Contact: Kathleen Kennedy Ferris Kennedy | Ferris Communications 313.418.4898 [email protected] TAPPER’S DIAMONDS AND FINE JEWELRY WELCOMES RENOWNED JEWELRY DESIGNER PENNY PREVILLE OCT. 18 Cupcakes, Cosmos and Preville’s Designs – Just in Time for Sweetest Day! WEST BLOOMFIELD, MI (October 10, 2012) – Just in time for Sweetest Day, Tapper’s Diamonds and Fine Jewelry, welcomes beloved jewelry designer Penny Preville to its West Bloomfield location. Preville will personally showcase her collection at a trunk show from 2 to 8 p.m. Thursday, Oct. 18, 2012. Tapper’s will treat those in attendance to delicious cupcakes and Cosmopolitans. “We are thrilled to welcome Penny Preville to Tapper’s West Bloomfield location this month,” says Ann Duke, director of marketing for Tappers Diamonds and Fine Jewelry. “Penny is a beloved designer who has an incredible following, including celebrities like Nicole Kidman, Eva Longoria, Blake Lively, Sarah Jessica Parker, and Oprah Winfrey. Our customers adore her designs, and we are honored to have her attend this Tapper’s event,” says Duke. First inspired by the sparkling treasures in her grandmother's jewelry box, Penny Preville has emerged as an award-winning jewelry designer, whose signature style is defined by femininity, luxury, and an eye for intricate detail. Fusing old world techniques Penny Preville and details with a contemporary sensibility, Preville's collections strike a balance between elegance, fashion, innovation and “wearability.” "I am influenced by fashion and culture, but I also believe in continuity,” says Preville. “A designer should remain true to their style. I am constantly refining the collection and re- evaluating the customer's needs. It's fun!” Penny Preville’s delicate designs have been worn through the years by celebrities on the red carpet, in movie and television productions, and in their personal lives. Celebrity enthusiasts who wear and collect her designs also include: Mira Sorvino, Rosario Dawson, Marcia Cross, Felicity Huffman, Sandra Bullock, Hayden Panettiere, Anne Hathaway, Drew Barrymore, Anna Paquin, and the iconic Jackie Onassis. Tapper's Diamonds and Fine Jewelry offers an exquisite selection of engagement rings, spectacular designer jewelry, and luxury timepieces. Tapper’s provides a luxury shopping experience with unparalleled customer service at each of its three metro-area locations in Novi, Troy and West Bloomfield. a multi-generation family-owned business, Tapper’s has been helping its customers Mark the Moment for more than 35 years. Visit Tapper’s online at www.tappers.com. Tapper’s Diamonds and Fine Jewelry Orchard Mall, 6337 Orchard Lake Road, West Bloomfield, MI 48322 | Phone: 248-932-7700 Twelve Oaks Mall, 27716 Novi Road, Novi, Michigan 48377 | Phone: 248-465-1800 Somerset Collection, 2800 West Big Beaver Road, Troy, MI 48084 | Phone: 248-649-2000 www.tappers.com .