Presented to: Presented by: Date: ALPHAMEDIAUSA.COM or KKDV.COM WHY ALPHA MEDIA KKDV? WE CARE ABOUT OUR COMMUNITY The beauty of radio is that our stations are live and local and an active part of our community. One of the primary reasons listeners tune in is to know what is going on locally and develop a relationship with “their” favorite personalities. These personalities are like friends to our listeners. Local radio is a valued source of information and has the power of “word of mouth.” The difference is that while radio is word of mouth, it is evolved to its highest level and Alpha Media’s 92.1 KKDV FM KKDV local radio reaches over 200,000 people each and every week. Our commitment to the local market goes far beyond our stations signal. Each year our stations are involved with hundreds of local charity events. These events raise not only awareness but needed funds that make an impact right here in The Far East Bay. STATION PROFILE CALL SIGN: KKDV-FM FREQUENCY: 92.1 FM FORMAT: ADULT CONTEMPORARY PHONE: 925-455-4500 WEBSITE: WWW.KKDV.COM SOCIAL: PERSONALITIES 5AM- 9AM Hometown Mornings 9AM – 1PM Wayne Coy Early Middays with Jim Hampton 2PM – 7PM Afternoon Drive with Tricia Ferguson COVERAGE AREA HOMETOWN RADIO! REACHING OVER 220,000 KKDV FANS EACH WEEK! Over the course of the week, OVER 50% of Adults 18+ in the far East Bay listen to KKDV. KKDV’s signal reaches all of Walnut Creek, Concord, Martinez, Pleasant Hill and all of the surrounding Counties. This area is home to one of the longest commutes on the West Coast. Commuters love KKDV for Hometown Traffic updates and their favorite music! Source: The Nielsen Company. San Francisco Metro Jan-Mar 2018 OUR LISTENERS ENDORSEMENTS CONSISTENCY & BORROWED EQUITY ENGAGEMENT 92.1 has a long standing relationship with the local KKDV listeners have a personal relationship with our on-air community and The KKDV audience. Listeners tune in talent. They spend time with them daily and are part of their everyday because they love the music and the personalities life. Listeners attend events, participate in contests, stream of our On-air DJ’s. By utilizing our personalities to represent via mobile and desktop, read our newsletters, and consider your products or services, will enable you to leverage the themselves a part of the KKDV community. Through the use equity that comes with decades of experience and an on- of many platforms, including Social Media, our personalities going relationship with The KKDV listener. can reach a wider audience, resulting in a higher level of engagement. CREDIBILITY & INFLUENCE Radio personalities have enormous influence with the EFFECTIVE listeners because the DJ’s have an established trust with Endorsement campaigns have the ability to affect their audience. Listeners tune in daily to hear what our purchasing decisions and exponentially increase results. personalities have to say. Throughout the show they express Personalities develop trust and connection with the opinions regarding topical issues and are viewed as audience, keeping them engaged and influencing behavior. respected leaders. When a KKDV personality recommends The KKDV brand ambassador drives business and gets products or services it resonates with the listener and drives results. behavior. PERSONAL The KKDV talent endorse products that they are passionate about and connect with their core values. That alignment creates a personal and authentic message. This care and consideration gives your message a professional and credible quality. WEB, MOBILE & SOCIAL CONNECTING YOU WITH OUR AUDIENCE KKDV listeners can interact with the station, on-air talent, and advertisers online, on their mobile device, or on social media. We are all the places our listeners are and give them a great experience whether engaging with us on mobile, desktop or via mobile web browser. Gets Results! CONTACT US Kristin Sherrod kristin.sherrod@alphamediausa. 7901 Stoneridge Drive. #525 com Suite #525 Pleasanton, CA 94568 Direct: 925--425-5040 Cell: 310--795-6919 www.KKIQ.com RADIO. IT’S ON... ON-SITE ON-THE-GO Call Us Today! 925.455.4500 Internet & Mobile Campaigns Show Significant Growth When Combined with Radio Online campaigns are a SUPPLEMENT to Radio, not a SUBSTITUTE! Note: AM/FM Radio includes radio station streaming and HD Radio; Internet excludes email; Mobile internet includes internet usage via PC, mobile, tablet, and eReader Source: 2013.2 USA TouchPoints .