Annual Report 2007-08 Prasar Bharati
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ANNUAL REPORT 2007-08 PRASAR BHARATI (BROADCASTING CORPORATION OF INDIA) 1 CONTENTS Pages Chapter I Prasar Bharati – The Corporation 3 - 8 Chapter II Prasar Bharati during 2007-08 9 -9 Chapter III Activity Report 10 –64 Chapter IV All India Radio 65 - 135 Chapter V Doordarshan 136-206 Chapter VI Finance and Accounts 207 –227 Statement of Accounts ------ 2 CHAPTER I Prasar Bharati – THE CORPORATION Prasar Bharati (the Broadcasting Corporation of India) is the public service broadcaster in the country, with All India Radio and Doordarshan as its two constituents. It came into existence on 23rd November, 1997, with a mandate to organize and conduct public broadcasting services to inform, educate and entertain the public and to ensure a balanced development of broadcasting in the country. Objectives The major objectives of the Prasar Bharati Corporation as laid out in the Prasar Bharati Act, 1990 are as follows: . To uphold the unity and integrity of the country and the values enshrined in the Constitution; . To promote national integration; . To safeguard citizens’ rights to be informed on all matters of public interest by presenting a fair and balanced flow of information; . To pay special attention to the fields of education and spread of literacy, agriculture, rural development, environment, health & family welfare and science & technology; . To create awareness about women’s issues and take special steps to protect the interests of children, aged and other vulnerable sections of the society; . To provide adequate coverage to diverse cultures, sports and games and youth affairs; . To promote social justice, safeguarding the rights of working classes, minorities and tribal communities. To promote research and expand broadcasting faculties & development in broadcast technology. The Prasar Bharati Board The Corporation is governed by the Prasar Bharati Board, which comprises a Chairman, an Executive Member (also known as Chief Executive Officer), a Member (Finance), a Member (Personnel), six Part-time Members, a representative of the Ministry of Information & Broadcasting and the Directors General of All India Radio and Doordarshan as ex-officio Members. The Chairman is a part time member with a six year tenure. The Executive Member, the Member (Finance) and the Member (Personnel) are whole time members also with a six year tenure, subject to the age limit of 62 years. 3 The Prasar Bharati Board meets from time to time and deliberates on important policy issues and gives directions to the executive to implement policy guidelines. The Members of the Board During the period, the composition of the Prasar Bharati Board was as follows:- 1. Chairman : Shri M.V. Kamath 2. Executive Member : Shri B.S. Lalli 3. Member (Finance) : Shri A.K. Jain 4. Member (Personnel) : Shri V. Shivakumar from 04.04.2007 5. Representative of : Shri Pradeep Singh, Additional Secretary Ministry of I & B. till 6th Nov 2007 Shri Uday Kumar Varma, Additional Secretary w.e.f 20th December 2007 6. Six Part-time Members : Smt. Chitra Mudgal till 21.11.2007 Shri M.L. Mehta till 21.11.2007 Shri R.N. Bisaria Smt. Mamata Shankar Dr. Sunil Kapoor Shri George Varghese 7. Director General, : Shri Brijeshwar Singh upto 12.06.2007 All India Radio Shri B.S. Lalli from 13.06.2007 (ex-officio member) (Addl. Charge) 8. Director General, : Vacant (ex-officio member) Organisation Structure: The Prasar Bharati Board functions at the apex level ensuring formulation and implementation of the policies of the organization and fulfillment of the mandate in terms of the Prasar Bharati Act, 1990. It meets from time to time and deliberates on important policy issues and gives directions to the executive to implement policies. The Executive Member functions as the Chief Executive Officer (CEO) of the Corporation subject to the control and supervision of the Board and exercises such powers and discharges such functions of the Board as it may delegate to him. All important policy matters relating to Finance, Administration and Personnel are submitted to the CEO and the Board through the Member (Finance) and Member (Personnel) as required, for the purpose of advice, implementation of proposals and decisions thereon. Officers from different streams working in the Prasar Bharati Secretariat assist the CEO, Member (Finance) and Member (Personnel) in integrating actions, operations, plans and policy implementation as well as look after the budget, accounts and general financial matters of the Corporation. 4 Prasar Bharati also has a unified vigilance set up at the headquarters, headed by a Chief Vigilance Officer. Prasar Bharati Marketing offices located at centres such as Mumbai, New Delhi, Kolkata, Chennai, Bangalore and Hyderabad look after all marketing activities of both All India Radio and Doordarshan. To facilitate decision making, the Policy & Executive Committee (earlier known as Management Committee) has been constituted for both Doordarshan and AIR, chaired by the CEO. Further, Committees of Programmes which has all DDG level programme officers as members, meet to decide the content of DD National, DD News etc. The Director General heads the Directorate General of All India Radio and the Directorate General of Doordarshan. They function in close association with Member (Finance) and Member (Personnel) and the CEO in carrying out the policy directives of the Board and manage day-to-day affairs of AIR and Doordarshan. Both in AIR and Doordarshan, there are broadly four different Wings responsible for distinct activities viz. Programme, Engineering, Administration & Finance and News. ALL INDIA RADIO Director General, All India Radio is responsible for the overall administration of the entire Akashvani network consisting of 231 stations and 373 broadcast transmitters of which 146 1are MW (Medium Wave), 161 FM (Frequency Modulation) and 54 SW (Short Wave) transmitters as on 1.04.2008. In the performance of the duties of the Director General, the following officers assist : Programme Wing: The Deputy Directors General (DDGs) in the headquarters and in the regions look after all matters relating to programming and content creation. These officers belong to the Programme cadre of All India Radio. The offices of the regional DDGs are located at Delhi and Chandigarh (Northern Region), Mumbai and Ahmedabad (Western Region), Lucknow and Bhopal (Central Region), Kolkata (Eastern Region), Guwahati (North Eastern Region), Chennai (Southern Region –I) & Bangalore (Southern Region-II). Audience Research Wing There is a Director (Audience Research) to assist the Director General in carrying out surveys of Audience Research on the programme b’cast by various stations of All India Radio. Audience Research unit of DG: AIR is supported by Six Dy. Directors (AR) at the Regional Mobile Units located at Shillong, Kolkata, Chennai, Mumbai, Delhi & Allahabad and 38 Audience Research Units spread over the entire country. This is perhaps the largest Media Research Organisation in the world. Engineering Wing: Engineer –in-Chief, All India Radio is the Engineering Head of AIR network. Assisted by Chief Engineer, he is responsible for planning, design, operation & maintenance of the total technical infrastructure of AIR including the radio broadcast development. E- 5 in-C operates through the Engineering Headquarter and the Planning & Development Unit in the AIR Directorate, Zonal Chief Engineers and Engineering Heads of various AIR stations. The Zonal Chief Engineers offices are located at Mumbai, Kolkata, Guwahati, Chennai and New Delhi. E-in-C is also responsible for radio broadcast, research & development and training of engineering staff. The Civil Construction Wing (CCW), also headed by a Chief Engineer, looks after the civil construction activities. The CCW also caters to the needs of Doordarshan. Administration & Finance A Deputy Director General (Administration) assists the Director General on all matters of general administration. A Director looks after the Engineering and Programme administration of All India Radio. Deputy Director General (Finance) assists the Director General on financial matters. He also functions as the Internal Financial Adviser and is supported by a Finance Advisory Cell. A Deputy Director General (Security) assisted by Assistant Director General (Security) look after security and safety of AIR installations, transmitters, studios, offices, etc. These officers also look after the security needs of Doordarshan. SUBORDINATE OFFICES : News Services Division The NSD is responsible for news bulletins and news based programmes broadcast on different channels of AIR with in the country and abroad. It puts out over 512 news bulletins daily in 87 languages/dialects (Indian and foreign) for a duration of over 50 hours from its headquarters in New Delhi and 44 Regional News Units (RNUs) across the country. External Services Division The External Services Division of All India Radio broadcasts in 27 languages – 16 foreign and 11 Indian languages. These services are radiated for an aggregate duration of 72 hours daily and are projected to over 100 countries. Transcription & Programme Exchange Service The Transcription and Programme Exchange Service, headed by a Director, looks after exchange of programmes among stations, building and maintenance of sound archives and marketing of select archival recordings. It also looks after the marketing of archival tapes and CDs Research & Development The functions of the Research Wing include Research and Development of equipment required by AIR and