Specialty Surfactants Pages: 197

Freedonia Industry Study #1556 Study Publication Date: August 2002 Price: $3,800 Specialty Surfactants Pages: 197

Specialty Surfactants, a new study from The Freedonia Group, provides you with an in-depth analysis of major trends in the industry and the outlook for product seg- ments and major markets -- critical information to help you with strategic planning.

This brochure gives you an indication of the scope, depth and value of Freedonia's new study, Specialty Surfactants. Ordering information is included on the back page of the brochure.

Brochure Table of Contents

Study Highlights ...... 2 Table of Contents and List of Tables and Charts ...... 4 Sample Pages and Sample Tables from: Market Environment ...... 6 Markets...... 7 Products...... 8 Industry Structure ...... 9 Company Profiles ...... 10 List of Companies Profiled ...... 11 Forecasting Methodology ...... 12 About the Company ...... 13 Advantages of Freedonia Reports ...... 13 About Our Customers ...... 14 Other Titles From Freedonia ...... 15 Ordering Information...... 16 Study Highlights

• Demand for specialty surfactants in the United States is forecast to advance 4.3 percent per year to 2.1 billion pounds in the year 2006.

• Gains will be driven by a number of factors, including increasing demand for naturally derived, environmentally benign and multifunctional surfactants; greater mildness requirements for surfactants used in personal care products; and rapidly growing demand for surfactant treated wipes in both the cleaning products and personal care products markets.

• While demand for commodities is more or less equally distributed between consumer products (cleaning and personal care products) and industrial uses, demand for specialty surfactants is heavily weighted toward the former.

• The fastest growth will be registered by amphoteric surfactants such as betaines, propionates and amphoglycinates; silicone surfactants; and fluorosurfactants, although the latter comprise an extremely small share of the market.

• The ten largest suppliers -- Rhodia, Dow Chemical, Stepan, BASF, Akzo Nobel, Degussa, Cognis, Uniqema (Imperial Chemical Industries), Clariant and Huntsman -- accounted for about 70 percent of total specialty surfactants demand.

Specialty Surfactants #1556 Freedonia Industry Study 2 Study Highlights Specialty Surfactants Demand, 2001

Catonics 36.7%

Anionics 21.9%

Fluorosurfactants 3.2%

Silicones 11.9%

Nonionics Amphoterics 20.2% 6.1%

Specialty Surfactants Demand (million dollars) % Annual Growth Item 1996 2001 2006 2011 01/96 06/01

Gross Domestic Product (bil $) 7813 10208 13100 16800 5.5 5.1 $ surfactants/mil $ GDP 265 270 284 296 -- --

Specialty Surfactants Demand 2067 2757SUMMARY 3715 4980 TABLE 5.9 6.1 Cationics 776 1012 1315 1725 5.5 5.4 Anionics 462 605 810 1075 5.5 6.0 Nonionics 412 558 755 1030 6.3 6.2 Amphoterics 126 166 235 330 5.7 7.2 Silicones 251 328 450 600 5.5 6.5 Fluorosurfactants 40 88 150 220 17.1 11.3

$/lb 1.47 1.60 1.75 1.90 1.7 1.8 Specialty Surfactants Demand (mil lbs) 1410 1725 2125 2620 4.1 4.3

Specialty Surfactants #1556 Order form on last page 3 Table - Cleaning Products Markets for Specialty Surfactants .... 31 List of Contents, Household Cleaning Products ...... 32 Household Cleaning Products Overview...... 32 Tables and Charts Table - Household Detergent Shipments ...... 34 Specialty Surfactants Demand ...... 34 Table - Household Cleaners & Detergents Markets for Specialty Surfactants...... 35 Laundry Detergents ...... 35 Table - Laundry Detergent Markets I. EXECUTIVE SUMMARY for Specialty Surfactants...... 38 Summary Table ...... 3 Dishwashing Detergents ...... 38 Table - Dishwashing Detergent Markets II. MARKET ENVIRONMENT for Specialty Surfactants ...... 40 General ...... 4 Other Household Cleaning Products ...... 40 Macroeconomic Overview 4 ...... Table - Other Household Cleaning Products Table - Macroeconomic Indicators ...... 7 Markets for Specialty Surfactants ...... 42 Demographic Trends ...... 7 Industrial & Institutional Cleaning Products ...... 42 Table - Demographic Indicators ...... 8 Industrial & Institutional Cleaning Products Overview ...43 Consumer Spending Activity 9 ...... Table - Industrial & Institutional Cleaning Table - Personal Consumption Expenditures ...... 11 Products Demand ...... 44 Manufacturing Outlook ...... 11 Specialty Surfactants Demand ...... 44 Table - Manufacturers’ Shipments 13 ...... Table - Industrial & Institutional Cleaning Markets Surfactants Industry Overview ...... 13 for Specialty Surfactants...... 45 Table - Surfactants Demand ...... 15 Historical Trends 15 ...... V. PERSONAL CARE PRODUCT MARKETS Table - Specialty Surfactants General ...... 46 Historical Trends, 1992-2001 ...... 17 Personal Care Products Overview ...... 46 Chart - Specialty Surfactants Table - Personal Care Products Shipments ...... 49 Historical Trends, 1992-2001 ...... 17 Specialty Surfactants Demand ...... 49 Pricing Issues 18 ...... Table - Personal Care Product Markets Table - Specialty Surfactants Pricing Trends ...... 20 for Specialty Surfactants ...... 52 Environmental, Health & Regulatory Trends...... 21 Personal Soaps...... 52 Environmental Concerns ...... 21 Table - Personal Soaps Markets for Specialty Surfactants ....54 Health Concerns ...... 22 Cosmetics & Toiletries ...... 54 International Activity & Foreign Trade 23 ...... Table - Cosmetics & Toiletries Markets for Specialty Surfactants ...... 57 III. SPECIALTY SURFACTANT MARKETS OVERVIEW Hair Care Products ...... 57 Table - Specialty Surfactants Markets...... 26 Skin Care & Other Products ...... 58 Chart - Specialty Surfactants Demand By Market, 2001 ....26 VI. INDUSTRIAL MARKETS IV. CLEANING PRODUCT MARKETS General ...... 59 General 27 Table - Industrial Markets for Specialty Surfactants ...... 60 Cleaning Products Overview ...... 27 Chart - Industrial Markets for Specialty Surfactants, 2001 ..61 Table - Cleaning Product Shipments ...... 30 Food Processing ...... 61 Specialty Surfactants Demand ...... 30 Food Processing Industry Overview ...... 61 Table - Food & Beverage Shipments ...... 64 Specialty Surfactants Demand...... 64

Specialty Surfactants #1556 Freedonia Industry Study 4 Table - Food & Beverage Markets Alpha Olefin Sulfonates ...... 97 for Specialty Surfactants ...... 66 Table - Alpha Olefin Sulfonates Demand ...... 98 Plastics ...... 66 Sarcosinates ...... 99 Plastics Industry Overview ...... 66 Table - Sarcosinates Demand ...... 100 Table - Plastics Supply & Demand ...... 69 Sulfosuccinates ...... 100 Specialty Surfactants Demand...... 69 Table - Sulfosuccinates Demand ...... 102 Table - Plastics Markets for Specialty Surfactants ...... 71 Isethionates ...... 102 Textiles ...... 71 Table - Isethionates Demand ...... 104 Textiles Industry Overview ...... 71 Other Anionics ...... 104 Table - Textile Industry Indicators ...... 72 Table - Other Anionic Specialty Surfactants Demand ... 106 Specialty Surfactants Demand ...... 72 Nonionic Surfactants ...... 106 Table - Textile Markets for Specialty Surfactants ...... 74 Table - Nonionic Specialty Surfactants Demand ...... 107 Paints & Coatings ...... 74 Sugar-Derived Surfactants ...... 107 Paints & Coatings Industry Overview ...... 74 Table - Sugar-Based Surfactants Demand ...... 109 Table - Paints & Coatings Shipments ...... 76 Fatty Alkanolamides...... 109 Specialty Surfactants Demand...... 77 Table - Fatty Alkanolamides Demand ...... 111 Table - Paints & Coatings Markets Block Copolymers ...... 111 for Specialty Surfactants ...... 78 Table - Block Copolymer Surfactants Demand ...... 113 Pulp & Paper ...... 78 Other Nonionics ...... 113 Pulp & Paper Industry Overview ...... 78 Table - Other Nonionic Specialty Surfactants Demand ... 114 Table - Pulp & Paper Indicators ...... 80 Silicone Surfactants ...... 114 Specialty Surfactants Demand...... 80 Table - Silicone Surfactants Demand ...... 116 Table - Pulp & Paper Markets for Specialty Surfactants .....81 Amphoteric Surfactants ...... 116 Agricultural Chemicals...... 82 Table - Amphoteric Specialty Surfactants Demand ...... 118 Agricultural Industry Overview ...... 82 Betaines ...... 118 Table - Agricultural Indicators ...... 83 Table - Betaines Demand ...... 119 Specialty Surfactants Demand...... 83 Other Amphoterics ...... 119 Table - Agricultural Chemicals Markets Table - Other Amphoteric Surfactants Demand...... 120 for Specialty Surfactants ...... 85 Fluorosurfactants ...... 120 Other Markets ...... 85 Table - Fluorosurfactants Demand ...... 122 Table - Other Industrial Markets for Specialty Surfactants ...86 VIII. INDUSTRY STRUCTURE VII. SPECIALTY SURFACTANT PRODUCTS General ...... 123 General ...... 87 Company Sales ...... 124 Table - Specialty Surfactants Demand ...... 88 Table - Specialty Surfactant Sales by Company, 2001 ... 125 Chart - Specialty Surfactants Demand by Type, 2001 ...89 Market Share ...... 127 Cationic Surfactants...... 89 Chart - Specialty Surfactants Market Share, 2001 ...... 130 Table - Cationic Specialty Surfactants Demand ...... 90 Industry Restructuring ...... 130 Fatty Amine Oxides ...... 91 Table - Selected Acquisitions & Divestitures ...... 132 Table - Fatty Amine Oxides Demand ...... 92 Manufacturing ...... 133 Quaternary Ammonium Compounds ...... 92 Marketing & Distribution ...... 134 Other Cationics ...... 94 Research & Development ...... 135 Table - Quaternary Ammonium Compounds Demand ...94 Competitive Strategies ...... 136 Table - Other Cationic Surfactants Demand ...... 95 Table - Selected Cooperative Agreements ...... 140 Anionic Surfactants...... 96 Company Profiles ...... 141-197 Table - Anionic Specialty Surfactants Demand ...... 96

Specialty Surfactants #1556 Order form on last page 5 Market Environment

The Market Environment Section discusses factors influencing specialty surfactants demand, including the

outlook for manufacturing and regula- MARKET ENVIRONMENT tory trends, as well as Freedonia's

uniquely developed macroeconomic Health Concerns indicators. While commodity surfactants bear most of the onus of potential health problems, fatty alkanolamides (a group of specialty nonionic surfactants) have come under This information provides you with an scrutiny as well. These surfactantsSAMPLE have been PAGE linked to skin cancer in mice in tests understanding and an analysis of the performed by the government’s National Toxicology Program. Although it is not clearly established that these surfactants pose a risk to humans, a number of climate in which the specialty surfac- consumers have begun reformulating their products to replace alkanolamides in tants industry operates. personal care products. The FDA has placed the alkanolamide cocamide diethanolamine (DEA) on a fast track review to determine if there is any danger.

There is also some concern over animal derived surfactants with respect to afflictions such as bovine spongiform encephalopathy (BSE), otherwise known as “mad cow disease,” and hoof and mouth disease, two disorders which afflict cattle and can be communicated to humans. Although outbreaks of these diseases have not occurred in the US, some consumers of animal-derived surfactants have switched to vegetable oil-derived products, or are considering such a move.

Environmental Concerns

A number of surfactants, including linear alkylbenzene sulfonates (LAS), nonylphenol and alkylphenol ethoxylates and diethanolamine amides (DEA), have come under pressure for environmental reasons. For example, alkylphenol ethoxylates (APEs) and octylphenol (a precursor of APEs) are suspected of being “endocrine disrupters,” which can cause reproductive problems in aquatic life forms and possibly in human beings.

Generally speaking, the surfactants which have encountered the greatest problems in environmental terms (or are likely to do so) are commodity products such as those mentioned above. However, there are some specialty products which also

Specialty Surfactants #1556 Freedonia Industry Study 6 Markets

INDUSTRIAL MARKETS The Markets Sections analyze trends and consider the threats and Plastics - Specialty Surfactants Demand opportunities in each of the major markets for specialty surfactants. Demand for specialty surfactants in the plastics industry is forecast to advance 5.1 percent annually to nearly 65SAMPLE million pounds PAGE in the $135 million. Growth niches include polyurethane foam blowing and polyvinyl acetate production. A stronger The information presented will plastics production environment in general will also benefit surfactants. help you: In emulsion polymerization, both anionic and nonionic surfactants are used as emulsifiers which are added to plastics to help form and stabilize an emulsion by • Focus your sales and marketing reducing the surface tension between the two substances of the emulsion. Anionic efforts on high growth areas. surfactants are commonly used in all but acidic applications. Nonionic surfactants are frequently used in conjunction with anionic surfactants to improve the freeze- • Propose new areas for development. thaw and shear stability of the polymer and to control the particle or micelle size of the polymer. Commercially, emulsion polymerization is used to produce vinyl acetate, chloroprene, a number of acrylates, copolymers of butadiene with styrene or acrylonitrile, as well as methyl methacrylate, vinyl chloride, vinylidene chloride and styrene.

Surfactants are also used in the emulsion polymerization of acrylic monomers and copolymers to form systems such as ethyl acrylate/methyl methacrylate intermediates. Ethoxylate amine surfactants find application in the preparation of acrylic and polyvinyl acetate emulsions, and as antistatic agents in rigid polyvinyl chloride (PVC) resins. Phosphate ester surfactants are extensively employed in preparing polyvinyl acetate emulsions. Anionic surfactants are used in phenolic resin Laundry Detergent Markets for Specialty Surfactants production. (million pounds)

Item A growing application for surfactants1992 in the plastics 1996 industry 2001 is foam 2006 blowing. 2011 Following the phase-out of chlorofluorocarbon (CFC) foaming agents, a number of Laundry Detergentdifferent Shipments techniques for forming plastic7750 foams 8000were developed. 8120 Among 8350 these 8600is lbs surfactant/000carbon dioxidelbs detergent blowing, which uses carbon33.2 dioxide 35.1 to turn 41.3 molten plastic 47.9 resins 55.8 into foam slab. In the case of polyurethane flexible slabstock, silicone surfactants Surfactants in areLaundry used to createDetergents foams with more uniform 257 bubble 281 sizeSAMPLE stability 335 and TABLEdistribution. 400 480 Powdered DetergentsProducers of silicone surfactants for use 118 in the blowing 126 of 147polyurethane 165 foams 185 Liquid Detergents 139 155 188 235 295 include GE Silicones (SILPUR) and Dow Corning.

$/lb 1.21 1.28 1.40 1.54 1.69 Sarcosinates help to improve the antifogging and antistatic properties of Surfactants in Laundrypolyolefin, (mil cellophane $) and ethylene vinyl-acetate 310 360 plastic films. 468 They 615 are also used 810 as mold release agents in polyurethane molding. % laundry detergents 58.0 54.8 53.9 53.0 52.2 Surfactants - Hshld Cleaners (mil lbs) 443 513 622 755 920

Specialty Surfactants #1556 Order form on last page 7 Products

The Products Section provides demand for historical years and forecasts growth to 2006 and 2011. SPECIALTY SURFACTANT PRODUCTS

This information helps you: Amphoteric Surfactants

Demand for amphoteric specialty surfactants will advance 5.9 percent per year to • Analyze your company's 140 SAMPLEmillion pounds PAGEin the $235 million. Growth will continue to outpace the growth potential in average for specialty surfactants, due to the superior mildness and biodegradability the industry. characteristics of amphoterics. Also, these surfactants are compatible with other surfactants and actually have a synergistic effect on some nonionics, improving their efficiency. However, amphoterics are more expensive than competing • Outline your strategic surfactants. plans for five and ten years out. Amphoterics are most frequently used in personal care and household cleaning products, due to their mildness to skin and mucous membranes and their good biodegradability. In bar and liquid personal soap applications, these value-added • Establish sales goals. surfactants clean without excessive defatting or drying of the skin, and in acid shampoos they provide a conditioning effect. The move to ultra cleaning and dishwashing formulations that use less solvent and more concentrated surfactants Sarcosinates Demandhas boosted demand for amphoterics, which are used to mitigate eye and skin (million pounds) irritation in formulations containing anionic and other potentially irritating surfactants.

Item 1992 1996 2001 2006 2011 Amphoterics also find use in various industrial and institutional markets based on Cosmetic & Toiletrytheir Shpts dispersant, (mil 1996$) emulsification,21600 foaming,24450 hydrotroping 29100 and wetting 34250 properties. 40300 lbs surfactant/000$Such applicationsshpts include paint strippers, 2.2 electroplating 2.3 2.5 formulations, 2.6 aqueous 2.7 cleaners, corrosion inhibitors, wetting agents, textile cleaners, fabric softeners and Sarcosinate Surfactantshard surface Demand cleaners. Foaming properties 47 vary 57 from low 73 to high foam, 90 with 110 high Household Cleaningfoaming Products products, such as disodium 13 lauriminodipropionate, 15 19 being used 23 in vertical 28 Personal Care Products 26 31 40 50 62 surface cleaners and fire fighting foams. Producers of amphoteric surfactants Industrial & Institutional Markets 8 11 14 17 20 include Cognis, Croda, Huntsman (betaines and amphodiacetates),SAMPLE Lonza,TABLE Rhodia $/lb (betaines and propionates) and Stepan.1.23 1.30 1.41 1.56 1.68

Sarcosinate Surfactants© Copyright (mil $)by The Freedonia Group, 58 Inc. 74 103 140 185

% sarcosinates 16.3 16.6 17.5 17.6 17.6 Anionic Spec Surfactants (mil lbs) 289 343 418 510 624

Specialty Surfactants #1556 Freedonia Industry Study 8 Industry Structure Sample page from Freedonia Industry Study

Gain#1117 a better Fractional understanding Horsepower of your Motors competition and analyze your company's position in the industry with information about:

• company sales INDUSTRY STRUCTURE

• market share Manufacturing

Surfactant manufacturing typically involves the sulfation, sulfonation or • industry restructuring ethoxylation of natural fats and oils, various alcohols and other intermediates. Production of high volume surfactants, particularly powders (which require • manufacturing expensive spray drying equipment), is highly capital-intensive and requires large plants, often comprising parts of major chemical complexes. In pursuit of • marketing & distribution economies of scale, manufacturing scale hasSAMPLE been increasing PAGE in recent years. Because they are large chemical plants, the lead time for engineering and construction of these facilities can be two to three years or longer. High fixed capital • research & development costs, together with long plant lead times and competitive benefits derived from economies of scale, present formidable barriers to entry. This is especially so in • competitive strategies the higher volume commodity surfactants segment of the market.

In contrast, the production of specialty surfactants requires a lower level of capital investment. Producers can either buy intermediates or make their own using standard reactors for sulfonation, sulfation or ethoxylation. Some of the smaller producers also provide toll sulfonation or other reaction services. Liquids are also easier to make than powders and require a lower capital investment. With lower barriers to entry, the increasing popularity of liquids has prompted more producers to enter this segment of the industry.

Raw material costs and availability figure prominently as considerations in the surfactants industry. Many surfactant intermediates are derived from petrochemi- cals such as ethylene. Hence, production costs are tightly linked to fluctuations in crude petroleum prices. The large chemical and petrochemical producers of surfactants, being vertically integrated, produce large quantities of many of the petrochemical intermediates required in surfactant production, thus giving them some control over raw material availability. Many surfactants are also produced from natural fats and oils, such as palm kernel and coconut oils. Availability and

Specialty Surfactants #1556 Order form on last page 9 Company Profiles

The Profiles Section analyzes 38 companies active in the U.S. specialty surfactants market. These profiles represent a sampling or cross-section of

the types of companies involved in the COMPANY PROFILES industry. Huntsman Corporation 500 Huntsman Way Divisions, subsidiaries, joint Salt Lake City, UT 84108 ventures, etc., are discussed under 801-584-5700 appropriate parent companies. http://www.huntsman.com

Huntsman Surface Sciences Americas Sources for profiles included: 3040 Post oak Boulevard Houston, TX 77056 713-235-6310 • Information provided by key staff members in the Annual Revenues: $8 billion Employment: SAMPLE13,000 PAGE respective companies

Key Products: ethoxylated amines, phosphate esters, imidazolines, ethylene • Annual reports oxide/propylene oxide block polymers, alpha-olefin sulfonates, amine oxides, dialkyl sulfosuccinates and betaines

• 10-K reports The Company participates in the US specialty surfactants industry through the Huntsman Performance Chemicals and Huntsman Surface Sciences units. Hunts- man Performance Chemicals manufactures SURFONIC T series and TERIC tallow • Security analysts reports ethoxylated amines, and SURFONIC OL series and TERIC oleyl ethoxylated amines at facilities in the US and Australia. These products are used as corrosion inhibitors, softeners, antistatic agents, adhesion promoters and other functional • Corporate product literature ingredients in agricultural, laundry, metalworking fluid, cleaner, textile processing aid and other applications. These products are produced and also marketed by the Huntsman Surface Sciences unit.

The Huntsman Surface Sciences unit, which is headquartered in the United Kingdom, produces such products as specialty and other surfactants for the

Specialty Surfactants #1556 Freedonia Industry Study 10 Companies

Profiled Air Products and Chemicals Incorporated Akzo Nobel NV Albemarle Corporation Ashland Incorporated Drew Industrial BASF AG Bayer AG Ciba Specialty Chemicals Incorporated Clariant International Limited Cognis GmbH Croda International plc Crompton Corporation OSi Specialties Cytec Industries Incorporated Degussa AG Goldschmidt AG Dow Chemical Company Hampshire Chemical Corporation Union Carbide Corporation Dow Corning Corporation DuPont (EI) de Nemours Elementis plc Ferro Corporation General Electric Company Goodrich Corporation Harcros Chemicals Incorporated Henkel KGaA Huntsman Corporation Imperial Chemical Industries plc Uniqema Inolex Chemical Company International Specialty Products Incorporated Lonza Group Limited McIntyre Group Limited MFG Chemical Incorporated Noveon Incorporated Goodrich (BF) Performance Materials Petroferm Incorporated Lambent Technologies Incorporated Pilot Chemical Company Procter & Gamble Company Rhodia SA Stepan Company 3M Company Minnesota Mining and Manufacturing Company Tomah3 Products Company Unilever Group

Specialty Surfactants #1556 Order form on last page 11 Forecasting Methodology

Freedonia does not just collect and reprint data; Freedonia develops data. Our analysts thoroughly investigate an industry by extensively interviewing key industry participants and analyzing information from sources such as associations, government and trade literature. Once this The Freedonia research is complete, Freedonia establishes Economics Group Freedonia one set of forecasts. All writing, editing In-house Research Consistent framework and forecasting is done in-house to assure of economic indicators on . . . • Quantitative forecasting quality and consistency. In cases where • Cosmetic & Toiletry Shipments • Industry structure & market • Resident Population share analyses data does not exist, Freedonia develops the • Gross Domestic Product (GDP) • Product analyses & forecasts data based on input/output ratios, bills of . . . and many others materials and flow charts. The following chart summarizes Freedonia's methodology:

Methodology for Specialty Surfactants

Proprietary Extensive Interviews Electronic Database • Key participants • Trade publications • Industry experts • Government reports • End-users • Corporate literature • Online databases . . . and many others

Specialty Surfactants #1556 Freedonia Industry Study 12 The Freedonia Group, Inc. is a leading international industry study/ About database company. The Freedonia Group Since 1985, Freedonia has published 1,800 titles covering areas such as chemicals, coatings and adhesives, building materials, plastics, industrial components and equipment, health care, packaging, household goods, security, and many other industries.

Freedonia has produced a wide variety of titles, including:

• Pulp & Paper Chemicals • Water Management Chemicals • Industrial & institutional Cleaning Chemicals • World Paints & Coatings

Because Freedonia is a reliable information source, our forecasts are cited in numerous publications such as The Wall Street Journal, Chemical Market Reporter, Chemical Week and Purchasing.

Advantages In-house operations of Freedonia Reports Because all of our staff work at the same location, interaction between analysts and departments provides a strong system of checks and balances.

Consistency Our Economics Group develops indicators that are used by all analysts. Therefore, every Freedonia study is based on a consistent set of economic assumptions (GDP, resident population, cosmetic and toiletry shipments, etc.)

Reliable forecasts Because all of our forecasts consider the environment in which a product or industry is operating, as well as threats and opportunities to the market, Freedonia forecasts are reliable indicators of future performance.

One-on-one interviews All studies are produced by conducting interviews with key industry participants and end-users.

Proprietary electronic database Freedonia’s analysts can tap into an extensive in-house electronic database containing corporate literature (including private company information), trade publications, government reports and many other sources of information.

Specialty Surfactants #1556 Order form on last page 13 About Our Customers

Freedonia's clients include major US and international companies in the manufacturing, services, consulting and financial sectors.

Typical purchasers of Freedonia studies :

• Key Executives • Corporate Planners • Market Researchers • Financial Analysts • Information Centers • New Product Developers • Merger & Acquisition Specialists

Since 1985 we have provided research to customers ranging in size from global conglomerates to one person consulting firms. More than 90% of the industrial companies in the Fortune 500 use Freedonia research to help with their strategic planning.

Some of Freedonia's customers in the specialty surfactants market include: Akzo Nobel, BASF, Dow Chemical, Huntsman and Unilever.

Specialty Surfactants #1556 Freedonia Industry Study 14 Sizing & Thickening Agents The US market for sizing and thickening agents Other Titles will grow 5% annually through 2006. Foods and beverages and paper and paperboard production-the two largest markets-will both grow at From Freedonia above-average rates. Hydrocolloids, synthetic polymers and other multifunctional thickeners will outpace commodity products such as clays Flame Retardants and starches. This study analyzes the $4.4 bil- The US market for flame retardants will grow lion US sizing and thickening agent industry to 6.2% annually through 2005 as specialty products For more information about 2006 and 2011 by product and market. It also increase market share. Gains will be concentrated evaluates market share and profiles key firms. in brominated and phosphorus compounds and in these or other Freedonia titles, #1544...... 5/02...... $3,600 more specialized antimony oxide and magnesium please contact us at: hydroxide formulations. Plastics will remain the largest end use, with the electronics market the Cosmetic & Toiletry Chemicals fastest growing. This study analyzes the $1 billion The Freedonia Group, Inc. The US market for cosmetic and toiletry chemi- US flame retardant industry to 2005 and 2010 by Phone: (440) 684-9600 cals will grow 5.2% yearly through 2006. Gains type and market. It also evaluates market share will be driven by chemicals offering looks-enhanc- and profiles key companies. (800) 927-5900 ing and age-defying benefits for an aging populace. #1509...... 1/02...... $3,600 Growth will also reflect increasing demand for Fax: (440) 646-0484 plant-derived ingredients and specialty additives that protect from sun, heat, and pollution. This study analyzes the $4.3 billion US cosmetic and Water Management Chemicals toiletry chemical industry to 2006 and 2011 by The US market for water management chemicals type, function and market. It also evaluates mar- will grow 5% annually through 2005, driven by a ket share and profiles key companies. shift in the product mix toward higher-value for- #1540...... 4/02...... $3,700 mulations. Increased water recycling in manufacturing and electric utilities will favor corrosion inhibitors, coagulants and flocculants, oxidizers Pulp & Paper Chemicals and biocides, and chelating agents. This study US market value for pulp and paper chemicals analyzes the $3.4 billion US water management will grow 4.5% annually through 2006, driven by chemical industry to 2005 and 2010 by product, a shift toward higher-value types. Specialty addi- application and market. It also details market tives will lead gains based on their ability to re- share and profiles key companies. duce costs, improve compliance and maximize #1499...... 1/02...... $3,700 productivity. With chlorine phased out, reduc- tions in commodity chemicals will stabilize and then reverse. This study analyzes the $6.1 billion US pulp and paper chemicals industry to 2006 World Paints & Coatings and 2011 by type and market. It also evaluates Global demand for paints and coatings will ex- market share and profiles key companies. pand to 28.3 million metric tons in 2005, valued #1531...... 3/02...... $3,800 at US$83.5 billion. Gains will be driven by a sustained expansion in new construction and steady gains in income. Applications such as ap- Industrial & Institutional pliances, furniture, marine coatings, industrial maintenance coatings and traffic paints will also Cleaning Chemicals post solid gains. This study analyzes the world US demand for I&I cleaning chemicals will paint and coating industry to 2005 and 2010 by reach $8.2 billion in 2006. Value gains will be type, region and for 25 countries. It also evalu- driven by shifts toward environmentally com- ates market share and profiles key companies. patible products and better performing chemi- #1437...... 7/01...... $4,700 cals offering sanitizing and other specialty benefits. Disinfectants and sanitizers will lead gains by product, while surfactants pace materials. This study analyzes the $6.8 billion US I&I cleaning chemicals industry to 2006 and 2011 by material, product, and end use. It also evaluates market share and profiles key companies. #1522...... 2/02...... $3,800

Specialty Surfactants #1556 Order form on last page

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