The Fifth Estate R A D I O T E L E V I S I O N C A B L E S A T E L L I T E Broadcasting ii Apr 24 KATZ COMMUNICATIONS INC People Make The Difference KATZ RADIO GROUP BANNER RADIO CHRISTAL RADIO KATZ HISPANIC RADIO SALES KATZ RADIO REPUBLIC RADIO KATZ TELEVISION GROUP KATZ AMERICAN TELEVISION KATZ CONTINENTAL TELEVISION KATZ INDEPENDENT TELEVISION KATZ MEDIA DATA rPIIF Katz. The best. Z119£ V ll3AW 50hT C-lá 7ZT CO; SrS-lPti 11 06/AnN [9f lI!"!IC-f*;-#a*****:**1,=rr;.x:*)I?I 470E?1 Why One -Man Shops don't know all the qualified buyers: One -Man Shops do not have the time or resources to analyze, package and professionally market your stations. One -Man Shops must often resort to high exposure publicity to produce prospective buyers. In the end, one or two top buyers may not have been personal- ly called, increasing the chances that you will leave money on the table. Now there's a way to achieve the highest price for your station. AMERICOM represents radio's new breed of professional brokerage and financing specialists. AMERICOM is market in with America's hottest buyers and highly trained in the financing complexities that accompany today's transactions. Tom Gammon Bill Steding Dan Gammon Dave Burrill Paul Leonard Top-I00 Markets Top-25 Markets Northeast and Central Western United States SOpIIICa >i Top Prices Qualified Buyers Call Us A MER ICOM Radio's New Breed of Professional Brokerage and Financing Specialists I I 30 Connecticut Avenue, N.W. / Suite Solt / V ashington, I).C. / 2()2 -737- 9(11)(1 Vol. 116 No. 17 Broadcasting o Apr 24 networks bring out their on advanced television Preserving free cliffhangers, blockbuster services postpones testing theatricals, TV revivals and top of proposed high -definition TV TIC.. Television broadcasters prepare to fight for original series in preparation transmission standard until for May sweeps. next year. survival of free over -the -air TV, enlisting Walter Cronkite as spokesman for national marketing and 1 06/VALDEZ promotion campaign whose principal message, REPORT 139,143/TWOFER Among accounts of how Readers will note two "Fifth say its creators, is to let American public know that radio covered Exxon tanker Estater" profiles in this issue - free TV is "endangered species." PAGE 27. disaster in Valdez, Alaska, is one of CNN's Bernard Shaw story of "finest moment" for on page 143, a second of NBC's John Miller on page 139. The Miller sketch Radio record appeared originally in the April 17 issue, bearing the breaker... Westinghouse Broadcasting likeness of Jon Miller, vice agrees to buy 10 stations owned by Legacy and president for program planning and development of NBC Metropolitan, a record -breaking radio -only deal Sports, whose picture was sent estimated at about $360 million. If completed, to BROAnCASTING in error. Westinghouse's Group W Radio division will have properties in nine of top 10 markets. PAGE 28. DEPARTMENTS radio, as one observer said. Advertisers Index 142 Shown above in photo by Rob Business 103 Day by day at NAB...in Stapleton is Bob King of Cablecastings 120 preparation for National Association of Broadcasters' KDLG(AM) Dillingham, Alaska, at Changing Hands 114 Exxon news conference. Closed Circuit 5 mega- in meeting Las Vegas, BROADCASTING Datebook 20 provides summary of conference highlights, agenda, Editorials 146 1 00/INTO lists of exhibitors and hospitality suites, beginning Fates & Fortunes 140 SYNDICATION On PAGE 39. Fifth Estater 143, 139 NBC's time period leader. For the Record 123 is 227 launched in syndication In Brief 144 for fall 1990 by its producer, Journalism 112 Columbia Pictures Television. 3u SAVING FIN -SYN 33 /SATURDAY Law & Regulation 116 Motion Picture Association SCHEDULE Masthead 26 103 /GROUP REPORT The Media 113 of America forms coalition tc CBS and ABC unveil their preserve financial interest High costs of syndicated Monday Memo 18 and syndication rules. programing blamed for slow or On Radio 106 no revenue growth for some Open Mike 26 TV group owners reporting first - Programing 98 quarter financial results. 32 MORE TALK Ratings 102 AND TABLOID Special Report 39 Lineup of new programs ¡AV 111 /TOP OF Stock Index 110 going forward in 1989-1990 Technology 119 ;s;;ae.t 4..r. THE CHARTS first -run syndication season Where Things Stand 10 includes more talk and game Á. 5 Easy listening and shows, reality programs and ,i., 'i contemporary hit stations do animated fare. 'Jim Henson's Muppet Babies' well in just -released winter Broadcasting (ISSN 0007 -2028) is pub- returns to CBS 1989 Arbitron ratings. lished 52 Mondays a year by Broadcasting respective new Publications Inc.. 1705 DeSales Street. N.W. Saturday Washington, D.C. 20036. Second -class post- morning lineups for fall. age paid at Washington. D.C.. and additional offices. Single issue $2 except special issues 116 /GUILTY $3.50 (50th Anniversary issue $10). Sub- 9 PACTEL MAKES Arbitron Ratings Co. is scriptions. U.S. and possessions. one year found guilty of fraud and $70. two years $135. three years $190. Ca- ITS MOVE nadian and other international subscribers breach of contract and is Regional Bell operating add $20 per year. U.S and possessions ordered to pay $5.5 million to $235 yearly for special delivery. $100 for company joins with Prime Alabama TV station. Arbitron first -class. Subscriber's occupation required. Cable to buy Group W's Annually: Broadcasting o Cablecasting says "it's not over yet." Chicago cable system. Yearbook $115, Across the Dial $6.95. Mi- crofilm of Broadcasting is available from University Microfilms. 300 Nonh Zeeb Road. 119 Ann Arbor, Mich. 48106 (35mm. full year 99 /TOP GUNS /DEADLINE DELAY $55). Postmaster. please send address cor- Raymond Burr in 'Trial by Jury' Three major broadcast FCC's advisory committee rections to Broadcasting. 1705 DeSales St., N.W., Washington, D.C. 20036. If You're Programming Business News, How Do You Know It Makes A Sound? On The Wall Street Journal Radio Network;" and financial news by radio listeners. doesn't fall on deaf ears, call Robert Rush, you can actually call our listeners listeners. Measured against all broadcast networks, Dow Jones Director of Broadcast Services, That's because they trust our information The Wall Street Journal Radio Network at (212) 416 -2381. to be timely, authoritative, and accurate. And delivers the highest concentration of execu- they make important decisions based on it. tives and professionals as well as listeners TheWall Street In fact, The Wall Street Journal was recently with household incomes of $60,000 or more. Journal rated the most believable source for economic For a free sample tape of the report that Radio Network Source: "Is Business News Music to Their Ears? "A Statistical Research Inc. Survey of Music Radio Listeners, Spring 1988 MRI. The Wall Street Journal Radia Netewk is a service mark of Dote Jones & Co., Inc. Closed Circuit 1 Closed Circuit 1 Closed Circuit 1 Closed Circuit 1 Closed Circuit 1 Broadcasters Association. distribution traffic deal, it also commissioners going in NEW YORK Lateness of nomination dims wins most, if not all, carriage three different directions. chance for current vacancy but of Ku -band satellite Battle lines Combined profit margins for declares interest in newsgathering traffic - ABC, CBS and NBC television subsequent openings. Term of segment of business now led Most critical negotiation now networks last year hit lowest only other broadcaster on by GTE Spacenet. Both going on between point in recent history, FCC, James H. Quello, expires those satellite operators have broadcasters and cable is 1991 according to estimates by June proposed launching hybrid over channel positioning issue, C -Ku -band birds to handle all with cable offering on- BROADCASTING. Operating profit The envelope please obtained by three networks traffic, but timing for launch channel and broadcasters weighed in at roughly $310 ABC decision on future of GTE is, they admit, not asking for return to channel million: $270 million for NBC, satellite capacity may come as optimal. positions occupied before must $45 million for CBS, minus $5 early as this week, with carry was declared million for ABC. Those AT &T most likely winner. In its WASHINGTON unconstitutional. Chances are added up to just 4% of revenue favor: decades -long broadcaster position will be totalling $7.6 billion -$7.3 relationship, prime orbital At urging of Commissioner modified to accept billion in domestic net assignments for proposed Patricia Diaz Dennis, FCC grandfathered-in positions advertising revenue with birds and timing (end -of -life Chairman Dennis Patrick at closer -to- contemporary date. remainder from color insertions, dates for AT&T's Telstar has decided to hold en banc But cable isn't likely to international sales and other birds now carrying networks hearing sometime in June to budge; NCTA President James items. Those doubting that will, of course, exactly hear first -hand industry views Mooney (who remains irked 1988 margin portends long- match networks' needs for on increasingly complex over leaks of negotiation term distress point to abnormal replacements). GTE cable -telco issue. Dennis first details) reportedly circumstances of writers' Spacenet and Hughes, proposed idea in speech suggested to broadcasters strike and to steadily increasing however, believe they last December but did not they put revised position to profit from owned- stations, remain in running. begin to lobby chairman vote of House Commerce especially those of NBC and "Don't be surprised" if until about month ago. Hearing Committee. Suggestion was ABC. Combined stations' ABC and CBS share same may come in lieu of final declined. system -adding up to about action on agency's proposed operating income last year was Down to the wire roughly $840 million.