Big Sur Highway 1 Sustainable Transportation Demand Management Plan February 2020 ACKNOWLEDGMENTS Steering Committee Caltrans California State Parks Aileen Loe, Deputy District Director United States Forest Service John Olejnik, Senior Transportation Planner California Highway Patrol Jill Leal, Associate Transportation Planner Monterey County Resource Management Agency Kelly McClendon, Senior Transportation Planner Monterey County Board of Supervisors Consultant Team Monterey County Convention and Visitors Bureau Stephanie Grigsby, Design Workshop, Inc. California Coastal Commission Lindsay Kageyama, Design Workshop, Inc. City of Carmel-by-the-Sea Gordon Shaw, LSC Transportation Consultants, Inc. Big Sur Multi-Agency Advisory Council Bill Suen, LSC Transportation Consultants, Inc. Big Sur Chamber of Commerce Big Sur Land Trust Monterey Peninsula Regional Park District Community Association of Big Sur (previously Coast Property Owners Association of Big Sur) Carmel Highlands Association Transportation Agency for Monterey County Point Lobos Foundation Monterey-Salinas Transit San Luis Obispo Regional Transit Authority Association of Monterey Bay Area Governments San Luis Obispo Council of Governments Monterey Bay Air Resources District Jimmy Panetta, California US Representative - 20th District Bill Monning, California State Senate - 15th District Mark Stone, California State Assembly - 29th District Park It! Point Lobos Area Shuttle Big Sur International Marathon Bike SLO County Visit SLO Cal North Coast Big Sur Representative San Luis Obispo County Air Pollution Control District ii Big Sur Highway 1 Sustainable TDM Plan ACRONYMS ADA Americans with Disabilities Act AMBAG Association of Monterey Bay Area Governments AVL automated vehicle location system BSMAAC Big Sur Multi-Agency Advisory Council CCC California Coastal Commission CCT California Coastal Trail CHMP Coast Highway Management Plan CHP California Highway Patrol CIP capital improvement plan CRSB Carmel River State Beach CSP California State Parks EV electric vehicle FHWA Federal Highway Administration GHG greenhouse gas HCP Hatton Canyon Property LPR license plate recognition MCCVB Monterey County Convention & Visitors Bureau MST Monterey-Salinas Transit NM national monument PCH Pacific Coast Highway PCRP Palo Corona Regional Park PEV plug-in electric vehicle PLRP Point Lobos Ranch Property PPP public-private partnership SB State Beach SLO San Luis Obispo SLORTA San Luis Obispo Regional Transit Authority SNR State Natural Reserve SOV single-occupant vehicle SP State Park TAMC Transportation Agency for Monterey County TDM transportation demand management USFS United States Forest Service V/DMS variable/dynamic message sign VMT vehicle miles traveled iii Prepared By: Design Workshop, Inc. LSC Transportation Consultants Big Sur Highway 1 Sustainable TDM Plan Contents Executive Summary viii 1 | Introduction 1 Plan Purpose 2 Building from a Common Foundation 2 Defining the Corridor 4 Vision 5 Values, Goals, and Objectives 5 Planning Process 6 2 | Elements of the Plan 9 Plan Components 10 Supporting Products 11 Relationship to Other Plans 11 Authority and Applicability 12 Environmental Compliance 13 3 | Existing Conditions 15 Community Context 16 Scenic Context 17 Environmental Context 21 Transportation Context 22 Electric Vehicle Context 28 Recreation Context 30 4 | Issues and Challenges 35 Corridor Experience 36 Transportation 38 Electric Vehicle Infrastructure 40 Technology Infrastructure 40 Environment 41 5 | Corridor TDM Opportunities 43 Transportation Demand Management Overview 44 Transit and Shuttle Services Opportunities 48 Traveler Information Opportunities 58 Infrastructure Enhancement Opportunities 63 Active Transportation Opportunities 72 Data Collection Opportunities 76 Parking Management and Enforcement Opportunities 78 6 | A Path Forward 81 Partnerships 82 Big Sur Byway Organization 83 7 | TDM Toolkit 85 Overview of TDM Toolkit 86 APPENDICES Public Engagement Summary ............................................................................................................................Appendix A Existing Conditions and Data Summary .......................................................................................................... Appendix B Miovision Data Summary Memo ....................................................................................................................... Appendix C Muir Woods National Monument Parking and Shuttle Reservation Program Summary.........................Appendix D Big Sur Shuttle Demo Project Approval Letter ...............................................................................................Appendix E TABLES Table 1: Travel Origin-Destination Results of 2018 Postcard Survey .............................................................................23 Table 2: Electric Vehicle Charging Stations ....................................................................................................................... 28 Table 3: Annual Attendance at State Park Units in the Study Corridor .........................................................................36 Table 4: Desired Outcomes and Performance Indicators .................................................................................................47 vi Big Sur Highway 1 Sustainable TDM Plan FIGURES Figure TOC Figure 1: Corridor Project Area ..............................................................................................................................................4 Figure 2: Project Process ..........................................................................................................................................................6 Figure 3: Transportation Demand Management Toolkit Categories ..............................................................................10 Figure 4: Character Zones throughout the Corridor ........................................................................................................18 Figure 5: Travel Origin-Destination Results of 2018 Postcard Survey ......................................................................... 22 Figure 6: Highway 1 Peak Month Average Daily Traffic Volumes through Big Sur (data reflects actual counts and not projections) ........................................................................................................................................................................24 Figure 7: Existing Paved & Signed Slow Vehicle Turnouts ..............................................................................................24 Figure 8: Existing MST Line 22 Service .............................................................................................................................26 Figure 9: Existing SLORTA Line 15 Service .....................................................................................................................27 Figure 10: Existing Electric Vehicle Charging Stations ....................................................................................................29 Figure 11: Land Ownership ................................................................................................................................................... 31 Figure 12: Hotspot Recreation Areas...................................................................................................................................33 Figure 13: In-Corridor Shuttle Opportunities - Carmel to Nepenthe ...........................................................................49 Figure 14: Through Public Transit Opportunity ............................................................................................................... 51 Figure 15: Point Lobos Shuttle Conceptual Routes ..........................................................................................................53 Figure 16: Big Sur Area Shuttle Opportunity.....................................................................................................................55 Figure 17: Pfeiffer Beach Shuttle Opportunity ..................................................................................................................56 Figure 18: Multi-Agency Visitor Hub Cooperation ...........................................................................................................59 Figure 19: Existing Public Restrooms .................................................................................................................................65 Figure 20: Potential Guidelines for Slow Vehicle Turnouts for Highway 1 ..................................................................66 Figure 21: Existing Slow Vehicle Turnouts .........................................................................................................................66 Figure 22: Slow Vehicle Turnout Opportunities ................................................................................................................67 Figure 23: Guidelines for Delineated Parking Areas and Viewpoints ...........................................................................68 Figure 24: Paved Shoulders for Shared Use ........................................................................................................................73 Figure 25: Potential Locations for Permanent Traffic Counts ........................................................................................76 Figure 26: High Demand Visitor Locations .......................................................................................................................78