Presented by November 12 & 13, 2012 Westin Harbour Castle Hotel Toronto, Canada PROGRAM 5th ERENCE CONF 2012 IS ELIGIBLE FOR Annual CONTINUING TIONS LEGAL EDUCATION SPORTS IN SOME JURISDIC MANAGEMENT CONFERENCE Leading Edge Strategies for Managing and Marketing the Business of Sport PROGRAM CO-CHAIRS Kevin Abrams Mark Francis Michael Ouellet Assistant General Manager - New York Giants - New York Professor - UCLA Business School Chief of Business Affairs - National Hockey League Players Association - Toronto Dave Andrews Consultant - BaAM Productions - Los Angeles BRIAN BURKE President and CEO - American Hockey League - Springfield Clark Griffith Keith Pelley President - Rogers Media/Toronto Blue Jays - Toronto President & General Manager, Tom Anselmi Sports Lawyer and Former Commissioner of the Toronto Maple Leafs Northern Baseball League - Minneapolis Dr. James Riordan President and COO - Maple Leaf Sports and Entertainment - Director of MBA in Sport Management - Toronto Chris Hebb Florida Atlantic University - Boca Raton TREVOR WHIFFEN Senior Vice President, Broadcast and Content - Partner, Dickinson Wright LLP Chaka Bainbridge Maple Leaf Sports and Entertainment - Toronto Chris Rudge & Governor, London Knights President - Bainbridge Sports Management - Miami Chairman & President, Toronto Argonauts/Chairman of the Katherine Henderson 100th Anniversary Grey Cup - Toronto Gary Bettman Senior Vice President, Marketing and Revenue - Toronto Commissioner - National Hockey League - New York 2015 Pan American Games - Toronto Jacquie Ryan David Branch Randy Hendricks (Invited) Vice President, Sponsorships - Scotiabank - Toronto CONFERENCE President, CHL - Commissioner, OHL - Toronto President - Hendricks Sports Management - Spring, Texas Greg Sansone Vice President of Operations and Broadcasting - PRESENTED BY Brian Burke Rick Horrow The Score Television Network - Toronto President and General Manager - Toronto Maple Leafs - Host of "Sportfolio" on the Bloomberg Network - Miami Toronto Jonathan Savage Stew Johnston Vice President of Marketing and Social Platforms - Robert Carr President - TSN - Toronto Score Media - Toronto Senior Vice President of Operations and Legal Affairs - Phil King Gil Scott Detroit Red Wings/Olympia Entertainment - Detroit President, CTV Programming and Sports - CTV - President - Gil Scott Sports Management - Markham Dr. Chris Chard Toronto John Shannon Sports Management Professor - Brock University - Gord Kirke Rogers Sportsnet - Toronto St. Catharines Sports Lawyer and Professor - Toronto Kenneth Shropshire CONFERENCE Kevin Cheveldayoff Dr. Lynn Lashbrook Sports Lawyer and Professor - Wharton Business School - General Manager - Winnipeg Jets - Winnipeg President - Sports Management Worldwide - Portland Philadelphia SPONSORED BY Mark Cohon Chris Lencheski Dr. Dana Sinclair Commissioner - Canadian Football League - Toronto President - Front Row Marketing/NASCAR Owner - Partner and Sports Psychologist - Human Performance International - Toronto Bryan Colangelo Philadelphia President and General Manager - Toronto Raptors - Robert Sokalski Peter Luukko Legal Counsel - Winnipeg Blue Bombers - Winnipeg Toronto President - Philadelphia Flyers - Philadelphia Ed Stefanski Ned Colletti (Invited) Vice President, Basketball Operations - Toronto Raptors - General Manager - Los Angeles Dodgers - Los Angeles John McCauley Toronto Director, Digital - Maple Leaf Sports and Entertainment - Brian Cooper Toronto Gord Stellick President & CEO - S & E Sponsorship Group - Toronto Host on Hockey Night in Canada - CBC - Toronto Don Meehan Michael Copeland President & CEO - Newport Sports Management - Roman Stoykewych Chief Operating Officer - Canadian Football League - Mississauga Associate Counsel - National Hockey League Players Toronto Association - Toronto Scott Mitchell Bill Daly (Invited) President - Hamilton Tiger Cats/MRX Media - Chris Wagner Deputy Commissioner - National Hockey League - Hamilton Executive Vice President & Co-Founder - NeuLion - New York New York Gord Miller Dave Watkins George Daniel Host of the NHL on TSN - TSN - Toronto Senior Director, Data Analytics and Social Marketing - Commissioner - National Lacrosse League - New York Scott Moore Hamilton Tiger Cats - Hamilton Jeff Deline President - Rogers Sportsnet - Toronto Tom Whaley Senior Director, Corporate Partnerships - Maple Leaf Sports Pat Morris Executive Vice President - St. Paul Saints Baseball Club - and Entertainment - Toronto St. Paul Partner - Newport Sports Management - Mississauga Mark Ditmars Trevor Whiffen Bernie Mullin Partner, Dickinson Wright Vice President, Corporate Partnerships - Toronto Blue Jays - Chairman & CEO - The Aspire Group - Atlanta Governor, London Knights - Toronto Toronto Bob Nicholson Tom Wilson Don Fehr (Invited) President & CEO - Hockey Canada - Calgary President & CEO - Executive Director - NHLPA - Toronto Jeffrey Orridge Olympia Entertainment/Detroit Red Wings - Detroit CHARITABLE Steven Fehr Executive Director of Sports Properties - CBC - Toronto Tom Wright (Invited) PARTNER Special Counsel - NHLPA/MLBPA - Kansas City Director of Operations - UFC Canada - Toronto ENROLL TODAY: contact Patrice Whiffen — 519-868-2399 or [email protected] Facebook.com/PrimeTimeSE Register online at www.primetimesport.ca Twitter.com/PrimeTimeSE YouTube.com/PrimeTimeSE M O NDAY NOVEMB ER 12, 2012 7:30 Registration and Continental Breakfast Kenneth Shropshire Sports Lawyer/Professor - Wharton Business School 8:30 Welcome by Conference Chairs Robert Sokalski Legal Counsel - Winnipeg Blue Bombers Roman Stoykewych Associate Counsel - National Hockey League Players Brian Burke President and General Manager - Toronto Maple Leafs Association Trevor Whiffen Partner - Dickinson Wright LLP and Governor - 12:30 Networking Luncheon - Panel Discussion - London Knights You Heard it Here First: Current Issues in the World of Sports 8:40 Introduction and Opening Remarks Moderator: Gord Miller Host of the NHL on TSN Emcee: Gord Miller Host of the NHL on TSN Greg Sansone Vice President of Operations and Broadcasting - The Score 8:45 Team Operations: Meeting Stakeholder Television Network Expectations and Conquering the Business Challenges John Shannon Rogers Sportsnet Gord Stellick Host on Hockey Night in Canada - CBC Moderator: Brian Burke President and General Manager - Toronto Maple Leafs 2:00 Labour Issues in Major League Sports: Tom Anselmi President and COO - Maple Leaf Sports & Balancing the Interests of Teams, Leagues, and Players Entertainment Peter Luukko President - Philadelphia Flyers Moderator: Gord Miller Host of the NHL on TSN Keith Pelley President - Rogers Media/Toronto Blue Jays Kevin Abrams Assistant General Manager - New York Giants Chris Rudge Chairman and President - Toronto Argonauts/ Brian Burke President and General Manager - Toronto Maple Leafs Chairman of the 100th Anniversary Grey Cup Don Fehr (Invited) Executive Director - NHLPA Tom Wilson President and CEO - Olympia Entertainment/Detroit Steven Fehr Special Counsel - NHLPA/MLBPA Red Wings Ed Stefanski Vice President, Basketball Operations - Toronto Raptors 10:00 Competing for Sponsorship Dollars: Attracting and Maintaining Corporate 3:15 Player Agency Roundtable: Identifying Partnerships in a Competitive Marketplace Players, Determining Their Value, and Signing the Big Deal Moderator: Brian Cooper President and CEO - S&E Sponsorship Jeff Deline Senior Director, Corporate Partnerships - Maple Moderator: Gord Kirke Sports Lawyer/Professor Leaf Sports and Entertainment Chaka Bainbridge President - Bainbridge Sports Mark Ditmars Vice President, Corporate Partnerships - Randy Hendricks (Invited) President - Hendricks Sports Management Toronto Blue Jays Jacquie Ryan Vice President, Sponsorships - Scotiabank Don Meehan President and CEO - Newport Sports Management Pat Morris Partner - Newport Sports Management Networking / Refreshment Break 11:00 Gil Scott President - Gil Scott Sports Management 11:15 Sports in the Courts: Protecting Your Players, Teams, Leagues, and Properties 4:30 Networking Reception in Support of The You Can Play Project. Moderator: Trevor Whiffen Partner - Dickinson Wright LLP and All Sponsors, Speakers, Delegates and Trade Show Exhibitors are Governor - London Knights Welcome to Attend Robert Carr Senior Vice President of Operations & Legal Affairs - Detroit Red Wings/Olympia Entertainment 6:00 Conference Concludes for the Day TUESDAY NOVEMB ER 13, 2012 7:30 Registration and Continental Breakfast 12:30 Networking Luncheon: Keynote Speaker - Canadian Football League Commissioner, 8:30 Opening Remarks Mark Cohon - The Canadian Football League’s 2012 Grey Cup Game: Emcee: Gord Miller Host of the NHL on TSN 100 Years in the Making 8:45 Commissioners Roundtable: Tackling Expansion, Drug Testing, Work 2:00 Facebook, Twitter, YouTube, the Internet… Stoppages, Player Safety, Talent Pools, and Beyond: Utilizing New Media to Build and Other Challenges Your Business Moderator: Clark Griffith Sports Lawyer/Former Commissioner of Moderator: Scott Mitchell President - Hamilton Tiger Cats/MRX Media the Northern Baseball League Chris Hebb Senior Vice President, Broadcast and Content - Dave Andrews President and CEO - American Hockey League Maple Leaf Sports & Entertainment David Branch President - Canadian Hockey League/ Jonathan Savage Vice President of Marketing and Social Commissioner - Ontario Hockey League Platforms - Score Media Michael Copeland Chief Operating Officer - Canadian Football Executive Vice President & Co-Founder - League Chris Wagner NeuLion