Zambia Country Commercial Guide Table of Contents Doing Business in Country___________________________________________________________________________ 5 Market Overview ________________________________________________________________________________ 5 Market Challenges _______________________________________________________________________________ 5 Market Opportunities ____________________________________________________________________________ 6 Market Entry Strategy ____________________________________________________________________________ 7 Political Environment ______________________________________________________________________________ 7 Political Environment ____________________________________________________________________________ 7 Selling U.S. Products & Services ______________________________________________________________________ 7 Using an Agent to Sell U.S. Products and Services ______________________________________________________ 7 Establishing an Office ____________________________________________________________________________ 7 Franchising _____________________________________________________________________________________ 8 Direct Marketing ________________________________________________________________________________ 8 Joint Ventures/Licensing __________________________________________________________________________ 9 Selling to the Government ________________________________________________________________________ 9 Distribution & Sales Channels ______________________________________________________________________ 9 Express Delivery ________________________________________________________________________________ 9 Selling Factors & Techniques _____________________________________________________________________ 10 E-commerce _____________________________________________________________________________________ 10 Overview:_____________________________________________________________________________________ 10 Current Market trends: __________________________________________________________________________ 11 Domestic eCommerce: __________________________________________________________________________ 11 Cross-Border eCommerce: _______________________________________________________________________ 11 B2B eCommerce _______________________________________________________________________________ 11 eCommerce Services: ___________________________________________________________________________ 12 eCommerce Intellectual Property Rights (IPR) __________________________________________________________ 12 Popular eCommerce Sites: _______________________________________________________________________ 12 Online Payment ________________________________________________________________________________ 12 Mobile eCommerce _____________________________________________________________________________ 13 Digital Marketing _______________________________________________________________________________ 13 1 Major Buying Holidays __________________________________________________________________________ 13 Social Media __________________________________________________________________________________ 13 Trade Promotion & Advertising _____________________________________________________________________ 14 Electronic Media: _______________________________________________________________________________ 14 Print Media: ___________________________________________________________________________________ 15 Pricing _______________________________________________________________________________________ 15 Sales Service/Customer Support __________________________________________________________________ 15 Protecting Intellectual Property ___________________________________________________________________ 16 Due Diligence __________________________________________________________________________________ 16 Local Professional Services _______________________________________________________________________ 16 Principle Business Associations ___________________________________________________________________ 16 Limitations on Selling U.S. Products and Services ____________________________________________________ 17 Web Resources: ________________________________________________________________________________ 17 Leading Sectors for U.S. Exports & Investments ________________________________________________________ 17 Energy _______________________________________________________________________________________ 17 Overview ______________________________________________________________________________________________ 17 Sub-Sector Best Prospects ________________________________________________________________________________ 18 Power Africa Support ____________________________________________________________________________________ 18 Opportunities __________________________________________________________________________________________ 18 Key government and regulatory agencies for Solar projects ____________________________________________________ 18 Web Resources _________________________________________________________________________________________ 19 Agricultural Sector ______________________________________________________________________________ 19 Sub-Sector Best Prospects ________________________________________________________________________________ 19 Opportunities __________________________________________________________________________________________ 19 Key government and regulatory agencies: ___________________________________________________________________ 20 Web Resources _________________________________________________________________________________________ 20 Infrastructure Development ______________________________________________________________________ 20 Overview ______________________________________________________________________________________________ 20 Sub-Sector Best Prospects ________________________________________________________________________________ 20 Opportunities __________________________________________________________________________________________ 20 Key government and regulatory agencies ___________________________________________________________________ 21 Web Resources _________________________________________________________________________________________ 21 Mining and Minerals ____________________________________________________________________________ 21 Overview ______________________________________________________________________________________________ 21 Sub-Sector Best Prospects ________________________________________________________________________________ 21 Opportunities __________________________________________________________________________________________ 22 Key government and regulatory agencies ___________________________________________________________________ 22 Web Resources _________________________________________________________________________________________ 22 Information Communication Technology ____________________________________________________________ 22 Overview ______________________________________________________________________________________________ 22 Opportunities __________________________________________________________________________________________ 23 2 Medical Equipment _____________________________________________________________________________ 23 Overview ______________________________________________________________________________________________ 23 Sub-Sector Best Prospects ________________________________________________________________________________ 23 Opportunities __________________________________________________________________________________________ 23 Key government and regulatory agencies ___________________________________________________________________ 24 Web Resources _________________________________________________________________________________________ 24 Travel and Tourism _____________________________________________________________________________ 24 Overview ______________________________________________________________________________________________ 24 Opportunities __________________________________________________________________________________________ 24 Web Resources _________________________________________________________________________________________ 25 Trade Regulations, Customs, & Standards _____________________________________________________________ 25 Import Tariff __________________________________________________________________________________ 25 Import Requirements & Documentation ____________________________________________________________ 25 Labeling/Marking Requirements __________________________________________________________________ 25 U.S. Export Controls ____________________________________________________________________________ 26 Temporary Entry _______________________________________________________________________________ 26 Labeling/Marking Requirements __________________________________________________________________ 26 Prohibited & Restricted Imports ___________________________________________________________________ 26 Customs Regulations ____________________________________________________________________________ 26 Standards for Trade _______________________________________________________________________________ 27 Overview _____________________________________________________________________________________ 27 Standards _____________________________________________________________________________________ 28 Contact Information ____________________________________________________________________________