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The Maine Broadcaster Local History Collections

4-1949

The Maine Broadcaster : April 1949 (Vol. 5, No. 4)

Maine Broadcasting System (WCSH Portland, ME)

Follow this and additional works at: https://digitalcommons.portlandlibrary.com/mainebroadcaster TBE ~~-~~ BROADCASTING MAINE BROADCASTER -' ,,/SYSTEM\ PUBLISHED AS AN AID TO BETTER RADIO LISTENING Vol. V, No. 4 Portland, Maine, April, 1949 Pric Five Cents UNCLE HEZZIE IN NEW SHOW FOR FARMERS A11;gusta Talent Search Closes Four Stations With Announcement_!)£. Winners To Carry Clark Opus Saturdays

\,Vich several years' experience ut e11terraining mixed audiences, seen :iud unseen, delighting children and "stop· ping the show" at county fairs and metropolitan dollar day promotions, Uncle H ezzic Q. Snow now nndcr­ rnkes to sell farm machinery and im­ plements direct co 1'vlainc's agricul­ tural population by nidio. The well­ known Down East character of The T rnding Post and A Visit 'Vith Hcz­ zic starts his new half hour program Saturday, April 9 and will he heard from 12: 30 to I: 00 p, m. over the sta­ tions of the Maine Broadcasting Sys­ tem, plus \VAGM, Presque Isle. Sponsors arc the Clark Farm Equip­ ment Company of Hartfor d, Conn. and a selected list of Maine farm im­ plement dealers. The series is sched­ uled for 26 weeks. Uncle Hezzie, who describes him. self as ~•• fugi~ive fro111 the RFD" and asserrs when 1c comes to poc-Jto bugs, l'm a killer'', wi)) provide the entire PRIZE WINNERS - Gordon Drew, Or-ew's Dairy proprietor, sponsor of Meet half hour show with the assismnce of the Mik~. a wards priz es to winners of his relent contest. They a re, front row, Uncle H ezzie Q. Snow ·•Cousin onnie'' Ayers, equipped l eft to righ t, Barbara and Hetty Cummings, first priz,e winners ; Adelbert Car­ ney, Jr., second prize winner, and Dan Kelly, Meet the Mike ·emcee. Back with Hammond organ and grand row, Regina Fletch):r, third pri7.e winner, and Thomas Farrell, who pla,•s the ~1·gns Exclus1·ve pi_anu. , ~Jc,aie will include numbe~s role of ''Creamy Rich",• the talking milk bottle. ' Fred Allen u with his 'one man orchescry" and will , • , T• - --, interpolate onl or more sorJgs oo each P.rrt.e ,vinn(..--i:S of tiu:...r= .M.c"t s,-•con.J, STD A,1,·ll.u:n- Caco.~ _,..-;J-'-,----1 ~BG-Radio-- And V1deo - 6ontF-aet-P(Qlf(\il?, ' l~u~ luead .5.Cicc~ tho Mike talent contest, co11ducted on third, $5, Regina Fletcher. Runners­ , poems 111 his well-accepted style. --- \ VRDO, Augusta by program sponsor up were Billy vVeymouth, Ronald thoroughly with the basic concepts H ezzie intends also to present :1 D rew's Dairy, were announced and Drummond, Joan McCurdy, cttie of our program policies which will guest personality on the new show their awards presented to chem on Mae Reynolds, ,viLLis \ ,\lhitten, further strengthen the sound broad- wh.enever practicable. He will be d,e March 5 Meet the Mike broadcast. Pauline Cardin and Beverly and casting indusrry and provide at the senous long enough during each Gordon Drew, proprietor, made the ancy \;\!ales, same time for the orderly, logical de- broadcast to present a weekly mar­ awards. The contest continued for ,·clopment of television. These kct price review and ,rn authentic three months and listeners voted for The conresr was considered so popular by its sponsor that consider­ policies give recognized performers long-raoge weather forecast their awards presented to them on the widest possible limits for the free The series marks rhe Clark Farm in milk bottle caps. More than ation is being g:ive~ to another to exercise of their ingenuity, imagina- Equipment Company's first radio ven. 250,000 bottle caps were received at start shortly. Meet the Mike, now in tion and artistry. T~e n~ws about rnre in Maine. The firm now spon­ the vVRDO offices. its fifth year, is heard Sarurdays at fred " '.111, T am cert a1~, give ad~ed sors Frank Atwood's agriculture pro_ Talent contest wi11ners were :m­ 12:30 p. m. over WRDO, with Dan empl~as1s to the extensive promoc1on gram on WTIC, H artford. nounced as follows: First prize, $25 Kelly as emcee and Mrs. Marado plans for radio which both we and our bond, Barbara and .Betty Cummings; vVoodman, accompanist. affiliates are now formulating in accordance with the resolution adopt­ Augusta Polio Victim ed at our recent meeting in Chicago.'' Downeast Fishermen's News Earns Allen has already informed the press 'Helped By Radio Pals chat he intends first of all to take a Big Audience Among Coastal Folks vacation following the conclusion of Radio Station WRDO cooperate,! his present series for the Ford deal­ recently .in an informal drive spon­ The sound of a ship's bell is heard owners and others imeresced in the ors, and will make his future plans in a sored by Mrs. Thomas W . Libby of each weekday morning over vVCSH fishing .industry or marine news. leisurely manner and free cif rhe usual A ugusta to bring happiness into the at 6, 25. That's rhe signal for an­ The fishermen's news was fuse pre­ i nd us try pressures, life of Ebbie Brooks, eleven year old other Downcast Fisherman's News sented on the air January 3, and has Fre d Allen Augusta polio victim. Offices, clubs, broadcast, a progran1 presented for since actmcted a large listening audi­ business oi:ganizations and friends pre_ Maine fishermen, mariners, boat- ence. Although only a five-minute Fred Allen recently signed a con­ senced Ebbic with a radio phonograph, 1 program, a lot of information is con­ tract with the ational Broadcasting Trygve Lie Heard n~cord albums, and a moving picture tained in the broadcast, and a good Company for l1is appearances in both On As Maine Goes camera. many hours of hard work go into radio and teleYision exclusively on the Ebbilc was stricken with infantile preparation of the script. Newsmen N BC network. The agreement was The feature news program - As paralysis in 1947 and spent the greater at WCSH must check numerous local, announced jointly by A.lien and Niles Maine Goes - added another name part of a year in an iron lung. fie state, ew England and even national Trammell, president of the retwork, lase month to the Jong list of world­ has not recovered the use pf his hands and gives the comedian wide latirude news sources to get material that is famous people w ho have appeared on and arms, but this handicap has not ineresting to fishermen. T he latest in determining his plans for the future, the show. Trygve Lie, Secretary-Gen­ discouraged the cheerful youngster. whether in radio or television or both. bills in the Maine Legislature affecting eral of the United ations, pamc1pat­ Ebbie is now makiug considerable \ Vhen he resumes his programs after Jishermen are ,covered; news of the ed in the broadcasts of Alarc h 20. The p.cog:css at wri~ng and drawing by industry in general, and whatever this season, he will hroadcast on the significant portions of his address at holdmg a pencil between his teeth. N BC network exclusively. regional 11ews may exist. The latest the University of Maine's annual In­ Mr. and Mrs, Carl Brooks, Edward's fish prices from Boston are listed, "\.Ve arc naturally delighted," said stitute of International Relations were parents, expressed their appreciation This is usually done the night be­ Mr, Trammell, "that Fred is remain_ recorded and presented later in docu­ and thanks to all w ho coope.cated iu ing on NBC where he has enjoyed mentary style. fore the acrual broadcast. Bue there the presentation. such unusual success. ,ve are even ~'\lso appearing on the broadcast is work to be done right up-to-the­ minute before the "on air" signal. more pleased that he agrees so \\'as Governor Frederick G. Payne, The newsman who has the earlv Rev. Howard 0. Hough morning shift must get the late;t marine weather forecast, and check Check Your Subscription Date, Please ! Heard Daily On W CSH on tides and other data. T he copy of For some of our subscribers, this month marks the expiration of their The Rev. H oward 0. Hough, the news wire machines is checked subscriptions. A n ees)' way to check is by noting figures at the ri~ht pastor of the First Radio Parish carefully for any late news concern­ of your name .and addre,s on Pal{e /0, Clr1,1rch of America, has started a new ing fishermen. For instance, subscriptions expiring this month ere dated 4/ 49 which series of five-minute morning de­ stands for April 1949. Check your fil(ures NOW. This may be your SPRING SPR ITE- cute 16-year­ Either Bob Dargo or Jerry Lewis votional services 011 Portland. last issue under your prese11t subscription, If so, and you wish to renew, ,vcsH, otd Lorna Lynn heralds the arriv­ does the announcing chore- which­ His inspirational messages arc heard simply cl ip off the top of the page, ittcluding tl~e printed ho:., your flame al of Spring with a home-made ever one has the early morning shift, crepe paper hat and bouquet of and address a11d tlze expiration date al the right, Check whether you wish each day- Monday through Saturday­ T he fishermen's news is presented at 8: 15 a. m. spring flowers. Lorna portrays to renlew for one or I wo years, and mail the clipping with the correct as a public service feature by Fair­ Barbara Dennis on the NBC s erial remittance. to your nearest MeRS station - WCSH, Portland; WRDO. Staff Organist Richard Lewis pro­ drama, "The Brighter Day." banks-1\forse, dealers in marine Diesel Augusta or WL BZ, Bangor, vides an organ interpretation of engines. religious music during the program. Page 2 THE MAINE BROADCASTER April, 1949 THE MAINE BROADCASTER THE MAtm BROADCASTEll is published monthly by Radio Stations WCSH, OUR HOPE Ponland; WLBZ, Bangor; and WRDO, Augusta - Comprising the Maine Broadcasting System. By REV. HOWARD 0. HOUGH Minister, First Ra

The subscription price is fifty cents a year, payable in advance LINWOOD T. PITMAN, Editor JOHN F. H OGAN, Associate Editor

l\'11AIINIE IFAIR.l\'1 YOIPECS

1 EIY LINWOOD " JAKE" EIROFEE l .. ' AOAICULTURAL D IRECTOR - M AINE BROAOCAST INO &Y&Tlt-M Labor Saving Equipment Advised For Poultrymen Let me point to declining feed costs and rising wage rates. and say that one of the most effective means.for poultrymen to increase their returns in 1949 is through the use of labor-savmg eqrnpment. Labor accounts On the business road some of the for one-sixth of n1arkers indicate another good year the total cost of with weak spots showing up. On the producing eggs, agricultural road, one sign may read: and by making 1949 fam1 profits lower than ia 1948, The Resurrection story is the good use of labor­ but considerably above prewar. Farm­ theme of Easter. In the Gospel of saving equipment ers can expect increasing financial F IRST MAI NE APPEARANCE- Making her tirst public sp,eech in Maine Sr. Matthew, 28th chapter, ve.rses one and f a c i I i t i es and marketing difficulries during the after being sworn in 11s 11 United States Senator, Margaret C hase Smith address• ed a joint mti?ting of oll Bangor and Brewer service clubs. Mrs. Smith's to six, we read: Maine poultry­ next fow yea.rs. speech was broadcast by Bangor station W LBZ. L eft to right: Bangor City "As it began to dawn toward the men can reduce Economist~ interpret this sign to Manager Oliver D. Comstock, Alon,zo Tuck of liar Harbor, district governor first da1• of the week, came Mary mean a pretty good year for business the amount of of Lions International, end Senator 9mith. Magdal~ne and the other Mary to see time needed to and agriculture ... with agriculture the sepulchre. having more and more aches and take care of birds "And the 11ngel of the Lord decend­ pains. To reduce these ailments, the by nearly 50 per cent, thereby in­ cd fro111 heaven and said unto the creasing their income for every hour economists are suggesting caution in women 'Fear not ye! for I know d1at operating expenditures, greater effici­ spent. A4GNIES 4GIIBIBS' LIETYIEIR. ye seek Jesus, which was crucified. T his means they can either raise ency, and better markecu,g. When WCSH t-lOME ECONOMICS OIREC TOR He is not here: for He is risen! ' more birds or apply their time profit­ you make expenditures on items re­ l vVhat of Calvary if just beyond sulting in more production per per­ ably on other farm operations. Dear Friends: l tsp. cinnamon lies Ea~-rc, morning? Life's Inst word son at a profit ... that's sound busi­ New advances in labor-saving poul­ Arc Lente11 is not the cross of d:1rk Friday, but ness. I egg try equipment have made ic possible dishes beginning 2 c. dry bread cubes the glorious Resurrection of bright for one man to take care of twice as Make Your Farm Safe to pall? Try serv­ ¼ c. seed less raisins Easter. many birds as was considered a maxi­ T his farm safety business is getting ing Tasty Dia­ ½ c. chopped nut meats vVhnt jf we have crosses to bear - mum 15 years ago. bigger every day, what with new and monds with n big esp. soda if in the end we have our lives re­ On the average farm, about one faster automobiles, more complicated green salad and 2 tbs. water newed? vVhat can \ Yi mer do to hour out of every four rcqnired to and, hence, more dangerous farm top off the meal Cream burte.r with sugar, salt and h:1rm, if Spring beats in our veins? take care of layers is spent handling machinery. Safety should be the \Vhat a glorious hope lies in Christ, with Orange spices. Add egg. Bear until smooch. eggs. V,!ith an egg washer, poultry farmer's first rhought on arising each our Saviour, who said, 'I am the Resur­ Glazed Ginger­ Pour milk over bread cubes, raisins farmers can cut this time from one­ morning and the last rho11ght euch and mats. Combine with creamed rection and rhc Life! ' b r cad. Manha -half to three-quarters.- night. mixture. Dissoh·c soda in water anti Henry Gillen has expressed the LoJtat, nf Swift's ~•IVC me the reciµes Other labor-savi1~ cgui_pmenc an,! To bear out ~i~ Sta$mc,, .,, here...,n re ~d.d m punning. Ponr inm ~ the spot, highway signs, l think they will be rules, safety on the farm can kept Wici1 Bill Stern leading all con­ biscuit mix. Beat eggs and add milk. try pressing to bring back the sheep worth watching. "down on the farm." tenders in all cutcgories of balloting, Stir into the dry iJ1gredicnts and beat 11nd automatically make the mark dis­ well. Add molasses and stir until appear. NBC programs and stars won 15 first places in the annual Radio Mirror blended. Pour batter over m:irmnlatle I know you are makiJ1g garden Follow Own Preaching A wards poll, a.~ recently announced nnd bake. (Temperature 375° F. - plans this year and l hope you will After performing in the Constant by the publication's editor, Doris Mc­ check-ups on health. At the con­ T ime 30 to 35 minutes. remember that your E'l:tension office Invader series of transcribed dramatic Ferran. clnsion of the last performance, the And now for a dclicions way to nsc in your county can give you authorit­ radio shows by H u Chain for the Na­ actors and actresses, impressed by the some of that dry bread. ative information on vegetable varie.. tional Tuberculosis Association, mem­ knowledge they had gained in im­ cies planting -and pest control. Get freezing season for you aud me. bers of the cast decided to waste no Nut Brown Pudding personating characters faced with your bulletins early so you'll have And now for a parting thought for time in getting chest X-rays them­ ¼ c. butter or fortified margarine- them when needed. you like wild tuberculosis, inquired how they could If the month ahead: selves 1- 2/ 3 c. milk greens, you'll want that bulletin on get chest X-rays immediately. Ar- ''If you're not satisfied with the The shows, based on ren1 life stories, I. c. sugar Edible Wild Greens, before the first world, are yoo satisfied wih what you bring out the importance of the chest 1rangements were made at once for tbe ¼ tsp. salr greens begin to show. Get your arc doing about it?"-Vic. X-ray in the diagnosis of tuberculosis 1cntire case and members of the orches­ ½ tsp. cloves canning bulletins too, for green time URdl next month "H appy Easter". and the danger of neglecting regular tra. ½ tsp. nutmeg wiM be the start of the canning and -Agnes Gibbs April, 1949 THE MAINE BROADCASTER Page 3 Martin And Lewis Start New NBC Series New Henry Morgan Show Fast-Paced Comics Given Choice Sunday I Arnold Stang Evening Lead Sliow Spot It's here at last! The Jong-awaited debut of NBC's new and And Lisa Kirk sensationally-described comedy team of Dean Martin and Jerry Lewis is booked for April 3 - Sunday - and their weekly half hour A lso Featured will be Sundavs from 6: 30 co 7:00 p. m. The Majne Broadcaster earlier had announced their acquisition bv the nation's oldest and Maine listeners now have had leading radio network, but announcement of when their first pro­ opportonity ro find out for them­ gram would be aired was made only recently. They will replace selves ,.Jhat kind of comedy Henry The Adventures of Ozzie and H arriet on Maine's MeBS stations and Morgan dispenses in his new ~BC lead the parade of NBC's new Sunday evening program line-up. program at 8:30, Sunday evenings. They recognize thM the "new" !-Jenry Since the young comics were signed Morgan has a fast, clever routme, as up by NBC early in the year, they aired over MeBS stations in Portland, hnve been preparing for their net­ Augusm nnd Bangor. work series, and with great anticipa­ No longer the l>rash, irrcpre~-sible, tion of wh:ic radio offers in larger S2J'donic lampooner who was the bane opportunities as compared with their of dignity-loving men of dis~nction­ successful night club and cheater who were often targets of his sharp­ work. witted darrs - Morgan is playing it Martin and Lewis, already tagged straight and using his exccpcionaJ by v\' nlter , ,vinchell as "the best two­ laugh-making talents to turn out top man comedy team since Gallagher and comedy programs. Shean" and referred co by Arthur Fomilior L ocolc G odfrey ns ''rhe funniest act in the business," started as a ream only two The yo1mg comic, whose dry wit years ago. Since then, they have gone and keen sense of humor had made to the top in the entertainment field. him a radio favorite even before the' war, uses as background for his pro­ Mary Hatcher, lovely singing star of gram the familiar cigar store corner Oklahoma on Brondw:w and more re­ ahour which so many of .\11organ's cently seen in leading movie roles, characters arc continually swirling. will be a regular memhcr of rhe cast. Dick Srnl>ilc and his orchestra will H e has with him on the series his provide the accompaniment for songs old comedy pal, Arnold Stang. An­ l>y Miss Hatcher and Dean Martin. other regular Lisa Kirk, featured songstress of the current Broadway \Nhen asked what he was going to hit, "Kiss Mc, Kate." T he on.:hes­ do on the first show, Jerry Lewis (the ua is directed l>y Milton Katims. more unpredictable of the two) said, Henry delves into his ever-growing "I cnn'r tell. Ya sec, Dean Jvfartin collection of Morgania to keep Amer­ doesn't )mow what he's going to do, ica laughing. A master dialectician, and I don't want him to steal my m:a~ Morgan plays a great ma~y of each rerial.'' program's characters . hunself. ~e NEW LOOK - H enry Morgen, star of new NBC Sunday evening comedy Each week a cclel>rity will visit the selects material for his program m show, ponders en ideu for o~ of his weekly shows. Pictures show progres­ show, hut Dean Martin insists that random fashion bv looking at bill­ sively his mental acceptance of the "angle", and indicate final satisfaction. "mv butcher and landlord have to be hoard~, car ads and other casual spots --- H RAD~ UP! - N BC's new comedy our first guests.'' for ideas for his show. ------WLBZ Carries O.n team, C:~t1i\ Martin, up, ond Jerry Martin anJ Lewis made their radio According to Morgan, he was born NBC Quiz Kids' L ewis, down, were asked by the shut­ debut on NRC's Boll H ope Show last Qf "mixed parentage - a man and _a ter s napper to pose from left to right, Fall, and Hope was so impressed by woman'' - on the day before 1.1\prtl In Pow er Failure but responded, as usual, by Joing the them that he invited them back o few Fools" Day, thus getting a head start Best Teacher 1949 1 v\ hen rhe city of Bangor, recently unusual. weeks later. According to tl,e famous on most other gagsters. His ca.recr has was plunged into dn.rkness by a fire NBC comedian, "Those kids are included tours of duty as a page at a About To Be Named in a Bangor-Hydro sub-sration, sta­ funny down to their fingertips, and local New York radio srud.io and an­ rion W I .nz continued its broadcast­ Poetry And Organ Music they have the kind of youthful charm nouncer at several radio stations, and The 1949 winner of the Quiz Kids' ing services by switching to auxiliary Featured At Bangor Station thnt everybody likes." he was a forerunner of the present Best T eacher contest is due to be power units, especially designed for day breed known us disc jockeys, announced abouc the time this issue of use in such emergencies. The ~z The System Company of Bangor The program will be heard from Patter won over platter, however, The Maine Broadcaster goes to press. transmitter operated on its permanent recently presented n program of Hollywood until the boys complete aod he became a pnpular comic. Tt isn"t too much to hope that at least gasoline-driven auxilinry, while the words ~nd music over \iVLBZ in a a movie assignment. Then they will O ne of his own severest critics, the one award may come ro a Maine "in-town" ~tudio obtained its power series of hroadcasts entitled Poems in move to New York for their broad­ humorist is deadly serioos about his teacher. from a portable unit, which also the Organ T.oft. This interlude of casts. new progmm and his desire that Lase year's first prize winner was served to provide electric power to poetry and organ music fcarnrcd Mrs. Martin and Lewis joined forces late people understand his change. H e Roy Fisher. then a 22-year-oltl l>ache­ Jighr the scudio and control room Arlene Smilev at the console of the ln 1946 in a little Atlantic City night remarked to an interviewer: "No lor of Nathali~, Virginia. Since re­ until regular service was resumeJ. Hammond organ with poems rend by dub, and since then have played to more of that caustic routine for me, ceiving the award, young Fisher has The United Press celecype, source D. Oaksman SmiJcy and Mrs. capacity audiences in theaters and and that's no lye. Yak, yak!'' been drafted for military service, but of news broadcasts for Your Esso Katherine Marstcllar. night clubs throughout the country. he still gers his $2,500 Best Teacher Reporter, was d1rown out of action Poems in the Organ Loft is arranged At the Capitol T heater in New York prize award. by the power failure. but through the and prepared l>y D. Oaksman Smiley, City, they broke every attendance Speaking of Quiz Kids - they may coopemrion of station \WDO in manager of the Sysrem Company, record in the history of that show­ Wibby On T V have a future Cole Poner in their Augusrn, member Station of the Maine with stores in Bangor and Dexter. housc. midst. Lonny Lunde, aged 13, who Rroadcasring System, alJ scheduled J ohn Wibby, Chief Engineer of has graduated recently to the ranks newscasts went on the air without a the v\TLBZ technical staff, re­ of professional composers, is the sub­ hirch. Turn A bout Is Fair Play cently attended the IRE oatioMI ject. Lonny has been composing conv~ntion in New York City. everything from love ballads to con­ The annmtl convention of the certos since he was a tot. H e says his Staff Slants Institute of Radio Engineers met latest song, My Wonderful Mother, in Grand Central Palace to see has just been published. Lonny de­ Harry Gray, graduate of Portland new developments in electronics scribes the work as something a quar_ Junior College, was added recently to and engineering. rec could harmonize, or one that could the staff of the Maine Network News It would have been a routine be scored for a symphony orchestra. Service. His duties include local re­ He gives his pretty, dark-eye mother affair for Wibby except for one porting and rewriting in the central credit for being his inspiration. incident that occurred during the newsroom at Portland. four day conclave. While stand­ Ag:iin speaking of Quiz Kids - ,.\TCSH has n print of the NBC­ ing in front of the famous Toots Melvin Miles, aged 5, L~ rated as a produced topical film, Behind Your Shor Restaurant with a fellow en­ "two-book'' man. Melvin cnn't read Radio Dial. Ir is equipped with gineer, vVibby noticed an NBC yet. His boolboxing glove autographed by Jack Dempsey us soon as Mrs. Meaher rures to streamline overall production. ences for interesting anecdotes. reports tlieir names to T or C headquar~ers. COMPLETE APRIL PROGRAM SCHEDULE FOi SUNDAY MONDAY TUESDAY WEDN MORNING MORNING MORNING MOR. 6.00 AL L-News 6.00 ALL- News 6.00 A L L- News 8-00 ALL- N BC News 6.05 A Llr--Paul Gil 6.05 ALL- Paul Gil 6.05 ALL-P aul G 6.25 ALL-Down East F isherman\ News 6.25 ALL- Down East Fisherman's News 6.25 A L L-Down E 8.05 ALL- Voices Down the Wind 6.30 ALL-Moine F arm Topics 6.30 ALL-Maine Farm Topics e».30 ALL- Maine 7-00 WCSH- News 7-00 WCSH- News 7.00 WCSH- News 8,30 ALL- Church School WRDO- U. P. News WRDO- U. P. News WROO-U. P WLllZ-Sacrcd Heart Prograru WLBZ- Sacred Heart Progr11,a WLBZ-Sacrc 8,45 ALL-Maine Network Ne,n 7.05 \V RDO- Radio Rev.:ille 7.05 WRDO- Rodio Reveille 7,05 WRDO- Radl, 7.15 WCSH- Three-A Safety Man 7.15 WCSH- Three-A Safety Man 7.15 WCSH- T bm 9.00 i\LL- Book of Books WLBZ- Bor B-T Boys WLBZ- The Haymokers WLBZ-Bor J 7.30 WCSH- News 7.30 WCSH- N ews 9.15 WCSH- H ear O'lsrael 7.30 WCSH-News \.VHDO- U. P. News WRDO- U. P. Ne", WIWO- U. E W RDO- Story to Order WLBZ- ESSO Reporter WLRZ- ESSO Reporter WLBZ- ESSC WLBZ- Story to Order 7.35 WCSH- Latc Edition 7.35 WCSH- Lnte Edition 7,35 WCSH- Latc 7.35 WRDO- Radio Reveille 7-35 WRDO- Radio Reveille 7,35 W RDO- Radi, 9,30 WRDO- Cameos of Musiu WLBZ-Program Highlight. WLBZ- Progr11m Higbligh11 WLBZ- Progr 7.45 WRDO- Morning Roundup 7.45 WROO-Morning Roundup WLRZ- Eternol Light 7.45 WHOO- Mon WLBZ- Musical C lock WLBZ- Musical Clock \VLBZ- Muai 8,011 A L L-,\'laine Network New• 8.00 ALL- Maine Net>Vork News 9,45' WCSH- O. & H. Miners 8.00 ALL Maine I'­ 8.15 WCSH- Morning IJ1evotions 8.1 5 WCSH- Mtlrning Devotions S.IS WCSH- Mom WRDO-Southland Music WROO- Fact & Fancy WROO- Fact & Fancy WRDO~ Fact WLBZ- Devotional Service WLBZ-Chopel On th.e Hill WLBZ- Cho11, 10,00 A 1.L--First Radio Parish Chura., 8.20 WCSH- Keybonrd Tapestries 8.20 WCSH- Keyboord Tapestries 8,20 WCSH- Keyt,. of America 8.Jl/ \\'CSH- Here's Agnes t,ibb1 8.30 WCSH- Here's Agnes G ibb• 8.30 WCSH- Hcrc' WRDO- T bou~hu for the Dn WR [)0-Thoui:bs for the Da• WROO- Thot l0.30 WC:S H- N ews \VLBZ- Do You Remember? WLBZ- Do You Remember? WLBZ- Do '\' WRDO- Voices Down The Wind 8,45 A LL- Maine Network New& 8.45 ALL-Maine Network Ne"• 8.45 A LL- Maine WLBZ- Catholic Hour 9,00 WCSH- Tradinl! Post 9.00 WCSiH- Trading Post 9,00 WCSH- Tracli WHOO- Honeymoon in New Yori WRDO- Honeymoon in Ne" Yod WROO- HonE 10.45 WCSH- State Street Churoh WL BZ- Happy Kitch/en WLBZ- Happy Kitchen WLBZ- Happ 9.15 WCSH- T ello-l'est 9.15 \VCSH- T ello-Tesr 9.15 WCSH-Tello lU)O WROO-Xavier Cugat 9.30 WCSH- Lloyd Knight 9.30 WCSH--Lloyd Knight 9.30 WCSH- Lloyd WLBZ- World News WR DO- Going Places, J ean Murn•r WRDO- Going Places, Jean Murray WRDO- Goin~ WLBZ- Lloyd Knight WLBZ- Lloyd Knight WLBZ-Lloyc 11,0S WLBZ-Churoh Service 9.45 WCSH- Sw.cetwood Serenaders 9.45 WCSH- T he Battle of Books 9.45 WCSH- Swee, 9.45 WLBZ-Clevelondaires 9.45 WLBZ- C levclendeires 9.45 WLRZ- CJevE II.IS WRDO- Words & Music 9.55 WRDO- U.P. News 9.55 WRDO- -U.P. N ews 9.55 WRDO- U.P. 10,00 ALL-Fred \Varin~ 10.00 ALL-Fred Worinl! 10.00 ALL- Fred W 11,30 WROO- News Summary 10.30 A LL-Road of Lile 10.30 AT.L-Rnad ol Life 10.30 A LL- Road o 10.45 ALL-The Brighter Day 10.45 A LL-T he Brighter Day 10.45 ALL-T he B, 11.45 WRDO- Voice of the Army 11.00 ALL-Dr. Poul 11.00 ALL-Dr. Paul 11.00 A LL- Dr. Peu WLllZ- Red Cross Pro,!rarr 11,15 ALL-We Love anJ Learn 11-15 ALL- We Love end Learn 11.15 ALL- We Lo· I 1.30 A LL- J ack Rercb Show I 1.30 A LL---J ack Berch Show 11.30 A LL-Jack II, Jt.45 WCSH- 1.ora Lawton 11.45 WCSH- Loro Lawton 11.45 WCSH- LorH AFTERNOON WRl>O- Eddy Arnold ~:.how WRDO- Eddy Arnold S·how WR DO- Edd> WLBZ-Music ol Monhanas. WLBZ Norm Lambert WLHZ- Piano 12.00 WCSH- News AFTERNOON AFTE RNOON AFTEF WROO- Silver Strings 12.00 WCSH- Noontime News 12,00 \\'CSH- Noontime New• 12.00 WCSH- Noon WLBZ- Silv.er Strings WHOO- U. 1'. News W LUZ- Korn Kobblers WROO- U. P. News WHDO- U. P WLllZ- .Korn 12,05 W !{DO- Maine llad,o Nen, WLBZ- Korn Kobblers 12.15 \\'CSH- London Column l:l.05 \\'IWO- Mein 12.10 WHOO- Noonday Hevue 12.05 WROO--Maine Radio New, WLBZ- Christian Science Protra1111 12.10 \\' HOO-Noonday Re\'uc 12,10 WRUO- Noo11 12,15 WCSH- Luncheon C lub 12.15 WCSH- Lund \VLllZ-ESSU Hepor1er 12,15 WCSH-Luncheon Club 12.30 WCSH- M elodic Patterns 12,20 \¥LUZ- Maine Hodio Netto \VLBZ- ESSO Reporter WLBZ-ESSO 12.20 WLBZ- Maii,e WRDO-Eternal L i~bt 12.30 WCSH- Merjorie Mills 12.20 WLBZ-Moinc Radio New• \\. LllZ- Ma riorle Mill, 12.30 WCSH- Marjorie J\lills 12,30 \\ CSH- Mnr;, WLBZ- H ere's to Veterans Wt.RZ- Marjorie Mills WLBZ- Maric WHOO- Spotlight II St11r on 12.45 WROO- l nside Story 12,45 W RDO- Spotl 12,45 WLRZ - Solon Music 1.00 ALL- Moine ;,..c1work New, 1.00 AL L-Moine Network N ew, 1,15 WCSH- Maine News 1,00 A LL- Maine 1,15 WCSH- Mnine NewE­ l ,15 WCSH- Mei1t, 1,()() ALL- Moine Network New, W RDO- Eddie r>uchin ~}how WRDO-- Piber Facts WHOO-Mu,i WLBZ- Jumpin Jocks W LBZ- Hnmetowners WLBZ-Ho,a 1,15 WCSH- Salon Strings 1,20 WCSH- Agne• Gibb•' lJatc Booa WRDO- Waltz L ives-On 1-20 WCSH- Agnes Gibbs' Date Boo, 1-20 WCSH-Agr,o 1.30 MLL-'"funy 1:tnJ J ual'.lit ►,. 1.30 ALL- Tony end J uanita 1,30 ALL-Tony a WLBZ- Men Behind The Meloct, 1.45 WCSH- T ello-Test 1.45 WCSH- Tello-Tcst 1.45 WCSH- Tello WRDO- Here's J ack Kilty WRDO- Here's Jack Kilty WRDO- Jock 1,30 ALL-University of Chicago WLl:IZ- Motinee Revue WLBZ- Matinee Revue 2.00 WCSH- Double Or Nothing WLBZ-Matir Round table 2-00 WCSH- Double Or Nothing 2.00 WCSH- Doub WLBZ- Double Or Nothinll WLBZ- Double Or NotbinQ WLBZ- Doub WRDO- Show Turle T ime Z.00 WO£.H- As Moine Goes W RDO- Salon Concert WRDO- Shov, 2.30 ALL-Today's Children 2,30 A LL- Today's Children WRDO-U. S. in World A ffairs 2.45 \\- CSI-I- Liitht of The Work 2,30 A LL-Today's WLRZ- U. S. in World Affairs 2,45 WCSH- Light of t he World 2.45 WCSH- Light WLBZ- Me. Fed, Women Club, WRDO- Summy Kuye WROO- Sommy Kaye WRDO-San111 2.25 WCSH- News WLUZ- Dr . Herry McNeil \YL BZ- M'clo J.00 A LL-Life Can Be .lleautilul J,00 .\LL-Lile Can Be Beautiful 3.00 A LL- Life Ce 3.15 ALL- Ma Perkins 2.30 ALL-NBC University Tb;eatre J.15 ALL- Mo Perkins 3-15 ALL Ma Ped J.30 ALL-Pepper Young's Fn111il• 1,30 ALL·- Pepper Yoong's Pamilf 3,30 A LL- Pepoer J,45 ALL- Right To l lappines• 3.30 ALL-One Man's Family 4.00 A LL- Backstage Wi fe 3,45 ALL- RiJl t l •f.00 ALL- Backstage Wife 4.15 ALL- Stella Dallas 4-00 A L L Backstal! 4.00 AL L--Tbe Quiz Kida 4.15 t\ LL-Stdio Uallas 4,30 ALL- Loren1,o Jones US ALL-Stelle [ •t.30 ALL- Loren'Lo Jones 4.4S ALL-Youn~ Widder Brown 4,30 ALL- Lorenzc US A LL- Young Widder Bro,.o 4.30 ALlr--N. E. CC'lllege G I ee Clubs 5.00 WCSH- When A Girl Marrie, 4.45 A Ll~-You nt S.00 \\ CSH - Wht!n A Girl Merri.. WRDO- U. P. News 5,00 WCSJ-1- Whcn W HOO- U. P. News WLBZ- Shoppers Variety Revue wrmo- u. r 5.00 A LL-Koben Merrill with Boston WLBZ- Shoppers Variety Revue Pops S.05 WR DO- I ~00 S lub WLBZ- ShC'll\f 5.0S WHDO- 1400 Club S.15 \\'CSII l'ortia Faces Life 5.05 WROO- 1400 S,15 WCSH- Portia Faces Life 5.30 ALL- Harvest of Stars WLRZ Shoppers Variety Revue 5.15 WCSH- Porti1 WLBZ- Shoppers Variety Rev•,- 5.2S \\'L R7 -Standard Shoe P,im WLRZ-Sho1>r 5,30 WCSH- Just Plain Rill S.30 \\'CSH - J ust Plain Rill 5.30 WCSH- J ust I \\ HOO- A Visit with Hczzi~ WR[)O- A Visit with H ezzie WJWO- A Vi \\'l.BZ- Visit With Heuie EVENI NG WLRZ- Visit With Heu.ie WLRZ-Visit 5,45 Wr.SH- Front Pa~e Forrell S,45 WCSH- Front Pa~e Farrell 5.45 WC:S l-f- Frnot WROO- Doily Diary 6,GO WCSH-News WRDO-Daily Diary WR DO- Daily WLBZ-Eddy Arnold WLBZ- Eddy Arnold WLBZ- Eddy WRDO- Catbolic Hour 5.55 WRDO-Speaking of Sports WLBZ- New1 5.55 WROO- Speaking of Sports 5.55 WRDO- Spet1~ EVENI NG EVENl NG EVBI 6,15 WCSH- Romance of Famous Gema 6-00 ALL- Maine Network New• WLBZ- Guest Stor 6,15 ALL-Shell J ournal 6.00 ALL- Maine Network New• 6.00 ALlr--Maine 6.25 WCSH - Maine State New• 6,15 ALL-5-ports Journal 6,15 ALL-Sbell J 6.25 WCSH- Main, 6.30 A LL- Dean Martin. J erry Lewi, WROO- Progrom P revues 6.25 WC.SH- Maine Stare News WLBZ- Musical Interlude WR DO- Program Prevues W ROO-Prog, WLRZ- Musical lnt~rlu,Je WLIIZ- Music 7.00 ALL-Night with Horace H eidt 6.30 \\'CSH- Tony & Juanita WRDO-Symphony of Mel,,d, 6.30 W(:SH- Tnnv & .Juanita 6,30 WCSH- Tony 7.30 ALL-Alice Faye and Phil Harri, WLRZ-Norm Lambert WRDO- Tele,Friend WRDO- Sym[ 6.45 WC:SH- .1-S tar F.xira WLBZ-Norm Lambert WLBZ- Norm 8.00 ALL-Fred Allen Show WRDO- U. P . News 6.45 WCSH-3-Star l!xtra 6.45 WCSH- 3-Sta, WRDO- U. P . News WRDO- U. F H.30- ALL---H enry Morgan Show WLRZ-ESSO Reporter 6,50 \\' RDO- Moine Radio Ne .., WLllZ-ESSO Reporter WLIIZ- ESSO 6.50 WROO- Meine Radio New• 6,50 WROO- Main 9.00 A LL-NBC T heuter WLRZ- Maine Ru dio N.,,. 7.00 ALL- Supper Cluh WLRZ- Mn ine Radio Nt>-..• WLRZ- Main, 7.15 ,\I.I ,--News nf the Wn,I ~ 7.00 ,\ I.T.- 5-upper Club 7,00 A LL-Supper P,30 WCSH-Am. Album of Familiar 7.15 ,,1.1.- New• of tl,e Worlri 7.15 ALL- News o Music 7.30 WCSH- Lucille Lav in Sings WRDO- Echoes from the T ropics 7,30 wr,~H-Skippy Hnllywnnd Tbeet-,. 7.30 WCSH- Gucst W RDO- Dardanelle T rio WRDO- Am. Album of Pamil iu WLBZ- Moine Sports WRDO- Dard Music 7.45 WCSH- H ere's To V eterans WL BZ- Dordenclle Trio WLBZ- U of WLBZ- Allen R oth Symphony 7,45 WROO- Richard Harkness 7.45 WCSH- Music WRDO- H . V. Kaltenborn WLRZ- Richnrrl Harkncs. WLBZ- H . V. Kaltenborn WRDO- H . '\i 8.00 ALL-This Is Your Life 10.00 A LL- Take It or Leave h 8.00 ALL- Covolcode of Americ·, ' WLBZ- H . V 8.30 AL L-Alan Young Show 8.00 ALL-Blondie 10.30 ALL--Who Said That 11.:il) /\ 1,1. V11i"e ol Firesrone 9,00 AL I, The T elephone Hoo• 9.00 ALL---Bnb Hope Show 8.30 A LL-Great C q,'.\0 .\ 1. L- Or. J. 0. 9.30 A L L---Pibber McGee and Molly 9.00 ALL- Duffy's U.OO ALL-Maine N etwork News 10.00 ALL-Rill Town t0.00 4 LL- Contented Pro~rarr 9.30 ALL-Mr. Di 10.30 ALL-People Are F unny ll,15 ALL-Clifton Utley and 1'ha 10.30 A LL- Radio City Playhouse 10.00 Al.1.,- The Tii , News l J'.00 WC:S.H- Maine Net..-nrlc N-• 11.00 ',VCSH- Maine Nerworiic Ne,.,, I 0.30 A LL-Curtain \\'ROO- Wnrld New~ WRnO-World News l 1.00 WCSH-Moin, 11,30 WLBZ- Dave Carroway Show WT,RZ- F.SSO Rennrre-r WT.RZ- ESSO Reoorter WROO-Worl 11.15 ALL-Morton Downey WLRZ- ESSO WRDO-Sign OU tl'.15 ,\ l.L- New• of WnrlJ 11-30 wr.sH- Swint! Circle 11.30 W<:SH- Swin~ Circle t'l.15 ALL- N ews o WCSH-Sign Orf wnnn- Re,erv.-otime New, 12.00 WCSH- Noontime News P. News W HOO- U. P. News 12.00 \\"CSH- Noontime News 12.00 WCSH- Noontime News ·11 Kobblers WLBZ- Korn Kobblers WRDO- U. P. News WHUO- U. P. News ,ine Radio New, 12.05 WllDO- Maine Radio New, WLBZ- Korn Kobblers WLBZ- Korn Kobbers ,ooday Revue 12.10 WHOO- Noonday Hcvue 12-05 WHOO- Maine Radio Ne.. , 12.05 WHOO- Mein~ Radio News 12.10 WRDO-Noondoy Revue 1cbeon Club 12.15 WCSH- Luncheon Club 12.10 WRUO- Noonda)• Hevue iO Reporter WL BZ- ESSO Hcporcer 12.15 WCSH- Luncheon Club WLOZ- ESSO Renorter 12.15 WCSH- Oairy Chat ,ne Radio News 12.20 WLBZ- Maine Radio Newa WLBZ- ESSO Heporter iiorie 1\lills 12.J0 WCSH- Marjorie Mills 12.30 ALL- Marjorie Mills rjorie Mill• WLBZ- Marjorie Mills 12.45 W RDO-Spotlight on a Star 12,20 WLBZ- Meine Radio N,.,, >dight on II Star 12.45 WRDO- Inside Story 1.00 ALL- Moine Network Newa 12,30 WCSJ:1- Vi,it With Uncle He7.z it: e Network Ne.. , 1,00 ALL- Maine Network Newa I.IS \\'CSH- Maine News WLBZ- Unclc Hezzie i1e l'•ews 1.15 WCSH- Maine New~ 1.15 WRDO- Tab'ilrnacle Bible Quiz WRDO- Meet the Mike WLBZ-Marine Band 1•10 Wld Mcmorilee W RDO- Marine Story 1.00 ALL-Moine Network News 111etowners W LIIZ-H om etowners 1.20 WCSH- Agnes Gibbs' Date Book 1.15 WCSH- 4-H Club of the Air lfcs Gibbs' Date Book 1-20 WCSH-Agnes Gibbs' Date Boo~ 1,30 ALL--Tony and Juanita and Juanita J.30 ALL- Tony and Jua111ta 1.45 \\ t..:Sli·-Tello-Tcst WRDO--;\Jvcntures in R esearch Jo-Test 1.45 WCSH- Tello-Test WROO-Jack Kilty WLBZ- Pinto Pals :I. Kilty WRDO- Jack Kilty WLBZ- Matinee Revue 1-30 ALL-National Farm and Hom, tinee Revue WLBZ-Matinee Revue 2-00 WCSH- Double Or Nothing Hour ~hie Or Nothing Z,00 WCSH- Double Or Nothing WLBZ- Double O r Nothing 2.00 WCSH- Mormon Church Program uble Or Nothing WLBZ- Doublc Or Nothing W RDO-Show Tune Time WRDO- Vincent Lopez ow Tune Time WROO-Concert Hall of the Air 2-30 ALL-Today's Children W LBZ-Musicana y's Children 2.30 ALL-Today's Children 2-45 WCSH- L ii!ht of the World 2.15 WCSH- Richard L,eibert WLBZ-Social Security Talk .ht of the World 2.45 WCSH-Light of the World 2.30 WCSH- Edward Tomlinson mmy Kaye WLBZ- Wonda Upton WRDO- Sammy Kaye 3.00 A L L- Life Can Be Heautiful WRDO- Edward Tomlinson ,lody Lane WRDO- Sammy Kaye WLBZ-Edward Tomlinson Can He Beautifol 3.00 ALL-Life Can Be Beautiful 3.15 ALL- Ma Perkin5 erkina 3,15 ALL-Ma Perkim; 3.30 ALL-Pepper Younfs Family 2.45 W.CSH- The Constant Invader ir Young's Fcmily 3.30 ALL- Pepper Younfs Family 345 A LL- Right To Happineu WHOO-Report On Europe To HapJ>iness 3.45 ALL-Righr To Happincu 4,00 A LL- Backsta~e Wife WLBZ- Rcport on Europe 4,15 A LL- Stella Dallas :n~e Wile ~.00 ALL- Backstage Wife 3.00 ALL-Pioneers in Music ~-15 A LL- Stella Dallas 4.30 ALL-Lorenzo Jones 1 Dallas •'-45 ALL- Youn,! Widder Rrown 1zo J ones ~-30 A LL- Lorenzo J ones 4.00 ALL-Your Health Today 4-4:5 AI.L- Younl! \\ idder Brown S.O0 WCSH- When A Girl Marriea 4.15 WCSH- Hits e Widder Bro,,n WROO- U. P. News ,en A Girl Marries ~ 00 WCS-H- Whcn A Girl Murie, WLRZ- Shoppers Variety Revue 4.30 ALL-Adventurles of Frank Merri­ P. News WROO-U. P. News well 1rpcrs Variety Revue WLBZ- Sboppers Variety Revue 5.05 WRDO- 1400 Club S-05 Wf!DO-1-100 Club S,15 WCSH- Portia Faces Life 5.00 ALL- Lass;e 10 Club WLBZ-Shoppers Variety Revue nia F•ces Life .,.JS WCSH- Portia Facet Life 5.15 WCSH- Wormwood Forest WLflZ--Shoppers Variety Revue 5-30 WCSH-Just Plain Bill ,pJ>Cr~ Variety Revu• WRDO- A Visit with Hezzie WRDO-Dick Cookson Sings t Plain Bill 5.25 WLR7.- Standord Shoe P~1n. WLBZ- Wormwood Forest 5.30 WCSH- Just Plain Bill WLBZ-Visit with Hezzie Vi,it with Hn.,:ie 5.45 WCSH- Frnnt Pa~e Farrell 5.30 WCSH- To He Announced WROO- A Visit with H ezzie it With He,:~ie WRDO- Daily Diary WRDO- 1400 Club int PA~e Farrell WLRZ- Visit With Hezzie 5.45 wr.SH- Pronr Pa•e Farrell WLBZ- Eddy Arnold WLBZ- Decision Now ily Diary WLBZ-Organ Loft ldy Arnold WRDO- Daily Diary 5.45 WLBZ- Eddy Duchin Show ~eking of Sports WLBZ- Eddy Arnold E:VENING 5.55 WROO- Speoking of Sports 5.55 WRDO- Sp1.eoking of Sports I!NING 6.00 ALL-Maine Network New, 6.15 ALL- Shell J ournal EVENING e Network Ne,u EVENING 6,25 WCSH- Maine State New1 6,00 \\'CSH- Maine Network Newt Journal 6.00 A LL- Maine Network Newo WRDO- Program Prievues 1ine State New., WHOO- Maine N e,work N-• 6.15 A LL- Sports Journal WLBZ-Music■ I Interlude WLl3Z- Esso Reporter ogram P~evues 6-25 WCSH- Mnine Stare New, 6.30 WCSH- Tony & Juanita .sical InterI ude WRDO-Progrom Prevues WRDO- Music of Manhattar. 6.JS ALL-Sports J ournal >v & Juanita WLRZ- Musicaf Interlude WLBZ- Norm Lambert 6.25 WCSH-Maine State Ne.. , mphony of Melody 6.30 WCSH- To"y & J uanita 6.45 WCSH-3-Star Extra ...... WROO- Maine State Nt>n• rm Lambert WR.OO-Kcep On Keepin' On WHDO-U. P. News • WLBZ- Musicol Interlude tar Extra WL BZ-Norm Lamblert WLBZ-ESSO Reporter 6.30 ALL- NBC Symphony P . News 6.45 WCSH--J.Star Extra 6,50 WROO- Mainc Radio New• 7.30 WLBZ-U. S. Marine Band SO Reporter WLBZ- Maine Radio New1 WRDO- Spenking of Sports WCSH- Vic Damone ,inc Radio Ne.. , WLRZ-ESSO Reporter 7.00 ALL-Supper Club in~ Radio News 7.15 ALL-New of the World 7.30 WRDO-Music Shop er Club 6.50 WROO- Maine Radio News 7.30 ALL- Yankee Yarns WLBZ- Maine Radio News 7.45 WLBZ-Jumpin Jacks 1 of the World 7.45 WCSH- Morton Could 8.00 ALL-Hobby Lobby est Star 7-00 ALL- SuJ>per Club WRDO- H. V. Kaltenborn WLRZ- Memornble Music rdanell,, Trio 7.15 ALL- News of the World WLRZ- H . V. Kaltenborn 8.30 WCSH- Truth or Consequences of M Hour 8.00 WCSH~ Band of America 7.30 ALL-N. E. Round Table WRDO- Cuest Star 1~ic by Cugot 8.00 ALL-Aldrich Famil} W RDO-Longine Symphonctte V . Knltenborn WLBZ-Bangor .Tr. C. of C. Forum 8.45 WRDO- Here's to Veteran, V. Kaltlenborn 8.30 ALL-Burns and Allen 8.30 ALL-Jimmie Uuronte Show 9.00 ALL- Your Hit Parad~ lie 9.00 ALL-Kraft Music Holl 9.00 ALL-Eddie Cantor 9.30 ALL-Judy Canova Show t Gildersleeve 9.30 ALL-torothy Lamour Show 9.30 ALL-Red Skelton 10.00 ALL-Dennis Day r's Tavern 10.00 ALL-S-crcen Guild Theater 10.00 ALL-Life of Ril1ey District A norner 10.30 ALL-Sports Newsreel of th(e, Air 10.30 ALL- Grand Ole Oprey 10.30 ALL- Fred Waring lli( Story l0AS A LL-Rep. Robert Hole 11.00 WCSH-Maine Network r-.., ... 1in Time I t.00 WCSH-Maine Network Ne,n 11.00 WCSH-Maine Network Ne"• WROO-World News ,ine Network News WRDO- World News WROO-World News WLBZ- ESSO ReJ>orter >rid News WLBZ-ESSO Reporter WLBZ-ESSO Reoorter ll.15 ALL-Morton Downcv SO Reporter l t.15 ALL-Morton Downey 11.15 ALL-News of World 11.30 WCSH-Swint Circle , of World I 1,30 WCSH-Swin~ Circle I J.30 WCSH-Swin~ Circle W R DO- Reserved for Oancinf ini Circle WRDO- Reserved for Dancing wnnO- Reserved fnr Oonein• WLBZ- Saturday Nightcap sen·ed for nancing WLBZ-Roosev-elt Crill Orche ■ tn WLBZ-Pastels in Rhythm tel Statler Orch. 12.00 ALL-New1 12.00 ALL-News 12.00 ALI;- News THE MAINE BROA,DCASTER Page 5 MeBS Stations Provide Top. Thllrsday Fare Varied Programs And Seasoned Performers Spice Schedule Seasoned performers, veterans and newcomers alike, provide the sinews of the varied program fare that makes NBC stations tops in listening on Thursday evenings. It's well-paced encenainment from supper-tim~ to bed-rime, as the Thursday evening schedule of Maine's three NBC affiliates testifies. On the serious side is drama with the Screen Guild PJayers, For situation comedy there are The Aldrich Family and Bums and Allen. Variety is provided through Kraft Music Hall and Sealtest ...... Variety Theater. Fred Waring's Pennsylvanians offer smooth BEHJND THE SCENES---Thes·e ore tbe men· behind the scenes r,esponsible music and Morton Downey's songs are popular. for production of NBC's Screen Guild Players, ThuoiltlY evening dramatic series, where top film stars nppear in adaptations of their motion picture bits. Left Peggy Lee ls Hostess add their bit ro round out the weekly to right: Harry Kroman, writer; Huntley Gordtm, Motion Picture Relief Fund Peggy Lee, versarile singing star program, which is recognized as one li11ison, wbo supplies the star talent; Bill Lawrence, Jirector, and Don Bernard, who made "Manana'' a national by­ of rhe must succe~-sf ul shows utilizing producer. word, is hostess of NBC's Thursday the variety format. Among the guests night Supper Club programs. Peggy who have visited KMH during this and her husband, Dnve Barbour, who se,ison are Judy Garlnnd, Groucho leads the orchestra, and Tom Reddy, Marx, Dorothy °Kirsrcn, Jimmy Dur­ GOING FORMAL- Dorothy Lamour genial nnnounc.-er, take to the air at anrti, Dennis Dny and Ezio Pinza. sings, nets and welcomes guests on 7:00 p. m. Seoltest Variety Theater. H ere Oouie Dorothy Lamour Hostess Thursday is the Supper Club's models one of the new strapless even• regular guest night, when Peggy greets Glamorous Dorothy Lamour of the ing gowns. famous personalities of the popular screen brings a d(luble serving of top mnsic field. Signatures alrencly in­ guesr talent each week ro audiences of scribed in her guest book include rhe Scaltest Variety Thearcr, Thurs­ those of Buddy Clark, Johnny Mer­ days, 9:30 p. m. She presides over the cer, Frnnkie Laine, Dick Haymes nnd program as hostess; she sings, supported the King Cole Trio, Peggy also had by the Crew Chiefs 11uarcet and the honor of introducing NBC's amaz­ Henry Russell's orchestra, and she ing young comedy team, Dean 1\ifo.rtin plays in two skirs with her noted and Jerry Lewis, within a few weeks visitori;. after rhey had signed a contract co Her roster of guests this season has l.,egin their own network program. included Gregory Peck, Ray Milland, Miss Lee and her husband presenc Ronald Colman, Bob l lope, Fibber tunes new and old during their regular and Molly, Ed "Archie'' Gardner, Thursday broadcasrs, many of them l lal "Gildersleeve" Peury, Robert songs ,~hich they have themselves Young, Dick Powell and many other composed. movie grears.

The A ldrich Family Scneen Guild Player.s That modem Penrod, the perennial The Screen Guild Players, often -, incorrigible schoolboy, Henry Ald­ called rhe motion picrnre induscry's rich, brings the laugh that settles a own progrnn1, goes on the air Thurs_ THAT'S OUR GRACIE-George Burns explains a point in the script to good dinner w hen he comes on the dnys, I0:00 p. 111. This dramatic series Gracie Allen during r.ebearsal of their Thursday evening show on NB<:, l,,11, 2s air in The Aldrich Fami_!y_Thursdays, presents noted film stars in weekly usuul, Gr11cie's thoughts seem to be elsewhere. - 8:00 p. m~ Ezra Stone,-,vhol 10s play­ acJapranons of ourst:rndidg muvlcnrfs. ed Henry for more than 10 years - H eadliners who have appeared on the with time out for Army service show thus far this season include keeps that break in his voice us faith­ Ronald Colman, Jane Wyman, Lew

fully and humorously as he did w hen Ayres, lngrid Bt:rgn1an1 Dana An­ he was a genuine teen-ager. lt's part drews, Loretta Young, Bing Crosby, of a role of which he never tires, for Barry Fitzgerald, Claudette Colbe.n TESTING A TUNE - Morton each week's comedy episode is as ;ind Merle Oberon among many Downey, whose lilting voice is heard much fun for the cast as the audieuce. od1ers. every Tu·esday, Thursday and Satur­ House Jameson and Katharine Rahr, Outstanding fcuture of the weekly day night on NBC, accompanies him­ who play Henry's parents, and Jack dramas is che fact that the scars do not self at reheors11I. l(elk as gravel-voiced Horner, add accept fees for d1eir performances. luster to their interpretations as time lnstoocl the payments rhey woulJ goes on for, like real people, the Ald­ customarily receive are donated to the rich Family characters grow and de­ Motion Picrnre Relief Fund for the velop as the years pass. support of a country home for ageJ Whimsical bridge music, so im­ members of the film industry. ponJ1nt to eochancing the mood of rhe Fred Waring Show comedy, is composed and conductc:cl hy Jack Miller. The Fred \,Varing Show is well known tu radio listeners as one of the Burns and A llen top popular musicals on the air. For I George Bums and Gracie Allen, years VVaring's trade mark has been FAMILY CONCLAVE- The Aldrich Family in serious mood, during script his glee club. The ornare and intri­ stars of Maxwell House Coffee Time, conference for regular Thursday evening performance. Lkrt to right: Jack cate arrangements, the novelty sonE,rs, Kelk (Homer), House Jam~on (Sam Aldrich), Ezra Stone (H enry), Katherine Thursdays, 8:30 p. m., were a hus­ band-and-wife team in radio long be­ production numbers of spirirnals md Raht (Mrs. Aldrich ), and Ward Wilson, who plays o. variety of characr-ers. hymns, und fast-paced rhyd1m num­ ~ fore anyone began talking about hus­ band.-and-wife teams. They establish­ bers all have long heen Waring srnn_ Perry Como in ''Stipper Club" setting, and c:omes co a close with a show that is considen;d one of the best dra­ matic programs to come out of the midwest. Thr-ee Star Extra ways hus played the central character, ,. NEWS l NT EllPRET ERS- Ned Rrooks, Rny H enle nnd F elix Morl ey, left noted equally for his eloquent misuse Sunoco Thl'ee Snir Exrra (Mondays to right, report the news heard on Sunoco Three Sta r Extra, Mondoys throu,ih of hi~ narive rongue and his towering ro Fridays, 6:45 p. m.) is a three-m,m, Fridays at 6: 15 p. m. Henle is editor-in-chief, Morley comments on foreign self-confalence. five-day-a-week news program offer­ There often is a guest, and per­ situation and Brooks discusses domes tic events of the duy_ ing authorirarive comment on current sons of consideralile dignity have events here and 1tbroad. found themselvc.~ involved in comedy Rav Henle, as editor-in-chief, pre­ high-jinks that arc great fun for all sents· a gene.ral news commentary. concerned, participants :ts well as IN C HA RAC1'ER- 8 ob Sloane, nor. His associnces are Felix Morley. who listeners. Gardner's supporting cast rntor of Big Story, seems as much ot inrcrprers foreign affairs, ~nd Ned includes Florence (Miss Duffy) H aJop, home with typewriter and telephone Brooks, who analyzes domestic events. Eddie (the Waiter) Green, Charlie es th,e members of the working press portrayed in program's uutlrnntic (Finnegan) Cantor and Matty Malncck Supper C lub dramas. and his orchestra. Perry Como and the NBC Sup~er Gardner and these coUaboracors Club cake to the air at 7:00 P· m. l he conspire to present a half-hour show singing star is the Monday'. ~ednes­ of salty wit and o riginal comedy se­ Jay and Friday host of ~dt0 s gay~t quences each week. 3nd most informal 1S-nunute music ~nd variery program. Jo Stafford is Mr. 0. A. the star of the Tuesday show, and Proof that a show can deal w ith Peggy Lee rnkes the spotlight on crime-bwsting, yet do so with dignity Thursdays. . and taste, is the Mr. District Attorney The cast of Wednesday mghr Sup­ program (\,Vcdnesdays, 9:30 p. m.). per Club programs includes the sing­ The tide character is written :md ing Fonrnine Sis1:ers. the band under acted so convincingly that the mail direccion of Mitchell Ayres and never slackens from fans seeking ad­ occasional guc~1:s. Announcer is Mar­ vice from an actual attorney. Neither WELCOMiE!- H.aJ Peury, wbo stars in the title role of The G reat Gilder­ rin Block. Ed Bvron, who di.reccs and helps to sleeve, welcomes back Shirley Mitchell who recently i;ejoined the cast At 7:15 p. m., News of the W orld write· the show, nor Jay Josryn, who in her former role of the captivating Southern charmer, Leila Ransome, Shirley is heard, with reporcs by Morgan plays the title role. ever ~ad any l~gnl left show two years ego to marry e New York doctor. Ueaccy in vVa.shingron and N BC news- training. By ron and Im co-~vmer, 111eo iu fureign 1.'ellters. H. V. ~alte~­ Bob Shaw, do take great paans to born, dean of comment~tors, irves hls auchenticare their source material and news \'iews at 7:45 p. m. ro expose typical crime methods as a Quizzer Garry Moore Sets Up warning to potential victims ~nd law Blondie enforcement agents. Biggest Party Line In History The Blondie program ( W ednes­ Vicki Vol.a as Miss Miller, and Len days 8:00 p. m.) has a new star in the Doyle as Harrington, have played The listeners were brought imo the tide role, L-'\.nn Rutherford of . the rhcir roles many yea.rs. Peter Van 61111s. The young actress, seen m a act after ma11y requesrs to Moore Steeden is the musiC'III director of the f ron1 his fans. In the past, the con­ number of the Andy H ardy fil.ms progr-Jm. resrnnrs for the $64 question as well as with Mickey R ooney and other pic­ for the jackpot question wore drnwn tures, replaced Penny Singleton who Big Story MINE HOST- Bd Gordner dons his famous autographed apron as he onlv from rhe srudio audience. had playery­ fire~ rhe q ucsrion. 111orton P. Gildersleeve wanders into den, · Sydney Smith, Bill Quinn, B~r­ The jackpot for each week is JO - and sometimes out of-some new nard Grant, Berey Garde and Alice rimes 56+--.or .$640. It is increosed by domestic, romantic or civic adventure Frost. T om Victor directs the Big­ that amounr e:ich week when no cor­ cnch vVedncsday at 8:30 p. m., during Story series. rccr answer is given. The Grear Gildersleeve program. The staff of BernarJ J. Prnckter, Gildersleeve, played by Hal Peary, producer of Big Srory, c~1nbs news­ is Sumn1erfield's mosr eligible bache­ papers coast to coast lookmg for the How Time FJies! lor. He finds himself in the happy but material for the weekly dmmas. A often embarrassing position of being good news story is not enough. Bue NBC doorman Ralph Stevens, the favorite swain of two charming if the ~1:ory is one in which the re­ Cnrry Moore veteran H ollywuo'tl Radio Ciry em­ sourhem belles-the widow Leila Ran­ poner makes the news, Big Story will ployc, shook his head and counted his birthdays a few weeks ago when some (Shirley Mitchell) and Adeline consider it. ' Garry Moore grew up in Bnlti111orc, Fairchild (Una Merkel). As guard­ :ind his radio career has taken him to Shirley Tempie made one of h.er rare TEACHERS' T URN- Pretty Rever• ian of two teeo~agers, Leroy (Walter Curtllio T ime Sc. Lvuis, Chicago, New York and guest appearances. Rrtlph was door­ ly Younger, who taught Little Th,e.ater Tedey), and Marjorie (Marylee H oUywood-but he has always licen man for NBC when Shirler was a Each Wednesday night Curtain classes in the Northwest, turned to Robb), he also enjoys the nom1al run fascinated by rural telephone party curly-headed little girl of six and Time (10:30 p. m.), presents a com­ radio and ploys leading roles in NBC's lines. of parcncal problems. eight, making her first visics to the plete three-act play, varying in theme Curtain Time dramas. Now, at last, Moore is head man on network. H e adrnirs he got a shock­ Ochers in the Gildersleeve cast in­ and mood from farce to mystery. "the biggest pany line in history." ing imprc.-ssion of how time rolls along clude Earle Ross as J udge H ooker, Harry Elders is the ~1:ar of the pr~­ ~'\s master of ceremonies on NBC's when the poised and lovely young Richard LeGrand as Peavey the gram. Attractive Beverly Younger ~s Weather Woe Take Jr or Leave It Sunday program mother stopped at his desk and asked druggist, and Arthur Q. Bryan and often heard as the heroine in the at 10~00 p. 111., he converses with five Fibber McGee: Th.is room is cold, if there was a pass for "Mrs. John Ken Christy, as members of the Jolly dramatizations. listener comesrams-one of them a and I know why. It's that weather­ Agar." Boys Club; and Lillian Randolph as Originating in NBC's Chicago hospitalized vcccrnn-and at the end of Birdie, the housekeeper. studios, Curtain Time has earned the stripping I bought for the front door the weekly gabfest he gives them an reputation of being one of the top that makes the drafr under there. opportunity co win $640 or more. Hms (Mr. He11n11ingw,1y) Co11reid: Duffy's Tavern radio dramatic shows to come out of Molly: How on earth can the Moore is having the time of his life. Miss Canova, did your nurse drop weather-stripping make it dra.fry? Situation comedy prevails at Duffy's the midwest.. While he has the answer to the iack­ you on your head when you were Fibber: By being down in the a buby? Tavern (\i\Tednesdays, 9:00 p, m.), The plays a.re wrinen especially- for pot q11escion, he imagines the excite­ liascmcnt where [ left it when I where E d Gardner carries on as the program, and special music and ment of rhc five conrestanrs-scartered Judy Canova:Oh, we couldn't af­ bought it the summer before. Archie, the manager. Gu-doer, who effects for a full orchestra are com­ in all parts of the nation-as they strug­ ford a nurse-my mother had to do -NBC's "Fibber McGee and Molly it. orijinaud the idea for lhe mow, ,1.. posed and conducted by Bun Fartier, gle against time for the prize-winning Show," reply. - NBC's Judy Canova Show, Page 8 THE MAINE BROADCASTER April, 1949 NBC To Air Theatre Guild In The Fall U. S. Steel Also Durante, Rough Fred Waring Puts Song Pluggers To Test In His Trade, Fred vVaring, always on the look­ Will Sponsor out for new program ideas for his six Neat At Home shows n week on NBC, found one NBC Symphony recently in his own background. For many years Waring has been Further evidence of NilC's sound meeting each week with about 50 or policy in programming its Sunday 60 song pluggers. These men repre­ evening hours to compensate for sent song pul>lishcrs, and their job is changes necessitated during recent to interest orchestra leaders and sing­ mom;)Js is seen io the network's ers in playing new songs on their pro­ recent ,announcement that Theatre grams. Waring's many programs and Guild' on the Air, one of radio's fore­ organization make him :m especially most dramatic shows, will be brought important ol>ject of aucution for the to NBC stations by i'tli sponsor, United pluggers. States Steel Corporation, beginning To forestall the song pluggers halt­ Sunday, Sept. 11. Ll\.ir time will be ing him at any rime and place, War­ 8: 30 to 9: 30 p. m . U . S. Steel will ing has instead invited them to meet not wait until September, however, him once each week to present their to take advantage of this top time new songs for his consideration. Re­ spot, bur will take it oven beginning cently he decided to put some of the June 12 with a 13-wecks series of pro­ song pluggers on the air, and the new grams by the BC Symphony Orch_ "Song Trial" feature was started. estra. Each Tuesday morning on his Chairman of the Board Irving S. NBC broadc.-ast ( 10:00 a. m.), War­ Olds, in announcing the shift to NBC, Aid that while relationships of U. S. ing is host to cwo song pluggers. They Steel with the network on which give vVaring about a dozen copies of Theatre Guild on the Air previously a sonir that 110 one outside of the pub. lisher's office has ever seen or plnyed had been presented had been cordial. it was decided to shift to NBC in Jimmy Durante SONG TRIA L - J ane Wilson, F red Waring and song plugger Hy Ross par­ before. Waring passes out the copies order to rake advantage of the earlier ticipate in the Song Trial on the Tuesday morning Fred Waring Show, heard among his singers and bandsmen, and they sing and play the new tune at listening hour and at the same time Ji1111ny Dumnte is a firm believer on MeBS stations at 10 a. m. Ross appeared on I\ r1e<:ent Tuesday morning sight. "provide an excellent summer musical in the old adage, "A man's home is program. program with the NBC Symphony his castle," and woe betide the un­ fortunate wretch whose behavior in Orchestra". the Durante domain is anything but NBC President Niles Trammell ex­ Maine Stations the best. Augusta Listeners Sign Up pressed the pride and pleasure of the Jimmy, whose informal dress and Airing Jamaica network in welcoming the steel cor­ even more informal English bespeak For New Phone Quiz Program poration's programs to the " IlC anything but a pnssion for neatness, Racing Events family". amazes visitors co his home. For the Theau·e Guild on the Air produc­ Durance domicile is like something L'\11 Maine's BC stations- vVCSH, tions are supervised by Lawrence out of I-louse :mcl Garden, and the WRDO and WLBZ are broadcasting Langner and Theresa Helburn. Ar­ pride and joy of both Jimmy and his a se ries of major Saturday afternoon mina Marshall i~ executive producer. maid Maggi, who has been his house­ horse-racing events from Jamaica mce Homer Fickett is program director; keeper for 16 years. Let some poor crack, Long Island, New York. The Roger Pryor, narrator, and Norman unfortunnte accident:tlly drop a even rs, broadcasts from 4: 15 to 4: 30 Brokenshire, announcer. George cigarette ash on the rug - and Jim­ p. rn. with Clem McCarthy reportinj!, Hicks is reporccr for United States my, glaring at the culprit, immediate­ are also bcin!!' carried on BC T ele­ vision. Steel and H arold Levey is musical ly and very obviously scoops uµ the After the Jamnica series, l\llcCarthy dice~!er. --Be(!, iche-1=henr-e-Gui!d :ish into JJ dust pan . .muttering dark­ plans to movi: on ro Belmont in May productions and the BC Symphony ly about what should be done to and to Aqueduct in June. summer series will be under the direct " joiks dat go around messin' up udder The April schedule follows supervision of J . Carlisle MacDonald, people's homes." Ll\.pril 2- Experimencal Free Handi­ assistant to Chairman Olds. Aside from his deep attachment to cap o. I. This race is for three-year. Theatre Guild on the Air lu1s been his home, however, Jimmy is the same happy-go-lucky, big-hearteer left ill: Paul's and starts program, heard weekly over WLBZ rect title being the winner. p.m. Tele-Friend. over again, with the prizes doubled. Wednesdays at 7:30 p. m., featured a This particular morning, the tele­ Tn addition to the specialized infor­ _If the s~cond pair miss tl1e prize is script prepared by Bill Mincher, Uni­ phone was surprisingly silent for a mation contained in the individual Between 6:30 and 6:45 Tuesdav evening, Tele-Friend quiz-master Will tnple, so it adds up to quite a bit of versity student nnd announcer at few minutes and then a few calls be_ programs, Carter Brothe.rs Company, excitent~nt, with th_e prizes adding up WLBZ. gan to come in. IA few listeners com­ regisrcred jeweler, American Gem vVhitten makes phone calls, not only tO some of the folks who have left as quesaons are ffilssed. A srory in the ew Yorker mag:1- plained that they were unable to get Sociery, has devoted many of its their names and phone numbers at zioe entitled The Man Just Ahead Of the line at all. So a check with the messages to helpful advice in the care If the first person called answers his Paul's Texaco Service Station, but al­ You, caught Mincher's eye as poten­ telephone company revealed that the and use of precious gems and jewelry. question correctly, however, the so to their friends. tial radio material. Securing permis­ apparent difficulty wa.~ this:-so many second phone call is made to another sion from the author to adapt the people attempted to reach vVLBZ at H ere's how the program works: name left at Paul's Texaco Service Jhmny Durtmte: I help women St:ition. short story and arrange it for radio the same rime, no one was able co every cliance I get. Why, even when The first call Will makes on the pro­ presentation, Mincher put it in script get through. The company super­ I got on the train at Los Angeles. I gram is to some person who has left Each conrescanc is given 21 seconds form and it was selected for use on visor went on to say that they had gave my seat to a little old lady ... his or her name and phone number at in which to answer his question, this the University of Maine Hour. been flooded with calls by would-be and to see that she wasn't shaken, I Paul's. H e gives rhis person his number being the sum of the three Enacted by students members of the winners asking if the Bangor station's held her firmly there until we pulled choice of three categories to choose numbers in tl1e phone number at Radio Guild, the play was arranged phone was out of order. into Chicago. from- spons, geography, or general, Paul's, 498. The program became an and directed by Mincher. The Uni­ The moral, Musical Clock emcee Ali17l Yoimg: And when you got and asks a question from the category inst:int hit with WRDO listeners, and ve.rsity of Maine Hour is broadcast Eddie Owen will proceed cautiously to Chicago, what did she do to show the contestanr selects. Paul Bouffard, proprieto.r of Paul's from Stevens Hall on the campus in in tl1e future to avoid selecting a her appreciation? If the question is missed, Will re­ Texaco Service Station, has expressed Orono through the facilities of \VLBZ, Mystery Tune that stnnds a chance Jimmy, She kicked me .... she quests the person he's calling for the gratification that his Tuesday pres­ Bangor. of being too well known. wanted to get off at Albuquerque. name and phone number of a friend encnrions are so well enjoyed. April, 1949 THE MAINE BROADCASTER Page 9 Television Topics - - - Video Views . 1; NBC Television To Bring Viewers Believe It Or NBC Video Director Predicts Leading College Stage Productions Not Ripley On Coast To Coast Chain By 1953 The outstanding dramatic produc­ University of Iowa, and University ot Video Serie~ E11chusiastic public acceptance of Lancaster, Utica, Syracuse, Columbus, tions of le:iding American universities vVashingcon. television, indicated by the great de­ Dayton and Cincinnati. will be televised by the National The works presented by BC T ele­ Robert L. Ripley's famous Believe mand for re<.-eivers and growing in­ "As of Jan. l, 1950, a Los Angeles-to Broadcasting Compnny under terms of vision University Theater will range le Or Not program is now seen and crest in video programs, w ill make San Francisco leg will have been add­ an exclusive agreement with the from classic drama to new experi­ heard on television, sponsored by coast-to-coast television "imperative ed, and in the first quarter of 1950 Americnn Educational Theater Associ­ mental plays, and from operas to Mocoroln, Inc. The weekly program within five years," Carleton D. Smith, Harrisburg and Norfolk will be con­ ation, Nommn Blackburn, NBC Tele­ varsity shows, such as those of the of oddities js seen "live'' on eight director of television operations for nected to the network cable and a leg vision national program manager, has H arvard Hasty Pudding Club, Prinoe­ BC East Coast sc;itions and by kine­ the Nat.ionnl Bro9dcasting Company, from St. Louis to Memphis will have announced. con Triangle e tllb, Unjvcrsjty df scope rccordlng on 19 additional sta­ recently told 200 representatives of been made available. lnclianapolis will The new series, «> be !mown as l'enosylv-ania Mask and vVtg Society, tions. Air- t_i nle is T uesu~ys at 9:30 tl1e network's affifotcd stations at a be added in March, and Fort Wayne NBC T elevision University Theater, and Stanford Il~ Game Gaieties. P· m. business meeting in Chicago. in May. will make its bow in the Spring under NBC already has televised Prince­ Ripley's discoveries in his constant "NBC will make definite plans to "Johnstown, Reading and York will supervision of Sterling W. Fisher, ton Triangle's 57th annual production, search for oddities will be features of pl.tee facility requests before the he connected during September. manager of tl1c NBC Public Affairs All in Favor. T he appearance of the the new weekly tclevsion series. Rip­ An1erican T elephone and Telegraph Louisville will be added in October, and Education Deparrmenr. Masquers of Amherst College in ley has n·aveled more chan 625,000 Company in an orderly manner to in­ three westbound' circuits out of Chi­ The executive committee of Amer­ Julius Caesar has been announced for miles in over 200 countries in the col­ sure national network television,'' cago wiH be cxtcnJcJ to Des Moines ican Educational Theater Association ,Apr. 3. lection of his aJmost-unbclievable Smith said. "If all goes well, we and to Sr. Paul- Minneapolis during is already at work screening the best Plans are now under way for a "Believe It or Noe's.'' Lase year he could have our coast-co-coast network the fourth quarter of 1950, The of the current dramatic productions home-stndy course in drama, liascd oo mnde an extensive tour of the Pacific in 1953." Davenport tri-city area will be served of its member schools. NBC Television University Theater. and the Orient, taking over 5,000 feet Smith revealed that the A. T . & T . by chis leg.. " American Educational Theater As­ This course will be similar to those of motion picture film, much of which had recently given NBC specific in­ Smith pointed out to the delegates sociation is composed of more than offered by NBC University of the Air will be used 011 hjs video show. formation about its plans for con­ that NBC has been the one network 100 aniversities which operate theaters in cooperation with University of As a highpoint of each week's tele­ struction of interconnection facilities which has had "no misgiving about and schools of drama. This includes Chicugo, University of Southern Cali­ cast, a live dramatiz.'ltion of a Be­ for television. The information was the future of television.'' Yale, Harvard, Princeton, Columbia, fornia, University of Louisville, Uni­ lieve It or Not incident is presented. nor complete beyond 1950, but was "We have been for television Northwestern, Fordham, Carnegie versity of Tulsa, nnd vVashington Ming and Ling, the "Chinese Hill­ nevertheless quite specific, he said. through the years while it was cost­ Tech, Stanford, Cornell, University ot State College. billies," appear on each program. ''By July 1, 1949," Smith reported, ing real money," he declared. "As a North Carolina, Univ~sity of Texas, "vVilmingron will join the cable net­ result, NBC and its affi liates are today work. Hartford connections will be the leading group in television. Of NBC Video Chain available in August. A Boston-to­ 55 stations now in operation, 29 are Building Major Radio Production Provideoce channel will be proYided _ BC affiliates. N BC has given furrher To Include 33 in September. evidence of its belief in television by Requires Much Coordinated Effort "The last quarter of chis year having all its five owned-and-operated promises service to Rochester, Eric, stations on the air since Jan. 12.'' The mechanics of l,uilding a major the lead. , ext, Zoller and his assis­ Stations Soon rndjo production nre tlpened to in­ tant, GlaJys FrankliL1, cast the sup­ Ed (Aro·bie) Gard11er: Anything spection io the following account of porting roles. The ational Broadcasting Com- H rrr·ry Von Zell: Eddie, 1 think prepamtion of BC's Cavalcade of All this goes on three to six weeks p~ny's television network, mnintain­ it's amazing how you keep so young. unusual happen while I was out? Eddie (The Waiter) Green: Not Americn, heard over Maine's three before rhe accunl broadcast of each ing its position as the nation's largest vVhat's your system? Eddie Cantor: Every morning, much. The roof caved in. NBC affiliates Mondays at 8:00 P· m. program. opernting video chnin, wiU include 33 right after 1 brush my teeth, I stand Gardner: Oh, really? H ere's the way it goes. John Dris­ cl\.rden ComweU composes and Stations on the air from ,coast to coast in front of my mirror and l say to Gre,m: The kitchen caught fire. coll, story editor, does considerable re­ ord1cstratcs original bridge music for by May JS. myself, "EdNancy took a perpetual innocent, Dennis Day, Coast as an originating point for big­ leave of absence star of A Doy in the Life of from her radio Dennis Day, (NBC, Suturdoys time television,'' said Sidney N. and motion pie• Strotz, administrative vice president 10 :00 P. m. EST) as he dresses ture assignments in charge of NBC's Western Division. last year to attend his first born, Patrick McNulty, Miss H opper's entrance into tele­ the University of The question here is how to Okla h o ma. She vision climaxes a remarkable career in pin those three - corner punts. also took t ime show business. She has been a star of There's been no trouble about out t o marry a stage, motion pictures, hoch silent and handsome alrli ne sleep, howcver--not since baby sound, and of radio. She did her first pilot. Now she is firsr heard his father sing an back In Holly­ Irish lullaby, rndio program over NBC in 1936. In wood to resume 1938 she became a H ollywood her acting career columnist for die Cl1icago Tribune­ on NBC!. New York cws syndicate, and since t hat time her column has been high in circulation and popularity. " I want to bring the knowledge gained in the theater, pictures, radio and writing field to television, which combines so much of aU of tl1cm·,, said Miss H opper. ''But most of all, l am on the lookout for something new, and I believe the great new medium of tele.vision offers all of us in show business a tremendous oppor- tunity to find it." · PORTLAND PUOLIC LIBRARY 2 Sec. 579, P . L . & R. TO THE MAINE BROADCASTER PORTLAND, 3, ME. • U. S;' POSTAGE I wi,b to renew my sub,c:riptioa for-- PAID Portland, Maine 0 Oae Year . 50e Permit No. 1009 O Two Years • $1.00

Page 10 THE MAINE BROADCASTER April, 1949-

STAT E C H AMPIONSHIP REPORTING-Snapped during action of play b.c­ AT EASTER N MAINE FINALS-John MoKernao, MeBS sportscast'er, interviews George Wentworth, Stearns H igh twecn ~outh Portland and Waterville high schools for Class L crown at U. of coach, at half-time during the C lass L playoff in U. of M. gym, Orono. .In photo, left to right, John Wibby, WLBZ M. gym, John McKernan gives play by play account. McKernan is at left with engineer; l rvini! H unter, announcer ; McKernan and Wentworth. Eddie Owen, WLBZ announcer, and Engineer Wibby. MeBS ·Stations Cover State Title Hoop Tourneys Nissen Baking Co. Sponsors Dick Lewis Back Unique Diary Program On Augusta Station Everyone likes to peek into some­ of the diary is an "On che Air'' phone Class L Playoffs And Finals On WCSH Schedule one else's Diary, and everyone can do call co one of the persons whose name just that on Monday through Friday is listed in the diary kept at the shop. Tourl)ament time is the highlight of In Organ Programs at 5:45 p. 111. over \VRDO, when the This person is asked a question, rhc 1\ laine schoolboy basketball sea­ Lorenzo Jones Sisters Shop on \,Vater Street, Augusta, usually about fashions or the shop. If son, when excitement ' in scores of Actor Versatile Staff organist Dick Lewis of \;VCSH presents Sisters' Daily Diary. she answers correctly she is entitled to Maine communiti.es nms at fever h.as reruroed to_t~J1irwarns with his Xhis diary k,•e;ps the: lisreoees rosted 11 fii;;c dolJar giCr ,·etti6onefron t.hc ----µircli...... ---- ~ A recent interview with Karl e,·er-popular musical program, Key­ on the latest fashion highlights, mer­ Sisters Shop. This year the Maine Broadcasting Swenson, wl10 plays the tide role of board T apestries. Tl1e ten-minute chandise recei,·ed, and notes of inter­ The all-time allure of a diary is one S,·stem, wirh rhe valuable addition of the amiable inventor, Lorenzo Jones, feature is heard each day - Monday est from the everyday doings ac the of central Maine's most popuar fca­ station \¥AGM, Presque lsle, pro­ heard over MeBS stations weekdays through Fri.day - at 8:20 a. m. over Sisters Shop. rnres, as each evening \VRDO' Jean vided Maine listeners with on-the­ at 4: 30, uncovered some interesting WCSH, Portland. A highlight of the diary pages is a Murray brings to listeners the pages scene reports of Eastern and West­ facts. Dick started the first program of report on conversations and discus­ for chat day. ern Class L finals, and the State cham­ Since Karl has been on tl1e air he h.is current series March 21. He re­ sions carried on at the shop by pionship game between the sectional has played tl1e roles of some of our na­ ports that already he has received visitors. Sometimes these reports are Gracie Allen: \Vhere will you go winners, South Portl.and and Water­ tion's famous men. He has been nearly 100 letters from fans who wriccen into the pages of the diary, nbw? ville high schools. heard as Eli \Vhimey, Henry Wads­ listened to his program regularly when and sometimes the diary refers to E.r:-Prisoner: l shall return to the Sponsored by the John J. Nissen worth Longfellow, Carter G lass, Oliver it was on the air two years ago. ~vire recordings of these conversations home of my youth. Baking Company, the Eastem Maine Wendell Holmes, Mark T wain and Dick tries to make Keyboard Tapes­ that are made right in the shop by Gracie: \Vhcre does your youth finals were broadcast by WRDO, even Dizzy Dean. Karl's most unique tries an all-request show. H e en­ regular customers. A weekly feature live? -NBC's Burns and Allen Show. Augusta and W LBZ, Bangor, from the experience came when he depicted courages his listeners to send in re­ University of Maine gymnasium at George \.Vashington in one role and quests for birthdays, anniversaries Orono, John McKeman reporting. three days later played the role of and other special events. He claims Under the same sponsorship, on the Benedict ,Arnold. The young actor no one can stump him with a song he same evening, the \Vestern Maine also claims that he has become a mas_ doesn't know. U the tune isn't readily finals were aired over vVCSH, Port­ ter of dialects because of his radio at his finger tips, he thumbs through land, with Don Mac\;Villiams at the Luncheon Recipe... roles. Besides the Swedish and Ger­ his vast- private library of the song microphone. man that he speaks fluencly he h~s his of yesteryear. He has been build­ The following week, with South been heard in roles calling for dialects ing up that library since the turn of With soup, m eat or fish, serve Portland and Waterville, the sectional in Cockney English, French-Canadian, the century. winners meeting to decide the Class Chinese, Japanese, Austrian, ltalian, The Porrland mus1c1an started L championship, all three stations Hindu, Russian, Egyptian, Ethiopian cross-indexing: his music library during were tied in, plus WAGM, Presque and Hungarian. And if necessary the twenties, when he was organist at MOTHER'S Isl~. for the all-important game broad­ Karl can even speak in Brooklynese, the Strand Theater and di rector of cast, again from Orono. McKeraan which happens to be the language of his own orchestra, the Society Play­ did the honors on this occasion, also. ers. Now he can find a tune on any ENRICHED WHITE BREAD H e is co-publisher of the Penobscot his home town. subject you would care to name. Ask Times, Old Town, and a sports broad­ Dick for a moon song and he·11 pro­ ( Sold by Independent Grocers) caster for \VLBZ. He also is a popu­ duce more than 200, ranging from lar basketball official in Eastern Maine Famed Folk Singer Albanian Moonlight to Moon o,·er GOOD FOR EVERY MEAL circles. Heard On WRDO Zaniibar. Irving Hunter for \VLBZ and Dick is a stem disciplinarian in pri­ W RDO and Jerry Lewis for WCSH The T ennessee Plowboy, Eddy Ar­ vate life. He rises promptly at 5: 30 handled the commercials on the sec­ nold, is keeping vVRDO listeners up a. m. and arrives at the studio as early • • • • tional finals broadcasts, and for the to date on the latest folk music trends, as 6:30 or 7:00. He spends approxi­ State championship game, Eddie via transcription, Monday throu~h mately an nour rehearsing his ten­ Garnish entire meal with Owen served all four stations for the Friday, at 11:45 to 12:00 noon. minute program; then takes a brisk sponsor. Central Maine has welcomed Eddy walk for about 15 minutes before the WLBZ extended its basketball cover­ to its heart just as the rest of the na­ show goes on the air. age on the same day the sectional tion accepted him and elected him to THE KORN KOBBLERS finals we.re broadcasts, by doing a play the spot as America's number one by play report in the afternoon from folk singer. Whenever anybody asks Heard daily except Sundays Lewiston Annory of the Class S Eddy about h.is spectacula'r rise to Buys News Coverage tussles for the state crowns in chose fame, he attributes ic to the fact that Pa.rticipation in the 7:00 a. m. daily at 12 o'clock noon divisions. Eddie Owen, WLBZ sport­ he tries to feel what he sings, and to newscast, Monday through Friday, on caster, reported for both games, assist­ pick the best songs available. And he WCSH has been purchased on a one­ ed by Don Powers of \iVRDO, acknowledges that his RCA-Victor year contract basis by Community Oil WLBZ Augusta. These broadcasts were recordings ha,e helped him no little, of Portland, Maine's largest independ­ sponsored by the LA.dams Furnishing too. ent oil company, distributors of range Goods Company of Bangor. Listeners in the \VRDO listening and f1,1el oils and burners, tires, ba~­ area are sending a big vote of thanks teries, accessories and appliances. • • • Victor Best, former vVCSH news­ co the International Milling Company, man, was a recent visitor at the and their product, Robin Hood flour WCSH studios. Best is instructor of for presenting the Eddy Arnold show, Peggy Smith, vVCSH program BANGOR BAKING COMPANY radio at Boston University's School of and their favorite folk music sung the assistant, is back at her desk after a Public Relations. way they like to hear it. brief illness.