Jammu and Kashmir Draft Tourism Policy – 2020 Table of Contents 1. Tourism Scenario ....................................................................................................................... 4 2. Jammu and Kashmir Tourism ........................................................................................................ 4 3. Vision ...................................................................................................................................... 4 4. Mission .................................................................................................................................... 4 5. Goals ....................................................................................................................................... 4 6. Policy Period ............................................................................................................................. 5 7. Framework to Promote Tourism .................................................................................................... 5 7.1 Strengthening Tourism Infrastructure ......................................................................................... 5 7.2 Promoting Investments ............................................................................................................ 5 7.2.1 Development of Land Banks ............................................................................................... 5 7.2.2 Ease of Doing Business (EoDB) ............................................................................................. 6 7.2.3 Public Private Partnerships ................................................................................................ 6 7.3 Promoting Jammu and Kashmir Tourism ...................................................................................... 6 7.4 Premium Tourism Transport ...................................................................................................... 7 8. Promotion of different sectors / activities of Tourism in Jammu and Kashmir .......................................... 7 8.1 Adventure Tourism .................................................................................................................. 7 8.2 Horti-Tourism ......................................................................................................................... 7 8.3 Saffron Tourism ...................................................................................................................... 7 8.4 Angling/ Game Fishing ............................................................................................................. 8 8.5 Cultural Tourism. ..................................................................................................................... 8 8.6 Eco Circuit Tourism ................................................................................................................... 8 8.7 Film Tourism .......................................................................................................................... 8 8.8 Golf tourism: .......................................................................................................................... 8 8.9 Heritage Tourism .................................................................................................................... 8 8.10 MICE (Meeting, Incentives, Conferences and Exhibition) Tourism ................................................... 8 8.11 Religious /Spiritual Tourism ................................................................................................... 9 8.12 Wellness Tourism ................................................................................................................. 9 8.13 Lake Tourism ...................................................................................................................... 9 8.14 Theme based Amusement Parks .............................................................................................. 9 8.15 Rural/ Village Tourism........................................................................................................... 9 8.16 Wedding Destination Tourism ................................................................................................ 9 9. Recognized Tourism Projects: ....................................................................................................... 9 10. Fiscal Incentives and Benefits ..................................................................................................... 11 10.1 Fiscal incentives ...................................................................................................................... 11 10.2 Eligible Capital Investment........................................................................................................... 11 2 10.3 Support for Sustainable Tourism (Sector Specific) ..................................................................... 12 10.4 Incentive for Promotion of Innovation ................................................................................... 12 10.5 Skill Development Allowance Scheme (Sector Specific) ............................................................... 12 10.6 Assistance for Research in the Tourism / Hospitality Industry ...................................................... 12 10.7 Support to Eco Tourism ....................................................................................................... 13 10.8 Interest subsidy to eligible Tourism Units................................................................................ 13 10.9 Power tariff ...................................................................................................................... 13 10.10 Incentive for Information and Communication Technology (ICT) ............................................... 13 10.11 Convergence of Different Schemes ..................................................................................... 13 10.12 Diesel Generator Set / Green Energy Option.......................................................................... 13 11. Proposed Projects (Proposed projects are only indicative) ....................................................................... 13 11.1 Outsourcing of Assets/Projects .............................................................................................. 13 11.2 Eco-Circuit Projects ............................................................................................................. 13 11.3 Destination Development Projects ........................................................................................ 14 11.4 Lake Tourism .................................................................................................................... 14 11.5 Ropeway Projects .............................................................................................................. 14 11.6 High Class Tented Accommodation ........................................................................................ 15 11.7 Star Category Hotels ........................................................................................................... 15 11.8 Skiing Projects .................................................................................................................. 15 11.9 Adventure Activities ........................................................................................................... 16 11.10 Eco Parks ...................................................................................................................... 17 11.11 International Institutes ................................................................................................... 17 11.12 Golf Projects .................................................................................................................. 17 11.13 Health and Wellness ....................................................................................................... 17 Annexure I ......................................................................................................................................... 18 Category A ......................................................................................................................................... 18 Category B ......................................................................................................................................... 19 Category C.......................................................................................................................................... 19 3 1. Tourism Scenario Tourism is one of the fastest growing industries in the world as the number of tourists worldwide has been registering a phenomenal growth. Tourism contributed for 10.4%1 of global Gross Domestic Products (GDP) and 319 million jobs, or 9.9% of total employment, in 2018. India ranked 8th in the world in 2017 in terms of absolute direct contribution of travel and tourism sectors to its GDP.2 The Indian tourism and hospitality sector’s direct contribution to GDP in 2017, was ₹ 5.94 trillion (US$ 91.27 billion). This is expected to reach ₹ 12.68 trillion (US$ 194.69 billion) in 2028, implying a CAGR of 7.23 per cent during 2012-28.3 Tourism is the 3rd largest foreign exchange earner for the country. 2. Jammu and Kashmir Tourism 1. The projected estimates of GSDP for the year 2018-19 at current prices is ₹ 1.574 Lakh Crores. 2. Tourism sector contributes to 6.98 per cent of Jammu & Kashmir’s