Talladega County 21St Century Competition

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Talladega County 21st Century Competition

Brochure Rubric

/ SCHOOL: ______
MIDDLE OR HIGH: ______
EVALUATOR: ______DATE: ______
CRITERIA
/

WEIGHT

/

UNSATISFACTORY

(Below Performance Standards) /

PROFICIENT

(Minimal Criteria) /

ADVANCED

(Demonstrates Exceptional Performance)
Brochure Language and Writing / 25% / ·  Communicates ineffectively with little or no awareness of audience or purpose.
·  Writing has random or weak organization with little development.
·  Provides little or irrelevant evidence to support claims.
·  Demonstrates inadequate control of sentence structure with inappropriate use of language and limited or incorrect word choice.
·  Reflects a variety of errors in the conventions of written English; these errors cause confusion. / ·  Communicates effectively with awareness of audience and purpose.
·  Writing is coherent, adequately organized and developed.
·  Provides a variety of details, quotations or examples to support claims.
·  Demonstrates adequate control of sentence structure with appropriate use of language and word choice.
·  Reflects fundamental control of the conventions of written English and is generally free of errors. / In addition to meeting the PROFICIENT criteria
·  Communicates insightfully with consistent awareness of audience and purpose.
·  Writing is confident, coherent, clearly focused, well organized and thoroughly developed.
·  Provides a variety of well-chosen details, quotations or examples to support claims.
·  Demonstrates exceptional control of sentence structure with precise use of language and word choice.
·  Reflects mastery of the conventions of written English and is virtually free of errors.
0 ------8 ------15 / 17 ------19 ------21 / 22 ------24 ------25
Brochure Content
/ 25% / Includes very few of the following:
School Culture; Clubs/organizations; Programs/Partnerships; Athletics, Band, and extra-curricular; Classrooms; Career/College/Scholarship Opportunities; Networking/Job Shadowing Opportunities; Student and Teacher success stories / Includes many of the following:
School Culture; Clubs/organizations; Programs/Partnerships; Athletics, Band, and extra-curricular; Classrooms; Career/College/Scholarship Opportunities; Networking/Job Shadowing Opportunities; Student and Teacher success stories / In addition to meeting the PROFICIENT criteria
Includes most of the following:
School Culture; Clubs/organizations; Programs/Partnerships; Athletics, Band, and extra-curricular; Classrooms; Career/College/Scholarship Opportunities; Networking/Job Shadowing Opportunities; Student and Teacher success stories
0 ------8 ------15 / 17 ------19 ------21 / 22 ------24 ------25
Brochure Photos / 25% / Photos detracted form content or purpose of brochure or were of such low quality as to discredit the brochure / ·  Photos added, did not detract from the brochure
·  Photos used were quality photos; easy to see / In addition to meeting the PROFICIENT criteria
·  Photos were creatively integrated into brochure
·  Photos significantly added to the overall effect of the brochure
0 ------8 ------15 / 17 ------19 ------21 / 22 ------24 ------25
Brochure Design and Overall Impact / 25% / ·  Lacked creativity and originality
·  Brochure was not neatly presented / ·  Brochure exhibited some creativity and originality
·  Brochure was neatly presented / In addition to meeting the PROFICIENT criteria
·  Brochure was exceptionally neat
·  Brochure demonstrates a high level of creativity and originality
0 ------8 ------15 / 17 ------19 ------21 / 22 ------24 ------25

ADDITIONAL COMMENTS:

Ó Talladega County Schools 2010