Pertti Korhonenkorhonen

Pertti Korhonenkorhonen

PerttiPertti KorhonenKorhonen 1 © 2005 Nokia Nokia GSM/WCDMA product range / November 2004 ENTERPRISE APPLICATION AREAS VOICE MULTIMEDIA SOLUTIONS CATEGORY Imaging Media & Music Premium 9500 8910i 7710 6630 Fashion 9300 7200 7250i 7260 7270 7280 6670 Classic 6822 7610 6100 6170 6220 6230 6230i 6610i 6260 6600 6820 Active 5140 Games 6810 Expression 3100 3120 3200 3220 3230 N-GAGE D211 Entry N-GAGE QD 3315 1100 2100 2300 2650 2600 1101 Devices with series 60 user interface marked with blue WCDMA devices underlined 2 © 2005 Nokia Nokia GSM/WCDMA product range / November 2005 ENTERPRISE APPLICATION AREAS VOICE MULTIMEDIA SOLUTIONS CATEGORY Imaging Media & Music Premium 9500 N70 8800 N90 Fashion N91 9300i 7260 7270 7280 7380 7370 7360 N80 E70 Classic 6681 7710 6020 6030 6100 6101 6280 6270 6060 6230i 6610i 6111 /6021 6682 Active E61 N71 N92 5140i Games 6680 Expression 3100 3120 3200 3230 3250 E60 6630 N-GAGE Entry 6670 N-GAGE QD 1100 2300 2652 2600 1101 1600 7610 6600 6700 Devices with series 60 user interface marked with blue WCDMA devices underlined 3 © 2005 Nokia Nokia is delivering leading products Nokia is the market leader in 3G handsets - approaching our global market share Nokia 6680 Rated Nokia N90 selected as 'Best in Class' as the European 3G Device Media Phone of the Year Strategy Analytics' Advanced Wireless Laboratory (AWL) panels in London, UK and Milan, Italy. May, 2005. 4 © 2005 Nokia Reaching greater levels of efficiency Business phase optimized operational mode Flexibility & Cost Production efficiency & flexibility STREAMS Scale & Cost Device portfolio targeting all categories Time- PLATFORMS to-Market TIGER TEAMS Time-to-market EmergingEmerging MaturingMaturing 5 © 2005 Nokia Operational efficiency in device R&D reaching desired level • Target 1: Device R&D 8% of device net sales by end of 2006 • R&D costs successfully brought under control – On track to reach target • Target 2: Halve the cycle times • Improvements in the platform and integration cycles – On track to reach target • Target 3: Halve the integration costs • Improvement on throughput - On track to reach target • Target 4: Best customer satisfaction • Improved customer satisfaction and increased product competitiveness clearly visible 6 © 2005 Nokia Nokia strategy delivers tangible value today and builds towards the future WCDMA IPR judged essential (Goodman- Myers study, 2005) Others Nokia Motorola Source: Portelligent 2005 Ericsson Qualcomm 7 © 2005 Nokia Convergence drives new opportunities around access technologies and software Listening Talking on Telecom to Music the Phone C El Reading l D o ta e e n Watching a i t c the Paper i n v s g i t i e c u d D WIRELESS e r TV e nt s o m o n M C e i c r s INTERNET INTERNET Sending an Email Browsing Ser re v WIRED a the Internet i w ce ft En s o S on t ti er a ta m ogy Using a in r m fo ol In hn Database en c Gaming t Te 8 © 2005 Nokia Nokia’s multi-radio strategy enables mobile convergence CELLULAR ACCESS HOT SPOT ACCESS “Personal, “Highest data speeds 3.9G trustworthy, over IP" seamless global I-HSPA WiMAX roaming" HSDPA HSUPA UMA WCDMA WLAN GPRS /EDGE CDMA 1x EV-DO Cdma 2000 1x SEAMLESS Potential CONNECTIVITY FM Blue- technologies radio tooth RFID MBMS DVB-H /NFC PROXIMITY AND PERSONAL AREA ACCESS BROADCASTING: UWB MASS MEDIA TV “Local info, commerce “CNN news or Sugar & services device-to- Bowl on the road" device" 9 © 2005 Nokia Nokia leads in 3G Technology • Nokia 6630 and 6680 were the industry‘s first GCF certified 3G devices • Nokia 3G engines are the smallest on the market 2005 2006 2007 2008 2009 • Nokia 3G phones are widely HSUPAHSUPA HSUPAHSUPA 1.46M1.46M 5.76M5.76M used as reference devices by 3.9G3.9G operators and vendors Devices HSDPAHSDPA HSDPAHSDPA HSDPAHSDPA 3.6M3.6M 7.2M7.2M 14.4M14.4M • HSDPA lead - tested 3,6Mbps I-HSPA performance I-HSPA Networks HSUPAHSUPA • Nokia chipsets deliver the 3.9G3.9G HSDPAHSDPA HSDPAHSDPA HSDPAHSDPA highest and most stable 1.8M1.8M 3.6M3.6M evol.evol. performance • Significant cost advantage in 3G chipset and related IPR 10 © 2005 Nokia Nokia Software Offering Meets Operator Needs with best end-user satisfaction and ARPU 2. WIDEST DEVICE 3. LEADING 4. LEADING SERVICE PORTFOLIO CUSTOMIZATION PORTFOLIO & DELIVERY Add-on applications Application Extensions Feature Variation Software Settings Look & Feel Operator Menu 1. OPEN TECHNOLOGIES; NON-FRAGMENTED PLATFORMS Browser Native Series 60 11 © 2005 Nokia Mobile software platforms must enable external innovation WIDTH OF CHOICES TO END-USER Shorter Complementing Services Applications innovations Product Device vendor & Product innovations Creation Community products Platform Mobile OS TIME-TO-MARKET innovations Longer 12 © 2005 Nokia Nokia software platforms utilize technologies with the largest content ecosystem and momentum Developers Prefer Operators S60 Leads in Smartphones Java Prefer Java 50000 45000 8% 1% (1) 250 45000 5% 40000 195 (2) 200 6% 35000 5% 30000 150 3% 25000 5% 58% 20000 100 3% # of Operators 15000 6% # of Applications 56 10000 (4) PalmSource (3) (1) (1) 50 Series 60 Symbian (MOAP) Linux 5000 2911 1300 800 Series 80/90 MS Smartphone RIM 0 0 Symbian (UIQ) MS PocketPC PE Others Java S60 MS/.NET BREW Source: Canalys, October 2005 (1) Source: ARC Group: Mobile Application (3) Source: Symbian OS Applications Platforms Tracking (Q3 2005) and Operating Systems, March 2004 (2) Source: Nokia (4) Source: Qualcomm 13 © 2005 Nokia Nokia Strategy Fosters a Healthy Ecosystem of Innovation EFFICIENT WIDEST CHOICE SUPERIOR PLATFORMS, OF APPLICATIONS REVENUE FOR TOOLS FOR USERS DEVELOPERS & SUPPORT • Nokia expected to have • ~23 million mobile Developers’ global shipped 300 + million Java downloads mobile Java platform devices by end of globally per month application revenue 2005* in 2005. * on Nokia platform • 45,000 + mobile Java devices expected to • 190 + operators worldwide be €340 million in that have deployed Java applications on the ** 2005 alone.* services.* market. • 5,000 + applications • 2 million + available for Symbian forum.nokia.com OS devices. * registrants.* Sources: * Nokia 2005; ** Informa Telecoms & Media, June 2005 14 © 2005 Nokia Keys to Future Success • Master multi-radio technology evolution and implementation • Execute a software strategy that leverages ecosystem-wide innovation • Create and capture value across core technologies (including IPR) • Leverage efficient operational mode and development of products • Execute on a global scale while meeting local requirements • Create complete solutions with leading user experience, quality and cost 15 © 2005 Nokia Home is the place for next convergence wave BROADBAND MOBILE MULTIMEDIA VoIP, Entertainment, Entertainment, E-Business, Services Personal pictures and Video, Services MEDIA BROADCAST Pre-Recorded Content Services, Personal Media Entertainment CONSUMERS WANT TO SHARE CONTENT BETWEEN THEIR MOBILE DEVICES, COMPUTERS AND HOME ELECTRONICS. 16 © 2005 Nokia Mobile Phones will share multi-media content with home electronics and computers My most precious media content - always with me DLNA –enabled devices 17 © 2005 Nokia Mobile Phones will share multi-media content with home electronics and computers “I“I cancan shareshare thethe newnew videovideo ofof ‘Hollywood‘Hollywood My most precious Undead’Undead’ on on mymy media content - friend’sfriend’s newnew DVRDVR forfor always with me viewingviewing itit onon aa largelarge TVTV screen.”screen.” DLNA –enabled devices 18 © 2005 Nokia Mobile Phones will share multi-media content with home electronics and computers “I“I justjust heardheard thatthat JohnJohn Lennon’sLennon’s songssongs areare nownow availableavailable online.online. I’llI’ll downloaddownload ‘Imagine’‘Imagine’ overover thethe airair toto mymy phone.”phone.” My most precious media content - always with me DLNA –enabled devices 19 © 2005 Nokia Mobile Phones will share multi-media content with home electronics and computers “I“I syncsync mymy mobilemobile phonephone withwith mymy computercomputer dailydaily andand getget aa selectionselection ofof newnew music,music, podcastspodcasts andand musicmusic videosvideos onon thethe phone.”phone.” My most precious media content - always with me DLNA –enabled devices 20 © 2005 Nokia Thank you! 21 © 2005 Nokia .

View Full Text

Details

  • File Type
    pdf
  • Upload Time
    -
  • Content Languages
    English
  • Upload User
    Anonymous/Not logged-in
  • File Pages
    21 Page
  • File Size
    -

Download

Channel Download Status
Express Download Enable

Copyright

We respect the copyrights and intellectual property rights of all users. All uploaded documents are either original works of the uploader or authorized works of the rightful owners.

  • Not to be reproduced or distributed without explicit permission.
  • Not used for commercial purposes outside of approved use cases.
  • Not used to infringe on the rights of the original creators.
  • If you believe any content infringes your copyright, please contact us immediately.

Support

For help with questions, suggestions, or problems, please contact us