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The Hershey Company Scares up Halloween Fun This Season with Delicious New Treats and Classic Favorites
FOR IMMEDIATE RELEASE CONTACTS: Jody Cook Corey Dunavan The Hershey Company JSH&A Public Relations 717.534.4288 630.932.7968 [email protected] [email protected] THE HERSHEY COMPANY SCARES UP HALLOWEEN FUN THIS SEASON WITH DELICIOUS NEW TREATS AND CLASSIC FAVORITES From Delighting Trick-or-Treaters to “Boo-ing” the Neighbors, Hershey’s Halloween Experts Offer Sweet Treats for the Season HERSHEY, Pa. – September 15, 2008 – Halloween is the season of ghosts, goblins and best of all, candy. The experts at The Hershey Company are emphasizing the “treat” in trick-or-treat this year by offering an assortment of new and classic candy, certain to delight trick-or-treaters, bolster “boo-ing” gifts and sweeten seasonal candy dishes. From favorites such as Hershey®’s Milk Chocolate Snack Size Bars to new Whoppers® Malted Milk Balls Haunted House Cartons, Hershey’s “spook-tacular” selection offers something for everyone. Trick-or-Treating and Halloween Party Essentials Hershey’s has delicious candies for every occasion this season, whether treating trick-or-treaters or filling the office candy dish. New products this year include: Hershey®’s Kisses® Candy Corn Flavored Candies Twizzlers® Candy snack-sized Rainbow Twists Hershey’s Tombstone-shaped Moulded Bars in Milk Chocolate and Cookies ‘n’ Crème flavors Hershey’s and Reese’s® Boo Crew (foil-wrapped milk chocolate or peanut butter-filled milk chocolate candies) Demon Treats Assorted Bag (Milk Duds® Candy, Reese’s Pieces® Candy, Whoppers Malted Milk Balls, Kit Kat® Wafer Bars and Hershey’s Milk Chocolate) Candy Caldron Assorted Bag (Jolly Rancher® Lollipops, Jolly Rancher Doubles Candy, Twizzlers Strawberry Mini-Bars and Twizzlers® Pull ‘n Peel® Candy with Green Apple and Tropical flavors) Treat yourself with classic favorites people scream for year after year, such as Hershey’s Milk Chocolate, Reese’s Peanut Butter Cups and Kit Kat Wafer Bars in a snack-size package that’s perfect for the trick-or-treat bag. -
Need a Gps Map? Zooamerica® Photo Stop Entrance Loft Catering Download the Free 27
® CLOSES AT 4:30 PM EASTERN WOODLANDS THE GREAT SOUTHWEST BIG SKY COUNTRY SOUTHERN NORTHLANDS SWAMPS 25 KISSING 26 24 TOWER HILL GUEST CHRISTMAS SERVICES CHARACTER NEED A GPS MAP? ZOOAMERICA® PHOTO STOP ENTRANCE LOFT CATERING DOWNLOAD THE FREE 27 28 HERSHEYPARK APP! 29 SANTA’S CANDY COTTAGE NOEL LIGHT SHOW presented by Amtrak presented by UGI 23 AQUATHEATRE 22 21 20 10 THE HOLLOW 12 THE BOARDWALK 36 19 AT HERSHEYPARK® 11 IS CLOSED 13 7 6 5 18 17 4 15 CHEVROLET MUSIC 14 3 BOX THEATRESM 16 37 33 30 1 35 34 ECHO DELL STAGE 2 32 9 45 PIONEER REESE’S CUPFUSION® PARK AVE FRONTIER 8 38 NOW OPEN 44 46 43 47 31 FOUNDER’S GUEST REINDEER & SERVICES SKATING WAY presented by Entenmann’s 42 40 FAMILY HEALTH & ENTRANCE Pardon our dust. SERVICES CENTER 39 We're making history. WILDCATSM 41 CATERING TICKETING & SEASON PASS HERSHEYPARK DRIVE SERVICES TRAM MIDWAY Purchase Tickets Here AMERICA DROP-OFF Featuring Dimensional Map Med. Zoom Map App Top Down View COMING SUMMER 2020 HOLIDAY DECOR! TRAM with the symbol ®, SM, or TM and/or in bold, italics, appearing and phrases designs, & Resorts Company. All words, Entertainment Hershey © 2019 19HP33622 reserved. & Resorts Company under license or with permission. All rights Entertainment by Hershey or used owned trademarks are DROP-OFF HERSHEY’S CHOCOLATE WORLD ATTRACTIONS ATTRACTION KEY SERVICES All rides have height/weight requirements and limitations. Ride availability subject to change. Hours, rides, FOUNDER’S WAY SM THE HOLLOW SM MIDWAY AMERICASM Shows entertainment, and attractions are subject to change without notice. -
THE HERSHEY COMPANY (A Delaware Corporation) 100 Crystal a Drive Hershey, Pennsylvania 17033 (717) 534-4200 I.R.S
UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-K È Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 For the fiscal year ended December 31, 2007 OR ‘ Transition Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 For the transition period from to Commission File Number 1-183 Registrant, State of Incorporation, Address and Telephone Number THE HERSHEY COMPANY (a Delaware corporation) 100 Crystal A Drive Hershey, Pennsylvania 17033 (717) 534-4200 I.R.S. Employer Identification Number 23-0691590 Securities registered pursuant to Section 12(b) of the Act: Title of each class: Name of each exchange on which registered: Common Stock, one dollar par value New York Stock Exchange Securities registered pursuant to Section 12(g) of the Act: Class B Common Stock, one dollar par value (Title of class) Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes È No ‘ Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes ‘ No È Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. -
116928825.Pdf
Strenghts: *Hershey established The Milton Hershey School for orphan boys because of giving important of social and environmental responsibility so that public image increases. *Hershey started firstly the chocolate manufacturing renaissance. *Hershey has strong name and brand image because of becoming the largest pasta manufacturer. *Hershey produce diversified products like gum and chocolate. * Hershey focus on many industry segment(entertainment, resorts,restaurant,commercial) so that Hershey’s name easily spread on large market areas. * Hershey is very cooperative with students and professors; Hershey has a toll-free number (1-800-468-1714) that students or professors can call to obtain additional information about the company. This suituation make a difference for company. *Hershey’s facility was designed to include housing, parks and schools for employees so that Hershey motivate employees. *Hershey predecessor have a more contentious relationship with the board of directors. Weaknesses: *Hershey has more long term debt than key competitors *Company is hard put to do company control because of entering different geographic market. *Advertisement expenses increased by 46 % Opportunities: 1.Customers want to richer products/changing tastes 2.Hershey serve dark chocolate for health benefit 3.To eliminate child labor laws for African countries, Hershey involved International Cocoa Initiative Foundation. 4.Efficiency improvements for distribution 5.Hershey has power communication both customers and suppliers 6.The company products cocoa in new areas (i.e. India) 7.Company has a lot of different market area because of increasing in global trade. 8.Hershey has strong customer loyalty. Threats: 1.Nestle, Mars and Cadbury are primary power competitors. 2.Hershey ‘s product demand decrease because of increasing diabetes. -
Fact Sheet 1: the Chocolate Company
Fact Sheet 1: The Chocolate Company Image Source: http://www.hersheyarchives.org/Default.aspx?Page=MilkChocolate Imagine a world without chocolate bars and you’d be back in the ‘70s – the 1870s, that is. But that began to change in 1872 when a teenager named Milton started working at Royer’s Ice Cream Parlor and Garden in Lancaster, Pennsylvania.. It was here at Royer’s that Milton learned the skill that helps make our lives a little sweeter today. Milton the Proprietor At Royer’s Milton learned how to make candy from boiled sugar. He also learned how to manage workers, control inventories, and price products. When he was 18 years- old, he decided to take his skills to Philadelphia and start his own business. With the financial backing of his mother’s family, he opened the Spring Garden Confectionary Works in 1876. Milton’s new business was a proprietorship, a company owned and run by one person who receives its profits or bears its losses. The business grew at first but eventually ran into difficulties. Despite more money from his mother’s family and Milton’s long hours and hard work, it failed in 1882. © 2015 SIFMA Foundation for Investor Education. All rights reserved. 1 of 3 Stuck on Caramel After his business failed, Milton then went to Colorado in search of silver but ended up working in - you guessed it, a candy shop. The shop produced caramels with an innovative process that used fresh milk. The caramels were softer, smoother, tastier, and had a much longer shelf life. -
2019 Proxy Statement and 2018 Annual Report
NOTICEOF201ͻANNUALMEETING ANDPROXYSTATEMENT 201ͺANNUALREPORT TOSTOCKHOLDERS May 2ͳ, 201ͻ 10:00 a.m., Eastern Daylight Time GIANT Center 550 West Hersheypark Drive Hershey, Pennsylvania Michele Buck President and Chief Executive Officer April 11, 2019 Dear Stockholder: I am pleased to invite you to The Hershey Company’s 2019 Annual Meeting of Stockholders. Our meeting will be held on Tuesday, May 21, 2019, at 10:00 a.m. Eastern Standard Time. Detailed instructions for attending the meeting and how to vote your Hershey shares prior to the meeting are included in the proxy materials that accompany this letter. Your vote is extremely important to us, and I encourage you to review the materials and submit your vote today. This year we are celebrating the company’s 125th anniversary. We are one of the few Fortune 500 companies that are connecting with consumers as strongly today as we were more than a century ago and that is because, quite simply, we love making the brands that our consumers love. As we celebrate this extraordinary milestone, I am honored to lead a company with teams of people who care about one another and their communities, have deep pride in our incredible portfolio of brands and recognize that as the stewards of this incredible legacy, we are entrusted to build for the future and make the strategic decisions that ensure Hershey is well-positioned for generations to come. As I look back on 2018, the marketplace continues to be dynamic and fast-moving. We have amazing brands in categories that are growing. Consumers continue to snack throughout the day and Hershey is offering more snacking options to satisfy their needs by broadening our product portfolio beyond confection to reflect the changing way people want to snack. -
RECOMMENDATIONS REPORT: the HERSHEY COMPANY Prepared
!1 RECOMMENDATIONS REPORT: THE HERSHEY COMPANY " " " " " " Prepared for: Hershey Co. Marketing Team " " " " " " " " " " Prepared by: Ari Schjelderup April 22, 2014 !2 EXECUTIVE SUMMARY Recommendation Report for The Hershey’s Company" Prepared By: Ari" Schjelderup" Milton S. Hershey founded The Hershey Company in 1894 in Hershey, Pennsylvania. Hershey’s is the leading chocolate producer in the industry, with 30.5% of the market. Largely due to Hershey’s exceptional marketing strategies and tactics, it sells under 80 different brands to over 70 countries around the world. The most iconic brands Hershey’s owns are Hershey’s Kisses, "Kit-Kat’s, Reeses, Almonds Joys, Twizzlers, and Ice Breakers. The Hershey Company’s main competitors are Mars Inc. and Nestle. Together these companies hold 34.3% of the market share. Mars sells under brands such as M&Ms and Snickers, and has the next highest hold on the market after Hershey’s. Nestle is an international company with only "one third the market share as Hershey’s, but none the less threatens Hershey’s. Hershey’s is strongest in its brand awareness and loyalty. Brand loyalty allows Hershey’s to changes prices without much consequences on loss of customers, which will benefit it when Hershey’s costs go up and is forced to raise its prices. Brand awareness is good if a consumer is given a choice between an unknown brand and Hershey’s. Awareness will bring the consumer to Hershey’s chocolate because familiarity is generally chosen over the unknown. Other major strength is its Micromarketing because it allows customers a creative choice and allows Hershey’s to use their product as marketing tool for other companies. -
Science-Guide.Pdf
HERSHEYPARK® is proud to support the education of students through our theme park laboratory. For years, HERSHEYPARK has utilized this unique opportunity for students to apply their knowledge in a hands-on environment. HERSHEYPARK serves as an excellent destination for those groups seeking a day filled with eductional opportunities, while simultaneously offering the exciting surroundings of a theme park. We have designed our educational guides as a resource for all ages, grade levels, and curriculums. We encourage you to use this guide as a resource to plan your own adventure within HERSHEYPARK. Feel free to use the activities which you feel are most appropriate for your students and reproduce the worksheets as needed. HERSHEYPARK would like to recognize several individuals who have contributed their time and energy to make each educational guide beneficial. These individuals have been the success behind the HERSHEYPARK laboratory and make it possible to enhance the educational enrichment within HERSHEYPARK. • Dr. Geno Torri, Chambersburg • Mr. Jeffery Fuhrman, Donegal • Mr. Roy DeRemer, Warwick • Mr. Tom Ritter, Annville Cleona • Mr. Jeffery Way, Hempfield • Mr. Bill Irwin • Mr. Jim Delaney, Manheim Township An additional Thank You is necessary to the following individuals who are working with HERSHEYPARK in our commitment of excellence by helping to improve all educational prorams. We greatly value thier time and efforts. • Ms. Kara Czernik-Hines, Ridley • Mr. Mark Elicker, Elizabethtown • Mr. Paul Hine, Ridley • Ms. Karen Muckenthaler, Elizabethtown • Ms. Kelly Miller, Elizabethtown • Mr. Justin Brohl, Ridley • Mr. Geno Torri, Chambersburg • Ms. Monika Hager, Homeschool Program Supervisor HERSHEYPARK will gladly accept any additional problems, experiments, or corrections to our educational guides. -
Corporate Contributions/Grant Guidelines
Corporate Contributions/Grant Guidelines The Hershey Company makes cash grants and contributions to support worthy causes and non-profit organizations that align with our Shared Goodness Promise sustainability strategy. This strategy focuses on four core areas: Shared Futures (supporting children and youth by providing education opportunities, meaningful connections to support social-emotional well-being, and nutrition); Shared Communities (supporting the communities where we operate), Shared Planet (supporting ecosystems and environmental conservation), and Shared Business (complementing business priorities including, but not limited to, diversity and inclusion, responsible sourcing and supply chain efforts). To begin the process for a grant request, access the link below: Corporate Contributions/Grant Application - Click on the last blue bar to start the process for a corporate contributions/grant request and select Cash Donation on Page 4 of the application. The following are not eligible for grants: • Organizations without an Internal Revenue Code 501 (c)(3) non-profit, tax-exempt status • Individuals • Organizations outside the immediate areas of The Hershey Company’s facilities, with the exception of international, national and state-wide organizations whose programs complement Hershey’s strategic priorities. These partnerships are typically by invitation only. • Political campaigns, political or lobbying organizations, or those supporting the candidacy of a particular individual • Churches or religious organizations, including -
The Hershey Company
BAMA 514 002 –Brand Audit The Hershey Company The Hershey Company BAMA 514 002 Brand Audit Project (25673039) (75548123) (75800128) (76044122) 2/8/2013 0 BAMA 514 002 –Brand Audit The Hershey Company Contents EXECUTIVE SUMMARY .................................................................................................................................. 3 I. Brand History ............................................................................................................................................ 4 Table 1: Hershey’s Branded Products ................................................................................................... 5 II. Intended Brand Meaning .......................................................................................................................... 7 Target Market ........................................................................................................................................... 7 Table 2: Target Market Segmentation .................................................................................................. 7 Brand Meaning .......................................................................................................................................... 8 Table 3: Assessment of Brand Meaning (as reported by Hershey’s) ................................................... 8 III. Actual Brand Meaning ............................................................................................................................. 9 Primary Associations ................................................................................................................................ -
Than 150 Million Chocolate Santas Will Be Made for the Winter Holiday Season
FOR IMMEDIATE RELEASE CONTACTS: Anna Lingeris Stephanie Florence The Hershey Company JSH&A Public Relations 717.534.4874 630.916.3042 [email protected] [email protected] THE HERSHEY COMPANY ADDS WONDER TO WINTER WITH FESTIVE HOLIDAY TREATS HERSHEY, Pa., July 15, 2010 – According to a survey by the National Confectioners Association, 89 percent of adults will include candy in their winter holiday celebrations.* The Hershey Company has an array of classic and new products that will make Holiday 2010 exceptionally sweet. From iconic candy dish favorites such as Hershey’s Kisses Brand Chocolates, to delicious new stocking stuffers and gifts including: NEW Hershey’s Cookies ‘N’ Crème Santas, NEW 1.45 oz Seasonal Hershey’s Kisses Brand Solid Milk Chocolate Santa Hat, NEW Rolo Reindeer Cane and NEW Hershey’s Pot of Gold Truffles Sampler, there’s something from Hershey for every holiday celebration! Here Comes Santa Claus Slip on the Santa suit and supply holiday cheer to family and friends with new Hershey candies that will have everyone saying “Ho, ho, ho.” More than 150 million chocolate Santas will be made for the winter holiday season;* try Hershey’s sweet twist on this holiday favorite with new Hershey’s Cookies ‘N’ Crème Santas. Also new is the 1.45 oz Seasonal Hershey’s Kisses Brand Solid Milk Chocolate Santa Hat. And no good Santa can deliver presents without Vixen and Blitzen – the new Rolo Reindeer Cane is the perfect stocking stuffer from any Jolly Old Saint Nick. Gift a Pot of Gold The winter holidays represent the biggest boxed chocolate selling season and more than 70 percent of adults will give or receive a box of chocolates.* Share Hershey’s Pot of Gold Truffles Sampler, one of the new Hershey’s Pot of Gold truffle additions to gift boxes this year. -
The Hershey Company and the Cocoa Controversy
Center for Ethical Organizational Cultures Auburn University http://harbert.auburn.edu The Hershey Company and The Cocoa Controversy INTRODUCTION Chocolate is enjoyed by millions, mainly in decadent desserts, candies, and drinks. It contains fiber, iron, magnesium, copper manganese, potassium, phosphorus, zinc and selenium, which are nutritional antioxidants. Dark chocolate, with at least 70% cocoa, is considered protective against heart disease because it can reduce blood pressure, improve blood flow, raise HDL cholesterol (known as the good cholesterol), and lower total LDL cholesterol, or less desirable cholesterol. In one study, it was shown to reduce calcified arterial plaque by 32%. Other studies indicate that long term consumption of dark chocolate may protect skin from sun damage and reduce the risk of cancer, help with cognitive function in elderly people, and improve brain blood flow, oxygen levels and nerve function. As science learns more about the health benefits of dark chocolate, its demand continues to grow. Developing countries are discovering that chocolate beans improve their sweet treats and candies, thus creating even greater worldwide demand. Cocoa beans grow mostly in tropical climates, mainly in Western Africa, Asia and Latin America, the largest exporters being Ghana and the Ivory Coast. With over $7.5 billion dollars in sales every year, the Hershey Company is one of the world’s largest producers of chocolate and candy products. Hershey’s products are sold in more than 70 countries and include Hershey’s Kisses and Hershey’s Milk Chocolate Bars as well as brands such as Reese’s, Whoppers, Almond Joy, and Twizzlers. Although Hershey strives to be a model company and has several philanthropic, social, and environmental programs, the company has struggled with ethical issues related to the labor issues associated with West African cocoa communities, including child labor.