
Make Money With METRO EDITORIAL SERVICES The Moneymaking Source for Copyright-free Features for Print and Digital Use Get a head start on home improvement season Begins on 10 Winter inevitably gives way to spring, a popular time for homeowners to tackle home improvement projects. Metro’s February issue is loaded with opportunities for advertisers to connect with readers interested in renovating or remodeling their homes in the warmer months to come. Bonus Weekly Features Focus on February Begins on 17 Begins on 3 Kids’ Corner; Horoscopes; Crossword, Word Find, Word Search, Crypto Fun, Guess Who While it might be the shortest and Sudoku Puzzles; and recipes offer even month of the calendar year, more ways to reach readers and make February is filled with advertiser money through complimentary advertising. tie-in opportunities. From Access them through the Bonus Features Valentine’s Day to President’s menu of the MCC Editorial Library. Day to Groundhog Day and more, February is a busy, if e-Editions brief, month. Metro’s February View Metro editorial monthly packages as issue includes a host of an online e-Edition by logging into any MetroCreativeConnection Library and features that focus on the many clicking the Metro e-Edition link. The entire events filling the schedule in issue may be downloaded as a PDF file. the final full month before the arrival of spring. Fully-templated Special Sections Save time by getting these and every month’s sections as fully-templated 24- page layouts. See the last page, visit MetroCreativeConnection or call Metro’s Client Services Team at 1-800-223-1600 Coming next month: for details and pricing. Articles readying readers for home improvement season and a host of timely features focusing on some of February’s most popular events. Metro Editorial Services 519 Eighth Avenue New York, NY 10018 www.newmcc.com • [email protected] 800-223-1600 • facebook.com/MetroCreativeConnection • twitter.com/MetroConnection Ideas relating to Metro’s various editorial resources and solutions. (MCC Sales Ideas area / KEYWORDS: Enter this EDITORIAL IDEAS PAGE headline) A Look at the MCC Editorial Library The new MetroCreativeConnection (MCC) Editorial Library has been completely revamped, retooled and reimagined for your 21st century needs. Take a look at these helpful features: Search the possibilities Search by typing keywords or by selecting from the list of popular categories, or any combination of the two. If you type more than one word in the search window, the search engine automatically links the words in an exact match scenario, targeting results that contain all of your keywords. 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You can click the “i” to get the More Info • View (a) PDF of the selected item window directly under each • Add one or more items to your Lightbox thumbnail in the hover window or • E-mail File Link to a colleague or ad prospect access More Info from the same “i” in the results window. Saving Selections and Options for Future Use The new MCC gives you three options that will save you time and support the way you like to work: • Lightbox – Similar to a “shopping cart,” this feature let’s you gather items you are interested in using for whatever task you are working on. From the Lightbox you can download your selected items, or save them as a Collection for later use. • Projects – If you are working on a project with co-workers, you can save a Lightbox into the Projects tab so others with access can also view and use the items. The new MCC Editorial Library has been redesigned so you get See Similar To... selections on even more out of this valuable resource. Visit newmcc.com today! the bottom of the More Info M window to expand your options and possibilities in any search. Print and online Find corresponding reader and Fully Templated Sections, advertiser promotional ads for just released: each templated section. Spring Home Green Living (Available by separate subscription or a la carte purchase — 800-223-1600) Use these copyright-free, general-interest features for hot topics and trends to fill pages, or to initiate specialty sections and pages. FEBRUARY TIMELY FEATURES (MCC Editorial Library /EDITION: “Timely Features” or CATEGORY: “name subject”) CATEGORIES: CHILDREN/TEENS • BEAUTY/GROOMING CATEGORIES: CHILDREN/TEENS • RECREATION/LEISURE • FAMILY/PARENTING Get prepared for summer camp season Summer camp season is just around the corner. Each sum- mer, millions of children depart for campsites around the country to swim, hike, craft, and enjoy the companionship of friends. Summer camps in North America were first established in the 1880s and were attended by children without their parents for overnight stays. By the 20th century, summer camps had become an international phenomenon, and various organizations hosted traditional summer camps or camps geared toward religion, sports, music and other subjects and activities. According to the American Camp Association, each year more than 14 million children and adults in the United States attend camp. America is home to more than 14,000 day and resident camps (8,400 are overnight camps and 5,600 are day camps). Nonprofit groups are the largest sponsors of summer camps. Many people put off summer camp planning until it is too late. Parents should keep in mind that camps begin registration Braces require more detailed care to help keep teeth healthy and strong. early in the year and have specific cut-off dates for enrollment. Parents who want to beat the crowds this year can use this guide to help plan a summer camp agenda. • Attend an orientation seminar. Take the time to visit Caring for braces at any age prospective camps for a tour, and use this open house as an op- Start gearing up now for summer camp plans to guar- portunity to learn more about the programs offered. If available, antee kids attend the camps they prefer. Braces are often necessary for chil- dontists may recommend brushing find a camp employee to discuss your child’s eligibility for en- dren and adults to develop straight, after each meal to keep food particles rollment. Some camps may offer webinars for convenience. Be sure to schedule your child a physical and bring along any healthy teeth. According to the Ameri- from being lodged and plaque from • Fill out the enrollment package completely. Each camp pertinent forms. Children also can increase their levels of phys- can Association of Orthodontists, braces building up. More time should be spent has their own requirements for registration. Expect to submit ical activity compared to the often sedentary nature of winter. help fix teeth that are crooked, too close brushing to ensure all crevices and sur- some personal information, including a medical background Such preparation can prevent injuries when engaging in outdoor together and too far apart. Braces also face areas are addressed. Consult with and proof of insurance, names and numbers of emergency con- and physical activities. can be employed to address under- or the orthodontist about the products that tacts, and any other pertinent information as it applies to the • Shop for supplies. Camps are likely to provide a list of overbites. Fortunately, braces no longer may help keep teeth clean. Tooth- camper. This may include allergies, fears, physical or mental requirements with regard to clothing and other equipment carry the stigma they once did, and brushes may need to be replaced more disabilities, or even preferences in camp courses. campers will need. Make sure kids have enough shorts, T- many children are eager to embrace this often if braces cause the bristles to • Establish payment schedules. Summer camps vary in shirts, socks, athletic shoes, swimsuits, toiletries, and other orthodontic gear if it means achieving a wear down quickly. price. The ACA says camp costs range from $100 to more than camp necessities before they leave. more attractive smile and a properly $1,500 per week. However, many accredited camps offer some • Keep children in the loop. Engage children in the plan- aligned bite. Threader floss sort of financial assistance for children from families with limited ning process to help alleviate their fears and get them excited One thing that kids (and adults) who Flossing should continue while wear- financial means. If cost is a factor, be sure to broach the subject. about summer camp. wear braces need to consider is that oral ing braces, even though flossing with • Prepare children for the physical challenges a camp Summer camp can foster lifelong memories. Parents can hygiene is imperative while wearing braces can be difficult. Many orthodon- may present. Summer camp activities may be rigorous, and help kids prepare in advance for the fun that’s soon to arrive. braces. Taking good care of braces and tists recommend “threader floss” that al- campers may need to be cleared by a physician before starting.
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