the uniqueness of their customer and nature. They include loud distractions CONTACT believes in their product’s ability to caused by all kinds of things like enhance the customer’s life, then they loud equipment or people talking. Marty Kandel have an obligation to communicate Other examples of physical noise [email protected] that in a commanding and effective are hunger, pain, or fatigue. The 727-440-6514 way until the customer agrees and existence of any of these can be a has the capability to make a purchase hindrance to effective communication. decision. The other kind of noise is Emotional There are two principles of human Noise. Emotional Noise can have communication: a profound effect on effective communication. When emotions The Message Sent Is Not Always like fear, anger, guilt, confusion, EXPERIENCE THE ELECTRIC The Same As The Message worry, or boredom are present, Received effective communication is difficult MOWER ADVANTAGE! People are obviously different. and sometimes impossible. Effective They have different world views. communication cannot take place until In psychology all that a person is, the noise, whether it is physical or including all of their perceptions emotional, is reduced or eliminated. and understanding, is called their When the salesperson understands phenomenological field. For our this communication principle, he or Low Noise purposes it suffices to say that she knows that they have to identify everyone has a different point of view what kind of noise is present and No Gas, Oil or Fluids based on a range of determiners then reduce or eliminate it before including their religion, their education, any effective communication can Powerful their experiences, their background, take place. Many times, the only Clean, Zero Emissions their values, etcetera. No two people way to know what kind of noise may have exactly the same “point of be present is to ask and be open Low Maintenance view”. There are several behaviors to understanding that any number that grow out of understanding this of noise factors may be present All Day Mowing On communication principle. When simultaneously. One Charge! a salesperson understands that the message being transmitted to *Ask us about Federal Solar Tax Credits their customer most likely, will be misunderstood, then the salesperson should repeat the message in a different way. Another thing that the effective salesperson should do is to confirm and clarify. Saying things like, “Did you get that OK?” or “Are we on the same page on this?” On the After obtaining a Master’s Degree in recipient side of the conversation a Interpersonal Communication from the nod of the head confirms that you are State University of New York, and teaching listening. Utterances like, “Uh huh” or speech and directing theatre at SUNY “Right” lets your customer know that Morrisville, Tom Goetschius you are paying attention. “I want to became involved in the resort industry. He make sure I understand. Is this what spent 35 years in the industry serving as you are saying?” will go a long way in a salesperson, manager, director of sales, creating a good relationship. trainer, and project director. He started Made in USA Tom Goetschius Associates, a training and “Noise” Is Present In Every Human consulting company, in 1994. Currently, Manufacturing a full line of Electric, Commercial, Goetschius is Adjunct Professor of Lithium Powered Mowers Communication Speech, at Valencia College, Kissimmee, Noise is defined as anything outside FL www.meangreenmowers.com 513-738-4736 Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 13 Management & Operations Getting the Most From Your Annual Meeting

By Kelley Ellert

experience includes adding in fun activities and presenting the financial information in a way that is understandable.

“We have our own industry lingo that we speak to one another that owners may not understand. Since owners are from mixed backgrounds it helps to speak to everyone in an easy to digest way,” said Cordell.

She recommends limiting the financial summary to one page so that it is easy to read and gives a full picture understanding of everything. Keep it simple and easy to read by breaking it down into five to seven main expense categories and a few income categories. Grouping expenses such as legal, fixed, insurance, etc. will give an overview without overwhelming owners with the details of every transaction. Management should have the complete breakdown available for questions, but overwhelming attendees with all of it is too much.

Another way to increase engagement is to make it a big owner get together. ost industries have seasons that come upon them where they If annual meetings became something to look forward to and not just a Mfeel busier than usual and for the timeshare industry one of business meeting it makes a big difference. For example, one of the those seasons is annual meeting season. resorts in the National Hospitality Group management family puts on a fun BBQ every year and around 150 owners typically show up and enjoy As we embark on fall when many “When you keep your owner based To communicate with owners get themselves. resorts slow down and give the staff updated throughout the year when creative, pay attention to where the and management time to plan an the annual meeting comes it’s much owner base responds the best and Cordell encourages resorts to talk annual meeting it’s a good time to for informational and allows for the context of the message. You can with their vendors and see if they reflect on how to make your annual opportunities for enjoyable updates, utilize tools such as print mail, social can sponsor or provide prizes for meeting go smoothly. So, this month informed discussion and talking about media, website updates and email. giveaways. I spoke with Pam Cordell, Senior Vice moving forward,” said Cordell. “You President of Operations for National spend less time stuck in the weeds on Websites are one area where Try to make the meeting fun. Make communication is easy, secure and it a big owners party. Do a cookout Hospitality Group about how to make things that happened six months ago.” an annual meeting effective and available to practically everyone. or a luncheon. Do giveaways – work enjoyable. Owner specific documents such with your vendors to see if they will Since most people only visit the resort as newsletters and budgets can provided prizes. You want owners to once a year, it’s natural that they be protected behind owner-only look forward to it. “The number one thing I always would be curious about what is going stress to people is the importance passwords and general fun stuff on at a place so close to their heart can be put on social media so all Overall, annual meetings are of transparency,” said Cordell. “The throughout the year. work. They require planning, time, more information you can provide to audiences from owners to potential renters can see it. coordinating and money, but when owners, in the most straight-forward “I advise updating your owner based done well they can be something that manner the better it is for everyone.” on a variety of things – the good, the According to Cordell annual meetings owners look forward to attending and bad and day-to-day situations that are something that typically owners keeps them engaged. And as stated When planning your annual meeting only show up for if there’s a problem earlier – happy, engaged owners pay it’s wise to keep transparency in mind, they could find entertaining. Anything their maintenance fees. from a beautiful sunset, to new such as a special assessment or but what would benefit the meeting major construction, but if resorts even more is practicing transparency landscaping to a special assessment and the details surrounding it is going made a genuine effort to encourage and communication throughout the people to attend and make it a positive to keep them engaged,” said Cordell. year. According to Cordell, a lot of experience then that ultimately keeps resorts are better served when they them more engaged in their vacation Kelley Ellert is the Director of Marketing and do more frequent updates throughout If you believe that owners aren’t interest. And engaged owners pay Revenue for National Hospitality Group in Myrtle the year such as projects going on listening when management their maintenance fees, plain and Beach, South Carolina. She oversees the marketing and photos. Then the annual meeting communicates with them I would simple. It benefits the resort to have and marketing and online content for the 71 resorts is more able to effectively be a brief argue that they are. It’s fascinating an engaged owner base. in their management portfolio. She enjoys tackling operations update where the owners to watch the email open rates and the challenges in this unique industry that require are already familiar with the things engagement on Facebook posts that A couple ways Cordell recommends creativity and outside-the-box thinking to effectively going on. are directed at resort ownership. making annual meetings a positive operate. 14 | The Resort Professionals’ monthly News Journal since 1987 Resort Trades The Trades: 30+ Years of Service

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Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 15 Cool Stuff How to Keep Your “A” Players

By Phillip M. Perry

value: slackers, foundationals, and high achievers. Slackers are easy to spot: They do the bare minimum to collect their paychecks. Foundational employees, in contrast, perform their duties in a conscientious and dependable manner, serving as reliable anchors to your business. The final category consists of people who outperform the norm. “High achievers are driven go getters,” says Avdoian. “They are your most productive employees.” These individuals can deliver up to 400 percent more productivity to a workplace than other employees, according to the HBR report.

With this short list in hand, make sure you give your best people the specific things they need to keep them on board. And just what do they want more than anything else? The answer is probably not surprising: The HBR report found that top performers care significantly more than average or low-performing ones about competitive compensation. You must offer them a salary commensurate with their bstract: In a labor market growing tighter every month, employers must take steps to obviate skills and at least equal to what other Athe loss of their top performing employees to aggressive competitors. Key actions include employers in your region provide. implementing “pay for performance” systems and assuring lateral or vertical advancement Pay for performance pathways. Employers should also provide frequent performance feedback and allow star performers sufficient autonomy. High performers also care more than their slacker or foundational coworkers about the ability to earn It’s a nightmare scenario for any Tight market Performers Want at Work,” by Karie bonus pay based on performance. business: A star employee suddenly Willyerd. November 18, 2014) found “The opportunity to make more money decides to jump ship for the Expect more star employees to less than half of high performers through their achievements is an competition. Out the door goes years seek greener pastures in the satisfied with their current duties. incentive for your top performers to of experience, in-depth knowledge of months ahead, and fewer quality One in five is likely to seek a greener stick around,” says Donna Cutting, pasture in the next six months. “Top CEO of Red Carpet Learning Systems, sales and marketing plans, and even replacement prospects. With the performers are often less than content Asheville, NC (redcarpetlearning. a good number of hard-won customer nation’s unemployment level hovering just over the four percent level, with their jobs,” says Avdoian. “Many com). Top sales people, for example, connections. most economists believe the labor want to further their careers by moving will expect additional compensation market has reached a condition of on to more promising positions.” when they outperform their peers. The It’s that last part, with its costly full employment. As top-quality talent goal is to create a win-win situation ramifications, that can cause the grows scarce, other employers in your Spot the stars for employer and worker: Fixed most immediate damage. “Customers region will try harder than ever to lure compensation costs remain low while will often follow a departing away your best people. So how do you keep your own best employees have the chance to earn employee out the door to his or people from jumping ship? The first more when they excel. her new employer,” says Richard “When demand for personnel is high step is to make sure you focus on Avdoian, an employee development and supply is low, people have more the brightest stars. Avdoian suggests A pay for performance system is consultant in Metropolitan St. Louis. choices for where to work,” says Dye. looking at your employment pool a far cry from old familiar reward “Employers have greater difficulty as a complex of three classes of relics of the past, such as the annual (MidwestBusinessInstitute.com). retaining the best performers, and workers on an escalating scale of seniority-based salary hike and the “People like to stay with employees the value rises for those individuals’ they trust.” work skills.” In rural areas especially, where employers reside far from large Longer range, the ghosting of a top cities with concentrated pools of talent, performing employee obviates any quality employees come at a premium. plans for grooming that person for a management role. “When you How about your own business? Do lose your best employees, you lose you think your top performers will not only their skills but also their hesitate to jump ship? Maybe so, but the fact remains that people who leadership potential,” says David perform the best in the workplace tend Dye, President of Lets Grow Leaders, to suffer the most from wandering a management consulting firm in eyes. A survey by SAP and Oxford Washington DC (letsgrowleaders. Economics, published in The Harvard com). Business Review (“What High 16 | The Resort Professionals’ monthly News Journal since 1987 automatic year-end bonus. The The sales person who is making a problem was that the conventional great number of sales may also have system wasn’t getting the job done, a rushed, impatient manner that basically because it did not incentivize irritates your customers. Gear your better performance. Moreover, high bonus plan to reward employees for performers resented the fact they quality service. Use the telephone, were not rewarded for their superior a mailed survey or the Internet to productivity at a rate any higher assess customer satisfaction. than others. Meanwhile, ongoing salary increases bloated payrolls On the other side of that coin, until the business risked becoming performance-based pay won’t work uncompetitive. if employees are unclear about how their actions directly contribute to Besides its direct financial component, the organization’s bottom line, or such pay serves to highlight the lack sufficient know-how to perform connection between employee actions to their maximum potential. “You representatives. more people and develop more and organizational success. “It’s need to make sure employees have refined performance assessment important that people understand a sufficient measure of control over Designing an effective program is parameters while soliciting feedback their overall part in the success meeting the described objectives,” more difficult for some members of from participants. of a business,” says Cutting. says Cutting. “And they must be given the support staff who do not perform “Performance-based pay does that.” the proper tools to do so.” in quantifiable ways. However, it is not Healthy environment At some company’s performance impossible. “You can make pay for compensation represents 20 percent Include everyone performance work for receptionists, or more of take home pay. Vital as it is, performance pay housekeepers, or any kind of support is not the only tool for retaining One more hazard for performance- staff, as long as they are given the top employees. You also need to Valuable as it is as a retention tool, based pay: Employees left out of the necessary tools by management,” performance-based pay carries cultivate a respectful and supportive program may resent their inability to says Cutting. work environment. “It’s important the hazard of unwittingly rewarding earn bonus compensation. That’s why the wrong behavior. “You need to that people understand what the it’s important to include everyone, The biggest challenge is finding a way business wants, and that they be careful that the performance even those for whom it’s difficult to measure support staff performance objectives you set are in alignment feel valued when they meet the to measure quantifiable workplace that is fair and reasonable. One employer’s expectations,” says with your business values,” warns results. approach is to ask, “what is this Cutting. She points to the recent Cutting. “The ability to contribute person’s job and how well are they and to feel involved with the success experience at Wells Fargo, a bank “For people who are solely doing it?” Perhaps a receptionist that rewarded its employees for of the organization can be its own responsible for their work, and answers the phone before three rings motivation.” burdening customers with unwanted where their activities can be readily or greets customers in a cheerful accounts, as a textbook illustration quantified, pay for performance plans and professional way. If you ask of a performance-based pay scheme Here are some additional factors that are more straightforward,” says Dye. employees how they measure their keep your best people aboard: gone bad. “You have to make sure the That’s why many organizations begin own performance, you may hear good objectives you set are not just based by measuring easily measurable ideas that can be translated into a * Autonomy. “High performers do on sales or revenue, but also on the achievements such as higher quantifiable system. way customers and colleagues are not like to be micro managed,” says revenues by sales people, accident Christina Eanes, a workforce treated.” reductions by security personnel, and Assure success by continually glowing customer reports for service expanding your plan’s scope. Include Continued on page 19

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Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 17 SUPPLIER PROFILE Hammerhead Patented Performance

with simple parts for easy servicing, and have innovative standard design features like bearing-less vacuum head wheels, twist steer- ing, debris bags in four grades, and the new motor-protecting Smart Switch™. Improved battery access was added during the summer of 2018 with a completely re-engineered bat- tery box, and the mount assembly clamp latch (for Service-21 and Service-30 units) has been redesigned in stainless steel for longer life. While many manufacturers strive to produce as cheaply as possible, Hammer-Head continues to make product quality a priority.

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management consultant in Alexandria, Tailor your offer VA (christinaeanes.com). “They want the freedom to do their job Because not all top performers have in a creative way, along with the the same motivations, you need to requisite responsibility and authority.” consult with each of them to better That serves the organization well. understand specific needs. “I suggest “Innovation happens when smart designing what I call an Individual Development Plan (IDP) with each people find new and better ways to Whitebriar has money when you need it: Receivables financing, Bridge get their jobs done.” person,” says Eanes. “Determine the next logical level of knowledge and loans, and Equity. Whitebriar fixes what’s broke: Collections and Servicing, * Frequent feedback. Top performers expertise and what can you do to help Workouts, CRO, and Resort consulting. We are quick and confidential. Call want to know where they stand and them achieve it.” Harry Van Sciver at 508-428-3458, or visit us on the web at whitebriar.com want feedback more than once a An IDP might include a planned year. A negative December surprise, pathway to advancement, or the especially if it affects bonus pay, may acquisition of new skills. One WHITEBRIAR well send them packing. The HBR individual might take on responsibility report highlights the importance of for larger projects. A second might FINANCIAL monthly performance reviews. share their knowledge by training other people. A third might cross CORPORATION * Advancement pathways. Top train in areas outside of their core Established in 1995 performers expect the employer to competency. Think of these as help them advance in their fields. “expertise promotions.” “You need to create a culture where people want to work with you because These work environment of what they are going to learn and modifications, combined with a robust have a real clear-cut career ladder, so pay for performance plan, should go they see how they can move up,” says a long way toward keeping your best Cutting. people from jumping ship. Monitor how well you are doing by asking Sometimes clearing a path for your staff for feedback. And observe how employees perform: Are they advancement is easier said acting in more motivated ways and than done. In a perfect world a paying closer attention to things really business would have enough important? open management positions to accommodate every deserving Creating a program to retain person. Reality is often much your top people takes time and different. What can you do? “You effort. The payoff, though, can be need to create a growth path for top considerable and letting things slide is performing people that keeps them unacceptable. “Businesses which fail Turn-key housekeeping feeling challenged even though they to retain their best people will be stuck for Vacation Resorts. are not advanced into management with a majority of their employees positions,” says Dye. being slackers and overtaxing the foundational employees whom they How Does Your Resort Benefit? One solution is to feed the craving of rely on for productivity,” says Avdoian. top performers for new skills. “High “And that will lead to a decline in With a complete range of Housekeeping Services at your disposal, employee morale which will in turn achievers have an insatiable need for Sun Hospitality can customize every aspect of your needs. self-development,” says Eanes. “They impact productivity and devastate have an ingrained need to develop profitability.” • Full Service Housekeeping themselves, so the more opportunities • Inventory Control you can provide them to learn, the • Quality Assurance more loyal they will be.” • Laundry Processing and Management • And much more! Those opportunities can be offered by thinking laterally. “Not every top Check out www.sunhospitality.com to learn more about how we can help performer expects that advancement your resort achieve success. means a higher-level position,” says Eanes. “Millennials, especially, often prefer to move laterally because it Quality. Hospitality. Accountability. That’s the name of our game. We’re not provides them with more learning just cleaning rooms, we’re making dreams come true. opportunities and more challenges.” A high performing individual in sales, for example, might welcome a move Phillip M. Perry is an award-winning busi- ness journalist based in New York City. to an adjacent position in human He covers management, employment law, resources with the chance to learn a finance and marketing for scores of busi- www.sunhospitality.com | 843-979-4786 new set of marketable skills. ness magazines. Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 19 Management & Operations Bad BED BUG Behavior Hotels ultimately pay for failure to prevent infestations This article appeared in the February 2018 issue of Asian Hospitality, a hotel trade publication by Asian By Judy A. Maxwell Media Group USA. Judy Maxwell is managing editor of Asian Hospitality.

To say your hotel reacted to a bed bug report by treating the room is not enough to convince a guest – or a jury – that you care, Williams said. “It used to be all about response, but now it’s about prevention.”

It does not matter whether your hotel is a five-star or two- star establishment, bed bugs are not choosey about their accommodations.

“We have more people affected by bed bugs in the now than ever before,” said Ron Harrison, an entomologist and director of technical services with Orkin LLC. “They were virtually unheard of in the U.S. 10 years ago.”

According to a 2015 survey by the National Pest Management Bed bugs can be difficult to detect and treat because of their small size and ability to survive up to a year without feed- Association, nearly all (99.6 ing, said Orkin LLC. They are about the size of an apple seed when fully grown. In this image, a bed bug rests on a hand. percent) of pest professionals nationwide have treated bed bugs in the past year, up from five, 10 and 15 years ago. ost hotel owners and operators are proud when their property is listed on A hotel needs proof that it cared global travel sites. But one website an owner wants to avoid is the Bed Bug about the welfare of its guests M not only at the time of infestation, but also in advance and in the Registry, where guests report hotels and motels that they claim have bed bugs. aftermath, said Williams. He recommends hotels practice preventative maintenance to ward Although the microscopic-size have been there for a while. They Francisco settled out of court with off bed bugs and lawsuits. insects do not transmit pathogens, knew about the bed bugs, but they a guest for $71,000 after she was most people consider bed bugs continued to rent out the room.” bitten 400 times and ultimately Applied Science provides disgusting. But what the public developed a chronic skin condition. documentation that a room has finds even more repulsive is the Bed bugs do not carry disease, but been treated with preventative feeling that hotels do not care in some extreme cases bites can chemicals. It also adds a third-party A once-and-done treatment is certification from the American about the welfare of their guests. lead to other health issues such not enough to solve a bed bug as infections and allergic reactions Academy of Entomological problem, Williams said. “Bed Science. Rodger Williams, general manager such as welts. Typical reaction to bug eggs hatch 10 to 14 days of Applied Science Labs, a bed bed bug bites is the appearance after the first infestation, and that Applied Science’s remedy is non- bug control company based in of red, itchy spots that emerge population is 50 percent larger Dallas, Texas, said when a jury several days after an attack. And toxic to humans and animals. A than the previous group.” Keep in single treatment lasts 12 months. awards a bitten guest huge sums not everyone reacts to a bed bug mind, when a hotel initially treats a of money it’s usually because the bite. The company’s solution was reported infestation, 60 percent of tested by the American Academy evidence overwhelmingly proves the eggs have not yet hatched. the hotel did not do enough to Guests who seek legal of Entomological Science, which completely alleviate the infestation recompense for bed bug bites placed live bed bugs and several before selling the room. typically cite anxiety, emotional distress, sleeplessness, physical “The common thread in bed bug disfigurement, ruined clothing and awards is jurors felt the hospitality luggage, costs occurred because business did not care,” he said. they brought bed bugs home and “You know it’s true because bed lost wages, reports Bed Bugs bugs, while creepy, are mostly an Handbook. Hotels have even been inconvenience for guests. If a hotel accused of battery, fraud and puts guests into a room that the negligence. staff knew was infested, that action speaks louder than words.” Settlements include $382,000 in 2003 with a major hotel chain to In a 2009 case in Glendale, $100,000 in 2015 at a single hotel. California, a lawyer representing Other suits have sought millions of A map on the Bed Bug Registry, a website, identifies hotels where previous three women who shared a room dollars in damages. guests claim their room had bed bugs. Founded in 2006, the site has collect- at an economy hotel told the local newspaper, “We feel the bed bugs In 2004, a full-service hotel in San ed about 20,000 reports covering 12,000 locations in the U.S. and Canada. 20 | The Resort Professionals’ monthly News Journal since 1987 NEED TO SELL A TIMESHARE? Let the buyers come to you.

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Top-ranked for thousands of timeshare related keywords in popular search This graphic demonstrates the life cycle of a bed bug. engines like Google, Bing, and Yahoo An average of $254 million in purchase and rental offers delivered to our advertisers annually nymphs in a room that was treated the most bed bug treatments in 12 months earlier. The insects all homes and commercial buildings. died, the nymphs within four hours January’s Top 50 Bed Bug Cities and the adults by the morning, for the first time ranked Baltimore according to study by Jeffrey as number one. Four metro Brown, a doctor of entomology. regions — Las Vegas, Portland, Over 14 years of timeshare resale experience In a control room without Salt Lake City and Greensboro- treatment, the bugs survived. High Point-Winston Salem — www.sellmytimesharenow.com The researchers used Applied made the list for the first time this Science’s “knock down” spray and year. those insects died in 25 seconds. Husen said making the list is a “For 20 percent of the cost to treat good thing because it means an infestation in one room, a hotel Orkin was busy treating bed bug can protect 50 rooms against bed infestations. “It shows increased ™ bugs for a year,” Williams said. awareness and that people sought “It really is true that an ounce of professional help.” 23 and YOU prevention is worth a pound of cure.” Husen advises against hoteliers Timeshare Escrow & Title is fully licensed in 23 states, taking a bed bug problem into and also services Mexico, and the Caribbean. Bed bugs can be difficult to detect their own hands. Professional pest We work with developers, HOAs and owners—proudly and treat because of their small control companies provide the covering the majority of the timeshare industry. size and ability to survive up to a best protection against bed bugs. year without feeding, said Orkin. “Routine maintenance is your best Timeshare is in our DNA.™ Timeshare Escrow & Title They are about the size of an protection,” Husen said. “Licensed is the easiest, most secure apple seed when fully grown, pros abide by the rules, they way for sellers and buyers and can hide around seams of a understand and know how to use to close their timeshare mattress, behind headboards and chemicals and equipment and they transaction with help from in cracks and crevices, usually know how to time treatment.” leading industry experts. within a five-foot radius of the bed. Ask us about: Orkin also educates hotel staff • Title searches The first signs of a bed bug on what to look for identifying • Deed preparation infestation are often the bed bugs pest issues. “It’s a very big • Full closings themselves or small dark stains component of our program,” • Escrow services bed bugs can leave behind. Husen said. “Employees such as • Inventory Acquisition

housekeepers are in the rooms TRAINED. EXPERIENCED. TRUSTED. Ironically, it’s guests who bring every day. the bed bugs to the hotel – in Call (407) 751-5550 ext. 1105 their luggage, on their clothing “Thoroughness, effectiveness to find out more about our and their shoes. Tim Husen, and safety are three good terms inventory acquisition program. an entomologist and technical to use in bed bug treatment and services manager with Orkin, prevention.” calls bed bugs the “ultimate hitch hikers.” They not only live in hotels, but also in homes, cars, the For more information contact gym and movie theaters. Applied Science at (619)825-2121, or on the web at Dave Heine Crystal O’Berry In 2010, a Michigan couple sued www.vaxinatewith88.com President Vice President a luxury hotel in New York City, claiming they spent $8,000 to Timeshare Escrow & Title 3659 Maguire Blvd #100 Orlando, FL 32803 [email protected] eradicate bed bugs from their This article appeared in the February clothing and home after bringing 2018 issue of Asian Hospitality, a the insects home from the hotel. hotel trade publication by Asian Media Group USA. Judy Maxwell is For the past six years, Orkin managing editor of Asian Hospitality. LLC has released an annual list of cities where it has performed Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 21 Events 32nd AMDETUR Association Convention Mexico City 2018

By J. Michael Martinez

panel to share his thoughts and answer questions.

The AMDETUR Conference also provided many insights into the vacation ownership industry in Mexico. There were several educational sessions throughout the conference. Some examples were called “10 Aspects to Watch in ” and “Mexico Industry Update.” Both sessions were extremely informative and the panelist provided current trends in the industry and statistical data regarding arrivals, sales, and future plans. Tourism in Mexico still continues to grow as Mexico is currently number eight in the world for visitor arrivals and projects itself to be in the top five by 2020.

The AMDETUR Conference also included an Awards Gala and cocktail party during which developers and industry executives were recognized for their outstanding achievements. Fiesta Americana and El Cid Resorts were among developers receiving a number of awards.

hat an exciting week in Mexico City for the 32nd Annual AMDETUR Convention The conference concluded on May 12th-14th. We could feel the buzz the day we arrived as the FIFA World Cup Thursday afternoon, however, the W AMDETUR Association arranged for was just underway. By the time we left, Mexico’s national soccer team had just defeated a private tour of the Mexico City’s world ranked #1 in the opening round of the FIFA World Cup and you just knew new airport. The airport is a billion dollar project and is currently under great things are going to happen in Mexico in 2018. construction.

The AMDETUR convention was an to travelers. For example, Home a panel session consisting of the We spoke with AMDETUR President exciting event and throughout the two- Swap has an online platform whereby heads of each trade association. Two Carlos Trujillo, who said, ”The 32nd day meeting we felt the buzz in the air members can list their personal American trade associations were AMDETUR Convention ‘Disruption - as well during the opening ceremony homes with travelers in exchange represented. Howard Nusbaum, The New Reengineering’ was a great kick-off. The ceremony consisted of for use of the other person’s home President of ARDA and Linda success. We were able to present a ribbon cutting and tour of the exhibit for their own travel use. They pay a Mayhugh, President of C.A.R.E. speakers and panels related with hall by several heads of Mexican small annual membership fee into the Association participated on the panel this concept of disruption. Having government tourism agencies. The online platform. Another alternative along with the Mexico Associations’ speakers from a disruptive company opening session of the convention lodging session during the AMDETUR Presidents. The panel participants such as Airbnb or talking about the began with a panel of government Conference featured Airbnb Mexico described their associations and gave secondary market or Mexico City’s new tourism officials, with each one Country Manager Angel Terral who short narratives on the current state of airport facilities was a clever decision giving their special messages to the explained his company’s mission in the vacation ownership industry. from the organizing committee. Also attendees. The panel consisted of Mexico. He described their online we were able to surpass last year’s several high ranking government platform, and also, discussed Airbnb’s On the third day of the conference, record of registrations, which also officials, such as, Undersecretary ups and downs since their inception in the theme continued as sessions gave us certainty that the topic and of the Federal Ministry of Tourism, Mexico. included “Internet Through The Light,” content presented was interesting for Secretary of Sinaloa Tourism, “Connectivity,” “Secondary Market,” all attendees. The cherry on top was Chairman of the National Tourism On the second day of the conference, and “Embracing Technology.” Each certainly the idea to visit the facilities Business Council, and Mexico City’s three separate workshops were held. session was interesting and discussed under construction at the Mexico Head of Government. In Workshop #1, attendees joined a the disruption each element provides City New Airport, which attendees roundtable entitled, “Human Capital.” to the vacation ownership industry. considered a great idea.” The theme throughout this year’s The workshop consisted of sharing The format of these session were convention was “disruption” and ideas and best practices when interactive and the attendees were throughout the convention it was recruiting and hiring employees. They given an opportunity to ask questions discussed in relationship to the also discussed different issues around and participate by sharing their vacation ownership industry. One training, wages, employee retention, company’s own examples. There panel was titled “Alternative Lodging” and more. Workshop #2 was “Third seemed to be a lot of buzz and J. Michael Martinez is Resort Trades’ emissary and consisted of companies such as Party Services” which consisted of energy between the panelists and in Mexico and contributes a monthly column. Home Swap, Hostel Mundo Joven, panelists and attendees being given attendees during these sessions. He is the executive vice president of Cyria and Expedicion Mexico Verde. the opportunity in a Q&A format to Particularly during the “Secondary Group, a marketing and sales support com- Each panel speaker discussed their describe their company’s products and Market” session. Several panelists pany, and serves on the Board of Directors for company’s mission, described their services while networking throughout from secondary marketing companies C.A.R.E. (Cooperative Association of Resort product, and gave some examples of the workshop. The third session was participated. Also, Robert Clements, Exchangers). how they provide alternative lodging “Industry Associations,” which was ARDA’s VP of legal affairs, was on the 22 | The Resort Professionals’ monthly News Journal since 1987 BANKRUPTCY AUCTION

Bid Deadline & Auction: September 2018 (date TBD) Minimum Bid: $1,496,250 Magic (Subject to Bankruptcy Court Approval) Tree Beach Resort or Condo Development Resort Opportunity Within Existing Resort Complex has been a family favorite for more than 30 years - but it is definitely not your typical legacy timeshare. Located on Beautiful North Carolina Coast Atlantic Beach, NC The resort has been fully remodeled with many amenity upgrades including a new media room, electronic games facility, fiber optic WiFi, fire pits and outdoor • Direct beach access to private ocean beach lounge areas. It’s RCI Gold Crown, II-affiliated and an • Access to existing amenities including pool, ARDA and DAE award winner. It’s consistently in the tennis courts, fitness facilities, etc. Top-20 TripAdvisor ratings in the world’s largest and most competitive vacation rental market. It has an • 2 Parcels totaling approximately 4.4 acres engaged board of directors, strong financials and fully- funded reserves. Owners love the year-round floating use options with one and two-bedroom maintenance fees under $600, and it’s only two miles from Disney World.

Magic Tree needs a resort manager who will love and nurture it as much as its owners and guests have for years. The new manager will have at least three years of timeshare resort management experience, hold a Florida CAM license (or ability to obtain it within 60 days), and thrive on active communications with the resort team, owners, guests, board and management company. The position comes with an excellent compensation and benefits package, a loyal, hardworking and dedicated team, and a great family-oriented work environment. Relocation assistance is available for the perfect candidate.

If Magic Tree sounds like a great fit for you, visit magictreeflorida.comor on KEEN-SUMMIT CAPITAL PARTNERS LLC Facebook at Magic Tree Resort Orlando. To apply, send your resume and cover letter to [email protected] . Without question, this will be your (919) 913-4580 • Keen-Summit.com favorite job, and you’ll want to make it your last.

RT Client: KEEN-SUMMIT • Job No: GAK-192A Publication: Resort Trades ClassifiedsIssue Date: August 2018 RESORT TRADES Size and Color: 5” x 6.9375”on 3+ acres, 4-color with more than 20,000 SQ. FT. of EMPLOYMENT This Ad Preparedspace by located in the ski region of New Hampshire. SMM AdvertisingLocal amenities and activities abound. Suitable for Sales closers and In house personnel needed:631-265-5160housing, timeshare, restaurant, rental apartments, Upgrade tens of thousands of club and timeshare vacation condos, transient worker housing, and Advertisers owners and exchangers into enhanced club Priced to Sell! Call - 802-373-5068 products. On resort permanently or as road teams AMTEX...... 5 Meridian Financial Services, Inc... 17 nationwide. Huge money making opportunity for INVENTORY MARKETPLACE one, two and four person teams for long term ARC Resorts, LLC...... 23 Resort Data Processing, Inc...... 8 employment with reputable company. Great upward Pure Choice, LLC “PURE POINTS” mobility for good managers. Staffing needed for 10 • 10,000 RCI point increments ARDA...... 31 Sell My Timeshare Now LLC...... 21 locations. References required. • RCI Club 365 included • Administration and customer service Club Car, Inc...... 2 Send Me On Vacation...... 29 Send resume to [email protected]; fax to • No Maintenance Fee 866-956-6541 or call 866-956-8107. • Pay as you go • Barclaycard Point of sale Credit Card Cunningham Asset Recovery Services... 5 SharonINK...... 29 INVENTORY MARKETPLACE • Merchant account • Online contract software Customer Count...... 5 Sun Hospitality Resort Services.... 19 Vacation Clubs Call Rob 936-499-6224 Vacation Clubs 11,000,000 RCI Points available in Cutter & Buck...... 15 Timeshare Escrow and Title...... 21 Increments of 10 units. Low, low cost per point. Call [email protected] or text 570-677-0557 Dial an Exchange, LLC...... 32 Whitebriar Financial Corporation... 19 Timeshare Marketers Dream OTHER High RCI Points values, low annual dues, low cost Dogipot...... 3 for Points Membership, will release inventory as needed and 100% commission. Global Connections...... 9,15 Text or call 570-677-0557 Executive Quest, Inc. Grand Pacific Resorts...... 3 Want to sell pure points? Executive Quest We have the product and the administration. Keep up with what is happening in the Industry by Hospitality Resources & Design...... 3 You sell, we take care of the client and the back of subscribing to the monthly newsletter written by the house. Keith Trowbridge and published by Executive Quest, Online custom web application for ALL of your sales Kay Park Recreation Corp...... 9 Inc. Go to www.execq.com and click Subscribe on needs. our Home Page. Call me. 877-293-8881 Keen-Summit Capital Partners...... 23

INVENTORY MARKETPLACE TARS...... 13 Resort Property For Sale Mean Green Mowers...... 13 31 unit converted motel with large main building Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 23 RT Business Directory

AMENITIES BATHROOM & KITCHEN FIXTURES CLEANING SERVICES COMPUTERS AND SOFTWARE

Hotel Vanities International, LLC Essential Amenities 5514 Stockwell Ct Jani-King International Inc. TSS International Phone 1: 800-541-6775 Indianapolis, IN 46237 16885 Dallas Parkway P.O. Box 262 Email: [email protected] Phone 1: (317)831-2717 Addison, TX 75001 USA Bountiful, UT 84011 Website: www.essentialamenities.com FAX: (317)787-1135 Phone 1: 800-552-5264 Phone: 239-465-4630 Contact: Ms. Diana Johnson Email: [email protected] Phone 2: 972-991-0900 Email: [email protected] Specialty: Essential Amenities, Inc. is a well established Website: www.hotelvanities.com Email: [email protected] Website: www.TimeShareSoft.com guest amenity company providing high quality guest Specialty: Hotel Vanities International offers a broad Website: www.janiking.com Contact: Monika Voutov room toiletry products and accessories to boutique line of products for the kitchen and bath areas and Contact: Eric Newburn, Director of Hospitality Specialty: TSSI provides superior service to resorts hotels, bed & breakfast inns, and resort properties. We beyond. Focusing on the Hospitality and Multi-Family Specialty: Jani-King, the leader in contracted and travel clubs in US, Canada and Mexico since offer a wide range of exclusively licensed collections that industries, we offer vanity and kitchen tops, furniture housekeeping services provides comprehensive cleaning 1998. Enterprise-level, Web-based, Fast, Powered by include Hermes from , Exotic Coral, Poggesi, Ecru quality wood and laminate bases, kitchen andc bath services to the hotel/timeshare industry. Jani-King takes Oracle. Highly customizable, infinitely scalable and New York, Little Green, Dickens & Hawthorne Cucumber cabinets, shower and tub wall surrounds, plumbing care of your housekeeping needs so you can take care configurable. “All-inclusive” affordable monthly fee for & Acai, Joseph Abboud, Whytemor & Keach, and Lanvin fixtures and accessories. of what’s really important; your guests. a full-feature Hosted System that includes: Maintenance Orange Ambre. All of our products are in stock and ship Fees, CC payments, Rentals, Deposits, Reservations, within 24 hours. CLIENT GENERATION Sales, Marketing, Bulk Billing, Front Desk, Owner Portal, BUSINESS INTELLIGENCE Extensive Reporting, Custom Reports, Accounting, © APPLIANCES Integration with Expedia, Booking.com, RCI and others. CustomerCount Various integrations with other software. Month-to- month. Cancel any time! LogiCall Marketing by 4411 S 40th St, Ste D-10 CustomerCount Phoenix, AZ 85040 USA Kenyon International, Inc 3925 River Crossing Parkway, Suite 60 Phone 1: 602-483-5555 xt. 101 P.O. Box 925 Indianapolis, IN USA Email: [email protected] Clinton, CT 06413 RNS Timeshare Management Software Phone 1: 317-816-6000 Website: www.logicall.net Phone 1: (860)664-4906 410 43rd St W FAX: 317-816-6006 Specialty: Day Drives and Mini-Vacs for Timeshare FAX: (860)664-4907 Bradenton, FL 34209 Email: [email protected] and Vacation Clubs. Direct Mail, Internet Marketing Email: [email protected] Phone 1: (941)746-7228 x107 Website: www.customercount.com and Inbound Telemarketing With our multi-faceted Website: www.cookwithkenyon.com FAX: (941)748-1860 Specialty: CustomerCount℠ is a flexible online customer campaigns, it’s never been easier to generate Specialty: Kenyon International, Inc. is the world’s Email: [email protected] feedback solution providing intuitive real time prospective buyers. With 40 years of industry leading manufacturer of specialty cooking appliances Website: www.TimeshareManagementSoftware.com reporting, fast turnaround on updates, detailed and knowledge, we know how to keep our clients ahead of for residential and recreational use. Kenyon’s compact Contact: Bob Ackerman dynamic data gathering with comprehensive reporting the competition. Call today to discuss which marketing and sustainable ceramic cooktops, in traditional knob Specialty: Designed for legacy fixed and floating for process improvement and customer loyalty to platform is best suited to achieve your goals and learn time resorts, our software solution streamlines the and Lite-Touch™ control models, in one or two burners, improve your bottom line. It is the only feedback why we are the future of tour generation. reservation and accounting functions for TS resorts. are available in your choice of 120, 208, or 240 Volts. system designed specifically for the timeshare industry Plus our responsive On-Line Booking module allows Kenyon’s All Seasons™ Electric Grills are flameless, and is capable of segmenting satisfaction report data COLLECTION SERVICES you to show the weeks available to rent (owner or smokeless and safe for cooking indoors or out. All for any and all prospect, owner and guest touch points. products designed and built in Clinton, CT and backed association weeks) on your web site for booking by by a 3-year warranty. BIM objects available. Visit us at the traveler. Includes A/R module to invoice and collect www.CookWithKenyon.com. CERTIFICATE FULFILLMENT owner fees. One simple package to automate your existing TS resort ARTICLES, BLOGS, WRITING International Recovery Solutions CONSULTING LogiCall Marketing LA Law Center 4411 S 40th St, Ste D-10 205 S Broadway Phoenix, AZ 85040 USA Los Angeles, Ca 90012 Phone: (855)477-0010 Phone 1: 602-483-5555 xt. 101 TrackResults Software Fax: (213)346-9700 SharonINK Email: [email protected] 5442 South 900 East Suite 203 Email: [email protected] P.O. Box 261 Contact: Thomas Pranger Salt Lake City, UT 84107 USA Website: www.irscollector.com Crossville, TN 38557 Specialty: Day Drives and Mini-Vacs for Timeshare Phone 1: 888-819-4807 Contact: Javier Jimenez Phone: 310-923-1269 and Vacation Clubs. Direct Mail, Internet Marketing Email: [email protected] Specialty: International Recovery Solutions (IRS) is a Email: [email protected] and Inbound Telemarketing With our multi-faceted Website: www.trackresults.net nationwide network of attorney and debt collection Website: www.SharonINK.com campaigns, it’s never been easier to generate Contact: Ryan Williams professionals. IRScollector seasoned team of third party Contact: Sharon Scott Wilson, RRP prospective buyers. With 40 years of industry Specialty: TrackResults tracks and reports sales and collection specialists use sophisticated, next generation Specialty: Writes print/online content for blog posts, knowledge, we know how to keep our clients ahead of marketing activity for people with no time to waste. feature-length articles, and social media. Content the competition. Call today to discuss which marketing tools to maximise unyielding results. IRScollector’s Used in over 100 travel club and 50 timeshare sales Manager Sharon Wilson is experienced in planning and platform is best suited to achieve your goals and learn understands that not all member’s situation are equal, centers because it is easy to use, fool-proof, and implementation of online marketing strategy and is a why we are the future of tour generation. so we disect each case with aggressive and ethical intuitive. Plus, it includes both custom dashboard and prolific business writer. Her timeshare industry-focused collection tactics to preserve longterm member/client blazing fast analytical reporting to uncover the gaps B2B articles have appeared on numerous occasions in CHILDREN’S PLAY STRUCTURES relationship. and inefficiencies that slow you down. Resort Trades, DEVELOPMENTS (ARDA’s magazine) • Real-time digital tour manifesting and other media. She frequently contributes B2C blog • Web-based. No installation, equipment or IT posts and materials for clients on behalf of her PR firm, department required. SharonINK PR & Marketing. Meridian Financial Services Inc. • Data level security to protect your business. 1636 Hendersonville Rd Ste 135 iPlayCo Asheville, NC 28803 USA 215-27353 58 CRES Phone 1: (866)294-7120 ext. 6705 Langley, BC Canada V4W 3W7 FAX: (828)575-9570 I definitely look Phone: (604)607-1111 Email: [email protected] at every page of Fax: (604)607-1107 Website: www.merid.com Resort Trades Email: [email protected] Contact: Gregory Sheperd “ Thank you for Website: www.internationalplayco.com Specialty: Meridian Financial Services, Inc. is a each month to see what is everything, we Contact: Kathleen Kuryliw sophisticated third-party collection agency able happening in the industry. Specialty: At iPlayCo we design, manufacture, ship and to provide service to whole and partial portfolios. I find it very informative are starting to install commercial Indoor playground equipment and Meridian understands the impact of bad debt, as “ and know that others on get responses to our Ad interactive play solutions worldwide. Our experienced well as the importance of keeping your owners’ already! ” staff can help you do it all, from design to installation. accounts current, and preserving their confidence in my team are reading it, Receive the highest quality and most creative play the purchase decision. Services include third-party too.” structures available in the world when you choose collections for domestic and international clients, Warren Smith, Vice President, IPLAYCO! We welcome the opportunity to build new no-cost-to-client recovery program, customized industry Jon Fredricks, CEO Welk Resorts Cranberry Waterfront Suites relationships and introduce our clients to the amazing collection strategies, credit reporting, skip tracing, LLC industry of children’s play structures online services, and credit and collection consulting 24 | The Resort Professionals’ monthly News Journal since 1987 CONTENT MARKETING EXCHANGE COMPANIES EXCHANGE COMPANIES GROUNDS MAINTENANCE

Trading Places International 25510 Commercentre Dr Ste 100, SharonINK Lake Forest, CA 92630 P.O. Box 261 Dial An Exchange LLC Phone: (800)365-1048 Mean Green Mowers Crossville, TN 38557 7720 N 16TH ST STE 400 Fax: (949)448-5141 4404 Hamilton Cleves Rd Unit 2 Phone: 310-923-1269 Phoenix, AZ 85020 USA Email: [email protected] Hamilton, OH 45013 Email: [email protected] Phone 1: 800-468-1799 Website: www.tradingplaces.com Phone 1: (513)738-4736 Website: www.SharonINK.com Phone 2: 602-516-7682 Contact: Jesse Harmon FAX: (513)738-0516 Contact: Sharon Scott Wilson, RRP FAX: 602-674-2645 Specialty: At Trading Places (TPI), customer service isn’t Email: [email protected] Specialty: Writes print/online content for blog posts, Email: [email protected] just a friendly voice; its offering what our members Website: www.meangreenproducts.com feature-length articles, and social media. Content Website: www.daelive.com really want. TPI recognizes the outstanding performance Contact: Chris Conrad Manager Sharon Wilson is experienced in planning and Contact: Michelle Caron of the vacation ownership industry, and has developed, Specialty: Powerful, quiet, lithium-electric commercial all implementation of online marketing strategy and is a Specialty: Simple, no fuss exchange service with a for over 40 years, a collection of vacation products and day mowers, hand held equipment and cordless electric prolific business writer. Her timeshare industry-focused priority on personal service for the consumer. We offer services which vacation owners, developers, and resort backpack blowers. Made in the USA. Zero emissions, B2B articles have appeared on numerous occasions in members and business partners: associations consider truly valuable – including our FREE low noise, no routine maintenance and zero fuel. Mean Resort Trades, DEVELOPMENTS (ARDA’s magazine) •A free membership option Classic exchange membership allowing members to Green provides a complete line: CXR 52/60” ZTR, 48” and other media. She frequently contributes B2C blog •A Gold Advantage membership option trade through TPI with no annual fee. Stalker stand on, 33” WBX-33HD walk behind, MGP-20 posts and materials for clients on behalf of her PR firm, •24 hour access to live worldwide inventory push mower, BLAST! Backpack blower, and operator- •Prepaid exchange voucher programs SharonINK PR & Marketing FINANCIAL SERVICES cooled battery backpack line trimmer with attachments. •Prepaid bonus week voucher programs Perfect for hotel and resort communities by providing a •Revenue share programs low noise alternative to lawn care! DIRECT MAIL AND MARKETING •A Brandable exchange platform that can be used as a compliment to any internal exchange program HOSPITALITY INTERIOR DESIGN ResortCom International L.L.C. 6850 Bermuda Road LogiCall Marketing Las Vegas, NV 89119 USA 4411 S 40th St, Ste D-10 Phone 1: (702)263-9650 Phoenix, AZ 85040 USA . FAX: (619)683-2077 Hospitality Resources & Design, Inc. Phone 1: 602-483-5555 xt. 101 RCI Email: [email protected] 919 Outer Road Suite A Email: [email protected] 9998 N Michigan Rd Website: www.resortcom.com Orlando, FL 32814 Website: www.logicall.net Carmel, IN 46032 USA Contact: Scott Bahr Phone: 407-855-0350 Specialty: Day Drives and Mini-Vacs for Timeshare and Phone 1: (866)913-2370 TOLL FREE Specialty: ResortCom provides timeshare management Fax: 407-855-0352 Vacation Clubs. Direct Mail, Internet Marketing and Email: [email protected] software, financial services, and call center solutions Email: [email protected] Inbound Telemarketing Website: www.RCIAffiliates.com to the hospitality industry. Our full suite of client Website: www.hrdorlando.com With our multi-faceted campaigns, it’s never been Specialty: RCI is the worldwide leader in vacation services includes innovative contact center solutions, Contact: Rich Budnik easier to generate prospective buyers. With 40 years of exchange with approximately 4,500 affiliated resorts in reservations, member services, and financial services, Specialty: Hospitality Resources & Design is a licensed industry knowledge, we know how to keep our clients more than 100 countries. RCI pioneered the concept enabling our clients to grow at a quicker pace. As the interior design firm. Services include interior design, ahead of the competition. Call today to discuss which of vacation exchange in 1974, offering members most established provider of member services exclusively LEED AP, kitchen & bath, purchasing, project marketing platform is best suited to achieve your goals increased flexibility and versatility with their vacation to the hospitality/timeshare industry, we are ready to management and installation. We strive to create and learn why we are the future of tour generation. ownership experience. Today, through the RCI Weeks® program, the week-for-week exchange system, and the be your partner, helping you achieve exceptional results long-term partnerships with clients by listening to and with rock solid security. understanding their unique goals. The team uses their ESTOPPEL PROCESSING RCI Points® program, the industry’s first global points- based exchange system, RCI provides flexible vacation expertise to provide clients with innovative design while options to its over 3.8 million RCI subscribing members completing projects on time and in budget. Regardless each year. of scope or location, we are happy to travel to you to begin a successful collaboration.

WithumSmith+Brown, PC HOUSEKEEPING SERVICES RequestmyEstoppel.com 1417 E Concord St 3659 Maguire Blvd #100 Orlando, FL 32803 Orlando, FL 32803 Phone: (407)849-1569 Phone: (833)877-7638 Resort Travel & Xchange Fax: (407)849-1119 FAX: (321)281-6009 521 College St Email: [email protected] Email: [email protected] Asheville, NC 28801 USA Website: www.withum.com Jani-King International Inc. Website: www.RequestmyEstoppel.com Phone 1: 828-350-2105 Ext. 4448 Contact: Lena Combs Specialty: Online software for Estoppel Processing. Email: [email protected] Specialty: Founded in 1974, WithumSmith+Brown, 16885 Dallas Parkway You handle owner communications; we automate Website: www.rtx.travel PC ranks in the top 30 largest public accounting and Addison, TX 75001 USA paperwork! Saves your staff time, is customized for Contact: Corina J. Violette, Director of Resort consulting firms in the country with offices in New Phone 1: 800-552-5264 your operation and can be accessed through a desktop Partnerships Jersey (including its Princeton headquarters); New Phone 2: 972-991-0900 or mobile device. Automates the entire process Specialty: Resort Travel & Xchange (RTX) is a timeshare York City, NY; Orlando and West Palm Beach, FL; Email: [email protected] digitally including producing the estoppel package, and vacation ownership exchange company based in Philadelphia, PA; Boston, MA; Aspen, CO; and Cayman Website: www.janiking.com handling correspondence and recording each detail. If Asheville, N.C. RTX works with a number of resorts Island. For more information, please contact Withum’s Contact: Eric Newburn, Director of Hospitality the resort charges a fee for producing the estoppel, and developers to provide the best exchange options Timeshare Services Team Leaders Lena Combs (lcombs@ Specialty: Jani-King provides housekeeping and cleaning RequestMyEstoppel.com will collect it up front, sending possible to its members. In addition to exchange withum.com) or Tom Durkee ([email protected]) at services to timeshares/resorts worldwide. Jani-King the resort/management company a detailed report and services, RTX offers a number of travel benefits and (407) 849-1569 or visit http://www.withum.com. is trusted by industry leaders for our commitment to a check. discounts to members. Additionally, RTX provides low- owners and guests’ satisfaction. Our superior quality cost benefits to partners including opportunities for FLOOR SAFETY PRODUCTS control system ensures accountability on our side so rental income through assistance with resort inventory. that your resort receives unmatched service. RTX has approximately 70,000 members.

ADVERTISING OPPORTUNITY Musson Rubber PO Box 7038 We renovate over --Find the right employee, Akron, OH 44306 USA --Sell a property, For important Phone 1: (800)321-2381 1000 units each --Sell a piece of equipment. FAX: (330)773-3254 year and Resort news, insights Email: [email protected] “ Trades has been a great Your Classified Ad in Resort Trades and opinions on Website: www.mussonrubber.com “ Contact: Bob Segers resource for us to find the vacation ownership can run monthly in our print Specialty: Musson is a manufacturer and distributor publication and everyday online at industry, I read Resort of rubber, vinyl and aluminum stair treads, nosings, new products and ideas www.ResortTrades.com. Contact Trades Magazine. entrance matting, carpet walk off mats, custom logo to save money.” Marla at [email protected] or mats, weight room matting, anti-fatigue matting and a variety of other specialty flooring products for a variety call 931-484-8819. Gregory Crist Mark Waltrip, COO, Westgate of applications throughout commercial facilities. If you Resorts CEO, National Timeshare Owners have a flooring need, we have a solution! Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 25 HOUSEKEEPING SERVICES and learn why we are the future of tour generation. MANAGEMENT & OPERATIONS MANAGEMENT & OPERATIONS LENDING INSTITUTIONS

CapitalSource 5404 Wisconsin Avenue Getaways Resort Management National Hospitality Group Sun Hospitality Resort Services Chevy Chase, MD 20815 USA PO Box 231586 P.O. Box 2489 4724 Hwy. 17 Bypass South Phone 1: 301-841-2717 Las Vegas, NV 89105 USA Myrtle Beach, SC 29578 Myrtle Beach, SC 29588 USA Phone 2: 800-699-7085 Phone 1: (844) 438-2997 Phone 1: (843)979-4786 Phone 1: (843)238-5000 ext 3080 FAX: 301-841-2370 Email: [email protected] FAX: (843)979-4789 FAX: (843)238-5001 Email: [email protected] Website: www.GetAwaysresorts.com Email: [email protected] Email: [email protected] Website: www.capitalsource.com Website: www.sunhospitality.com Contact: Thomas A. Johnson Website: www.nhgvacations.com Contact: David Fries Contact: Jeff Galle Specialty: When you need winning strategies, not just Contact: Pam Cordell Specialty: We are a turn-key housekeeping provider for Specialty: CapitalSource, a division of Pacific Western promises from your resort management company, put Specialty: National Hospitality Group (NHG) is a the timeshare industry with over 40 years of combined Bank is a commercial bank headquartered in Los GetAways more than 25 years of resort management vacation ownership and hospitality organization hospitality operations and resort services experience. Angeles, California. We lend to Resort Developers and experience to work for your resort. With close to which provides quality, customized management 50,000 owners/members under management in four Sun delivers unparalleled accountability with tailor- Operators throughout the United States and Canada. services for the timeshare industry. NHG is composed With a resort portfolio of more than $1 Billion, we countries, GetAways has a proven reputation for made services to meet your unique operational needs. of three proven management organizations( SPM Sun maintains high standards for quality through our are the leading lender in the resort industry. We providing Game Winning Solutions. Resorts, Defender Resorts and Capital Resorts Group). fully trained staff. From our Inspectors to our Regional provide $5-$30 MM inventory loans and $10-$60 MM Combined they have more than 70 years of experience Directors, our supervisors are accredited with Sun hypothecation loans. Knowledge of the industry and managing resorts and offering services from human Certified Inspector (SCI) designation. demonstrated financial strength differentiate us from resources, accounting, operations, marketing and high “Fresh and Clean... Every time.” our competition volume sales. HOUSEWARES Grand Pacific Resort Management 5900 Pasteur Ct Ste 200 Carlsbad, CA 92008 USA Phone 1: 760-827-4181 FAX: 760-431-4580 Vacation Resorts International Colebrook Financial Company, LLC Email: [email protected] 25510 Commercentre Drive, #100 Lodging Kit Company 100 Riverview Center Ste 203 Website: www.gprmgt.com Lake Forest, CA 92630 USA 13492 State Route 12 Middletown, CT 06457 USA Contact: Nigel Lobo Phone 1: (863)287-2501 Boonville, NY 13309 Phone 1: (860)344-9396 Specialty: For decades, we’ve created experiences Email: [email protected] Phone 1: (800)328-8439 FAX: (860)344-9638 worth sharing—from the moment you start dreaming Website: www.vriresorts.com FAX: (315)942-5622 Email: [email protected] Contact: Jan Samson Email: [email protected] of your vacation to long after you return home. We Website: www.colebrookfinancial.com Specialty: Vacation Resorts International (VRI) is a full- Website: www.lodgingkit.com tailor our services to preserve the distinctive experience Contact: Bill Ryczek service timeshare management company providing Contact: Eric M. Martin offered by your resort, delivering exceptional Specialty: Colebrook Financial Company, focusing on 35 years of innovation, success, best practices, and Specialty: Lodging Kit is an international supplier of results based on our longevity and your vision. Our timeshare lending, provides hypothecation and other solutions to over 140 resorts throughout the United housewares, linens, and furnishings to the resort and collaboration, consistency, and hands-on approach hospitality industries. From it’s three US distribution financing products for small and mid-sized developers States. We have the resources and solutions to ensure your success. Owners vacation with us because centers in New York, Florida and Nevada, the company and can offer loans in amounts ranging from $100,000 generate income for your resort through rentals, can supply open stock items as well as unit packed kits to $30 million or more. We have an innovative they appreciate our service culture. Associations stay resales, and collections. We invite you to discuss your for new installations and refurbish projects. approach to financing with rapid turnaround, personal with us because of the financial strength we build. needs with us today! Please contact Jan Samson at service and no committees. You’ll always talk to a 863.287.2501 or LANDSCAPE AMENITIES principal: Bill Ryczek, Jim Bishop, Fred Dauch, Mark [email protected]. Raunikar and Tom Petrisko, each of whom has extensive timeshare lending experience MINIATURE GOLF

The Brookfield, Co. Liberté Resort Management Group 4033 Burning Bush Rd 118 107th Ave Ringold, GA 30736 USA Wellington Financial Treasure Island, FL 33706 USA Phone 1: (706)375-8530 1706 Emmet St N Ste 2 Phone 1: 800-542-3648 Cost of Wisconsin, Inc. FAX: (706)375-8531 Charlottesville, VA 22901 USA Phone 2: 727-360-2006 3400 Harbor Ave SW Ste 242 Email: [email protected] Phone 1: 434-295-2033 ext. 117 Email: [email protected] Seattle, WA 98126 Website: www.thebrookfieldco.com Email: [email protected] Website: www.libertemanagement.com Phone: (800)221-7625 Contact: Hilda Jones Website: www.wellington-financial.com Motto: “From NEW to LEGACY Resort Management” Fax: (206)223-0566 Specialty: The Brookfield Co. designs and manufactures Specialty: Wellington Financial has financed the Specialty: Dennis DiTinno, a 38 year Resort and Email: [email protected] fine concrete landscape furnishings. Offering 70+ timeshare industry without interruption since 1981. Timeshare Management Professional. Speaker and Website: www.costofwisconsin.com styles/sizes of planters plus fountains, benches, finials author to the Timeshare resort industry, ARDA, TBMA, Contact: Chris Foster and stepping stones, this company provides the best Specializing in receivables hypothecation, inventory and development loans of $10,000,000 and up, we’ve FTOG, NTOA, FVRMA, Condo Alliance. Consulting, Specialty: Since 1957, COST has been an industry in customer service. All products are hand cast and leader in theme construction services. Our highly funded over $5 Billion with our group of lenders. Mentoring and designing Timeshare Community finished in fiber-reinforced, weather durable concrete. specialized team works collaboratively with resort Focused solely on lending to resort developers, we are Managers and Boards to over 34 Resorts since 2000 Many beautiful finishes are offered. Custom work is using Hands on management techniques, marketing, owners and developers to deliver customized miniature available. the exclusive Resort Finance correspondent for Liberty re-sales, rentals and much more. golf courses that will turn unused, or underutilized, Still run by the two founders and designers, the Bank. With over 35 years of expertise in the vacation Concerned for the future and Legacy status of your resort space into a profit center. Whether interests 30 yr. old Brookfield Co. sells direct to landscape ownership industry, we lend to credit-worthy borrowers resort? Contact us today at CEO@LiberteManagement. include prefabricated miniature golf kits, such as professionals, developers and retailers. Site delivery at attractive banks rates. our Micro-Golf® system, or our on-site constructed com for an open and direct discussion on your resort. nationwide. All products ship from Ringgold, GA Adventure Golf, our courses can be developed to fit For many years, my nearly any space and any realistic budget. Please contact us for more information LEAD GENERATION clients have advertised in the Resort Trades Whitebriar Financial Corporation with“ tremendous success. The 575 Mistic Drive PO Box 764 publications are widely read LogiCall Marketing Marstons Mills, MA 02648 4411 S 40th St, Ste D-10 and widely respected within I think the Trades Phone: (508)428-3458 the timeshare industry. The Phoenix, AZ 85040 USA Fax: (508)428-0607 has taken the Phone 1: 602-483-5555 xt. 101 Resort Trades has also been of Email: [email protected] lead in cutting Email: [email protected] great assistance to my clients Website: www.whitebriar.com “ Website: www.logicall.net by helping print our press edge reporting on issues Contact: Harry Van Sciver Specialty: Day Drives and Mini-Vacs for Timeshare and releases and photographs. that really matter to Vacation Clubs. Direct Mail, Internet Marketing and Specialty: Receivables Financing. We can Lend or They are an integral part of any Inbound Telemarketing Purchase, including: Low FICO, No FICO and Credit public relations and advertising independent resorts. Rejects. Fast Fundings of up to $5 million. Non- With our multi-faceted campaigns, it’s never been plan I suggest to clients.” easier to generate prospective buyers. With 40 years of Recourse Financing available, with no Holdbacks. We also Finance Inventory and HOA’s, and assist Marge Lennon R. Scott MacGregor of CaryMacGegor industry knowledge, we know how to keep our clients The Asset & Property Management ahead of the competition. Call today to discuss which in Workouts. Resort Equity and Bridge Financing President Lennon Group, Inc. marketing platform is best suited to achieve your goals available. Communications Group

26 | The Resort Professionals’ monthly News Journal since 1987 MANAGEMENT & OPERATIONS NON-JUDICIAL FORECLOSURES PEST CONTROL/DISINFECTANT POOL & WATER FEATURES PUBLIC RELATIONS EQUIP. & MAINT

SteriFab National Hospitality Group PO Box 41 P.O. Box 2489 Cunningham Asset Recovery Services Yonkers, NY 10710 GBG & Associates 500 West Harbor Drive #822 Myrtle Beach, SC 29578 1030 Seaside Drive Phone: (800)359-4913 Hammerhead Patented Performance Fax: (914)664-9383 San Diego, CA 92101 USA Phone 1: (843)238-5000 ext 3080 Sarasota, FL 34242 USA 1250 Wallace Dr STE D Phone 1: 844-342-1196 Email: [email protected] Delray Beach, FL 33444 Phone 1: 619-255-1661 FAX: (843)238-5001 Email: [email protected] Website: www.sterifab.com Phone: (561)451-1112 Email: [email protected] Email: [email protected] Website: www.timesharenonjudicialforeclosure.com Contact: Mark House Fax: (561)362-5865 Website: www.gbgandassociates.com Website: www.nhgvacations.com Contact: Kevin Mattoni Specialty: Approaching its 50th year on the market. Email: [email protected] Contact: Georgi Bohrod Contact: Pam Cordell Specialty: Since 1987, Cunningham Property STERIFAB continues to set new standards as it Website: www.hammerheadvac.com Specialty: Public Relations: Positioning Strategy, Specialty: National Hospitality Group (NHG) is a Management has specialized in vacation ownership. continues to be the only EPA registered product that Contact: Customer Service Placement and Reputation Management vacation ownership and hospitality organization Our newest service, C.A.R.S., offers lowest cost, both disinfects and kills bed bugs and other insects. Specialty: For 20 years, Hammer-Head has led the way Let GBG create a positive platform for new business in low-cost, safe, easy-to-use manual pool vacuum which provides quality, customized management fastest, non-judicial foreclosure to associations, lenders, This ready to use product is available in all 50 States development and increase awareness. We provide and is ready to use. Available in pints, gallons and 5- systems. Our portable, rechargeable, battery powered services for the timeshare industry. NHG is composed developers in several states. Resolve delinquency, resources and spearhead tailor-made B2B or B2C gallon containers. STERIFAB.COM 1-800-359-4913 vacuums are designed for speed and simplicity. Remove of three proven management organizations( SPM probate, divorce, no name or address, in 5-6 months. strategic plans incorporating both paid and earned Resorts, Defender Resorts and Capital Resorts Group). debris without using the filtration system and cut media, as well as social media campaigns and Title insurance available. Large and Small accounts your pool vacuum time in half, without shutting down Combined they have more than 70 years of experience PET SANITATION marketing collateral materials. We manage many welcome. Large accounts $265, less than 100 accounts the pool. Hammer-Head cleaning units are made in managing resorts and offering services from human $345. 100% client repeat and referral. Let us solve moving parts for an effective, comprehensive America and are the #1 choice of military, cruise line, communications and reputation management program. resources, accounting, operations, marketing and high your delinquent account problems resort, fitness club, and city managers from Key West Three decades of vacation industry success. volume sales. to Okinawa. OPERATIONS SUPPLIES & RECEIVABLE FINANCING EQUIPMENT DOGIPOT 2100 Principal Row, Suite 405 Orlando, FL 32837 USA Vacation Resorts International Phone 1: 800-364-7681 25510 Commercentre Drive, #100 Whitebriar Financial Corporation AMTEX Website: www.dogipot.com LaMotte Company Lake Forest, CA 92630 USA 575 Mistic Drive PO Box 764 736 Inland Center Drive Contact: David Canning 802 Washington Ave Phone 1: (863)287-2501 Specialty: DOGIPOT® has numerous product designs Marstons Mills, MA 02648 San Bernadino, CA 92408 Chestertown, MD 21620 Phone: (508)428-3458 Email: [email protected] Phone: (800)650-3360 Ext 304 made from various materials to help fit all of the Phone: (800)344-3100 possible needs of our customers in helping solve their Fax: (508)428-0607 Website: www.vriresorts.com Email: JAY WADHER [email protected] Fax: (410)778-6394 dog pollution issues. We have the most aesthetically Email: [email protected] Contact: Jan Samson Website: www.myamtex.com Email: [email protected] Specialty: Vacation Resorts International (VRI) is a full- pleasing, commercially durable products on the market Website: www.lamotte.com/pool Website: www.whitebriar.com Contact: Sujay Wadher Contact: Harry Van Sciver service timeshare management company providing that are very economical. No one can match our Contact: Rich DeMoss Specialty: AMTEX is a leading national distributor of Specialty: Receivables Financing. We can Lend or 35 years of innovation, success, best practices, and experience, customer service, selection of products or Specialty: The Mobile WaterLink® SpinTouch™ lab is hotel lodging and maintenance supplies. Specializing ® Purchase, including: Low FICO, No FICO and Credit solutions to over 140 resorts throughout the United reputation in the market. DOGIPOT products offer designed to be used onsite. The precise photometer in bedding, textiles, housekeeping supplies, room dependability that saves you money! Rejects. Fast Fundings of up to $5 million. Non- States. We have the resources and solutions to can measure 10 different tests in just 60 seconds to amenities/accessories. obtain perfect water chemistry. All the tests results can Recourse Financing available, with no Holdbacks. generate income for your resort through rentals, be viewed on the touchscreen or can be transferred We also Finance Inventory and HOA’s, and assist resales, and collections. We invite you to discuss your POOL & WATER FEATURES OUTDOOR AMENITIES EQUIP. & MAINT into our DataMate water analysis program. Achieve in Workouts. Resort Equity and Bridge Financing needs with us today! Please contact Jan Samson at precision without time consuming test and clean-up available. 863.287.2501 or procedures. Visit www.waterlinkspintouch.com for [email protected]. more information. RECREATIONAL GAMES MINIATURE GOLF POOL RENOVATIONS Kay Park Recreation Corp. ChlorKing, Inc. Janesville, IA 50647 | USA 6767 Peachtree Industrial Blvd Phone: 800-553-2476 Norcross, GA 30092 The Chess House FAX: 319-987-2900 Phone 1: 770-452-0952 RenoSys Corporation Email: [email protected] Phone 1: 800-536-8180 Toll-Free (US) PO Box 705 Cost of Wisconsin, Inc. 2825 E 55th Place Website: www.kaypark.com FAX: 770-685-6576 Indianapolis, INA 46220 Lynden, WA 98264 USA 3400 Harbor Ave SW Ste 242 Contact: Marilee Gray Email: [email protected] Phone 1: (360)354-6815 Seattle, WA 98126 Phone: 800.783.7005 Specialty: Manufacturing “America’s Finest” park Website: www.chlorking.com FAX: (360)354-6765 Phone: (800)221-7625 Fax: 317.251.0360 equipment to make people-places people-friendly, since Contact: Steve Pearce Email: [email protected] Fax: (206)223-0566 Website: www.renosys.com 1954! Product line includes a large variety of outdoor Specialty: ChlorKing® Saline-Based Pool Sanitization Website: www.chesshouse.com Email: [email protected] Contact: Kym Webster Systems Contact: Raphael Neff Website: www.costofwisconsin.com tables, benches, grills, bleachers, litter receptacles, Specialty: For three decades RenoSys has been Fixing ChlorKing® salt systems give commercial swimming Specialty: Unplug the gadgets and refresh with a great Contact: Chris Foster drinking fountains, planters, pedal boats, and more! North Americas Pools, Gutters and Decks. Our cost- pools, spas and water parks the most cost-effective, game for sheer fun. Improve IQ, focus, and face to face Specialty: Since 1957, COST has been an industry effective pool renovation solutions have been used safest water sanitization system available. Patented, by over 5,000 facilities to make old pools like new time with your loved ones. Chess House has helped leader in theme construction services. Our highly PEST CONTROL again. We also manufacture new stainless steel spas countless parks and resorts obtain a low cost, high specialized team works collaboratively with resort heavy-duty ChlorSM® salt chlorination and NEX- and pools, slip-resistant pool decking, pool gutters and visibility Giant Outdoor Chess that’s easy to maintain and owners and developers to deliver customized miniature GENpH® onsite batch chlorine generation systems grating, and safety padding. We also offer chloramine fun for everyone from toddlers to veterans. golf courses that will turn unused, or underutilized, keep water clean and lower annual operating costs removal solutions for indoor pools. Call today for a resort space into a profit center. Whether interests substantially while eliminating the need handle toxic free quote. include prefabricated miniature golf kits, such as chlorine, which can cause fires or create dangerous RENTALS AND RESALE gases when mishandled. Combine with Sentry UV our Micro-Golf® system, or our on-site constructed Applied Science Labs Adventure Golf, our courses can be developed to fit systems to enhance control of pathogens. Finance PO Box 2416 systems over 36 or 60 months. nearly any space and any realistic budget. Please Mckinney, TX 75070 contact us for more information Phone 1: (619)825-2121 SellMyTimeshareNow, LLC FAX: (732)892-0085 I don’t know of a resort 100 Domain Drive, Suite 105 Email: [email protected] manager who isn’t familiar RESORT Exeter, NH 29585 Website: www.vaxinatewith88.com with the publication,” Phone: 877-815-4227 I think the Trades Contact: Rodger Williams says Cunningham Management Vice Email: [email protected] Specialty: Bed Bugs! ONE and DONE. The ONLY President“ Kevin Mattoni. “In fact, has taken the Website: www.sellmytimesharenow.com product proven to eliminate or prevent bed bug whenever I visit a manager, Resort Contact: lead in cutting infestation in ONE Treatment! Trades is almost always somewhere ASK how you can get Specialty: SellMyTimeshareNow.com is the largest “ • Kills on contact …. Knock ‘em down and keep ‘em handy in their office. The fact that a edge reporting on issues RESULTS and most active online timeshare resale marketplace down. that really matter to manager keeps it close by shows they’re worldwide. We provide a proven advertising and • Eliminates or…. Prevents for up to 12 months with reading it. Managers have too much quickly using our marketing platform to timeshare owners, while offering independent resorts. lab and clutter to hold onto anything they’re not the largest selection of resales and rentals to buyers field proven Residulen! reading.” CLASSIFIEDS. and travelers. With over 5.1. million visits to our family • 100% nontoxic, hypoallergenic and odor free Contact Marla Carroll of websites and more than $270 million in purchase R. Scott MacGregor of CaryMacGegor • Because it is 100% nontoxic……you can Do It The Asset & Property Management and rental offers delivered to advertisers annually, Yourself and save! Cunningham Management 931-484-8819 we have been serving the needs of owners and non- Group, Inc. Vice President Kevin Mattoni • Back-in-service the SAME day! owners alike since 2003

Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 27 RENTALS AND RESALE SALES AND MARKETING SHARED OWNERSHIP TITLE COMPANIES TECHNOLOGY SOLUTIONS

Timeshares Only LLC 4700 Millenia Blvd. Ste. 250 Orlando FL 32839 Phone 1: 800-496-1400 Timeshare Escrow & Title Resort Management Services SPI Software Fax: 407-477-7988 3659 Maguire Blvd. #100 10745 Myers Way S 2600 SW 3rd Avenue, 5th Floor Email: [email protected] Orlando, FL 32803 Miami, FL 33129 Website: www.timesharesonly.com Seattle, WA 98168 Phone: 407-751-5550 ext. 1105 Phone: (305)858-9505 Contact: Paul Rotter Phone: (888)577-9962 Email: [email protected] Fax: (305)858-2882 Specialty: Timeshares Only is a cooperative advertising Website: www.Timeshareresalesclosings.com Fax: (206)439-1049 Email: [email protected] company that has served the timeshare resale market for Specialty: Trained. Experienced. Trusted Email: [email protected] Website: www.spiinc.com over 20 years. We connect timeshare buyers, sellers, and Offering several regulated services to assist buyers and Contact: George Stemper renters on our online resale platform. Timeshares Only also Website: www.resortmanagementservices.com sellers seamlessly and securely transfer timeshare titles. Specialty: SPI is the preferred software for selling and enhances the timeshare product value by providing owners Contact: Douglas Murray Full licensed, we perform timeshare tile transfers in 23 managing timeshare properties, vacation ownership with maintenance fee relief, numerous monetization states, Mexico, the Caribbean and the Bahamas. Call Specialty: Resort Management Services provides resort clubs and resorts. SPI’s Orange timeshare software is a options, and exclusive access to the largest selection of 407-751-5550 for information about our phenomenal developers and HOAs with customized sales programs comprehensive suite of services that includes sales and travel benefits at remarkable prices. It’s a whole new inventory buy-back program. marketing, property management, billing maintenance timeshare resale experience that generate revenue and enhance benefits for current • Title Searches and more. SPI is a global company with our software owners, We reinvigorate membership usage and • Deed preparation installed on five continents providing a breakthrough • Full closings specializes in meeting with owners and members in product based on over 30 years of industry experience. • Escrow services their communities. Targeting users and non-users, RMS This includes an advanced user interface, all major • Inventory acquisition develops innovative new benefits tailored to improve integrations and cloud-based extendible applications. specific member needs. SOFTWARE Vacation Management Services 3200 Ironbound Road SHADE PRODUCTS Williamsburg, VA 23188 Phone 1: (855) 201-8991 Timeshare Title, Inc. 87 Stambaugh Ave., Suite 7 Email: [email protected] Timeshare Pro Plus Website: www.VacationManagementServices.com Sharon, PA 16146 3659 Maguire Blvd #100 Phone: (724)347-1061 Specialty: Vacation Management Services offers free Orlando, FL 32803 management services for timeshare point owners. Looking FAX: (724)347-4310 FiberBuilt Umbrellas & Cushions Phone: (833)877-7638 Email: [email protected] for a free, reliable closing tool? Or to preserve confidence FAX: (321)281-6009 in an owner’s purchase decision? Our program ensures PO BOX 9060 Website: www.timesharetitle.com Email: [email protected] Contact: Shari Allen point owners have a reputable resource for generating Fort Lauderdale, FL 33310 Website: www.TimeshareProPlus.com Specialty: Prompt and accurate timeshare closings with revenue to help cover maintenance fees. Relieve your Phone: (866)667-8668 Contact: Dave Heine potential buyers of the worry of paying for unused escrow service. Staffed with highly trained, experienced Fax: (954)484-4654 Specialty: Cloud-based software handles title transfer closing agents to serve our clients with the most vacation time. Our program promises to make their activities, estoppel orders, account verifications ownership experience great, allowing enjoyment of their Email: [email protected] efficient, friendly and personalized service. and owner deeding requests: You handle owner We take care of all details, including document / deed investment on their own terms. Website: www.fiberbuiltumbrellas.com communications; we automate the paperwork! Cloud- preparation and recording, collection /disbursement Contact: Jordan Beckner based software including RequestMyEstoppel.com, RESALES of funds, document distribution and final transfers to Specialty: FiberBuilt is the leading manufacturer of HoldMyEscrow.com and JiffyDocs.com – use individual the resort. modules or as a whole. Online software automates contract grade fiberglass ribbed umbrellas for the Our unique, user-friendly website is available to all forms, collects payments and fees and produces clients 24/7 to follow the status of their closings. hospitality industry. Our innovative rib construction documents. Title transfer activities, estoppel orders, Visit our website or call for more information! ensures strength, resilience and durability across our account verifications, owner deeding requests: What full line of shade products. Our wide selection of once took weeks, now takes only hours! Call for a dem TOUR GENERATION Bay Tree Solutions 400 Northridge Rd., Ste. 540 custom cushions and pillows make a fashion statement TELEMARKETING Atlanta, GA 30350 at competitive prices. Every pool area, outdoor lounge Phone: 800-647-4130 and al fresco dining space is enhanced and made more LogiCall Marketing Email: [email protected] comfortable with FiberBuilt’s umbrellas and cushions Website: www.BayTreeSolutions.com 4411 S 40th St, Ste D-10 which complement your design aesthetic and fit your LogiCall Marketing Phoenix, AZ 85040 USA Contact: Doug Milbrath 4411 S 40th St, Ste D-10 Specialty: Bay Tree Solutions is an advertising and budget. Phone 1: 602-483-5555 xt. 101 Phoenix, AZ 85040 USA Email: [email protected] marketing company that specializes in assisting owners Phone 1: 602-483-5555 xt. 101 to resell their vacation ownership interests at a fair price. Website: www.logicall.net SHARED OWNERSHIP SERVICES Email: [email protected] Specialty: Day Drives and Mini-Vacs for Timeshare and By avoiding desperate sellers and distressed properties Website: www.logicall.net and by using our consultative method, for eleven years Vacation Clubs. Direct Mail, Internet Marketing and Specialty: Day Drives and Mini-Vacs for Timeshare and Inbound Telemarketing we have repeatedly guided clients who sell for prices Vacation Clubs. Direct Mail, Internet Marketing and 30-to-50 percent higher than our closest competitors. Bay With our multi-faceted campaigns, it’s never been Inbound Telemarketing easier to generate prospective buyers. With 40 years of Tree provides resort operators, as well as servicing and With our multi-faceted campaigns, it’s never been collection agencies, with a trusted ally. industry knowledge, we know how to keep our clients easier to generate prospective buyers. With 40 years of ahead of the competition. 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We offer Reserved Contact: Bill Chaffee members and business partners: ASK how you can get Specialty: Since 1989 PRA Consultants, certified reserve •A free membership option professionals licensed and trained in implementing the •A Gold Advantage membership option RESULTS PRA System, have prepared the most accurate timeshare Reserve Studies. 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28 | The Resort Professionals’ monthly News Journal since 1987 TRAVEL CLUBS AND EXIT D i a l TRADE ASSOCIATIONS Aspen Financial (August sponsor) • Resort Trades • C.A.R.E.

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of my diagnosis I was also T

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Tell them you saw it in The Trades 931-484-8819 | www.ResortTrades.com | August 2018 | 29 Your Industry, Your Livelihood, Your Media Partner… Resort Trades Every Resort; Every Month Bringing News YOU Want, the Way YOU want it!

Vol 31, No. 8 | August 5, 2018 | www.ResortTrades.com Trades Resort Every Resort; Every Month Resort Trades provides the timeshare industry with relevant news, best strate- gies and practical tips to help owners and managers incubate, grow and sustain successful businesses.

Principle Based Training– Part I

Monthly Print – More than 6,000 copies of Resort Trades are mailed FREE of charge, each month, to vacation ownership/timeshare professionals in the U.S. and Canada, delivering interesting and relevant content about the people and events that concern you most.

Website – ResortTrades.com is updated daily with industry events, personal news, prod- uct and service information, and original editorial content.

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Go to ResortTrades.com or call (931) 484-8819 to subscribe or for advertising information.

30 | The Resort Professionals’ monthly News Journal since 1987 Be ARDA Proud

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Through rigorous Your involvement Together, we advocacy—and with in our community helps influence integrity your support—we us create a culture and growth—driving work to foster a fair of learning and promotes the success of and robust business valued relationships our industry. environment. making us stronger as a whole.

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