Web Site Design : Animal Hospital Website Student Name: ______

CATEGORY 4 3 2 1 Layout/Frames The Web site has an The Web pages have The Web pages have a The Web pages exceptionally attractive an attractive and usable layout, but may are cluttered and usable layout. It is usable layout. It is appear busy or boring. looking or easy to locate all easy to locate all It is easy to locate confusing. It is important elements. important elements. most of the important often difficult to Frames utilized Frames fairly elements. Frames locate important effectively. effectively. utilized. elements. No frames. Images All images, especially All images used for Most images used for The needs of (accessibility) those that are used for navigation have an navigation have an ALT visually impaired navigation, have an ALT tag that describes tag that describes the Internet users are ALT tag that describes the image and where image and where it ignored. the image and its link it links to so people links to so people who so people who are who are visually are visually impaired visually impaired can impaired can use the can use the Web site use the Web site well. Web site well. well. Background Background is Background is Background is Background exceptionally attractive, attractive, consistent consistent across detracts from the consistent across across pages, adds to pages and does not readability of the pages, adds to the the theme or purpose detract from site. theme or purpose of of the site, and does readability. the site, and does not not detract from detract from readability. readability. Graphics Graphics are related to Graphics are related Graphics are related to Graphics seem the theme/purpose of to the theme/purpose the theme/purpose of randomly chosen, the site, are of the site, are of the site, and are of are of low quality, thoughtfully cropped, good quality and good quality. OR distract the are of high quality and enhance reader reader. enhance reader interest interest or or understanding. understanding. Spelling and There are no errors in There are 1-3 errors There are 4-5 errors in There are more Grammar spelling, punctuation or in spelling, spelling, punctuation than 5 errors in grammar in the final punctuation or or grammar in the final spelling, draft of the Web site. grammar in the final draft of the Web site. punctuation or draft of the Web site. grammar in the final draft of the Web site. Navigation Links for navigation are Links for navigation Links for navigation Some links do not clearly labeled, are clearly labeled, take the reader where take the reader to consistently placed, allow the reader to s/he expects to go, but the sites allow the reader to easily move from a some needed links described. A user easily move from a page to related pages seem to be missing. A typically feels lost. page to related pages (forward and back), user sometimes gets (forward and back), and internal links take lost. and take the reader the reader where s/he where s/he expects to expects to go. A user go. A user does not rarely becomes lost. become lost. Includes a site map. Content The site has a well- The site has a clearly The purpose and The site lacks a Elements stated clear purpose stated purpose and theme of the site is purpose and A home page and theme that is theme, but may have somewhat muddy or theme. Many Hospital Services carried out throughout one or two of the vague. Several required elements Map/location Guestbook the site. required elements required elements missing Profiles/bios of the missing missing veterinarians and staff External pet site link Site map Original Logo 1 animation

Learning of The student has an The student has a The student has a fair Student did not Material exceptional good understanding of understanding of the appear to learn understanding of the the material included material included in much from this material included in the in the site. Can easily the site. Can easily project. Cannot site and where to find answer questions answer most questions answer most additional information. about the content and about the content and questions about Can easily answer procedures used to procedures used to the content and questions about the make the web site. make the web site. the procedures content and procedures used to make the used to make the web web site. site. Work Ethic Student always uses Student usually uses Student usually uses Student does not classroom project time classroom project classroom project time use classroom well. Conversations are time well. Most well, but occasionally project time well primarily focused on conversations are distracts others from OR typically is the project and things focused on the project their work. disruptive to the needed to get the work and things needed to work of others. done and are held in a get the work done manner that typically and are held in a does not disrupt others. manner that typically does not disrupt others.