SumoSalad’s big step: Mental health innovation in healthy in the workplace 16 27 fast food WORK HEALTH AND SAFETY IN PRACTICE: HOW TO MEET YOUR OBLIGATIONS OFFICIAL JOURNAL OF THE FRANCHISE COUNCIL OF AUSTRALIA ISSUE 50 EDITION TWO 2017 THE ON-DEMAND Delivers hungry customers food from their most-loved restaurants FOOD DELIVERY Allowing restaurants to tap into new revenue streams- driving growth without the overheads SERVICE FOR A seamless technology platform that connects customers, restaurants, and delivery riders THE RESTAURANTS YOU LOVE Dedicated account managers, national support and integrated marketing campaigns Available across Sydney, Melbourne, Brisbane, Gold Coast, Perth, Adelaide, and Canberra Join us by contacting Deliveroo on 1800 ROO ROO (1800 766 766) for more information or email restaurants @deliveroo.com.au www.deliveroo.com.au 501363A_Deliveroo I 2334.indd 3 18/05/2017 12:07 PM THE ON-DEMAND FOOD DELIVERY SERVICE FOR THE RESTAURANTS YOU LOVE Learn how you can join this rapidly growing platform www.deliveroo.com.au 501363A_Deliveroo I 2334.indd 4 18/05/2017 12:07 PM MORE DOORS ARE OPEN TO REGISTERED FRANCHISE BRANDS. 3&/&803 3&(*45&3/08 LEADING AUSTRALIAN �RAN�HISE �RANDS ARE USING THE REGISTRY TO: Promote their transparency and compliance �ind hi�her ��ality prospective franchisees ��tain priority access to comin� ne� pools of franchisees �i�nificantly improve finance options for their franchisees REGISTER TODAY AT ����THE�RAN�HISEREGISTRY��O��AU TO UNLO�� YOUR �UTURE� Level 8, 1 O’Connell Street | Sydney NSW 2000 | +61 2 8346 6093 | [email protected] | thefranchiseregistry.com.au 5IF"VTUSBMJBO'SBODIJTF3FHJTUSZJTFOEPSTFECZ5IF'SBODIJTF$PVODJMPG"VTUSBMJBBOE QPXFSFECZ'3"/EBUB"VTUSBMJB"$/ Franchise Business Intelligence THE FRANCHISE REVIEW Contents INSIDE 4 A Message from the CEO By Damian Paull, CEO, Franchise Council of Australia 8 Taking baby steps By Claire Gaynor 14 Women in focus An interview with Olivia Ruello, CEO, Business Chicks 16 Managing mental health in the workplace By Nick Arvanitis, Head of Workplace Research and Resources, beyondblue 24 The envy of the wellness industry By Anne-Sophie Palmer, Franchise Support & Performance Manager, Massage Envy 27 SumoSalad takes a big step towards innovation in healthy fast food By Andrew Wild, Head of Business Development, SumoSalad 29 Meeting work health and safety obligations By Rachael Sutton, Partner, Holman Webb Lawyers 33 Protecting franchisor intellectual property assets and franchise reputation By Ben Coogan, Partner, Thomson Geer Lawyers 35 Making a great security camera set-up: what to look out for with changing technology By Craig Mitchell, Director, OzSpy 38 Social media marketing: the new and effective way to gain and engage clients By Daniele Lima, Director, Road Scholars 42 Helping resolve HR issues HR Central and the Franchise Council of Australia have established their new Help Desk 45 Bridging the gap over SME superannuation cracks Some SME owners could be putting their nancial future at risk, nds REST 47 Working longer; living longer Are you prepared to work until you’re 70? 50 Calling all entrepreneurs! The NextGen in Franchising Global Competition applications are now open 52 FCA Excellence in Franchising Awards Promote your business and stand out from the crowd 53 FCA Events Upcoming events for members 54 From limos to lawn V.I.P. Lawns and Gardens franchisee Chris Gulliver utilises his green thumb Editor: Claire Gaynor Cover image: iStock Published by: Executive Media | ABN 30 007 224 204 430 William Street, Melbourne VIC 3000 Tel: (03) 9274 4200 | Fax: (03) 9329 5295 Email: [email protected] | Web: www.executivemedia.com.au All stock images sourced from iStock.com. The editor, publisher, printer and their staff and agents are not responsible for the the accuracy of information is that of the individual contributors, and neither the accuracy or correctness of the text of contributions contained in this publication, publisher nor editors can accept responsibility for the accuracy of information or for the consequences of any use made of the products and information that is supplied by others. It is impossible for the publisher and editors to ensure referred to in this publication. The editor, publisher, printer and their staff and that the advertisements and other material herein comply with the Competition agents expressly disclaim all liability of whatsoever nature for any consequences and Consumer Act 2010 (Cth). Readers should make their own inquiries arising from any errors or omissions contained within this publication, whether in making any decisions, and, where necessary, seek professional advice. caused to a purchaser of this publication or otherwise. The views expressed in the articles and other material published herein do not necessarily reflect the © 2017 Executive Media Pty Ltd. All rights reserved. Reproduction in whole or part views of the editor and publisher or their staff or agents. The responsibility for without written permission is strictly prohibited. 3 THE FRANCHISE REVIEW A message from the CEO BY DAMIAN PAULL, CEO, FRANCHISE COUNCIL OF AUSTRALIA Welcome to the June edition of The Franchise Review. This edition focuses on health and safety in the workplace, and should provoke some reflection on how we can ensure that our people thrive at work. Despite what some commentators might say, franchising is a fantastic success story. As a business model, it offers the ability for enterprising people to work in their own independent, local, small business, while not being on their own. Notwithstanding the fact that franchise systems offer support and training to their franchise partners, as independent business owners they have separate responsibilities regarding health and safety in the workplace. One issue that we have consistently received feedback on has been mental health. The two key questions that have been raised are: • How do we deal with franchise partners suffering with their own mental health issues? • How do we support franchise partners who, in turn, may have to deal with their employees suffering from a mental health issue? FCA CEO Damian Paull Mental health is an area that I am passionate about, and according to Heads Up, the prevalence of mental health issues • Although anxiety and depression can be as debilitating is likely to be higher in small business. as a serious physical illness, less than half of the people experiencing these conditions seek help. So, is it an issue we should worry about? • Anxiety and depression tend to affect people during their Statistically in Australia, one in five people have suffered, or prime working years. are suffering from, some form of mental health challenge. So, that means that in your franchise system, 20 per cent of your • At any given time, around one in five Australian employees franchise partners may be struggling. Studies in the is experiencing a mental health condition. This means United Kingdom and Australia have shown that this number that it’s in the interests of organisations to take action to shifts to one in two when people are in financial difficulty. promote good mental health practices in the workplace, and to support employees who are experiencing depression It is therefore imperative that franchise systems consider and anxiety. how they can create a mentally healthy environment for their franchise partners, and, in turn, how franchise partners can There are economic and social benefits that result from assist their employees within their franchise system. developing proactive strategies to accept and manage mental health in the franchise system. If you want to know more, Some other key facts to consider: visit the Heads Up website (www.headsup.org.au/home) for • It’s estimated that 45 per cent of Australians will experience useful tips and information on how you might create a mentally a mental health condition in their lifetime, with the most healthy workplace; how to best look after yourself; how to common being anxiety and depression. support others; and what training you might be able to access. 4 THE FRANCHISE REVIEW The lack of understanding about franchising is not restricted to politicians; it exists well into the community, and we all need to advocate and educate broadly on the benefits of the franchising business model Advocacy The lack of understanding about franchising is not restricted to Over the past three months, there has been a lot of activity politicians; it exists well into the community, and we all need to regarding the government’s proposed reforms to the advocate and educate broadly on the benefits of the franchising Fair Work Act 2009, in the wake of several public breaches business model. resulting in underpayments of staff salaries and wages. This can start with the education of franchise partners, and We have been very active in representing our members’ interests, cascading that training and knowledge down to the employees and educating the Government and the Opposition about the of the franchise partners. A study conducted in the impact of their proposed reforms. It is fair to say that it is a United States by the International Franchise Association (IFA) challenging task, given the very low understanding of the franchising identified that employees working in a franchise business business model and the possible impacts on franchising. failed to understand that they were employed by local small businesses and not the ‘brand’. If we educated the 460,000 To better identify the impact on franchising, we commissioned people working in the 79,000 local, small business franchises, FRANdata to survey CEOs across a diverse range of franchised that would be a great start to getting the message out there. If businesses. you want more information about what the IFA has been doing, The results have been collated from 160 Australian franchise have a look at this video: www.atourfranchise.org/resource/ CEOs, representing more than 22,000 locally owned franchised educate¦my¦employees¦about¦franchising.