World Edition August 2013 10th Year With Schwalbe One to the top The new top racing bike tire is available as folding, tubular and tubeless version Complete range of Super Gravity tires Now available for all disciplines, from Enduro to Downhill – Super Gravity technology establishes itself … Page 4 Fastest Marathon of all times Schwalbe launches its fastest touring tire to date in a tubeless version … Page 11 Sales New for the point of sale: Two counter displays and the floor stand for the Schwalbe One. Elegant presentation For the new top tires Schwalbe One and Ironman, Schwalbe also offers attractive point-of-sale material. Whether counter display or floor stand: The displays in matt-black lacquered cardboard that have been matched to the tire packaging are high-quality eye-catchers in the shop. With its narrow dimensions, the counter dis- top racing tire, Schwalbe One. “Become ing forward to presenting our new point- play fits on any sales counter (approx. 40 cm one with speed” is the message on the of-sale material at Eurobike. And we will high, 25 cm wide and 20 cm deep). It is fil- display. be offering the MTB display at attractive led with Schwalbe One or the likewise new There are also innovations as far as the trade fair conditions.” triathlon tire, Ironman. “Just unpack and MTB tire display is concerned. Schwalbe mount, attach the label, finished – that’s all will launch four new packages of twelve that’s needed to set up the display”, says tires each at EUROBIKE 2013 in August. Philipp Hawle from the Schwalbe Point-of- These comprise: One set with 26 or 29 Sale-Marketing Department. inch tires, a mixed package and a slim The 160 centimeter high floor stand is version with narrow tires (54 millimeters/ made up of two counter displays. They 2.1 inch). For further information please are anchored in the stand and, in a split contact your local distribution partner. second, the sales aid presents the new Philipp Hawle stresses: “We are look- Schwalbe One Ironman EUROBIKE, 8.28. – 8.31.2013 in Friedrichshafen, Germany Hall A 5, Stand 300. 2 Schwalbe profil 2 2013 Six national champions on Schwalbe One The new Schwalbe One has been a credit to its name and its riders at the national championships at the end of June. In France, Arthur Vichot of Team FDJ won the road race in Lannilis (Brit- tany) four seconds ahead of the time trial champion Sylvain Chavanel. Riders from the RadioShack Leopard Trek Team won no less than four national titles: In Croatia, Ro- Editorial bert Kiserlovski won, in Belgium, Stijn Devolder, and in Luxembourg, Bob Jungels. In addition, Dear Schwalbe Partner Jungels also secured the title in the time trial competition. Likewise in the time trial race, Fa- bian Cancellara won his altogether tenth national title in Switzerland. The Finnish champion For the very first time, an important state guest, also rode Schwalbe One: Jussi Veikkanen from the Team FDJ. Chancellor Angela Merkel, will visit the world’s leading industry trade fair. Her visit to EUROBIKE shows that considerably more importance is now Double victory for Nobby Nic attached to the bike by those in the political arena than in past years. Let’s hope, bike riding will Interesting tire test: The German magazine “Mountainbike” continuously get a greater focus in Germany and (edition 3/13) tested five top tires and the corresponding internationally. cheaper versions of the same tires. The result: Nobby Nic Again, we look forward to welcoming you - won in both categories! In its Evolution version, the popu to our stand at the trade fair this year. Among lar allrounder was declared the “clear test winner” with the other things, we will present the racing bike test result: “Outstanding”. In the Performance version, tire Schwalbe One, our fastest and most reliable Nobby Nic was recommended as a “Best Buy” tip. “We competition tire to date. Its name alone reflects are particularly pleased about this, because, for this seas- the importance we attach to this tire. For the on, we have equipped all Performance versions of our Schwalbe One, we have even placed TV com- Twice first place for MTB tires with a dual compound”, says Head of Marketing, mercials with the Eurosport channel for the Nobby Nic: Test winner Carsten Zahn. “In addition, the Performance version is in the Evolution version, Tour de France – a first for our company. “Best Buy” tip in the also available now as a clincher tire – both very attractive Please join us at our stand and check out Performance version. models for the retail trade!” exciting new tires, sales aids – and a very special surprise in the touring sector. New Product Manager Race Pink makes Best regards. Peter Krischio is the new Product Man- the Dutch bike chic ager Race. The engineer had already been in There is a real eye-catcher! Whether in charge of the Schwalbe laboratory for three the shop window or on the Dutch bike: This years. Before that, after many years in the Delta Cruiser in magenta with reflective strips industry, he gained extensive practical expe- catches the eyes of presumably mainly female Frank Bohle rience in his own bicycle shop in Gummers- customers. The tire, which was originally bach. He knows exactly what dealers need. produced exclusively for a bike manufacturer, Krischio is the successor of Christian Lade- quickly developed into a cult object. Due to mann, who left the the high demand, Schwalbe is now launching company. “I have it for the replacement made my hobby my market in the size job! It gives me great for classical Masthead pleasure to approach Dutch bikes: the bicycle and tires 40-635. Editor: Ralf Bohle GmbH Otto-Hahn-Str. 1, 51580 Reichshof-Wehnrath, Germany from a new angle Phone: +49 2265 1090, Fax: +49 2265 70 22 every day”, says the [email protected], www.schwalbe.com 42 year-old bike en- Publisher: Vincentz Kundenmedien Postfach 6247, 30062 Hannover, Germany thusiast, who owns Phone: +49 511 9910-310, Fax: +49 511 9910-309 about a dozen bikes Staff Editor: Claudia Müller (V.i.S.d.P.) Layout: Angelika Jungvogel of all kinds. His objectives: “To constantly fur- Coverphoto: Graham Watson ther develop the high level of the Schwalbe Printing: BWH GmbH © Vincentz Network GmbH & Co. KG One and promote tubeless technology.” Schwalbe profil 2 2013 3 Technology The revolutionary tire design saves a full 700 grams on the bike. Super Gravity wins with revolutionary carcass Schwalbe is now launching a complete tire range with the new Super Gravity technology. There are altogether four models, including the new Magic Mary and Rock Razor, to meet every performance requirement from Enduro to Downhill. All tires are also available in the 27.5 inch size. They have sturdy sidewalls and they are puncture-proof like a valent downhill tires. All Super Gravity models are Tubeless downhill tire, but at the same time they deliver “much surer Ready and can be ridden without a tube. and responsive handling” according to downhill rider Stevie Smith, who won the World Cup in Hafjell (Norway) on Magic The allrounders: Mary. “Many of the top teams in the Downhill World Cup and Magic Mary and Hans Dampf the Enduro World Series are already using Super Gravity tires,” Magic Mary, the successor to the popular Muddy Mary, has adds Michael Kull from Schwalbe Marketing. an intermediate profile specifically designed for competitions, The first tire with this technology was Hans Dampf in with chunky shoulder knobs for increased braking traction and 2012. Today Schwalbe offers four tires for all conditions from cornering grip, even in soft, muddy terrain. Kull: “Magic Mary dry to muddy: Dirty Dan, Magic Mary, Rock Razor, and Hans is the best choice for about 80 per cent of all routes, that’s Dampf. The Super Gravity versions represent an impressive how versatile it is in its applications. These range from Enduro 700 gram saving for the bike when compared with the equi- tours to bike-park riding and the Downhill World Cup.” Hans 4 Schwalbe profil 2 2013 Technology Dampf is similarly versatile. “Although not quite so extreme. Super Gravity carcass It is generally more docile as regards handling and is suitable above all for all-mountain riding,” clarifies Michael Kull. Flexible and good grip: Two carcass layers under The specialists: the tread. Dirty Dan and Rock Razor Dirty Dan, the mud specialist tire that helped Danny Hart be- SnakeSkin all around: come Downhill World Champion in 2011, is now lighter and Protects against cuts. faster with the Super Gravity carcass. Stable and safe: The semi-slick Rock Razor tire is the fastest in the Super Side wall with Gravity series. When fitted to the rear wheel, it helps riders four carcass layers. eat up any dry and fast route. With Hans Dampf or Magic Mary on the front wheel, it is the best combination for En- Strong apex: duro races on dry ground. By the way, the name was chosen Protects against punctures. via a crowd-sourcing competition on Schwalbe’s Facebook page. Super Gravity carcass with completely new wrapping Super Gravity is an innovative carcass technology. Until 2012 The developers also turned their attention to the apex. This Schwalbe used only dual casing, i.e. a double carcass con- small wedge, which is also used to strengthen automobile struction, for a downhill tire. This effectively consists of four and motorcycle tires, plays a key role as regards the tire’s layers that overlap on the center where they form a total of sturdiness in the bead area, where the forces that can pene- six layers.