California News Service NIVERS AN AR 2010 annual report Y Y P P A E H Y A R S E C I P V U R E BL S IC NE WS City Map # Outlets MEDIAERS AROUTLETS Gualala 50 Independent Coast Observer NNIV Y City Y AMap # Outlets Hanford 51 Hanford Sentinel, KIGS-AM PP A R S Hawthorne 52 California Crusader H A Alpine Y E 1 Alpine Sun Julian 53 Julian News, KLVJ-FM Apple Valley 2 KIXW-AM, KZXY-FM Kingsburg 54 KFYE-FM Arcata 3 Econews Klamath Falls, OR 55 KFLS-AM, KFLS-FM, KKRB-FM Atwater 4 KBRE-FM Lake Isabella 56 Kern Valley Sun Auburn 5 Auburn Journal Lakeport 57 KNTI-FM, KXBX-AM, KXBX-FM Bakersfield 6 El Popular, Farm News, KBID-AM, KERN-AM, KGEO-AM, Lancaster 58 KAVL-AM, KAVL-FM, KAVS-FM, KYHT-FM KGFM-FM, KMYX FM, KPSL-FM, KWAC-AM, KBAK-TV Laytonville 59 KHKL-FM, KLAI-FM Banning 7 Banning Record-Gazette Livingston 60 KCJH-FM, KLVN-FM Beaumont 8 Actualidad Peruana Lompoc 61 KTME-AM Benicia 9 Benicia Herald Long Beach 62 Long Beach Times Newspaper Berkeley 10 KPFA-FM, KPFB-FM Los Angeles 63 Daily Commerce, East Los Angeles-Brooklyn-Belvedere Comet, Beverly Hills 11 Beverly Hills Weekly El Oaxaqueno Newspaper, KABC-AM, KBIG-FM, KCMG-FM, Big Bear City 12 KBHR-FM KFI-AM, KIIS-FM, KLAC-AM, KLOS-AM, KOST-FM, KYSR-FM, Big Pine 13 KRHV-FM KCOP-TV, KFTR-TV, KNET-TV, KVMD-TV, XEWW-AM Bolinas 14 Coastal Post Lucerne Valley 64 KIXA-FM Brawley 15 KROP-AM, KSIQ-FM Madera 65 Madera Tribune Brisbane 16 KTSF-TV Magalia 66 KLVC-FM Buena Park 17 KBPK-FM Mammoth Lakes 67 KMMT-FM Burbank 18 KVEA-TV Manteca 68 Manteca Bulletin Burney 19 Intermountain News, KNCA-FM Martinez 69 Martinez News Gazette Camarillo 20 KOCP-FM McFarland 70 KIWI-FM Carmichael 21 Carmichael Times Medford, OR 71 KLDZ-FM Carpinteria 22 KSBL-FM City Map # Outlets Mendocino 72 KPMO-AM Centerville, UT 23 KXTA-AM Merced 73 Merced Sun-Star, KABX-FM, KHPO-FM, KTIQ-AM, KTPI-FM San Jose 115 Alianza Metropolitan Chester 24 KWLU-FM Mojave 74 KTPI-AM, KTPI-FM News, KFJO-FM, Chico 25 Chico News & Review, KCHO-FM, KMXI-FM, KPAY-AM, Monterey 75 KDON-AM, KDON-FM, KRQC-FM, KTOM-AM, KTOM-FM KSJO-FM, KUFX-FM, KZFR-FM Mt. Shasta 76 KMJC-AM, KMJC-FM, KNSQ-FM KICU-TV, KNTV-TV Chula Vista 26 El Latino San Diego, La Prensa San Diego Napa 77 KVON-AM San Luis Obispo 116 KLVH-FM, KVEC-AM Clearlake 27 Clear Lake Observer-American National City 78 The Filipino Press San Rafael 117 Zoom Street Magazine Coachella 28 KCLB-FM, KNWZ-AM Norco 79 Norco News Santa Barbara 118 KIST-FM, KTMS-AM, KTYD-FM Coalinga 29 KDKL-FM North Highlands 80 The North Sacramento News Santa Cruz 119 KSCO-AM Colfax 30 Colfax Record Oakland 81 Alameda Times-Star, KNEW-AM, KTVU-TV Santa Maria 120 KTAP-AM Colusa 31 KKCY-FM Ojai 82 KFYV-FM Santa Monica 121 KACD-FM Crescent City 32 Daily Triplicate Ontario 83 Inland Valley Daily Bulletin Santa Paula 122 KUNX-AM Davis 33 Davis Enterprise Pacific Grove 84 KOCN-FM Santa Rosa 123 KLVR-FM, KZST-FM Delano 34 KCHJ-AM Palm Springs 85 KNWQ-AM Selma 124 KQKL-AM Downey 35 Downey Patriot Palmdale 86 Antelope Valley Press Shafter 125 KKXX-FM East Rancho Dominguez 36 Compton Bulletin Paradise 87 KHSL-FM Shasta 126 KCNR-AM El Cajon 37 East County Californian, KHTS-FM Parker, AZ 88 KRIT FM Sierra Madre 127 Mountain Views-Observer Ellwood 38 KSPE-FM Pasadena 89 KDIS-AM St. Helena 128 KVYN-FM Eureka 39 KMUE-FM Patterson 90 Patterson Irrigator Stockton 129 Central Valley Business Journal, KYCC-FM Fairmead 40 KLVY-FM Phelan 91 Mountaineer Progress Sunnyvale 130 KCNL-FM Fortuna 41 The Humboldt Beacon Philo 92 KZYX-FM Susanville 131 KHJQ-FM, KJDX-FM, KSUE-AM Fresno 42 California Fresh Fruit & Raisin News, KBHH FM, KFCF-FM, Port Hueneme 93 KVTA-AM Thousand Oaks 132 KLYF-AM KJWL-FM, KGPE-TV, KNSO-TV Porterville 94 Porterville Recorder, KTIP-AM Thousand Palms 133 KNWT-AM, KXPS-AM, CBS 2 - KPSP-TV Garberville 43 KLVG-FM, KMUD-FM Prunedale 95 KLVM-FM Tolleson, AZ 134 KXXT-AM Georgetown 44 KATJ-FM Quincy 96 KNLF-FM Torrance 135 California Journal for Filipino Americans Gonzales 45 KKMC-AM Ramona 97 Ramona Sentinel Tracy 136 KYKL-FM Grand Terrace 46 City News Group Rancho Cordova 98 KSTE-AM Tri-Cities, WA 137 KRCW FM Grass Valley 47 KLVS-FM, KNCO-AM, KNCO-FM Rancho Palos Verdes 99 Palos Verdes Peninsula News Twentynine Palms 138 KCDZ-FM Gridley 48 KMJE-FM Red Bluff 101 KLVB-FM Ukiah 139 KQPM-FM Guadalupe 49 KIDI-FM Redding 102 KFPR-FM, KLXR-AM, KRCR-TV Ventura 140 KKZZ-AM Richmond 103 The Journal Victorville 141 KROY-AM Ridgecrest 104 KWDJ-AM, KZIQ-FM Visalia 142 El Sol, KDUV-FM, KUFW-FM Rio Dell 105 KNHT-FM Wasco-Greenacres 143 KERI-AM Riverside 106 Business Journal, La Prensa Colombiana Watsonville 144 KOMY-AM Rohnert Park 107 KRCB-TV Weed 145 KNTK-FM California News Service produced 124 English and Rosamond 108 KOSS-FM West Sacramento 146 KMAX-TV 31 Spanish news stories, which ran approximately Sacramento 109 KFBK-AM, KGBY-FM, KHYL-FM, KSAC-AM, KTXL-TV Willits 147 KZYZ-FM Salinas 110 KSEA FM, KION-TV Winchester, NV 148 KBET-AM 8,300 times on 429 radio stations, 62 print outlets, San Bernardino 111 KEZY-AM, KVCR-FM Winton 149 KLOQ-FM and 22 television stations for a total of 514 media San Clemente 112 KWVE-FM Woodland Hills 150 Los Angeles Daily News San Diego 113 Mission Times Courier, Presidio Sentinel, KGB-FM, KIOZ-FM, Yreka 151 KNYR-FM, KSYC-AM outlets in California and border states. Nationally, KJQY-FM, KMSX-FM, KOGO-AM, KPOP-AM, XHFG-FM, Yuba City 152 KUBA-AM our stories were picked up by over 878 outlets, and XHRM-FM, XTRA-AM, Channel 4 San Diego, KGTV-TV, KUSI-TV Yucca Valley 153 KDGL-FM San Francisco 114 Daily Pacific Builder, El Reportero, KABL-FM, KGO-AM, KHHZ- Yuma, AZ 154 KAWC-AM, KCEC-FM shared on hundreds of websites including our own FM, KIOI-FM, KISQ-FM, KKSF-FM, KMEL-FM, KPOO-FM, Statewide, CA 155 California Metro -- publicnewsservice.org, which generated over 25,000 KYLD-FM, KPIX-TV views, alone. NUMBER OF STORIES | MEDIA OUTLET USAGE* STORY BREAKOUT Totals 155 | 8,517 BudgetBudget Policy Policy & & Priorities 6 | 704 21 | 955 Arizona News Connection Children’sChildren’s Issues 3 | 321 8 | 497 Illinois News Connection Missouri News Service North Carolina News Service Citizenship/RepresentativeConsumer Democracy Issues 1 | 5 102 | 237 Phoenix, AZ 34% Bloomington 40% Columbia 36% Charlotte-Gastonia 31% CriminalConsumer JusticeIssues 2 | 6 232 | 429 Tucson, AZ 13% Fayetteville, AR 1% Early ChildhoodCriminal Education Justice 1 |1 24 | 132 Chicago 14% Chattanooga, TN 8% Additionally, 68 stations outside the major markets aired the stories. Joplin 41% Early Childhood EducationEducation 1 | 2122 | 222 Decatur 18% Fayetteville 15% Endangered Species &Education Wildlife 5 | 308 9 | 1,005 Dubuque, IA 21% Kansas City 20% Greensboro-Winston-Salem 17% Endangered Species & Wildlife 6 | 361 Energy Policy 8 | 912 Big Sky Connection Evansville, IN 19% Marion-Carbondale, IL 1% Greenville-New Bern 6% Energy Policy 4 | 312 Environment 18 | 2,052 Billings 39% LaSalle-Peru 2% Pittsburg, KS 18% Greenville-Spartanburg, SC 2% Environment 15 | 864 Great Falls 23% Marion-Carbondale St. Louis 29% Knoxville, TN 1% GlobalEnvironmental Warming/Air Quality Justice 2 5| 236| 401 36% Additionally, 133 stations outside the major markets aired the stories. HealthHealth Issues 16 Ka| 2,748 lispell-Flathead 30 | V 1,200alley 22% Peoria 4% Myrtle Beach 2% HumanHuman Rights/Racial Rights/Racial Justice 1 3 | | 122168 Additionally, 112 stations outside the major markets aired the stories. Quad Cities 3% Raleigh-Durham, SC 49% We rely on a wider variety PublicHunger/Food/Nutrition Lands/Wilderness 2 | 220 23 | 2,757 Rockford 1% Rocky Mount-Wilson 28% of news sources than ever ImmigrantRural/Farming Issues 4 | 183 16 | 1,947California News Service St. Louis, MO 7% Wilmington 49% Media Reform 3 | 144 Social Justice 3 | 218 Additionally, 114 stations outside the major markets aired the stories. Nevada News Service Additionally, 99 stations outside the major markets aired the stories. before. Traditional media still CANS MarketBakersfield Share Information 22% Sustainable AgricultureOceans 7 6 | |700 726 Chico 28% Las Vegas 21% provide news and information PhilanthropyWater 1 3 | | 12395 Public Lands/Wilderness 15 | 932 Reno 27% for a large majority of our Women’s Issues 2 | 256 Fresno 5% Senior Issues 6 | 140 Los Angeles 20% Additionally, 55 stations outside the major markets aired the stories. population and social media SSocial Justice 1 | 28 Merced 19% Water 1 | 52 Iowa News Service Oregon News Service has transformed our ability Modesto 4% Women’s Issues 3 | 145 Cedar Rapids 32% Bend 57% to discover new stories and Monterey-Salinas 19% Des Moines 19% New Hampshire News Connection Boise, ID 3% interact with our audience. Oxnard-Ventura 14% Dubuque 41% Augusta-Waterville, ME 3% Eugene-Springfield 38% Redding 6% La Crosse, WI 2% Boston, MA 2% Las Vegas, NV 2% Riverside-San Bernardino 15% Follow us on Twitter! LaSalle-Peru, IL 2% Concord (Lakes Region) 32% Medford-Ashland 51% Sacramento 20% Mason City 36% Lebanon-Rutland-White River Junction 17% Portland 19% twitter.com/pns_CA San Diego 21% Quad Cities, IL 36% Lewiston-Auburn, ME 8% Tri-Cities, WA 2% San Francisco 19% Rochester, MN 2% Manchester 51% Additionally, 99 stations outside the major markets aired the stories.