WHGS18 -- Post Show Report.Indd
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Post Show Report 2018 Winnipeg Home + Garden Show Tens of thousands of homeowners converged at the RBC Convention Centre for four days of the Winnipeg Home + Garden Show, where they found big ideas, trusted advice, and fresh inspiration. With ideas in mind and money to spend, visitors eagerly walked the show to gain inspiration and meet with more than 280 trusted brands and local companies to discuss their projects. Here’s a recap of the exciting marketplace these visitors experienced. 56+ million PR Media Impressions 28,722 Total Attendees Over 41% of exhibitors have renewed their Voicing Your space for Spring 2019, including: Opinion 3 Percent Realty Solution | 3 Seasons Landscaping Inc./Athletic Here’s what exhibitors in this Flooring Syst | Above All Projects | Advance Exteriors & Renovations year’s show had to say: | Advance Robotic Duct Cleaning | All Road Tour & Bus Charter | Bath Fitter | Bell MTS | Best West Pet Foods | Black Earth Grills | Blind- “We made a decision to invest Shiners Custom Blinds & Draperies | Budget Blinds | Canoak Flooring a considerable amount in | Cut It Sales | Cutco Cutlery | Danny’s Whole Hog BBQ | Duxton upgrading our display for the Windows & Doors | EnerSIP Corporation | Epicure | Expocrete Concrete 2018 show. This new display Products | Floor Country Canada | Galay Landscaping & Irrigation | substantially increased the Garage Masters | Gee Tee Holdings Inc. | Geller’s Year Round Property number and quality of leads Service | Georgeson Enterprises | Glastar Sunrooms - SunShade Ltd. | we received. We generated a GoliathTech Manitoba & NW Ontario | Granite Mountain Stone Design phenomenal 400%~ return on | Green Brand Home Energy Solutions | Halinzsco Ventures | Heritage Painters and Renovations | Hiddenbed Canada Direct | Huron Window our investment, which is the Corporation | Integrity Painting & Decorating Inc. | Karufa Window best marketing dollars we’ve & Door Inc. | LCL Spas | Leather Better | Madani Group Inc. | Masi ever spent. It pays to put your Designs and Renovations | Michaud Toys | Mr. Electric | Mr. Rooter best foot forward!” Plumbing of Winnipeg | National Air Repair | Neil & Nicks Landscaping — Roland Rivard, Voyageur Door | Netley Millwork | Neuluxe | Norwex | Oakwood Roofing & Sheet Metal and Window Co. Ltd. | Ocean Sales | One Stop Construction Inc. | Overhead Door of Winnipeg | Perry Wellington Painting and Decorating | Pine Creek Homes | Pioneer Window & Door Manufacturing | Polar Windows “We at Barkman were very | Popeye’s Supplements | Postech Winnipeg Screw Piles | Prelude impressed with the overall Decks & Fences | Premier Companies | Pristine Roofing & Siding | attendance of the show as well Pro Concept Coatings Winnipeg | Redfern Enterprises Ltd. | Reliance as the amount of advertising Superior Heating and Air Conditioning | Shorty’s Plumbing & Heating that went into this weekend. | Signature Cleaning Services | SILEX Fiberglass Windows & Doors | The show is now headed in Slab-Jack Kings / Cold Country Spray Foam | Sleep Country Canada | the right direction and we are Springfield Woodworking | Student Works Painting | Summer Accents looking forward to working with | Suncoast Enclosures | Sunshower Sprinklers Ltd. | Superior Walls you again at next year’s show. by Magnis | Take Time Home Cleaning & Lifestyle Services | Techno Metal Post Winnipeg | The Natural Solution for Hot Tubs | Titanium Great job.” Exclusive Cookware Inc. | Urban Park | van der Meer Greenhouses — Barkman Concrete Ltd. | Viceroy Distributors | Voyageur Door & Window | Warm Home Insulation | Winmore Windows | World of Spas (Edmonton) Proven Results We manage multiple shows in the same markets and our geotracking analysis shows the average cross-over audience is only 4%. 96% of visitors are a unique audience. If you exhibit in just one of our Winnipeg shows you’re missing an entire audience of customers! Getting the Word Out Visitor Snapshot Our new creative campaign “Make It Yours”, with a focus on helping consumers organize and manage their home renovations, tailored to their dreams and ideas, looking for advice and inspiration from 97% experts like you! We received more than $259,280+ in paid and of attendees have a project promotional media, including print, television, out-of-home and in mind online. Plus, the show garnered over $1.8 million in PR value across a variety of mediums, finishing with an audience of 56 million reached through PR coverage. 94% of attendees are homeowners Advertising Samples Buy now 75% SAVE $4 of attendees attended with their Promo Code: spouse (both decision makers) MANITOBA COURTESY OF .com MORE THAN HALF APRIL 5 – 8 of attendees have a renovation budget of up to $50,000 Satisfaction Seeking sweet relief on a home improvement project? Look no further than Guaranteed Canada’s most popular designers, gardeners, realtors and home improvement specialists on The Urban Barn Main Stage. Presented by APRIL 5 – 8 Any attendee who was not completely satisfied with the Winnipeg Home + Garden Show was able to visit the Show PRESENTED BY Office to submit paperwork PRESENTED BY Kortney + Dave Wilson Todd Talbot Tiffany Pratt Carson Arthur HGTV Canada’s Masters of Flip HGTV Canada’s HGTV Canada’s Home to Win HGTV Canada’s Home to Win Love It or List it, Vancouver to receive a full refund. This guarantee was promoted in From paint colour to furniture, landscaping to BUY TICKETS ONLINE functionality, your space is all about you. Do SAVE PROMO CODE: FREEPRESS the homework to make your home work at the SAVE $4 Winnipeg Home + Garden Show, returning April *ON REGULAR ADULT ADMISSION show advertising. We’re pleased COURTESY OF 5-8, 2018 at the RBC Convention Centre. Don’t miss BUY TICKETS ONLINE .com special celebrity speakers and must-see features, PROMO CODE:WESTERN *Valid on regular adult admission only $ plus more than 280 trusted brands to choose from. COURTESY OF Todd Talbot Kortney + Dave Wilson to report that out of 28,722 5 While you’re there, snag a break from all the action HGTV’s Love It or List It .com and visit The Lounge presented by HGTVVancouver Canada’s Masters of Flip SPONSORS: Home and Garden Events @HomeShowsMB #WHGS18 visitors, we didn’t receive any Home and Garden Events @homeshowsMB #WHGS18 WINNIPEGHOMEANDGARDENSHOW.COM PRODUCED BY WINNIPEGHOMEANDGARDENSHOW.COM requests for a refund. MARKET JOB NAME: DATE CREATED: 2018-03-12 SIZE: TRIM: 5.75x10.75 PROOF PLACE 18_WHGS_WFP_MainStage_5.095x10.214 INSERTION DATE: 2018-03-21 COLOUR: CMYK EVENTS DESIGNER/PM Tim R DUE DATE FINAL Fresh Features 2018 Winnipeg Home + Garden Show 1 2 1. URBAN BARN MAIN STAGE PRESENTED BY URBAN BARN AND THE WINNIPEG FREE PRESS Celebrity presenters including Kortney & Dave Wilson from HGTV’s Masters of Flip, Todd Talbot co-host of HGTV’s Love it or List it Vancouver, Tiffany Pratt & Carson Arthur, hosts of HGTV’s Home to Win, joined a line-up of local favourites that delivered insights to up your home and garden game in no time flat. 2. THE DESIGN STUDIO PRESENTED BY STYLE MANITOBA, SPONSORED BY CLOVERDALE PAINT & DESIGNED BY ADORN INTERIOR DECORATOR SERVICE Decorators and designers offered up free 15-minute consultations helping visitors nail down their design style, craft a home makeover plan, and offer tried-and-true design advice. 3. PLANTED 3 4 PRESENTED BY RUST-OLEUM CONSUMER BRANDS CANADA, PLANTS PROVIDED BY LACOSTE GARDEN CENTRE Five of Winnipeg’s most influential bloggers reimagined a plain planter into a unique piece fit to spruce up any patio. Each creator gave away their piece to a lucky winner through their social feeds! 4. KITHOUSE HOME PRESENTED BY KITHOUSE, LANDSCAPED BY GALAY LANDSCAPING, PAVING STONES PROVIDED BY BARKMAN, PATIO FURNITURE PROVIDED BY LCL SPAS Designed to use little energy for space heating/cooking, hot water, and appliances, this energy-saving space produces as much energy as it consumes over the course of the year with roof-mounted solar panels. The best part? By working together with MB Hydro, the homeowner can offset most or all of their energy costs. Now that’s smart living! 5 6 5. WORKSHOP SERIES PRESENTED BY KISS 102.3, FURNITURE PROVIDED BY BLUE MOON Visitors learned from the pros in this hands-on workshop series curated by some of Winnipeg’s finest local artisans, including the lost art of calligraphy, creating your very own terrarium, sewing or the art of macramé. 6. SCATTERED SEEDS POP-UP MARKET Scattered Seeds, Winnipeg’s favourite artisanal craft market, showcased a selection of the city’s emerging makers in a special home show pop-up edition. With one-of-a- kind pieces to take any wardrobe, jewelry box or art collection to whole new heights, shopping local has never been so chic. We’ve Got You Covered Thank You to Our Partners & Sponsors Call Today To Secure Your Space! KAYLA DONALDSON EXHIBIT SALES CONSULTANT 800.633.8332 ext. 226 Follow us kaylad@mpeshows Home and Garden Events pinterest.com/homeshows @HomeShowsMB @HomeShowsMB PRODUCED BY winnipeghomeandgardenshow.com.