Environment & Water Technologies Malaysia Market Study AUGUST 2020 © Copyright EU Gateway | Business Avenues The information and views set out in this study are those of the author(s) and do not necessarily reflect the official opinion of the European Union. Neither the European Union institutions and bodies nor any person acting on their behalf may be held responsible for the use which may be made of the information contained therein. The contents of this publication are the sole responsibility of EU Gateway | Business Avenues and can in no way be taken to reflect the views of the European Union. The purpose of this report is to give European companies selected for participation in the EU Gateway | Business Avenues Programme an introductory understanding of the target markets countries and support them in defining their strategy towards those markets. For more information, visit www.eu-gateway.eu. EU Business Avenues in South East Asia Central Management Unit Malaysia Market Study August 2020 Submitted to the European Commission on 10 August 2020 Table of contents LIST OF FIGURES ...................................................................................................................................................... 6 LIST OF TABLES ........................................................................................................................................................ 8 TABLE OF ABBREVIATIONS .................................................................................................................................... 9 1. EXECUTIVE SUMMARY ....................................................................................................................................... 12 2. WHAT ARE THE CHARACTERISTICS OF MALAYSIA? ................................................................................... 18 2.1 POLITICAL OVERVIEW ........................................................................................................................ 19 2.2 ECONOMIC OVERVIEW ........................................................................................................................ 20 2.3 TRADE OVERVIEW .............................................................................................................................. 22 2.4 MARKET ACCESS ............................................................................................................................... 26 2.5 BUSINESS AND COMPETITIVE ENVIRONMENT ....................................................................................... 27 3. MARKET OVERVIEW & EU ENTRY OPPORTUNITIES IN MALAYSIA ............................................................. 29 3.1 THE ENVIRONMENT & WATER TECHNOLOGIES SECTOR ....................................................................... 29 3.1.1 Market Overview ........................................................................................................................... 29 3.1.2 Key Associations .......................................................................................................................... 39 3.1.3 Entry Strategies ............................................................................................................................ 40 3.1.4 Challenges and Entry Barriers ...................................................................................................... 43 3.2 FRESH WATER SUPPLY ...................................................................................................................... 45 3.2.1 Market Overview ........................................................................................................................... 45 3.2.2 EU Entry Opportunities ................................................................................................................. 57 3.3 WASTE WATER .................................................................................................................................. 64 3.3.1 Market Overview ........................................................................................................................... 64 3.3.2 EU Entry Opportunities ................................................................................................................. 71 3.4 WATER SOLUTIONS ........................................................................................................................... 76 3.4.1 Market Overview ........................................................................................................................... 76 3.4.2 EU Entry Opportunities ................................................................................................................. 82 3.5 AIR POLLUTION CONTROL .................................................................................................................. 88 3.5.1 Market Overview ........................................................................................................................... 88 3.5.2 EU Entry Opportunities ................................................................................................................. 98 3.6 WASTE MANAGEMENT ..................................................................................................................... 105 3.6.1 Market Overview ......................................................................................................................... 105 3.6.2 EU Entry Opportunities ............................................................................................................... 113 3.7 RECYCLING ..................................................................................................................................... 119 3.7.1 Market Overview ......................................................................................................................... 119 Environment & Water Technologies – Malaysia Market Study - Page 4 of 186 3.7.2 EU Entry Opportunities ............................................................................................................... 128 3.8 SOIL PREVENTION ............................................................................................................................ 134 3.8.1 Market Overview ......................................................................................................................... 134 3.8.2 EU Entry Opportunities ............................................................................................................... 140 3.9 NOISE PROTECTION ......................................................................................................................... 143 3.9.1 Market Overview ......................................................................................................................... 143 3.9.2 EU Entry Opportunities ............................................................................................................... 149 4. REGULATIONS ................................................................................................................................................... 152 5. ANNEX ................................................................................................................................................................ 158 5.1 LIST OF USEFUL CONTACTS .................................................................................................................. 158 5.2 STARTING A BUSINESS IN MALAYSIA ..................................................................................................... 160 5.3 USEFUL STATISTICS ............................................................................................................................. 170 5.4 BIBLIOGRAPHY ..................................................................................................................................... 177 Environment & Water Technologies – Malaysia Market Study - Page 5 of 186 List of Figures Figure 1: Map of Malaysia .......................................................................................................... 18 Figure 2: Malaysia's Economy in 2019 ....................................................................................... 21 Figure 3: Malaysia’s Key Exports and Imports, 2019 ................................................................. 22 Figure 4: EU Trade Flows and Balance with Malaysia, 2009 to 2019 ........................................ 24 Figure 5: EU-Malaysia FDI, Trade in Goods, Services .............................................................. 25 Figure 6: Key Statistics - Water Supply; Sewerage, Waste Management and Remediation Activities ...................................................................................................................... 30 Figure 7: Environmental Protection Expenditure, 2018 .............................................................. 31 Figure 8: SIRIM R&D Areas ....................................................................................................... 38 Figure 9: Water Reserve Margin for Peninsula Malaysia and Labuan 2008 – 2019 .................. 48 Figure 10: Framework of Water Supply...................................................................................... 53 Figure 11: The proposed abstraction area for the Sungai Perak Raw Water Transfer Scheme. 57 Figure 12: Pintu Geng Water Treatment Plant Uses Groundwater Resources .......................... 59 Figure 13: Factories Pump Toxic Effluents into