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NIVERS AN AR 2010 annual report Y Y P P

A E H Y A R S E C I P V U R E BL S IC NE WS MEDIA OUTLETS 20 38 NIVERSARY 28 AN 28 PY P S 80 A R 57 1 27 H E A 104 Y 84 84 78 78 78 78 City Map # Outlets 78 78 111 26 7878 78 78 26 23 82 108 93 112 43 26 26 102 78 99 Ahoskie 1 WRCS-AM 112 43 10 26 105 30 112 43 42 14 78 110 44 44 Albemarle 2 Stanly News and Press 112 112 50 78 78 32 7 73 112 50 16 18 87 7 107 112 39 90 Asheville 3 Asheville Citizen-Times, Mountain 69 67 86 78 41 52 52 71 54 95 69 100 24 31 7771 Xpress, WLOS-TV 66 75 54 11 69 96 86 86 66 54 63 62 48 25 Athens, TN 4 WJSQ-AM, WLAR-AM 33 72 20 45 5 3 76 22 21 17 2 34 49 45 40 101 91 103 49 Atlantic Beach 5 WBJD-FM 65 65 3 3 94 40 85 49 4 59 12 35 51 6 17 17 58 9 4 47 36 89 81 79 56 56 Belmont 6 WCGC-AM 97 98 36 17 17 64 81 55 60 29 98 36 17 68 56 109 Boone 7 Appalachian Voice, WLNN-TV 37 8 17 17 15 106 109 8 17 109 37 37 17 109 Brevard 8 Transylvania Times, WSQL-AM 19 19 46 17 109109 109 13 Burgaw 9 WKXB-FM 109 109 83 109 88 74 92 Burlington 10 Burlington Times-News 109 Burnsville 11 WKYK-AM City Map # Outlets City Map # Outlets Canton 12 WPTL-AM Carolina Beach 13 WMYT-AM Greenville 44 Greenville Times, WNCT-TV Red Springs 79 The Red Springs Citizen Carrboro 14 WQOK-FM Havelock 45 Havelock News, The Windsock Roanoke Rapids 80 WPGT-FM Chadbourn 15 The News Times Hayesville 46 Smoky Mountain Sentinel Rockingham 81 Richmond County Daily Journal, Chapel Hill 16 Community Sports News Hendersonville 47 WHKP-AM WAYN-AM Charlotte 17 , The Mecklenburg Hickory 48 Focus Rocky Mount 82 WRVA-FM Times, Mint Hill Times, WBT-AM, WFNA- Jacksonville 49 The Daily News, The Liberty News, Rossville, GA 83 WRXR-FM AM, WFNZ-AM, WLNK-FM, WSOC-FM, WJCV-AM Roxboro 84 WKRX-FM, WRXO-AM Inspirational Life Television (i-Lifetv), Jamestown 50 Adams Farm Gazette, Jamestown News Saint Pauls 85 St. Pauls Review WCCB-TV, WSOC-TV Kings Mountain 51 The Kings Mountain Herald Sanford 86 WDCC-FM, WFJA-FM, WWGP-AM Clayton 18 Clayton News-Star Kinston 52 The Free Press, WKNS-FM Selma 87 The Selma News Cleveland, TN 19 WCLE-AM, WCLE-FM Kitty Hawk 53 North Beach Sun Shallotte 88 Brunswick Beacon Clinton 20 WCLN-FM Knoxville, TN 54 WKVL-AM, WUTK-FM, WVLZ-AM Shelby 89 Concord 21 WPEG-FM Laurinburg 55 The Laurinburg Exchange Snow Hill 90 Standard-Laconic Cornelius 22 Business Today Leland 56 Local News Review, WAAV-AM, Southern Pines 91 The Pilot Creedmoor 23 Butner-Creedmoor News WKXS-FM Southport 92 WAZO-FM Denton 24 Denton Orator Littleton 57 Lake Gaston Gazette Sparta 93 Alleghany News Dunn 25 The Locust 58 The Weekly Post Spindale 94 WGMA-AM Durham 26 Triangle Tribune, WDCG-FM, Loudon, TN 59 WLOD-AM Spruce Pine 95 WTOE-AM WDUR-AM, WFXC-FM, WRJD-AM Lumberton 60 The Robesonian Statesville 96 The County News Edenton 27 Chowan Herald Manteo 61 Coastland Times Sweetwater, TN 97 WDEH-AM Elizabeth City 28 The Daily Advance, WGPS-FM Marion 62 McDowell News Sylva 98 Sylva Herald & Ruralite, WRGC-AM Elizabethtown 29 WGQR-FM Marshall 63 The News-Record & Sentinel Tarboro 99 The Daily Southerner Elkin 30 The Tribune Marshville 64 Home News Taylorsville 100 Taylorsville Times Erwin 31 WUAW-FM Maryville, TN 65 WGAP-AM, WKCE-AM Troy 101 Montgomery Herald Farmville 32 Enterprise McMinnville, TN 66 WAKI-AM, WBMC-AM Wake Forest 102 Wake Weekly Farragut, TN 33 WMTY-AM Mocksville 67 Davie County Enterprise-Record Wallace 103 WZKB-FM Fayetteville 34 Fayetteville Press Monroe 68 Enquirer-Journal Warrenton 104 The Warren Record Fletcher 35 Independiente Morganton 69 The News Herald, WMNC-AM, West Jefferson 105 WKSK-AM Forest City 36 County Courier, The Daily Courier, WMNC-FM Whiteville 106 News Reporter WAGY-AM Nags Head 70 Outer Banks Sentinel Wilkesboro 107 WWWC-AM Franklin 37 The Franklin Press, WFSC-AM, WNCC- New Bern 71 WTEB-FM, WZNB-FM Williamston 108 Robersonville Weekly Herald FM Newton 72 The Observer News Enterprise Wilmington 109 Wilmington Journal, WDVV-FM, WGNI- Franklin, VA 38 WLQM-AM North Wilkesboro 73 Wilkes Journal-Patriot FM, WLSG-AM, WMFD-AM, WMNX- Fuquay Varina 39 WNNL-FM Oak Island 74 WSFM-FM FM, WRQR-FM, WWIL-AM, WWIL-FM, Gastonia 40 The Gaston Gazette, WBAV-FM Oak Ridge, TN 75 WATO-AM WWQQ-FM, WXRA-FM Goldsboro 41 WWNF-FM Old Fort 76 News Bulletin of McDowell County Wilson 110 WRDU-FM Graham 42 WSML-AM Oriental 77 Pamlico News Windsor 111 Bertie Ledger-Advance Greensboro 43 Business Journal Serving the Greater Raleigh 78 Carolina Country, The Carolinian, La Conex- Winston Salem 112 Que Pasa Winston-Salem, WBFJ-AM, Triad Area, Rhinoceros , ion, Que Pasa Raleigh, WBBB-FM, WCLY-AM, WBFJ-FM, WPAW-FM, WSJS-AM, WFMY-TV WDOX-AM, WFXK-FM, WPTF-AM, WTQR-FM, WXII-TV WQDR-FM, WWMY-FM, News 14 Carolina, WNCN-TV, WRAL-TV NUMBER OF STORIES | MEDIA OUTLET USAGE* Totals 122 | 5,356 STORY BREAKOUT

BudgetBudget PolicyPolicy & & Priorities Priorities 96 | | 334 704 Campaign Finance Reform/MoneyChildren’s in Politics Issues 2 | 111 3 | 321 ConsumerChildren's Issues Issues 1 | 102 8 | 402 CriminalCivil Rights Justice 2 | 232 9 | 338 Early ChildhoodCommunity Education Issues 2 1| 72 | 132 North Carolina News Service ConsumerEducation Issues 2 | 8222 | 304 produced 122 news stories, Criminal Justice 3 | 181 Endangered Species & Wildlife 9 | 1,005 which ran approximately 5,400 Early Childhood Education 3 | 109 Energy Policy 8 | 912 times on 95 radio stations, 83 Education 10 | 530 EnergyEnvironment Policy 4 | 212 18 | 2,052 print outlets, and 11 television EnvironmentalEnvironment Justice 2 | 236 11 | 506 station for a total of 189 media We rely on a wider variety EnvironmentalHealth Justice Issues 2 | 74 16 | 2,748 outlets in Ohio and border of news sources than ever HumanGlobal Warming/Air Rights/Racial Quality Justice 2 1| 94 | 122 states. Nationally, our stories Public Lands/WildernessHealth Issues 22 | 749 23 | 2,757were picked up by over 554 before. Traditional media still Human Rights/RacialRural/Farming Justice 2 | 112 16 | 1,947 outlets, and shared on hundreds provide news and information ImmigrantSocial Issues Justice 4 3| 110| 218 of websites including our own for a large majority of our Livable Wages/WorkingSustainable Agriculture Families 5 | 267 6 | 726 -- publicnewsservice.org, which Mental Health 2 | 52 Water 1 | 123 generated over 18,000 views, population and social media Poverty Issues 4 | 214 Women’s Issues 2 | 256 alone. has transformed our ability Public Lands/Wilderness 2 | 71 Senior Issues 6 | 369 to discover new stories and Water 2 | 145 interact with our audience. Arizona News Connection Illinois News Connection Missouri News Service NCNSNorth Market Carolina Share News Information Service Phoenix, AZ 34% Follow us on Twitter! Bloomington 40% Columbia 36% Charlotte-Gastonia 31% Tucson, AZ 13% Chicago 14% twitter.com/pns_Fayetteville, ARNC 1% Chattanooga, TN 8% Additionally, 68 stations outside the major markets aired the stories. Decatur 18% Joplin 41% Fayetteville 15% Kansas City 20% Greensboro-Winston-Salem 17% Dubuque, IA 21% Like us on Facebook! Big Sky Connection Evansville, IN 19% Marion-Carbondale, IL 1% Greenville-New Bern 6% Billings 39% LaSalle-Peru 2% facebook.com/Pittsburg, KS 18% Greenville-Spartanburg, SC 2% St. Louis 29% Great Falls 23% Marion-Carbondale 36% publicnewservice Knoxville, TN 1% Kalispell-Flathead Valley 22% Peoria 4% Additionally, 133 stations outside the major markets aired the stories. Myrtle Beach 2% Additionally, 112 stations outside the major markets aired the stories. Quad Cities 3% Raleigh-Durham, SC 49% Rockford 1% Find us on Google+ and Rocky Mount-Wilson 28% California News Service St. Louis, MO 7% other networks! Wilmington 49% Additionally, 114 stations outside the major markets aired the stories. Additionally, 99 stations outside the major markets aired the stories. Bakersfield 22% Nevada News Service Chico 28% Las Vegas 21% Fresno 5% Reno 27% Los Angeles 20% Additionally, 55 stations outside the major markets aired the stories. Merced 19% Iowa News Service NCNS Oregon PrintNews Outlets Service 83 Modesto 4% Media Radio Stations 95 Total Cedar Rapids 32% Bend 57% Monterey-Salinas 19% Television Stations 11 Des Moines 19% New Hampshire News Connection Outlet Boise, ID 3% Oxnard-Ventura 14% 189 Dubuque 41% Augusta-Waterville, ME 3% Types Eugene-Springfield 38% Redding 6% Online — Stories live on 100s of news/bloggers/advocacy sites La Crosse, WI 2% , MA 2% Las Vegas, NV 2% Riverside-San Bernardino 15% LaSalle-Peru, IL 2% Concord (Lakes Region) 32% Medford-Ashland 51% Sacramento 20% Mason City 36% Lebanon-Rutland-White River Junction 17% Portland 19% San Diego 21% Quad Cities, IL 36% Lewiston-Auburn, ME 8% Tri-Cities, WA 2% 19% Rochester, MN 2% Manchester 51% Additionally, 99 stations outside the major markets aired the stories. San Jose 23% Sioux City 12% Montpelier-Barre St. Johnsbury, VT 3% San Luis Obispo 5% Public News Service North Carolina News Service Waterloo-Cedar Falls 47% Portland, ME 5% Santa Barbara 39% 888.891.9416 • faxPrairie 208.247.1830 News Service 800.931.4215 Portsmouth-Dover 38% [email protected] [email protected] Santa Maria-Lompo 12% Additionally, 155 stations outside the major markets aired the stories. Bismark 79% Additionally, 38 stations outside the major markets aired the stories. Santa Rosa 13% Fargo-Moorhead www.publicnewsservice.org 49% Stockton 5% Grand Forks 45% Additionally, 76 stations outside the major markets aired the stories. Victor Valley 26% Kentucky News Connectioin New Mexico News Connection Visalia-Tulare 4% Albuquerque 40% Bowling Green 15% Additionally, 98 stations outside the major markets aired the stories. Santa Fe Clarksville, TN 18% 32% Te nnessee News Service Waco, TX Cookeville, TN 2% 3% Bowling Green, KY 5% Evansville, IN 29% Additionally, 45 stations outside the major markets aired the stories. Chattanooga 41% Huntington-Ashland, WV 4% Clarksville 18% New York News Connection Colorado News Connection Lexington-Fayette 21% Cookeville 60% Albany-Schenectady-Troy 63% Cheyenne, WY 48% Louisville 22% Jackson, MS 3% Binghamton 37% Colorado Springs 29% Nashville< TN 7% Johnson City-Kingsport 51% Buffalo-Niagara Falls 28% Denver-Boulder 38% Parkersburg-Marietta, WV 14% Jonesboro, AR 6% Danbury, CT 8% Fort Collins-Greeley 49% Additionally, 104 stations outside the major markets aired the stories. Knoxville 25% Elmira-Corning 9% Pueblo 33% Memphis 29% Hamptons-Riverhead 17% Additionally, 81 stations outside the major markets aired the stories. Nashville 21% Ithaca 43% Additionally, 50 stations outside the major markets aired the stories. Keystone State News Connection Middlesex-Somerset-Union 12% Allentown-Bethlehem 24% Monmouth-Ocean, NJ 5% News Connection Commonwealth News Service Morristown, NJ 15% Altoona 20% Baltimore, MD 2% Boston 13% Nassau-Suffolk 32% Atlantic City, NJ 2% Charlottesville 61% Cape Cod 16% 26% Binghamton, NY 9% Frederick, MD 7% Hartford-New Britain, CT 3% Newburgh-Middletown 10% Erie 11% Greensboro-Winston-Salem, NC 1% New Bedford-Fall River 20% Olean 37% Harrisburg-Lebanon 41% Harrisonburg-Chambersburg-Waynesborro, MD 1% Portsmouth-Dover, NH 5% Poughkeepsie 16% Johnstown 5% Harrisonburg 60% Providence, RI 7% Rochester 35% Lancaster 39% Johnson City-Kingsport, TN 5% Springfield 35% Stamford-Norwalk, CT 17% Pittsburgh 25% Norfolk-Virginia Beach-Newport News 14% Worcester 26% Syracuse 51% Reading 25% Richmond 28% Additionally, 27 stations outside the major markets aired the stories. Sunbury-Selinsgrove-Lewisburg 26% Utica-Rome 23% Roanoke-Lynchburn 27% Trenton, NJ 9% Watertown 9% Additionally, 78 stations outside the major markets aired the stories. Wheeling, WV 2% Additionally, 70 stations outside the major markets aired the stories. Connecticut News Service Wilkes Barre-Scranton 27% Bridgeport Washington News Service 9% Williamsport 19% Danbury 19% Wilmington, DE 13% Seattle-Tacoma 11% Hamptons-Riverhead, NY Northern Rockies News Services 2% York 27% Spokane 34% Hartford-New Britain 18% Additionally, 62 stations outside the major markets aired the stories. Bend, OR 10% Tri-Cities 36% New Haven 19% Boise 57% Yakima 28% New London 23% Spokane, WA 46% Additionally, 76 stations outside the major markets aired the stories. Springfield, MA 4% Additionally, 57 stations outside the major markets aired the stories. Additionally, 52 stations outside the major markets aired the stories. West Virginia News Service Beckley 50% Maine News Service Ohio News Connection Charleston 35% Florida News Connection Elkins-Buckhannon-Weston 20% Augusta-Watervile 2% Akron 21% Brunswick, GA 8% Hagerstown-Chambersburg-Waynesboro, MD 4% Bangor 59% Canton 29% Daytona Beach 19% Huntington-Ashland 54% Portsmouth-Dover 2% Charleston 1% Dothan, AL Morgantown-Clarksburg-Fairmont 36% 4% Additionally, 11 stations outside the major markets aired the stories. Cincinnati 62% Fort Myers-Naples Parkersburg-Marietta 43% 6% Cleveland 29% Pittsburgh, PA 2% Fort Pierce-Vero Beach 14% Columbus 31% Wheeling 42% Fort Walton Beach 12% Dayton 44% Gainsville-Oscala 16% Additionally, 61stations outside the major markets aired the stories. Michigan News Connection Huntington-Ashland, WV 5% Jacksonville 30% Lima 47% Battle Creek 53% Lakeland-Winter Haven 24% Parkersburg-Marietta, WV 17% Wisconsin News Connection Melbourne-Titusville Detroit 31% 22% Toledo 32% Appleton-Oshkosh 30% -Fort Lauderdale Flint 10% 11% Wheeling, WV 36% Dubuque, IA 5% Mobile, AL Grand Rapids 32% 5% Youngstown-Warren 49% Duluth-Superior, MN 24% Orlando Kalamazoo 38% 19% Additionally, 80 stations outside the major markets aired the stories. Eau Claire 68% Panama City Muskegon 16% 31% Green Bay 35% Pensacola South Bend, IN 19% 22% La Crosse 42% Sarasota-Bradenton Toledo, OH 2% 31% Madison 29% Sebring Traverse City-Petoskey 45% 10% Milwaukee-Racine 21% Tallahassee Additionally, 140 stations outside the major markets aired the stories. 13% Sheboygan 9% Tampa-St.Petersburg 29% Wausau-Stevens Point 8% The Florida Keys 46% Additionally, 67 stations outside the major markets aired the stories. West Palm Beach-Boca Raton 17% Additionally, 56 stations outside the major markets aired the stories. Minnesota News Connection Wyoming News Service Duluth-Superior, MI 57% Casper 97% Fargo-Morehead, ND 51% Greater Dakota News Service Cheyenne 48% Grand Forks, ND 31% Fort Collins-Greeley, CO 2% La Crosse, WI 3% La Crosse, WI 5% Rapid City, SD 34% Rapid City 69% Mankato-New Ulm 29% Additionally, 112 stations outside the major markets aired the stories. Additionally, 157 stations outside the major markets aired the stories. Mason City, IA 21% Minneapolis-St. Paul 22% Rochester 24% St. Cloud 31% Additionally, 182 stations outside the major markets aired the stories.

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