27 February – 1 March, 2018 Dubai, United Arab Emirates www.paperworldME.com Discover Inspiration Seal the success of your business in the region Over the years, Paperworld Middle East has established itself as an integral platform in the region for professionals and organisations with interests in stationery, paper and office supplies. Highlighting the importance and relevance of the show within the industry not just regionally, but from a global perspective, the 7th edition of Paperworld Middle East was attended by 6,443 visitors representing 93 countries. With renewed optimism being felt in the region, the 8th edition to be held in 2018 is poised to offer the industry with a platform that will facilitate growth by enabling businesses and professionals to build and enhance trade relations while evaluating market trends and sharing expertise. Plan ahead and ensure that you and your business are well-prepared to make the most of Paperworld Middle East 2018 by getting in touch with us today! A trading platform for the complete product range: Office supplies Arts and crafts supplies Office equipment, paper shredders, engraving Acrylic paint, oil colours, water colours, pastels, machines, presentations aids, organisational aids chalks, palettes and knives, paint brushes, (incl. organisers and timers), mailing equipment, easels, canvases, board and other artists’ paper. adhesives, stamping devices, office accessories, writing and drawing utensils and full-range Printers, Copiers and OEM supplies suppliers. Laser and Ink Jet Printers, Scanners, copiers, inks, toners, ribbons, labels, software, data School articles storage products, computer accessories, 3D Writing utensils, drawing materials, exercise printers and scanners. books, folders, school bags, pencil cases and educational toys. Remanexpo Middle East Remanufactured printer consumables such as Gift articles print cartridges and toner cartridges, multimedia Photo albums, picture frames, diaries, writing- and IT accessories. paper sets, calligraphy instruments, plush figures, trend articles, licensed articles, toys, Party and festive articles books, fancy articles, greetings cards and picture Seasonal decoration for religious/national holidays and festivals and decorations and calendars “After exhibiting in Frankfurt, we heard about Paperworld Middle East and disposable tableware for parties and festivals. decided to explore the Middle East market, which we have found to be Wrapping very favorable. We are now investing and partnering with locally based Gift paper, ribbons, bows, gift labels and Playworld Middle East company’s as we officially launch in the UAE with full on capacity for sales cardboard products e.g. gift boxes and bags. Baby and Infant Toys & Equipment¸ Pre-school and distribution. This show provides us with an important platform for educational toys and games, Children’s clothing business exchange and the quality and the conversion rate has improved. Office paper and transparency paper and accessories, Furniture, Toys and Games, Overall this has been a great show for us.” Inkjet paper, laser paper, copier paper, letter paper, Bicycles, outdoor play and sports Equipment, Mervin Govindan envelopes, transparency paper and covering Dolls, Models and Electronic toys and computer International Key Account Manager material for files/books/calendars/packaging. games. Scripto Household paper Paper napkins, table cloths and decorative paper. Exhibiting with us makes perfect business sense Being at Paperworld Middle East allows your business to be visible and able to reach a large and targeted audience who are interested in your products and solutions. Additionally, you will also be able to develop and enhance ties with existing international customers, while getting to know market trends and position your business in-line with your competitors. • 6,443 trade buyers visited • Enhance your sales cycle Paperworld Middle East 2017 • Improve your industry knowledge • We know the markets and address the right • Increase your market share, monitor your competitors trade buyers from over 93 countries. • Find international distributors from the MENA region • Ideal platform for product launches and • Dubai is the most popular hub for trade in the region exposure to a targeted audience Show Figures 2017 Regional breakdown of Exhibitors 313 exhibitors F GH participated from E A 40% East Asia and Far Asia B 20% Europe D C 19% South Asia 42 countries and A D 10% UAE E 7% Middle East (excl. UAE) benefited from F 2% Africa G 1% America quality networking. C H 1% Australia B “We have a very big presence in the growing Middle East “The show has been positive because we received and African markets for our products, so being here is a many customers from different countries and matter of meeting some of our regular customers and giving markets who came with a full agenda talking Exhibitors by products category / follow up on the new demand. Our response from the show about what they’re looking for, the back-to-school products on display has been very good, with our two meeting rooms always season, and what they want to do this year and in booked and our stand filled with visitors, we have received the future. There is also a keen interest in some D more interest at this year’s show compared to previous new products we’re launching in the market A 42% Office Supplies 87% exhibitors B 30% Creative / Others editions.” which the customers really like.” C 21% Stationery / C Back to School stated that they A Antonio Soares Nasser Al Atrash D 7% Remanexpo Group Marketing Director Managing Director certainly or possibly The Navigator Company Pelikan Middle East will participate at the exhibition B in the future 313 exhibitors from 42 exhibiting countries benefitted from exhibiting in 2017 The industry’s regional focal point for trade Exhibitors’ objectives for participating Be among the thousands who visit the show year after year to meet and engage (all figures in %) with renowned suppliers, manufacturers and retailers representing the entire spectrum of products and solutions in the industry. Initiating new business relations 71 Presenting innovations, new developments 42 Visitors’ nature of business “It is an attractive show with genuine visitors, and Cultivating existing business relations 41 the first two days have been fantastic. We are have a E Preparing sales deals 35 A 48% Wholesale lot of visitors interested in the product line and we D B 20% Retail feel we are growing in the market year-on-year by Showing, discussing product variants 32 C 13% Services doing this show. We will keep doing this in a much Obtaining an overall impression of the market situation 31 D 12% Industry bigger way in the coming years.” E 7% Other Attaining sales deals 24 A C Santosh Raveshia Exchanging experience 16 CEO Comparing competitors 10 Doms (Writefine Products Pvt. Ltd.) Passing on specialist knowledge 4 B 0 10 20 30 40 50 60 70 80 Satisfied with the attainment of their “We have been exhibiting at Visitors’ reasons for attending the show objectives at the fair Paperworld Middle East since the (all figures in %) beginning in 2011, and because we are View / get to know innovation, new developments 32 A A 15% Extremely satisfied successful, we keep coming back. This View / get to know product variants 29 C B 58% Satisfied year’s show has been quite good, as C 26% Less satisfied we have meet a lot of new contacts, Expand specialist knowledge 23 which is the most important thing for Achieve an overall impression of the market situation 21 us during the exhibition here.” Compare competitors 20 Beate Rauls Export Manager Exchange experience 18 Olympia Prepare purchasing decisions 28 B Conduct purchases 23 Initiate new business relations 47 Cultivate existing business relations 27 0 10 20 30 40 50 81% of all scheduled 6,443 interested buyers Information 70% Purchase 42% Contact 58% meetings through the and top decision makers Business Matchmaking from 93 visiting Program took place at countries the show. The industry’s 2018 Show Highlights regional focal point for trade Visitors’ main areas of interest at Paperworld Middle East A colourful, potential-filled extension of Paperworld Middle East, Playworld Middle East is a boutique (all figures in %) expression of the larger regional market for toys, hobbies, baby products, sports equipment, children’s furniture and so much more. Office supplies 49 As the only trade exhibition of its kind in the region, it benefits immensely from being co-located with Office paper and printing products 46 Paperworld Middle East, thanks to a rich profile of visitors who share an interest in the wide and varied range School articles & children’s stationery 26 of products offered for children. Writing instruments 24 Printers, computers and IT accessories 21 Explore a complete range of products under these distinct categories Gift articles and gift stationery 19 • Baby, Infant and Pre-School Products / Toys Artist supplies and creative materials 15 • Dolls Wrapping 12 • Children’s lifestyle • Models and Electronics Remanufactured printer consumables 10 • Bicycles and Sport Equipment • Party Items Greeting cards and picture calendars 8 Household paper and transparency paper 8 0 10 20 30 40 50 Brands featured in 2017: Regional breakdown of visiting countries * CIS 1% * Europe 4% * Americas 1% * Asia 5% iddle E M as r t e d 1 i 7 % W * Indian subcontinent 7% * Africa 6% * UAE 61% Regions Key decision makers who visited Paperworld Middle East in 2017 Grab the opportunity to meet the