Descriptions of Radar Networks: Radar June 2014, R121

Descriptions of Radar Networks: Radar June 2014, R121

DESCRIPTIONS OF RADAR® NETWORKS RADAR JUNE 2014, R121 PROVIDED BY THE RADIO NETWORK COMPANIES ADLARGE MEDIA AMERICAN URBAN PINNACLE NETWORK Target Audience: Adults 18-54 Jennifer Barnes (212) 883-2115 Description: Broadcasts 100+ news and sports reports 52 Vanderbilt Avenue, 7th Floor covering major national and international stories, delivered New York, NY 10017 daily via satellite to affiliates in the U.S. during the highest listening time periods. Its primary formats include Urban ADLARGE ROI NETWORK Contemporary and Adult Urban Contemporary. American Target Audience: Adults 18-49/25-54 Urban Pinnacle Network provides 86% coverage of the African American market. Description: Strategically designed to help advertisers get the most from their advertising dollars, the ROI Network has broad, nationwide reach, with heavy concentration in major AMERICAN URBAN RENAISSANCE NETWORK markets, including the Top 25. Covering nearly 100% of the Target Audience: Adults 25-54 U.S. with 800 entertainment formatted radio stations, the Description: Broadcasts 175+ news and entertainment ROI Network delivers a large 18-49 and 25-54 adult audience feature programs, delivered daily via satellite to stations with an equal balance of male and female listeners. across the country. American Urban Renaissance Network provides 70% coverage of the African American market. It AMERICAN URBAN RADIO NETWORKS broadcasts news, White House and sports reports, information features, entertainment programs, plus the Glenn Bryant (412) 456-4038 only national Urban three-hour nightly talk show. Its 960 Penn Avenue Pittsburgh, PA 15222 primary formats include Adult Urban Contemporary, Urban Barry Feldman (212) 883-2115 Contemporary, and Gospel. 52 Vanderbilt Avenue, Suite 1510 New York, NY 10017 AMERICAN URBAN STRZ WEEKEND ENTERTAINMENT NETWORK Target Audience: Adults 18-54 AMERICAN URBAN ELITE PLUS NETWORK Description: A variety of weekend entertainment Target Audience: Adults 18-54 programming targeted to the following urban formats: Description: A variety of weekday entertainment Urban Contemporary, Adult Urban Contemporary, and programming targeted to the following urban formats: Gospel and Blues. Programming includes Russ Parr Urban Contemporary and Adult Urban Contemporary. Weekend, American Blues Network, and the Bobby Jones American Urban Elite Plus Network provides 83% coverage Gospel Countdown. STRZ Weekend Entertainment Network of the African American market. provides 87% coverage of the African American market. continued… DESCRIPTIONS OF RADAR NETWORKS: RADAR JUNE 2014, R121 CRYSTAL MEDIA NETWORKS PREMIERE DAYTIME ADULT Target Audience: Adults 25-54 Pamela Foster (212) 922-1601 x226 Description: Reaches adults during the day while at work or One Little West 12th Street on the go. Provides even distribution of men and women New York, NY 10014 and access to the top markets. Even distribution of all adult demos with an extensive affiliate list for truly national CMN PRESTIGE DRIVE reach. Dominant formats: AC, Country, and Urban. Target Audience: Adults 25-54 Description: CMN Prestige Drive provides advertisers high- PREMIERE DAYTIME YOUTH ranked stations, targeting listeners in the Top 10 and Top 25 Target Audience: Adults 18-34 markets during the highly sought-after morning and Description: With much of its audience under 35 years old, afternoon drive dayparts. Daytime Youth reaches young people as they are tuning into upbeat music throughout the day. Dominant formats: CHR, CMN RADIO SOCIAL Country, Rhythmic, Rock, and Urban. Target Audience: Adults 25-54 Description: CMN Radio Social provides top market PREMIERE ENTERPRISE coverage as well as a strong overall U.S. coverage in prime Target Audience: Adults 25-54 dayparts, targeting Adults 25-54. Description: This flexible network comprised of 100% Clear Channel-owned and operated stations is designed to reach CMN RADIO SOCIAL FEMALE the heart of America all week long. The network carries a Target Audience: Women 25-54 variety of formats with extra emphasis on Country, to reach Description: CMN Radio Social Female provides a strong an audience that likes a little bit of everything. Dominant overall U.S. coverage in prime dayparts, targeting female formats: Rock, Country, and AC. listeners 25-54. PREMIERE FEMALE FOCUS NETWORK PREMIERE RADIO NETWORKS Target Audience: Women 25-54 Description: Comprises Adult Contemporary Keri Degroote (212) 424-6303 stations/programming (e.g., Delilah) that offer a strong 125 West 55th Street, 12th Floor composition of female listeners. New York, NY 10019 PREMIERE FOX NEWS ADVANTAGE PREMIERE AMERICA NETWORK Target Audience: Men 25-54 Target Audience: Adults 18-49 Description: With trusted correspondents, FOX brings its Description: This daypart-specific network offers strong visible brand in news to affluent men via this day- and reach across all markets while providing consistent delivery daypart-specific network. Dominant format: News/Talk. across core demos. Provides an even distribution of men Continued… and women. Dominant formats: Country, CHR, AC, and Classic Rock. Nielsen and the Nielsen logo are trademarks or registered trademarks of CZT/ACN Trademarks, L.L.C. RADAR® is a mark of Arbitron Inc. PPM® is a mark of Arbitron Inc. Media Rating Council® is a registered mark of the Media Rating Council. Copyright © 2014 The Nielsen Company. All rights reserved. 06/14 2 DESCRIPTIONS OF RADAR NETWORKS: RADAR JUNE 2014, R121 PREMIERE FOX NEWS NETWORK PREMIERE TOP 50 OPTIMIZED Target Audience: Adults 25-54 Target Audience: Adults 18-49/Adults 25-54 Description: General-interest news, with commercials in Description: Offers top-market delivery through Clear top-of-the-hour newscasts. Dedicated national and Channel affiliates. It consists exclusively of the top 50 international news coverage, including breaking news and DMAs and contains some of the most popular, high-ranking crisis alerts. Day- and daypart-specific commercial stations in the country. Dominant CHR, AC/Adult Hits, placement Monday-Friday 6am-7pm. Dominant format: Country, Classic Rock, and Rock formats target young News/Talk. listeners. PREMIERE MODERN WOMEN PREMIERE URBAN Target Audience: Women 25-54 Target Audience: African American Adults 25-49 Description: A Female-oriented network that delivers top Description: Strong Urban stations offer the opportunity to AC, Urban, and Country stations. Modern Women brings top reach African Americans on a national scale. Consists of market coverage and delivers strong ratings to a nationwide top-ranked Urban stations in major markets. This network audience. is primarily comprised of Clear Channel-owned stations. PREMIERE SPECTRUM PREMIERE YOUNG INFLUENCERS Target Audience: Adults 25-54 Target Audience: Adults 18-49 Description: Delivering the heart of America, this network Description: Young adult targeted network and comprised of reaches the powerful majority with common values who Clear Channel-owned and operated top-ranked stations in appreciate the comforts of home. Dominant formats: major markets. Attracts younger listeners with CHR and Country, AC, and Rock. Rock formats. Delivers a balanced distribution of men and women. PREMIERE SUPER MOMS Target Audience: Women 25-54 UNITED STATIONS RADIO NETWORKS Description: Consists primarily of Clear Channel-owned and Susan Moore (212) 536-3630 operated FM stations that deliver the popular formats to 1065 Avenue of the Americas, 3rd Floor reach women in the 18-49 and 25-54 age groups with New York, NY 10018 children in the home. Delivers top-market AC, Country, and CHR affiliates. USRN IMPACT NETWORK PREMIERE TODAY'S MEN Target Audience: Adults 18-49 Target Audience: Men 25-54 Description: The USRN Impact Network consists of Description: A blend of information and music stations, this approximately 1,000 affiliates designed to deliver top network delivers coverage in A/B counties and has strong stations in major markets and offers copy-split capabilities. ratings across any male demographic. Dominant formats: Their reach includes every major format in the radio Sports, Rock, Classic Rock, and Classic Hits. landscape and delivers listeners loyal to those formats. This network can be day specific and delivers two :30s or one :60 unit per day, Monday-Sunday. Continued… Nielsen and the Nielsen logo are trademarks or registered trademarks of CZT/ACN Trademarks, L.L.C. RADAR® is a mark of Arbitron Inc. PPM® is a mark of Arbitron Inc. Media Rating Council® is a registered mark of the Media Rating Council. 3 Copyright © 2014 The Nielsen Company. All rights reserved. DESCRIPTIONS OF RADAR NETWORKS: RADAR JUNE 2014, R121 WESTWOODONE NETWORKS WW FEMALE TARGET Timothy Seymour (212) 519-3078 Target Audience: Women 18-49 nd th 220 West 42 Street, 4 Floor Description: Connects with Women 18-49 between 6am- New York, NY 10036 Midnight, Monday-Friday. The WW Female Target network is composed of nearly 100 music radio stations in nearly 50 markets, including 16 of the top 25. The mostly AC and Country WW 24-7 MUSIC audience is 56% Female and is over 32% more likely to live in a Target Audience: Adults 25-54 top 25 market. Commercial inventory is scheduled by daypart. Description: WW 24-7 Music is comprised of nationally distributed, completely turn-key music formats touching a WW FEMALE TARGET WEEKEND variety of audiences—from Adult Contemporary to Classic Rock Target Audience: Women 25-54 and points in between. Airs on nearly 900 radio stations, Description: Targets Women 25-54 throughout the weekend reaching listeners in big cities and

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