National Association of Manufacturers photographs and audiovisual materials 1973.418 This finding aid was produced using ArchivesSpace on September 14, 2021. Description is written in: English. Describing Archives: A Content Standard Audiovisual Collections PO Box 3630 Wilmington, Delaware 19807 [email protected] URL: http://www.hagley.org/library National Association of Manufacturers photographs and audiovisual materials 1973.418 Table of Contents Summary Information .................................................................................................................................... 3 Historical Note ............................................................................................................................................... 4 Scope and Content ......................................................................................................................................... 5 Administrative Information ............................................................................................................................ 8 Related Materials ........................................................................................................................................... 9 Controlled Access Headings ........................................................................................................................ 10 Bibliography ................................................................................................................................................. 10 Collection Inventory ..................................................................................................................................... 10 Advocacy ................................................................................................................................................... 10 Government meetings ............................................................................................................................. 10 Events ...................................................................................................................................................... 20 Awards .................................................................................................................................................... 24 Testimony ................................................................................................................................................ 29 Press events ............................................................................................................................................. 31 Tours ........................................................................................................................................................ 33 Promotional ................................................................................................................................................ 36 Presentations ............................................................................................................................................ 36 NAM produced films .............................................................................................................................. 44 Industry on Parade .................................................................................................................................. 53 Non-NAM produced media .................................................................................................................... 59 TV and radio ........................................................................................................................................... 68 Publication photographs ......................................................................................................................... 74 Marketing ................................................................................................................................................ 75 Displays and posters ............................................................................................................................... 76 Committees, conferences, and meetings ................................................................................................... 86 Administrative ......................................................................................................................................... 113 Members ................................................................................................................................................ 113 Representative photographs .................................................................................................................. 117 Board members ..................................................................................................................................... 126 Staff ....................................................................................................................................................... 129 Behind the scenes ................................................................................................................................. 139 - Page 2 - National Association of Manufacturers photographs and audiovisual materials 1973.418 Summary Information Repository: Audiovisual Collections Creator: National Association of Manufacturers (U.S.) Title: National Association of Manufacturers photographs and audiovisual materials ID: 1973.418 Date [inclusive]: 1895-2014 Date: undated Physical Description: 78 Linear Feet General Physical 9415 photographic prints : color ; 8 x 10 in. or smaller. 4816 Description: photographic prints : b&w ; 8 x 10 in. or smaller. 184 photographic prints : color ; oversize (larger than 8 x 10 in.). 41 photographic prints : b&w ; oversize (larger than 8 x 10 in.). 1403 contact sheets. 2 albums. 19 prints : lithographs ; 6.25 x 8.5 in., in mat., 9.75 x 14 in. 5116 slides : color ; 35mm. 2309 negatives : b&w ; various. 731 negatives : color ; various. 67 sound tape reels. 66 sound discs. 13 sound cassettes. 80 videotapes (U-Matic). 22 videotapes (VHS). 2 videotapes (Betacam SP). 106 films : sd., col. ; 16 mm. 71 films : sd., b&w ; 16 mm. 2 films : si., b&w ; 16 mm. 2 films : si., col. ; 16 mm. 17 filmstrips. 7 Audiscan cartridges. 50 posters. 8 objects. 7 plaques. 1 billboard. 34 gigabytes. Language of the English . Material: Abstract: The National Association of Manufacturers (NAM) is "the largest manufacturing association in the United States, representing small and large manufacturers in every industrial sector and in all fifty states," and "is the powerful voice of the manufacturing community and the leading advocate for a policy agenda that helps manufacturers compete in the global economy and create jobs across the United States." This collection contains photographs, negatives, slides, digital images, sound recordings, objects, videos, and films that document the history of the National Association of Manufacturers (NAM) from the mid- twentieth century through the early twenty-first century. The materials provide a visual and audible documentation of the organization's programs and activities. ^ Return to Table of Contents - Page 3- National Association of Manufacturers photographs and audiovisual materials 1973.418 Historical Note The National Association of Manufacturers (NAM) is "the largest manufacturing association in the United States, representing small and large manufacturers in every industrial sector and in all fifty states," and "is the powerful voice of the manufacturing community and the leading advocate for a policy agenda that helps manufacturers compete in the global economy and create jobs across the United States." [1] It was founded in Cincinnati, Ohio in 1895 when approximately 600 manufacturers met during the 1890s depression to formulate a program for economic recovery. The goal was to develop a strategy to protect American goods from foreign competition and promote trade expansion. During its early years, NAM was largely controlled by representatives of small and medium-sized firms in the Midwest and South. In the 1930s, NAM launched its first public relations campaign for the "dissemination of sound American doctrines to the public." [2] Over a thirteen-year period, NAM spent more than $15 million to inform the public about the vital role manufacturing plays in the United States economy. During World War II, NAM created a plant-level employee morale program, titled "Soldiers of Production." The association also conducted community relations efforts and assisted companies with such wartime problems as priorities and allocations. Before the end of the war, NAM concentrated on helping manufacturers prepare for the postwar period – helping them with issues such as recycling surplus materials, conversion to civilian production, and training of veterans for careers in manufacturing. In the 1950s, NAM adapted its public relations efforts to the new medium of television when it launched its weekly fifteen-minute Industry on Parade series. In 1950, NAM's radio and television director, G. W. "Johnny" Johnstone (1900-1976), developed the idea for a television program to highlight American manufacturing and business. He worked with Frank McCall (1907-1981), an NBC News Department Manager, to create a sample which was presented to and supported by the board of directors. The first episode debuted the week of October 15, 1950. Each episode typically contained