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SPECIALTY COATINGS APRIL 2008 HIGH-PERFORMANCE ANTICORROSION COATINGS by Eric Linak and Akihiro Kishi and Vivien Wang 2008 SPECIALTY CHEMICALS • SRI CONSULTING HIGH-PERFORMANCE ANTICORROSION COATINGS SPECIALTY COATINGS APRIL 2008 2 The information provided in this publication has been obtained from a variety of sources, which SRI Consulting believes to be reliable. SRI Consulting makes no warranties as to the accuracy, completeness or correctness of the information in this publication. Consequently, SRI Consulting will not be liable for any technical inaccuracies, typographical errors or omissions contained in this publication. This publication is provided without warranties of any kind, either express or implied, including but not limited to, implied warranties of merchantability, fitness for a particular purpose, or non-infringement. IN NO EVENT WILL SRI CONSULTING BE LIABLE FOR ANY INCIDENTAL, CONSEQUENTIAL OR INDIRECT DAMAGES (INCLUDING BUT NOT LIMITED TO DAMAGES FOR LOSS OF PROFITS, BUSINESS INTERRUPTION, OR THE LIKE) ARISING OUT OF THE USE OF THIS PUBLICATION, EVEN IF IT WAS NOTIFIED ABOUT THE POSSIBILITY OF SUCH DAMAGES. BECAUSE SOME STATES DO NOT ALLOW THE EXCLUSION OR LIMITATION OF LIABILITY FOR CONSEQUENTIAL OR INCIDENTAL DAMAGES, THE ABOVE LIMITATION MAY NOT APPLY TO YOU. IN SUCH STATES SRI CONSULTING’S LIABILITY IS LIMITED TO THE MAXIMUM EXTENT PERMITTED BY SUCH LAW. Certain statements in this publication are projections or other forward-looking statements. Any such statements contained herein are based upon SRI Consulting’s current knowledge and assumptions about future events, including, without limitation, anticipated levels of global demand and supply, expected costs, trade patterns, and general economic, political, and marketing conditions. Although SRI Consulting believes that the expectations reflected in the forward-looking statements are reasonable, it cannot, and does not, guarantee, without limitation, future results, levels of activity, performance or achievements. Readers should verify through independent third-party sources any estimates, projections or other forward-looking statements or data contained herein before reaching any conclusions or making any investment decisions. SRI Consulting is not responsible for the Reader’s use of any information in this publication. The absence of a specific trademark designation within this publication does not mean that proprietary rights may not exist in a particular name. No listing, description or designation in this publication is to be construed as affecting the scope, validity, or ownership of any trademark rights that may exist therein. SRI Consulting makes no warranties as to the accuracy of any such listing, description or designation, nor to the validity or ownership of any trademark. 2008 SPECIALTY CHEMICALS • SRI CONSULTING HIGH-PERFORMANCE ANTICORROSION COATINGS SPECIALTY COATINGS APRIL 2008 3 TABLE OF CONTENTS Summary.................................................................................................................................................. 4 Introduction.............................................................................................................................................. 12 Products ................................................................................................................................................... 15 Raw Materials ...................................................................................................................................... 15 Coatings ............................................................................................................................................... 15 Technology .............................................................................................................................................. 19 Production of Coatings ........................................................................................................................ 19 Application of Coatings....................................................................................................................... 19 Overview of the Industry......................................................................................................................... 21 Structure of the Industry ...................................................................................................................... 21 United States.................................................................................................................................... 22 RPM............................................................................................................................................. 23 Sherwin-Williams........................................................................................................................ 25 PPG .............................................................................................................................................. 27 Tnemec......................................................................................................................................... 30 Western Europe................................................................................................................................ 30 Akzo Nobel .................................................................................................................................. 31 PPG (SigmaKalon) ...................................................................................................................... 35 Jotun Protective Coatings ............................................................................................................ 37 Hempel A/S ................................................................................................................................. 41 Sika (formerly DuPont Protective Coatings)............................................................................... 44 Japan ................................................................................................................................................ 45 Chugoku Marine Paints................................................................................................................ 47 Nippon Paint ................................................................................................................................ 47 Dai Nippon Toryo........................................................................................................................ 48 Kansai Paint................................................................................................................................. 49 China................................................................................................................................................ 50 Republic of Korea............................................................................................................................ 52 Rest of Asia/Middle East................................................................................................................. 53 Mergers and Acquisitions.................................................................................................................... 57 Operating Characteristics..................................................................................................................... 59 Research and Development ............................................................................................................. 59 Manufacturing.................................................................................................................................. 61 Marketing......................................................................................................................................... 62 Cost Structure and Profitability ....................................................................................................... 66 Manufacturing.............................................................................................................................. 66 Application .................................................................................................................................. 68 Government Regulations ..................................................................................................................... 74 Trends and Opportunities..................................................................................................................... 85 Critical Factors for Success ................................................................................................................. 90 2008 SPECIALTY CHEMICALS • SRI CONSULTING HIGH-PERFORMANCE ANTICORROSION COATINGS SPECIALTY COATINGS APRIL 2008 4 TABLE OF CONTENTS (concluded) Consumption and Markets....................................................................................................................... 92 Consumption by Coating Type............................................................................................................ 92 Acrylic Coatings .............................................................................................................................. 94 Alkyd Coatings ................................................................................................................................ 95 Epoxy Coatings...............................................................................................................................
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