Contents

THE CROISETTE & ROULETTE Cannes, Barrière and gaming GAMING & GLAMOUR Barrière’s two in Cannes TECHNOLOGY & EXCITEMENT Cutting-edge gaming BLACK JACK & POKER Two traditional games as popular as ever ENJOYMENT & RESPONSIBILITY Responsible gaming SAVOURS & FLAVOURS Dining at Barrière’s casinos – a safe bet

All photos are available at our online photo library: http://www.lucienbarriere-photo.com © É. Cuvillier, Studio Harcourt, J-M. Sordello, D. Bouko, P-E. Rastoin, F. Rambert, G. Traverso, J-M. Ragon, S. Haouzi — PRESS KIT —

THE CROISETTE & ROULETTE

CANNES, BARRIÈRE AND GAMING

Gaming on the shores of the Mediterranean Roulette and the majestic setting of the Croisette A choice of games and venues Cannes, the El Dorado for -lovers — PRESS KIT —

This Mediterranean resort has been cultivating the magic of gaming for over a century. Over the years, some of the wealthiest people of our time have Barrière casinos - dedicated all come to play on the green baize of its casinos: leisure and entertainment British and Italian aristocrats, German and American venues industrial magnets, emirs from the Arabian Gulf and Russian billionaires… The history of gaming in With its array of elegant and modern Cannes is inextricably linked to the Barrière name, a restaurants, bars, entertainment group with two casinos on the Croisette. venues, gaming halls and theatres, the unique world of Barrière casinos offers a never-ending range of The history of gaming in Cannes leisure options in a relaxed and friendly atmosphere. From classical The first casino in Cannes was opened on the drama and comedy to cabaret, Croisette in 1863 – a casino-theatre inside a Gothic- the 2,800+ shows and events held every year in its casinos in style château on the corner of Rue des Serbes. and abroad add a wealth of cultural However, it did not prove popular with the public interest to their host towns and and in 1924 the building was demolished to make resorts. way for a new hotel, Le Majestic.

The interest of local residents in first developed with the Casino Municipal. This leading gaming and leisure venue was built on a platform next to the brand-new Albert-Edouard jetty on the Known as the “Emperor of Deauville”, he quickly east side of the port, with the aim of competing teamed up with a young casino manager from with the other major resorts on the Riviera. This Normandy, François André, Barrière’s founder. In municipal casino opened in 1907 and was run by 1919, the two men created the SFCMC, Société Henri Ruhl. At the end of the First World War, he Fermière du Casino Municipal de Cannes. passed the mantle on to Eugène Cornuché. During the Roaring Twenties, the Casino Municipal welcomed celebrities of the day, famous painters and muses, millionaires and aristocrats, and in 1946 it hosted the very first Cannes Film Festival. The following year, the event, along with the casino, moved to a brand-new building in the middle of the Croisette: the Palais des Festivals.

Barrière, a leading name in the casino world:

• 33 casinos in France and abroad • A total of 6,000 slot machines • Around 260 gaming tables — PRESS KIT —

Two Barrière casinos in Cannes poker tables and electronic English roulette in order to meet the needs of their clientele. And by hosting In 1982, the Casino Barrière Le Croisette, the heir to the grand final of the WSOPE, the prestigious Las the Casino Municipal de Cannes, was opened. The Vegas poker tournament, for two consecutive Casino Les Princes followed in March 2004 in the years, the group has further consolidated its gaming basement of the J.W Marriott hotel, at the heart of reputation worldwide. the Croisette. Today, the two Barrière casinos in Cannes welcome close to 500,000 and 150,000 players respectively every year.

Much of the group’s considerable success can Key dates be explained by the group’s incredible ability to 1907 - Henri Ruhl opens the Casino Municipal de innovate and adapt. The forerunner of this policy, Cannes. François André, made his mark by opening the doors of his casinos to women. Decades later, in 1919 - Eugène Cornuché takes over the Casino 1987, Lucien Barrière installed the first slot machines Municipal and creates the Société Fermière du in the group’s casinos, while Dominique Desseigne Casino Municipal de Cannes with François André. expanded into the exciting world of poker. Barrière’s 1947 -The Casino Municipal moves into the Palais casinos were also the first in France to introduce des Festivals.

1982 - Opening of the Casino Barrière Le Croisette Cannes.

1987 - Le Croisette is the first French casino to introduce slot machines.

2004 - Opening of the Casino Barrière Les Princes Cannes.

2008 - Poker is introduced in the Casino Le Croisette.

2010 - The Casino Les Princes installs TITO technology.

2011 - The Casino Le Croisette makes its name by hosting the World Series of Poker Europe for the first time in France.

2012 - €1 electronic English roulette machines make their first appearance in the Casino Le Croisette.

Cannes, the venue for prestigious 2014 - Electronic English roulette is introduced at major events and shows : the Casino Les Princes. 2015 - Players can beat the house in Barrière’s Cannes hosts several world-renowned events every year. In addition to the Cannes Film Festival, casinos in Cannes with the introduction of the resort also welcomes Tax Free, Mipim, Midem, the Ultimate Poker. Pleasure Boat Festival and MipTV. In 2011, 2016 - New slot machines are added to Barrière’s Cannes also played host to the world’s leading heads casinos in Cannes: 27 at the Casino Les Princes and of state during the G20 summit. 33 at the Casino Le Croisette.

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GAMING & GLAMOUR

BARRIÈRE’S TWO CASINOS IN CANNES

Enter a world of pleasure Shimmering lights and jangling slot machines Experience an adrenaline rush Try your luck, make a bet, celebrate Enjoy the moment — PRESS KIT —

With two Barrière casinos in town, Cannes is pulling lead visitors to the Salle des Jeux. Colourful out all the stops, with the two venues home to no and ever-changing lighting effects envelop the fewer than 345 slot machines and 38 traditional contemporary decor of the Poker Room and the gaming tables. Lots of excitement and nerve- Black Jack and English roulette tables. tingling evenings are guaranteed in these two legendary gaming venues, each with their own The result? A venue decorated with elegance unique atmosphere. where guests can follow a game of roulette, Black Jack or poker, learn about the rules and subtleties of these legendary games and even throw their Casino Barrière Le Croisette Cannes, very first chips on to the baize. Every year, no fewer a prestigious setting than 500,000 visitors frequent Le Croisette.

This casino is a legendary venue on the French Riviera. Situated inside the famous Palais des Festivals and looking out towards the Mediterranean, it boasts 3,000m² of space dedicated to the pleasures of gaming and entertainment, making it the largest casino on the Côte d’Azur.

In addition to its superb gaming options, Le Croisette boasts luxurious decor, where the resolutely contemporary concrete and glass of the façade provide a striking contrast to its opulent interior. At the entrance, a huge aquarium, gilded statues and wall engravings inspired by Greek mythology

The best gaming options in the region

Today, Le Croisette boasts: • 245 slot machines (91% of its gross gaming revenue) • 27 video poker machines • 40 electronic English roulette machines • 4 Black Jack tables • 3 English roulette tables • 9 tables in the Poker Room • 4 dedicated smoking areas: 2 cabins in the hall, 1 in the Poker Room, and 1 in the entrance hall • 2 dining options (see Savours & Flavours) — PRESS KIT —

Casino Barrière Les Princes Cannes, tables have been made by the Turin manufacturer a chic, intimate venue Abbiati, who installed the gaming equipment on board the transatlantic cruise liner, the Queen The more discreet Casino Barrière Les Princes is Mary; in addition, the casino’s logo is embroidered unique. Considered one of the newest and most on the baize, with illumination provided by brass chic casinos on the French Riviera, it boasts an chandeliers. elegant, cosy and reassuring atmosphere. A VIP room with personalised service and a discreet Located along the Croisette, in the basement of lounge are also available, where high-rollers can the J.W. Marriott hotel, this Casino cost a total of place bets between 300 and 15,000 euros at the 26 million euros. The end result is in keeping with Black Jack tables, and 50 to 1,000 euros on the this sizeable investment: a sophisticated ambience roulette wheels. and a refined decor that match the great tradition of French gaming. As well as being respected as a traditional gaming venue, the Casino Barrière Les Princes Cannes is Outside, the casino has a discreet entrance on the also hugely popular with slot machine enthusiasts, famous Boulevard de la Croisette. An escalator with a dedicated room home to no fewer than one provides access to the basement, where gold walls, hundred machines. An upgrade of its slot machines brass chandeliers and lighting effects are reflected in May 2016 has meant that the casino now boasts in the black lacquered furniture and mirrored the best and most-up-to-date machines in Cannes. ceiling. This dazzling decor bears the hallmark of Bets start at one euro cent and winnings can be very designer Pascal Desprez. high indeed: in August 2008, a female player won a record amount of 551,044.78 euros playing an IGT This sense of artistic wonderment continues in slot machine with a 50 euro cent bet. Other special the gaming room, where the leather and mahogany features introduced for the wellbeing of players include cubicles with extractor fans for smokers. These well-ventilated glass areas allow players to enjoy a cigarette without leaving the casino.

A wealth of entertainment

• Every other Saturday, the Casino Barrière Le Croisette Cannes hosts themed evenings starting A comprehensive array at 8.30pm. Corsica, La Dolce Vita and Cuba are of gaming options just some of the themes on the programme, which also includes a wide range of regular Today, Les Princes boasts: music events featuring top-quality performers. • 100 slot machines, with bets starting at Entertainment at these special evenings is 1 euro cent (slots represent 63% of the casino’s enhanced by professional singers and dancers. gross gaming revenue) CasinoPass holders can also take part in free • 12 electronic English roulette machines lotto sessions and enjoy discounts on the • 18 gaming tables themed evenings. - 7 BlackJack - 7 English roulette • The Casino Les Princes hosts live solo artists or - 2 Punto Banco duos every Saturday. These acoustic sessions - 2 Ultimate Poker add a chic and festive feel to the casino and are • A VIP lounge where guests can place always hugely popular with guests. higher bets in complete privacy

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TECHNOLOGY & EXCITEMENT

CUTTING-EDGE GAMING

Vary your gaming between mechanical and digital machines Switch from the poker baize to a touch screen Bet less, play for longer Enhance your playing options for an even more unforgettable experience — PRESS KIT —

With Dominique Desseigne at the helm and in keeping amazing graphics and sophisticated amination with the trailblazing spirit of its founders, the group’s with digital technology increasingly inspired by casinos offer players the latest generation of gaming action films and video games. One example is options, with both Cannes casinos offering the best Stargate, the top machine at the Casinos Barrière de entertainment on the market, including 345 slot and Cannes, offering up to 5 different bonuses, which video poker machines. Their common denominator? range from free rounds to extra sequences worthy The pure pleasure of gaming. of video game graphics.

The latest-generation slot machines offer Slot machines: latest-generation the perfect compromise between easy-to- “one-armed bandits” use entertainment, diversity of action and the sensations that can be experienced via the In 1987, Le Croisette was one of the first casinos in machine. Some, such as Cash Wizard and Money France to introduce slot machines. At the time the Wheel, available at the Casino Le Croisette, also machines were either mechanical rollers, usually with have a touch screen. As ever, the Barrière casinos three reels which were touch operated or worked remain at the forefront of technology! by pulling on the famous metal arm which gave the machines their name of “one-armed bandits”.

A quarter of a century later, slot machines still hold the same attraction, despite being more modern and sophisticated. An example is the Red Hot Jackpot, one of the most popular machines at Barrière’s casinos in Cannes, with a minimum bet of just one euro cent.

“The pleasure of playing is more important than the hope of winning”

Current trends have seen a decrease in the popularity of large-bet machines (from €10 to €20) in favour of machines that take smaller bets but which, for a total bet of the same value, extend gaming time and therefore enjoyment value ten, twenty or fifty fold!

“Beyond the actual winnings, it is the range of possible An enhanced gaming experience combinations that is hugely successful. Players love this fun aspect of the game. For the vast majority Another major trend is the replacement of cash of our customers, the pleasure of playing is more bets. Since 2007, the Bill Acceptor transforms the important than the hope of winning”, states Philippe whole betting amount into credit, allowing players Rodriguez, Director of Slot Machines at the Barrière to save time and increase flexibility. This concept casinos in Cannes. became even more popular when combined with TITO (Ticket In, Ticket Out) technology. This system, introduced into Barrière’s casinos in Cannes in Inspiration from cinema & video games 2010, replaces the more traditional bucket of chips. In its place is a simple ticket with a bar code which The most popular games at the Casinos Barrière de enables players to change machines, access their Cannes are veritable marvels of technology with winnings and convert them into euros at any time. — PRESS KIT —

BLACK JACK & POKER

TWO TRADITIONAL GAMES AS POPULAR AS EVER

The special atmosphere around the tables The dexterity of the croupier shuffling the pack The mesmerising sound of gambling chips, the eternal optimism An experience that is only just beginning… — PRESS KIT —

The 35 gaming tables at the Casinos Barrière de received great acclaim from the poker world – the Cannes, split between Black Jack, Punto Banco and event received the award for “Best European Poker English roulette, including some reserved for VIPs at Event of the Year” at the European Poker Awards, Le Croisette, have always been the most popular with and was held for a second time in 2012. Since then, players. In Cannes, fans of the “black and red” can play renowned tournaments have been held on the to their heart’s content, and until 5am in summer. baize of Barrière’s casinos in Cannes, such as the World Poker Tour, the DSO and the UNIBET Open.

Poker – a special bond with Cannes

Among the gaming options on offer, poker maintains a special bond with Barrière. It was at the tables of the Casino Barrière Deauville that it was played for the first time in France in 2005. Three years later it was introduced on two tables at the Casino Barrière Le Croisette. Nowadays, a community of players meets regularly to play on the nine tables in its Poker Room.

In Cannes, as in all Barrière’s casinos, attractive poker tournaments are organised throughout the year. Le Croisette hosts daily poker events, except on Tuesdays. Inside the tournament room, competitions lasting several days and attracting over 600 players are held in the Salon Baccara, with its 26 tables.

Casinos Barrière de Cannes – renowned tournament venues 21, the golden number In 2011, Barrière took a new step in the poker world by organising the first World Series of Poker Making twenty-one with two cards is every Black Europe event ever held in France. The first joint Jack player’s dream. Originally known as “21”, the venture between Barrière and Caesars Interactive game was developed in France during the Age of Entertainment (CIE) was a huge success and Enlightenment. Introduced into the United States in the 19th century, the game did not receive much enthusiasm from players until one casino introduced a series of bonuses to attract players. The most sought-after, Black Jack, combines the ace and the famous jack of spades. Although players can now make 21 with all four suits, the name has stuck. Despite its French origins, Black Jack was not introduced in France until 1969. Ever since, it has become one of the classic card games in our casinos. Le Croisette has four Black Jack tables, with a minimum bet of €5; at the Casino Les Princes it is one of the most popular games with no fewer than seven tables and bets from €10 to €300.

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ENJOYMENT & RESPONSIBILITY RESPONSIBLE GAMING

To ensure the wellbeing of players, the Barrière problem, how to make eye contact with them and Cannes Resort quickly became involved in the then guide the player towards a solution, even setting up and promotion of “Responsible Gaming”, providing direct assistance if necessary. This aspect a concept introduced as early as 2004 at its Le is now a major part of staff training at our casinos in Croisette and Les Princes casinos. Cannes, especially for croupiers and those working in the slot machine halls. The concept was designed with the help of SOS Joueurs (SOS players), a national association Following the results of pioneering experiments established 12 years ago. The Barrière Cannes in Switzerland, Enghien and Cannes, the Cannes Resort has teamed up with the association to help Barrière Resort used the opening of its two latest- players who play excessively. The partnership is the generation casinos to test a more global approach first of its kind in France. to addiction prevention. The entire group has now integrated Responsible Gaming into the development of its activities. Identifying players with problems

Training sessions for casino staff were set up to teach them how to identify players with a gaming — PRESS KIT —

SAVOURS & FLAVOURS

DINING AT BARRIÈRE’S CASINOS – A SAFE BET

Enjoy gourmet dining in between gaming sessions A gastronomic experience in keeping with the setting A glass of champagne to celebrate — PRESS KIT —

CAFÉ CROISETTE BAR DES THE RESTAURANT MACHINES À SOUS AT THE CASINO THE BAR AT THE BARRIÈRE CASINO BARRIÈRE LE CROISETTE LE CROISETTE

From its huge mezzanine, accessed via a majestic With its lively atmosphere, the “Slot Machine Bar” spiral staircase, the Café Croisette overlooks the provides an opportunity for guests to recharge slot machine hall. The menu here focuses on their batteries amid the slot machines whatever traditional and Mediterranean cuisine prepared time of day. Enjoy a drink or snacks such as by chef Alain Roy, ensuring a delightful gourmet bruschetta either at the bar or in the quiet privacy experience for guests. of one of its comfortable armchairs. The bar’s huge gilded columns and impressive height enhance its At the Café Croisette, it’s not all about the food, attractiveness. however – diners can also enjoy the splendid view over the port, with its yachts and fishing boats, and Le Suquet, the oldest part of Cannes. This soothing view makes a visit to Le Croisette casino an even more relaxing experience. RESTAURANT

At the Café Croisette, performers stroll between the DES PRINCES tables or stand directly on the stage in the centre of the restaurant, entertaining audiences with their THE RESTAURANT varied repertoire of traditional French ballads, pop, rock, magic, musicals, cabaret reviews and dinner AT THE CASINO shows. During themed evenings, the decor and BARRIÈRE LES the contemporary lines of the café’s furniture are embellished with accessories and lighting effects PRINCES which endow the café with completely different atmospheres.

This restaurant offers a gourmet break in the heart of the gaming tables. The menu here features traditional and Mediterranean cuisine prepared by chef Martial Baudry, which you can enjoy amid a highly refined atmosphere. Choose between the flavours of the south or a choice of typical brasserie dishes. With its gilded columns, comfy armchairs and soft lighting at each table, the intimate setting is perfect for a romantic meal. — PRESS KIT —

LAB BAR, THE LOUNGE AT THE CASINO BARRIÈRE LES PRINCES

The Lab Bar is a unique venue for aficionados of lounge with a cosy atmosphere has everything you the finest spirits, with over 50 vodkas and 300 need to re-energise before trying your luck in the whiskies available from around the world. With its casino once more. On the menu you’ll find a huge red and black furniture, padded bar counter, soft choice of spirits, vodkas and whiskies, as well as lighting and comfortable armchairs, this refined pasta specialities throughout the day and evening.

BAR DES JEUX, THE BAR AT THE CASINO BARRIÈRE LES PRINCES

Amid the refined decor of the Black Jack, English and non-alcoholic (strawberry) cocktails, a wide roulette and Punto Banco tables, the Bar des selection of vintage spirits and wines by the glass, Jeux is the perfect place for a short break for in moderation, of course! players, serving alcoholic (vodka- and rum-based)