Case Western Reserve University

Spring 2006

IIME 420—Information Technology and Systems

Wednesdays, 2:15-5:00pm

Peter B. Lewis Building 401

instructor: Kalle Lyytinen email: [email protected] office: 520 Peter B. Lewis Building voice: 216-368-5353 fax: 216-368-4776 web site: URL:http://home.cwru.edu/~kjl13/ office hours: By appointment

instructor: Marv Schwartz email: [email protected] office: Starbucks voice: 440.840.5991 office hours: By appointment

instructor: Lev Gonick email: [email protected] office: 311 Adelbert voice: 216.368.1025 fax: 216.368.4903 office hours: By appointment Objectives

The focus of this course is on working issues that are faced by top information technology executives, learning how to evaluate these issues, present them, and do this as effective members and leaders of teams. After completing this course students will be prepared to become strong contributors to top information technology teams.

Information systems and technologies are responsible for the rapid change that affects organizations and professionals that work in them. In the 21st century it is important to be skilled in acquiring and understanding information, presenting it effectively and using it to make sense of the environment, forecast and estimate and make informed decisions. It is also as important to understand what difference information technologies and their capabilities make for organizations and the work of knowledge workers. We will address these demands through case studies, discussions, assignments, and projects.

We also explore issues related to the effective use and management of information technology. We will examine how information technology can be used to support the needs of business with a particular focus on the role that managers must play in the development and delivery of technology solutions. Technology is an essential aspect of firms today. As such it requires the attention of management, at the organizational, project and individual levels. Further, technology affects almost every aspect of managing.

The objectives you should have for this course are to develop:

 insight into the role of information technology in the strategy and management of organizations,  fluency with the issues relating to the management of the information function and its resources, and  analysis of strategic IT issues and effective presentation to senior IT executives.

By the end of the course, you should expect to be equipped with enough knowledge to be an informed and active participant in information technology decisions in your organization.

Although learning specific technical skills and how to use computer programs, or instruct computers to do certain computational functions may be important for some of you, this course is not where you obtain that learning. Instead, we will focus on the strategic and managerial applications of technology at the level of systems and capabilities. We do so for three reasons:

 Information technology changes so quickly that your skill in using a particular tool may be obsolete by the time you finish your degree. Thus it is more important to develop a way to understand the role and potential of the technology than to understand a particular program or language. This will allow you to stay relevant, no matter how quickly technology changes.  This course is not intended to train IT specialists. If you are or aspire to be a technical specialist, this course will provide you with an understanding of the needs and concerns of business managers and will enable you to design and build more effective systems for them.  Personal computers and the Internet are so pervasive that we assume that you already have basic skills in word processing, spreadsheets, e-mail, instant messaging and web searching. If this is not the case, please let one of us know. We will help you get up to speed.

The course is based on learning by doing principles. We expect students to work on real world cases and issues that are critical in understanding and appreciating the role and impact of IT in modern corporations

3 in terms of how it helps innovate, manage, and organize, and how it needs to be organized, managed and developed.

Why team teaching

The TIIME program is designed around the idea that engineers must become effective managers. As managers you will often participate in teams that are multi-functional. This is especially likely in projects and decisions related to the application of technology. By bringing together faculty with backgrounds in both engineering and management, we hope both to provide multiple perspectives and to demonstrate how multi-function teams can be employed to produce results that are better than any one perspective alone can usually provide. By providing academic and experience-based perspectives, we hope to assist you in applying theory to solve problems. Having multiple teachers can provide other benefits, such as insuring that the subjective assessments that are an inevitable component of grading are more balanced and that the multiple learning styles and needs of students are more likely to be addressed individually.

Structure

During the first part of the semester we will learn three approaches to understanding, designing, and adopting information systems. These approaches have all been developed in response to the unique challenges facing designers of large and complex socio-technical systems. Such systems are often embedded in other, often political, systems. Their boundaries are fuzzy, without clear delineations of where the designer’s responsibility begins, or where it ends. They are often designed and refined incrementally in the context of their use and by the people who use them as much as by their nominal ‘developers.’ So, while your skills and your training as engineers will be relevant, it will often not be enough. These approaches are intended to help you where those skills leave off.

The first, known as ‘the systems approach,’ is a general way of understanding socio-technical systems. It represents a default approach that you can use whenever you are called upon to develop an understanding of a complex system or problem. The systems approach denotes to a systematic structuring and inquiring of issues and facts that bear upon the situation in which a manager / designer is placed. It moves from the general to the specific, from the abstract to the concrete, paying particular attention to such features of the system as its boundaries, its relationship to other systems, and the ways in which information moves and affects it.

The second approach we will learn is known as ‘the principles approach.’ This is a more specialized approach that is particularly suitable in aligning an organization’s use of technology to its strategy. The principles approach was designed to make the best possible use of a scarce resource—senior management time. It can be used at other levels but is especially important in developing general directions for an organization.

The third approach is ‘the soft systems method.’ The soft systems methodology was designed to assist in designing complex systems where it is necessary to have a rich understanding of the context and the dynamics of the environment in which they will be used. It is most useful in environments where the conditions are shifting rapidly and widespread engagement is critical.

During the second part of the semester we will look at some business cases to examine such matters as IT strategy, technology-enabled change in industries, making technology investment decisions, and using information effectively. This will also give you some idea of how business cases are typically presented, which will help in completing the semester project.

4 The third part of the course will comprise looking at living cases, real projects that are currently underway. Students gain first-hand experience working for several top information technology executives from nationally prominent corporations who lead 2 hour 45 minute classes working with student teams to develop recommendations on current issues.

About two weeks before their sessions, guests will assign small assignments to student team leaders to be completed by their teams and presented to the guest executive during class. At the same time all other reading materials related to the case will also be available. These assignments are designed to give students a sense of what it would be like to work as a member of that guest’s staff and to only get a sense of the multitude of issues which emerge in relation to use and management of IT in modern corporations

Finally, a couple of class sessions will be devoted to group presentations of cases that you will develop around projects that are currently ongoing. More details about this requirement are discussed below under Developing Cases.

Materials

To help reduce their costs we will make materials to support the class available on BlackBoard.

Evaluation Performance in the course is assessed using five components:

Classroom contributions 20%

Group class assignments 10%

Peer review of case 30%

Developing case 40%

Grading Policies

You are encouraged to meet with us at anytime to discuss the strengths and weaknesses of your course work. You may appeal a grade in writing within seven days of receiving it. Document your reasons by referring to grading standards. Stating that you feel you “deserve” a higher grade because you worked hard or have a vague impression of what is appropriate is not sufficient grounds for an appeal. Please be sure to include the graded material. We will consider your appeal and make a decision within a week. Class time will not be used to discuss appeals.

Cheating or plagiarism will, at a minimum, result in a grade of ‘F’ for this course. Ignorance will not be permitted as an excuse. If you are not sure whether or not something you plan to submit would be considered either cheating or plagiarism, please do not hesitate to ask one of us.

5 Classroom Contributions

Much of your learning will occur as you prepare for and participate in class discussions. Most people in business are evaluated as much on what they say as on what they write. The classroom gives you the opportunity to hone your discussion and debating skills. We encourage you to work with others to get ready for each session.

Your contribution will not be evaluated on what you know, but rather on what you contribute to the class. Effective participation in a discussion has much more to do with quality than quantity. In other words, using airtime without contributing to the advancement of the discussion is not rewarded. Nor is mere repetition. A great contribution is usually sensitive to the context that has developed up to that point. It often takes the analysis to a new level. If you are unfamiliar with this approach to education, a good way to start is by getting involved early in a case discussion, when things are wide open and fairly fluid.

Criteria for credit include attendance, punctuality, level of preparation, and professionalism. We encourage you to engage in critical thinking, to challenge without showing disrespect and to regularly put your ideas forward for consideration.

Additional materials for reading will be assigned in conjunction with each of the living cases sessions (February 8th to April 12th). It is important to look for relationships between the ideas discussed there and the material being presented by the participants who are presenting the case material. They will, in general, not have read the text so helping them to understand these ideas could bring real value to them and make their visit a more memorable bi-directional exchange.

Homeworks During the semester there will be three brief writing assignments which students are expected to do at home. They are voluntary and not evaluated, but they prepare for working on assigned cases during later parts of the course. Students can show their cases for feedback to instructors but they are not evaluated.

The Space Shuttle Challenger Disaster—due on Januaruy 25st. Using the Temperature/O-Ring Failure data provided on the course web site, use Excel or some similar business graphics package to create a graph that allows you to think about and present that data meaningfully. This homework may be done in small groups.

Making a business case for IT investment—due on February 15 th. Read the Consumer Products International HR-Intranet & Virtual University Business Case. Assume that you are the executive who has to make a funding recommendation for the project to the capital budgeting committee (source of capital funds for all projects). Write a brief memorandum addressed to the project sponsors (Christopher Martin and James Cameron). Convey to them any questions, insights, or recommendations you have for their proposal.

IT from a Senior Management Perspective—due on April 5th.

Write a brief (two to three page double space) paper summarizing a senior manager’s view of information technology. You can focus on a specific topic within IT or summarize their general views about IT and how it affects their area. You can base this paper on a personal interview with a senior manager.

6 Case Development

One effective way to learn about complex systems is by teaching others about one. Case development represents such an opportunity. Working in groups, students will prepare a case. The case will be presented as the basis for discussion in the last two weeks of the semester.

Cases will be about an information technology based project that is ongoing currently or an information technology situation that was faced recently. The cases identify a situation that the project faces, describe how key players are approaching it, and help students identify and understand the decisions that must be made or the design considerations that must be addressed to successfully resolve the situation. The case does not need to have a “conclusion” or a particular lesson. Rather, it should be organized to stimulate consideration and discussion of important technology management issues.

Currently we are proposing the following cases to be analyzed 1. Mediavision courseware 2. One Cleveland wireless cloud services 3. Medical Case 1 4. Medical case 2 5. Electronic Document Management with Disabled children 6. Mobile IP services within campus environment 7. Gaming solutions for autistic children (together with CIA)

Additional cases are available on reques and students can propose their own projects if they have an access to an important IT related issue in an organization.

Milestones (by the date shown, the activity described should be completed)

January 25: Groups formed February 8: Topic emailed to faculty March 1: One page description of case submitted to faculty March 15: Spring Break March 29: Case is peer-reviewed April 5: Case is posted on blackboard for all students-+

April 19 and 26: Case presentations in class

Situations around which you can develop cases will be provided during the first class.

Accommodation for Students with Disabilities Any student requiring special consideration in classroom arrangements or equipment, please make an appointment to come and speak with me.

7 Instructor Biographies

Kalle Lyytinen

Kalle Lyytinen received his PhD from University of Jyvaskyla, Finland in 1986. He started to use e-mail in 1982 and has been on Internet since 1983. He is currently Iris S. Wolstein professor Case Western Reserve University in Information Systems. He serves currently on the editorial boards of several academic journals including, Journal of AIS (Editor-in-Chief), JSIS, Information Technology & People, Information & Organization, Requirements Engineering Journal, and Information Systems Journal. He has published over 150 scientific articles and conference papers and edited or written ten books on topics related to system design, method engineering, implementation, software risk assessment, computer supported cooperative work, standardization, and ubiquitous computing. A research team lead by him developed during 1991-1998 one of the leading CASE tool environments in the world (MetaEdit+, see http://www.metacase.com/) which has been used in generating code to over 300 million Nokia Mobile Phones. During 1999-2000 he served as a research professor for Telia-Sonera Corporation (Finland/Sweden), which is regarded as one of the leading wireless operators in the world where he studied new service models for broadband wireless services. He is a well-known and renowned expert in wireless services and standardization who has been nationally interviewed on the evolution of wireless services. He was currently recently engaged in a project supported by NSF that focused on the institutional forces involved the development of global electronic commerce, studies of pervasive computing applications involving clinical applications and logistics and used of 3D modeling technologies in Architecture, Engineering and Construction industries.

Lev Gonick

Lev Gonick has been teaching, working, and living on the Net since 1987. Today, Lev Gonick is Vice President for Information Technology Services and Chief Information Officer at Case Western Reserve University in Cleveland, Ohio. Case is one of the nation's leading independent research universities, with programs that are marked by distinction in health sciences, law, management, engineering, social work, and arts and sciences. Case’s technology infrastructure and reputation for innovation and cutting-edge applications is recognized across the country and

8 around the world. Case’s switched gigabit network is among the fastest enterprise networks in the world. Case is also a leader in the deployment of wireless services. Gonick is also President of the Board of OneCleveland, a metropolitan-wide strategy to extend high speed network connectivity to the non-profit sector in Northeast Ohio. Gonick also serves on multiple national and local boards.

Previously, Lev Gonick served as Chief Information Technology Officer for Cal State Monterey Bay (CSUMB). CSUMB is the 21st campus of the 365,000-student body California State University system. CSUMB is the Cal State's "Bullets to Books to Bytes" campus being built on former Fort Ord as the Cal State's first 21st century campus.

From 1996 through 1999 Lev Gonick was University Dean for Instructional Technology and Academic Computing at California State Polytechnic University in Pomona California. Under his leadership, Cal Poly Pomona became a national leader in charting the future of Higher Education in the Digital Age. MediaVision, Cal Poly Pomona’s internationally acclaimed digital education content development and delivery system has been recognized with awards from both the technology and education communities

Lev received his PhD in International Political Economy from York University in Ontario, Canada. He is married to Barbara Weltman-Gonick. They have two children and live in Beachwood, Ohio

Marv Schwartz Dr. Schwartz is the Chief Product Officer of Take2Tablets, Inc., a company he co-founded to improve patient education and adherence, and an Adjunct Professor of Electrical Engineering and Computer Science at Case. He has over 30 years of experience in startup, growth and on- going management of high tech companies. He has served as President and CEO of Noteworthy Medical Systems, Chief Technology Officer of In-Flight Phone Corporation, and President of Chi Corporation.

At Take2Tablets he and co-founder Abbott Fleur have created a training and assessment platform for Tablet PCs that can be used without training by most people with a 6th grade education and no computer experience. He founded and managed Noteworthy through a successful startup, where he created the concept and led the development of its electronic medical record. He was responsible for several projects at Chi including FMS-8, the first database management system for Univac 1100 Series mainframes, the FTD floral network, terminal emulators on personal computers, interconnecting the greater London police network to the mainframe computers (their counterpart to our 911 service), and the next generation agent workstations and network gateways for Lufthansa.

While he was its president, Chi grew from a start-up to a Weatherhead 100 company— recognition as one of the fastest growing companies in the area—and was the leader in PC-to- mainframe communications for its target mainframe markets.

He has a Ph.D. in Computing and Information Sciences from Case Western Reserve University where he was a member of the Visiting Committee for the Case School of Engineering, is the past chair and a member of the Corporate Advisory Board for The Institute for Management and Engineering, and serves as a judge in the TiME Business Launch Competition. He holds a commercial, multiengine pilot’s license with an instrument rating and enjoys bowling. He coaches softball and basketball in Solon, OH for young adults with mental disabilities.

10 January 18 The case method & the systems approach 1st hour Read: Joseph O'Connor & Ian McDermott, What is a system? J. Scott Armstrong, The systems approach Prepare case: Richard J. Boland, Fordley car park Discussion questions:  How could this meeting have been made more productive?  What are the systems that were discussed during the meeting?  What systems should be considered?  What would you recommend?

2nd hour The principles approach and information strategy Read: Thomas H. Davenport, Information Strategy

January 25 The soft systems approach 1st hour Prepare case: *Checkland & Howell, The information system which won the war Discussion questions:  What characteristics of this system made it successful?  What about the way the systems were developed contributed?  When is the soft systems methodology most likely to be worth using?

2nd hour Collecting and presenting information—The Shuttle Case Prepare case: Temperature concern on SRM joints Challenger disaster Internet resources Preparation: For this case we will use the internet to develop perspectives on an historical incident, its causes and organizational impacts. The class web site contains documents and links to material to serve as the basis for our discussion. Discussion questions:  What is wrong with the materials that Thiokol engineers faxed to NASA?  How could they be improved?  What could Morton Thiokol managers have done to convince NASA not to launch?

11 February 1 Making the Business Case for an Information System 1st hour Prepare cases: Consumer Products International Biogenetical San Jose ITSA Replacement Discussion questions:  What is the primary basis for the argument in each of the two cases?  What is the potential strategic impact of each system?  How essential are the investments?  How would you compare the quality of the two presentations?  How would you compare the quality of analysis in the two cases?

2nd hour Large Systems Implementation Prepare case: IT and coordination at Metso corporation Discussion questions:  How did development and evolution of IT use and development of the products and markets in Metso interact ?  What are the risks involved in implementing integrated corporate systems and what aspects of control and coordination do they address?  How much is IT affecting the future of services and business models that Metso will undertake in future?

During the weeks from February 8th through April 12th we will have guests in to participate in discussions of an information technology facing their organization. The discussion cases and their topic are shown in the attached table.

April 19 Case presentations

April 26 Case Presentations Wrap-up—A free-wheeling discussion of themes, ideas and lessons learned

12 13 Date Topic Speaker Organization

8-Feb EMC case and email management Steve Sadler, District Manager/Lev Gonick, Case EMC

The Case Gigabit Ethernet network from design to execution - Cisco Joe Aulizia, Cisco Operations Director, Joe 15-Feb with Case Aulizia Cisco

22-Feb Legal aspect of IT management Michael Diamant Kahn Kleinman

1-Mar Legal aspects of It management Michael Diamant Kahn Kleiman

CEO Boundless Flight, 8-Mar Governing global projects and outsourcing Gary Paney Inc.

22-Mar Medical IT applications TBA

29-Mar Fast product development in a digital world [email protected] Ceo, Findawayworld

5-Apr Strategic change and e-voting platforms John Crowther, (secretary Diebold [email protected])

12-Apr Digital rights management Steve Potash CEO , Overdrive