Walt Disney World Futures Conference Briefing Package" (1985)
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University of Central Florida STARS Harrison "Buzz" Price Papers Digital Collections 3-27-1985 Walt Disney World Futures Conference Briefing ackageP Disney Development Company Part of the Tourism and Travel Commons Find similar works at: https://stars.library.ucf.edu/buzzprice University of Central Florida Libraries http://library.ucf.edu This Report is brought to you for free and open access by the Digital Collections at STARS. It has been accepted for inclusion in Harrison "Buzz" Price Papers by an authorized administrator of STARS. For more information, please contact [email protected]. Recommended Citation Disney Development Company, "Walt Disney World Futures Conference Briefing Package" (1985). Harrison "Buzz" Price Papers. 131. https://stars.library.ucf.edu/buzzprice/131 /~ A-/ 8 WAlT Dl N .Y WORLD® ~ fU · TURES CON E'RENC Uri fing .Packag · I • i ·March 27-29, 1985 G neral Motors Conference Center World of Motion Pavilion PCOT Center <1:>1985 WaJ1 Disney Prpduetions DISNEY DEVELOPMENT COMPANY 1675 Buena Vista Drive, Suite 315 / ·. .... ..... .. P 0. Box 22771 · : ...:. · Dl> Lake Buena Vista, Florida 32830 (305) 827-1900 . CONTENTS • Location Map • Program • Attendees • Walt Disney World in Brief • Walt Disney World Gated Entertainment Attractions and Resort Facilities • Legal/Governmental Factors • Physical/Environmental Factors • Reedy Creek Improvement District Comprehensive Plan (excerpt) • Economy/Orlando Area Forecast, 1985 - 2005 • Overnight Accommodations • Timeshare • Office/R&D/Industrial • Residential • Walt Disney World Vacation Guide ##11#11 , • Walt Disney Productions 1984. An:-nua·r Report . • Arvida Corporation Planned Commp ni . ties _· ~rochpre l . #:. I 4 5-6 03 E Y E-EASE ~ 4 5-703 20/20 B U FF IVATIDNAL ~ad" "USA ------------------------------------------- 8 9 ___:_ ll ,o I ~-."·· "':' 40 HARRISON PRICE COMPANY (: 542 S Otllh Lorraine Bordezwd. Los A11gel es, California 90020 Telephone 2 s 3 9 37 0936 or 9 3 7 0938 .. --WALT Ul§~~~ WUVLU-- "jl [2~§ul2T CUMVL~X HWYSO HERN[)Q)t MUNICIPAL• FIELD Private Plal'!eS RAILROAD PASSENGER STATION ..,It) It) > 31: X TO OCEAN BEACHES N VIA BEELIN.E EXPRESSWAY ( . • GOLF \ AESORT ·. HOTEL ~· POLYNESIAN VJUAGE RESORT HOTEl I LAKE BUENA VISTA CONFERENCE CENTER ~ 1985 Walt Disney Productions WALT DISNEY WORLD FUTURES CONFERENCE March 27-29, 1985 PROGRAM Wednesday, March 27 Before 9:00 am Breakfast at leisure 9:00 am - 12:00 Noon Guests' property tours, by helicopter and limousine, including visits to gated attractions and resort facilities. Make arrangements with VIP hostess in Yellowstone Room, Contemporary Resort Hotel 12:00 Noon - 2:30 pm General Motors Conference Center Luncheon with Disney Development Company management and consultants for briefing on physical/environmental, / legal/governmental, and economy/ marketplace factors 2:30 pm - 5:00 pm Guests' property tours continued. Coordinate with assigned VIP hostess and/or hostess in Yellowstone Room, Contemporary Resort Hotel 6:15 pm - 6:30 pm Limousine service from Contemporary Resort Hotel to Empress Lilly Riverboat 6:45 pm- 8:00 pm Empress Lilly Riverboat (Skipper's Deck) Cocktail Reception 8:00 pm- 10:00 pm Empress Lilly Riverboat (Skipper's Table) Dinner After 10:00 pm Limousine service from Empress Lilly Riverboat to Contemporary Resort Hotel Thursday, March 28 Before 8:15 am Breakfast at leisure 8:15 am - 8:30 am Limousine service from Contemporary Resort Hotel to General Motors Conference Center 9:00 am - 5:00 pm General Motors Conference Center Brainstorm Session 1: Overview - Ray Watson Film of Walt Disney's vision for WDW Overview of existing conditions, constraints and opportunities - Chuck Cobb Guests' comments on outlook to the year 2015 (10 minutes each) Discussion WORKING LUNCH Discussion - "What we would do at Walt Disney World!" 5:00 pm - 5:30 pm Limousine service from General Motors Conference Center to Contemporary Resort Hotel 6:45 pm - 8:00 pm Kingdom Queen Cruise Boat (Contemporary Resort Hotel Dock) Cocktail Reception 8:00 pm- 10:00 pm Contemporary Resort Hotel (Rocky Mountains Room) Dinner 10:05 pm - 10:15 pm Electrical Water Pageant (Viewed from Rocky Mountains Room Observation Deck) Friay, March 29 Before 8:00 am Breakfast at leisure 8:15 am - 8:30 am Limousine service from Contemporary Resort Hotel to General Motors Conference Center '·.'.-.'- ... _. Friday, March 29 (cont.) 9:00 am - 5:00 pm General Motors Conference Center Brainstorm Session 2: Overview - Ray Watson Reflections on guests' ideas for WDW - Chuck Cobb Presentation of Walt Disney World Master Plan - Kalvin Platt/Pete Walker Proposed real estate products, marketing and development strategies, Orlando area impact, attendance at gated attractions, and build-out value - Chuck Cobb WORKING LUNCH Discussion - "What we would do at Walt Disney World II!" Brainstorming wrap up - Ray Watson Closing Comments - Frank Wells/Michael Eisner Adjourn After 5:00 pm Limousine service available from General Motors Conference Center ***** NOTES: Casual attire for daytime sessions; jackets and ties for evening functions Walt Disney World contact: Gay Keck 828-3280 Disney Development Company contact: Barbara Sullivan 827-1950 After 5:00 pm contact: Message Center 824-1000 ATTENDEES MODERATOR Raymond L. Watson, Chairman of the Executive Committee, Walt Disney Productions PARTICIPANTS - Michael Graves, Architect Madelyn Hochstein, Senior Vice President, Yankelovich, Skelly and White, Inc. Carl N. Hodges, Director, University of Arizona Environmental Research Laboratory Robert W. Lucky, Executive Director, Research, Communications AT&T Bell Laboratories John Naisbitt, The Naisbitt Group Thomas 0. Paine, Thomas Paine Associates Harrison A. Price, Harrison A. Price Co. James. W. Rouse, Chairman, ( ·.' The Enterprise Development Co. Jacquelin T. Robertson, Dean, School of Architecture University of Virginia OBSERVERS Richard S. Benz, Vice President, Disney Development Company Carl Bongirno, President, WED Creative Development Wing T. Chao, Vice President, Disney Development Company Charles E. Cobb, Jr., Chairman, Arvida/Disney Roy E. Disney, Vice Chairman, Walt Disney Productions Michael D. Eisner, Chairman and Chief Executive Officer, Walt Disney Productions ( ' . OBSERVERS Roger E. Hall, President, Disney Development Company Richard A. Nunis, President, Walt ITisney World/Disneyland - Robert M. Rhodes, Vice President and General Counsel, Arvida/Disney Martin A. Sklar, Executive Vice President, WED Creative Development Frank G. Wells, President and Chief Operating Officer, Walt Disney Productions EWS FROM MAGIC KINGDOM EPCOT CENTER VACATION RESORTS Watt IV)isney World® WALT DISNEY WORLD VILLAGE PRESS AND PUBLICITY P.O . BOX 40 LAKE BUENA VISTA, FL 32830 PH (305) 824-4531 • FOR GENERAL INFORMATION PH (305) 824-4321 WALT DISNEY WORLD IN BRIEF STATISTICS: Located at Lake Buena Vista, Fla., 20 miles southwest of Orlando off Interstate 4 and U.S. 192 on a 28,000-acre site planned as the Experimental Prototype Community of Tomorrow (EPCOT). Opened Oct. 1, 1971. All areas open daily year-round. Attendance 22.7 million in 1983; 180 million Magic Kingdom guests since 1971. Record day, 125,011, Dec. 28, 1983. Investment $1.775 billion, through first year of Epcot Center operations. EWLOYMENT: 19,000 permanent employees. 7.-- ., EPCOT CENTER: A permanent international showplace covering 260 acres. Opened Oct. 1, 1982. FUTURE WORLD - Theme areas focusing on discovery and sc1ent1f1c achievements. Major attractions: Spaceship Earth (AT&T), Universe of Energy (Exxon), World of Motion (General Motors), Journey Into Imagination (Kodak), The Land (Kraft), Computer Central (Sperry), Horizons (General Electric), Living Seas (United Technologies) to open Jan. 1986. WORLD SHOWCASE - ten nations surrounding the World Showcase Lagoon: Canada, the United Kingdom, France, Japan, American Adventure, Italy, Germany, China, Mexico and Morocco. VACATION 2,500 acres, lakes, resort hotels, entertainment areas. KINGDOM: MAGIC KINGDOM - 45 major adventures on 100 acre site. Six lands w1th attractions, restaurants and shops based on favorite Disney themes of yesterday, tomorrow and fantasy: Adventureland, Liberty Square, Frontierland, Main Street, U.S.A., Fantasyland and Tomorrowland. -more- \ A / r'\\A/':)1 "7') 0 1 -2- VACATION THEME RESORTS - Contemporary Resort Hotel, 1050 rooms; KINGDOM: Polynesian Village, 644 rooms, 219 new rooms under construction; Golf Resort, 151 rooms, 136 rooms under construction; Fort Wilderness Campground, 825 sites and Group Camping area. FACILITIES - Major convention rooms, restaurants, shops, nightclubs, entertainment lounges, two championship golf courses, tennis courts, horseback riding, pools and lakes for swimming, boating, water skiing, River Country water thrills, Discovery Island tropical gardens and wildlife sanctuary. LAKE BUENA VISTA WALT DISNEY WORLD VILLAGE - 30 shops, 10 restaurants, RESORT COMMUNITY: Empress Lllly Riverboat, Village Jazz Lounge. BUENA VISTA CLUB- Tennis, dining and golf. VILLAS AND TREEHOUSES - 400 family units, with 180 under constructlon. HOTEL PLAZA - 3,270 rooms in Howard Johnson's Resort Hotel, Viscount Hotel, Americana Dutch Resort; Hotel Royal Plaza, Buena Vista Palace, The Hilton. VILLAGE OFFICE PLAZA - 100,000 square feet of office space ( fronting on I-4. CONFERENCE CENTER - for groups of 10-250 persons. TRANSPORTATION: Monorail trains, ferryboats, launches and shuttle service between all areas. -30- ihd:0288P NE S FROM MAGIC KINGDOM EPCOT CENTER VACATION RESORTS ~an; IV)isney World® WALT DISNEY WORLD