UPI Recommends Terrorism Broadcast Guidelines itadi0 see page 3 Casablanca Sale Rumors Illecords Persist-Bogart Tells All THE INDUSTRY'S NEWSPAPER Next Week In R&R VOLU ME 5, NU MBER 34 FRID AY, SEPTE MBER 16, 1977 Charles Ferris Nominated July/August As FCC Chairman Charles Ferris has been no- Brown's appointment would Arbitron Summaries minated as Chairman of the FCC maintain Black representation at the Com mission. However, Brown by President Carter. Ferris, a top All figures are Monday-Sunday 6am-12midnight, average quarter It's interesting how seriously we was reportedly offended by being legal aide to Speaker of the House hour shares, Metro Survey Area, unless otherwise indicated. take the categories that we create. Thomas O'Neill, replaces Richard offered only the two-year term re- After all, aren't categories created E. Wiley, who resigned September maining in Hooks' stint instead of This data is copyrighted by Arbitron. Non-subscribers to Arbitron's only to help us with the business of 7 a full seven-year term, and there- syndicated Radio service may not reprint or use this informabon in any fomt fore may decline the appointment. creativity? Or are they actually ends FORMAT LEGEND unto themselves? Are nails created Hooks' personally endorsed choice, Ferris, who has no broadcasting R-Rock, A-AOR, C-Country, PA-Pop/Adult, B-Black, 0-Oldies, N-News, Memphis lawyer Russell B. Sugar- so we may have a use for hammers? experience, played a major role T-Talk, &Spanish, CL-Classical, BM-Beautiful Music. mon, has withdrawn his name Hopefully not! in drafting civil rights legislation from consideration, stating a ge- The reason for creating cate- in the 60's, and was chief coun- neral dissatisfaction with the Detroit gories in this industry is to make it sel to Senate Democratic leader FCC's approach and use of its easier to differentiate between the Mice Niansfieki for many years. He WJR (PA) holding the top position firmly 14.1 to 14.0. WRIF varied aspects of our inventory (mu- time, according to a Daily Variety had been rumored to be a (A) continues as a strong second in the market 7.3 to 8.0. WJLB sic) and our customers (listeners). report. candidate for Deputy Attorney (B) surged to third .place 4.1 to 6.2. CKLW (R) also up 4.7 to 5.6. After we design our categories, General at one point but was not Wiley, head of the Com mission WDRQ (R) dipped 5.8 to 3.7. WNIC-FM (A) had their best book 3.2 we fill them with as many individual chosen. Senate approval of his since 1974, had stayed on until a to 4.1, 1NWW W (A) 2.9 to 3.5, WABX (A) 2.6 to 2.7, WXYZ (R) 5.5 to 4.1, components as we possibly can in nomination is expected to be replacement could be found. In W MJC (R) 4.2 to 3.2. WCHB (B) 2.5 to 2.8, WOmC (PA) 3.3 to 3.7, 1NWJ an. attempt to please as many cus- routine. resigning, he wrote to President (N/T) 6.1 to 5.4, W WJ-FM (BM) 4.0 to 3.6, WNIC-AM (PA) 1.2 to 1.0, tomers as we possibly can. This prac- The other vacancy at the FCC, Carter, "I resign from the Com- WtSPR ( B) 1.1 to 1.6. Country WDEE had its best book to date, moving tice gave birth to that entity which caused by the recent departure of mission of my life to serve as up 3.1 to 4.1, a major victory for Country music in Detroit. WJR-FM we call the lowest common de- Benjamin Hooks (now head of the Chairman of the agency. In this (PA) 5.6 to 5.4, WCAR ( N) 2.5 to 2.0. Adults 18-34: WRIF 12.3, nominator. Unfortunately, there NAACP), was expected by many regard, Mr. President, I would WNIC-F M 8.2, WJLB and WW WW 7.4 each, WMJC 7.2, CKLW 6.5. comes a time when our lowest com- of the same sources to be filled by like to express appreciation to Adults 25-49: WJR 13.6, CKLW 7.3, WO MC 7.0, WJR-FM 6.8, WDEE 6.7. mon denominators fail to serve us Tyrone Brown, former General you for permitting me to remain Teens: WRIF 24.7, WDRQ 12.2, CKLW 9.6, WJLB 8.0. and a true numerical majority of our Counsel of the Post/Newsweek in my current position during potential customers becomes just broadcast stations and currently some nine months of your Boston about impossible to obtain. For the with a Washington D.C. law firm. administration." WBZ (PA) holding at the top 10.6 to 10.3. WHDH (PA) slipped a most part, the contemporary music bit 10.4 to 9.9, WJIB (BM) increased 8.4 to 9.6. WRKO (R) up a bit radio industry has arrived at this po- 7.6 to 8.3 as was competing WVBF (R) 4.9 to 5.1. WBZ-FM (R) 1.5 sition. to 1.3,and WCGY (R) 1.9 to 1.6. Big drop for WEEI-AM (N) 9.3 to 6.8. There is, however, an answer: HCD. O'Shea Appointed W MEX (T) up considerably 4.0 to 7.8 for their best book, much of it HCD is that wonderful but elusive due to Red Sox baseball earning a 15.6 at night, for the top evening element that seems to pop up from share. WBCN (A) 3.3 to 1.7, WCOZ (A) up again 3.9 to 4.6. WROR (0) time to time when least expected. PD At KVI/Seattle 3.7 to 3.2, WEEI-FM (PA) 2.7 to 2.5. WILD (B) 1.4 to 1.9, W WEL-FM It gives some sort of solidarity to the Michael O'Shea has been KLIF/Dallas. Com menting on (BM) 2.6 to 2.7, WACQ (R) debuted with a 0.9 in their new format. way large, diverse groups of people named Program Director at KVI/ the move, O'Shea told REtR: "KVI Adults 18-34: WCOZ and WRKO both have 11.1, WBZ 8.6, WVBF 6.7. act. Quite simply, HCD is the HIGH- Seattle by officials of the Golden is a fine station, with extensive Adults 25-49: WBZ 15.7, WHDH 10.6, WJIB 9.0, WMEX 7.8, WRKO 7.0. EST COMMON DENOMINATOR that West Broadcasting chain. The com munity involvement. The Teens: WRKO 32.1, WVBF 19.3. opens the door to new, workable tar- former National Program station is Number One 18-49 in get audiences, large enough to be Director of the Amaturo Group Seattle, and my mission is to Washington D.C. seen from a distance. (KMJX/Houston, KKSS/St. sustain and perhaps increase its HCD may just be needed now to Louis, WGLO/Miami and already enormous numbers." W MAL (PA) on top 11.7 to 12.0. WPGC AM Et FM (R) 9.0 up radio's potential success ceiling WFTL/Ft. Lauderdale, where he Don Hoffman, present Program to 9.8 and second overall. W WDC-FM (A) had its best book 5.3 to 6.8. WASH (PA) 3.6 to 4.7, WGAY-FM (BM) 6.0 to 5.4. WJMD (BM) 4.2 in all formats. was based) takes over the Seattle Director at KVI, will be moving Although it often may not seem Pop/Adult outlet October 1. to Golden West's KSFO/San Fran- to 5.3. WKYS (R) 4.9 to 3.7. WOL (B) 2.1 to 2.0, WOOK ( B) 3.8 so, history works in a cyclical pattern. Before coming to Amaturo in cisco, where he will assume As- to 3.5, WHUR (B) 3.5 to 3.3. WPIK (C) 2.5 to 2.4. WXRA (C) 2.7 Change.. as we perceive it, is probab- 1976, O'Shea had been Program sistant Program Director duties to 1.4. wRC ( N) 2.8 to 3.1, WTOP (N) 3.9 to 3.5. W WDC-AM (PA) 2.0 to 1.9. WEZR (BM) 2.7 to 2.2. W MZQ (C) debuted with a 1.8. ly just the rolling of impressions and Director of WLW/Cincinnati and under PD Victor Ives. opinions from one side of the philo- WAVA AM ft FM (N) 2.3 to 2.2, WG MS AM ft FM (CL) 3.8 to 3.2. sophical spectrum to the other. The Adults 18-34: W WDC-FM 13.1, WPGC AM & FM 12.5, WASH 7.3, WHUR proverbial pendulum undergoes tre- 7.1. Adults 25-49: W MAL 12.0, WPGC AM & FM 6.2, WGAY-FM 6.0, mendously diverse fields of gravity Arbitron Sinks Survey Pirates WASH and WJMD 5.9 each, WHUR 5.4. Teens; WPGC AM & FM 32.1, as it follows its predictable course. W WDC-FM 13.4, WOOK 12.6. - Radio people's impression that peo- Arlahron has announced notable Arbitron proprietary rights, the ple are changing is pretty much an successes in its campaign against company has been successful "in illusion brought on by our rapidly non-subscribers using its survey every case where sufficient evi- RCA Headquarters Promotion aging methods of "figuring them out." data. According to the company, dence has been presented." Arbi- Taking it one step further, when our damages have been collected in tron issued a stern warning that On West Coast attempts at reaching a true mathe- "over a dozen" markets amount- "pirating Arbitron audience esti- In a significant shift in empha- derson said, "An important part matical majority (the real mass) be- ing to approximately $100,000, mates (is) illegal," and pointed sis, RCA has moved its promotion of the industry, REM, all the came difficult, if not impossible, by with further cases pending in out that clients are currently sub- base to its Los Angeles offices.