20 Years in 12 Places: 20 years of Lottery funding for heritage A report prepared by BritainThinks for the Heritage Lottery Fund February 2015 1 Contents 1. Executive summary ....................................................................... 7 Methodology.................................................................................. 7 Perceptions of local areas ................................................................. 7 What is heritage? ............................................................................ 7 Awareness of and engagement with local heritage .................................... 8 Perceptions of local heritage .............................................................. 8 What benefit does heritage have? ........................................................ 9 How people connect with heritage ....................................................... 9 What attributes does a „good‟ heritage project have? ................................. 9 Perceptions of heritage funding ......................................................... 10 2. Introduction and methodology ........................................................ 10 Aims and Objectives ...................................................................... 10 Methodology................................................................................ 11 Background research ...................................................................... 11 Quantitative research .................................................................... 12 Stakeholder research ..................................................................... 13 General public workshops ................................................................ 14 3. Perceptions of local areas ............................................................. 16 Perceptions of local areas ............................................................... 16 Criteria for judging local areas .......................................................... 18 Economy ................................................................................. 18 Community .............................................................................. 18 Physical environment .................................................................. 19 Things to do ............................................................................. 20 Changes in local areas over time ....................................................... 21 2 Key insights from stakeholders .......................................................... 24 4. What is heritage? ....................................................................... 25 5. Awareness of and engagement with heritage ...................................... 28 Knowledge of local heritage ............................................................. 28 Engagement with local heritage ........................................................ 30 Opportunities for further engagement ................................................. 33 Overcoming complacency (especially among young adults) ...................... 33 Accessibility ............................................................................. 35 Awareness ............................................................................... 36 Key insights from stakeholders .......................................................... 36 6. Perceptions of local heritage ......................................................... 37 Satisfaction with local heritage ......................................................... 37 Experiences at local heritage sites and projects ..................................... 38 Changes in the condition of heritage ................................................... 42 Key insights from stakeholders .......................................................... 43 7. What benefit does heritage have? .................................................... 45 Overview: The importance of heritage ................................................ 45 The benefits of heritage at a national level ........................................... 45 The benefits of heritage at a local level ............................................... 46 Supporting local economies ........................................................... 47 Making local areas more attractive .................................................. 48 Encouraging local pride ................................................................ 49 Increasing social cohesion ............................................................. 51 The personal benefits of heritage for residents ...................................... 51 Leisure opportunities .................................................................. 53 Facilitating learning .................................................................... 54 Personal identity ........................................................................ 55 Key insights from stakeholders .......................................................... 56 3 8. Perceptions of heritage funding ...................................................... 62 Public awareness and support for HLF ................................................. 62 Stakeholder perceptions of HLF ......................................................... 68 Knowledge and understanding of HLF ............................................... 68 Perceptions of HLF ..................................................................... 68 9. Conclusions: The impact of heritage in local areas ................................ 71 Appendix 1: Local area summaries ........................................................ 74 Armagh ...................................................................................... 74 Life in Armagh .......................................................................... 74 Local heritage ........................................................................... 74 HLF in Armagh ........................................................................... 75 Bradford .................................................................................... 75 Life in Bradford ......................................................................... 75 Local heritage ........................................................................... 76 HLF in Bradford ......................................................................... 76 Durham ..................................................................................... 77 Life in Durham .......................................................................... 77 Local heritage ........................................................................... 77 HLF in Durham .......................................................................... 78 Exeter ....................................................................................... 78 Life in Exeter ............................................................................ 78 Local heritage ........................................................................... 78 HLF in Exeter ............................................................................ 79 Glasgow ..................................................................................... 79 Life in Glasgow .......................................................................... 79 Local heritage ........................................................................... 80 HLF in Glasgow .......................................................................... 81 South East London ......................................................................... 81 4 Life in South East London ............................................................. 81 Local heritage ........................................................................... 81 HLF in South East London .............................................................. 82 Manchester ................................................................................. 82 Life in Manchester ...................................................................... 82 Local heritage ........................................................................... 83 HLF in Manchester ...................................................................... 83 Newark ...................................................................................... 84 Life in Newark ........................................................................... 84 Local heritage ........................................................................... 84 HLF in Newark ........................................................................... 84 Peterborough .............................................................................. 85 Life in Peterborough ................................................................... 85 Local heritage ........................................................................... 85 HLF in Peterborough ................................................................... 86 Pontypool ................................................................................... 86 Life in Pontypool ........................................................................ 86 Local heritage ........................................................................... 86 HLF in Pontypool ........................................................................ 87 Portsmouth ................................................................................. 88 Life in Portsmouth .....................................................................