Media Kit 1 New Patriot 2015 » the Association and Its Audience

Media Kit 1 New Patriot 2015 » the Association and Its Audience

N WJOURNAL OF NATIONAL GUARD ENLISTED PROFESSIONALS PATRIOTEANGUS 2015 MEDIA KIT 1 NEW PATRIOT 2015 » THE ASSOCIATION AND ITS AUDIENCE NEW PATRIOT is N W JOURNAL OF PATRIOTEANGUS NATIONAL GUARD the offcial quarterly ENLISTED PROFESSIONALS ENLISTED PROFESSIONALS JOURNAL OF NATIONAL GUARD SMART MOVES N W How to get the most publication of the out of a wide range of SUMMERSUMMER 2013 2013 FALL 2013 FRONTIEReducational MILITIA benefits The beginnings of Montana’sREGIONAL National NEWS Guard EANGUS PATRIOTEANGUS Returning enlisted troops Enlisted Association REGIONALshow leadership NEWS skills in Fightingtheir communities fires and floods in America’s heartland of the National Guard FRONTIER MILITIA The beginnings of of the United States Montana’s National Guard THANK YOU, CHIEFEXTENDING D A REGIONAL NEWS Chief Master Sgt. Denise Jelinski-Hall sharesHELPING HAND Fighting fires and floods valuable partingNonprofitsSERGEANT words spring up to offer PALAZZO new in America’s heartland (EANGUS). It is the GOESforms of aid TOto returning WASHINGTON veterans REGIONAL NEWS Missions overseasAs the andonly enlisted Guardsman in Congress, Rep. Steven crisis responsePalazzo in West, has a unique perspective on the National Guard Texas, and Boston, Mass. journal of National Guard EAN-017 enlisted professionals. SERGEANTTHE PALAZZOBATTLE OF NORTH POINT PERMIT NO 1984 NO PERMIT GOES TO WASHINGTON IL BOLINGBROOK Weeks after burning Washington, D.C, PAID US POSTAGE US As the only enlistedBritish Guardsman troops hoped in Congress, to take Baltimore.Rep. Steven NON-PROFIT Palazzo has a uniqueThe Militia perspective stood inon their the National way. Guard EAN-016 Alexandria, VA 22305 VA Alexandria, 3133 Mount Vernon Ave Vernon Mount 3133 WHO WE ARE US the of Guard Natl Assn Enlisted EANGUS.ORG Alexandria, VA 22305 VA Alexandria, EANGUS.ORG 3133 Mount Vernon Ave Vernon Mount 3133 EANGUS is the only association US the of Guard Natl Assn Enlisted PERMIT NO 1984 NO PERMIT BOLINGBROOK IL BOLINGBROOK PAID US POSTAGE US specifcally dedicated to the NON-PROFIT 412,000 enlisted men and women currently serving in the Army and Air National Guard. Our mission is to promote national security OUR READERS, OUR INFLUENCE and foster the status, welfare Each issue of NEW PATRIOT is mailed to more than 45,000 enlisted and professionalism of enlisted leaders, decision makers and procurement personnel in the members of the National Guard. National Guard. The magazine is read by enlisted men and women NEW PATRIOT magazine helps of the Army and Air National Guard in more than 3,000 armories and achieve these goals by publishing air bases located in the 54 states and territories. NEW PATRIOT is a articles of interest on legislation key resource for members of Congress involved in defense issues, and developments affecting the offcials at the Department of Defense and FEMA, and is coveted National Guard in Congress and by medical, legal and education professionals who serve in the in the Department of Defense. As National Guard. Its reach is far beyond our membership. Our a non-proft association, EANGUS opinion and commentary is valued by leaders of federal and state does not participate in partisan government, legislators and municipal leaders, as well as defense politics or operate for gain. leaders in the Pentagon and major military commands. WHO SHOULD ADVERTISE IN NEW PATRIOT » Companies interested in » Business and industry » Businesses interested doing business with the leaders who support the in providing a stronger National Guard men and women serving national defense through in the National Guard the National Guard 2 NEW PATRIOT 2015 » AUDIENCE DEMOGRAPHICS AUDIENCE DEMOGRAPHICS AVERAGE MEMBERSHIP AGE: MILITARY COMPONENT: MEMBERSHIP FACTS: » Average 14–20 years 38 of military service. » Most are E-6 or above. AVERAGE INCOME LEVEL: Army National Guard » More than 80% $40,000–65,000 are married. 74% » More than 60% have dependent children EDUCATION LEVEL: at home. High School Graduates 99% » More than 12% are Life members. Air National Guard Attended College 81% » Travel more than twice per 26% year for at least a week. College Graduates 32% YouTube videos of classic opera, sang her heart out and won frst prize. She followed that title up by becoming Miss Kansas just months later. While readying to compete for the crown of Miss America, she decided to do something never before attempted in Atlantic City. She walked the runway CITIZEN-SOLDIERS OF without concealing her tattoos. She THIS GENERATION knew it would ruin her chances at a win, but wanted to present herself ARE MAKING A NAME exactly as she was, no cover-up needed. FOR THEMSELVES AS “I didn’t win, but I was able to VIEW ➊ ➌ PROMINENT ATHLETES talk about the importance of female empowerment,” says Vail, who is now FINDER AND PERFORMERS. studying to be a dentist like her father. PhotographsPhotographs by Guard MembersMembers SGT. THERESA VAIL, KANSAS “And I continue to get messages from »» By Peter Gianopoulis all over the world saying thank you— ics detail. “I didn’t MISS KANSAS 2013 which is the ultimate reward.” Since its inception more than Theresa Vail has no time want to be that three centuries ago, The National especially the misogynisticfor stereotypes, notion that woman who was Guard has offered its members a women can’t be both tough and femi stuck on the side of the road, unable SGT. JARRETT SEIGLE, unique opportunity to serve their to fx a fat tire,” she says. PENNSYLVANIA nine at the same time, excelling in country while pursuing their indi male-dominant pursuits one moment - She also boxed, took up skydiving, vidual passions. Some have gone TELEVISION ACTOR & MODEL - and then showcasing an inherent raced motorcycles and became pro on to gain political prominence fcient with an M-16, all while study 1/108th Field Artillery, Carlisle, Pa. elegance the next. - and business glory, but countless ing chemistry and Chinese at Kansas In order to prove the point, Vail - Before he joined the National others have leveraged their expe State University. But there were joined the Kansas National Guard at Guard, Jarrett Seigle was riences to become famous artists dark moments as well—including an - 17, requesting to be put on a mechan your typical small-town Clark and athletes. Following in the incident of sexual harassment that Kent—the quiet, conscien footsteps of Ed McMahon (Cali - Courtesy rekindled memories of being bullied tious kid who shied away from fornia National Guard) and Pete photo by - - Miss Kansas as a young girl. cameras and buckled at the Rose (Ohio National Guard), organization very thought of public speak here is a list of current soldiers As a result, she decided to get two tattoos—one of the ing. Then in 2008, he saw a who are making their mark, either - Serenity Prayer on her right commercial for the Guard— on the feld or on the stage. ribs and the dental corps who he describes as “real-life insignia on her left shoul superheroes” performing der—to remind her of where- extraordinary feats of valor— she had come from and and decided it was time Sgt. Seigle works full-time where she was going. for a change. at Fort Indiantown Gap, Pa., with the CERF-P unit Impressed by Vail’s commit He emerged from boot camp as an administrative NCO, ment to breaking stereotypes, - determined to turn his weak and has been rated as a Vail’s superior recommended nesses—especially his shyness— firing expert in both the - M16 and 240B. Once his U.S. Army PHOTOS BY SENIOR AIRMAN JOHN PHARR National Guard she strengthen her message into strengths. An opportunity acting career began to gain photo by Spc. momentum, Seigle was Pharr comes from a long line of service members dating back to the Revolutionary War. His Brandon Jacobs/ by competing in an arena far presented itself last October when he Courtesy photo by Michael Letterlough Jr. Released outside her comfort zone— learned that the Guard was partnering happy to attend recruiting immediate predecessors—a great-grandfather (Army, WWI), grandfather (Navy, WWII), father events during off-duty in a beauty pageant. with (Army, Vietnam) passed on the family’s tradition. Pharr's patriotism and passion for the visual arts Sgt. Theresa Vail, a dental technician in the Kansas Army Man of Steel hours to take photos with led him to serve as a photojournalist. Since joining the Air National Guard in 2010, he has covered a National Guard Medical Detachment, (above) kicks up her Two days before she was to make a commercial. director Zak Snyder A few months later, he learned he potential recruits. was chosen out of 6,000 applicants variety of assignments from long-range over-water search-and-rescue missions with pararescue combat boots during the 2014 Miss America "Show Us Your set to compete for the title of Seigle didn’t have a single model (more than 1,000 miles out over the Pacific Ocean) to the White House press pool. Shoes" Parade, Sept. 14, 2013. Vail won not only the title Miss Leavenworth 2013, she ing or acting credit on his résumé, for a spot in the ad. When he arrived Snyder cast him in a lead role in the - ➋ Miss Kansas, but the swimsuit and talent awards as well. was told she couldn’t use her but he wanted the job. So he few in California, producers singled him commercial, which played in theaters across the country all summer. Seigle’s archery talents in the skills out to New York, posed for a profes out, asking him what he would do ➊ U.S. Air Force pararescuemen assigned to the 131st competition. So Vail did the sional photo shoot and then sent out if he had Superman’s powers.

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