A COLONIAL EXPERIENCE out the SAHARAN of THEME AFRICA “To Really Live

A COLONIAL EXPERIENCE out the SAHARAN of THEME AFRICA “To Really Live

A COLONIAL EXPERIENCE OUT THE SAHARAN OF THEME AFRICA “To really live. Not just to let my life pass”. this is what Ernest Hemingway wrote about Africa. a land of telluric emotions, irrational forces, magic. Alberto Moravia said it was: “a land where the relationship between man and nature is not mediated by history”. A land where the lack of media- tions triggers visceral upsets, primordial charms, fears, now as then. an explosive cocktail that during the xix century caused the fever of adven- turers, explorers, aesthetes, artists. A COLONIAL EXPERIENCE OUT THE SAHARAN OF THEME AFRICA Everybody in search of places writer and British secret agent, where and again the pureness to the couple of American fil- of the emotion and inspiration. makers Martin and Osa John- Africa becomes a symbol of son, authors of the first docu- the perfect Elsewhere, dividing mentaries about Africa. Martin, line between fantasy and reali- adventure companion of Jack ty. and, in order to satisfy more London, created the reportage ore less noble desires, Every- and the naturalist cinema; Osa body goes there. From David inspired the heroine of King Livingstone, who discovered Kong (1933). From Hemingway Victoria falls, to the explorer to Moravia, Georges Simenon Henry Morton Stanley; from and Karen Blixen, Andrè Gide Gertrude Bell, archaeologist, and Saul Bellow (“Africa tou- ched my soul already during in love with the missionary Ka- the flight: up there looked like a tharine Hepburn, and Mogam- bed of ancient humanity”). Pe- bo (1953), where Clark Gable is ter Beard goes there, the great divided between two beautiful photographer who tells about ladies: Ava Gardner and Grace the disappearance of elephan- Kelly. The endless spaces of the ts in Kenya through the book savannah are the background the End of the game (1965), of one of the most romantic and Hollywood goes there. love stories of the big screen, OUT From this nature, who “claimed between Meryl Streep and Ro- to be herself a monument”. bert Redford, protagonists of OF Cinema draws inspiration for Out of Africa (1985), based on extreme passion stories. any the namesake autobiographi- title? the African Queen (1951), cal book of Karen Blixen. The AFRICA where Humphrey Bogart falls movie won seven academy KRUGER JKT - The Beretta by Larusmiani Kruger jacket combines elegance and out- door style thanks to the suede details on the pockets and the collarless neckline. The adju- stable drawstring waist ensures maximum comfort. The 100% cotton keeps you cool. www.beretta.com MILANO TROUSERS - The Beretta by La- rusmiani Milano trousers combine elegance and comfort thanks to their classic style. 100% cotton. www.beretta.com SAHARA JKT - The Beretta by Larusmiani Sahara jacket combines the classic lines of the safari jacket with four pockets and a classic belt on the front. Distinguished by its breathabili- ty and lightweight fabric.100% cotton www.beretta.com PASHMINA - The Beretta by Larusmiani pashmina is a must-have accessory for the modern gentleman’s wardrobe. The soft silk and cashmere create a guaranteed combi- nation of warmth and style. www.beretta.com BASEBALL CAP - The Beretta by Larusmiani baseball cap is the ideal accessory to complete your outfit with sober-sporty style. www.beretta.com OFFICER JKT - The Beretta by La- rusmiani Office jacket is a classic sin- gle-breasted jacket combining style and elegance with cool 100% cotton www.beretta.com SAHARA JKT - The Beretta by Larusmiani Sahara jacket combines the classic lines of the safari jacket with four pockets and a classic belt on the front. Distinguished by its breathabili- ty and lightweight fabric.100% cotton www.beretta.com PASHMINA - The Beretta by Larusmiani pashmina is a must-have accessory for the modern gentleman’s wardrobe. The soft silk and cashmere create a guaranteed combi- nation of warmth and style. www.beretta.com awards (more than other four item became legendary thanks nominations), like best director to a shot where the sexy Veru- (Sidney Pollack) and best Cine- schka wore it; sold in millions matography (David Watkin). of copies, it remains one of the But the African mood also cre- greatest successes of those ye- ates a timeless, refined and ars. Since then, Africa has never exotic form of elegance: the stopped to be in fashion. With safari or colonial style. The ico- its jungle and leopard patterns, nic garment is the bush jacket, it continues to be a source of the linen or lightweight cotton inspiration for all fashion gian- jacket traditionally beige or ts, from Krizia (and the animal khaki in colour, multi-pockets, prints shirts) to Gianfranco slightly elongated and cinched Ferré, from Gianni Versace to at the waist by a belt, so belo- Roberto Cavalli, from Dolce & ved by style icons like Ernest Gabbana to the fashion desi- Hemingway and Fidel Castro, gner-philosopher Angelo Ma- Che Guevara and prince Char- rani. For everybody the coat of les of Wales, just to name a few. the princes of the forests and Also James Bond, Alias Roger of the savannah, that are wil- OUT Moore, wore it in some mo- lowy, lofty, royal in their natural vies. Ted Lapidus and, most of elegance, are symbol of femini- OF all, Yves Saint Laurent (1968) nity in its more feline and sava- launched it in haute couture ge way. Symbol of a femininity AFRICA fashion system. But the YSL’S which answers to the call of MAJI JKT - Beretta by Larusmiani Maji jacket in 100% water-repellent high-tech fabric. This gently flared jacket guarantees comfort and elegance. The slanted pockets on the chest give it a unique style. www.beretta.com MILANO TROUSERS The Beretta by Larusmiani Milano trousers combine elegance and comfort thanks to their classic style. 100% cotton. www.beretta.com nature with instinctive impul- der to tell of a new exoticism se. “Without animal print there beauty. The land of Nelson would not be divas or divine Mandela (that not by chance women”, said Dolce & Gabbana on the back of each bankno- with that irony that, like a leit- te denomination shows one motif, goes through their fa- of the big five, the five lords of shion philosophy. Every version the savannah: elephant, lion, of animal print leopard, giraffe, leopard, rhinoceros and bufa- zebra, python or ocelot skin is lo) is one of the most glamour a hallmark of a glamour style destinations for that adventure that stands out in a total look called safari, swahili word whi- or just in a detail on evening ch means “long journey”, spre- dresses, shirts, jackets, trousers, ad in the west by the passiona- overcoats, lingerie, swimsuits te pen of Ernest Hemingway. A and accessories, from shoes to journey that, in luxury lodges foulards, from leather good to and five stars tented camps furnishings. The neo-colonial inside natural parks or private OUT style signs the luckiest Ralph reserves, in an aesthetic way, Lauren’s collections; African offers a high emotional expe- style is also the campaigns of rience with an amazing nature OF Louis Vuitton, the spirit of tra- and wild animals in their natu- vel, shot by Peter Lindbergh, ral habitat. AFRICA that chose South africa in or- BOMBER JKT -The Beretta by Larusmiani Bomber ja- cket is inspired by the urban-outdoors, combining style and simplicity with lightweight and cool fabric. 100% cotton www.beretta.com MOULINE’ ROUND NECK -The Be- retta by Larusmiani round-neck pullover offers comfort and coolness thanks to its casual style and the use of materials such as linen and silk. www.beretta.com www.thechicandcool.com.

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