ST701 FACT SHEET 7 days a week, search at the 01 place that matters The power of ST701 ST 701 is CATS Classified’s new e-market place that will go “live” on March 24, 2006. By establishing an online presence, CATS Classified’s enhances its position as the market leader in classified advertising. This website carries the initials of The Straits Times, Singapore Press Holdings’ flagship newspaper and Singapore’s national English broadsheet. It shares the same values as the print product – a trusted, credible, convenient and reliable source of information used by people from all walks of life. The numbers 701 convey what the user will experience: Buy it, sell it, find it, seven days a week at the one place that matters. It does not matter if you are a night owl or a morning lark, because there are no more “opening hours” to worry about. ST701 will offer jobs for a start, followed by other classifications like property, vehicles and personal needs. Jobs at ST701 This website is set to break new ground in the way job hirers find candidates and job seekers seek employment. Like the bright-eyed cat in the CATS Classified logo, ST701 will be an ally for anyone on either side of the job market. This is the ideal online platform for job hirers as it is a product extension of CATS Recruit in print. For job seekers, this is an effective portal as there are plenty of fresh and genuine job postings to search from. Job Matching Technology What makes ST701 stand out is its Job Matching Engine. The superior job matching capabilities allow HR managers to hire better, faster and more efficiently. It can help sieve out appropriate candidates from the mass of applicants so that hirers can concentrate on their interviewing efforts. Job seekers, on the other hand, can narrow down their job search to those positions that require their skills and qualifications. Additionally as a registered member, they can be automatically matched with prospective employers and be alerted to new career opportunities. 20/03/2006 Better efficiency for job hirers Identify skills and qualifications needed in a candidate from a series of pre-defined fields; ask pre-qualifying questions prior to the interview. Job Matching Engine does a precise match of attributes from both parties to come up with a list of suitable candidates. Candidates can be graded according to how well they fit the job’s requirements. Fewer man-hours are spent in the hiring process and HR managers can focus their efforts to interview candidates. Real help for job seekers Create resumes with the user-friendly Resume Wizard tool. Post multiple resumes aimed at different employers and apply for jobs online. Be paired with potential employers whenever a job match appears. Be alerted to fresh career opportunities instantly via e-mail. Communicate directly with job hirers. Value-added features for job hirers Applicant Tracking System: Correspond with candidates instantly and send them to the different interviewers with the click of a button. Keep track of candidates’ progress during the hiring process. View feedback from the various interviewers and results from any tests. Corporate Career Website (Microsite): Project job hirer’s brand identity with a corporate career website and manage recruitment efficiently. Priority Search Results: Maximise candidate attention by having job listed in a premium position. Top Jobs: Arrange for job ads to appear across different pages in the job site. CATS Classified is part of the Marketing Division of Singapore Press Holdings Limited. Besides being online at ST701, CATS Classified offers the most comprehensive marketplace for products, services and employment in print through The Straits Times and Recruit, The Sunday Times, Lianhe Zaobao, The New Paper, Berita Harian, Berita Minggu, Lianhe Wanbao and Shin Min Daily News. 20/03/2006 .