The 100 Million Project Full Topline Results News and Information About Politics 2 Think about all the ways that you access media and information in your typical day, both online and offline. Which of the following types of content would you say you consume THE MOST: news; sports; TV shows and movies; social media; gaming; practical information for everyday life like recipes, DIY,how-to, etc.; or something else? Voters Non-voters 18-24 45% 39% 33% 23% 20% 18%19% 17% 16% 9% 8% 8% 8% 7% 5% 6% 6% 5% 3% 2% 2% 1% 1% News Social media TV shows and Gaming Sports Practical Something else Don't know / No movies information for answer everyday life 3 Choose the statement that best describes you, even if it is not exactly right. “In general, I actively seek out news and information,” OR, “I mostly bump into news and information as I do other things or hear about it form others.” Voters Non-voters 18-24 73% 58% 56% 44% 42% 27% I actively seek out news and information I mostly bump into news and information as I do other things or hear about it from others 4 When you think of the past month, which of the following describes how you most often got news or information on current events? Voters Non-voters 18-24 45% 46% 40% 22% 19% 17% 15% 13% 14% 10% 9% 9% 7% 7% 8% 7% 6% 5% Watching news on TV Seeing news on social Getting news from a news Reading a newspaper Listening to news on the Hearing news via friends media such as Facebook website or app radio or a podcast and family or Twitter 5 Thinking of the past month, which newspaper was your most common source for news? Please be as specific as possible. (Of those who indicated that newspapers are their primary source for news) Voters Non-voters 18-24 70% 63% 34% 23% 24% 19% 12% 10% 6% 6% 5%5% 5% 6% 3% 3% 3% 2% 1% 1% Local newspaper New York Times USA Today Wall Street Journal Washington Post Spanish-language Other newspaper 6 Thinking of the past month, which radio or podcast was your most common source for news? Please be as specific as possible. (Of those who indicated that radio/podcasts are their primary source for news) Voters Non-voters 18-24 53% 52% 39% 38% 30% 18% 15% 11% 8% 7% 8% 6% 5% 3% 2% 1% 2% 2% Local radio Podcasts NPR "The Rush Limbaugh "The Sean Hannity Show" Other Show" 7 Thinking of the past month, which TV news channel was your most common source for news? Please be as specific as possible. (Of those who indicated that television is their primary source for news) Voters Non-voters 18-24 29% 27% 26% 24% 24% 18% 15% 14% 14% 13% 13% 13% 11% 9% 8% 7% 5% 4% 3% 2% 2% 2% 2% 1% 1% 1%1% 1% 1% Fox ABC CBS CNN NBC MSNBC BBC PBS Univision Other 8 Thinking of the past month, which social media platform was your most common source for news? Please be as specific as possible. (Of those who indicated that social media is their primary source for news) Voters Non-voters 18-24 69% 70% 41% 24% 20% 18% 9% 8% 9% 6% 7% 6% 3% 2% 2% 3% 2% Facebook Twitter Instagram YouTube Snapchat Other 9 Thinking of the past month, which news website or app was your most common source for news? Please be as specific as possible. (Of those who indicated that a news website is their primary source for news) Voters Non-voters 18-24 12% 12% 11%11% 10%10% 10% 9% 8% 8% 8% 8% 8% 7% 7% 7% 6% 6% 6% 6% 5% 5% 4%4% 4% 4% 4% 4% 4% 4% 4% 3% 3% 3%3% 3% 3% 3%3% 2% 2% 2%2% 2% 2% 2% 2% 2% 2% 1%1%1% 1%1% 1% 1% 1% 1%1%1% 1%1% 1% 1%1%1% 1% 1% 1%1% 1% 1%1%1% 1% 1% 1% 1%1% 1% 1% 1% 1% 1%1% 1% 1% 1% 1% 1%1% 10 Thinking of the past month, which news website was your most common source for news? Please be as specific as possible. (Of those who indicated that a news website is their primary source for news) TOP RESPONSES Voters Non-voters Aged 18-24 CNN 11% 11% 6% Fox 10% 10% 7% Google 8% 9% 10% ABC 5% 8% 12% Apple News 4% 4% 8% BBC 3% 4% 6% New York Times 7% 7% 3% YouTube 2% 4% 8% Yahoo - 7% 1% Facebook 1% 4% 6% MSN 6% 3% - CBS 1% 4% 5% Washington Post 4% 1% 2% 11 On a scale of 1 to 10, with 1 being very unfavorable and 10 being very favorable, what is your overall opinion of the news media in the U.S. today? Mean Voters 5.57 Non-voters 5.81 Aged 18-24 6.278 12 How much do you trust information that is reported in the media – a lot, a little or not at all? Voters Non-voters 18-24 62% 56% 53% 30% 23% 20% 15% 16% 13% 5% 5% 2% A lot A little Not at all Don't know / No answer 13 On a scale of 1 to 10, with 1 being very unbiased and 10 being very biased, to what extent do you see political bias in news coverage? Mean Voters 7.359 Non-voters 7.219 Aged 18-24 7.355 14 Please indicate which of these statements comes closer to how you personally feel. “Although there is some bias in the news media, there are enough sources of news to be able to sort out the facts,”OR, “There is so much bias in the news media that it’s often difficult to sort out the facts.” Aged Voters Non-voters 18-24 Although there is some bias in the news media, there are enough sources of news 56% 51% 53% to be able to sort out the facts. There is so much bias in the news media that it’s often difficult to sort out the facts. 44% 49% 47% 15 Thinking back to when you were growing up, how much was getting and discussing news a part of your family life? Voters Non-voters 18-24 51% 46% 46% 36% 29% 25% 22% 20% 16% 4% 2% 3% A lot A little Not at all Don't know / No answer 16 How often do you check a social media account such as Facebook, Twitter, Instagram or Snapchat? 47% Voters Non-voters 18-24 37% 35% 26% 22% 20% 17% 17% 14% 11% 9% 9% 9% 8% 7% 7% 3% 3% Multiple times an hour Multiple times a day About once a day Several times a week Less often Never / Don't have an account 17 On a typical day when you use Facebook, Twitter or other social media websites, how often do you encounter political news? Voters Non-voters 18-24 37% 36% 32% 29% 28% 27% 25% 17% 16% 16% 13% 7% 7% 7% 3% None Once a day 2-4 times a day More than 5 times a day Don't know / No answer 18 Overall would you say social media has helped you better understand politics, made you more confused about politics or not made much of a difference? Voters Non-voters 18-24 61% 52% 36% 31% 28% 25% 22% 18% 14% 6% 5% 3% Helped me better understand politics Made me more confused about politics Hasn't made much of a difference Don't know / No answer 19 Which of the following best describes what you expect from news stories on social media? “I expect news on social media will largely be accurate,” OR, “I expect news on social media will largely be inaccurate. ” Voters Non-voters 18-24 53% 45% 45% 38% 34% 31% 21% 18% 16% I expect news on social media will largely be I expect news on social media will largely be Don't know / No answer accurate inaccurate 20 If you had to choose, which of the following would you say that you are most knowledgeable about – issues facing the United States or issues facing your local community? Voters Non-voters 18-24 68% 56% 54% 28% 29% 23% 11% 10% 7% 5% 4% 5% Issues facing the United States Issues facing my local community Neither Don't know / No answer 21 How closely do you currently follow news and information about politics – very closely,somewhat closely,not very closely or not at all? Voters Non-voters 18-24 42% 42% 40% 38% 30% 24% 24% 16% 13% 11% 8% 4% 4% 3% 1% Very closely Somewhat closely Not very closely Not at all Don't know / No answer 22 Does the increase in information available today make it easier to be well-informed because there are more sources of news OR harder to be well-informed because people have to sort through lots of information to determine what is true or important? Voters Non-voters 18-24 53% 51% 48% 39% 39% 36% 16% 10% 8% Harder to be well-informed because people have to Easier to be well-informed because there are more No change / No answer sort through lots of information to determine what sources of news is true or important 23 When there is an upcoming national election, would you say the amount of time you spend getting news increases, decreases or stays about the same? Voters Non-voters 18-24 53% 48% 45% 43% 41% 28% 19% 9% 5% 5% 3% 1% Increases Stays about the same Decreases Don't know / No answer 24 Measures of Civic Engagement 25 How frequently do you volunteer with an organization in your community such as a nonprofit, religious group, school group, service club or some other type of organization – every week, a few times a month, a few times a year,once a year,once every few years or never? Voters Non-voters 18-24 40% 30% 23% 21% 21% 17% 17% 16% 15% 14% 13% 13% 12% 9% 8% 7% 7% 7% 5% 4% 1% Every week A few times a month A few times a year Once a year Once every few years No / Never Don't know / No answer 26 How frequently do you contribute money to any charitable organization – every week, a few times a month, a few times a year,once a year,once every few years or never? 33% Voters Non-voters 18-24 27% 26% 23% 22% 18% 15% 14% 14% 14% 13% 13% 12% 11% 10% 9% 9% 7% 5% 4% 2% Every week A few times a month A few times a year Once a year Once every few years No / Never Don't know / No answer 27 How frequently do you attend religious services – every week, a few times a year,once a year,once every few years or never? Voters Non-voters 18-24 31% 29% 28% 28% 23% 18% 18% 16% 15% 14% 14% 12% 11% 8% 7% 7% 7% 6% 5% 4% 1% Every week A few times a month A few times a year Once a year Once every few years No / Never Don't know / No answer 28 Do you currently participate in any sort of organized community group that meets regularly,such as a professional association, club, meet-up, etc.? Voters Non-voters 18-24 72% 73% 61% 33% 27% 23% 6% 4% 1% Yes No Don't know / No answer