IN HIS FOOTSTEPS BY JENNA CEDERBERG ON 13 NOVEMBER 2015 IN NOV/DEC 2015 By ROB CHANEY Norman Maclean once claimed, “I don’t read books, I write ‘em.” He backed up that boast with “A River Runs Through It,” which arguably transformed Montana’s reputation as Wild West battlefield to a place of literary refinement and distinguished fly-fishing. The storied professor of literature at the University of Chicago mined his own youth for a 160-page trio of tales about the Big Blackfoot River and logging in the Rocky Mountains. The Blackfoot River “was cut by the world’s great flood and runs over rocks from the basement of time,” writes Norman Maclean in the classic “A River Runs Through It.” Photo by Tommy Martino But he didn’t get around to writing that novella until he was 70. Maclean only produced one more major work: “Young Men and Fire,” which was published posthumously. So it might seem risky to build a literary festival around an author who takes up such a small share of the bookshelf. “That’s always a challenge for volunteer outfits,” said Ron Cox of the Seeley Lake Historical Society, which helped put on this past summer’s Norman Maclean Festival. “We have experience with the Tamarack Festival and Winter Fest. In June, July and August, we have a pretty full house. When it snows, we’re strong with cross-country skiing and snowmobiling in the wintertime. But it’s a struggle for a place like this to have a year-round economy.” Last summer’s sold-out tours of the book’s fabled fly-fishing spots and notorious wildfire slopes argue that Norman Maclean’s appeal goes far beyond bookworms. Instead, it could be a template for celebrating the style of stories shaped by place as much as people that won Maclean acclaim. “We chose that title, ‘In the Footsteps of Norman Maclean,’ so we can turn to other writers who were influenced by him and by the tradition of Western literature,” festival coordinator Jenny Rohrer said. “Next year, we’ll be focusing on the film ‘A River Runs Through It’ with people like Annick Smith and William Kittredge, who wrote the original screenplay. We’ll be building it around stories that have that similar sense of character and landscape. And we’ll be doing it in a place where we can take you outdoors for a good portion of it.” That idea helped the festival win a $20,700 grant to advertise its events at regional and national levels from the Montana Office of Tourism. Even Gov. Steve Bullock joined the effort. At the festival’s opening, he recalled his own youth as a river guide in the Gates of the Mountains Wilderness on the Missouri River near Mann Gulch, where the tragic 1949 fire recounted in “Young Men and Fire” occurred. “That was the cathedral of my summer,” Bullock said. “I’ve walked in the footsteps of Norman Maclean. He helped identify or cement a sense of place.” John Maclean, son of Norman Maclean and a writer as well, sits at his desk in the family cabin at Seeley Lake and ponders the next sentence. Photo by Kurt Wilson Maclean’s family still has a cabin along the shores of Seeley Lake, which dates to the 1920s. The infamous “hooker scene” where Mclean and his brother Paul discover an unwanted fishing guest and his barfly girlfriend passed out, naked and sunburned amid empty beer bottles took place at Russell Gates Fishing Access Site. The story’s finest description of fly-fishing happened somewhere around River Bend Day Use Area. “No film is more closely associated with Montana’s landscapes and outdoor recreation than ‘A River Runs Through It,’ ” Montana Department of Commerce Director Meg O’Leary said in an email. “It has been inspiring travelers to visit Montana for more than 20 years, and this festival offers a unique chance to see the sights, hear the sounds and have the experiences that inspired Norman Maclean to write some of Montana’s most treasured literary works.” Ironically, Maclean’s image of Missoula and the Blackfoot couldn’t be played by the actual places in Robert Redford’s movie. The film uses Bozeman and several east-of-the-Continental-Divide rivers to stand in for the book’s locations. But that didn’t hurt the reservation lists at hotels and lodges around Seeley Lake last summer. Book fans from Georgia, Alabama, Texas, Arkansas and Minnesota flocked to the event, observed by a British reporter coming from London’s Daily Telegraph, who was assigned to write about “Norman Maclean Country.” “This all grew out of our “Open Book Club,” Rohrer said. “In seven years, we’ve had 58 authors come to Seeley Lake to read. We can get 90 people to come out to a reading in this little community – in winter.” The summertime Maclean festival targets what are known as “geo-tourists” – travelers who want to experience unique, cultural and remote places. “They’re the kind of people who want to attend a festival for a day and then go for an aggressive hike or see Glacier Park,” Rohrer said. “They want to see things in the way they used to be – places that are still relatively undeveloped and undisturbed.” A portrait of the Rev. John Maclean hangs in the family cabin at Seeley Lake. The Maclean family cabin at Seeley Lake dates back to the 1920s. 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