Statesville Regional Airport (SVH) ORGANIZATIONAL ASSESSMENT & MARKET ANALYSIS Final Technical Report August 2016 PREPARED FOR: The City of Statesville 301 S. Center Street Statesville, North Carolina 28687 PREPARED BY: Parrish & Partners of North Carolina, PLLC 1801 Stanley Road, Suite 150 Greensboro, NC 27407 ACCEPTED BY: ____________________________________ John Ferguson, AAE, Airport Manager ____________________________________ Larry Pressley, City Manager ____________________________________ City Councilman Organizational Assessment & Market Analysis Final Technical Report (August 2016) TABLE OF CONTENTS TABLE OF CONTENTS ............................................................................................................................................ ii LIST OF EXHIBITS .................................................................................................................................................. iv LIST OF TABLES ..................................................................................................................................................... vi EXECUTIVE SUMMARY .......................................................................................................................................... 1 Chapter 1 - STRATEGIC VISIONING..................................................................................................................... 3 1.1 INTRODUCTION .......................................................................................................................... 3 1.2 SWOT ANALYSIS ......................................................................................................................... 4 1.3 VISIONING DISCUSSION ............................................................................................................ 7 1.4 GOALS AND OBJECTIVES ........................................................................................................... 8 Chapter 2 - AIRPORT ORGANIZATIONAL ASSESSMENT ................................................................................ 11 2.1 INTRODUCTION ........................................................................................................................ 11 2.2 CITY ADMINISTRATION ........................................................................................................... 12 2.3 AIRPORT ADMINISTRATION ................................................................................................... 13 2.4 ORGANIZATIONAL FUNCTIONS ............................................................................................. 15 2.4.1 Current City Functions ............................................................................................. 16 2.4.2 FBO Functions ........................................................................................................... 17 2.5 ADDITIONAL CONSIDERATIONS ............................................................................................ 18 2.6 RECOMMENDATIONS .............................................................................................................. 19 Chapter 3 - ORGANIZATIONAL ALTERNATIVES .............................................................................................. 20 3.1 INTRODUCTION ........................................................................................................................ 20 3.2 VARIOUS ORGANIZATIONAL STRUCTURES .......................................................................... 20 3.3 NO ACTION/CHANGE .............................................................................................................. 22 3.4 MODIFIED STRUCTURE ............................................................................................................ 22 3.5 COMPLETE RESTRUCTURING .................................................................................................. 23 3.6 RECOMMENDATIONS .............................................................................................................. 24 ii Organizational Assessment & Market Analysis Final Technical Report (August 2016) Chapter 4 - MARKET ANALYSIS ......................................................................................................................... 26 4.1 INTRODUCTION ........................................................................................................................ 26 4.2 AIRPORT COMPARATIVE ANALYSIS ...................................................................................... 26 4.2.1 Airport Ownership and Role ................................................................................... 35 4.2.2 Airport and FBO Services ........................................................................................ 36 4.2.3 Airside Facilities and Airspace ................................................................................ 39 4.2.4 Landside Facilities and Access ................................................................................ 45 4.2.5 Hangar and Apron Facilities ................................................................................... 46 4.2.6 GA Facility Rates and Availability .......................................................................... 47 4.2.7 County Aircraft Registrations ................................................................................. 49 4.2.8 Local / Regional Socioeconomics and Growth Potential .................................... 51 4.2.9 Area Land Use and Zoning ...................................................................................... 56 4.2.10 Real Estate Markets ................................................................................................. 65 4.3 MARKET POTENTIAL ................................................................................................................ 68 4.4 DEVELOPMENT STRATEGIES AND IMPLEMENTATION ........................................................ 75 4.5 CONCLUSIONS AND RECOMMENDATIONS .......................................................................... 80 APPENDIX – SAMPLE TARGET AVIATION TENANT LISTS .............................................................................. 89 iii Organizational Assessment & Market Analysis Final Technical Report (August 2016) LIST OF EXHIBITS EXHIBIT 2.1: CITY OF STATESVILLE ORGANIZATIONAL STRUCTURE ........................................................... 14 EXHIBIT 2.2: CITY OF STATESVILLE/PLANNING DEPARTMENT ORGANIZATIONAL STRUCTURE............. 15 EXHIBIT 3.1: MODIFIED STRUCTURE – AIRPORT AS OWN DEPARTMENT ................................................... 23 EXHIBIT 3.2: RESTRUCTURING – AIRPORT AS SEPARATE ENTERPRISE ....................................................... 24 EXHIBIT 4.1: AERIAL IMAGERY, CHARLOTTE METROPOLITAN AREA........................................................... 27 EXHIBIT 4.2: AERIAL IMAGERY, CHARLOTTE-DOUGLAS INTERNATIONAL AIRPORT (CLT) ...................... 28 EXHIBIT 4.3: AERIAL IMAGERY, SMITH-REYNOLDS AIRPORT (INT) ............................................................. 29 EXHIBIT 4.4: AERIAL IMAGERY, CHARLOTTE-MONROE EXECUTIVE AIRPORT (EQY) ................................. 30 EXHIBIT 4.5: AERIAL IMAGERY, CONCORD REGIONAL AIRPORT (JQF) ....................................................... 31 EXHIBIT 4.6: AERIAL IMAGERY, ROCK HILL AIRPORT – BRYANT FIELD (UZA) ............................................ 32 EXHIBIT 4.7: AERIAL IMAGERY, ROWAN COUNTY AIRPORT (RUQ) ............................................................. 33 EXHIBIT 4.8: AERIAL IMAGERY, LINCOLNTON-LINCOLN COUNTY AIRPORT (IPJ) ..................................... 34 EXHIBIT 4.9: AERIAL IMAGERY, HICKORY REGIONAL AIRPORT (HKY) ........................................................ 35 EXHIBIT 4.10: POPULATION, EMPLOYMENT, PCPI, & RETAIL SALES ACTIVITY IN THE SERVICE AREA ... 52 EXHIBIT 4.11: POPULATION PROJECTIONS - In Thousands (w/o Charlotte/Mecklenburg Co.) ..................... 54 EXHIBIT 4.12: EMPLOYMENT PROJECTIONS - In Thousands (w/o Charlotte/Mecklenburg Co.) ................... 54 EXHIBIT 4.13: PER CAPITAL PERSONAL INCOME – In Dollars (w/o Charlotte/Mecklenburg Co.) .................. 55 EXHIBIT 4.14: RETAIL SALES PROJECTIONS – In 10,000 Dollars (w/o Charlotte/Mecklenburg Co.) ............... 55 EXHIBIT 4.15: GROSS REGIONAL PRODUCT (w/o Charlotte/Mecklenburg Co.) .............................................. 56 EXHIBIT 4.16: CHARLOTTE METROPOLITAN REGION .................................................................................... 58 EXHIBIT 4.17: IREDELL COUNTY BOUNDARY .................................................................................................. 59 EXHIBIT 4.18: IREDELL COUNTY PLANNING AREA ......................................................................................... 60 EXHIBIT 4.19: CONCORD REGIONAL AIRPORT – BUSINESS PARK EXAMPLES ............................................ 64 EXHIBIT 4.20: ROCK HILL/YORK COUNTY AIRPORT-BRYANT FIELD – BUSINESS PARK EXAMPLES ........ 64 iv Organizational Assessment & Market Analysis Final Technical Report (August 2016) EXHIBIT 4.21: CHARLOTTE AREA – OFFICE OVERALL ASKING RENT AND OVERALL VACANCY ............... 67 EXHIBIT 4.22: CHARLOTTE AREA – OFFICE OVERALL NET ABSORPTION AND SF UNDER CONSTRUCTION .................................................................................................................................................. 67 EXHIBIT 4.23: CHARLOTTE AREA – INDUSTRIAL OVERALL ASKING RENT AND