CREATIVE COLLISIONS ECSITE ANNUAL CONFERENCE 7-9 JUNE 2018 GENEVA SWITZERLAND THE EUROPEAN SCIENCE COMMUNICATION CONFERENCE #ECSITE2018 GREETINGS 4 CREATIVE COLLISIONS 6 DAY PLANNER 8 EXHIBITION OPENING /25 TUE 5 21 OF CONTENT TABLE WED 6 27 SPEAKERS’ RECEPTION /31 OPENING CEREMONY /35 THU 7 33 GALA DINNER /51 2 KEYNOTE - JAMES BEACHAM /60 3 BUSINESS BISTRO HAPPY HOUR /76 FRI 8 53 NOCTURNE /77 KEYNOTE - GIULIA AND JILL ENDERS /85 CLOSING HANDOVER CEREMONY /102 SAT 9 79 FAREWELL PARTY /103 SPEAKERS AND CONVENORS 105 BUSINESS BISTRO 119 PRACTICAL INFORMATION 135 GENEVA MICROGUIDE 159 ABOUT THE HOSTS 173 ABOUT ECSITE 179 BACK TO BASICS 191 Herbert Münder Catherine Franche Ecsite President Ecsite Executive Director General Manager, Universum Bremen Brussels, Belgium Bremen, Germany Greetings Good to have you here The stage is ready for the largest professional science communication event in Europe: the Ecsite Welcome to the first ever Ecsite Annual Conference in Switzerland! Annual Conference. Welcome to its 29th edition, hosted by the Natural History Museum of Geneva, in partnership with CERN, University of Geneva Scienscope, and Campus Biotech. Geneva is a very cosmopolitan city, ideally situated at the heart of Europe. Today, 43 per cent of the GREETINGS city’s inhabitants are foreigners, enhancing the remarkable cultural diversity expressed in Geneva’s Together, the local hosts , the Ecsite Annual Conference Programme Committee and the 400 speakers exemplary openness to the world. Also known as a City of Peace and Sustainability, Geneva is home who submitted a successful session proposal have carefully crafted a rich programme of stimulating to the European headquarters of the United Nations. With its ideal location in a spectacular setting, sessions, intense networking and friendly social events. The strength and beauty of the Ecsite Geneva is a welcoming, human-sized city, with a unique density of world-renowned scientific and conference lies in the balance between spotless planning and spontaneity: we’re giving you and cultural institutions and venues, such as CERN, the University, the Campus Biotech, the Natural 1,000+ enthusiastic others a fully kitted stage and a solid narrative canvas, now make your own story! History Museum and the Conservatory and Botanical Garden. Pick from 100+ workshops and panels, lunch with new contacts, dine with old friends, meet new partners at the Business Bistro, discover the Natural History Museum’s and CERN’s exhibitions, tinker With its 500-year tradition of science education, Geneva is home to a vibrant scientific community, at the MakerSpace, play at the GameLab, and don’t miss keynote speeches by James Beacham and the deeply embedded in the city’s cultural landscape and offering numerous exciting initiatives involving 4 Enders sisters on Friday and Saturday. the public in science. 5 True to this year’s “Creative Collisions” theme and to the conference’s renowned openness, make Get ready for creative highlights! The Jet d’Eau - Geneva’s most photographed landmark; the Palais des space for the unexpected in your conference script. This is a safe place to go out of your comfort Nations - symbol of Geneva as a capital of peace; the monumental Reformation Wall ; and more than zone. Talk to strangers, ask and welcome challenging questions, share successes and failures, attend 40 museums and cultural centres in only 2.5 km2. sessions on topics you know nothing about, try new technologies… Get ready for creative surprises! A typical Swiss Gala Dinner with a cheese fondue party in an ice rink; Before we lift the curtain, let us give our warm thanks to all those who make the conference possible: a rich and exciting programme for the Nocturne at the Natural History Museum; and a wonderful the speakers and convenors, the local Organising Committee, Business Bistro exhibitors, faithful evening dancing at the BFM, one of the most famous historical industrial buildings of Geneva, located sponsors, the Annual Conference Programme Committee and, of course, the Ecsite members who on the Rhone river. offer this yearly gathering to the wide science engagement community. Very proud and delighted to welcome you to Geneva! Jacques Ayer Director, Natural History Museum of Geneva, Geneva, Switzerland CREATIVE COLLISIONS THEME CREATIVE CREATIVE COLLISIONS In a society where thoughts, words and deeds are increasingly standardised, placing different worldviews on a collision course can be a source of innovation and creativity. Collisions are not necessarily destructive: they can produce new elements, forms, knowledge and energies. 6 Science engagement offers a unique space to experiment with new creative 7 collisions between science and society, experts and amateurs, science and politics, art and science, nature and culture, science and faith, real and virtual, old and new. “Creative collisions” is a stimulating concept that can help us reinvent communication, teaching, learning, and thinking! Up to eleven sessions are taking place in parallel at any one time. To help you navigate the programme, each session is labelled with… Session formats One or two keywords DROP-IN SPACE OR SESSION BUSINESS & FUNDRAISING The most informal format possible, as COLLECTIONS participants are free to come and go at any EQUITY & INCLUSION time during the session slot. Usually involves EXHIBIT DEVELOPMENT self-directed activities like games. EXPLAINERS & VISITOR SERVICES LEARNING KEYNOTE MARKETING & COMMUNICATION FORMATS SESSION Announcing the All attendees get together to hear one or two RESEARCH, THEORY & EVALUATION prominent speaker(s) present their views SCIENCE & SOCIETY First International for 45 minutes, followed by 15 minutes of STRATEGY & VISION questions. Only two keynotes, at 10.30 on LGBT STEM DAY Friday and Saturday. PANEL Special labels The convenor introduces the speakers who (for some sessions only) 5th July 2018 then present their views to the audience. There is time for discussion with participants FOUNDATIONS Join the global push to increase visibility, at the end of the session. newcomers and beginners should improve representation, and strengthen start here PECHAKUCHA support for LGBT+ people working in STEM. 20 slides are shown for 20 seconds each. EDGY 9 This format keeps presentations concise and contents or format will surprise fast-paced. conference regulars PRE-CONFERENCE WORKSHOP KEYNOTE FIND IDEAS, PROJECTS AND ACTIVITIES BY: Whole-day sessions, only on Tuesday and everyone else will be here to listen to Wednesday. Allow participants to dig deeper these inspiring speakers. Can’t miss it. into specific topics. The only conference Following #LGBTSTEMday on Twitter, Facebook and Instagram sessions to require advance registration. Visiting prideinstem.org/lgbtstemday REVERSE A room hashtag The aim is to give attendees a chance to Contacting [email protected] actively participate in discussions with If you’re active on Twitter, use #Ecsite2018 speakers. The speakers and one moderator AND the hashtag of the room you’re currently guide the session following a short in. This allows fluid conversations – otherwise introduction to the topic. tweets from all parallel sessions are jumbled up together! WORKSHOP Supporters: An initiative of: Structured for in-depth exploration of one topic. The session is practical, interactive and actively involves all participants. A workshop can be a science demonstration, a game, a show, a short training course… TUE5 DAY PLANNER WED6 DAY PLANNER Pre-conference workshops Pre-conference workshops DAY PLANNER // PLANNER DAY 9:00 - 17:45 ROOM 9:00 - 17:45 ROOM Research & evaluation: beginner’s guide & deeper understanding Research & evaluation: beginner’s guide & deeper understanding - Day 2 Organised by the Research and Evaluation Group 03 03 Developing inquiry-based workshops for high-school students 04 Social inclusion, equity & diversity: time for change 04 6 WEDNESDAY Space for life: engaging audiences Developing successful science games Organised by the Space Group 06 18 Marketing: data-based audience development and branding Experience design in practice NATURAL HISTORY 13 MUSEUM 10 11 Live action games: a tool for emotion and content communication Space for life: engaging audiences - Day 2 (excursion: leaving at 8.00) EXCURSION 18 Excursion, leaving from the CICG at 8:00 When faith and facts collide CONFERENCE ROOM Organised by the Nature Group NATURAL HISTORY MUSEUM 11:00 - 11:30 Coffee break 11:00 - 11:30 Coffee break 13:15 - 14:30 Lunch break 13:15 - 14:30 Lunch break 15:45 - 16:30 Coffee break 15:45 - 16:30 Coffee break 18:30 - 19:30 “Animal Beauty” exhibition opening History of Science Museum 18:30 - 19:30 Speakers’ Reception CERN C 16:30 B 14:30 A 12:00 ROOM 01 Exhibition narratives: Tips for 21st century managers A conversation with the younger me latest developments 03 Meet the Joint Research Centre Space and the Sustainable Partnering with universities Development Goals 04 Empowering growth and leadership: Outreach: new practices Reconciling innovative exhibit design and the towards gender equity in your institution demands of today’s compensation culture 05 Science engagement cooperation in the Evaluation for beginners Empowering society through Euro-Mediterranean & Middle East science communication 06 Tricks & trucks : keys of success for What’s new in touring exhibitions - 2 What’s new in touring exhibitions - 1 international travelling exhibitions 13 The metaphor factory Communicating the new quantum Challenging our brains to come revolution up with new