www.nmims.edu Post Graduate Certificate Program (PGP) in Business Analytics IN COLLABORATION WITH ABOUT NMIMS The school of Business Management (SBM) of SVKM’s NMIMS, GLOBAL AFFILIATIONS Deemed to be University, one of India’s Premier business schools is NMIMS has well‐developed linkages with reputed universities situated in Mumbai – the financial hub and nerve centre of the leading to international assignments for the faculty, research & country. consultancy & Student Exchange Programs. Apart from offering diverse cutting edge programs for students, it We are associated to: also offers executive education programs for professionals who • Harvard University want to make the key transition in their careers. The SBM • Royal Melbourne Institute of Technology (RMIT), Melbourne educational experience aims to equip students with a bedrock of management skills to help them navigate through the complex • Case Western Reserve University, Cleveland, OHIO business environment of today. A dynamic curriculum designed in • Grenoble Ecole de Management, France conjunction with academics and industry practitioners, provides • Athens University of Economics & Business, Greece them the opportunities to master new skills and explore varied We are Associated to: perspectives. • Harvard University SBM has an abundance of intellectual capital in the form of faculty • Royal Melbourne Institute Of technology (RMIT), Melbourne members who are renowned in their respective fields and are • Case Western Reserve University, Cleveland, OHIO committed to creating a dynamic learning environment. • Grenoble Ecole de Management, France The Center for Excellence in Business Analytics /Data Sciences has • Athens University Of Economics & Business, Greece been recently established by NMIMS‐Deemed‐to‐be University, to build, organize and pursue excellence in the area of data driven analytics that today’s business and governance are based on. The Center is focussed on capacity building in various industrial verticals by creating specialized programs for working professionals and students to equip them with analytical capabilities, knowledge of best practices, techniques and methodologies in their area of professional work. Six Modules Taught & Mentored by FACULTY NMIMS Faculty & Industry Professionals We have a mix of full time faculty and guest lecturers coming from diverse backgrounds, varying industry experiences and unique skill sets. CAMPUS • Modern LIBRARY with over 50000 Volumes, 250+ Indian & Global Periodical Subscriptions, access to online databases & e‐journals • State of the art COMPUTER LAB • 24 x 7 Wi‐Fi access across the institute • Perfect ambience, guidance & support for students to Participate in competitions & organizing signature college events. 01 ABOUT UNIVERSITY OF SOUTH FLORIDA AND MUMA COLLEGE OF BUSINESS: The University of South Florida is a global research university • USF ranks 10th nationally – and 13th among universities dedicated to student success. The USF Muma College of Business worldwide – for U.S. patents granted (National Academy of boasts a nationally ranked MBA program, one of the nation's best Inventors, 2014). accounting schools, a top‐ranked entrepreneurship center, • USF ranks in the top 25 public universities in the United States for exceptional research faculty, and a comprehensive portfolio of research expenditures as per US National Science Foundation programs. They train students to analyze and interpret data – and to (2015). think creatively about how to use it when making decisions that • USF ranks in the top 250 universities in the world as per the Times impact the bottom line. Higher Education World University Rankings 2016‐2017. • Ranked No. 11 among public universities nationwide for part‐ time MBA programs – and No. 32 nationwide (Bloomberg ABOUT USF MUMA COLLEGE OF BUSINESS FACULTY: Businessweek, 2015) USF Muma College of Business faculty includes top researchers • Ranked No. 11 nationwide for graduate entrepreneurship in every area – accounting, entrepreneurship, finance, education (Entrepreneur magazine and the Princeton Review, management information systems, management, and marketing. 2015) USF professors are experienced, effective instructors as well as • Included in Top 25 ranking for information systems major experts in their field. They routinely publish books and articles on (Bloomberg BusinessWeek, 2015) and faculty are ranked No. 24 for relevant business topics. USF is particularly strong in the areas of information systems publication frequency (2013). business intelligence, data analytics, and information systems with faculty who earned degrees or worked at schools such as the University of Pennsylvania Wharton School, Harvard University, New York University, Stanford University, Northwestern University, National University of Singapore, IIT Kanpur, IIT Madras, IIT Kharagpur, IIM Ahmedabad, Georgia Tech, University of Southern California, Tsinghua University, and the University of Maryland. USF Muma College faculty have earned numerous honors Six Modules Taught & Mentored by including the Fellowship of the American Association for the Advancement of Science, Core Fulbright Awards, Fellowship of the Muma College Of Business, Florida Association of Information Systems, and the INFORMS Information Systems Society's Design Science Award. Muma faculty also serve on the editorial boards of leading journals in information systems and analytics such as Management Information Systems Quarterly, Information Systems Research, INFORMS Journal on Computing, and ACM Transactions on MIS. Faculty members bring to bear their rich practice experience to the classroom gained from undertaking business engagement projects for global companies such as Bank of America, Citigroup, JPMorgan Chase, Jabil, and Infosys. 02 PROGRAM OVERVIEW • The Certificate Program in Business Analytics (CBA Program) is a • Six modules out of twelve modules would be primarily taught by contemporary 1‐year program designed by NMIMS and offered in renowned international faculty from the USF Muma College of joint collaboration with University of South Florida (USF) on behalf Business (MCOB). USF instructors will have twenty (20) contact of its Muma College of Business. hours with students while delivering courses, of which sixteen (16) • The Program is intended for participants who want to build their will be face‐to‐face in Mumbai over a single weekend and four (4) careers in Business Analytics. will be via an online webinar. Students will take classes for the • The CBA Program is a blend of classroom training (to be remaining twelve (12) hours delivered by NMIMS faculty. Students conducted in Mumbai) and technology‐enabled learning platform. may be assigned to work on projects for the remaining weeks. The remaining 6 modules would be taught by leading industry • The Program provides 380 contact hours for classroom training, professionals and distinguished NMIMS faculty. one of the highest in the industry for a one‐year program. • The classroom lectures would be held only during weekends (Saturdays and Sundays). The Program structure has been designed to enableworking professionals to attendclasses duringweekends without any work disruptions. • The CBA Program is carefully crafted by academic and industry professionals to cover the essentials of Analytics, provides practical training on analytical tools, methodologies and technologies to facilitate solving real‐world business problems. IN‐DEPTH. DIVERSE. FUTURISTIC. 03 PROGRAM STRUCTURE Days of the Week Session Timings Saturdays and Sundays 9:00 am to 11:00 am 11:30 am to 1:30 pm 3:00 pm to 5:00 pm 5:30 pm to 7:30 pm Webinar To be announced in the class TERM 1 MODULE COVERAGE DATES** Module 1 Basic concepts of probability and statistics Correlations, 11‐12 and 18‐19‐ February Introduction to Statistics Analysis of Variance, Hypothesis Testing Maximum likelihood methods and fit statistics Statistical Inference Introduction to linear models Module 2 Relational Models and Database Design 25‐26 February and Database Management Transaction Processing SQL and extensions 4‐5 March Database optimization and query processing Parallel and Distributed Databases Module 3 Basics of Reporting and BI dashboards 11‐12, 25‐26 March Business Intelligence* & Visualization Basics of ETL frameworks Data warehousing Data Visualization using Spotfire and Tableau Module 4 Installation and Basics of R Vectors and Data 15‐16, 29‐30 April Statistical Programming Structures in R Matrices, Arrays, Lists and Data Frames in R Statistical Functions in R Data Analytics and Visualization Examples in R * To be taught by Faculty of USF Muma College of Business ** These could change under extra‐ordinary situations 04 TERM 2 MODULE COVERAGE DATES Module 5 Machine Learning Methods for Predictive 13‐14, 27‐28 May Machine Learning and Analytics* Analytics Decision Tree Induction and Analysis Neural Networks Nearest Neighbour Algorithms and Clustering Module 6 Introduction to Big Data Big Data Platforms ‐ 10‐11, 24‐25 June Big Data Analytics* Hadoop, Spark Data Storage and Processing ‐ HDFS, HBase and NoSQL Text and stream analytics in Big Data Hive, Pig and Hadoop extensions and tools Module 7 Overview of marketing analytics 8‐9, 22‐23 July Marketing & Media Analytics* Customer Targeting and Lifetime Value Modeling Attribution, Data and Marketing Models Social Media Analytics Module 8 Data Exploration and Data Visualization Statistical Data Mining Linear Models Non‐Linear Models Statistical Inference and Predictive Modeling