SHAKE IT OFF! BY KATARINA RODRIGUEZ In Partnership with Resurgent Corporation Executive Summary Katarina Rodriguez is a model and beauty pageant title-holder who was crowned Miss Intercontinental Philippines 2017 and Miss World Philippines 2018. She is partnering with Resurgent Corporation to bring you SHAKE IT OFF! ! SHAKE IT OFF! by Katarina Rodriguez is a perfect place to get your favorite shakes from fresh fruits to quench your thirst and give you instant perking-up on a typical Philippine day. Our SHAKE IT OFF! beverages are delicious and affordable! You’ll surely come back for more! Value Proposition • Specializes in affordable fruit shake variants. • Perfect for people who want instant perking up. • Franchise can be located virtually anywhere. • Popular product for all market segments • Affordable business ownership. • Strong business, PR & marketing support. Design Inspiration CART DESIGN DISCLAIMER: This is an artist’s rendering based on current development concepts, which are subject to change without notice.. No guarantee is made that the product or facilities depicted will be built, or if built, be of the same type, size, dimensions, or nature License Package •Brand Value •Marketing and PR •Brand License Kit •Franchise Kit Franchise Package Use of Trade Name and Logo Initial Equipment Cart (2 sqm.) Initial Inventory 49,999 Celebrity Factor PR & Marketing Kit ₱ Business & Training Kit Notarized Franchise Agreement After Sales Report Marketing Plan SHAKE IT OFF! by Katarina Rodriguez will be introduced using an extensive advertising with a logo to promote public identification and brand recognition. Online marketing through effective website strategy will also be used to build and promote the brand, as more and more clients are engaging online. Additionally, SHAKE IT OFF! by Katarina Rodriguez will send out informational newsletters to the target market and interested parties. Public Relations Plan To gain better reach and engagement, SHAKE IT OFF! by Katarina Rodriguez will produce press releases for the local and international market and conduct video shoots to promote the brand. Several celebrities would also be featured to help the brand gain more followers on social media platforms. Products WATERMELON MANGO STRAWBERRY AVOCADO SHAKE SHAKE SHAKE SHAKE CART ROI Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions. LICENSING REQUIREMENTS LETTER OF INTENT RESERVATION OF LICENSEE FINANCIAL AGREEMENT INFORMATION SHEET STATEMENTS LICENSING PROCESS FLOW 1 2 3 SUBMISSION OF INFORMAL INTERVIEW WITH REVOLUTION SETTLEMENT OF REQUIREMENTS MANAGEMENT AND LICENSING EVALUATION OF PACKAGE REQUIREMENTS 4 5 SALES AND OPERATION DRAFTING AND SIGNING ORIENTATION AND OF LICENSING AFTER-SALES SUPPORT AGREEMENT* *Government-mandated requirements should be processed by the client thirty to ninety days from the signing of the Licensing Agreement Thank You! FOLLOW US ON SOCIAL MEDIA @resurgentcorporation CONTACT US [email protected].