BREADTALK GROUP LIMITED Registration No

BREADTALK GROUP LIMITED Registration No

BREADTALK GROUP LIMITED Registration No. 200302045G NEWS RELEASE FOR IMMEDIATE RELEASE BREADTALK GROUP LIMITED, ASPAC F&B INTERNATIONAL PTE. LTD AND CKE RESTAURANTS, INC. ANNOUNCE AGREEMENT TO OPEN CARL’S JR. ® RESTAURANTS IN THE PEOPLE’S REPUBLIC OF CHINA SINGAPORE and CARPINTERIA, CALIFORNIA. – June 17, 2008 – SGX-listed BreadTalk Group Limited (“BreadTalk”), a leading lifestyle food and beverage group, Aspac F&B International Pte Ltd (“Aspac”), Star Food Pte. Ltd. (“Star Food”), a joint venture between BreadTalk and Aspac, and Carl Karcher Enterprises, Inc. (“CKE”), a subsidiary of CKE Restaurants, Inc. (NYSE: CKR), today announced that they have signed a Commitment Agreement to open 100 Carl’s Jr.® restaurants in the People’s Republic of China (“PRC”) by March 2016. The Commitment Agreement calls for the execution of Master License Agreements which will grant Star Food’s wholly-owned PRC subsidiaries the right to develop restaurants under the Carl’s Jr.® brand in the municipalities of Beijing, Shanghai and Tianjin as well as the provinces of Zhejiang and Jiangsu in the PRC. “The average consumer in the People’s Republic of China’s first line cities, having been exposed to a varied offering of Western fast food is now primed for more discerning F&B caterings such as premium burgers. In this regard, BreadTalk Group is pleased to partner with CKE Restaurants, Inc. and Aspac in introducing a premium Page 1 of 3 gourmet US burger chain, Carl’s Jr.®, into Beijing and Shanghai. The experience and track record of the BreadTalk Group in the PRC would facilitate the rollout and reach of Carl’s Jr.® outlets. We are confident that the Carl’s Jr. ® brand will find ready acceptance after the first stores are opened in Beijing and Shanghai respectively before March 2009” said Dr. George Quek, Chairman of BreadTalk Group. Richard Tan, Chairman of Aspac said, “In the last five years or so, we have seen a significant rise in the demand for overseas premier brands in PRC F&B industry due to irreversible rising consumerism and economic conditions. After studying the market, conducting our due diligence and sourcing the right partner, Aspac is very excited to partner with Breadtalk Group and CKE Restaurants to roll out Carl’s Jr.® as the leading premium burger brand in the territories of Beijing and Shanghai.” “We are pleased to announce this agreement and our new partnership with the BreadTalk Group and to expand our successful relationship with Aspac” said Andy Puzder, President and CEO of CKE Restaurants, Inc. “This is a very exciting development for our company. The People’s Republic of China represents a tremendous growth opportunity for our company. The strength of our brand matched with Aspac’s Carl’s Jr.® brand operating experience in Singapore and Malaysia and BreadTalk Group’s local market knowledge and operating experience give us confidence that we have a bright future in the market.” Page 2 of 3 About BreadTalk Group Limited Founded as an F&B operator in Singapore in 2000 and listed on the SGX in 2003, BreadTalk has rapidly expanded to become a distinctive household brand owner that has established its mark on the world stage with its bakery, restaurant and food atrium footprints . Its brand portfolio comprises BreadTalk, ToastBox, Food Republic, Din Tai Fung and J Co. With global staff strength in excess of 2,000 employees across 12 countries, the Group has a network of 199 bakery outlets, with 83 owned outlets in Singapore, PRC, Malaysia, Hong Kong and Thailand , and 116 franchised outlets across Asia and the Middle East . It also owns and operates 5 world-renowned Din Tai Fung restaurants in Singapore, as well as 27 award-winning Megabite / Food Republic food atria in Singapore, PRC, Hong Kong and Malaysia. About Aspac F&B International Pte. Ltd. Aspac F&B International Pte. Ltd. is a subsidiary of Fong Tat Group Pte. Ltd. The Fong Tat Group, headquartered in Singapore, is a diversified group with core interests in auto parts distribution, property development and food and beverage ventures in the region. It currently holds the Master License rights to develop Carl’s Jr. ® restaurants in the territories of Singapore and Malaysia via Aspac F&B International Pte. Ltd. About CKE Restaurants, Inc. Headquartered in Carpinteria, California, CKE Restaurants, Inc. is publicly traded on the New York Stock Exchange under the symbol “CKR”. As of its fiscal 2008 fourth quarter ended Jan. 28, 2008, CKE Restaurants, Inc., through its subsidiaries, had a total of 3,067 franchised, licensed or company-operated restaurants in 42 states and in 13 countries, including 1,141 Carl’s Jr.® restaurants and 1,926 Hardee’s restaurants. For further information, please contact: Company: Investor Relations Consultant: BreadTalk Group Limited SPIN Capital Asia Ms. Catherine Lee, CFO Mr. Michael Tan Tel: 65-62856116 Tel/Fax: 65-62277790 Email: [email protected] Email: [email protected] Page 3 of 3 .

View Full Text

Details

  • File Type
    pdf
  • Upload Time
    -
  • Content Languages
    English
  • Upload User
    Anonymous/Not logged-in
  • File Pages
    3 Page
  • File Size
    -

Download

Channel Download Status
Express Download Enable

Copyright

We respect the copyrights and intellectual property rights of all users. All uploaded documents are either original works of the uploader or authorized works of the rightful owners.

  • Not to be reproduced or distributed without explicit permission.
  • Not used for commercial purposes outside of approved use cases.
  • Not used to infringe on the rights of the original creators.
  • If you believe any content infringes your copyright, please contact us immediately.

Support

For help with questions, suggestions, or problems, please contact us