Annual Report 2019–2020 Sport and the Body ‘‘ The heart crosses the finish line before the body. A greguería written by Alberto Ríos Arizona’s Poet Laureate, University Professor and Director of the Virginia G. Piper Center for Creative Writing at ASU, ‘‘and a fan of sport ’’ Sport and the Body Message from Kenneth L. Shropshire Where do I begin … When the 2019–2020 academic year started, I don’t think we had any idea how dramatically our lives would change in the months that lay ahead. Our theme year focus of Sport and the Body was leading us down our usual path of uncovering new insights and sharing what we learned with wider audiences, all with the hope of using sport to make the world a better place. As spring rolled around, we were making plans around the 2020 Summer Olympics in Tokyo, going about our normal daily routines, as we should. Designs were in motion for the relaunch of our Global Sport Matters multimedia website and we were finalizing details for the third annual Global Sport Summit, to be held in early April. We, like all of you, had to drastically shift our priorities when the COVID-19 pandemic impacted our world. In a strange twist of fate, we found ourselves uniquely positioned to respond to the crisis thanks to a number of factors working in our favor: Arizona State University Annual faculty and staff were already well versed on the Zoom video conferencing platform, which had been report implemented universitywide many months before; we had been preparing to launch several new online multimedia channels, which soon proved to be ideal 2019–2020 for reaching a global audience; and we had a diverse, tech-savvy, responsive staff eager to take on new challenges. 2 | Arizona State University The result? To use a sporting metaphor, I think we knocked it out of the park. As sporting events at every level shut down across the globe, we brought together researchers, athletes, coaches, professionals, and other subject Contents matter experts to weigh in on the wide-ranging and ever-changing impacts. When the conversation shifted as a result of the shocking deaths of George Floyd, 4 About Ahmaud Arbery, Breonna Taylor, and others, we not only looked back at our past research on the intersection 6 People of race and sport but also began new conversations about how this pivotal moment could have a lasting 10 Global Sport Lab impact. You can read more about our Sports Equity 20 Global Sport Matters Research Project on page 31. As a whole, I couldn’t be more proud of the work my team has put out through 24 Global Sport Outreach this unprecedented time in our history. 30 Forthcoming My hope, in closing, is that we continue to disseminate this meaningful work. That we continue to utilize the 31 Global Sport Institute Support technology channels that have emerged to reach even more people than we had initially imagined, around the 32 Contact Us globe. As always, we are open for your ideas on what other impactful work we can deliver related to sport. Clickable link Stay safe, Kenneth L. Shropshire CEO, Global Sport Institute adidas Distinguished Professor of Global Sport @GlobalSportASU | 3 About The Global Sport new digital content, and in a positive way now for delivering compelling Institute is where quickly adapted our or in the future. These visual, written, and audio diverse disciplines engagement strategies explorations included our content that went beyond converge in thoughtful in order to be relevant first Global Sport Institute wins and losses. examination of critical and helpful, given the Poll, the launch of our Through our Global issues occurring in sport. unprecedented events Field Studies series, and As a cross-disciplinary of this past year. new startups supported Sport Outreach, we enterprise, we strive to through our Global Sport strived for diversity, Our Global Sport Lab integrate across all of our Venture Challenge, inclusion, and impactful continued to explore a efforts in order to make including a brand new ways to bring audiences wide range of issues that a positive impact. We partnership with Phoenix together. Like many, we had a significant effect on continue to collaborate Rising FC. faced the challenges of sport, or could have the with groups throughout the pandemic and shifted potential to shape sport A reimagined Global the university, establish to the online realm. We Sport Matters platform unique partnerships with took the new normal as an saw a new website industry stakeholders, and opportunity to reconfigure (globalsportmatters. reach out to the sports our events and set new com) with an improved community at large for Global goals to grow our global experience of digital meaningful engagement. reach virtually. Sport sport knowledge content. In our fourth year of Driven by data and Read on to learn more programming, we Institute translated through a about our work in the expanded our research, strong storytelling lens, 2019–2020 academic created and distributed team we deployed a platform year. 4 | Arizona State University About Message from adidas Through the last three years of our Global Sport Alliance partnership with ASU, we continue to see how sport can be a platform for innovation and positive change, and we are on a journey together to understand how to make sport an inclusive and supportive environment for all. During this academic year, we had the opportunity to participate in a Global Sport Institute-hosted She Breaks Barriers roundtable, She Breaks Barriers collateral featuring Global Sport Institute as a partner. where we had the pleasure of meeting with researchers and others were unable to host an in-person “Sport is so much bigger than the in the industry to explore how to event this year for the winning game. It brings people together break down barriers for women venture teams, we were excited to like nothing else and provides the have the opportunity to host virtual and girls in sport. We examined opportunity to make real, positive the barriers’ causes, brainstormed coaching sessions with the venture change in our world. We are solutions and made plans for teams to provide insights and creating real, systemic change. feedback for them to continue to incredibly proud to be partners with advance their business concepts. an organization such as ASU that One of the highlights of our isn’t afraid of the future and exploring partnership is our annual Looking forward, we are excited involvement in the Venture Devils to partner with GSI, to continue the unknown, allowing us to push program. We had the opportunity to explore the topic of Race and the boundaries of what is possible to have adidas representation Sport and understand the ways to make a transformative impact on in which adidas can make lasting on the judging panel for the the future of sport.” change in our industry and within new Fashion and Wearable Zion Armstrong Technology course. And while we the communities we serve. president, adidas North America adidas team Shane Jochum senior director Strategic Partnerships Steffi Nuerenberg partnerships manager Strategic Partnerships Zion Arnstrong, president of adidas North America and Brett Kurland, director of Sports Programs at Walter Cronkite School of Journalism and Mass Communication, during a fireside chat at the W. P. Carey School of Business Economic Club event in September 2019. @GlobalSportASU | 5 People Global Sport Institute team Karina Forbes Bohn chief operating officer Scott N. Brooks director of research Andrew Ramsammy Kenneth L. Shropshire director of digital content chief executive officer 6 | Arizona State University People Global Sport Institute team Jeff Kunowski Karen Gallagher William Rhoden Chrisal Valencia associate director, senior researcher senior visiting manager, marketing innovation programs practitioner and communications Additional staff Katie Cross special projects assistant Ashley Esquivel marketing and digital communications assistant Kendall Jones Luke Brenneman Robert Turner II manager, events postdoctoral global sport Stacey Flores and programs scholar visiting scholar graduate assistant Grant Fogerty entrepreneurial programs assistant Vignesh Krishna graduate assistant Adrian Morales communications and outreach specialist Stephon Preston Rosemary Rutkowski Rachel Lofton executive assistant business operations project coordinator to the CEO specialist, senior @GlobalSportASU | 7 People Global Sport Institute Shawn Klein, PhD Allison Ross, PhD affiliated faculty lecturer assistant professor The College of Liberal Arts and Watts College of Public Service Sciences, and Community Solutions, The Global Sport Institute School of Historical, Philosophical School of Community Resources affiliated faculty designation and Religious Studies and Development recognizes an interdisciplinary Eric Legg, PhD Brent Sebold, EdD group of ASU professionals who assistant professor executive director have advanced the study of sport Watts College of Public Service Training and Development Network, and Community Solutions, Entrepreneurship + Innovation, through teaching, conducting School of Community Resources Office of ASU Knowledge Enterprise original research, publishing in and Development Connor Sheehan, PhD academic journals, presenting at Vera Lopez, PhD assistant professor conferences and seminars, or professor The College of Liberal Arts and otherwise demonstrating alignment The College of Liberal Arts and Sciences, Sciences, The Sanford School with the Institute’s goals. School of Social Transformation Kenan Song, PhD Barry Bozeman, PhD