EVENT RETAIL FOODS MEDIA

COMPANY PROFILE - Volume 02/2018 #INHYPEGROUP InHypegroup R Retail & Hospitality InHypegroup E Event architect

HYGGE COFFEE & ROASTERY

InHypegroup E Event architect

H YGG E STORE

InHypegroup M HYPE Media & Digital Content

C H R O ME JA K A R TA

TABLE HYPE R OAD S HOW OF SORE CONTENT

InHypegroup R Retail & Hospitality

LE DILIE L BISTRO&BAR

LE DILIEL BISTRO&BAR “ONE’S TOO MANY AND THOUSAND Introduction IS NEVER ENOUGH”

BORN IN 2011, INHYPE GROUP SEEKS TO OFFER THE BEST EXPERIENCES, ENVIRONMENTS, AND EXPERTISE IN VARIOUS FIELDS. THE COMPANY WAS FOUNDED BY WILLY KURNIAWAN, EACH FIELD UNDER INHYPE GROUP BELIEVE IN THIS CORE PRINCIPLE—RE-INVENT.

INHYPE GROUP CONTINUES TO INVENT AND RE-INVENT ALL THE EXCITING FIELDS SUCH AS FOOD & BEVERAGES, HOSPITALITY, LIFESTYLE, MEDIA & TECHNOLOGY, EVENT ORGANIZER, EVEN FILM & PHOTOGRAPHY PRODUCTION.

WE CONTINUE TO GROW AND FLOURISH WITH CREATIVITY AS OUR LENS TO SEE THE WORLD. WE KEEP CREATING AN IDEA THAT CAN ATTRACT THE PEOPLE’S ATTENTION AND ALWAYS END UP LETTING THEM FEEL AND EXPERIENCE OUR INTERACTIONS FOR OUR PROJECT. INEVITABLY, AS INHYPE GROUP GROWS BIGGER AND LARGER FROM TIME TO TIME

“A GOOD IDEA, IN THE BEGINNING, MAKES A GOOD ENDING BUSINESS” THROUGH BRICK BY BRICK BUT OUR CORE VALUES REMAIN THINKING WITHOUT THE BOX, ALWAYS CREATE SOMETHING DIFFERENT THAN THE REST OF THE MARKET ARE OUR FUEL TO GO FOR THE THE SAME CHALLENGES AHEAD OF US. BY WORKING WITH THE PROFESSIONAL, OUTSTANDING AND INFLUENTIAL CREATIVE PEOPLE, WE BELIEVE A GOOD TEAM IS AS IMPORTANT AS A GOOD CONCEPT.

IN AMONGST ALL OF THE COMPETITORS, WE WILL NEVER STOP TO GIVE YOU A NICE REPERTOIRE OF DISHES, EVENTS, AND IDEAS TO LET PEOPLE KNOW THE ART OF GOOD LIVING. BE DIFFERENT AND ORIGINAL. LET’S HAVE FUN TOGETHER AND ENJOY THE HYPE! #InHypegroup

FOUNDER OF HYPEGROUP THE ART OF GOOD LIVING #InHypegroup #InHypegroup

Our Project

Event Architect Hype.id / Hype Street Food + Design Market /Jakarta Coffee Week / Chrome / Jakarta Dessert Project/ Epicon / Hype Culinary Culture Retail & Hospitality Commune Space / Le Diliel Asian Bistro & Bar / Hygge Coffee & Roastery / Hygge Store / Bakmi Ibu Negara / Something about salad Wis Ngopi? / Inhype Co-working Space Digital Content Inhype Picture / Inhype E-magazine /

Even.id / Papasemar / Polka.id IN 2011, INHYPE GROUP IS A DIVERSIFIED COMPANY, HEADQUARTERED IN JAKARTA. INHYPE GROUP WAS FOUNDED BY WILLY KURNIAWAN. EVENT HYPE! E 01

InHypegroup Event architect

NUMBER OF EVENTS HYPE.ID IS A CREATIVE LIFESTYLE EVENT ORGANIZER 43 NUMBER OF VISITORS COMPANY. SINCE STEPPING INTO THE GAME IN 2016, 987.000 GUESTS NUMBER OF TENANTS HYPE.ID ALREADY CULTIVATED FESTIVE ENTERTAINMENT 3500 TENANTS FOR YOUR ONE-OF-A-KIND EXPERIENCE. AT FIRST, OUR

CONTACT / ADVENTURE BEGINS IN THE (PANTAI INDAH KAPUK) BY CREATING A HYPE FESTIVAL MARKET. E. [email protected] IG. @HYPE.ID AT THAT TIME, WE CURATED OUR LOCAL STREET FOOD, A SPECIAL MARKET IN FASHION AND LIFESTYLE TO JOIN THE FESTIVE OF THE HYPED ATMOSPHERE WE WANT TO SHARE. IT IS OUR VISION TO SUPPORT OUR LOCAL ENTREPRENEURS THROUGH THIS EVENT TO CREATE MORE AND BE MORE.

BY PRESENTING MORE THAN 200 TENANTS FROM FOOD AND BEVERAGES TO FASHION AND LIFESTYLE AND CREATING A DIFFERENT THEME ON EVERY TWO WEEKENDS. HYPE.ID IS READY TO EMBARK A REMARKABLE JOURNEY DESPITE OUR EARLY MILESTONE. WE WON'T STOP UNTIL WE GET THERE, BUT ONCE WE GET THERE WE'LL GO FURTHER THAN BEFORE.

THEN, LET’S GET HYPE TOGETHER, SHALL WE? E 01

InHypegroup Event architect

JUNE - JULY 2015 HYPE FESTIVAL - WONDERLAND JULY 2015 HYPE FESTIVAL - INDEPENDENCE DAY AUG - HYPE SEPTEMBER - OCTOBER 2015 HYPE FESTIVAL – ATLANTIS HYPE FESTIVAL – HALLOOBOO NOVEMBER 2015 HYPE FESTIVAL – HAPPY THANKSGIVING DECEMBER 2015 HYPE JOURNEY FESTIVAL – CHRISTMAS STORY HYPE FESTIVAL - TROPICAL CHRISTMAS (LMP) JANUARY 2016 HYPE.ID – LUNAR LOVE FEBRUARY 2016 EPICON – DREAMLIKE ( ) POP UP BELLY – CIRCUS MARCH 2016 EPICON – BOHEMIAN (LMP JAKARTA) EPICON – MOROCCAN NIGHT (ONEBELL PARK JAKARTA) APRIL 2016 HYPE STREET FOOD – “OUR JOURNEY NEVER ENDS. IT JUST STARTED.” ALL NEW HYPE MAY - JUNE 2016 HYPE STREET FOOD – PAPERTOWN JULY - AUGUST 2016 HYPE STREET FOOD – STARTED IN THE NORTH JAKARTA, NOW WE’RE HERE WITHOUT KNOWING HOW TO STOP CREATING A GOOD #TBT8090S AUGUST 2016 HYPE STREET FOOD – FLEA MARKET LIFESTYLE FOR YOU. FROM ITS HUMBLE BEGINNINGS, SEPTEMBER 2016 HYPE STREET FOOD – DOODLE LAND IT’S AMAZING HOW HYPE JOURNEY HAS GROWN INTO A ONE-OF-A-KIND FESTIVE ENTERTAINMENT. HYPE.ID SEPT - OCTOBER 2016 HYPE.ID – JAKARTA COFFEE WEEK HAS ATTRACTED THOUSANDS OF ART LOVERS, 2016 (HYPE PIK) HYPE STREET FOOD – LANTERN LIGHT LIFESTYLE GOERS, FASHION SHOPPERS, FOOD HUNTERS, AND COFFEE SEEKERS TO COME AND DECEMBER 2016 HYPE STREET FOOD – CREAMY CANDY EXPERIENCE THE ART OF GOOD LIFESTYLE. WE DEFINITELY WANT TO CREATE A PERFECT GETAWAY CHRISTMAS HYPE STREET FOOD – COSMIC CHRISTMAS RIGHT INTO PEOPLE’S HEARTS AND TUMMIES ALL () JANUARY 2017 HYPE STREET YEAR LONG. FOOD – LUNAR LOVE MARCH 2017 CULINARY CULTURE – WE DIDN’T COME THIS FAR TO ONLY COME THIS FAR. #SCFOODIES ( JAKARTA) HYPE.ID - WE WILL NOT STOP HERE. IT’S JUST A BEGINNING FOR APRIL 2017 US. CHROME MARKET HYPE STREET FOOD - CUBERMARKET (LMK

LET’S GO FOR A NEW JOURNEY! MORE HYPE, JAKARTA) MAY 2017 HYPE.ID – TROPICAL FOREST MUCH BETTER! To be continued.... E 01

InHypegroup Event architect

#HYPEROADSHOW FORGET ABOUT GOING TO THE SAME CROWDS AT THE SHOPPING MALLS; THERE ARE PLENTY OF COOL POP-UP MARKET STORES FROM HYPE.ID! FROM MALL TO MALL AND CROWD TO CROWD. WE OFFER OUR CUSTOMERS DIFFERENT THINGS AND IT IS THE EXPERIENCE OF DISCOVERING SOMETHING NEW THAT MAKES OUR POP-UP MARKETS MORE INTERESTING.

YOU CAN FIND A MYRIAD OF QUIRKY, ONE-OF-A-KIND GOODS AND EXPERIENCES THAT MAY BE ABSENT FROM UNUSUAL SHOPPING MALLS. MARK YOUR CALENDAR AND HEAD TO HYPE STREETFOOD + DESIGN MARKET, EPICON, AND HYPE CULINARY FESTIVAL TO PICK UP SOME LOCAL FASHION APPAREL AND TASTEFUL FOOD—

SHOPPING AND HAVING FUN WILL NEVER BE THE SAME.

2016 LIPPO PURI GALAXY MALL SURABAYA CENTRAL PARK LIPPO MALL KEMAN

2016 2017 ONE BELL PARK SENAYAN CITY E 02

InHypegroup Event architect

NUMBER OF EVENTS 2 SINCE 2015 AND STILL BREWING THE HYPE NUMBER OF VISITORS UNTIL NOW. 47.000 GUESTS NUMBER OF TENANTS 281 TENANTS ORGANIZED BY INHYPE GROUP AND PRESENTED BY BANK MANDIRI, JAKARTA COFFEE WEEK FESTIVAL WILL BE BACK CONTACT / THIS YEAR TO FULFILL THE NEEDS AND CRAVES FOR GREAT

E. [email protected] COFFEE WITH A NEW PLACE TO VISIT, SUCH AS , IG. @JKTCOFFEEWEEK JOGJA, PONTIANAK, , AND SURABAYA. DELVE IN THE HIP AND TRENDING COFFEE-CENTRIC LIFESTYLE WITH ’S MOST LOVED COFFEE ENTHUSIASTS FROM AROUND INDONESIA.

COME AND CELEBRATE THE NEEDS FOR GREAT COFFEE, GREAT FASHION, AND GREAT FOOD. BOOK A LAB SESSION TO LEARN MORE ABOUT COFFEE WITH OUR COFFEE EXPERTS FROM ABCD SCHOOL OR CHALLENGE YOURSELF BY JOINING LATTE ART AND BREWING COMPETITIONS.

BE SPOILT FOR CHOICE WITH DIFFERENT EXHIBITORS, COFFEEPRENEURS, SHOP FOR NEW APRONS AND BREWING TOOLS, GET THE LATEST TREND BY VISITING OUR CURATED FASHION BRANDS, AND GET SOME BITES AND FOOD TO COMPLETE YOUR DAY. Jacoweek is much more beyond a cup of coffee. It’s a cup of lifestyle. E 03

InHypegroup Event architect WHY DO YOU NEED TO PARTICIPATE?

DIFFERENT KINDS OF BEANS, TASTES, AND TRADITIONS WILL UNIFY US AS A SOLID CUP OF GOOD COFFEE EXPERIENCE. IT WILL STRENGTHEN THE CONNECTION AND NETWORK TO DRAW MORE ATTENTION TO REACH OUT MORE CAFFEINE SEEKERS AND GIVE A GOOD RESULT FOR THE ADVANCEMENT JAKARTA’S NOTORIOUSLY GROWING ITS OWN OF INDONESIAN COFFEE. UNIQUE COFFEE CULTURE. COFFEE HAS DEVELOPED INTO PEOPLE’S LIFESTYLES. WITHOUT A DOUBT, THE POPULARITY OF COFFEE SO, COFFEE IS IN ONE HAND AND SHOPS HAS SPRUNG UP IN ALMOST EVERY GOOD THINGS IN THE OTHER. CORNER OF JAKARTA AND OTHER CITIES. SEEING LET’S JOIN THE COFFEE CELEBRATION AND THE OPPORTUNITY, BANK MANDIRI BREW TOGETHER! PARTICIPATED AND CELEBRATED THE COFFEE PHENOMENON BY GIVING A SUCH A GOOD PRICE FOR CAFFEINE SEEKERS THROUGH THEIR MANDIRICOFIESTA PROGRAM.

ALONG WITH BANK MANDIRI, WE ALSO CREATED A BIG CELEBRATION TO CELEBRATE HOW INDONESIA'S COFFEE MARKETS RAPIDLY GROWING. INTRODUCING TO YOU— PESTA KOPI MANDIRI. ALSO KNOWN AS A PRE-EVENT FOR JAKARTA COFFEE WEEK 2017. MUSEUMS AND OTHER HISTORICAL PLACES AROUND JAKARTA WERE CHOSEN AS OUR EVENT LOCATION. WE BELIEVE THAT COFFEE IS ABLE TO UNITE AND INTEGRATE WITH OUR ART AND CULTURE AND BECOME A TOOL FOR SUPPORTING THE INDUSTRY ON A NATIONAL SCALE.

NUMBER OF EVENTS 5 NUMBER OF VISITORS 29.000 GUESTS NUMBER OF TENANTS CONTACT / 110 TENANTS E. [email protected] IG. @HYPE.ID E 04

InHypegroup Event architect

THERE ISN'T A LOT WRITTEN ABOUT THE MOTORCYCLE CULTURE.

CHROME IS A NEW FORM OF KUSTOM KULTURE WEEKEND MARKET. OUR EVENT IS A COLLECTION OF CURATED CONTENT AND VENDORS OF MOTORCYCLE CHIC, CUSTOM MOTORCYCLE, RIDING GEARS, AND APPAREL BRANDS. A RANGE OF FOOD AND DRINKS ARE LOCATED IN CHROME FESTIVAL, ALSO THERE IS AN AMAZING SELECTION OF MUSIC.

IT’S DEFINITELY A BLEND OF A NEW EXPERIENCE OF A WEEKEND MARKET. WE AIM TO GIVE A NEW NUMBER OF EVENTS ALTERNATIVE TO REPLACE A BORING WEEKEND 1 NUMBER OF VISITORS ACTIVITY BY SPENDING A GOOD QUALITY TIME IN A 14.000 GUESTS GOOD VENUE WITH A LOT OF GREAT PEOPLE. NUMBER OF TENANTS 82 TENANTS FOR THOSE MOTORCYCLE ENTHUSIASTS AND EVERYONE CONTACT / ARE WELCOMED TO GET INTO THE SCENE BECAUSE

E. [email protected] WHO KNOWS A DOOR OF OPPORTUNITY TO ENLARGE A IG. @HYPE.ID BUSINESS NETWORKING MIGHT OPEN FOR YOU E 02

InHypegroup Event architect

SAVE ROOM Special Concept FOR DESSERT.. THIS IS MORE THAN JUST A FESTIVAL, IT’S THE ONLY PLACE WHERE YOU CAN TASTE ALL THE SWEET THINGS UNDER ONE ROOF! PREPARE YOURSELF FOR A DAY FULL OF SWEETS AND UNIQUE DESSERTS FOR ALL. IT’S DEFINITELY A DAY OF CELEBRATION, DISCOVERY, AND DELICIOUSNESS!

THERE WILL BE A ROOM FOR DESSERT AND IT’S FOR EVERYONE. FROM SPECIAL TASTINGS, WORKSHOPS, DESSERT TALKS, TO TURN DESSERTS INTO A SUCCESSFUL BUSINESS— JAKARTA DESSERT PROJECT WILL GIVE PEOPLE THE BEST EXPERIENCE POSSIBLE AROUND THAT KIND OF LOVE FOR DESSERT. Lets celebrate all the sweet things in life

EMPORIUM PLUIT MALL 08 - 11 MARET 2018 LIPPO MALL KEMANG 25 - 29 APRIL 2018

NUMBER OF EVENTS CONTACT / 2 NUMBER OF VISITORS E. [email protected] 39.800 GUESTS NUMBER OF TENANTS IG. @DESSERTPROJECTID 167 TENANTS RETAIL HYPE! R 01

InHypegroup Retail & Hospitality

HYPE.ID IS INTRODUCING A NEW STAGE— COMMUNE SPACE.

ONE OF COMMUNE SPACE’S KEY MISSION IS TO ENCOURAGE MORE COLLABORATION AND SHARING IDEAS IN FOOD, ART, LIFESTYLE, AND AN EXCITING COMMUNE SPACE WAS ESTABLISHED SINCE 2017, CREATIVE PHENOMENAL. RECENTLY, SPACES LIKE AT MALL 1ST FLOOR, WEST MEZZANINE, NORTH JAKARTA. COMMUNE ARE ESCALATING AND GAINING POSITIVE REACTION FROM AROUND THE WORLD. THROUGH FOOD & COFFEE, ART EXHIBITIONS & ART WORKSHOPS, ARTISTS’ TALKS & COLLABORATIONS, FASHION MARKET & A MIX OF LIVELY ACTIVITY. COMMUNE SPACE AIMS TO ESTABLISH AN EXCITING PLATFORM WHERE EVERYONE WILL GATHER THEN SHARE POSSESSIONS, PASSIONS, AND NEEDS TO LEARN, DISCOVER, AND ENGAGE WITH EMERGING THINKERS AND DOERS. IN THE FUTURE, WE DO WANT COMMUNE SPACE BE FILLED BY POSITIVE PEOPLE THAT BRING A GOOD VIBE AND POSITIVE LIFESTYLE ENVIRONMENTS IN THE NORTH JAKARTA OR EVEN BETTER IN JAKARTA. CONTACT / IT’S NOT JUST ENOUGH TO EXIST. WHY DON’T WE

E. [email protected] CREATE AND HAVE FUN TOGETHER? COME, VISIT, HAVE IG. @COMMUNESPACE FUN, AND REPEAT. Commune space The art of good lifestyle R 02

InHypegroup Retail-Hospitality

CONTACT /

E. [email protected] DEMOGRAPHICS IG. @LEDILIEL SES B+ (MIDDLE-HIGH) GENDER FEMALE 60% - MALE 40% AGE LOCATED IN A HIDDEN GLASS HOUSE INSIDE 25+ COMMUNE SPACE, PLUIT VILLAGE MALL, MONTHLY INCOME LEVEL LE'DILIEL IS AN EXCITING BLEND OF MODERN > IDR 7,000,000 OCCUPATION INDONESIAN CUISINE, FRESH LOCAL ASIAN URBAN HOUSEWIVES, YOUNG EXECUTIVES, BUSINESS INGREDIENTS, EXPERTLY PAIRED WINES AND OWNERS, FOOD ENTHUSIASTS COCKTAILS, AND HIGH QUALITY COFFEE. FAMILY LIFE YOUNG SINGLE, YOUNG COUPLE, YOUNG FAMILY

ASINAN RUJAK LE'DILIEL JAKARTA IS PART OF THE NEW THE DISH INSPIRED FROM ASINAN JAKARTA, A COMBINE OF BREED OF RESTAURANTS IN THE CAPITAL SEASONAL FRUIT AND CURED CHINESE CABBAGE, GREENS, IT’S SALTED CARAMEL CASHEW NUT,JICAMA, "REMPEYEK THAT FOCUSES ON INVENTIVE, HIGH-LEVEL PSYCHOGRAPHICS: KACANG" WITH CHILI PEANUT DRESSING, WE USE CASHEW CUISINE, BUT PRESENTED IN A CASUAL, NUT FOR THE DRESSING TO MAKE IT THICK AND PEANUT FOOD ENTHUSIASTS, OPEN TO NEW IDEAS, LOVE TO SOCIALIZE, LOVE TO HANG OUT WITH FRIENDS AND FAMILY, ALLERGIC CAN EAT. LIVELY ATMOSPHERE. WORTH AND EVEN COLLEAGUES SMOKED OCTOPUS THE DISH THAT YOU CAN'T FIND ELSEWHERE, BOILED THAN WHAT WE SERVE: SMOKED FOR 3 HOURS WITH COCONUT HUSK TO GET THE ASIAN INDONESIAN FUSION, COCKTAILS, MOCKTAILS, WINE. TO TRY! SMOKINESS AND FLASH DEEP FRIED TO GET CRUNCHINESS AND SERVED WITH SAMBAL MBÉ AVERAGE CHECK: (BALINESE SAMBAL) IDR 450,000++ FOOD PRICE: GRILL LAMB RACK GULAI IDR 60,000 – IDR 400,000 INSPIRED FROM GULAI TUNJANG , SUMATRAN DISH SEATING CAPACITY: COMMONLY GULAI DISHES USING BRAISED BEEF, TENDON, 80 TRIPE,ETC BUT IN LE DILIEL WE USE GRILLED LAMB RACK , MARINATED WITH SOY AND CRUSTED WITH CORIANDER AND SERVED WITH GULAI SAUCE. MORE INFO (ABOUT RESTAURANT) BAR AVAILABLE BABI GULING PRIVATE DINING INSPIRED FROM BALINESE SUCKLING PIG, WE MARINAGE RESERVATION PORK BELLY WITH BASA GEDE (BALINESE ALL SPICES) THEN WIFI OUTDOOR SEATING WE SLOW ROAST FOR 3 HOURS. SERVED WITH AROMATIC RICE SMOKING AREA (AFTER 8 PM) , LAWAR (BALINESE MIX VEGETABLES WITH BASA GEDE TAKE AWAY SPICES) , BASA GEDE AU JUS (PORK AU JUS MIX WITH BALINESE NATIVE SPICES)

TUNA TATAKI VERY REFRESHING DISH, TASTY AND UMAMI MEDIUM RARE TUNA COMBINE WELL WITH MESLCUN, ORANGE, KYURI AND CHERRY TOMATO, DRESSED WITH ONION DRESSING. R 02

InHypegroup Retail & Hospitality

CONTACT /

E. [email protected] DEMOGRAPHICS IG. @LEDILIEL SES B+ (MIDDLE-HIGH) GENDER FEMALE 60% - MALE 40% AGE LOCATED IN A HIDDEN GLASS HOUSE INSIDE 25+ COMMUNE SPACE, PLUIT VILLAGE MALL, MONTHLY INCOME LEVEL LE'DILIEL IS AN EXCITING BLEND OF MODERN > IDR 7,000,000 OCCUPATION INDONESIAN CUISINE, FRESH LOCAL ASIAN URBAN HOUSEWIVES, YOUNG EXECUTIVES, BUSINESS INGREDIENTS, EXPERTLY PAIRED WINES AND OWNERS, FOOD ENTHUSIASTS COCKTAILS, AND HIGH QUALITY COFFEE. FAMILY LIFE YOUNG SINGLE, YOUNG COUPLE, YOUNG FAMILY

ASINAN RUJAK LE'DILIEL JAKARTA IS PART OF THE NEW THE DISH INSPIRED FROM ASINAN JAKARTA, A COMBINE OF BREED OF RESTAURANTS IN THE CAPITAL SEASONAL FRUIT AND CURED CHINESE CABBAGE, GREENS, IT’S SALTED CARAMEL CASHEW NUT,JICAMA, "REMPEYEK THAT FOCUSES ON INVENTIVE, HIGH-LEVEL PSYCHOGRAPHICS: KACANG" WITH CHILI PEANUT DRESSING, WE USE CASHEW CUISINE, BUT PRESENTED IN A CASUAL, FOOD ENTHUSIASTS, OPEN TO NEW IDEAS, LOVE TO NUT FOR THE DRESSING TO MAKE IT THICK AND PEANUT LIVELY ATMOSPHERE. SOCIALIZE, LOVE TO HANG OUT WITH FRIENDS AND FAMILY, WORTH ALLERGIC CAN EAT. AND EVEN COLLEAGUES SMOKED OCTOPUS THE DISH THAT YOU CAN'T FIND ELSEWHERE, BOILED THAN WHAT WE SERVE: ASIAN INDONESIAN FUSION, COCKTAILS, MOCKTAILS, SMOKED FOR 3 HOURS WITH COCONUT HUSK TO GET THE WINE. TO TRY! SMOKINESS AND FLASH DEEP FRIED TO GET CRUNCHINESS AND SERVED WITH SAMBAL MBÉ AVERAGE CHECK: IDR 450,000++ (BALINESE SAMBAL) FOOD PRICE: GRILL LAMB RACK GULAI IDR 60,000 – IDR 400,000 INSPIRED FROM GULAI TUNJANG , SUMATRAN DISH SEATING CAPACITY: COMMONLY GULAI DISHES USING BRAISED BEEF, TENDON, 80 TRIPE,ETC BUT IN LE DILIEL WE USE GRILLED LAMB RACK , MARINATED WITH SOY AND CRUSTED WITH CORIANDER AND SERVED WITH GULAI SAUCE. MORE INFO (ABOUT RESTAURANT) BAR AVAILABLE BABI GULING PRIVATE DINING INSPIRED FROM BALINESE SUCKLING PIG, WE MARINAGE RESERVATION WIFI PORK BELLY WITH BASA GEDE (BALINESE ALL SPICES) THEN OUTDOOR SEATING WE SLOW ROAST FOR 3 HOURS. SERVED WITH AROMATIC RICE SMOKING AREA (AFTER 8 PM) , LAWAR (BALINESE MIX VEGETABLES WITH BASA GEDE TAKE AWAY SPICES) , BASA GEDE AU JUS (PORK AU JUS MIX WITH BALINESE NATIVE SPICES)

TUNA TATAKI VERY REFRESHING DISH, TASTY AND UMAMI MEDIUM RARE TUNA COMBINE WELL WITH MESLCUN, ORANGE, KYURI AND CHERRY TOMATO, DRESSED WITH ONION DRESSING. R 03

InHypegroup Retail & Hospitality

CONTACT / INSIDE THE COMMUNE SPACE, HYGGE COFFEE CREATES A SMART BUT HOMELY FEEL FOR THE PATRONS AWAITING E. [email protected] IG. @HYGGE.COFFEE THEIR CAFFEINE HIT. IT ISN’T A BIG COFFEE SHOP, NOR IS IT THE FANCIEST, BUT IT’S STILL THE MOST-FRIENDLY COFFEE SHOP IN THE NORTH JAKARTA. WE ONLY HAVE A FEW SEATS BUT THAT DOESN’T STOP US TO GIVE OUR ATTENTION AND DEDICATION THROUGH EACH COFFEE THAT WE SERVE.

ONCE THE PRECIOUS COFFEE BEANS ARRIVE AT OUR ROASTERY, WE TAKE OUR TIME TO CRAFT AND REFINE A ROASTING PROFILE TO EACH COFFEE AND BLEND, IN ORDER TO BRING OUT THEIR VERY BEST POSSIBLE AROMAS, FLAVORS, SWEETNESS, ACIDITY AND OF COURSE COFFEE EXPERIENCES. ALSO, COME AND TASTE A NEW SEASONAL COFFEE EVERY MONTH WITH OUR DIFFERENT ROASTER AND YOU’LL BE SURPRISED. HYGEE COFFEE ALSO HAS A SMALL SPACE FOR EXHIBITION OR WORKSHOP AREA. WHAT COULD BE BETTER THAN A GOOD COFFEE ACCOMPANY WITH GOOD PEOPLE? AT THE END, WE BELIEVE IN A GOOD COFFEE AND EVERY GOOD COFFEE SHOULD PASS THE PERFECT EXPERIENCE. FROM THE VERY BEGINNING TO THE VERY END. FROM BEAN TO CUP. FROM A PERSON TO A WONDERFUL PEOPLE.

WE CANNOT WAIT TO MEET A WONDERFUL PEOPLE LIKE YOU. R 03

InHypegroup Retail & Hospitality

DEMOGRAPHICS

SES A/B+ GENDER FEMALE 60% - MALE 40% AGE 18-70 MONTHLY INCOME LEVEL > IDR 6,500,000 CONTACT / INSIDE THE COMMUNE SPACE, HYGGE COFFEE CREATES A OCCUPATION SMART BUT HOMELY FEEL FOR THE PATRONS AWAITING COLLEGE STUDENTS, FIRST JOBBERS, URBAN E. [email protected] HOUSEWIVES, EXECUTIVE ENTREPRENEURS IG. @HYGGE.COFFEE THEIR CAFFEINE HIT. IT ISN’T A BIG COFFEE SHOP, NOR IS IT FAMILY LIFE THE FANCIEST, BUT IT’S STILL THE MOST-FRIENDLY COFFEE YOUNG SINGLE, YOUNG COUPLE, YOUNG FAMILY SHOP IN THE NORTH JAKARTA. WE ONLY HAVE A FEW WHAT WE SERVE: SPECIALTY COFFEE, ROASTED BEANS, BLENDED SEATS BUT THAT DOESN’T STOP US TO GIVE OUR DRINKS, BRUNCH MENU. ATTENTION AND DEDICATION THROUGH EACH COFFEE AVERAGE CHECK: IDR 160,000 FOR 2 – IDR 320,000 FOR 4 THAT WE SERVE. FOOD PRICE: IDR 20,000 – IDR 90,000 ONCE THE PRECIOUS COFFEE BEANS ARRIVE AT OUR SEATING CAPACITY: 50 (INDOOR & OUTDOOR) ROASTERY, WE TAKE OUR TIME TO CRAFT AND REFINE A

MORE INFO (ABOUT RESTAURANT) ROASTING PROFILE TO EACH COFFEE AND BLEND, IN BAR AVAILABLE ORDER TO BRING OUT THEIR VERY BEST POSSIBLE PRIVATE DINING AROMAS, FLAVORS, SWEETNESS, ACIDITY AND OF COURSE RESERVATION WIFI COFFEE EXPERIENCES. ALSO, COME AND TASTE A NEW OUTDOOR SEATING SMOKING AREA (AFTER 8 PM) SEASONAL COFFEE EVERY MONTH WITH OUR DIFFERENT TAKE AWAY ROASTER AND YOU’LL BE SURPRISED. HYGEE COFFEE ALSO HAS A SMALL SPACE FOR EXHIBITION OR WORKSHOP AREA. WHAT COULD BE BETTER THAN A GOOD COFFEE

PSYCHOGRAPHICS ACCOMPANY WITH GOOD PEOPLE? AT THE END, WE PEOPLE WHO REALLY ENTHUSIAST WITH FOOD BELIEVE IN A GOOD COFFEE AND EVERY GOOD COFFEE LOOKING FOR GOOD FOOD WITH NEW AMBIENT LOVES TO SOCIALIZE, UP TO DATE, MODERN, SHOULD PASS THE PERFECT EXPERIENCE. FROM THE VERY PLEASURE SEEKERS BEGINNING TO THE VERY END. FROM BEAN TO CUP. FROM A PERSON TO A WONDERFUL PEOPLE.

WORTH TO TRY: HOUSEBLEND ENCLAVE WE CANNOT WAIT TO MEET SINGLE ORIGIN: PEABERRY, PANGO-PANGO, A WONDERFUL PEDAMARAN, SAPAN VILLAGE PEOPLE LIKE YOU. Jacoweek is much more beyond a cup of coffee. R 04

InHypegroup Retail & Hospitality

CONTACT /

E. [email protected] IG. @HYGGESTORE.ID

THE SLOWER YOU SHOP, THE MORE YOU HAVE A GOOD TIME !

HYGEE IN DANISH IS THE ART OF CREATING JOY & COZINESS IN LIFE’S EVERYDAY MOMENTS. THAT IS OUR ROOT TO CREATE A SPACE FOR THE FASHION MARKET. IN HYGEE STORE, WE WANT OUR CUSTOMERS TO ESCAPE FROM THE HUSTLE BUSTLE AND SLOW DOWN FOR A MOMENT. TAKE TIME TO LOOK, TOUCH, SMELL, AND ENJOY THE ART OF SLOW SHOPPING.

DEMOGRAPHICS

SES A/B+ (MIDDLE-HIGH TO HIGHER CLASS) GENDER FEMALE 50% - MALE 50% AGE 17 – 40 MONTHLY INCOME LEVEL > IDR 3,000,000

OCCUPATION COLLEGE STUDENT, FIRST JOBBER, ENTREPRENEUR, YOUNG EXECUTIVE, URBAN HOUSEWIVES, HIGH SCHOOL STUDENTS, HOUSEWIVES FAMILY LIFE YOUNG SINGLE, YOUNG COUPLE, YOUNG FAMILY R 05

InHypegroup Retail & Hospitality

CINTA AKU KE KAMU ITU KAYA ROTI GANDUM DI CELUPKAN KE KOPI, AWALNYA PAHIT TAPI KOK KETAGIHAN.

NOODLE IS A SIMPLE AND INEXPENSIVE DISH AND COMES IN SO MANY VARIETIES. IMAGINE LIVING IN A WORLD WHERE EATING NOODLE IS LIKE ORDERING PIZZA OR GOING OUT FOR A TASTY BURGER. WE ARE SPOILED FOR OPTIONS WHEN IT COMES TO NOODLE, YOU CAN CHOOSE TO ENJOY IT FROM A GEROBAK, STREETS, OR RESTAURANTS. IN SHORT, A BOWL OF NOODLE IS A BOWL OF COMFORT FOOD FOR US. THIS COMFORT FOOD IS INSPIRED BAKMI IBU NEGARA FOUNDER TO CREATE AND SHARE HIS BEST VERSION OF NOODLE WITH A FIRM TEXTURE, DELICIOUS TOPPING, AND TRADITIONAL FLAVOR TO ALL NOODLE HUNTERS.

WE’VE CREATED YOUR DAILY COMFORT FOOD, ALL YOU HAVE TO DO NOW IS COME AND SLUUUURP IT!

CONTACT /

E. [email protected] IG. @BAKMIIBUNEGARA R 03

InHypegroup Retail & Hospitality

DELIGHT IN CULTURALLY LOCAL FLAVORS, WIS NGOPI IS UNDOUBTEDLY THE PERFECT PLACE FOR EVERYONE WHO WANTS TO ENJOY A SIMPLICITY OF COFFEE TIME. WIS NGOPI DOESN’T HAVE AN ULTIMATE ESPRESSO MACHINE, BUT IT HAS A STRONG POUR-OVER, COLD BREW, LATTE, AND VARIOUS TEA SELECTION. WIS NGOPI OFFERS A COMFORTING HOME-STYLE TOAST BREAD AND A HEARTWARMING CONTACT / NOODLE IS A SIMPLE AND INEXPENSIVE AMBIANCE FOR THOSE COFFEE AND TOAST LOVER. DISH AND COMES IN SO MANY VARIETIES. E. [email protected] IMAGINE LIVING IN A WORLD WHERE IG. @WIS_NGOPI WIS NGOPI. SEKOPI SEROTI! EATING NOODLE IS LIKE ORDERING PIZZA OR GOING OUT FOR A TASTY BURGER. WE ARE SPOILED FOR OPTIONS WHEN IT COMES TO NOODLE, YOU CAN CHOOSE TO ENJOY IT FROM A GEROBAK, STREETS, OR RESTAURANTS. IN SHORT, A BOWL OF NOODLE IS A BOWL OF COMFORT FOOD FOR US. THIS COMFORT FOOD IS INSPIRED BAKMI IBU NEGARA FOUNDER TO CREATE AND SHARE HIS BEST VERSION OF NOODLE WITH A FIRM TEXTURE, DELICIOUS TOPPING, AND TRADITIONAL FLAVOR TO ALL NOODLE HUNTERS.

WE’VE CREATED YOUR DAILY COMFORT FOOD, ALL YOU HAVE TO DO NOW IS COME AND SLUUUURP IT!

CONTACT /

E. [email protected] IG. @BAKMIIBUNEGARA R 07

InHypegroup Retail & Hospitality

IF YOU’RE TRYING TO BE HEALTHY, BUT DON’T KNOW WHERE TO START. WE HEARD A RUMOUR THAT MIGHT HELP YOU TO GET STARTED. SMTH ABT SLD IS A QUICK-HEALTHY RESTAURANT THAT SERVES FRESH JUICE, SMOOTHIES, AND OF COURSE DIFFERENT SELECTION OF SALADS. WE’RE FOCUSING ON RAW AND HEALTHY INGREDIENTS TO SERVE YOU SOME GREENER OPTIONS FOR YOUR LUNCH BREAK OR DINNER TIME.

WE BELIEVE THAT HEALTH AND WELLNESS ARE A KEY TO A LONGER AND HAPPIER LIFE. RUMOUR HAS IT YOU NEED A GOOD FOOD AND GOOD LIFE. RUMOUR HAS IT OUR SALAD IS GREENER THAN YOU THINK. SO, THERE’S SMTH ABT SLD THAT KEEPS pssst....YOU WANT tIhNGere A H EisALT HsImER tLhIFE MabORE.t sld. have you heard?

CONTACT /

E. [email protected] IG. @SOMETHINGABTSALAD R 08

InHypegroup Retail & Hospitality

WHAT DO WE HAVE ?

01 TOP NOTCH FURNITURE THE ENTIRE WORKSPACE HAS BEEN CRAFTED AND EQUIPPED BY DESIGNERS.

02 UNLIMITED COFFEE OUR AUTHENTIC INDONESIAN COFFEE WILL MAKE YOU FEEL LIKE TONY SOPRANO!

FOR US, THE COMMUNITY MAKES THE 03 HIGH DEF PRINTING: PRINTING, SCANNING, BOTH SIDES, A4/A3 AND BIGGEST DIFFERENCE. IT IS THE PEOPLE; THE COLOR. WE DID BARGAIN A BIT BUT WE HAVE THE MEMBERS WHO MAKE OUR CO-WORKING BEST DEVICE ON THE MARKET. SPACE IS A HUB FOR THINKERS, DIGITAL 04 WORKSHOP & FORMATIONS NOMADS, ENTREPRENEURS, FREELANCERS, REGULAR MEET-UPS ON TOPICS SUCH AS: DESIGN, WRITERS, AND PEOPLE LOOKING FOR A ARCHITECTURE, START-UP AND DIGITAL. PLACE TO GROW, CONNECT AND 05 FREE BREAKFAST COLLABORATE. IN TERMS OF AMENITIES, ON YOUR BIRTHDAY, BREAKFAST IS ON US!

INHYPE CO-WORKING SPACE OFFERS A FAST 06 PLAYROOM & READING ROOM INTERNET CONNECTION, PRIVATE OFFICES, LESS STRESS IS MORE SUCCESS! MORE GAMES AND BOOKS TO RELEASE YOUR STRESS! COMMUNAL WORKBAR, A VARIETY OF MEETING ROOM SPACES, AND A RARE VIEW 07 ART & CRAFT STUDIO TAKE A BREAK AND DO SOME ART. IT IS GOOD FOR THAT MOSTLY CO-WORKING SPACE IN YOUR BRAIN! JAKARTA CANNOT OFFER; A WORKING 08 MEETING ROOM SPACE WITH A VIEW OF THE SEA. LARGE GLASS DIVIDERS AND SOUND PROOF AS WELL AS PHONE BOOTHS FOR MORE PRIVACY. BRINGING TOGETHER CREATIVE PEOPLE 09 HIGH-SPEED INTERNET INTO ONE SPACE BECAUSE, IN A RIGHT WI-FI OR ETHERNET WITH DEDICATED SPEED. PLACE LIKE INHYPE CO-WORKING SPACE, 10 OUTDOOR OCEAN SEA VIEW RANDOM IDEAS COLLIDE AND TURN INTO PERFECT COVERAGE OF THE OCEAN, LITERALLY SPECIAL THINGS. EVERYWHERE!

11 DRINKS AT LEAST ONCE A WEEK SOCIAL GATHERING AND WE CONTACT / EVEN ADD STRAWBERRIES DURING THE SUMMER.

E. [email protected] IG. @HYPE.CO MEDIA HYPE! M 01

InHypegroup Media & Digital Content

MEDIA & DIGITAL CONTENT

IN A WORLD THAT IS MOVING SO FAST. THERE’S SURELY A NEED TO MAKE A DISTINCTION BETWEEN OLD AND NEW MEDIA. WHEN A NEW MEDIA SUCH AS DIGITAL GIVES YOU INFINITELY MORE CHOICE THAN THE TV AND BROADSHEET PAGES OF THE THICKEST PAPER, WHAT WILL YOU DO? FOR US, WE WILL FORM WHAT THE MILLENNIALS CRAVE FOR, SUCH AS THE INFORMATION ABOUT FASHION, LIFESTYLE, ENTERTAINMENT, AND WHAT’S ON THE TREND NOWADAYS. ALSO, WE ALREADY CREATED A NEW BENCHMARK FOR A WEB SERIES ON YOUTUBE. WE’RE MAKING A BIG HIT THROUGH “SORE: ISTRI DARI MASA DEPAN”.

INHYPE PICTURE ALWAYS GIVE ITS VIEWERS— AND THOSE WHO CRAVE MORE ENGAGING CONNECTION IN MEDIA— ALL THE LATEST UPDATE AND WHAT WILL DOMINATE

VISIT US

WWW.INHYPE.COM WWW.EVEND.ID WWW.POLKA.ID WWW.PAPASEMAR.COM LE DILIEL “THERE'S FINALLY A NICE LUXURY BISTRO AT PLUIT, AND I REALLY MEAN VERY FINE RESTAURANT AT PLUIT VILLAGE” WWW.HYPE.ID [email protected] [email protected] – JKT DELICACY @HYPE.ID “EVERY @HYPE.ID [email protected] @COMMUNESPACE

THOUGHT WWW.INHYPE.COM [email protected] [email protected] @HYPE.ID @LEDILIEL WE THINK IS WWW.JKTCOFFEEWEEK.COM [email protected] [email protected] @HYGGE.COFFEE WWW.POLKA.ID JAKARTA COFFEE WEEK @JKTCOFFEEWEEK @POLKA.ID “COFFEE FESTIVAL TO CELEBRATE INDONESIAN COFFEE”

– THE JAKARTA POST

CREATING WWW.EVEND.ID [email protected] [email protected] @EVEND.ID @DESSERTPROJECTID @WIS_NGOPI HYPE FESTIVAL WAS BORN TO FILL THE NEED FOR THEMATIC BAZAARS IN THE NORTH OF JAKARTA, ESPECIALLY IN PANTAI INDAH KAPUK AREA, WHICH IS ALWAYS HUNGRY FOR INNOVATION” WWW.PAPASEMAR.COM – HAR PER S BAZA AR OUR @PAPASEMAR [email protected] [email protected] @BAKMIIBUNEGARA HYPE FESTIVAL MARKET @INHYPE.CO THE LATEST HYPE FESTIVAL, THEMED GIVE THANKS, IS RUNNING FROM FRIDAY TO SUNDAY IN PIK WITH VENDORS OF VARIOUS LIFESTYLE PRODUCTS AND CULINARY ITEMS. IT PROVIDES THE FUTURE” OPPORTUNITY FOR CUSTOMERS AND LOUISE HAY SELLERS FROM VARIOUS ONLINE SHOPS TO MEET” [email protected] @HYGGESTORE.ID [email protected] – THE JAKARTA POST @SOMETHINGABTSALAD

HYGGE COFFEE “COZY AMBIANCE, FRIENDLY SERVICES, AND GOOD COFFEE ARE THE THREE THINGS THAT YOU WILL GET IN HERE”

– JKTGO GET IN TOUCH WITH #INHYPEGROUP. “ONE COZY CORNER IN NORTH JAKARTA” COMING TOGETHER IS A BEGINNING. KEEPING TOGETHER IS A PROGRESS. – ANAK JAJAN WORKING TOGETHER IS A SUCCESS.