#FINDYOURWHY 2014 ANNUAL REPORT goodwill industries of LETTER FROM THE BOARD 2014 WAS A TREMENDOUS YEAR OF GROWTH FOR GOODWILL

2014 was a tremendous year of enterprise The Rotary Clubs of growth, success and mission celebration Spruce Grove and Stony for Goodwill Industries of Alberta. Plain found their whys and through their support The theme for this year in review is Find we were able to add new Your Why. With every donation and with trucks in support of every sales transaction, there is a story connecting community behind why Goodwill was the organization generosity (donated used of choice for our donors and shoppers. household goods) and Our Why? our retail division.

At Goodwill Industries of Alberta, we’re By partnering with our Commercial Services committed to providing individuals with division, corporations, government and disabilities the opportunity to build a brighter non-profit organizations have found their whys future through meaningful employment and through cost savings by having assembly and this would not be possible without your support. product preparation completed by Goodwill Every day we find new whys, such as expanding team members. our mission into communities like Strathcona These groups found their why that connecting County where we proudly opened our new Albertans to employment not only empowers operation in Sherwood Park that hosts our retail an individual with disabilities but makes a store, donation centre and career development profound impact on their family and community. centre that focuses on employment training. As you navigate through our year in review, Another way we’re finding our why is working consider what your WHY might be. We know with leaders in our community and empowering we could not continue to grow and expand them to become ambassadors. our services without your support. We are thrilled that Olympian and silver On behalf of our 500 employees and team medalist Cheryl Bernard has joined us as an members across this great province, thank you. official ambassador for our enterprise. Cheryl shares our passion of working with Albertans with unique abilities and connecting them with LARRY BROWNOFF meaningful employment so it was a natural CHAIR fit and opportunity for Cheryl to become a Goodwillian. DALE MONAGHAN PRESIDENT & CEO Why would business partners and community organizations team up with Goodwill? BOARD OF DIRECTORS

Goodwill Industries of Alberta is governed by a volunteer Board of Directors. We are fortunate to have strong leadership from this dedicated group. The entire organization thanks this enthusiastic group of experienced and committed leaders for their time, effort and strategic guidance.

LARRY BROWNOFF BIKRAM DAULAY CHAIR JENNIFER FOWLER DREW THOMSON JASON GIANG VICE-CHAIR PATRICK KANE DOROTHY CHAN SECRETARY ARDYCE KOURI LILIANA LEVESCONTE STEFAN KREPTUL TREASURER ADRIANNA LASZLO MIRANDE ALEXANDRE JULIE MACPHERSON ONITA BLANKENFELDT JAMMI RAO SANGEET BRAR JASON WATT

3 4 Mission MISSION, VISION Goodwill is a social enterprise providing individuals with disabilities AND VALUES the opportunity to enhance their lives through meaningful employment. At Goodwill, our mission, vision and values are the fabric of our organization.

Vision Whether it is customer service, Goodwill will be recognized for our programs or our internal teams, excellence in community leadership, we believe our mission is who we are, partnerships and the provision of employment opportunities our vision is what steers us and our for individuals with disabilities. values are what makes it possible.

Values

TEAMWORK WE NOT ME, SO WE CAN BE OUR BEST. RESPECT BE OPEN AND HONEST. INTEGRITY MEAN WHAT YOU SAY AND SAY WHAT YOU MEAN. RECOGNITION SAY THANK YOU. CUSTOMER SERVICE SMILE. SAFETY A SAFE YOU IS A SAFE ME. STORES & DONATIONS CENTRES

Thanks to the generosity of donors and retail customers, we are honoured to be one of the largest employers of persons with disabilities in western . On top of this employment POWER achievement, we are proud to let you know that proceeds from Goodwill retail sales stay in OF WORK Alberta and go back to helping Albertans The Power of Work program supports people with disabilities find employment. with disabilities in locating employment or For 10 years we have had a donation centre volunteer opportunities in their communities. located in Sherwood Park and in 2014 we Individuals are assisted with identifying their expanded our operation to a full retail store employment goals, employment preparation, and Power of Work Career Development Centre. job search and employment coaching.

IN 2014 IN 2014 Power of Work served 195 individuals with disabilities 609,830 DONATIONS were received from generous resulting in members of the community. 1,064,725 SALES 81 VOLUNTEERS transactions translated into in 56 organizations thousands of hours of employment 50 NEW EMPLOYMENT PLACEMENTS training for Albertans with disabilities. 101 INDIVIDUALS EMPLOYED 7,000,000 ITEMS with 58 employers of clothing were received from generous Albertans. 22,336 VOLUNTEER HOURS provided across Alberta 4,036,874 KGS of clothing were diverted from the landfill. 7

Samantha’s Story Yes. You CAN do that! Before Sam started working at Goodwill “My team believes in me and supports me Industries of Alberta she felt like things were in whatever I do,” said Sam. “I feel less stacked against her. Former coworkers would anxious when I am doing a dressing room. often remind her of what she couldn’t do and I enjoy socializing with my co-workers and they were unable to see talents Sam has. the customers. I enjoy doing job searches and making new friends with my co-workers Last year Sam came to Goodwill’s Manning and at Power of Work.” location through the Power of Work program, which supports people with disabilities in When she first began working she was timid locating employment. Today she has a very and shy and now her exuberance and positive different outlook on life and self-esteem. energy is tangible. Sam feels that the Manning Goodwill team has changed her life even when “Sam told us that before she started here, her days are challenging. in many, many other places she’s been to, she was told, ‘Pay attention; just do your job,’” Every day when Sam comes to work, the team said Glenn Forth, store manager and Sam’s reinforces, “Yes, you can do that!” or “Just do supervisor. “She has excelled here and has your best!” made incredible growth and progress with By focusing on her abilities and with the our team.” support of her team, Sam has really come Sam’s abilities were evident shortly after she out of her shell. started working with Glenn’s team. After only Shoppers and employees alike are greeted two months of working with a Power of Work by Sam with warm enthusiasm and she has job coach, she was able to work independently. the ability to make anyone’s day a bit brighter. COMMERCIAL SERVICES

Commercial Services is a division of Goodwill Commercial Services is a center-based, Industries of Alberta that provides innovative inclusive place of employment for people and cost-saving services for businesses with disabilities. By providing a structured in Alberta. By outsourcing with Goodwill’s and accommodating work environment, we Commercial Services, corporations, are able to offer a primary focus to people with government and non-profit organizations mental health challenges. It is through this have realized cost savings by having assembly environment that they are able to experience and/or product preparation completed by meaningful employment and successes. team members. 9

Hughes Car Wash Story Business Partner of Commercial Services

Darren Hughes is humble about his family’s They’re excited to learn that Hughes’ number successes but when it comes to partnering one car wash selling product is made right with Goodwill’s Commercials Services Division, here in and also diverts waste he’s all business. from the landfill.

For over 20 years, Hughes Car Wash has been Often, people might pick up the cloths to simply selling Goodwill’s Cleaning Cloths in their car- support Goodwill’s mission but they don’t know washes and gas stations across Alberta. the quality of product they’re getting, explains Darren. After using them, customers are so “Out of everything else that we sell for carwash impressed that not only are they supporting supplies Goodwill’s Cleaning Cloths are our people with disabilities but this team is produc- number one seller,” said Darren. “It’s not ing an incredible great product. charity we’re doing. It’s a good business.” “There’s a lot of wiping rags to choose from Commercial Services produces the but a lot of them are just cloth, not towel, and Cleaning Cloths from donations of cotton Commercial Services Cleaning Cloths are a lot and terry cloth products that cannot be sold better at detailing vehicles than anyone else’s.” in Goodwill’s stores. Trends have come and gone – microfiber When customers or other businesses learn towels are all the rage now – but these about Hughes partnership with Goodwill, Cleaning Cloths are still the number one seller! Darren said they’re usually surprised to hear about Commercial Services.

“Most people know about Goodwill’s retail and donations operations but I’m not sure if they know about their commercial operations. FIND YOUR WHY STORIES

“It's Good for the Environment” “Now that I have a family, I find myself donating things to Goodwill. They might not be brand to Goodwill more than ever before — kids grow new, but they’re still in great condition. out of stuff so fast! By donating to Goodwill, not only am I helping In general, I think a lot of people get caught people with disabilities find jobs, but I’m also up in the pressure to constantly consume teaching my son the importance of sustainable and buy everything brand new, but I don’t think living. Every item we drop off at Goodwill can that’s sustainable. There are lots of people out be reused by someone else, keeping it out there like me — people who’ve simply run out of landfills.” of space or have outgrown something — who donate lots of perfectly usable and unique – Tania K. “It's so Convenient” “I grew up in a small town. My family didn’t donating to Goodwill, not only do we feel more have a lot of money, so we often visited a local organized around the house, but we also know secondhand store. Over the years, I naturally we’re supporting a good cause by helping became quite thrifty. When I graduated from people with disabilities find employment. university and was living in Edmonton, I needed My daughter likes to come along when I drop to find somewhere new to shop and donate, off our donations, and she usually picks up a so I started going to Goodwill. Now, I work little something to bring back — she especially nearby and I come here nearly every week. loves finding pretty necklaces to surprise her It’s the most convenient way to pass on items mom, and princess movies, too (of course). that my family no longer needs, like clothes, toys, and even furniture. We do a big clear – Chris K. out a few times a year — in the spring, around Christmas, and before birthdays. And by

11 Since 2011, Goodwill Industries has been named one of ‘America’s 20 Most Inspiring Companies.’ Published by Forbes, the ranking recognizes Goodwill Industries’ impact on the lives of people and families throughout North America —including Alberta, where we are one of the province’s largest employers of persons with disabilities. In 2014, Goodwill Industries was the only not-for-profit organization to be included in the list.

“It Creates Local Jobs for Albertans with Disabilities” “When it comes time to spring clean, there are important to treat them how you would want lots of places that will take your stuff — but not to be treated. And, by creating access to all of them have a clear mandate. That is, what employment opportunities, Goodwill does is the true impact of my donation? just that.

But when I read through Goodwill’s mission By donating, I know I’m helping to create — which is to create meaningful employment something really wonderful. I’ve been donating opportunities for people with disabilities — for over 15 years, and I’ll continue to do so well I knew right away that my donations would into the future. Giving to Goodwill is an amazing have a tangible impact on the lives of so many way to feel good about making a donation, people here in Alberta. knowing it goes directly toward creating a job and building a better future for someone As a business owner, I know how important with a disability.” it is to make everyone feel appreciated — regardless of his or her background. Disabled people are just like you and I, so I think it’s – Monica K. 13 THANK YOU BUSINESS PARTNERS & SPONSORS Charitable & In-Kind Support

BOUTIQUE JACOB INC. PENSKE THOMAS L. BRINKERHOFF PIVOTAL PROJECT MANAGEMENT BURGETT FINANCIAL PODS BUSINESS CAREER COLLEGE PODS EDMONTON CASH MONEY CHEQUE CASHING RED NIK SURF CO. CLEARPOINT BENEFIT SOLUTIONS RENFREW INSURANCE COLUMBIA COLLEGE RE/MAX SPRUCE GROVE CREATIVE CANDY BOUTIQUE RICHARD J. KROETSCH DAVEY TEXTILE SOLUTIONS ROY MACNEIL RAFAEL DRAINAN SHAPES N’FIGURES EPCOR SHANNON THOMAS FAVA SOUPTACULAR ANAFI GAJE STAPLES GAP TALENTCORE GENERAL SIGNS UNIVERSITY OF ALBERTA G[SQUARED] UNIVERSITY OF CALGARY KPMG JAMES O. VERHAGEN MARSH CANADA LIMITED ED & JULIE WEISS MATRIX CONSULTING GROUP LTD. YARDSTICK TECHNOLOGIES INC NEWCAP RADIO ZEPHYR VENTURES INC. “I believe everyone should have an opportunity and I believe Alberta is the place to provide individuals the opportunity to focus on their abilities and become a noteworthy part of the labour force in this city and throughout Alberta.” – Cheryl Bernard

TYA&J4MAKINGSUCHADIFFERENCE 15 THANK YOU BUSINESS PARTNERS & SPONSORS Mission Support

ADP LESILVA INSTALLATION DOLLARTREE (LONDONDERRY MALL) ALLEN GREY CONTINUING CARE CENTER EASTSIDE SUBWAY (A.G.C.C.C.) EDMONTON EXAMINER ARGYLL CASINO EDMONTON GENERAL HOSPITAL ASLS EDMONTON HUMANE SOCIETY AVIATION MUSEUM EDMONTON NORTHLANDS RACE TRACK AZ AUDIO VISUAL EDMONTON NORTHWEST CHILDCARE CENTER BAMA FURNITURE EDMONTON POLICE SERVICES BASICALLY BABIES ELDER CARE BEE CLEAN ELDER'S CORNER BEYOND PAWS ELITE WASTE DISPOSAL BOSTON PIZZA- TRIVILLAGE SPRUCE GROVE ELLERSLIE GIFT AND GARDEN BOSTON PIZZA WESTGATE EUROPA MEAT SHOPPE BUILDING HOPE COMPASSIONATE MINISTRY EVANGEL CHURCH/FATHER'S HOUSE CHURCH CALEB MANOR FORBES PRESBYTERIAN CHURCH CASA FORT EDMONTON PARK CEREBRAL PALSY ASSOCIATION G.P & AREA SAFE COMMUNITIES CHAMPION PET FOODS GIANT TIGER (KENSINGTON,EDMONTON) CHILDREN'S AUTISM CENTER GOOD SAMARITAN SOCIETY SOUTHGATE CHRIS WARKENTIN, M.P CARE CENTRE CHRISTIAN FELLOWSHIP ASSEMBLY GP PUBLIC LIBRARY CHURCH OF CHRIST GREY NUNS HOSPITAL CHURCHILL RETIREMENT COMMUNITY HABITAT FOR HUMANITY EDMONTON CITY OF EDMONTON REUSE CENTRE HABITAT FOR HUMANITY RESTORE- GRANDE CLIFF'S TOWING PRAIRIE COFFEE NEWS HARDESTY NURSING HOME COPPER SKY LODGE HARVEY'S- EDM 34 AVE CRYSTAL PARK SCHOOL HEAD START- EDM HERMITAGE RD DELTA SOUTH HOTEL HOLY SPIRIT CHURCH DOLLARAMA HOME DEPOT 17

HOPE MISSION ROTARY INTERNATIONAL HUGHES PETROLEUM ROYAL ALEXANDRA HOSPITAL INDOOR ELEMENTS MECHANICAL LTD. ROYAL FURNITURE REFINISHING JASPER PLACE HEALTH AND SALVATION ARMY- EDMONTON WELLLNESS CENTER SCREEN CRAFT INDUSTRIES KIDS KOTTAGE SPCA LATITUDE 53 SPINAL CORD INJURY ALBERTA LYNNWOOD, CAPITAL CARE SPRUCE GROVE COMPOSITE HIGH SCHOOL LYNNWOOD-LAURIER HOUSE ST. ALBERT FAMILY RESOURCE CENTRE MADDHATTERS LIQUID LOUNGE ST. ALBERT SENIORS' CENTRE & CRAZY CUISINE ST. MICHEAL'S EXTENDED CARE MEALS ON WHEELS STITCHES - WEST EDMONTON MALL MEMORIAL COMPOSITE HIGH SCHOOL STROMIGA 50ST MICHAEL'S CRAFT STORE - SPRUCE GROVE STROMIGA DOWNTOWN MILLCREEK NURSERY SUICIDE PREVENTION RESOURCE CENTRE MILLWOODS REC CENTER SUPERSTORE SPRUCE GROVE MISERICORDIA HOSPITAL TARGET GRANDE PRAIRIE MUSTARD SEED THE FINISH LINE NORTH CENTRAL CO-OP THE PEOPLE'S CHURCH OASIS CHURCH THE PINT ODYSSEY HOUSE THE REAL CANADIAN SUPERSTORE OPERATION FRIENDSHIP SENIOR SOCIETY TRIPLE 6 MECHANICAL PARKSIDE SCHOOL CENTURY VALLEN PAT'S AUTO VICTORY CHURCH PETLAND WALMART (CLAREVIEW ) PLAN WALMART (GRANDE PRAIRIE) PLAYWORKS WEST EDMONTON CHRISTIAN ASSEMBLY PROVINCIAL ARCHIVES WHOLESALE SPORTS RED THE AGENCY YMCA - JAMIE PLATZ ROTARY CLUB OF SPRUCE GROVE YMCA - LUTZKY ROTARY CLUB OF STONY PLAIN YWCA FINANCIAL REPORT REVENUE ITEMS:

$19,225,212 $2,489,045 $156,856 DONATED MERCHANDISE PROVINCIAL CONTRACTS UNITED WAY SALES

$67,483 $72,996 DONATIONS AND GRANTS OTHER

Total Revenue $22,011,592

18 EXPENSE ITEMS:

$13,664,328 $5,654,644 $595,072 HUMAN RESOURCE COSTS OCCUPANCY COSTS AMORTIZATION

FOR 2014, WE SPENT $2,542,819 ON MANAGEMENT AND ADMINISTRATION – EQUAL TO 11.6% OF TOTAL REVENUES. THIS MEANS THAT 88.4 CENTS OF EVERY DOLLAR EARNED GOES DIRECTLY TO OUR $461,187 $1,839,774 PROGRAMS AND SERVICES. MATERIAL COSTS OTHER OPERATING COSTS

EXCESS OF EXPENSES OVER REVENUES $203,413

Total Expenses $22,215,005 www.goodwill.ab.ca