Vol. XIV No. 5; May 2018 A DDP PUBLICATION Pages: 32 Special ddppl.com TravTalkMiddleEast.com

Over 40k attendees at ATM 2018 The Arabian Travel market opens doors from April 22-25, 2018 at World Trade Centre. Over 2,500 exhibiting companies with around 40,000 attendees from over 150 countries will ensure a steady network with the most important B2B clients from around the world on a single platform.

SHEHARA RIZLY

Sharjah is putting a spotlight on some of its most successful offerings at the upcoming 25th edition of the Arabian Travel Market (ATM). The exhibition will lay emphasis on responsible tourism and sustainable . The emirate is strategically positioned to capitalise on this growing sector supported by the diversity of our heritage which is visible in our cultural, natural, archeological and historical sites, combined with our advanced efforts in experience-led tourism as well as our popularity in the family travel segment. Following the increase in tourists in 2017, we are also keen to introduce new offerings and explore opportunities in key markets, including GCC, India, Europe, Russia, China, among several others. Some unique developments are underway in Sharjah including The Sharjah Collection, Anantara Resort, 1RYRWHO6KDUMDK([SR+LOWRQ*URXS$FFRU*URXSDQGZHDUHFRQÀGHQWWKDWRXUSDUWLFLSDWLRQDW$70WKLV\HDUZLOOEHVLJQLÀFDQWWRVXSSRUWRXUYLVLRQWR attain 10 million visitors in the emirate by 2021.

HE Khalid Jasim Al Midfa Chairman, Sharjah Commerce and Tourism Development Authority (SCTDA) SIA’s success is achieved Sharjah Investment and Fujairah will introduce due to the continuous support Development Authority (Shurooq) GLYHUVLÀHG WRXULVP SURGXFWV of HH Sheikh Dr Sultan Bin will be highlighting a host of its and present the latest hotels. Muhammad Al Qasimi, Member leading leisure, family, authentic, The exemption of the citizens of the Supreme Council and cultural and ecotourism of the Republic of China and Ruler of Sharjah, and the close destinations to drive the the Russian Federation from coordination of HH Sheikh Sultan emirate’s positioning as a leading WUDYHO YLVD KDV KDG D VLJQLÀFDQW Bin Mohammed Bin Sultan destination in the region. It aims impact on the increase in the Al Qasimi, Crown Prince and to exhibit Sharjah’s investment number of visitors from these Deputy Ruler of Sharjah, and potentials and climates in countries. The Fujairah Tourism Chairman of Sharjah Executive relation to its travel and tourism and Antiquities Authority has HE Ali Salim Al Midfa HE Marwan Al Serkal Saeed Al Samahi Council. This has resulted in Chairman sector, and the unique offerings CEO always sought to implement Director General Sharjah Airport Authority Shurooq Fujairah Tourism and Antiquities various programmes to enhance it provides to tourists in Sharjah. innovative ideas that serve the Authority customer satisfaction by We are excited to showcase tourism sector. We are aiming upgrading the services provided by SIA. Adaptation of the latest the latest developments across all our destinations, such as to enter new markets as well as using modern technology WHFKQRORJ\KDYHOHGWRFRQWLQXHGJURZWKLQSDVVHQJHUWUDIÀF Al Majaz Waterfront’s recent launch of its new phase hosting to implement targeted tourism promotion programmes. aircraft movements and cargo operations. SRSXODUUHVWDXUDQWFKDLQVIRUWKHÀUVWWLPH Contd. on page 3

COVERSTORY MAY 2018 TRAVTALK 3 Network & discover at ATM Louvre attracts visitors Contd. from page 1 The Louvre opening witnessed growth from new We will be focusing on our partnership with flydubai this year to educate trade about the benefits the partnership will be bringing to travellers. key markets. HE Saif Saeed Ghobash, Director Seen as the new game changer, Emirates’ new First Class private suites have impressed our passengers and the feedback has been tremendous. Our General of the Department of Culture and Tourism investments put us in a strong position to embrace the future and all of the possibilities and challenges that come with it. We look forward to productive – Abu Dhabi talks about increasing tourist arrivals. meetings and panels at ATM, and welcome the opportunity to network and cultivate stronger relationships with our trade partners. Our partnership with TT Bureau flydubai provides normous synergies on a network level, offering consumers a Sheikh Majid Al Mualla a year by 2021. From January Divisional Senior Vice breadth of travel options to, from and via Dubai. President—Commercial How has Abu to August 2017, Russian ho- Operations, Emirates QDhabi fared in tel guests jumped by 49 per terms of visitor cent compared to the same We will present our operational hotels under the premium lifestyle numbers after the period in 2016. brand and upcoming portfolio of hotel projects in international markets launch of Louvre? in the UAE, , Bahrain, Maldives and more. We have seen D VLJQLÀFDQW LQFUHDVH LQ WKH QXPEHU RI &KLQHVH DQG 5XVVLDQ JXHVWV The opening of Louvre What will your including repeat guest and MiCE clientele, further supporting the robust Abu Dhabi in 2017 was a Qfocus at ATM? performance of our hotels in Dubai. Geographic expansion to key markets key driver of tourism growth Our participation at this globally is part of our growth strategy. We have expanded to several last year, with nearly 9.8 per year’s ATM along with our destinations and this will continue to be our priority this year. We expect HE Saif Saeed Ghobash cent more people visiting Abu Director General of the Department of partners, will serve to fur- Olivier Harnisch VLJQLÀFDQWHQJDJHPHQWZLWKLQGXVWU\VWDNHKROGHUVDQGKRSHWRIRVWHURXU Dhabi in 2017 as compared Culture and Tourism – Abu Dhabi WKHU UHDIÀUP $EX 'KDEL·V &KLHI([HFXWLYH2IÀFHU SDUWQHUVKLSVDQGUDLVHWKHSURÀOHRI(PDDU+RVSLWDOLW\*URXS Emaar Hospitality Group to the previous year. position as a destination of the emirate from China and distinction built on unique Last year sparked the announcement of another exciting year for After the ease Russia, two of our top source experiences and rich herit- GTA, joining Hotelbeds Group. Now we can focus on realising our ambition Qof visa facility markets. China is now the age. We will be showcas- of becoming the very best travel trade partner by providing access to the for Chinese and leading overseas source mar- ing diverse offerings across best teams, products and data analysis in the industry, all backed up by Russians, what are ket for Abu Dhabi hotel guests, all three regions of Abu an innovative technology platform. ATM has always been a major regional the trends in tourism with an increase of 83.6 per Dhabi, Al Ain, and Al Dhafra, and international business-to-business (B2B) travel exhibition to showcase trade in Abu Dhabi? cent in February compared with stand visitors getting the development of travel, tourism and hospitality industries. This year, our participation will be under one umbrella of the entire group, including Tourico With the recent lift of to the same period in 2017. the opportunity to enjoy Holidays. This has always been an opportunity for us to launch new products, Rami Mashini visa restrictions, we have DCT – Abu Dhabi is targeting a hands-on experience of Vice President—Sales and present new services and introduce key partnership programmes. Marketing for Middle East, witnessed an upsurge into 600,000 Chinese hotel guests the emirate. Africa, Turkey and India, GTA GUESTCOLUMN Offering customised products EDITORIAL Hoteliers must focus on making properties accessible by driving value. Who needs a concierge in the lobby when you have the tech- Road to digital experiences savvy consumer who is seeking answers on his/her mobile device? elebrating Arabian Travel Market (ATM) Chas become the most anticipated event of he key is to identify the The hyper-connected consumers who chain technology, IoT, etc Tvalue drivers and elevate that are equally important, WKH \HDU$V D ÁRXULVKLQJ EXVLQHVV KXE 'XEDL are making purchasing decisions on mobile will once again experience a full house of over enhancer elements. This irrespective of your achieve- happens when customisa- ments to integrate various 40,000 industry professionals with 150 countries phones or tablets by learning everything about tion kicks in. Hotel offerings your property will know how relevant you are applications, if you are not coming together in 12 different halls. Travel Tech must evolve with evolving accessible, customisable Theatre has organised special sessions that tastes and habits of today’s before they even visit your hotel and relevant, you may need involve a social media specialist panel to explore novel consumers. Customi- to revisit your customer re- the USPs on social media and how it can be a sation is at the core of most a laundry list of on demand The hyper-connected con- tention strategy. successful driver of business sales. Another businesses nowadays. The wants. For instance, “I need sumers making purchasing (The views expressed declaration is that 72 per cent of travellers in the automobile industry was a comfortable bed, don’t you decisions on mobile phones are solely of the author. UAE and Saudi Arabia with an Instagram account D ÀUVW PRYHU RQ WKDW IURQW worry, we have it. I want turn- by learning everything about The publication may or may purchased an overseas trip during the past year. allowing the consumer to down service, no worries, we your property will know how not subscribe to the same.) A session will highlight how powerful visuals can select the colour of the car, can make it available for an relevant you are before they inspire potential travellers and drive business. engine type, interiors, etc. incremental nominal cost to even get to your hotel. They That trend shifted further to you.” Needs and wants need have access to pricing, pic- $FFRUGLQJ WR WKH ODWHVW ÀJXUHV E\ &ROOLHUV consumer goods and even to be relevant, it is your job to tures, videos, guest reviews, International, the average 300-room hotel in pharmaceuticals. We must know what that means. location, etc, all of which Dubai will be faced with a bill for AED2.45 now introduce this retail will indicate your relevance PLOOLRQRYHUWKHFRPLQJÀYH\HDUVDVEDQGZLGWK operating model in the hotel Irrespective of the loy- to them. Novel consumers capability is multiplied to meet the rising guest space. It is best to start un- alty programmes, you need want ‘experiences’. demand. Adding to this pressure, the data further derstanding the differences to introduce and ensure that reveals that hotels failing to maintain current between guest needs and your services and products There are numerous standards will jeopardise guest loyalty, as 68 per wants. The needs must serve are relevant. They need overarching trends circulat- cent of guests reveal they would not return to a as the entry point to your to speak to the needs and ing in our industry such as Tarek M Daouk Founder hotel with poor internet access. offering supplemented by wants of today’s consumers. ‘everything mobile’, block- FORM Hotels As Dubai prepares for Expo 2020, the upcoming properties mostly cater to milliennials as they have found the niche to be a lucrative strait to their business. Free Wi-Fi and areas MEA ranks high in tech use where millennials can be occupied with their social media apparatus is soon becoming a As per Q1 2018 Global Travel Insights Report by Sojern, almost 40% game changer in the region. The rapid increase of virtual payments in the region is also becoming of travel searches by ME travellers in Q4 were on mobile devices. a trendsetter. According to Colliers International, half of hotel payments will be made using either Top 10 Destination Searched Top 5 Destinations Top 5 Destinations SHORT HAUL LONG HAUL mobile or virtual payment platforms by 2021. Amsterdam Bangkok Istanbul Istanbul Paris 2Q WKH VKRZ ÁRRU DWWHQGHHV FDQ PHHW London New York City Cairo London exhibitors such as TravelClick, Travelport, GT Istanbul Cairo Dubai Dubai Manila Beds, The Booking Expert, INPLASS, XML Paris Milan Paris Amsterdam Holiday and DidaTravel Technology. Exhibiting Manila Rome Jeddah Bangkok IRU WKH ÀUVW WLPH DW $70 ZLOO EH 7UDYHOÁH[ D cryptocurrency that aims to solve scalability Trip Duration issues which other coins are facing at the Device Usage 100% moment. Another notable prediction is the 80% introduction of chatbots across hotels to deal 60% with common guest queries before, during and 40% 20% 40% 11% 13% 32% after booking is expected. About 79 per cent of 28% 22% 28% 26% 38% 0% all B2C interactions will be performed by these 0 to 3 Days 4 to 7 Days 8 to 11 Days 12+Days Searches on Mobile bots within Middle Eastern hotels by 2020. Source: Sojern

Director : Sumeera Bahl is printed on behalf of is a publication of Durga Das Publications (Middle East) information contained in this publication which is provided The publisher assumes no responsibility for returning any FZE. All information in is derived from sources, which for general use, and may not be appropriate for the readers’ material solicited or unsolicited nor is he responsible for Managing Editor : Peden Doma Bhutia Durga Das Publications we consider reliable and a sincere effort is made to report particular circumstances. Contents of this publication are material lost or damaged. Assistant Editor : Shehara Rizly (Middle East) FZE accurate information. It is passed on to our readers without copyright. No part of or any part of the contents thereof at any responsibility on our part. The publisher regret that he may be reproduced, stored in retrieval system or transmitted This publication is not meant to be an endorsement of any Assistant Desk Editor : Amrita Ghosh Cirrus Graphics Private Limited cannot accept liability for errors and omissions contained in in any form without the permission of the publication in VSHFL¿F SURGXFW RU VHUYLFHV RIIHUHG 7KH SXEOLVKHU UHVHUYHV B-61, Sector-67 this publication, however caused. Similarly, opinions/views writing. The same rule applies when there is a copyright or the right to refuse, withdraw, amend or otherwise deal with all Design : Nityanand Misra Noida, (U.P.) 201 301 expressed by third parties in abstract and/or in interviews the article is taken from another publication. An exemption advertisements without explanation. are not necessarily shared by . However, we wish to is hereby granted for the extracts used for the purpose of Business Development Manager : Crisna De Guzman UAE : Z1-02, P.O. Box 9348, advice our readers that one or more recognised authorities fair review, provided two copies of the same publication All advertisements must comply with the UAE and International Sales & Admin Assistant : Angelito Villeza Saif Zone, Sharjah, UAE may hold different views than those reported. Material used are sent to us for our records. Publications reproducing Advertisements Code. The publisher will not be liable for any Ph.: +971 6 5528954, Fax: +971 6 5528956 in this publication is intended for information purpose only. material either in part or in whole, without permission damage or loss caused by delayed publication, error or failure Manager - Advertising : Gaganpreet Kaur E-mail: [email protected] 5HDGHUVDUHDGYLVHGWRVHHNVSHFL¿FDGYLFHEHIRUHDFWLQJRQ could face legal action. of an advertisement to appear. EXHIBITIONS MAY 2018 TRAVTALK 5 Innovation is key at Riyadh Travel Fair Riyadh Travel Fair (RTF) 2018, Saudi Arabia’s leading travel industry showcase, concluded its tenth edition at the Al Faisaliah Hotel, Riyadh held from April 10-13, 2018. Bander’ Al Gryni, General Manager, ASAS Exhibitions, shares highlights of the event with .

TT Bureau a prominent presence with to increase its presence WKH VKRZ ÁRRU VSDFH DOVR LQ WKLV \HDU·V VKRZ ÁRRU Could you share increased by 10 per cent North and South East Asia Qa brief about this compared to the 2017 event. featured prominently during year’s RTF? RTF 2018 too with the Having received over What was the participation of Japan, 30,000 visitors this year, RTF Qtheme of the event? Korea, The Philippines, continues to be Saudi Ara- The theme for this Indonesia and Singapore. bia’s largest domestic and year was ‘Innovation’. outbound tourism promotion Last year, RTF featured How would RTF event. The four-day event fo- Bander’ Al Gryni 270 exhibitors with visi- Qcontribute towards General Manager cused on business network- ASAS Exhibitions tor attendance at 27,329. Saudi’s 2030 vision? ing opportunities, seminar That was an increase of We fully support all sessions, discussions and 270 exhibitors were present 30 per cent compared to travel and tourism indus- recognition of the industry’s representing more than 50 the 2016 edition. This year hit over 270 and visi- Norway and Finland as well try players here in KSA achievements. countries. Over 50 national continued our year-on- tor numbers increased to as Greece, among others. to strengthen their in- and regional pavilions had year growth as exhibitors over 30,000. Tanzania and Spain debuted bound tourism products Was this year’s at RTF 2018, joining other whist empowering them Qevent any different? For the first time, RTF 2018 hosted What were the new European and African tour- by providing insights and The 2018 edition has Scandinavian tourism boards like Denmark, Qfeatures this year? ism boards including Czech platform to exchange been the largest on record )RU WKH ÀUVW WLPH WKLV Republic, Poland, Bosnia, business with other na- with an increase in both the Sweden, Norway and Finland as well as Greece. year, RTF 2018 hosted Scan- Greece, Turkey, South Afri- tions that could potentially number of exhibitors and Tanzania and Spain also debuted, joining dinavian tourism boards ca, and Tunisia. While lead to a progressive visitor arrivals. More than European and African tourism boards such as Denmark, Sweden, Asian markets appeared business development. 6 TRAVTALK MAY 2018 CRUISES Roam the world with CruiseXplore With over 25 years of experience in cruising, CruiseXplore is committed to finding the best cruise for its clientele. With around 14 cruise brands in portfolio, the company caters to vacationers across the UAE, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman, , Egypt and Lebanon.

TT Bureau cannot simply offer with that you have everything you such ease and convenience. need for the entire duration of ruising is all about relax- It is an ideal choice for fami- your vacation. Cing - right from the book- lies since it has something to ing process to enjoying the offer to each age group. Pre- Integrated with all the most pampered vacation. cious holiday time is saved features of e-commerce, CruiseXplore combines its by unpacking just once on the platform www.cruis- professional cruise exper- tise and dedicated service to ensure that guests have the perfect cruise holiday.

Cruising is a fast-grow- sively designed cruise-only the following cruises in AmaWaterways and Avalon ing holiday choice, particu- platform, the brand aims the Middle East - Norwe- Waterways. larly in the Middle East. It is to facilitate the unmatched gian Cruise Line, Carnival one of the most preferred experience of a cruise va- Cruise Line, Royal Carib- One-stop shop vacation options amongst cation. CruiseXplore is a bean International, Celeb- the people of this region for powerful source of knowl- rity Cruises, Disney Cruise The e-commerce platform of CruiseXplore is a pow- its sheer convenience and edge about cruises across Line, Costa Cruises, MSC erful source of knowledge luxury that it provides at an board the ship and then en- explore.com makes it ex- the globe. It is a ‘one-stop- Cruises, Holland America about cruises across the affordable price. Cruising joying the rest of the vacation tremely comfortable for shop’ to dig into multitude Line, Seabourn Cruises, globe, helping travellers takes holidaymakers to multi- without having to repack at travellers to plan and book of options to choose from. Crystal Cruises, Regent dig into a multitude of op- ple destinations – something each and every destination. a cruise for the next vaca- They are the cruise special- Seven Seas Cruises, tions to choose from. which other travel options Booking a cruise ensures tion. With such an exclu- ists promoting and selling Azamara Club Cruises,

8 TRAVTALK MAY 2018 HOTELS Tilal Liwa unveils summer campaign Arabian-inspired hotel destination, Tilal Liwa Hotel has announced its return for this year’s Arabian Travel Market (ATM) at the Dubai International Convention and Exhibition Centre.

TT Bureau beverage concepts targeting families, we have managed he year 2018 has paved to achieve an increase of Tway for more advance- more than 10 per cent by the ments for the four-star hotel HQGRI7KHÀUVWTXDUWHU with the installation of the of 2018 has also been busy ÀUVW HOHFWULF FDU FKDUJLQJ for the hotel, in which we station in the property, the have participated in several ÀUVWRILWV NLQG LQ WKH $O programmes, school tours Dhafra region. During the and festivals in the region.” four-day event, Tilal Liwa Khaled Sharabassy General Manager Hotel will see the exclusive night stay, access to culi- Families are treated to this companies. We have pre- Tilal Liwa Hotel has pio- Tilal Liwa Hotel launch of its summer pro- nary and wellness discounts luxurious offer from May 15 pared a variety of seasonal neered several promotions, motions, which indulges and unique recreations for to August 31, 2018. offers that highlights the including staycation offers Now on its 25-year guests to a luxurious over- families for only AED 277. capital’s highly acclaimed for the Al Dhafra Festival, run, ATM stands as the Commenting on the desert experiences.” Year of Zayed Initiative and region’s leading travel and announcement, Khaled the Liwa Date Festival, and tourism exhibition, show- We delighted to participate at the Arabian Sharabassy, General Man- Following a successful global offers celebrating casing insightful exchang- Travel Market 2018 together with our hotel ager, Tilal Liwa Hotel, said, 2017, Sharabassy noted the Eid, Holi and Chinese New es, product launches and group, Danat Hotels & Resorts, and the country’s “We delighted to participate hotel’s thriving performance Year. Vacations at the family- new offers for the season leading hotel and travel companies. For our at the Arabian Travel Mar- in the industry. He says, friendly destination prom- courtesy of the world’s special partaking, we have prepared a variety ket 2018 together with our “With the increase in tourist ises an escape that takes the holidaymakers. The team hotel group, Danat Hotels & visits in Madinat Zayed com- best of the signature Danat of Tilal Liwa Hotel will be of seasonal offers that highlights the capital’s Resorts, and the country’s bined with the launch of our KRVSLWDOLW\DQGIXQÀOOHGGH- exhibiting at along with highly acclaimed desert experiences leading hotel and travel fresh holiday and food and sert activities in one venue. Danat Hotels & Resorts. Relax in your private jet Four Seasons Hotels and Resorts recently unveiled three private jet itineraries set to take flight in 2019. Latin Escape, a 16-day adventure is for those looking to explore cultural offerings.

TT Bureau destination, tailor their trip adventurers with a desire according to their interests, to explore the world. Our ust over two weeks in GLVFRYHU DXWKHQWLF ÁDYRXUV new itinerary offering, ‘Latin Jduration, this new journey and connect with local cul- Escape’ was devised in re- is shorter than the 24-day tures and communities with- sponse to increased interest around-the-world journeys, out the stress of planning. in the Four Seasons Private and takes travellers to Miami, The team on each Private Jet programme by a wide Costa Rica, Buenos Aires, Jet journey takes care of range of travellers,” says J Bogotá. It includes an escape everything, including all air Allen Smith, President and to the Galápagos Islands, all travel, ground transportation, CEO, Four Seasons Hotels in the care of Four Seasons. planned excursions, meals and Resorts. and beverages, and luxurious The Four Seasons Pri- accommodations. Two of the most coveted vate Jet allows travellers to Four Seasons itineraries are IXOÀO WKHLU PRVW H[WUDRUGL- “Each year, we expand featured on the 2019 roster. nary travel dreams aboard our Private Jet offerings, Timeless Encounters is a a custom designed aircraft. pushing the boundaries of 24-day exploration and In- Guests can opt for a wide curated travel and bring- ternational Intrigue, a journey range of experiences in each ing together like-minded across nine destinations. TECHNOLOGY MAY 2018 TRAVTALK 9 Wego focuses on content marketing In the technologically advanced world of today, content marketing has become a game changer in the travel, tourism and hospitality sectors. Craig Hewett, Co-Founder, Wego discusses opportunities to achieve strategic marketing approach in ensuring valuable, relevant and consistent content.

Brands are also increas- ™Additionally, we generate trip details, device type, TT Bureau ingly engaging with micro- Wego’s local expertise within core markets creative and localised con- airline details and hotel de- LQÁXHQFHUVIRUFRQWHQWFUH- like the MENA region, APAC and India allows tent marketing activities for tails. Such user behaviour ation. In the near future, we us to connect tourism boards with audiences all social media channels. insights can be used to de- might even see the usage of that have the highest travel intent termine optimum campaign Machine Learning and Arti- What parameters timing and even the objec- ÀFLDO,QWHOOLJHQFHIRUJUHDWHU RIÀFH DQG )UDQFH 7RXULVP and mobile banners) shown Qare used to make tive of the campaign. content personalisation. are increasingly partnering on websites, mobile sites the campaigns more with Wego for strategic and and mobile apps; as well as effective? What are the What is Wego’s tailor-made online destina- in games and social media. Wego prides itself in Qplatforms preferred Qrole in destination tion marketing campaigns. ™SEM increases search being able to deliver exten- by the MENA region to marketing HQJLQH YLVLELOLW\ DQG WUDIÀF sive market insights from conduct a successful campaigns? How does Wego to the Tourism Board’s site. different geographies. This campaign? Craig Hewett Co-Founder Wego’s local expertise Qsupport DMOs to This involves search engine helps tourism boards ef- Our destination market- Wego within core markets like the be more relevant to optimisation (SEO), key- fectively connect with ing campaigns have a 360 What are the new MENA region, APAC and their audience? word research, competitive travellers through outreach degree approach, encom- Qcontent marketing India allows us to connect Wego’s co-marketing analysis and paid listings. campaigns that are tai- passing everything from re- trends for 2018? tourism boards with audi- campaigns come with a ™Targeted e-mails and ORUHGWRÀW 7UDYHOOHU GDWD search and insights, social All formats of videos, ences that have the high- portfolio of multi-device SXVK QRWLÀFDWLRQV DUH collected from 60 of our media, PR, retail product personalised messages est travel intent. Thus, the and multi-channel engage- some of the most popular localised websites, enables RIIHULQJ VSHFLÀF WDFWLFDO and localised content tend likes of VisitBritain, Tour- ment tools that include digital marketing channels us to build a detailed audi- campaigns with an impact to resonate with today’s ism Australia, Visit Dubai, the following: to communicate directly HQFHSURÀOHIHDWXULQJGHPR- at every stage of the con- tech-savvy generation. German National Tourist ™ Display advertising (web with users. graphics, travel geography, sumer journey. Advertorial 10 TRAVTALK MAY 2018 SPECIALFEATURE

Personality of the month Nasir Khan heads above the rest With a career spanning over 30 years, with nearly 20 having been spent in the Kingdom of Saudi Arabia, Nasir Jamal Khan, CEO, Al Naboodah Travel and Tourism has been recognised as one of the most influential travel and tourism industry players in the region due to his vast knowledge and experience in the two key markets of KSA and UAE.

Shehara Rizly next 10 years. At this point Scaling new heights Travelling has been my passion since he managed to establish s General Sales Agent As Chief Executive Of- childhood. If you enjoy your job, you are bound Emirates GSA setup in the A(GSA) for 11 major air- ÀFHU .KDQ KDV EHHQ VXF- to excel. My career spans nearly 34 to Kingdom of Saudi Arabia. lines such as Air Canada, cessful in placing Al Na- 35 years in travel trade, and I assume that Eventually, after serving the &DWKD\ 3DFLÀF $LUZD\V boodah Travel and Tourism most renowned travel com- Turkish Airlines, SaudiG- as a leading travel company I will retire too when in travel pany in KSA, he was head ulf Airlines, to name a on the tourism map of the hunted by to be the few, Nasir Jamal Khan UAE. His accomplished has been my passion since me to be happy and content- Area Manager for the re- heads Al Naboodah Travel business intelligence has childhood. If you enjoy your ed in life, and limit my wish- gion. His next venture was and Tourism, the travel been much applauded in job, you are bound to excel. list within the resources.” Dubai where he was and tourism business terms of getting the right My career spans nearly 34 of Al Naboodah Group travel apparatus to suit the to 35 years in travel trade, Turning point Enterprise (ANGE). clientele according to time and I assume that I will retire Meticulous and relevance. The recent too when in travel.” in his deal- Talking about his pas- GSA of SaudiGulf Airlines ings, Khan sion for travel, Khan shared, was awarded to ANGE Backed with strong stands “As a child, I used to fre- which was an addition to foundation out as quently travel with my fa- their portfolio. Khan was well groomed ther as we had family living and trained to face various in the US, UK and other Eu- Passion drives challenges in life. “My fa- ropean countries. I used to success ther brought me up well enjoy the entire process of It is no secret that on both fronts – aca- travelling - the aircraft, the some of the most success- demic and air hostesses, meals and ful leaders candies served onboard. At a very young age, I was hired by the travel division of American Express and within six months, I was promoted to be a supervi- in the world are those who practical. He would get me DPDVWHULQWKHÀHOGRIWUDYHO After completing his tenure once again selected to head sor of one of its branches thrive on their passion. Khan involved in things related to and tourism in the region with American Express, one of the most prestigious ‘Implant in UNDP’ in shares, “I have seen many home affairs, banks, cus- due to the many skills honed Khan, on his visit to KSA, companies in the UAE. To- , the largest rev- of my colleagues at Ameri- tomers and negotiations. I throughout 20 years in the was offered an irresistible day, as Chief Executive Of- enue generating unit of can Express switching to even had to travel a lot with Kingdom of Saudi Arabia package and position which ÀFHURI$O1DERRGDK7UDYHO American Express.” other industries. Travelling my father. He always advised and 13 years in the UAE. kept him hooked on for the and Tourism, Khan has built a rich network of strong relationships between the UAE and KSA through his life experience. No looking back On his visit to KSA, Nasir Jamal Khan was offered an irresistible position which kept him hooked on for the next 10 years. Khan managed to estab- lish Emirates GSA setup in the Kingdom of Saudi Arabia. Eventually, after serving the most renowned travel company in KSA, he was head hunted by Gulf Air to be the Area Manager for the region. QUICKBYTES MAY 2018 TravTalk 11 Networking for new markets at ATM The Arabian Travel Market, that kicks off in Dubai from April 22, once again brings together the world on one stage with its myriad opportunities for the clientele and all the attendees. Professionals in the industry share their insights on their expectations from this year’s show with .

TT Bureau

ATM is the perfect opportunity for Our property will showcase a great As BTB Tours, we grew more than the best of travel and tourism businesses choice of stay for travellers due to prime 200% as and revenue in the last one to showcase latest developments, offers location at Corniche. All rooms and suites year, especially after the UAE government and technologies. It also enables us to have breathtaking views over the Arabian Gulf. decided on no-visa policy for Russia, connect with top professionals from within This will be our focal point coupled with food, Ukraine and Kazakhstan. We hope this ATM the industry. We are excited to participate beverage choices, meeting venues, etc. We will be more effective for us as partners in another edition of this travel event. would like to renew our existing partnerships can visit UAE without visa. I believe we Mamoun Hmedan Angela Salih Gozcu Managing Director—MENA Since Wego works closely with several Christodoulopoulou and look out for new opportunities that will Managing Director will have fantastic summer business and India, Wego Director of Sales and BTB Tours airlines, hotels and tourism boards, we look Marketing, Sofitel Abu come our way at this networking platform. this season from CIS and Europe countries Dhabi Corniche forward to exploring more cross-business ATM is special as the world comes together for because of summer destinations like Turkey, synergies at ATM. us to mingle close to our home. Greece and Spain.

With the hospitality industry evolving faster than ever, ATM is an ideal platform for us to We will be focusing on displaying our announce our summer packages. Our packages are linked to popularising Dubai’s growing range of properties at Al Ain. As a destination for attractions as a shopping and leisure destination with something in store for everyone. Our special focus is leisure and tourism, various facilities and on the upcoming Dubai Summer Surprises (DSS), the region’s summer entertainment and shopping fiesta. packages of Ayla Hotels and new hotels We highlighted our proximity to the Jumeirah Golf Club and other renowned courses to promote Dubai for are in the pipeline. Maintaining a strong a golfing holiday. In fact, we targeted Germany as one of our main feeder markets, tying up with many of relationship with existing partners and finding the country’s travel agents during ITB earlier this year. Both business and leisure travellers are increasingly new markets, new tour operators and travel Olwin Desouza George Titus General Manger expecting more from their accommodation, and our fully serviced apartments will give us a competitive Cluster Director of Sales, agents will be focus at ATM. Ghaya Grand Ayla Hotels & Resorts, advantage in the market. Al Ain 12 TRAVTALK MAY 2018 AGENTS Qantas-Emirates extend ACCC partnership Seamless booking process Qantas and Emirates leverage the latest aircraft welcome the Australian technology and maximise With presence in five continents, and offices in nearly 100 countries, Competition and Consumer new routes. With three options Commission’s (ACCC) to get to Europe via Perth, Gaurav Bhatnagar, Managing Director, TBO Holidays, shares how reauthorisation of their Singapore and Dubai, and partnership until 2023. The greater frequency across the the company grew from ME to become a truly global brand. joint business will deliver Tasman, the ACCC’s decision expanded services, greater allows us to continue to jointly schedule choice, increased provide the best network, the TT Bureau hotel and air in a single PNR, A page turn of this book IUHTXHQW Á\HU EHQHÀWV DQG best service and the best ÀQG DWWUDFWLYH 6272 IDUHV can be great starting point Please share the and local consolidator fares, for VIP customers to start Qlaunch of TBO Air pay for LCCs in their local thinking about what kind of at ATM. currency and avoid main- experiences they are looking With nearly $1 billion in taining several deposits with for in their holiday. Each ho- air ticketing turnover, TBO various low cost airlines. tel showcased here has col- is already the leading B2B laborated with us to highlight consolidator in India. Set to What will you the best they have to offer. launching at ATM this year, Qpresent in terms of TBO’s comprehensive airline ultra-luxury stays? Do tell us Gaurav Bhatnagar product will be available to more about the Managing Director :H ZLOO ODXQFK WKH ÀUVW Q TBO Holidays an ongoing commitment to IUHTXHQWÁ\HUSURJUDPPHVIRU TBO Holidays’ customers in edition of its collection of e-learning platform. world-class products. customers travelling between the Middle East as well. With 25 ultra-luxury stays at the TBO Academy is a new ing tool is aimed at the busy Alison Webster, CEO, Australia/New Zealand and the the ability to book all regional, ATM. The limited-edition e-learning platform that travel agent, who is keen to Qantas International, states, UK and Europe.” global low-cost carriers as book featuring 25 ultra- will allow travel agents and continue learning but is short “The ACCC’s reauthorisation Thierry Antinori, well as full service carriers luxury stay options at the bookers to enhance their on time. In the coming year, of our joint business is an Executive Vice President and in a single screen, TBO Air most opulent hotels across knowledge and skills. Using TBO will be collaborating important milestone in helping &KLHI &RPPHUFLDO 2IÀFHU makes it seamless for travel the world will be distributed a new proprietary learning with tourism boards, hotel XV FRQWLQXH GHOLYHU EHQHÀWV Emirates said, “We look for travellers and Australian forward to progressing on agents to book a complete to select travel agents in the format, TBO Academy allows chains and experienced pro- WRXULVP IRU WKH QH[W ÀYH the plans that will take our travel itinerary for guests region. The idea is to help travel bookers to learn about viders to bring new courses years. The evolution of our successful partnership to its without having to leave the begin conversations around new hotels, destinations and and content which would be partnership will allow us to next phase. ” TBO platform. TBO Air will luxury stays with the travel experience in just minutes. freely accessible to all TBO allow travel agents to book agents’ most elite guests. This mobile-friendly learn- customers worldwide. NDC Level 3 for Zeeyarah Zeeyarah.com becomes the first online travel agency and B2B reseller in the MENA region to receive the highest level of IATA NDC certification on PADIS Publication 16.2 Schema.

TT Bureau keeping up with the new advancements in he International Air the airlines reservation TTransport Association technologies, (IATA) has awarded New is proud to announce Distribution Capability the successful com- (NDC) Level 3 certification pletion of its NDC pilot to zeeyarah.com, man- project. We sincerely aged by Superior Tracks thank our partners at Travel and Tourism Agency Amadeus, TPconnects based in Jeddah, King- and Zeeyarah.com for dom of Saudi Arabia. As their excellent work part of NDC certification, and dedication throughout up in Kingdom of Saudi Ara- Zeeyarah had commenced the implementation of this bia because generally such direct connection with project. Saudia is proud innovative projects com- major Middle Eastern and to be the first carrier in mence outside the Kingdom European carriers, Saudi the region that secured and then try to penetrate into Airlines being one of the pi- NDC level 3 certification the country. We have done lot carriers in the region to from IATA.” the opposite by starting the partner NDC with zeeyarah. project into the Kingdom com. Dr Abdulaziz Khayat, Mohammed Gaus, and then moving out to Assistant Vice President— CEO and Founder, Zeeyarah, other parts of the region Sales Strategies, Saudi commented, “This is a great with an aim to become a Arabian Airlines, said, “In achievement for us to start global brand.

14 TRAVTALK MAY 2018 HOTELS Hospitality takes spotlight at Raviz Participating for the fourth year at Arabian Travel Mart (ATM) in association with Discovery Travels, Manoj Padhi, Group General Manager, Raviz Center Point Hotel and Versailles By Raviz Hotel, talks about the hotel’s exceptional competency in hospitality services.

TT Bureau

How did last year Qfare for Raviz Hotel in terms of business? We have been in the hotel business since June 2006 when we acquired Versailles Hotel in Al Rigga in Deira. Growing from strength to strength, last Manoj Padhi Group General Manager year Versailles By Raviz Raviz Center Point Hotel and Versailles By Raviz Hotel did an average occupancy of 85 per cent. Since the Our major inception of the award- winning Raviz Center markets are India, Point Hotel, Bur Dubai in Europe, US and the November 2015, we have African subcontinent. been growing by leaps and Since last year, bounds. Last year, the av- erage occupancy was 89 we have made per cent. deep inroads to Vietnam, Cambodia, From which Philippines, Qmarkets did you see maximum tourist Myanmar and South influx? America The source markets for Dubai hotels are dy- Philippines, Myanmar and namic and shift of source South America. producing countries keep occurring. Our major mar- Do you have more kets are India, Europe, US Qleisure or business ness visitors at both our What sets Ravizviz which include Family SuiteSuitess guest centric and and the African subconti- tourists? four-star hotels primar- QHotels apart from and Diva Rooms for solo ensure that guests not only nent. Since last year, we We have a mix of 60 ily because of our strate- others? female guests. The hotel have a wonderful time but have made deep inroads per cent leisure arrivals gic location-proximity to The Bur Dubai property has a 24*7 all day dining, remember the experience to Vietnam, Cambodia, and 40 per cent of busi- metro stations. has 109 rooms and suites a Pan Asian restaurant, a for times to come because coffee shop, sports bar and we believe “With Us, You a conference and banquet- are Always at Home!” ing venue. The Versailles by Raviz Hotel has 85 rooms Have any event and suites along with In- Qor activity been terconnecting rooms for planned for this year families. For dining and to lure more tourists entertainment, the hotel has to the property? Flavours By Palm Court and We are constantly do- Lucky Dragon Coffee Shop. ing theme-based events The Pan Asian restaurant whist keeping the local also has an attached bar. community in mind. Every Mahek, the Asian night month, we conduct spe- club and Zodiac, the con- cial evenings like Salu ference and social event Salo Night, Zaika e Hind, venue entertains guests. Utkal Night, Sri Lankan Both hotels have rooms and nights and Comedy Nights. facilities for the differently- Post Ramadan, we shall abled also. Visitors can re- be adding Hanoi Nights juvenate themselves at the and TukTuk Nights with roof-top swimming pool the induction of our new and gymnasium. My team chefs from Vietnam and and are guest-focused and Thailand respectively. AVIATION MAY 2018 TRAVTALK 15 SalamAir’s Dubai office opens doors SalamAir’s recent partnership with Smart Travel was celebrated in a ceremony attended by Captain Mohamed Ahmed, CEO, SalamAir. The cost is to be kept at minimal rates for travellers’ affordability.

Shehara Rizly allowance does come in free but the main point is to en- alamAir started off oper- sure that cost is kept at mini- Sations about 14 months mal so that it is affordable DJR ZLWK ÁLJKWV WR 'XEDL for more travellers to take , Salalah, Multan, advantage. Meals on board, Sohar, Doha, Shiraz and seats and all extra items can Jeddah. They started with be tailor-made by travellers the preferred aircraft as per their requirement. A320 for its economical standard and comfortable Oman is onee Captain Mohamed Ahmed boarding for passengers. CEO of the most popu-- Captain Ahmed stated that SalamAir lar destinations over the past year, they car- Over the past amongst the locals ried over half a million pas- and expats in the reallyr matter for seam- various parts they currently sengers aboard the aircraft year, we carried UAE. The launch lessl travel. operate from. Other new with current operations to over half a million RI WKLV QHZ RIÀFH destinations on the cards nine destinations. In terms passengers aboard premises within During the fes- are Baku and Tbilisi which RI'XEDLWZRÁLJKWVRSHUDWH the aircraft with Smart Travel will tivetiv months in Islamic constitute popular outbound with one in the morning and be an advantage calendar,ca SalamAir has destination areas for the another in the evening. current operations to for any queries. VSHFLDOÁLJKWVWRVXLWWKHVS GCC as they have a visa nine destinations Today, low cost needsne of pilgrim tourists on arrival policy for certain Ahmed further stated carriers are pre- ZKRZRXOGÁ\WR0HFFDZK GCC countries. As a new en- WKDW DOWKRXJK WKH ÁLJKW KDV modates 174 to provide forming well as they deliver a needs. Frills can be important or . The airline trant, SalamAir is steadily en the capacity to carry 186 comfort for passengers. A service that is more custom WRWKRVHZKRZRXOGÁ\ORQJ offers special services and route to becoming one of the passengers, it only accom- certain amount of baggage made to suit the travellers’ haul but short trips are what allowances for tourists from leading airlines. 16 TRAVTALK MAY 2018 ATTRACTIONS SHARJAH Where culture and heritage meet If you are looking to soak up some culture, old-world charm and sunshine, look no further! Sharjah is the place for you. This historic old emirate, declared as the cultural capital of the Arab world by UNESCO in 1998 and endorsed as the capital of the Islamic culture in 2014, offers a variety of attractions to please everyone.

harjah is your gate- the world, with its historical a wealth of natural land- over the sands or have excit- camps, motels, hotels and way to authentic and cultural landmarks that scapes makes this emirate ing and unusual adventures resorts, most with access SArabic art, culture include several award-win- a premier outdoor activity in pristine seas, ancient his- to beaches, seas and pools. and ancient heritage. In the ning museums. tourism destination as well. torical sites and challenging recent years, the emirate Thrill seekers can indulge mountain ranges. Sharjah’s focus on KDV UHDIÀUPHG LWV SRVLWLRQ Along with a clear fo- in activities such as sand- historical and cultural pres- on the global tourism map cus on the restoration and boarding in the desert, de- In Sharjah, you get to ervation is most evident in as one of the favourite preservation of important sert adventure safaris that enjoy the authentic Arabian the Heart of Sharjah area, HE Khalid Jasim Al Midfa Chairman destinations for millions of heritage sites, mosques involve dune bashing, quad atmosphere which is rare where the region’s most SCTDA holidaymakers from all over and traditional old souks, biking, camel rides and WR ÀQG LQ VRPH RI WKH *XOI extensive restoration pro- exploring wildlife. Unique region’s ultra-modern cities. ject gives visitors a glimpse tourist attractions like the Visitors can also experience into life as it used to be in ancient archaeological site the stunning natural treas- the Gulf. Carefully restored of Mleiha, Al Majaz Water- ures of Kalba and Dibba Al merchant’s houses, public front, Eye of the Emirates Hisn, both within Sharjah, squares and working souks wheel plus the captivating where they can enjoy the surrounded by coral brick east coast, add to the emir- emirate’s natural beauty walls and carved wooden ate’s perfect mix of cultural, and participate in outdoor doors allow visitors to step archeological landmarks and activities at mangroves, back in time. desert adventures. mountains and wadis. For the adrenaline junkies, the Visitors will surely want Be sure to enjoy the emirate’s east coast offers to click few pictures around tranquil beauty of the Ara- water sports like snorkelling the Sharjah Fountain, lo- bian desert, wander through and diving, Families explor- cated in the Khalid Lagoon, the dunes on a camel trek, ing this coastline can also one of the biggest fountains taste a cup of authentic Ara- enjoy a wide range of ac- in the Gulf region, sending Central Souk bic coffee as the sun rises commodation from beach jets of water soaring up to ATTRACTIONS MAY 2018 TRAVTALK 17 adventure

Sharjah Aquarium

boring Dubai. Capable of many sites in the coral out- carrying 336 passengers si- croppings. Boats can also multaneously in 42 air-con- be hired here for a cruise ditioned cabins that go up to along the coast. Other at- 60 meters high over Sharjah, tractions in the region in- ‘Eye of the Emirates’ will clude Rifaisa Dam, souks, easily be one of the most Al Wurrayah Falls and memorable parts of your Hajar Mountains. Sharjah experience. .DOED D TXDLQW ÀVK- For those interested in ing village on the seashore, learning more about Shar- is yet another major tour- MDK·V ÁRUD DQG IDXQD 7KH ist attraction famed for Al Arsa Souq Wasit Wetland Centre, lo- the intriguing Khor Kalba cated on the Sharjah-Ajman creek, sandy beaches and ERUGHU LV D ÁRXULVKLQJ the oldest natural man- natural hub that allows visi- grove forest in Arabia. The tors to take a closer look at nature reserve of Kalba rare birds and other wetland is also a bird-watcher’s species. The natural la- paradise, especially during Adventures on sand dunes goons of this reserve attract spring and autumn migra- around 150 species of birds tions. Rare Arabian-collared 100 meters high in the air. of artefacts discovered throughout the year. NLQJÀVKHUVUHHIKHURQVDQG Nearby, the piazza overlooks over the years. Bolstering booted warblers are often cybernetic fountains span- its position as one of the Sharjah is also home spotted here. ning more than 220 meters UAE’s premier destinations to a number of private and wide, allowing visitors to for sightseeing and outdoor public well-preserved, pic- Step out of the daily mo- AlHisn Fort enjoy fountain shows that pursuits, Mleiha has an ar- turesque beaches. Al Khan notony and seek the seren- combine lasers, light, video, ray of activities designed %HDFK LI WKH ÀUVW SXEOLF ity of a destination housing audio and movement. to satisfy tourists’ passion beach in Sharjah with vari- old-world charm along with for adventure during the ous amenities designed for rich Islamic culture and tra- Mleiha is a major winter season. The desti- sports enthusiasts as well ditions. Sharjah calls you! tourist hub in Sharjah that nation also offers trekking as guests who prefer relax- captivates outdoor enthusi- or Polaris buggy rides ing on the beach. Located asts, history buffs, families across sand dunes and near Al Khan historic area, For the history buff and explorers seeking a gravel plains. \RXZLOOÀQGDUDQJHRIDF- Begin your day at Mleiha relaxing experience away tivities like kayaking, kite with an informative tour from the hustle and bus- The well-known Al VXUÀQJ SDUDVDLOLQJ EDQDQD that includes a short video tle of the city. The centre Qasba entices visitors with ERDW ULGHV Á\ ERDUG ULGHV explaining the history of unites archaeological, eco a plethora of multi-cuisine and much more. the landscape and the Ferris Wheel and adventure tourism restaurants and cafés with details of artefacts discov- while there are also spa outdoor seating overlook- Khorfakkan, which also ered over the years and resort tourism pro- ing the canal. The ‘Eye of houses one of the world’s The Mleiha Archaeologi- jects in the pipeline. Begin the Emirates’ is to be found leading container transship- cal and Ecotourism Project your day at Mleiha with here, a giant Ferris wheel ment ports, is a top spot for is replete with archaeo- an informative tour that that offers an aerial view of divers and offers a chance logical discoveries, thereby includes a short video ex- Sharjah Corniche, lagoons to see many unusual marine making it worthy of its plaining the history of the and landscape, extending species. Shark Island here is tentative UNESCO World Heritage Site status landscape and the details its horizons as far as neigh- a famous diving spot, with Umm An-Nar Tomb 18 TRAVTALK MAY 2018 FAMILYALBUM Taste a slice of Singapore in Dubai Singapore Airlines along with Singapore Tourism Board conducted an interactive event recently to promote the destination and the airline to many visitors at City Walk. They put together an immersive journey of Singapore for a better idea about the destination and its offerings beyond a stop-over destination.

20 TRAVTALK MAY 2018 HOTELS Ayla preserves traditional flavours Strategically located in the lush green areas of the , Ayla Hotels & Resorts scores higher precisely due to the environs in attracting not only the GCC but the rest of the world. Mohamed Soussan, Group General Manager of the hotel group, shares details with .

TT Bureau besides announcing upcom- packages for Al Ain attrac- Since it is a non-liquor concept hotel in ing projects. Talking about tions and staycations such nown as the Garden adherence to local traditions, our prqwoperties the strategy adopted to stay as Camel Market Tour, Wadi KCity with the maximum are mostly preferred by GCC families. The ahead in the market, Sous- Adventure and Al Ain Zoo.” number of roundabouts, san comments, “Maintaining Driven by the goal of be- Al Ain is one of the most concept has also found wide acceptance and a strong relationship with our coming the preferred busi- picturesque destinations in popularity among the target group as well as H[LVWLQJ SDUWQHUV DQG ÀQG- ness and leisure hotel oper- the region. Last year, Ayla foreign tourist and business executives ing new markets, new tour ator in the Middle East, Ayla Hotels showed remarkable operators and travel agents has chalked out an elaborate improvement in terms of Ayla Hotels & Resorts said, dustry and establish contact is at the fore of our game expansion plan to increase leisure segment compared Mohamed Soussan “Since it is a non-liquor con- with many suppliers.” plan. We also have various the company’s portfolio Group General Manager to previous years from dif- Ayla Grand Hotel cept hotel in adherence to to 10 properties within the ferent markets. There was local traditions, our proper- Ayla Hotels is set to next 10 years. an increase in tourists from GCC, Europe and Korean ties are mostly preferred by promote its properties to with a great mix of markets. GCC families. The concept national and international 7KHÀYHVWDU$\OD*UDQG+R- has also found wide ac- business partners and For the history buff tel comprises 220 rooms, ceptance and popularity guests all around Begin your day at Mleiha four-star Ayla Hotel has among the target group as the world with an informative tour 153 rooms and Ayla Bawadi well as foreign tourist and that includes a short video houses 90 rooms. Meeting business executives.” explaining the history of and function rooms are also the landscape and the available for events. On participating in ATM, details of artefacts Soussan said, “The exhibi- discovered over the years Mohamed Soussan, tion is a chance to meet ma- Group General Manager, jor players of the tourism in- Park Regis marks debut in Bahrain StayWell Holdings announced the expansion of its Park Regis brand into Bahrain with the opening of the country’s first Park Regis hotel in the city of Manama. The 19-storey hotel offers 164 guest rooms, an onsite fitness centre with 24-hour gymnasium and lap pool, and state-of-the-art business facilities.

TT Bureau an exciting opportunity to Hotel, said, “We are excited Mosque, Bahrain’s largest bathtub and frameless expand Park Regis’ brand to have partnered with Stay- mosque. All Park Regis Lo- glass shower. Addition- ith entertainment at presence in the Middle East. Well Holdings to open the tus Hotel’s guest rooms are ally, guests can access Wthe front of mind, Park Alongside our parent compa- ÀUVW 3DUN 5HJLV KRWHO LQ WKH lavishly equipped with air- housekeeping, laundry, Regis Lotus Hotel boasts ny, Prince Hotels & Resorts, coastal city of Manama.” conditioning, 24-hour per- valet and baby-sitting ser- an array of premium onsite StayWell Holdings is in the sonal butler service, high- vices, airport drop-off and restaurant and bar options in- midst of an exciting rapid de- The hotel’s business speed Wi-Fi and superior pick-up, full time security cluding buffet breakfast and velopment programme with facilities offer a superior marble bathroom amenities and ample parking during casual dining, a patisserie plans to expand both brands accommodation and con- including a free-standing their stay. and tearoom, and a roof top internationally and a current ference solution for cor- café, which offers panoramic focus on the Middle East.” Simon Wan porate travellers, including President and Director views of the Juffair Sea. Si- StayWell Holdings two fully equipped meeting mon Wan, President and “Opening the Park Re- rooms, offering spectacu- Director, StayWell Holdings, gis Lotus Hotel in Bahrain is StayWell to further cement lar views of Bahrain and said, “This new property is an exciting achievement for its Park Regis brand in the a range of facilities and region, with two Park Regis services. Centrally located Opening the Park Regis Lotus Hotel hotels already operating in in Bahrain’s capital of Ma- in Bahrain is an exciting achievement for Dubai and a further two un- nama, Park Regis Lotus der development for the Mid- Hotel has easy access to StayWell to further cement its Park Regis dle East,” he said. the diplomatic area, finan- brand in the region, with two Park Regis hotels cial centre, Bahrain Bay in already operating in Dubai and a further two Dr Varghese Kurian, Manama, major shipping under development for the Middle East Owner, Park Regis Lotus centres and the Al Fateh MAY 2018 TRAVTALK 21

TECHNOLOGYNEWS Powered by Travelport enters into content deal A new multi-year technology and content agreement was recently signed between Travelport and Airtrade Holland BV, the Dutch leader in the field of travel technology.

TT Bureau use Travelport’s unique class technology that merchandising technology, Our partnership is testament to our in- travel leaders like Airtrade nder the new agree- Airtrade will also be able depth knowledge of the travel industry and continually choose us Ument, Airtrade will to display, gain powerful to power their solutions. utilise Travelport’s open information around, and best-in- class technology that travel leaders I look forward to seeing platform and Universal API sell branded fare families like Airtrade continually choose us the business and its cus- technology to deliver its and ancillary products to power their solutions. tomers reap the many customers informed con- (such as paid seat as- EHQHÀWV WKLV SDUWQHUVKLS tent in real-time from over signments, baggage fees, Erik van Markus will provide.” 400 airlines, 650,000 ho- priority boarding, etc) Jeroen Martron, CEO, create memorable trips.” tel properties and 35,000 from these airlines. As the Erik van Markus Airtrade, commented, “We Country Manager—Netherlands What it entails car rental locations. With ÀUVW DQG RQO\ JOREDO GLV- Travelport are delighted to sign a Erik van Markus, 250 airlines signed up to tribution system (GDS) to strategic technology agree- Country Manager—Neth- With 250 airlines EH FHUWLÀHG E\ ,$7$ DV D ment with Travelport to erlands, Travelport, said, signed up to use We believe that Travelport’s edge in Level 3 Aggregator un- power our travel products. “We are looking forward Travelport’s unique merchandising technol- der its New Distribution We strongly believe that the to working closely with technological innovation and wide choice ogy, Airtrade will be able Capability (NDC) initia- company’s edge in tech- Airtrade to achieve its of content will ensure our customers get to display, gain powerful tive, Travelport will soon nological innovation and business goals and ex- information around, relevant and personalised information they IXUWKHU EHQHÀW $LUWUDGH wide choice of content will pansion strategy. It is and sell branded fare need to create truly memorable trips by creating NDC connec- ensure our customers get testament to our in-depth families and ancillary tions with airlines as they relevant and personalised knowledge of the travel products Jeroen Martron CEO, Airtrade become available. information they need to industry and best-in- Travelport, Priceline extend partnership Long time partners and travel industry leaders, Travelport and Priceline recently renewed their long-term agreement to continue providing pricing, booking, ticketing and content to Priceline.

TT Bureau line to process reserva- travel easier for customers said Brigit Zimmerman, aging Director—Agency industry-leading search tions through Travelport’s seeking great travel deals. Senior Vice President— Commerce, Travelport add- and pricing capabilities, he renewal of the two GDS. Throughout the past “Travelport has proven to Flight, Hotel and Packages, ed, “Travelport is proud to as well as offering Price- Tcompanies comes ap- two decades, Travelport be a valued partner over the Priceline.com. continue our long-standing line new technologies that proximately after 20 years and Priceline have worked last twenty years in helping relationship with Priceline. offer faster connections, when they signed their together to make the pro- 3ULFHOLQH FXVWRPHUV ÀQG Jason Clarke, Senior We are committed to sup- greater content and more ÀUVW DJUHHPHQW IRU 3ULFH- cess of buying and selling and book the best deals,” Vice President and Man- porting Priceline with our relevant choices.” 22 TRAVTALK MAY 2018 TECHNOLOGY Sabre is driven by travel evolution Sabre Corporation will release the latest technology forecast, Sabre Lab Report 2018 at the Arabian Travel Market (ATM 2018) and sponsor the technology theatre from April 22-25, 2018. The 2018 report evaluates automation, authenticity and blockchain as three major areas for consideration.

TT Bureau The travel industry is technologies to improve driven by high advanced traveller experience. emonstrating its latest technology infrastructure Dtechnology, Sabre will and adoption of consum- Join another discussion launch the new Sabre Red ers’ technologies backed by Sabre and Dnata execu- Workspace (nSRW), a mod- with an increased appetite tives about the travel land- ern platform built around its for travel. The landscape scape between online and core GDS infrastructure to of the travel industry is RIÁLQH DQG ZD\V WR VXFFHHG provide more services and transforming and so are in a competitive market. The faster value to customers. the roles of travel play- speakers include Raymond The system is considered ers. Industry stakehold- Vrijenhoek, Vice President, to be the next-generation ers including providers, Sabre Travel Network—Mid- travel agency platform, with intermediaries and sellers dle East and Antonio Fellino, new decision support tools, need to work together to Vice President, B2C Retail & predictive data insights and complement each other’s eCommerce, dnata Travel. The merchandising capabilities Jorge VilchesRaymond Vrijenhoek Ross Veitch Antonio Fellino Muhammad Chbib roles. Sabre is bringing next session involves ‘Beyond that bring agents and sup- together industry experts NDC: The Evolution of Travel pliers together to create Mark your calendar for jawal and Ross Veitch, Co- industry challenges and latest to discuss how they can Retailing and Distribution’ with personalised experiences Sabre panel on April 22. The Founder & CEO, wego.com. technology trends in the travel work together towards Madhavan Kasthuri, Senior for travellers. It is developed technology theatre panelists A Sabre panel discussion will and hospitality sector, includ- a less fragmented eco- Director—Technical Support, to help customers meet the include Jorge Vilches, Sen- be held on April 23 on the ing distribution evolution, system and recognise Sabre Travel Network, EMEA new, more empowered trav- ior Vice President, Air Line of topic ‘The Middle East Travel online travel, personalisation, how data can be used to on April 24. With IATA NDC, eller who increasingly wants Business, Sabre; Muhammed Landscape’. Executive speak- emerging technology, retailing achieve personalisation the next generation of airline personalisation and choice. Chbib, Founder and CEO, Ta- ers from Sabre will discuss and digitalisation. whilst recruiting emerging distribution has begun.

24 TRAVTALK MAY 2018 SPECIALFEATURE

Personality of the month Game changer in the industry The passion for travel and an earnest desire to provide affordable travel experience to customers inspired Anil Chandirani to establish a travel management company three decades ago. From humble beginnings in Kigali, Rwanda, he is now the owner of one of the largest conglomerates spread over over 60 countries with 100 offices across the world.

TT Bureau Later, I decided to start my staff has been our keys I had to apply from Congo ence to arrange their budget. Chandirani’s travel own venture and that was to success.” and it took me about four We recently held an event management company has fter completing gradu- how Satguru Travel came \HDUV WR DFKLHYH P\ ÀUVW for our corporate clients to become one of the formi- Aation from India, Anil into being. While I had to Tale of two industries IATA license which at the introduce a corporate book- dable names in global travel &KDQGLUDQLÁHZWR$IULFDWR struggle during the initial Chandirani intended to time, was considered as an ing tool to enhance business business mainly due to its join his father in his import- years, I saw opportunities join his father’s business achievement for one’s be- growth for corporates at unique service and fully export business. “I am not in West Africa by setting but was destined to build an ginning in the trade. My idea Satguru. It will give com- dedicated staff. With ref- from a travel background WKH RIÀFH KRXUV IURP  DP empire in the travel trade. He was to explore opportunities plete freedom to the corpo- erence to the motto of the but was travelling quite often to 8 pm. Travel agencies recalls, “Besides support- in West Africa and launch rates to book their tickets, company, Anil Chandirani with my father to support there were then operating ing my father in his export about 10 branches.” hotels and all other services says, “We always strive to him in business and, in the from 9 am to 12 noon, and ventures, I managed to grow online. The industry is evolv- provide the best services to process, was always resuming from 3 pm until 6 side by side in travel too. As Trending with ing, distribution channels are our corporates and custom- in search for the pm. I believe the long open- I started in Rwanda, no IATA technology being looked as competition ers. We have a great sense best fares. ing hours and dedicated organisation existed then. Sharing his outlook and airlines are reaching of satisfaction when our on technology, Chandirani out to customers directly. customers appreciate our says, “Digitalisation has tak- With these conditions com- services. As digitalization With conditions like increasing competition and en the world by storm. Our ing into play, travel agents has changed the world, we evolving industry methods coming into play, travel agents corporate clients are looking have to invest in the lat- are also converting most of have to invest in the latest travel technology to be a step for more transparency, in- est travel technology to be our operations to technology ahead of airlines to provide services dependent approach, more a step ahead of airlines to and will continue to keep in- reports and more conveni- provide services.” vesting in technology.” New booking tool for corporates Satguru Travel organised a networking event to present its latest booking tool for corporates, enabling them to book their tickets, hotels and all other services online. The tool will also provide complete transparency to its corporate customers.

26 TRAVTALK MAY 2018 AVIATION Oman Air shines bright in Dubai Dubai is one of the most growing markets for Oman Air due too the relationship between the two countries and the borders they share in several areas. Shahzadahzad NaqviNaqvi, Country Manager– Dubai and Northern Emirates, Oman Air shares details aboutt how the carrier has steadily been benchmarking Dubai as an important hub.

TT Bureau perience, website and Sind- Air and are committed to the Crew Reporting Building at ket and mostmostlyly bad loyalty programme. In EHQHÀWVRIWHFKQRORJ\DQGLWV the airport. The new OMR7.67.6 visitedvisited during thethe How did Oman Air 2017, Oman Air introduced development. A crucial part million facility is scheduled to summers. Oman Q fare in terms of codeshares with Malay- of our recent technological be completed soon. AirAir runs special business last year? sia Airlines, Gulf Air and change has been to under- campaigns aimed What were the strong Royal Jordanian Airlines. take a comprehensive map- How do at maximising visi-visi- sectors? So far this year, the airline ping of processes throughout Q exhibitions such WRUWRU LQÁRZ WR 2PDQ Oman Air has been has entered into similar the company. Recent digital as ATM contribute duringduring the Kharif sea-sea- performing extremely well agreements with Bangkok innovations include the in- towards the in Dubai in all its segments Airways and Kuwait Air- troduction of an electronic promotion of as it has grown its market ways, thereby opening up ÁLJKW EDJ DQG L3DGV IRU DOO the airline? share which now stands at more international destina- our pilots. The use of iPads The Arabian Travel Mar-ar- its all-time best. The growth tions to guests. is set to be extended to a ket (ATM) is the region’sn’s comes with the support of award winning premium products to Europe and Far The Arabian Travel Market (ATM) is the region’s leading East routes where Oman trade fair tailored for the travel fraternity. Exhibitors use this platform Air operates state-of-the- to showcase their newly launched products and services, place new art 787 Dreamliners and orders and network with professionals. Oman Air has long been A330 aircrafts. With nine GDLO\ ÁLJKWV EHWZHHQ 8$( a participant at ATM. The travel show is attended by our senior & Muscat, guests get an management to meet suppliers and customers not only from excellent connecting time in the UAE but from across the globe Muscat before they continue their onward journey. The new airport will add to our Dreamliner is a new air- number of areas within the leading trade fair tailoredred guest’s already seamless craft which is a crowd-puller airline’s operations, includ- for the travel fraternity. EEx-x- experience whilst in transit. for certain sectors. Please ing cabin crew, engineering hibitors use this platformrm shed light on this. teams and ground handling. to showcase their newlywly Were any new Another digital innovation launched products and ser- Q codeshares or The Boeing 787 Dream- has been the introduction vices, place new orders and son. Besides Salalah, other Oman Air fully supports this products introduced liner offers industry-leading RI RQOLQH LQÁLJKW PHDO DQG network with professionals. interesting places in Oman new process that was put in last year? Are there technology and an excellent drinks reservations for First Oman Air has long been a include Khasab known for its place by the Sultanate from any in line for LQÁLJKW H[SHULHQFH 7KLV LQ- Class customers. participant at ATM. The trav- scenic beauty; Jebel Akkh- March 2018. this year? novative and comfortable el show is attended by its dar, a nature reserve known Whilst there has been an aircraft is a crowd-puller for What was the role senior management to meet for its biodiversity; Ras Al Digital innovations emphasis on keeping costs all sectors, but particularly played by Oman Air suppliers and customers not Jinz, a nesting place for the Q Oman Air recently intro- GRZQ WKH ÁHHW DQG QHWZRUN comes into its own on longer in the recently-opened only from the UAE but from endangered green turtle, and GXFHGDQHOHFWURQLFÁLJKW has continued to grow. across the globe. Nizwa, Sur and Sohar, to ÁLJKWVGXHWRLWVXQSDUDOOHOHG Muscat International bag and iPads for all pilots. Oman Air has invested in its IXHO HIÀFLHQF\ DQG DELOLW\ WR Airport? name a few. The use of iPads is set to award-winning on-board ex- Á\IXUWKHUZLWKRXWVWRSSLQJ As a key stakeholder in Do you have any be extended to a number Muscat International Airport, Qnew campaign for Does Oman Air of areas within the airline’s How does Oman Oman Air was involved in the the GCC? Q have the possibility operations, including cabin Q Air cater to the redevelopment, new lounges Oman Air works closely of catering to the crew, engineering teams and market trends in and dedicated check-in ar- with the Ministry of Tour- visa requirements of ground handling technology to be eas, which was designed to ism on various campaigns passengers? The airline also launched above the rest? match our requirements. We for these markets. Salalah Visas for international RQOLQHLQÁLJKWPHDODQG We have a detailed have signed an agreement to is a key destination which visitors to Oman are now drinks reservations for First digital strategy at Oman develop and construct a new is popular in the GCC mar- only available online, and Class customers

28 TRAVTALK MAY 2018 EXHIBITIONS Sustainibility to drive business Apart from the usual global stage and travel tech seminars, the special emphasis on Arabian Travel Market Student Conference is a way to ensure the sustainable tourism future of tomorrow, believes Simon Press, Senior Exhibition Director, Arabian Travel Market.

TT Bureau welcome over 2,500 ex- from April 22-25, ATM 2018 as its main theme and this tensions, economic uncer- hibiting companies and an will feature 68 main ho- will be integrated across all tainties, huge technological What will be new expected 40,000 attendees tel stand exhibitors, in- show verticals and activi- advances and, of course, Qat ATM this year? with over 150 countries cluding eight new brands ties, including advice clinics the increasing trend of This year, ATM has part- represented, 65 national over an area of more and focused seminar ses- responsible tourism. nered with the International pavilions and more than than 5,000 sqm, in sions, featuring dedicated Hotel Investment Forum 100 new exhibitors set addition to over 100 Middle exhibitor participation. Run- What are the new (IHIF) to present the inau- to make their ATM debut. East hotels featured along- ning throughout the event, Qseminars on gural destination investment ATM 2018 will also show- side their respective national professionals from across travel tech? panel. Taking place on the case the largest exhibition tourism organisations. the industry will demon- Hyperloop and future

ATM Global Stage, the ses- Simon Press strate how, with the correct travel experiences will kick Senior Exhibition Director sion will discuss what drives Arabian Travel Market This year’s show will host a series of seminar strategy in place, the tour- off proceedings on ATM’s investment in travel destina- sessions looking back on the tourism revolution ism industry can expand its global stage with a host of tions across the Middle East sionals and hoteliers to listen responsible credentials. In KLJKSURÀOH SDQHOOLVWV OLQHG and neighbouring regions. to guest speakers and travel in the MENA region over the last quarter of a celebration of its 25th year, up to discuss the revolutions industry leaders. It will also century, while exploring how the industry will this year’s show will host a we can expect to see in the Also new this year, is help provide a greater under- shape up over the next 25 years series of seminar sessions travel industry. Themes for the ATM Student Confer- standing of the industry and looking back on the tour- other seminars during the ence, ‘Career in Travel’, a potential career paths. of regional and global ho- What is the theme ism revolution in the MENA show will include future programme clearly aimed at tel brands in the history of Qand focus for this region over the last quarter travel experiences, aviation, students and graduates. Tak- How many new ATM, with hotels compris- year’s ATM? of a century, while explor- travel technology, entre- LQJSODFHRQWKHÀQDOGD\RI Qexhibitors have ing 20 per cent of the total ATM 2018 has adopted ing how the industry will preneurship, halal tourism, ATM, this programme will been confirmed? show area.Taking place at Responsible Tourism, includ- shape up over the next 25 Virgin Hyperloop One, luxury allow aspiring travel profes- This year’s show will Dubai World Trade Centre ing sustainable travel trends, years, in light of geopolitical tourism and Instagram. Share live experiences from Atlantis On reaching one million fans on Facebook, Atlantis The Palm, Dubai rewarded followers with free stays as they launched the world’s first social media suite. Facebook fans were invited to book a free one night’s stay in the Atlantis Fan Suite with bookings taken every day until December 2018.

TT Bureau day, including VIP check uses of #AtlantisThePalm in, breakfast, access to the every year.” he unique room will of- Imperial Club lounges for Tfer breathtaking views of daily afternoon tea, evening Atlantis, The Palm is no The Palm island and will be drinks and canapes, as well stranger to excellent social adapted to suit the desires as a personal Concierge ser- media content and popular- of every social media user. vice, besides much more. ity. In 2017, the iconic desti- Upon check in, guests will nation resort situated on The have to enter their Facebook Ravini Perera, Sen- Palm Island in Dubai took the log in at the door of the suite ior Vice President—Sales, RIÀFLDO WLWOH DV ,QVWDJUDP·V to unlock the room and can Marketing and PR, Atlantis most photographed hotel in sit back and tune into the The Palm, Dubai, com- Dubai and The Middle East, special Facebook Fan chan- ments, “Having achieved and fourth most snapped nel on the in-room TV. For the one million fan mark hotel in the world. those who need assistance on Facebook, we felt it was during their stay, can ‘poke’ time to give back and thank their personal butler using all our fans for their con- Stay connected a special in-room intercom Lounge, and relax on the friends as one put indulges VIP experiences including tinuous support and shar- For those who want to system. For those who want thumbs up shaped chair in make-up. unlimited complimentary ac- ing content with us over the share every moment of their to share every moment of to record their messages. cess to The Lost Chambers years. Atlantis, The Palm’s stay, guests can place their their stay with friends and Exciting additions extend In addition to the com- Aquarium and Aquaventure. social media platforms re- handset on a stand at Face- book Live Lounge, and relax family, guests can place to the bathroom, where a plimentary stay, all guests Guests will also receive At- ceive an average of 2,500 on the thumbs up shaped their handset on a stand at social media mirror is in to the Atlantis Fan Suite will ODQWLV,PSHULDO&OXEEHQHÀWV posts tagging the resort chair to record messages the special Facebook Live prime position to message receive a host of additional worth over AED 3000 per every week and 147,762

MOVEMENTS

Movenpick Hotels and Resorts Address Dubai Marina Middle East & Africa Dubai Mövenpick Hotels & Resorts has promoted Marc Descrozaille Emaar Hospitality Group has appointed Riad Abi Haidar as General to President—Middle East & Africa (MEA). He joined Mövenpick Manager of Address Dubai Marina. He is mandated with strengthening Hotels & Resorts from Carlson Rezidor where the strategic positioning of the hotel, delivering KH ZDV $UHD 9LFH 3UHVLGHQW IRU WKH ÀUP·V creative initiatives and focusing on enhancing Africa and Indian Ocean operations. He RSHUDWLRQDOHIÀFLHQF\DQGSURGXFWLYLW\-RLQLQJ KDVVLJQLÀFDQWH[SHULHQFHZRUNLQJLQWKH from Manzil Downtown, where he was General Middle East, having also been employed Manager, Haidar has a proven track record as Regional Director, UAE, Egypt, Jordan in delivering industry-leading innovation and and Oman for the hotel group. He has setting benchmarks in hotel performance. also held key executive positions at several He has extensive experience across the major hospitality companies including industry, having worked in several Hilton, Compass Group and senior managerial positions at London’s Claridge’s Hotel. international hotel chains in various global markets.

Four Seasons Baros Abu Dhabi Maldives Four Seasons Hotel Abu Dhabi at Al Maryah Island welcomes Olivier Baros Maldives appointed Ahmed Jihad-Jay as its new General Thomas as General Manager. With over 20 years of experience in the Manager. Having worked at Baros Maldives in 2010 as Operations luxury hospitality industry, Thomas joins the Manager, Jay is ‘coming home’ to Baros as team in the UAE capital from Four Seasons General Manager, after gaining a wealth of Hotel Casablanca where he held the same experience in the Maldives. He began his position from 2014 to 2017. Prior to this, hotel career at Full Moon Maldives. He Thomas has served at the company’s VWDUWHGDV)URQW2IÀFH0DQDJHUZRUNLQJ SURSHUWLHVLQ$PPDQKLVÀUVW)RXU6HDVRQV his way up to Resident Manager. This was assignment, as well as in Prague. In his new followed by a stint at Sheraton Maldives, role, Thomas will ensure that the property before he joined the team at Baros for demonstrates a keen sense of commitment WKHÀUVWWLPHLQ+LVFDUHHUWRRNKLP to the dynamic growth of Al Maryah to Niyama Maldives in 2011, followed ,VODQG DV WKH FDSLWDO·V ÀQDQFLDO by Huvafenfushi, where he hub and a sought-after luxury remained Resort Manager shopping destination. IRUWKHSDVWÀYH\HDUV

Meydan Hotel Sheraton Grand Hotel Dubai Dubai Meydan Hotels & Hospitality announced the appointment of Anne Sheraton Grand Hotel, Dubai has designated Hagop Tchaparian Liyanage as Director of Sales for The Meydan Hotel and Bab Al as new Director of Sales and Marketing. Tchaparian joined the Shams Desert Resort & Spa. Liyanage, in property from Marriott Hotel Al Jaddaf and her new role, will provide leadership and Marriott Executive Apartments Al Jaddaf, strategic direction for the cluster sales Dubai, where he was multi-property Director team and will oversee the sales operation of Sales and Marketing for three-and-a-half and business development of Meydan years. Tchaparian has worked for several Hotels & Hospitality portfolio featuring properties within the Marriott International The Meydan Hotel and Bab Al Shams group, including Dubai Marriott Harbour Desert Resort & Spa. She holds more Hotel & Suites, where he was Director of than 20 years of experience in the Sales and Marketing from 2012 to 2014. The hospitality and travel sectors in 41-year-old has also worked under Sri Lanka, Australia and United the Sheraton brand previously, Arab Emirates. as Sales Manager at Sheraton Kuwait Hotels & Towers.

InterContinental Shaza Hotels Abu Dhabi 'XEDL&RUSRUDWH2IÀFH InterContinental Abu Dhabi has announced the appointment Karam Al Ali Ozbay has been designated as the Director of Marketing & Mordaa as Director of Rooms to oversee the room division and guest Communications of Shaza Hotels. Ozbay will be leading the launch experience for the hotel. Al Mordaa has more campaigns across the group’soup’s pipelinepipeline than 14 years of experience in the hospitality while creating Shaza’s brandnd assets, industry. Having worked at InterContinental communication channels andnd digitdigitalal Abu Dhabi since 2008 as a Guest Service strategies. Having had a distinguishednguished Supervisor, he brings expertise and career in London, IIstanbul,stanbul, SURÀFLHQF\ LQ *XHVW ([SHULHQFH ZLWKLQ WKH Dubai, spanning over 18 yearsyears at hotel. Al Mordaa will undertake responsibility international and multi-nationalal brandsbrands of the rooms division through a team of 216 such as Malmaison & Hotell Du Vin,Vin, members including recreation, marina, Virgin Holidays, Cisco, Rixosxos Hotels, KRXVHNHHSLQJ IURQW RIÀFH DQG Ali presents invaluable cross-sectoralross-sectoral health and safety departments. experience to the Shaza team.